2016 Latino Leaders Magazine Media Kit

MEDIA KIT 2016COMPANYlatinoleaders.com MAGAZINE CONTACTEVENTS


Latino Leaders Magazine was founded in 1999 in order to connect successful Latino's and to address the affluent Latino market. We bring professionals together in order to make connections with other leaders, influencers, high profile individuals and marketers. We connect leaders interested in leadership, success and getting inspired for the future.

The segment we reach has 45% of the total purchasing power of the entire Hispanic Market (estimated in more than a trillion dollars in 2013). Our circulation, editorial, and event concept focuses on leadership, relevance, and influence.

Our platforms include: magazine exposure, events, digital and web based elements. These platforms serve nearly two to three million individuals in the United States market alone. With the focus on those in the leadership market, the magazine has grown from a readership of 17,000 in 2000 to more than 816,000 readers currently. Social Media components, editorial coverage and profiles, inspiring stories, and Market-to-Individual live experiences, are just a part of the many options we offer. Based on seventeen years of experience we pride ourselves in knowing this market and how to implement strategies to customize your message.

To address leaders, reach influencers, and explore innovative ways to reach your target audience talk to one of our representatives for a consultation today.

Latino LeadersConnecting Leaders, Inspiring the Future!

Company

Linda Griego, L.A. visionary, was a featured Latino Leader for the cover of the April/May 2015 edition.

Circulation


52,899

43,281

26,450

2,405

7,214

15,629

4,809

19,236

21,641

6,733

2,405

4,088

7,214

24,045

2,405

22%

18%

11%

1%

3%

6.5%

2%

8%

9%

2.8%

1%

3%

10%

1.7%

1%

California

Texas

New Mexico

Colorado

Arizona

Nevada

Washington

Illinois

Florida

New York

Michigan

New Jersey

D.C.

North Carolina

Georgia

21 average domestic trips per year

6 average international trips per year

3.4 readers per copy

778,600 average readers per edition

$ 157,363 median household income

38 %

56 %

89 %

54%

67%

52%

41%

93%

82%

94%

92%

63%

59%

Own business

Have investment capabilities

Make key decisions in the workplace

Make key decisions in their communities

Of travel that is work related

Have a financial advisor

Invest in the stock market

Have insurance

Have a mortgage

Own real estate

Own at least two vehicles

Married

Have children

Economic profile

240,454Total

CirculationTop 15 States

Statemagazine circulated

circulation %


directorlatinoleaders.com

62%

38%

gender

C-level executive

VP,

other

18%

26%

9%

CEOs, owner,president

47%

employmentdescription

86%

22%

Degree

PhD

educationlevel

Master

61%19%

12%

7%

1% other

industry

gov, public

professional

academicthird sector

corporate

18-24

25-34

45-54 35-44

55-64

+ 654%

2%

14%

29%

20%

31%

age

79%

12%

9%

prefferedreadinglanguahge

spanish

no prefference

english

59%

10%

12%

6%7%

4%

2%readersheritage

Cuba

Puerto Rico

Central, south America

not specefied

non latinoSpain

México

54%19%

4%

occupationprofessional

business

other

Editorial CalendarAll issues feature interviews with top Latino Leaders across all fields - ‐ SPECIAL FEATURES include:


APRILSPECIAL DIVERSITY EDITION: Interview with a Jorge Ramos (Alpfa) and Ted Mathas (NY Life). PORTFOLIO: Champions in diversity: The leaders and corporations that are going the extra mile to reach out to the Latino community. PLUS: Interviews with the directors of HACR and the Latino Corporate Directors Association. SPECIAL SECTION: Four of the nations most influencial CEO's discuss the benefis of a successful diveristy strategy. INDEX: Most successful CDO's.

FEBRUARY/MARCHFINANCE EDITION: Champions in finance and insurance discuss the importance of financial literacy and preparedness in what has been forcasted as a very challenging 2016 -- Industry experts also discuss recent findings of customer behavior. COVER: Interview with Sprint CEO Marcelo Claure. PORTFOLIO: Latinos in the Auto industry. INDEX: Top Leaders in Marketing.ON-SALE DATE: FEBRUARY 17SPACE CONFIRMATION: FEBRUARY 2 DROP DEAD MATERIAL: FEBRUARY 10

ON-SALE DATE: APRIL 4SPACE CONFIRMATION: MARCH 8DROP DEAD MATERIAL: MARCH 15

Catalina Gonzalez, founder of Dondolo, was a featured Latino Leader in the October/November 2015 edition.

