2016 Sports Hub Media Kit

BOSTON’S HOME FOR SPORTS

“BOSTON’S HOME FOR SPORTS”

FLAGSHIP STATION OF THE

NEW ENGLAND PATRIOTS

BOSTON BRUINS

BOSTON CELTICS

NEW ENGLAND REVOLUTION

LIVE & LocalRELEVANT Sports Content

ZOLAK & BERTRANDWEEKDAYS 10AM-2PM

TOP MIDDAY SHOW IN BOSTON

#1

#1

#1TOUCHER & RICHWEEKDAYS 6AM-10AMTOP MORNING-DRIVE SHOW IN BOSTON

SIMULCASTS ON COMCAST SPORTSNET & REACHES 4.2 MILLION HOMES

FELGER & MAZZWEEKDAYS 2PM-6PMTOP AFTERNOON-DRIVE SHOW IN BOSTON

SIMULCASTS ON COMCAST SPORTSNET & REACHES 4.2 MILLION HOMES

BARRETT SPORTS MEDIA:

2015 RADIO STATION OF THE YEAR

2011

2014

MARCONI AWARD

WINNER FOR

BEST SPORTS

STATION IN THE

COUNTRY

+800,000LISTENERS SPEND THEIR WEEKDAYS WITH

THE SPORTS HUB DURING THEIR MORNING,

MIDDAY AND AFTERNOON COMMUTES

2016

MARCONI AWARD

WINNER FOR

MAJOR MARKET

PERSONALITIES

OF THE YEAR

FACEBOOK USERS: 88,000

TWITTER USERS: 150,000


Sports Talk is the PERFECT platform

to activate your messaging

Our audience of passionate sports fans are

truly engaged with the content and

ACTIVELY LISTEN THROUGH COMMERCIALS

It’s a NEW ENGLAND

lifestyle

Your message to

HUNDREDS OF

THOUSANDS

of listeners each week

Be DIRECTLY

INVOLVED

with New England

sports fans

YOUR TICKET

to sold out games at

the Garden and

Gillette Stadium

Brand YOUR

COMPANY NAME

with the Patriots,

Bruins, Celtics &

Revolution


FRED TOUCHER is from Detroit, MI and attended Rollins College in Winter Park, FL.

After college, Fred moved to Atlanta and began his radio career at an AM country station

and also worked at CNN Sports Illustrated. He moved on to the famous 99X in Atlanta

where he worked nights and mornings but most importantly met Rich Shertenlieb. In

2006 Fred and Rich started their first show together at WBCN in Boston and instantly

gained a loyal following.

RICH SHERTENLIEB started his radio career at the alternative music radio

powerhouse, 99X, followed by a job on the nationally syndicated Kidd Kraddick In The

Morning radio show. In 2006, the “Toucher & Rich Show “started on WBCN in Boston, and

within a year reached #1 in their target demo. Rich is considered one of the great

production/creative talents in all of radio. Rich’s bits have been featured on such shows

as the Jimmy Kimmel show, the CBS Nightly News, Dateline, and in over 100 newspapers

and magazines including Sports Illustrated, USA Today, and The Washington Post.

WEEKDAYS 6AM-10AM

FRED TOUCHER RICH SHERTENLIEB

NUMBER 1MORNING DRIVE SHOW

IN BOSTON

FOR ADULTS 25-54

SIMULCASTS ON

COMCAST SPORTSNET

& REACHES 4.2 MILLION HOMES

NUMBER 1MORNING DRIVE SHOW

IN BOSTON

FOR MEN 25-54

WEEKDAYS 6AM-10AM

WEEKDAYS 10AM-2PM

SCOTT ZOLAK is one of the most highly recognizable figures in the Boston media. Zo is

a former Patriots quarterback turned sports-talk cult hero, and is the current color

analysis for the Patriots Radio Network. Zo is a University of Maryland graduate and

was selected 84th overall in the 1991 NFL draft by the New England Patriots. He played

for nine seasons in the NFL for the Patriots and Miami Dolphins. Zo is the co-host of the

number 1 midday show in Boston, Zolak & Bertrand, and he also appears on WBZ-TV as a

Patriots insider. Zo brings a ton of energy and enthusiasm to everything he does and is

greeted with cheers and beers from Boston sports fans wherever he goes.

