© 2016 ALL RIGHTS RESERVED. ASSOCIATION OF … · AR AUNC RAINING 7 TABLE OF CONTENTS LAUNCH TRAINING The Buy-In 11 Recruiting 13 Launch Team 17 Digital Marketing 21 Print Marketing

© 2016 ALL RIGHTS RESERVED. ASSOCIATION OF RELATED CHURCHES.Any unauthorized reprint or use of this material is prohibited. No part of this book may be reproduced or

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UPDATED APRIL 2016

THE ARC LEAD TEAM

RANDY & AMY BEZET

Bayside Community ChurchBradenton, FL

RICK & MICHELLEBEZET

New Life ChurchConway, AR

NICK & CHRISTINE CAINE

Equip & EmpowerCosta Mesa, CA

JOE & LORI CHAMPION

Celebration ChurchAustin, TX

CHRIS & TAMMY HODGES

Church of the HighlandsBirmingham, AL

SCOTT & MERRIANN HORNSBY

Fellowship ChurchZachary, LA

GREG & DEBBIE SURRATT

President, ARCSeacoast Church

Mount Pleasant, SC

DINO & DELYNN RIZZO

Executive Director, ARCBirmingham, AL

MATT & SARAH KELLER

Next Level ChurchFt Meyers, FL

ROB & BECCA KETTERLING

River Valley ChurchApple Valley, MN

JOHN & AVENTERGRAY

Lakewood ChurchHouston, TX

HERBERT & TIFFANYCOOPER

People’s ChurchOklahoma City, OK

MATT & MARTHA FRY

C3 ChurchClayton, NC

PHILIP & HOLLY WAGNER

Oasis ChurchLos Angeles, CA

MILES & DEBBIEMCPHERSON

The Rock ChurchSan Diego, CA

PETER & CAROLYNHAAS

Substance ChurchMinneapolis, MN

JOHN & LESLIE SIEBELING

The Life ChurchMemphis, TN

BENNY & WENDYPEREZ

The Church LVLas Vegas, NV

TODD & JULIEMULLINS

Christ FellowshipPalm Beach Gardens, FL

STOVALL & KERRI WEEMS

Celebration ChurchJacksonville, FL

DALE & TERRY O’SHIELDS

Church of the RedeemerGaithersburg, MD

ASSOCIATION OF RELATED CHURCHES4

WELCOME TO ARC LAUNCH TRAINING!

On behalf of the ARC Lead Team and staff, thank you for joining us at ARC

Launch Training. Our prayer is that your time with us will be a real blessing to

you, your family, and your church.

You have an amazing team of church planters and leaders ready to equip you

with practical training, valuable resources, and new friendships. We pray this will

be a great experience for you and that you will build relationships that will last a

lifetime.

We love doing life with you!

DINO RIZZO

Executive Director

Association of Related Churches

His Intent was that now, through the church, the manifold

wisdom of God would be made known.

- EPHESIANS 3:10

ARC LAUNCH TRAINING 5

SCHEDULE

DAY 1

1:00pm Welcome

1:15pm Buy-In

1:35pm Recruiting

3:00pm Break

3:15pm Digital Marketing

3:50pm Print Marketing

4:45pm Break

5:00pm Boards & Budgets

5:30pm Fundraising

6:30pm Dismiss

DAY 2

8:30am Welcome

8:35am Weekend Services

9:25am Marriage & Ministry

9:55am Break

10:10am Next Steps

11:00am Small Groups

11:30am Wrap-Up Session

11:45am Dismiss


TABLE OF CONTENTS

LAUNCH TRAINING

The Buy-In 11

Recruiting 13

Launch Team 17

Digital Marketing 21

Print Marketing 25

Boards & Budgets 35

Fundraising 45

Weekend Services 49

Portable and Excellent 59

Family Ministry 63

Next Steps 65

Small Groups 69

Your Calling, ARC’s Help 71

APPENDIX

Church Inc 76

Worship 78

Kids Curriculum 81

Pre-School Launch Assessment 82

Launch Day Checklist 86

Sample Connection Card 88

Sample Launch Calendars 89

Answer Key 93



ARC LAUNCH

TRAINING

ARC LAUNCH

TRAINING


NOTES


THE BUY-INHOW GREAT LEADERS INSPIRE ACTION

“If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.”

-ANTOINE DE SAINT-EXUPERY

People don’t “buy-in” to _________________ you do they “buy-in” to _________________ you do it.

The goal as you get ready to launch your church is for you to connect with people

who _______________________ what you believe.

_________________

_________________

_________________


NOTES


RECRUITING(1YR+ TO 8WEEKS FROM LAUNCH)

BEGIN BY PICKING A LAUNCH DAY

• We will only launch a church in _______________________ or _______________________

• Avoid launching on _______________________ _______________________ or

_______________________ _______________________ _______________________ a holiday

*Super Bowl weekend or Labor Day*

YOU MUST BUILD A TEAM OF AT LEAST _______________________ TO LAUNCH THE CHURCH THROUGH ARC.

• To build a team you will need _______________________ and _______________________

methods

• An organic approach understands as the planting pastor you are the _______________________

_______________________.

• A systematic approach will add a calendar of events designed to _______________________

_______________________ and _______________________ _______________________

CREATE A CALENDAR OF MEETINGS TO BUILD THE LAUNCH TEAM: (3 STAGES)

• ______________________________________________ from launch is the

_______________________ _______________________

• _______________________ from launch to _______________________ from launch is the

_______________________ _______________________

• _______________________ from launch until launch day is the _______________________

_______________________ _______________________

RECRUITING STAGE: (1 YEAR TO 6 MONTHS FROM LAUNCH)

• Become a ______________________________________________

• Each person is an opportunity to connect

° Connect them with _______________________

° Connect them with ________________________

° Get them to connect_______________________ _______________________ their friends


NOTES


DEVELOPMENT STAGE: (6 MONTHS TO 2 MONTHS)

• Create an _______________________ opportunity through _______________________

• These should meet ______________________________________________

• Centered around _______________________ _______________________ of your

_______________________ _______________________ (dessert bars, sports events, ice cream

parties, etc.)

• The meetings should _______________________

• All meetings should ______________________________________________ and ______________

________________________________.

• Remove _______________________ _______________________ that would keep people from

participating

° If it happens during a meal time, _______________________

° If you are going to reach young families, _________________________________________

» If mom can hear her kids, she is not listening to you

° Understand the local calendar and ______________________________________________

• The meeting should consist of ______________________________________________ and_____

_________________________________________ on the church

• Be prepared to share _______________________

• Everyone should receive a _______________________ _______________________ and an

___________________ ____________________ to the next event. (with a hassle-free guarantee)

° Some will sign in _______________________

° Some will sign in _______________________

° Some will sign in _______________________

THREE OPTIONS ON THE CONNECTION CARD:

F Thank you for this event, but we aren’t interested right now

F I am interested in what you are doing, but have a lot of questions and would love to connect

with (pastor)

F I am so excited - tell me how I can sign up to help

DATE YOUR LAUNCH TEAM INDIVIDUALLY ... COFFEE, BREAKFAST, LUNCH AND DINNER…BETWEEN INTEREST MEETINGS.

