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     Network starsAndy Bechtolsheim and

    Jayshree Ullal of Arista Networks

    have perfected a formula that has

    powered their company’s rapid

    ascent in the networking industry.

    ExceptionalEntrepreneurship + Innovation = Growth

     November 2015

    EY Entrepreneur Of The Year® Special Edition

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    Founded and produced by

    Nationally sponsored by

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       C  o  v  e  r  p   h  o   t  o   g  r  a  p   h  y   C  o  u  r   t  e  s  y  o   f   A  r   i  s   t  a   N  e   t  w  o  r   k  s

    It’s every entrepreneur’s dream to launch an idea that makes a difference and accelerates

    the way their industry, their peers and their communities approach, react to and look at the

    world around them.

    That’s exactly what the EY Entrepreneur Of The Year® Award winners are doing. They’re

    challenging — and changing — the status quo, rethinking the way we approach the markets

    and altering the way we go about our business.

    In this special issue of Exceptional, we honor our winners’ ability

    to create new products and services, transform organizations,

    enrich lives, contribute to the vibrancy of our national economy,

    and accelerate our businesses, our communities and the world.

    Just a glance at the companies led by the 266 award winners

    reveals the vital role played by these leading innovators:• Collectively, these companies have added 81,000 jobs

    in the last two years — a 29% boost in headcount.

    • Our honorees have achieved US$169 billion in revenues.

    • The 59 venture-backed companies considered for the 2015

    Venture Capital Award of Excellence have collectively raised

    more than $6.6 billion in private capital.

    The panels of independent judges who selected this year’s

    nalists and winners used a balanced scorecard that considers

    revenue, prot and employment growth. The panels also reviewed the entrepreneurs’ overall

    careers, their approach to innovation and the future, their commitment to building a strong

    team and sustainable business, and their enthusiasm for giving back.

    We are also celebrating 12 amazing EY Entrepreneurial Winning Women™ who

    have succeeded by thinking big, overcoming or ignoring barriers, and challenging the

    assumptions that, for too long, deterred their success.We’re excited to introduce our 2015 National Overall Award winners, Andy Bechtolsheim

    and Jayshree Ullal of Arista Networks, who built their business with a very specic goal in

    mind: to create

    an IT company

    that would

    provide disruptive,

    innovative

    solutions for the

    world’s largest

    networking challenges. To say they’ve succeeded would be an understatement. Founded in

    2004, Arista achieved protable growth in annual sales in two short years and, in 2014,

    experienced a 9.3% year-over-year increase in port share in the high-speed Ethernet switch

    market. That’s entrepreneurship at its best!The November 2015 awards gala was an especially poignant one for us — not only did

    we honor the exceptional accomplishments of entrepreneurs across the US, but it was

    the kickoff to 30 years of ingenuity in America, the yearlong, 30th annual celebration

    of the Entrepreneur Of The Year Program. Thirty years! Just think of all of the changes

    and progress we’ve seen in the past three decades. We’re incredibly proud to share this

    momentous occasion with you over the next 12 months.

    Together with our national sponsors, SAP America and the Kauffman Foundation, EY

    salutes the Entrepreneur Of The Year Class of 2015 — inspirational entrepreneurs who are

    helping to build a better working world.

     Accelerating 

    our world

     ExceptionalAmericas Director,

    EY Entrepreneur Of The Year

    Mike Kacsmar

    Americas Program Manager Wendy Fox

    Editorial Director Marina Paulus

    Managing Editor  Amy Koeppl

    Contributing Writers Edward J. Defort,

    Greg Kerr, Scott Ladd, William Kozel,

    Doug Milbrodt, Roger Morton,

    Richard Osborne, Lindsey Siegle

    Copy Editors  Amy Koeppl, Kevin Daniels

    Creative Director Christine Couture

    Lead Designer William Mengle

    Picture Editor Simon Weinstein

    Exceptional Special Edition is printed in

    the US by Shapco Printing.

    For EY

    Americas Director, Marketing and

    Communications, Strategic Growth Markets

    Lisa Schiffman

    For this special edition or regularly published

    issues of Exceptional, contact Lisa Schiffman at

    [email protected] or +1 215 448 5596.