MARC BERTRAND Started working in radio at the age of 18 at the on-campus station

at the University of Massachusetts. During his four years in Amherst, Marc provided

play-by-play for hundreds of Umass athletic events while also hosting a weekly sports

talk show. He joined CBS Radio Boston in August of 2009 for the launch of 98.5 The

Sports Hub and has been at the station ever since. Marc hosts the pre-game and post-

game shows for Patriots games on The Sports Hub and is also a frequent guest on

Comcast Sportsnet New England.

SCOTT ZOLAK MARC BERTRAND

WEEKDAYS 10AM-2PM

NUMBER 1MIDDAY SHOW

IN BOSTON

FOR ADULTS 25-54

NUMBER 1MIDDAY SHOW

IN BOSTON

FOR MEN 25-54

WEEKDAYS 2PM-6PM

MIKE FELGER graduated from Boston University in 1992, three years after taking an

internship job at the Boston Herald. Felger remained at the Herald for 19 years, over

which time he was a beat reporter and columnist covering the Patriots, Bruins, and

Revolution. Felger moved to full-time electronic work when he took over as host of his

own ESPN Radio show in 2005. The show lasted three years, and he’d like to thank his

seven listeners. He has been with The Sports Hub since it’s launch in 2009, and is co-host

to the #1 sports talk radio show in Boston. Felger is also an anchor for Comcast

Sportsnet New England.

TONY MASSAROTTI is the co-host of the afternoon drive show from 2-6PM on The

Sports Hub. He is a lifelong Bostonian who has been covering sports in Boston for the

last 20 years. Massarotti worked for the Boston Herald from 1989-2008 and currently

remains an online presence for the Boston Globe at Boston.com. Massarotti has been

twice voted by his peers as the Massachusetts sportswriter of the year (2000, 2008) and

has authored three books, including the New York times best-selling memoirs of David

Ortiz, entitled “Big Papi.” A graduate of Waltham High School and Tufts University, he

lives in the Boston area with his wife, Natalie, and their two sons.

MICHAEL FELGER TONY MASSAROTTI

WEEKDAYS 2PM-6PM

NUMBER 1AFTERNOON DRIVE SHOW

IN BOSTON

FOR ADULTS 25-54

SIMULCASTS ON

COMCAST SPORTSNET

& REACHES 4.2 MILLION HOMES

NUMBER 1AFTERNOON DRIVE SHOW

IN BOSTON

FOR MEN 25-54

WEEKDAYS 7PM-MIDNIGHT

ADAM JONES began his radio career in Boston as an on-air intern with Mike Felger on ESPN 890 in Boston. He returned to 98.5 The Sports Hub from ESPN where he was host of the

online “Adam Jones Show.” Jones was also a fill-in host and anchor of various pregame and post-game shows on the ESPN Radio Network. Prior to that, Jones worked at The Sports

Hub where he was a fill-in host and had a weekend show with Boston sports writer Dan Shaughnessy. Jones began his sports broadcasting in 2006 at the former 890 ESPN where he

spent three years covering New England teams.

ADAM JONES

WEEKDAYS 6PM-7PM

Provides in depth baseball coverage, including live

interviews with players, coaches, writers, and

offers a full inside look around the MLB.

Features a rotating panel of baseball reporters

including Dan Shaughnessey, Sean McAdam,

Dan Roche, and others

The Sports Hub’s “Baseball Reporters” program

was first with an 11.4 share,

and the Red Sox pregame show on WEEI was

fourth with a 5.8 share.

The Baseball Reporters airs weekdays in the

6pm-7pm window during drive time right before most

Red Sox games from April through October

BOSTON (Metro Survey area)JUNE16 / JULY16 / AUG16

HOSTED BY: TONY MASSAROTTI

1-2 MINUTE UPDATES THAT KEEP YOU INFORMED ON THE BIG STORIES, REPORTS, AND RECENT SCORES IN BOSTON AND

THE REST OF THE SPORTING WORLD. SPORTS HUB HEADLINES AIR TWO TIMES AN HOUR AT :00, :30.