• Connect with _______________________ _______________________

• Ask them what they would do to make a ______________________________________________

• Help them achieve it through ______________________________________________


NOTES


LAUNCH TEAMFROM _______________________ _______________________ OUT UNTIL LAUNCH DAY

• 8 weekly launch team meetings

• Make your launch team meetings _______________________

° No praise and worship

° 10 minutes: Fellowship

° 15 minutes: Discussion - tell why you are here

° 15 minutes: Implementation

° 5 minutes: Prayer

» Final weeks leading up to launch, focus on prayer

° Sample calendar on page 91.

8 WEEKS OUT

• Your first official “______________________________________________”

• Give people an opportunity to _______________________, _______________________, and

_______________________

7 WEEKS

• Be prepared to receive guests every week

• Lead every meeting and do every service like no one knows _______________________, or

_______________________

6 WEEKS (CHURCH 101)

• Answer the questions:

° _______________________ are you? (Your Story)

° _______________________ are you here? (Your Why)

° _______________________ will you do it? (Vision)

° Can they trust you? (Boards and Budgets)

5 WEEKS (ESSENTIALS)

• Begin a culture of self-motivated self-feeders.

4 WEEKS (DISCOVER)

• When you help people understand ______________________________________________ they

will understand ______________________________________________.


NOTES


3 WEEKS (DREAM TEAM)

• Begin to build teams based on _______________________ and _______________________

• Everyone has two areas where they can serve:

° Their primary area is where they are best _______________________ and

_______________________

° Their secondary area is wherever they can _______________________________________

• Avoid giving out _______________________ too early

• Call everyone your “_______________________ _______________________”

° Team leaders - ______________________________________________

» Greeters

» Ushers

» Kids

» Preschool

» Worship

» Sound

» Set-up/Tear-down

2 WEEKS (PRACTICE SERVICE)

• Not open to the public

• Should practice every element of the service:

° Songs

° Tech

° Transitions

• Practice every element of the _______________________

° Setup

° Kids check-in and service

° First impressions

1 WEEK (PRACTICE SERVICE)

• This should be a full run exactly as it would be live.

• Plan for meetings after launch

° Celebrate the _______________________

° Evaluate your _______________________

° Make _______________________

*See Sample Launch Calendar on page 91


NOTES


DIGITAL MARKETING

“Who are you telling today that you are launching?”

-DINO RIZZO

CREATE A _______________________.

• Guidelines:

° Who are you trying _______________________?

° Marketing that appeals to everyone appeals to no one. -Seth Godin

_______________________ YOUR CHURCH.

• Guidelines:

° _______________________ -based

° _______________________ out - unique over edgy or trendy; fresh

° _______________________ and _______________________ availability

° _______________________ and _______________________

° Appeal to _______________________ _______________________ - approachable

° _______________________

_______________________

• Logo, color scheme, phrases and language, pictures

A SOLID _______________________ STRATEGY.

• Leverage _______________________ _______________________.

° Set up personal and church accounts

° Twitter, Instagram, Facebook, YouTube, Vimeo

° _______________________ _______________________ are more important in the pre-

launch phase than _______________________ _______________________.

° Social media isn’t a broadcast tool; it’s a relationship accelerator. -John Erik Moseler

• Develop a functional _______________________.

° Make sure it includes:

» Launch date

» Contact information

» Lead Pastor’s name, picture and brief bio

» Location and directions - including address, city, state

» Service times


NOTES


» What to expect (such as service attire, what a service looks like, etc.)

» Childcare availability (consider pre-registration for kids)

° Have a _______________________ _______________________

» Set date for updating, especially after launch day

° Is the website _______________________ _______________________?

° Church plants don’t need apps; they need websites that work on

_______________________ _______________________

• How long does it take people to find your website?

° Can your website be found on _______________________?

° Have a website developer that understands _______________________

_______________________ _______________________

° If your website isn’t found on the _______________________ _______________________

of Google, searchers will not find you.

° When the church is young you will have to supplement _______________________

» _______________________ _______________________

» _______________________ _______________________

° The point of digital ads is to create _______________________

° The point of a click is to produce a _______________________ (attend church)

° Define specific _______________________ first

° Build the ads to fit the keywords

• Remember, marketing that appeals to everyone appeals to no one.


NOTES


PRINT MARKETING

“Who are you telling today that you are launching?”

-DINO RIZZO

YOUR _______________________ IS YOUR GREATEST MARKETING TOOL.

• _______________________ their influence

• Equip them to invite others - _______________________ cards

A SOLID _______________________ STRATEGY.

• Direct Mail:

° The national rate of return on a piece of mail is approximately _______________________

° Because you want high response on launch day, you should plan on sending

_______________________ _______________________, not multiple smaller mailers.

° If the national return is 0.0025%, then 50,000 mailers would equal 125 people on launch

day. To reach 250 people you would need to send out 100,000 mailers.

° Based on average costs, this would equal approximately _______________________

° Great _______________________ + great _______________________ + great

_______________________ = great percentage

» The point of the _______________________ of a mailer is to get them to go to the

_______________________

» The point of the _______________________ is to get them to go to the

_______________________

» The point of the _______________________ is to get them to go to

_______________________

° Define your _______________________ _______________________

° Ask a question that they _______________________

° Propose that you have _______________________ to the question that they are asking

° Point them to the _______________________

° The marketing hook that will draw people to your church _______________________

_______________________.

° The mailer should hit _______________________ before the launch day.

° Mail houses need the final product _______________________ before mail date.

° Your launch mailer is not the place to try _______________________

_______________________.


NOTES


° Send after _______________________ _______________________ or

_______________________ _______________________

° Include catchy statement, pictures, map, address, service times, blurb about the church,

church name and logo, website

° _______________________ _______________________

° Invest in _______________________ - look for these opportunities

° _______________________ advertising - example: movie theater ads if you’re in a theater

HOW WILL YOU GET THEM TO _______________________ _______________________?

• Collect data systematically and strategically

° Gather contact information - Connection Card

° Send letter to first-time visitors

° Save addresses and do a quarterly newsletter

° Continue to advertise during peak growth seasons


NOTES



NOTES



NOTES



NOTES


BOARDS & BUDGETSThere are two branches to your church – the spiritual body and the legal corporation. You, as the

pastor, must show _______________________ in both. Taken from bylaws that we use:

Because [Your Church Name] has two (2) complimentary branches; the spiritual body of

believers and the legal corporation, it is the senior pastor that administratively bridges

the gap between the two (2) branches. The senior pastor is primarily responsible for the

spiritual life of the church, therefore, he must be in a position corporately to insure that

financial strength is directed toward the ministries of his choice.

THREE BOARD SYSTEM

1. The _______________________ are a board of successful senior pastors who govern churches

outside of your church.

° Generally comprised of mentors of the senior pastor who pastor churches that are for

the most part larger than your church or at least have experience in pastoring churches

of similar style.

° In the case of alleged misconduct, they investigate and, if necessary, decide a disciplinary

course of action.

» Accountability: The overseers can be removed by the senior pastor, but only one

per year – again to prevent a dominating board member from forcing their ill

agenda.

» The senior pastor can only be removed by a majority vote of the overseers,

following an investigation.

2. The _______________________ are responsible for the financial well-being of the church.

° In most cases your Overseers will serve as trustees for you in the first year of your

church. This allows you time to identify prospective trustees and make sure they have

your heart and have some business wisdom before setting them into a trustee position.

° Monitor accounting and business practices.

° Vote on any mortgages, contracts, or major financial decisions.

° Assure fiscal responsibility (both to the church and the I.R.S.).