    Herb EngertEY AmericasStrategic GrowthMarkets Leader

    Mike KacsmarAmericas Director,EY EntrepreneurOf The Year

     Honoring those who’ve propelledtheir industries — and our economy —into overdrive

     Exceptional Special Edition  November 2015

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    Contents National categories

    8Technology Andy Bechtolsheim,Jayshree Ullal,Arista Networks

    Keith R. Dunleavy, MD,Inovalon

    Keith Krach, DocuSign, Inc.

    Marcus Ryu,Guidewire Software, Inc.

    14 Distribution andManufacturingBerto Guerra,Avanzar InteriorTechnologies, LTD

    Jason Luo,Key Safety Systems

    Scott C. Mueller,Dean Mueller,Dealer Tire

    Jeremy Rincon,Robby Whites,Andrew Philipp,Clarus Glassboards, LLC

    18Emerging

    David Royce, Alterra

    Jeff Church, Suja Juice

    Adam Hepworth, Jamberry

    Matt Salzberg, Ilia Papas,Matthew Wadiak,Blue Apron

    22Energy, Cleantechand Natural Resources

    Eric Dee Long,USA Compression

    M. Kevin McEvoy,Oceaneering International, Inc.

    John B. Walker, EnerVest, Ltd.

    Donald Young,Hoover Group, Inc.

    26

    Family Business

    Andrew D. Peykoff II,

    Niagara Bottling, LLCRobert M. Beall, Beall’s, Inc.

    Lou Gentine, Louie Gentine,Sargento Foods Inc.

    Edward Weisiger, Jr., CTE

    30 Financial Services Alfred P. West, Jr., SEINoah Breslow, OnDeck

    Kenneth Lin, Credit Karma

    Jonathan Steinberg,WisdomTree Investments, Inc.

    34Life SciencesJean-Jacques Bienaimé,BioMarin Pharmaceutical

    Charles Dunlop, James Dunlop,Ambry Genetics

    Mike Mussallem,Edwards Lifesciences

    Tim Walbert, Horizon Pharma

    38 Media, Entertainmentand CommunicationsMaggie Wilderotter,

    Frontier CommunicationsFrank Addante, Rubicon Project

    Chris DeWolfe, SGN

    Sean Eugene Reilly,Lamar Advertising Company

    42 Real Estate, Hospitalityand ConstructionAdam Neumann, WeWork

    James Michael Appling, Jr.,TNT Crane & Rigging, Inc.

    John Kilroy,

    Kilroy Realty CorporationZeke Turner, Mainstreet

    8

    Award winner

    “We had to go from a start-up phase tocustomer phase while still maintainingand preserving ... our key attributes.” 

    Jayshree Ullal, Arista Networks

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    4Celebrating30 yearsof ingenuityin America

    A brief history of theEY Entrepreneur OfThe Year® US Program

    6 Call for 2016nominationsKnow a high-growthentrepreneur?

    Nominate him or her!

     Extras Recognition

    4238

    46Retail andConsumer Products

    Reade Fahs, Bruce Steffey,National Vision, Inc.

    Marla Malcolm Beck,Bluemercury, Inc.

    John Foraker, Annie’s, Inc.

    Jamie Lima, Paulo Lima,IT Cosmetics

    50

    Services

    Y. Michele Kang, Cognosante

    Lawrence Janesky,Basement Systems Inc.

    Dr. Setul G. Patel,Neighbors Health System, Inc.

    Abhi Shah, Clutch Group

    54 Venture CapitalAward of Excellence™ Dr. Richard Heyman,Aragon Pharmaceuticals, Inc.,Seragon Pharmaceuticals, Inc.

     Adam Neumann, WeWork

     Marcus Ryu, Guidewire Software, Inc.

    7National judging panel

    Meet the independent judgeswho selected this year’sentrepreneurs who areaccelerating their business

    58 EY WorldEntrepreneurOf The Year™ 2015

     Mohed Altrad,Altrad Group, France

    61 EY EntrepreneurialWinning Women™Presenting theClass of 2015

    18

    EY | Assurance | Tax | Transactions | Advisory

    About EYEY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and condence in the capital markets and in economies the world overWe develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and forour communities.

