Upload
pscommunications
View
220
Download
1
Embed Size (px)
DESCRIPTION
Advertise with us in 2016
Citation preview
location: 1616 Hwy 68 N, Oak Ridge | mail: PO Box 268 • Oak Ridge, NC 27310 | fax: (336) 644-7006
[email protected] (336) 644-7035, ext. 10
www.pscommunications-inc.com
2016ADVERTISE
WITH US IN
whe
re o
ur re
ader
s ar
e
1
311
220
29
our readers
live here
and they work, play, shop and dine
here – and all over
Summerfield
Oak Ridge
Kernersville
High Point
Greensboro
Stokesdale
5 miles
10 m
iles
4 miles
68
421
70
40
40
73
85
it’s all local to usWhen we first began publishing a community newspaper in November 1996, the Internet was in its infancy and smartphones, tablets, Wi-Fi, Facebook and Twitter were unheard of.
Now 19 years later, the Internet is a source of instantaneous news about what’s going on regionally, statewide, nationally and in-ternationally, and in the race for what news source can be the first to make a story go viral, weekly magazines and daily newspa-pers are struggling to redefine their role.
But despite the explosion in technological advances and ways of connecting with the world, one thing has remained constant: people still want information about what’s going on in their neighborhood and com-munity, whether it’s about things like how roadwork will impact their daily travels,
a new restaurant opening up, a rash of home break-ins, or details about a prop-erty tax increase.
That’s why residents in northwest Guilford County repeatedly thank us for providing a connection to their world that is personally relevant.
In addition to the Northwest Observer, which is published in print and digitally each week, PS Communications publishes one semi-annual and three annual special-focus publications and hosts a frequently visited and updated community Facebook page and website. All of our products are exclusively targeted to northwest Guilford County and are personally relevant to our staff as well, since we live, work and volun-teer in the communities that we cover.
As the ways in which news and informa-tion is delivered and received continue to evolve, we are as committed to adapting to them as we are to adhering to our original mission of providing “hyper-local” news, stories and information that is per-sonally valued by residents of northwest Guilford County.
Thanks for taking the time to learn more about us.
Cordially, Patti Stokes, president/owner PS Communications
who our readers are
2
Data gathered from the 2000 & 2010 US Census
Population
Percent growthsince 2000
Median household income
Median value of owner- occupied home
Bachelor degree or higher
Mean travel time to work
Oak
Rid
ge
6,185
55%
$100,208
$333,700
50.9%
24.6 min
Sum
mer
field
10,232
46%
$98,438
$331,000
51.8%
27.5 min
Sto
kesd
ale
5,047
54%
$76,976
$196,500
34.2%
25.6 min
Gui
lford
Cou
nty
488,406
16%
$45,431
$156,000
33.2%
21.1 min
our publications reach
in Guilford County and in the Triadsome of the most affluent readers
how
we
conn
ect y
ou to
our
read
ers
3
our flagship publication, bringing the local news home to northwest Guilford County since 1996
unique advertising opportunities in publications that reach engaged readers
advertising info on page 5
13,200 copies published weekly
directly mailed to 11,000+ homes in northwest Guilford
County (27310, 27357 and 27358)
placed for free pickup almost 2,200 copies at 75+ locations
news updates, e-editions, community calendar & more, providing a local connection
Our publications are online year-round at
and facebook.com/northwestobserver
24/7
how w
e connect you to our readersnorthwest FINDERPublished every JANUARY: A comprehensive resource with need-to-know, fun-to-know and good-to-know info for northwest Guilford County residents
16,500 COPIES printed annually
DIRECTLY MAILED to over 11,000 northwest-area homes
Distributed for FREE pickup throughout the year
ONLINE year-round
countdowntokickoffPublished annually: An in-depth preview of the Northwest and Northern Guilford High School football seasons
14,000 COPIES printed annually and inserted into the Northwest Observer
ONLINE year-round
4email [email protected] to learn more about these annual publications
Published semi-annually every spring and fall:From maintaining and improving your hometo a slice of life in the northwest
15,500 COPIES of each edition printed annually
Inserted into the Northwest Observer & distributed for FREE pickup
ONLINE year-round
Published annually and featuring home-grown stories about fitness and healthy living
15,500 COPIES printed annually
Inserted into the Northwest Observer & distributed for FREE pickup
ONLINE year-round
adve
rtise
in th
e no
rthw
est o
bser
ver
5
advertiseweekly
in the
AD DESIGN AND REVISION SERVICES
just $40 per hour
YES, WE DO
INSERTScontact us for pricing
FULL-PAGE PROFILES
get your business story in front of our readers
REAL ESTATE SHOWCASES
provide a photo and details about your listings in the Real Estate
section of our classifieds
for more info, or to schedule your advertising, email us at [email protected]
advertise in the northwest observer
6*rates based on print-ready ads
$456 – $680 per issue*
full page10.25w x 10h
half pagehorizontal: 10.25w x 4.5h
vertical: 5w x 9.5h
third pagehorizontal: 10.25w x 2.85h
vertical: 5w x 6h
quarter pagehorizontal: 5w x 4.5h vertical: 2.4w x 9.5h
sixth page5w x 2.85h
eighth pagehorizontal: 5w x 2.1hvertical: 2.4w x 4.5h
business card3.25w x 1.8h
$307 – $479per issue*
$224 – $367per issue*
$196 – $318per issue*
$139 – $252per issue*
$115 – $213per issue*
$64 – $143per issue*
CELEBRATING 19 YEARS
of bringing the local news home to northwest Guilford CountyThanks to the advertisers and readers who
have supported us along the way
Since 1996
find out more about us at
www.pscommunications-inc.com