° Help develop the budget, manage the assets and aid in facility acquisition and

management.

» Accountability: Trustees are nominated by the senior pastor. They can be

removed by the senior pastor – but only one of them every six months (to prevent

the senior pastor from stacking the board with “yes” men if someone dared to

disagree with him).


NOTES


3. The _______________________ is responsible for the spiritual well-being of the church.

° The functions of the Elders are to

» Maintain and teach by living a godly, Christian lifestyle

» Serve the Church by helping the Senior Pastor to establish the vision and direction

of the Church

» Provide leadership as a member of the Senior Pastoral Leadership Team

» Demonstrate leadership to the Members of the local Church

» Provide a prayer shield for the Church staff and the local Church

» Defend, protect and support the integrity of the Church staff and the local Church

» Pray for the sick

» Organize, implement and execute licensing and ordination requirements

and procedures

» Mediate disputes among the brethren

» Counsel with church members and staff

» Contact the Overseers to initiate investigation and potential discipline of the Senior

Pastor if a situation involving pastoral misconduct occurs

THREE STRONG BUDGETS

1. _______________________ Budget: what it takes for your personal household through

launch day.

° Moving expenses to relocate

° Household budget


NOTES


2. _______________________ Budget: what it takes to start your church with excellence leading

up to the opening day.

ESTIMATED

ADVERTISING Mail Piece 10,000

TV, Radio, Facebook, ect 5,000

DEVELOPMENT Legal Set up 2,000

Website 2,500

Launch Team 1,500

Outreach 1,000

Travel / ARC 2,000

(computer/business cards, etc.) Office supplies 2,000

(1 month prior) Facility rental 2,000

(6 months out) Cell Phone 800

EQUIPMENT Audio System / Instruments 33,000

Projector & Screen 7,000

Chairs (300) 6,500

Lighting 3,000

Laptop 2,000

Stage (8x4) $500 x 4 minimum 2,000

Kids sound system 1,000

Kids video & lighting 5,000

Kids / Nursery Supplies 5,000

Kids check in system 2,500

Signage 2,200

Software 1,100

Audio Duplicator 1,000

Trailer (1500 per) 3,150

TOTAL ESTIMATED BUDGET NEEDED TO LAUNCH $103,250


NOTES


3. _______________________ Budget: the monthly church budget after you have launched.

MISSIONS 10% 16,200

SUBTOTAL $16,200

SALARIES 35% Salary: Ministerial 36,175

Dental Insurance 1,425

Health Insurance 10,600

Salaries: Support 0

Payroll: Taxes 8,000

Workers Comp Ins. 500

SUBTOTAL $56,700

FACILITIES 35% Rental 52,000

Storage 1,025

SUBTOTAL $53,035

MINISTRY 20% Accounting 1,200

Advertising 3,000

Bank fees 240

Bibles 300

Cell Phone 2,400

Credit Card Processing 600

Equipment Maintenance 600

Hospitality 3,000

Liability Insurance 1,000

Internet 570

Legal Support 1,200

Kids Supplies 3,000

Offering Envelopes 480

Office Supplies 800

Planning Center 360

Printing 3,600

QuickBooks 360

Stamps 720

Travel/Conferences 2,000

Web Hosting 120

SUBTOTAL $36,075

$13,500 / MONTH YEAR ONE BUDGET $162,000


NOTES


• Year 1: Based on a $13,500 a month church budget

Monthly Yearly

10% Missions 1,350 16,200

35% Salaries 4,725 56,700

35% Facilities 4,725 56,700

20% Operations and Ministry 2,700 32,400

TOTAL BUDGET FOR YEAR 1 162,000

Total Outgo for Year 1 (+2,800) 164,800

Total Income from Year 1 190,000

Savings / Margin Year 1 $25,200

• Year 2: Based on 90% of the previous years income

(190,000 x .90 = 171,000 / 12 = 14,250 per month)

Monthly Yearly

10% Missions 1,425 17,100

35% Salaries 4,988 59,850

35% Facilities 4,987 59,850

20% Operations and Ministry 2,850 34,200

TOTAL BUDGET FOR YEAR 2 171,000

Total Outgo for Year 2 (+2,900) 173,900

Total Income from Year 2 200,000



TOTAL SAVINGS YTD $51,300

SET UP SYSTEMS

1. Checks and Balances

° Clear _______________________ – Having up-to-date information for making decisions

2. Consider _______________________

3. Connect with _______________________

° Clear Vision

° Communication to givers

» New Members Class

» Messages

» Offering Transitions


NOTES


FUNDRAISINGFUNDING YOUR VISION

Raising money is about what you want _______________________ people, not

_______________________ them.

“But seek first his kingdom and his righteousness, and all these things will be given to you as well.”

-MATTHEW 6:33

“Ask God for money then ask people to obey God.”

–ROY STOCKSTILL

FOUR ESSENTIALS

1. _______________________ a compelling vision.

° The local church is the hope of the world

° More people come to Christ through the formation of a new local church than any

other method.

2. _______________________ increases generosity.

° Name the campaign

° Short, cohesive business plan (5 pages)

» Launch _______________________

› Now to launch day

› Matching Funds (every dollar you give will be matched)

» _______________________ Budget

° Present opportunities to support

» _______________________ : Funding page on website, Store Registry

» Print: Letters, written opportunity & business cards

» _______________________ : The big ask, how can you invest into this vision.


NOTES


3. Your _______________________ is your _______________________.

° Your personal network

° Involve your launch team

° _______________________, Churches & _______________________

» Charities: want to invest.

» Churches:

› Look for churches that haven’t been asked (smaller-medium sized).

› October is best time to approach

» Private Donors:

› Look for people who are already generous

› Prepare them before the meeting

4. Be _______________________ . Have a _______________________ for implementation.

° _______________________ a plan

» Count the cost “It takes money to raise money”

» Map out a time line

° _______________________ the plan _______________________

» Schedule time everyday to work on it.

» Act like tomorrow is today!


NOTES


WEEKEND SERVICESPROVEN MODELS

• Rick Warren:

° “Imitation beats _______________________ 9 of 10 times.”

° “I would rather be _______________________ than creative.”

WHO DO YOU WANT TO REACH? _______________________ OR _______________________?

1. #1 Goal - Get them to _______________________ _______________________!

° If they don’t come back, we can’t see anything happen in their life– salvation,

discipleship, baptism, leadership

2. _______________________ the unchurched are unchurched.

° The services are _______________________.

° The members are _______________________.

° The church just wants _______________________.

° What will happen with _______________________?

3. Whatever you _______________________ it on, you must _______________________ it on.

° Guest speakers

° Guest bands

° Special events- concerts, pot-lucks, picnics

° Services at off-site venues– convention centers, etc.

4. _______________________ makes all the difference.

° _______________________ every Saturday to prepare the way on Sunday.

5. Impress them within the first _______________________.

° What will my location feel like to a first-timer?

» All signage needs to be adequate and readable– road signs, entrance signs, etc.

» Parking Team

» Greeters- friendly but respectful, don’t over-greet, look for lost people

° Create comfort _______________________ - Starbucks

» Have a plan to clean up the exterior and interior

» Temperature

» Visual directives- signs for restrooms, kids, info, etc.

6. In everything, focus on _______________________. It creates _______________________.


NOTES


7. Service Times

° Prime Time: 9:00am - 12:00pm

° Multiple services helps with Dream Team: serve one/worship one

° Saturday nights

8. _____________________________________________ should be well staffed, safe, clean and fun.