TONY MASSAROTTI RICH KEEFE

ADAM JONES 7PM-MIDNIGHT

JIM MURRAYFELGER & MAZZ 2PM-6PM

ROB “HARDY” POOLEZOLAK & BERTRAND 10AM-2PM

JON WALLACHTOUCHER & RICH 6AM-10AM

JON WALLACH is a Lexington, MA native

and has been radio since he was a student

at Hobart College. He spent 14 years at

WEEI before joining the Sports Hub in

2009.

ROB “HARDY” POOLE spent 11 years

at Boston’s legendary WBCN before joining

the Sports Hub. He also hosts his own

show on Sunday mornings with Jerry

Trupiano and he is the host of Boston’s

only golf show “The Golf Club” on 98.5

the Sports Hub.

JIM MURRAY was born and raised in

Melrose, MA. He left to work for CBS

Atlanta for a year and hosted his own

sports talk show at night before returning

to Boston. Murray has spent the last two

years on-air at 98.5 the Sports Hub and as

a fill-in sports reporter for WBZ AM 1030.

RICH KEEFE was raised in New

Hampshire and played football at Hobart

College where he began his career in

radio. Keefe can occasionally be heard

hosting his own show on the Sports Hub,

“The Rich Keefe Project.”

RANK ADULTS 25-54 RATING SHARE

1 WBZ-FM 1.0 8.9

2 WEEI-FM 0.7 6.6

3 WAAF-FM 0.5 4.6

4 WZLX-FM 0.5 4.4

5 WBMX-FM 0.5 4.2

6 WJMN-FM 0.3 2.5


1 WBZ-FM 0.7 6.9

2 WZLX-FM 0.5 5.2

3 WBMX-FM 0.5 5.1

4 WEEI-FM 0.4 4.5

5 WAAF-FM 0.4 3.9

6 WJMN-FM 0.2 2.5


1 WBZ-FM 0.9 7.3

2 WEEI-FM 0.6 5.0

3 WBMX-FM 0.5 4.6

4 WZLX-FM 0.5 4.3

5 WAAF-FM 0.4 3.2

6 WJMN-FM 0.4 3.0

ZOLAK & BERTRANDWEEKDAYS 10AM-2PM

RANK MEN 25-54 RATING SHARE

1 WBZ-FM 1.9 14.6

2 WEEI-FM 1.3 10.5

3 WAAF-FM 0.8 6.7

4 WZLX-FM 0.8 6.2

5 WBMX-FM 0.3 2.5

6 WJMN-FM 0.2 1.9


1 WBZ-FM 1.3 11.8

2 WZLX-FM 0.8 7.5

3 WEEI-FM 0.8 7.0

4 WAAF-FM 0.6 5.5

5 WBMX-FM 0.5 4.0

6 WJMN-FM 0.3 2.2


1 WBZ-FM 1.6 12.8

2 WEEI-FM 1.0 8.3

3 WZLX-FM 0.7 6.0

4 WAAF-FM 0.5 4.3

5 WBMX-FM 0.4 3.1

6 WJMN-FM 0.3 2.2

BOSTON (Metro Survey area)APR16/MAY16/JUNE16



TOUCHER & RICHWEEKDAYS 6AM-10AM

FELGER & MAZZWEEKDAYS 2PM-6PM

APRIL16/MAY16/JUNE16

HOME OF THE PATRIOTS RADIO NETWORK

Patriots Radio reach an average of

900,000 PERSONS PER GAME LOCALLY and over

1 MILLION LISTENERS PER GAME ON THE NETWORK!

Reach your customers with Patriots Radio!

82% work full-time

47% have household income of $100,000+

73% any college or college graduate

66% are married

54% have home value of $250,000+

75% own their own home

83% white collar/professional related employment

50% have 1 or more children in the household

90% have 1 or more people in the home employed

98.5 THE SPORTS HUB – HOME OF THE NEW ENGLAND PATRIOTS

PLAY-BY-PLAY

BOB SOCCI is the play-by-play broadcaster for the New England Patriots Radio Network. He

grew up in Auburn, N.Y and has spent the last five years living outside Boston. For the last 16

seasons, Socci has been the radio play-by-play voice for Navy Football. Along with being the

voice of the Midshipman, Bob has worked television for CBS Sports Network calling Patriot

League basketball leagues. He is also an experienced baseball broadcaster calling the Triple-A

Albuquerque Isotopes, Norfolk Tides and Pawtucket Red Sox. You can read some of his sports

writing on his website, BobSocci.com.