    EY refers to the global organization, and may refer to one or more, of the member rms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK companylimited by guarantee, does not provide services to clients. For more information about our organization, please visit ey.com.

    Ernst & Young LLP is a client-serving member rm of Ernst & Young Global Limited operating in the US.

    © 2015 Ernst & Young LLP. All Rights Reserved. | SCORE no. BE0285. ED 0916.

    EY is committed to reducing its impact on the environment. This document was printed using recycled paper and vegetable-based ink.

     Exceptional Special Edition  November 2015

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    Celebrating 30 years of ingenuity in Americahether you woke up today with plans to work, bank,

    grocery shop, entertain, skydive, or any one of thousands

    of other ordinary — and extraordinary — activities, you likely

    have to thank an entrepreneur who had already imagined

    how to revolutionize

    your experience.

    Since 1986,

    EY has celebrated

    the accomplishments

    of thousands of

    entrepreneurs across

    the US as they

    undertook their missions

    to build a better world.

    We recognize and honor

    these outstanding

    individuals through

    the EY Entrepreneur Of The Year Program.

    With this special Entrepreneur Of The Year edition ofExceptional, we acknowledge the success stories of 2015,

    then turn the corner to kick off a year-long celebration,

    aptly named 30 years of ingenuity in America. Our goal is to

    recognize those who have had a lasting impact on how we

    live, work and play.

    Some of the Entrepreneur Of The Year alumni we will

    highlight throughout 2016 will be instantly recognizable

    to you, either because of the power of their names or the

    magnitude of their innovations. Others may be slightly less

    familiar but will have nonetheless made an indelible impact:

    those winners, for instance, who’ve dened revolutionary

    approaches to curing cancer or developed the technology

    behind our interconnected world or reinvented how we

    connect with our peers or reimagined how we move from

    place to place.

    Regardless of their purpose, one thing connects these

    award-winning business leaders: they are the premier examples

    of what happens when entrepreneurs connect their ingenuity

    to a market opportunity — they leave a noteworthy legacy.

    Join us as we celebrate 30 years of ingenuity in America,

    represented by the award-winning visionaries who have

    changed our lives forever — and for the better.

    Mike KacsmarAmericas Director,EY EntrepreneurOf The Year

    Wendy FoxAmericas Program Manager,EY EntrepreneurOf The Year

    2015 Andy Bechtolsheim

    and Jayshree Ullal

    Arista Networks

    2014 David Hung, MD

    Medivation

    2013 Hamid Moghadam 

    Prologis

    2012 Hamdi Ulukaya

    Chobani, Inc.

    2011 Reid Hoffman

    and Jeff Weiner

    LinkedIn Corporation 

    2010 Howard W. Lutnick

    Cantor Fitzgerald, L.P.

    and BGC Partners, Inc. 

    2009 Tom Adams 

    Rosetta Stone Inc.

    2008 Matthew Szulik

    Red Hat, Inc.

    2007 Isaac Larian 

    MGA Entertainment

    2006 Richard E. Caruso, PhD 

    Integra LifeSciences

    Corporation

    2005 Arthur M. Blank

    Atlanta Falcons,

    The Home Depot,

    Georgia Force

    2004 H. Wayne Huizenga

    Huizenga Holdings, Inc. 

    2003 John Mackey

    Whole Foods

    Market, Inc.

     Past and present EY Entrepreneur Of The Year National Overall Award winners

    The EY Entrepreneur Of The Year alumni form themost influential, innovative and exclusive network of

    entrepreneurs in the world. Connect with your fellow

    winners at ey.com/us/eoy/alumni.

     Exceptional Special Edition  November 2015

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    2002 Jeno F. Paulucci

    Luigino’s, Inc.

    2001 Dr. Phillip Frost

    IVAX Corporation 

    2000 Scott Kriens

    Juniper Networks

    1999 Richard M. Schulze

    Best Buy Co., Inc.

    1998 Edward Iacobucci

    Citrix Systems, Inc.

    1997 Jack Taylor

    and Andy Taylor

    Enterprise

    Rent-A-Car

    1995 Allen Breed

    Breed

    Technologies, Inc. 