° Good signage

° Sense of security

9. _____________________________________________ - seating, lighting, audio, video

° Dark vs. light

° Distraction-less environment

° Not too much movement

° Enough stage light to see band and speaker

° People need to see well enough to take notes

° Appropriate use of smoke

10. Put your energy and resources into great _____________________________________________.

11. _______________________ transitions

12. _______________________ should be greeted warmly but allowed to remain anonymous (other

proven models exist)

13. ______________________________________________ that are interesting, clear, relevant,

entertaining and biblical.

° Who is my audience?

° What do I want them to know?

° What do I want them to do?

» Helpful hint: summarize in one statement

14. _______________________ call


NOTES


SAMPLE ORDER OF SERVICE

1. Pre-Service Playlist - 20 minutes prior to service

2. 5 minute countdown - 5 minutes prior to service

3. Praise and Worship (0:00-0:20)

° God Is Here

° This is Amazing Grace

° End of Days

° Broken Vessels

4. Flow Time/Welcome/Prayer (0:20-0:22:30)

° Welcome Guest

° Worship Guide and Connection Card

° Prayer

5. Video (0:23.00-0:26.00)

° Growth Track Event promo

° Message Opener

6. Message (0:26.00-1:03)

7. Prayer/Altar Call (1:03-1:07)

8. Post Prayer Instruction

° If you prayed to receive Christ...Check the box on your Connection Card

° If you made a decision today – Need to do three things

» Be water baptized

» Join a good Bible teaching church

» Start the Growth Track

° If you need further ministry – prayer available after the service

° Prepare your tithe and offerings

° Reminders: Growth Track Event

° “As our ushers come forward would you stand with me. We’ll pass the buckets from your

left to your right. Please don’t forget to drop you connection card in the bucket as it

passes by. Let’s pray….”

9. Offering (1:07-1:10)

° No Reason to Hide

10. Benediction

° “The LORD bless you and keep you; the LORD make his face shine upon you and be

gracious to you; the LORD turn his face toward you and give you peace.”

-Numbers 6:24-26

NOTE

The following 2 pages are sample letters that are sent to:

• First Time Guest

• Those that made a decision to follow Jesus Christ


NOTES


Dear _______________________,

Thank you for joining us this weekend at Harbor Church. We’re committed to being a life-giving church

where people can connect with God and experience His presence and power in a real way. I extend a

personal invitation to you to join us as part of this exciting community.

You can continue to connect with Harbor Church in several ways. Our Growth Track is comprised of four

specifically designed monthly events. Each event helps you take a step towards God’s plan of fulfillment

for your life. Ultimately, our goal is to help you connect with a group of people where your life can touch

the lives of others. Visit our website for times and locations at each campus.

Our small groups are the real key to developing relationships and getting connected. They are held

every week in various locations throughout the city with many different types from which to choose.

Please visit our website at www.harborchurch.com/groups for a list of groups and more information.

God bless you and we look forward to seeing you again at one of our services – please visit our website

for service times at each campus.

Reaching new heights together,

JOE SMITHPastor, Harbor Church


NOTES


Dear _______________________,

Congratulations! The greatest decision you will ever make is the decision to commit your life to Christ.

God loves you and wants to be an active part of your life each and every day!

The Harbor Church staff is committed to you. We are here to help you become a fully devoted follower

of Christ. Since making your decision today, you may be asking yourself, “Now what?” Let me make it

simple for you.

1. Be water baptized. Jesus commanded us to be water baptized to solidify our commitment to Him

through a public declaration of our faith. Our baptism service will be held Sunday June 3rd at 4:30 p.m.

2. Get involved in a local church. If you don’t already have a church that you call home, we invite you

to join us at Harbor Church. Each weekend you will grow as you engage in worship and learn practical

teaching from the Bible. Our next membership class is Sunday, June 3rd at 6:00 p.m.

3. Get in a small group. Small groups are small communities of people who meet in homes all over the

area each week. These groups study the Bible together, support each other, and become great friends.

For more information or to view a list of small groups which began in June 3, 2012 visit our website @

www.harborchurch.com.

4. Start growing in your relationship with Christ. Enclosed is our Growth Track brochure which will help

guide you on an exciting path of personal growth.

Once again, welcome to your new life in Christ! We are proud of you and the decision you have made.

If there is anything we can do for you, please don’t hesitate to let us know.

Reaching new heights together,

JOE SMITHPastor, Harbor Church


NOTES


PORTABLE AND EXCELLENTPeople return to _______________________.

_______________________ creates _______________________.

Excellence is not _______________________. Excellence is _______________________ of what

you have.

FOUR KEYS TO AN EXCELLENT PORTABLE CAMPUS

1. Find the Right _______________________

° Location. Location. Location.

» Location questions to ask:

› Would I/others attend here?

› Is it easy to find/access?

› How does it _______________________?

› Do people live, work, and play nearby?

› What is the community’s _______________________ of this location?

› Are there any other _______________________?

» Three Limiting Factors

› _______________________

› _______________________

› _______________________

° Securing the Location

» Speak to the _______________________ _______________________

» Prepare a _______________________

› We want to be a partner, not a tenant

› Include the dates and times you will need the facility

› Suggest the appropriate rental rate

» Always add _______________________.

2. _______________________ for Success

° Room Locations

» Think close _______________________

» Think ease of _______________________

» Think _______________________ and _______________________

° Purchasing

» Is it portable, simple, and _______________________?


NOTES


3. Develop Simple _______________________

° Setup – Takedown _______________________

» Find the best time and day

» Build margin

° Setup – Takedown _______________________

» Organize supplies

» Establish sequence

» Adjust as needed

° Setup – Takedown _______________________

» Proper training

» Detailed pictures

» Remember the why

4. Care for your _______________________

° Right _______________________

» Need a gatherer not a doer

° Effective _______________________

» Everyone recruits

» Recruit from the stage

° Authentic _______________________

» “No man works alone”

° Frequent _______________________

» Give gifts

» Meet needs

» Honor publicly


NOTES


FAMILY MINISTRY1. The Culture Necessary for a Successful Family Ministry on Launch Day.

° Know your _______________________. It is not a _______________________ service

° Must mirror the core values of the church

° Discipleship is done through facilitating the parent, rather than replacing them

2. The Items Necessary for a Successful Family Ministry

° Facilities: Rooms need to be _______________________ and age appropriate

° Equipment: Fun, durable and _______________________

3. The Systems Necessary for a Successful Family Ministry

° The _______________________ System

° Security/Background Checks

° Training and _______________________

4. The People Necessary for a Successful Family Ministry

° Must have a confident, flexible leader

° Team: Paid vs. _______________________

° Teacher/Child ratios

5. What Parents Are Looking For:

° A _______________________ entry

° A _______________________ and _______________________ environment

° A _______________________ ambassador

° A _______________________ experience

° A _______________________ child

» Thrive, not survive - Children should want to come back

6. The Youth Ministry

° Start small

° Take the pressure off

» Your service on Sunday is attractional to youth.

RESOURCES

• Check- In Systems

° Fellowship One (not recommended for church launch)

° Lamb’s List


NOTES


NEXT STEPS

Keys to Understand

• You have _______________________ to connect a new person

• God won’t send you people you can’t _______________________

• This process isn’t for _______________________ it’s for _______________________

1. Critical questions to ask yourself when developing your process

• Have I created or copied a _______________________ and _______________________ system?