BOB SOCCI SCOTT ZOLAK

SCOTT ZOLAK is one of the most highly recognizable figures in the Boston media. Zo is a

former Patriots quarterback turned sports-talk cult hero, and is the current color analysis for the

Patriots Radio Network. Zo is a University of Maryland graduate and was selected 84th overall in

the 1991 NFL draft by the New England Patriots. He played for nine seasons in the NFL for the

Patriots and Miami Dolphins. Zo is the co-host of the number 1 midday show in Boston, Zolak &

Bertrand, and he also appears on WBZ-TV as a Patriots insider. Zo brings a ton of energy and

enthusiasm to everything he does and is greeted with cheers and beers from Boston sports fans

wherever he goes.

WE’VE GOT YOUR MARKETS COVERED!

MASSACHUSETTS

WBZ-FM BOSTON 98.5 FM

WAQY SPRINGFIELD 102.1 FM

WBEC PITTSFIELD 1420 AM

WPKZ FITCHBURG 1280 AM

WNAW NORTH ADAMS 1230 AM

WBSM NEW BEDFORD 1420 AM

WPVQ GREENFIELD 95.3 FM

WSAR FALL RIVER 1480 AM

WWFX WORCESTER 100.1 FM

WXTK HYANNIS 95.1 FM

WMRC MILFORD 1490 AM

NEW HAMPSHIRE

WFNQ NASHUA 106.3 FM

WPKQ NORTH CONWAY 103.7 FM

WSAK HAMPTON 102.1 FM

WSHK PORTS/DOVER 105.3 FM

WNNH CONCORD 99.1 FM

WLNH LACONIA 98.3 FM

WEMJ LACONIA 1490 AM

WINQ KEENE 98.7 FM

WXXK LEBANON 100.5 FM

VERMONT

WCPV BURLINGTON 101.3 FM

WDVT RUTLAND 94.5 FM

WIKE NEWPORT 1490 AM

WKVT BRATTLEBORO 92.7 FM

WRFK BARRE/MONT 107.1 FM

WSTJ ST. JOHNSBURY 1340 AM

CONNECTICUT

WTIC HARTFORD 1080 AM

WINY PUTNAM 1350 AM

WMOS NEW LONDON 102.3 FM

WGCH GREENWICH 1490 AM

WINE BROOKFIELD 940 AM

MAINE

WBLM PORTLAND 102.9 FM

WEBB AUGUSTA 98.5 FM

WEZQ BANGOR 92.9 FM

WOZI PRESQUE ISLE 101.9 FM

RHODE ISLAND

WPRO PROVIDENCE 630 AM

WEAN PROVIDENCE 99.7 FM

NEW YORK

WINU ALBANY 104.9 FM

WENU GLENN FALLS 1410 AM

In addition to

98.5 The Sports Hub,

Patriots games are broadcasted on

39 OTHER RADIO STATIONS

in the six-state region of

New England and New York.

We’ve got your markets

covered!

HOME OF THE BRUINS RADIO NETWORK

PLAY-BY-PLAY

BOB BEERS is in his 19th season as color analyst on Bruins radio. He came to the broadcast booth

following an eight-year professional career as a defenseman in the NHL and with minor league

affiliates. Drafted by Boston as their tenth pick, 210th overall, in the 1985 NHL Entry Draft, he

played three-plus seasons with the Bruins organization before moving on to NHL stops in Tampa

Bay, Edmonton and the NY Islanders for four seasons. He returned to the Bruins for the 1996-97

campaign before retiring as a full-time player in August, 1997. He also played parts of two seasons

with the Bruins' AHL affiliate in Providence as his radio schedule allowed in both 1998-99 and 1999-

2000. Beers has also worked with NHL Radio and Versus television broadcasts during the playoffs

and he is a regular contributor to Bruins coverage on Comcast SportsNet

BOB BEERS DAVE GOUCHER

DAVE GOUCHER is in his 16th season of Bruins radio play-by-play, first on WBZ-AM and now

on flagship 98.5 The Sports Hub and he has been named New England's top radio play-by-play

announcer on four occasions by the Associated Press. A native of Pawtucket, RI, he graduated in

1993 from Boston University where he broadcast Terriers hockey from 1991-1993 before

moving to pro hockey with Wheeling of the East Coast Hockey League, doing play-by-play for

the Thunderbirds for two seasons from 1993-1995. He spent five years as the radio voice of the

Bruins' AHL affiliate in Providence, including their Calder Cup-winning season in 1998-99, in

addition to serving as the team's director of broadcasting and communications from 1995-2000.