Editorial Calendar


Leonel Manzano, Silver Medalist and Middle-Distance Champion, was featured on

Latino Leader cover of the December/January 2015 edition.

MAY / JUNEHEALTH EDITION: Special coverage on Dr. Alfredo "Q" Quinones and Nora Volkow and their accomplishments in the health industry. Special features on the top 10 insurance companies, the best Latino physicians, and super hospitals in the US. PORTFOLIO: Cancer fighters. PLUS: The top Latinos in the pharmaceutical industry. SPECIAL SECTION: The end of diabetes and a closer look into alternative medicine. AND: The Proust featuring Alicia Valdez and Isabel Allende.

ON-SALE DATE: JUNE 6 SPACE CONFIRMATION: MAY 13 DROP DEAD MATERIAL: MAY 20

JULY / AUGUST101: THE NEW LATINO PARADIGM: Our exclusive index of the most infuencial Latino's in the nation. Features on Jorge Marin and the new Latino paradigm. PLUS: Top Latino's in telecom and technologies. Champions in financial literacy. Latinos on the Olympic team. SPECIAL LISTINGS: Most influencial Latino non-profits and the Latinos behind luxury brands. How to market to the Latino commmunity. PORTFOLIO: Community heroes, meet the stories and faces of our most courageous. AND: The agricultural business -- the men and women behind the multi-billion dollar industry.

ON-SALE DATE: JULY 25 SPACE CONFIRMATION: JULY 8 DROP DEAD MATERIAL JULY 15

Editorial Calendar


Eduardo Yanez, Actor, was the featured Latino Leader on the cover for the

October/November 2015 edition.

SEPTEMBER / OCTOBER

ARTS, MEDIA, AND ENTERTAINMENT EDITION: INDEX: An in depth look at the best Orchestra Directors. PORTFOLIO: Top Latinos on Broadway and their plans for the future. SPECIAL FEATURE: Latinos and where they fit in the music industry. PLUS: Breakthough writers and what it took to get where they are today. AND: The most influencial Latinos in the travel industry.

ON-SALE DATE: OCTOBER 5 SPACE CONFIRMATION: SEPTEMBER 16 DROP DEAD MATERIAL: SEPTEMBER 23

NOVEMBER / DECEMBER

* This editorial calendar is a proposed themed calendar and is subject to change.

ON-SALE DATE: DECEMBER 5SPACE CONFIRMATION: NOVEMBER 16 DROP DEAD MATERIAL: NOVEMBER 28

CORPORATE & BOARDS EDITION: Special feature on Oscar Munoz, the CEO of United. INDEX: Corporate C-SUITE. PORTFOLIO: Winemakers and Broadway. SPECIAL FEATURE: Boards feature. PLUS: Hispanic heritage month for millenials AND: The most influencial Latinos in technology.

MEDIA KIT 2016COMPANY MAGAZINE CONTACTEVENTS

Full Page Final size 8.375x10.875 in

(21.27x27.62) cmBleed size 8.875x11.375 inLive area 7.875x10.375 in

SpreadFinal size 16.75x10.875 in

(42.54x27.62) cmBleed size 17.25x11.375 inLive area16.25x10.375 in

Rates - Ad Specs

Inside Front Cover$15,200

Full Page$12,300

Spread$23,000

Inside Back Cover$14,100

Back Cover$19,600

Send all material in PDF or TIFF format in 300dpiDigital files should incluide; links, fonts (convert to curves) and color proofs Requirements for FTP transference1. Access our server site at: ftp://latinoleaders.com2. Please enter the username and password provided by your sales representative3. Create a folder with your client’s name and upload the material into it.