• Are these Next Steps

° _______________________, _______________________, _______________________

for a newcomer?

2. The steps taken through the process

• Next Steps 1.0 (Membership)

° The Goal:

» “Who is the _______________________ and why did he plant this church?”

» _______________________ is this church going? (Vision)

» _______________________ are you planning to get there. (Structure and Strategy)

» _______________________ do you believe and can I _______________________

(Beliefs and Culture)

• Next Steps 2.0 (Essentials)

° The Goal:

» Define what discipleship truly is – a _______________________ process

» Create a Culture of _______________________ _______________________

DON’T KNOW YOU EXIST

FIRST TIME GUEST /

REGULAR ATTENDER

CONNECTED ON PURPOSE

Marketing Assimilation


NOTES


• Next Steps 3.0 (Discovery)

° The Goal:

» Help them understand who they were made _______________________ so they will

know what they were made _______________________.

» Get them _______________________ with _______________________

• Next Steps 4.0 (Dream Team)

° The Goal:

» Train them in their area of ministry

» Connect them relationally with the leaders of the ministry and other people.

(People want to serve where their friends serve)

Tips for Starting (or Improving the Process)

• Once you start the process… _______________________ the process.

• Promote that Sundays’ Class on that Sunday. Only one.

• Build _______________________ and _______________________ around the life-changing

benefits of your classes.

• Remove potential _______________________ and _______________________.

Common Mistakes

• We can’t do it every week because we are portable/small/etc…

• We don’t have enough to do it this month so we will wait

• We want to know how many people are coming so we will do signups

• We will take a break for the summer/holidays/etc…


NOTES


SMALL GROUPSDevelop an effective small groups ministry by becoming a church _______________________ small

groups rather than a church _______________________ small groups.

WHY SMALL GROUPS?

• _______________________ happens in relationships.



Groups transfer the weight of _______________________ _______________________ off the pastor/

staff and ______________________________________________.

HOW DO I START GROUPS?

1. Let my dream team ______________________________________________

2. Groups will never take hold until I ______________________________________________

3. Ask people to take what they are _______________________ and make it a small group

4. ______________________________________________

HOW DO I RUN SMALL GROUPS?

• Plan on a _______________________ _______________________

° Gives new people a chance to _______________________ and _______________________

° Gives new leaders a chance _______________________ and new hosts a chance

_______________________

° Gives you new opportunities each year to get people excited _______________________

_______________________

• Plan on a _______________________ _______________________ _______________________

° Gives people a chance to gather around felt needs and common interests

° Allows you to _______________________ _______________________ instead of

programs

° “If it takes money or an announcement it’s a program” - Layne Schranz (Associate Pastor

Church of the Highlands)

° Create a _______________________ that can grow as the church grows


NOTES


YOUR CALLING, ARC’S HELP

Write the vision and make it plain on tablets, that he may run who reads it. - HABAKKUK 2.2 NKJV

Regardless of where you are in the process, make these four areas a priority.

1. _______________________ your call.

• Some people should absolutely plant a church. It is their destiny. It is what God has created

them to do.

• Some people should absolutely not plant a church. It is not their destiny. It is not what God as

created them to do.

• How do you decide which group you fit into? Examine these three areas and then look for

confirmation from others that they are in line.

° Your desires

° Your gifts

° Your character and timing

2. Build your _______________________ _______________________.

• Your home church

• Your potential overseers

• Your prayer base

• Your potential giving base

•

3. _______________________ in your family.

• Your marriage

• Your children

• Your extended family


NOTES


4. _______________________ as a leader.

• Always be in a learning mode

• Be authentic

• Build confidence in your gifting to reach anyone



APPENDIX


CHURCH INCDon’t just work in the ministry, work on the ministry.

1. Incorporate

° Benefit: Limited Liability Corporation

° 4 Important Parts of the Articles of Incorporation:

» Purpose Clause

» Dissolution Clause

» Ordination Language

» State Requirements

2. Obtain FEIN

3. Adopt Constitution & Bylaws

° 8 Keys to Great Bylaws:

» Overseers

» Trustees

» Ecclesiastical Authority

» Scriptures

» Prohibited Activities

» Mutual Interest

» Policies for Financial Accountability

» Membership

4. Obtain 501(c)3 Recognition

Branch Ministries vs. Charles Rossotti, IRS

“...A person who contributes to a church claiming tax-exempt status pursuant to Section

508(c) may deduct that contribution from his or her income, but if the contributor

is audited, he or she has the burden of establishing that the church in fact meets the

requirements of a Section 501(c)(3) organization. In other words, because the church

has not previously been determined by the IRS to have met Section 501(c)(3) criteria,

there is no presumption that the church is tax exempt…”

5. Establish Legal Ordination Program

° There must be a formal process

Cramer Vs Commonwealth:

“The intent of state law is that a church would act responsibly and select a proper person

as a minister...must be a considered, deliberate and responsible act.”


° 3 Keys to a Legal Ordination Program:

» Considered: Pre-determined in writing

» Deliberate: application used

» Responsible: use exam to finalize

° 8 Steps to a Legal Ordination Program:

» Makes sure your documents contain ordination language

» Have a written criteria required to be met by the applicant

» Require an application and a fee

» Require an exam to be taken

» Assign an expiration date

» Keep good records

» Require a renewal process

» Maintain meaningful relationships

6. Apply for sales tax exemption

7. Apply for franchise tax exemption

8. Create accountable Reimbursement Plan

9. Keep proper Board meeting minutes

10. Create a Pastoral Compensation Agreement

° Do not set your own salary.

° There should be a contract written. Have it signed by the board.


WORSHIPCORE VALUES OF HIGHLANDS WORSHIP

1. Heart – We are passionate about the presence of God and live a life that reflects the love

of Christ.

Psalm 24:3-4 (NIV): 3 Who may ascend the mountain of the LORD? Who may stand in his holy place? 4 The one who has clean hands and a pure heart, who does not trust in an idol or swear by a false god.

° VIBRANT SPIRITUALITY.

° Revelation 12:11 (NKJV): 11 And they overcame him by the blood of the Lamb and by the word of their testimony, and they did not love their lives to the death.

» We are a presence filled and presence driven ministry.

» Our goal is for the people of our church experience the presence of God.

» Our worship experience happens before the congregation’s worship experience.

Personal devotion time is a non-negotiable.

° CHARACTER AND INTEGRITY.

° Proverbs 22:1 (NIV): 1 A good name is more desirable than great riches; to be esteemed is better than silver or gold.

» We value one-on-one and group discipleship

» We don’t elevate talent over character.

» We strive to build the kingdom of God and the team that He has given us, not just

our own success.

° EMPOWERED TEAM LEADERSHIP.

° Romans 12:8 (NIV): 8 if it is to encourage, then give encouragement; if it is giving, then give generously; if it is to lead, do it diligently; if it is to show mercy, do it cheerfully.

» We develop leaders who are humble, devoted, and confident in what they do.

» We develop our own leadership through seeing leadership developed in others.

» We empower the next generation, and allow them to lead.

° PRACTICAL STEPS:

» Highlands Worship has the same vision as our Church.

» Worship Team is a part of the life of the church. – Services, Small Groups, etc.

» Constant Pastoral focus on the condition of the team’s hearts. – “Be ruthless with

your heart” –Matt Redman.