He is a regular contributor to Bruins coverage on Comcast SportsNet.


MASSACHUSETTS


WBSM NEW BEDFORD 1420 AM



WHLL SPRINGFIELD 1450 AM



NEW HAMPSHIRE

WGAM MANCHESTER 1250 AM

WGHM NASHUA 900 AM

WSMN NASHUA 1590 AM

WTPL CONCORD 107.7 FM

WEEY KEENE 93.5 FM

WMYF PORTSMOUTH 1380 AM

WGIN ROCHESTER 930 AM

VERMONT

WMXR WOODSTOCK 93.9 FM


WSNO BARRE 1450 AM

MAINE

WBAE PORTLAND 1490 AM

WVAE PORTLAND/BIDDEFORD

1400 AM

WZON BANGOR 620 AM

WOXO NORWAY 92.7 FM

WBCQ HOULTON 94.7 FM

RHODE ISLAND

WPRV PROVIDENCE 790 AM

WOON WOONSOCKET 1240 AM

NEW YORK

WCKL CATSKILL 560 AM

In addition to


Bruins games are broadcasted on


in five New England states

and New York.


covered!

HOME OF THE CELTICS RADIO NETWORK

SEAN GRANDE is entering his seventeenth season in the NBA and twelfth as the voice of the

Boston Celtics, Sean Grande’s epic account of the two-month run to the 2008 World

Championship, and the classic Game 7 of the 2010 NBA Finals cemented his status as one of the

nation’s elite play-callers. Grande’s first stint in Boston began at Boston University where he

spent seven seasons calling Terrier hockey, football and basketball on both television and radio.

In 1996, he moved up Commonwealth Avenue to Boston College, as the voice of the Eagles

football and hockey radio networks for three seasons until the NBA came calling. Sean is one of

the most experienced play-by-play men in the business calling basketball, hockey, football,

baseball, tennis, and soccer. He has made appearances on ESPN, CBS, and Comcast SportsNet.

SEAN GRANDE CEDRIC MAXWELL

CEDRIC MAXWELL is in his nineteenth year behind the microphone as a Celtics analyst. Max

has been a part of Celtics’ championships as a player, and a broadcaster from the original Big

Three to the new Big Three. He played with Bird, McHale and Parish, and has called the games of

Pierce, Garnett and Allen. An integral part of the Celtics’ return to glory in the 1980’s, Max’s

twelve-year NBA career began as Boston’s first-round draft pick in 1977. An instant fan-favorite,

he led the team in scoring in 1978-79, and the NBA in field goal percentage in both 1979 and

1980. Max’s .609 mark from the floor in 1980 remains the team’s all-time record. In 2003 his

number 31 was retired by the Celtics and raised to the Garden rafters.

PLAY-BY-PLAY

In addition to


Celtics games are broadcasted on


in five New England states

and New York.


covered!


MASSACHUSETTS


WHLL SPRINGFIELD 1450 AM



WSAR FALL RIVER 1480 AM



NEW HAMPSHIRE

WTSL HANOVER 1400 AM

WTSV CLAREMONT 1230 AM

WEEY KEENE 93.5 FM

WTSN PORTSMOUTH/DOVER

1270 AM

WZEI LACONIA 101.5 FM

WGAM MANCHESTER 1250 AM

WGHM NASHUA 900 AM

WKXL CONCORD 103.9 FM/1450 AM

VERMONT


MAINE

WJJB PORTLAND 96.3 FM

WRED PORTLAND 1440 AM

WPEI SACO 95.9 FM

WPPI TOPSHAM 95.5 FM

WLOB PORTLAND 1310 AM

WEZQ BANGOR 92.9 FM

RHODE ISLAND

WHJJ PROVIDENCE 920 AM

WOON WOONSOCKET 1240 AM

NEW YORK

WEAV PLATTSBURGH 960 AM


Documents

2016 Sports Hub Media Kit