Javier Palomarez, president of the U.S. Hispanic Chanber of Commerce, was the featured Latino Leader

for the cover of the September 2015 edition.

latinoleaders.com

MEDIA KIT 2016COMPANY MAGAZINE CONTACTEVENTS

1/2 page horizontalFinal size 8.375x5.437 in

(21.27x13.81) cmBleed size 8.875x5.937 inLive area 7.875x4.937 in

1/2 page vertical Final size 4.187 x 10.875 in

(10.63 x 27.62) cmBleed size 4.687 x 11.375 inLive area 3.687 x 10.375 in

Rates - Ad Specs1/2 page horizontal$9,700

1/2 page vertical$9,700

Send all material in PDF or TIFF format in 300dpiDigital files should incluide; links, fonts (convert to curves) and color proofs Requirements for FTP transference1. Access our server site at: ftp://latinoleaders.com2. Please enter the username and password provided by your sales representative3. Create a folder with your client’s name and upload the material into it.

Patricia Riggen, Movie Director, was a featured Latino Leader in the October/

November 2015 edition.

latinoleaders.com


Events


101 The Luncheon: Our third gathering of the sixty most influencial Latinos in the nation who will convene in Washington to discuss leadership and how to continue to foster it in the upcoming generations. – Attendance: 60 VIP's

Wealth Creation Luncheon Series: Luncheon roundtable discussion in which twenty of the most influencial entrepreneurs in each city convene to discuss stratagies to access wealth to empower the Latino business community. This platform enables networking in an intimate setting with these otherwise inaccessible business leaders. -- Attendance: 20 guests.

Maestro Awards: 2016 marks the tenth anniversary of the Maestro Awards. Three seperate awards ceremonies, held in Dallas, Chicago, and Los Angeles celebrating the accomplishments of the five most outstanding Latinos in the catagories of Leadership, Professional Achievement, Entrepreneurial Spirit, and Community Service. Culminating with a netweorking dinner and wine tasting reception. – Attendance: 180 VIP's

Club Leaders of the Future: Dinner for twenty-five of the most influencial young emerging Latinos under thirty-eight years of age who are gathered by the magazine to initiate networking and empower a new generation of leaders. Roundtable discussions where passions, experience, and goals for the future are shared. -- Attendance: 18 guests

10th Anniversary Maestro Awards: Celebrating ten years of Latino's in Leadership, Professional Achievement, Entrepreneurial Spirit, and Comunity Service. The past ten years of award recipients will be gathered together for a special dinner.- Attendance: 250 VIP's10


Franchise Summit: Top franchisees and franchisors discuss the secrets of a successful partnership. Half day of panels and includes luncheon. -- Attendance: 150 guests

Energy Forum: Forum for energy entrepreneurs who are seeking newly available investment opportunities in Mexico. -- Attendance: 100 guests

Financial Literacy Symposium: A day of panels in which industry leaders share their experiences and stratagies that have brought them to the top. -- Attendaance 80 guests.

Winemakers series: A celebration of the thriving Latino winemaking industry and its most recognized star with wine tastings throughout the day. -- Attendance: 80 guests

Entrepreneurial Excellence Awards Dinner Series: Dinner at a premium venue in which the most outstanding entrepreneurs are celebrated. -- Attendance: 35 guests

SPONSOR BENEFITS INCLUDE:

SIGNAGE

SPONSORSHIP RECOGNITION ON ALL PLATFORMS

INTRODUCTION OF KEY REPRESENTATIVE TO

AUDIENCE

INVITES FOR SPECIAL GUESTS

NETWORKING

PERSONAL REFERRALS

GIFTING

DISTRIBUTION OF INFORMATION

PRESENTATION OF EVENT COVERAGE


Ferraez

Contact Jorge

President & PublisherTell: 214-206-4966 ext. 224Office Address: 15443 Knoll Trail Drive Suite 210Dallas, Texas 75248Email: [email protected] http://www.latinoleaders.com


FerraezHead of Washington D.C. Office

ContactDeyanira

Tell: 1-301-569-0367 Email: [email protected] http://www.latinoleaders.com


GutierrezDirector of Journalism

Contact Mariana

Tell: 1-646-641-5068 Email: [email protected] http://www.latinoleaders.com

Documents

2016 Latino Leaders Magazine Media Kit