2. Community – We grow relationally with the team and have a genuine love for people.

Philippians 2:1-4 (NIV): 1 Therefore if you have any encouragement from being united with Christ, if any comfort from his love, if any common sharing in the Spirit, if any tenderness and compassion, 2 then make my joy complete by being like-minded, having the same love, being one in spirit and of one mind. 3 Do nothing out of selfish ambition or vain conceit. Rather, in humility value others above yourselves, 4 not looking to your own interests but each of you to the interests of the others.


° UNITED VISION.

° Mark 3:25 (NIV): 25 If a house is divided against itself, that house cannot stand. » We want to hear the heart of our leadership as much as we can.

» We want to honor the vision and mantle of our leaders.

» We value and protect the platform that God has given us.

° TEAM CHEMISTRY.

° Ephesians 4:16 (NIV): 16 From him the whole body, joined and held together by every supporting ligament, grows and builds itself up in love, as each part does its work.

» Consistent rehearsals build consistent teams.

» Don’t underestimate the power of a party.

» We strive for collaboration not competition and look for the best in each other.

° CLEAR COMMUNICATION

° Habakkuk 2:2 (NIV): 2 Then the Lord replied: “Write down the revelation and make it plain on tablets so that a herald may run with it.

» We are free with information because it builds confidence and trust.

» We explain the “why” before the “what”.

» We create an environment where the team feels free to verbalize what they are

thinking.

° PRACTICAL STEPS:

» Quarterly “Community Nights”.

» Monthly Worship Nights.

» Parties for specific teams. (Frontline Vocals/Drummers/Guitars etc.)

3. Excellence – We excel in musicianship and continually develop the talents that God has

given us.

Psalm 33:3 (NIV): 3 Sing to him a new song; play skillfully, and shout for joy. ° SKILLED MUSICIANSHIP.

° 1 Samuel 16:18 (NLT): 18 One of the servants said to Saul, “One of Jesse’s sons from Bethlehem is a talented harp player. Not only that—he is a brave warrior, a man of war, and has good judgment. He is also a fine-looking young man, and the Lord is with him.”

» We consistently work at getting better because we value excellence and diligence

in our craft.

» We push each other to be better.

° HONEST, HONORING, CONSISTENT FEEDBACK.

° Titus 2:7-8 (NLT): 7 And you yourself must be an example to them by doing good works of every kind. Let everything you do reflect the integrity and seriousness of your teaching. 8 Teach the truth so that your teaching can’t be criticized. Then those who oppose us will be ashamed and have nothing bad to say about us.

» We value people over the mistake, but we don’t let the mistake go unaddressed.

» We extinguish the spirit of criticism but embrace critical thinking to solve problems.

» We receive feedback with grace and strive to grow and change.


° CREATIVE FREEDOM.

° Psalm 33:3 (NIV): 3 Sing to him a new song; play skillfully, and shout for joy. » We ask for ideas from the team and use their ideas as much as possible.

» We constantly look to bring new ideas to everything we do.

» We create opportunities for the team to be involved in everything we do, big

and small.

° PRACTICAL STEPS:

» Planning Center Online – Post parts, other training resources.

» Click Track // In Ear Monitors // MD

» Ableton – Fill in the holes/Utilize more keyboard/synth parts.

4. Attitude – We endeavor to have the mind of Christ, and approach life with an attitude of

humility and an atmosphere of fun.

Philippians 2:5-7a (NLT): 5 You must have the same attitude that Christ Jesus had. 6 Though he was God, he did not think of equality with God as something to cling to. 7 Instead, he gave up his divine privileges; he took the humble position of a slave and was born as a human being…

° EMPOWERED TEAM OWNERSHIP.

° Romans 12:8 (NIV): 8 if it is to encourage, then give encouragement; if it is giving, then give generously; if it is to lead, do it diligently; if it is to show mercy, do it cheerfully.

» There is no job big or small, we gladly serve the team wherever there is a need.

» We empower the next generation, and allow them to lead.

» We have fun!

° HONEST, HONORING, CONSISTENT FEEDBACK.

° Ephesians 4:15 (NIV): 15 Instead, speaking the truth in love, we will grow to become in every respect the mature body of him who is the head, that is, Christ.

» We value people over the mistake, but we don’t let the mistake go unaddressed.

» We extinguish the spirit of criticism but embrace critical thinking to solve problems.

» We receive feedback with grace and strive to grow and change.

° SERVANT LEADERSHIP.

° Galations 1:10 (NIV): 10 Am I now trying to win the approval of human beings, or of God? Or am I trying to please people? If I were still trying to please people, I would not be a servant of Christ.

» We put the cause of Christ above our own agenda.

» We put the needs of others above our own.

° PRACTICAL STEPS:

» Serve Day // Small Groups // Growth Track – participation in the vision of

the church.

» Leaders set the standard – your attitude sets the tone.


KIDS CURRICULUM • Elevate Creative Children’s Curriculum

° Available at www.creativepastors.com

° Curriculum that can be purchased and includes several DVD’s on training, performing,

small group, lesson material, graphics, and sound track CD

° Series used:

» Spy Chase Kids

» Center Stage Kids

» Upsidedown Town Kids

» Shipwrecked Kids

» Kingdom Tales Kids

• Kidology

° Available at www.kidology.com

° Curriculum that can be purchased and includes DVD’s, series outline, sample lessons,

teacher’s guide, and videos

° Series used:

» Zap Pack

• Hillsong Kids BIG

° Available at www.hillsongkidsbig.com

° Curriculum that can be purchased and includes DVD’s that include: Big picture, print

material, worship, music book, and graphic images

° Series used:

» Hillsong Kids Big Supernatural

» Hillsong Kids Big Tell The World

• LIFECHURCH.tv

° Available at lifekids.lifechurch.tv

° Curriculum that is free and includes resources to present materials in a teaching format

with activities and interactive ideas for your service

• Jesus Storybook Bible

° Available information at jesusstorybookbible.com

° Curriculum that includes 44 lessons that include memory verse, handouts for children,

animated videos, and promotional material

• Lil’ K

° Available at kidmo.com

° Curriculum for ages 3-5, each 5 week series includes DVD based lesson, lesson plans, and

print materials for take home letters


PRESCHOOL LAUNCH ASSESSMENTThis launch evaluation lists everything Church of the Highlands Preschool will need in order to hand

over a complete, turn-key operation to a new Highlands campus. This list is customizable and should

be used as a guide, depending on the space available at the new campus. Items are broken down into

the following categories: Baby Rooms, Walker Rooms, Two Year Old Rooms, Three, Four, Five Year Old

Rooms. Ordered items include item, store, and website if available. Also, cost of each item may vary as

costs may change at any time.

BABY ROOMS

Item Item # Store Web-Site

Swings Buy Buy Babyhttp://www.buybuybaby.com/product.asp?SKU=14995480&

Exer-saucers Buy Buy Babyhttp://www.buybuybaby.com/product.asp?SKU=17082035&

Rainbow Mat 8WWSHAPEMATDiscount School Supply

www.discountschoolsupply.com

Color Block Mat GC322 Lakeshorehttp://www.lakeshorelearning.com/seo/ca%7CsearchResults~~p%7C2534374302175552~~.jsp

Starry Mat 8WWSTARMATDiscount School Supply


Hand SanitizerWalmart or Target

http://www.walmart.com/ip/Germ-X-Original-Hand-Sanitizer-10-Oz/12444193

Shoe Covers 1151031American Health & Safety

http://www.ahsafety.com/Catalog/Group.aspx?GroupID=4145

Gloves N192American Health & Safety


Aprons (with our logo)

NLS Specialties http://www.promoplace.com/23882/stock_smocks.htm

Receiving Blankets GM4131N Walmarthttp://www.walmart.com/ip/Garanimals-Neutral-Thermal-Receiving-Blankets-2pk/16533160

Burp Clothes 579945060WH1STD Walmarthttp://www.walmart.com/ip/Gerber-Pre-Folded-Gauze-Cloth-Diapers-5-Pack-White/17133564?findingMethod=rr

Puffs 11450378Walmart or Target

http://www.target.com/p/Gerber-Graduates-Puffs-Banana-1-48-oz-6-Pack/-/A-11450378

Baby Gates Buy Buy Babyhttp://www.buybuybaby.com/product.asp?SKU=203755&RN=7072&

Rocking Chairs 38-632-990-60 Bass Pro Shopshttp://www.basspro.com/Bass-Pro-Shops-Big-Outdoorsman-Rocker/product/10210486/96802

Changing Pads 11724 Mednet Directhttp://www.mednetdirect.com/Fluff-Underpad-p/11724-p.htm

Diaper Pails Buy Buy Babyhttp://www.buybuybaby.com/product.asp?SKU=113341&RN=7057&

Diaper Sacks Buy Buy Babyhttp://www.buybuybaby.com/product.asp?SKU=18958651&

Changing Table Pad

Walmarthttp://www.walmart.com/ip/Safety-1st-Contour-Changing-Pad/15393109

Wax Paper (for diaper changing)

Walmart or Target

http://www.walmart.com/ip/Reynolds-Genuine-Parchment-Paper-30-sf/11027109


Pampers Sensitive Baby Wipes

Walmart or Target

http://www.walmart.com/ip/Pampers-Sensitive-Baby-Wipes-Tub-and-Refill-Bundle/12380432

Pack N’ Play 9G07ASF Walmarthttp://www.walmart.com/ip/Graco-Pack-n-Play-Playard-Ashford/14707380

Baby Ganics All Purpose Wipes

Baby Ganicshttp://www.babyganics.com/All_Purpose_Wipes_75ct_The_Grime_Fighter

First Aid Kit Targethttp://www.target.com/p/johnson-johnson-first-aid-kit-large/-/A-10801266

Stroller Baby Havenhttp://www.babyhaven.com/Angeles-Quad-4-Passenger-Stroller.html

WALKER ROOMS


Toys (Age-Appropriate)

Walmart or Target



Aprons (with our logo)

NLS Specialties http://www.promoplace.com/23882/stock_smocks.htm

PuffsWalmart or Target

http://www.target.com/p/Gerber-Graduates-Puffs-Banana-1-48-oz-6-Pack/-/A-11450378

Animal Crackers Sysco

Picnic Table 10233214 Targethttp://www.target.com/p/Little-Tikes-Fold-and-Store-Picnic-Table/-/A-10233214

Rocking Chairs Bass Pro Shopshttp://www.basspro.com/Bass-Pro-Shops-Big-Outdoorsman-Rocker/product/10210486/96802




Walmart or Target



Changing Table Pad



Walmart or Target


Rainbow MatDiscount School Supply


Color Block Mat GC322 Lakeshorehttp://www.lakeshorelearning.com/seo/ca%7CsearchResults~~p%7C2534374302175552~~.jsp

Baby Gates Buy Buy Babyhttp://www.buybuybaby.com/product.asp?SKU=203755&RN=7072&





Zoopals Amazonhttp://www.amazon.com/Hefty-Zoo-Pals-8-Ounce-14-Count/dp/B0019641XG/ref=sr_1_1?ie=UTF8&qid=1341275352&sr=8-1&keywords=zoo+pals



TWO YEAR OLD ROOMS


Toys (Age-Appropriate)

Walmart or Target

Hot Dog Trays Sysco

Water PitcherWalmart or Target

5oz. Plastic Cups Sysco


Mott’s All Natural Fruit Snacks

Target




Rocking Chairs Bass Pro Shopshttp://www.basspro.com/Bass-Pro-Shops-Big-Outdoorsman-Rocker/product/10210486/96802

Baby Gates Buy Buy Baby http://www.buybuybaby.com/




Walmart or Target



Changing Table Pad



Walmart or Target


Puzzles AA180Lakeshore Learning

http://www.lakeshorelearning.com/seo/ca%7CsearchResults~~p%7C2534374302174839~~.jsp

Puzzle Case FT824Lakeshore Learning

http://www.lakeshorelearning.com/seo/ca%7CsearchResults~~p%7CFT824~~.jsp

Crayons 8WWBIGCCDiscount School Supply

http://www.discountschoolsupply.com/

Saf-T- PopsSpangler Candy

http://www.spanglercandy.com/candy-store/saf-t-pops







THREE, FOUR, AND FIVE YEAR OLD ROOMS


Hot Dog Trays Sysco

Water PitcherWalmart/ Target

5 oz. plastic cups Sysco


Mott’s All Natural Fruit Snacks

Target


Puzzles AA180Lakeshore Learning

http://www.lakeshorelearning.com/seo/ca%7CsearchResults~~p%7C2534374302174839~~.jsp

Puzzle Case FT824Lakeshore Learning

http://www.lakeshorelearning.com/seo/ca%7CsearchResults~~p%7CFT824~~.jsp

Crayons 8WWLCCDiscount School Supply

http://www.discountschoolsupply.com/

Saf-T- Pops Spangler http://www.spanglercandy.com/candy-store/saf-t-pops

Hand Sanitizer Walmarthttp://www.walmart.com/ip/Germ-X-Original-Hand-Sanitizer





LAUNCH DAY CHECKLISTSETUP - IS EVERYTHING EXCELLENT?

F Bathrooms clean

F Parking lot picked up

° Cigarettes, beer bottles, trash, etc.…

F Storage bins out of sight

° Roll away carts, guitar cases all storage needs to be out of sight

F Chairs lined up

° No stack chairs in sight

F Room layout asymmetrical

F Cords covered with rug or gaff tape

SIGNAGE - WILL MY GUEST KNOW WHERE TO GO?

F Do they know where to park?

F Do they know where to enter the building?

F Do they know where their kids go?

F Do they know where the bathrooms are?

F Do they know where the main auditorium is?

ENVIRONMENT - HOW DOES IT FEEL?

F Sight, Sound, Smell

F Music playing in lobby & auditorium

F Greeters in place

° With clean breath

F Greeters in parking lot

° Outgoing personalities

F Don’t put food out for guest

° Smell of food is unappealing to visitors

° You will run out of food for those that show up late

° You will not be able to do it when you grow

° Feels small church

F It feels like a life-giving church and not a school, movie theater, or performing arts center


TEAM - ARE WE READY?

F Sound check

F Everyone knows his or her queue

F Transitions ready

F Service Flow ready

PASTOR - AM I READY?

F I know how I will start

F I know my transitions

F I know how my message will end

F I know my salvation prayer and closing prayer

F I know how I will end the service

F My production and worship team knows all the above

AFTER SERVICE - WHAT’S NEXT?

F I worked hard to meet as many people as I could

F I was able to get as many appointments as I could

F My team is still engaged

F Congratulate dream team on a great launch day (regardless of how you felt the day went)

F Equipment broken down and all rooms set up better than you found them

F I turned our attendance and salvation numbers into ARC

F Revised this document prior to next service


SAMPLE CONNECTION CARD

Sample Month - 6 months out

Sunday Monday Tuesday Wednesday Thursday Friday Saturday

12 - 6 months - no meetings - just make friends

Interest Social

Interest Social

31 2

87

21

14

9

28

1110

15

1312

1716 1918

22

20

2423 25

4 5 6

26 27

29 30

April



Interest Social

Interest Social

1

65

19

12

7

26

98

13

1110

1514 1716

20

18

2221 23

2 3 4

24 25

27 28

May

29 30 31

Launch Team Marketing OrganizationNeed to Add:Articles of Incorporation501(c)3

1




12 - 6 months - no meetings - just make friends

Interest Social

Interest Social

31 2

87

21

14

9

28

1110

15

1312

1716 1918

22

20

2423 25

4 5 6

26 27

29 30

April



Interest Social

Interest Social

1

65

19

12

7

26

98

13

1110

1514 1716

20

18

2221 23

2 3 4

24 25

27 28

May

29 30 31

Launch Team Marketing OrganizationNeed to Add:Articles of Incorporation501(c)3

1

SAMPLE LAUNCH CALENDARS


Sample Month - 4 months outSunday Monday Tuesday Wednesday Thursday Friday Saturday

Interest Social

Interest Social

32

16

9

4

23

65

10

87

1211 1413

17

15

1918 20

1

21 22

24 25

June

26 27 28 29

30



Obtain Non-Profit Mail Certificate

Interest Social

Interest Social Location Selection

31 2

87

21

14

9

28

1110

15

1312

1716 1918

22

20

2423 25

4 5 6

26 27

29 30

July

31

2


Mailer to Mail House

Launch Team Meeting

Launch Team Meeting - Next Steps/Growth

Track


Track


Track

54

18

11

6

25

87

12

109

1413 1615

19

17

2120 22

1 2 3

23 24

26 27

August

28 2930

31

Sample Month - Launch Month



Track

Practice Service Drop Date for Mailer

Practice Service

LAUNCH

54

18

11

6

25

8

7

12109 1413

1615 1917 2120

22

1 2 3

23 24 26 27

September

28

29 30

3



Interest Social

Interest Social

32

16

9

4

23

65

10

87

1211 1413

17

15

1918 20

1

21 22

24 25

June

26 27 28 29

30



Obtain Non-Profit Mail Certificate

Interest Social

Interest Social Location Selection

31 2

87

21

14

9

28

1110

15

1312

1716 1918

22

20

2423 25

4 5 6

26 27

29 30

July

31

2


Mailer to Mail House

Launch Team Meeting


Track


Track


Track

54

18

11

6

25

87

12

109

1413 1615

19

17

2120 22

1 2 3

23 24

26 27

August

28 2930

31

Sample Month - Launch Month



Track

Practice Service Drop Date for Mailer

Practice Service

LAUNCH

54

18

11

6

25

8

7

12109 1413

1615 1917 2120

22

1 2 3

23 24 26 27

September

28

29 30

3


ANSWER KEY


THE BUY-IN

• Pg. 11: Why, How, What, what, why, believe

RECRUITING

• Pg. 13: January/February, August/September, holiday weekends, the week before, 35 adults,

organic, systematic, primary recruiter, increase interest, create momentum, 12 months out to 6

months, recruiting stage, 6 months, 8 weeks, development stage, 8 weeks, launch team stage,

recruiting stage, part of the community, your family, your team, you with

• Pg. 15: easy invite, social events, every other week, common interests, target demographic, last

1 hour, start on time, end on time, potential barriers, feed them, watch their children, avoid big

events, 45 minutes of connection, 15 minutes of vision, your why, connection card, invite card,

pencil, ink, blood, their heart, difference in the world, the local church

LAUNCH TEAM

• Pg. 17: two months, meetings, Launch Team meeting, give, pray, invite, who you are, why you

are here, who, why, how, who they are made to be, what they were made to do

• Pg. 19: gifts, personalities, gifted, passionate, best fill a need, titles, Launch Team, All about

Sunday, service, experience, wins, effectiveness, adjustments,

DIGITAL MARKETING

• Pg. 21: create, to reach, naming, vision, stand, social, domain, flow, alliteration, sample median

profile, location, identity, online, social media, personal accounts, church accounts, website,

plan for updates

• Pg. 23: mobile friendly, cell phones, Google, Search Engine Optimization, top half of the first

page, search-ability, Google Ad-words, Facebook Ads, clicks, conversion, keywords

PRINT MARKETING

• Pg. 25: launch team, Borrow, print, mass marketing, 1/2% - 1/4%, one large mailer, $16,000.00,

marketing piece, website, launch team, front, back, back, website, website, church, target

audience, are asking, the answer, website, isn’t you – it’s them, 10-7 days, 6 weeks,

something new

• Pg. 27: beginning of year, back-to-school, outreach events, community events, digital,

come back

BOARDS & BUDGETS

• Pg. 35: leadership, Overseers, Trustees

• Pg. 37: Elders, Personal

• Pg. 39: Launch

• Pg. 41: Church

• Pg. 43: dashboards, outsourcing, givers


FUNDRAISING

• Pg. 45: for, from, Communicate, Tangibility, budget, First-year, Online, Personal

• Pg. 47: network, net worth, Charities, private donors, diligent, strategy, Layout, Work, every day

WEEKEND SERVICES

• Pg. 49: innovation, effective, Churched, unchurched, come back, Know why, boring, unfriendly,

my money, my kids, build, maintain, Prayer, Prayer, 10 minutes, with environment, excellence,

comfort

• Pg. 51: Children’s ministry, Room dynamics, praise and worship, Intentional, Visitors, Deliver

messages, Altar

PORTABLE AND EXCELLENT

• Pg. 59: comfort, excellence, comfort, having the best, making the best, Place, look, perception,

options, Seating, Kids, Parking, decision maker, proposal, value, Prepare, proximity, movement,

safe, secure, durable,

• Pg. 61: Processes, Schedule, Systems, Standards, People, Leader, Recruiting, Community,

Appreciation

FAMILY MINISTRY

• Pg. 63: purpose, baby-sitting, safe, portable, Check-In, procedures, unpaid, smooth, safe, clean,

church, learning, happy

NEXT STEPS

• Pg. 65: 3 months, take care of, you, them, simple, repetitive, obvious, easy, helpful, pastor,

Where, How, What, belong, life-long, self-feeders

• Pg. 67: to be, to do, serving, effectiveness, do not stop, sermon points, examples, barriers,

awkwardness

SMALL GROUPS

• Pg. 69: of, with, Healing, Accountability, Growth, pastoral care, to the church, function as groups,

lead one myself, already doing, Preach on groups, Semester System, enter and exit, to lead, to

host, about community, free market system, build people, scalable system

YOUR CALLING, ARC’S HELP

• Pg. 71: Clarify, Support Team, Invest

• Pg. 73: Grow

Documents

© 2016 ALL RIGHTS RESERVED. ASSOCIATION OF … · AR AUNC RAINING 7 TABLE OF CONTENTS LAUNCH TRAINING The Buy-In 11 Recruiting 13 Launch Team 17 Digital Marketing 21 Print Marketing