    1994 Robert Basham,

    Tim Gannon

    and Chris Sullivan

    Outback Steakhouse 

    1993 Robert E.M. Nourse

    The Bombay

    Company

    1992 Jerry Ehrlich

    Wabash National

    1991 Cecil Ursprung

    Reexite Corporation

    1990 Robert Levine

    and Craig Benson

    Cabletron

    Systems, Inc.

    1989 Michael Dell

    Dell Inc.

    2009

    1989

    2012

    20112014

    2011

    2013

    2004

    2010

    2005

    2015

    2015

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    Your legacy has nothing to do with how old you

    are or the age of your company, and everything

    to do with your impact on business and the world

    around you.

    If you’re running a successful company, we

    want to know you better. Since 1986, EY has

    honored the entrepreneurs whose spirit of

    innovation and discipline have benefted us all.

    If you’ve been inspired by a successful

    entrepreneur in your community — or are

    one yourself — submit a nomination for our

    Entrepreneur Of The Year 2016 Program.

    To request nomination materials, call+1 800 755 2927, or visit us online atey.com/us/eoy. The entry deadline isMarch 11, 2016.

    Celebrating 30years of ingenuityin America.

       ©    2   0   1   5   E   r   n   s   t   &   Y   o   u   n   g   L   L   P .   A   l   l   R   i   g   h   t   s   R   e   s   e   r   v   e   d .   E   D   1   1   1   6

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    Entrepreneur Of The Year 2015national judgesFedele Bauccio, Bon Appétit Management Company

    Chris J. Beckett, Pacic Drilling

    Ray Bingham, General Atlantic

    Lori A. Blaker, TTi Global

    Tom Briggs, Retired Private Investor

    Jean Case, Case Foundation

    Scott A. Dahnke, Catterton

    Will Darman, The Carlyle Group

    J. Scott Di Valerio, Technology Executive

    James W. Dixon, CompuCom Systems, Inc.

    Greg Dunlevy, Kosmos Energy Limited

    Karin Eastham, Illumina, Inc.; Morphosys AG;Geron Corporation; Veracyte, Inc.; Althea DX

    Jay Freeland, FARO Technologies, Inc.

    Greg Graves, Burns & McDonnell

    Doug Grissom, Madison Dearborn Partners, LLC

    James P. Hallett, KAR Auction Services, Inc.

    Ronald J. Kruszewski, Stifel Financial Corp.

    Bill M. Lambert, MSA Safety, Inc.

    Marc R. Lederman, NewSpring Capital

    James R. Levy, Warburg Pincus

    Eric E. Lofquist, Magnus International Group

    Michael Mansfeld, Manseld Oil CompanyJack C. Mascaro, Mascaro Construction Company, L.P.

    Robert H. McCooey Jr., Nasdaq

    Richard M. McVey, MarketAxess Holdings, Inc.

    Jayne Millard, Turtle & Hughes, Inc.

    Yiannis Monovoukas, PhD,TEI Biosciences Inc. and TEI Medical Inc.

    Jim Nixon, Sandvik Venture

    Carolyn Parent, Gravy

    Kimberly Park, Merck & Co., Inc.

    Steve Pate, Strike

    Linda Rabbitt, rand* construction corporationAndra M. Rush, The Rush Group LLC

    Garvis Toler III, The New York Stock Exchange

    Charlie Vogt, Imagine Communications

    Mark Volchek, Higher One Holdings, Inc.

    Naomi Whittel, Reserveage Nutrition

    Joset Wright-Lacy, National Minority SupplierDevelopment Council®

    Barbara A. Yastine, Ally Bank

     judges Meet the

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    Up, up and away

    Overall award winners

    Award winner_Andy Bechtolsheim

     Founder, Chief Development Officer

    and Chairman

    Award winner_ Jayshree Ullal

     President and CEO

    Arista Networks

    Santa Clara, CA

    Founded: 2004

    8

    Category: Technology

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    Andy Bechtolsheimand Jayshree Ullal guide

    Arista Networks into

    industry leadership with

    the help of the cloud.

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    “Five years ago, 90% of networking gear was sold throughenterprises and 10% went through cloud data centers.

     By 2016, half of networking will go through the cloud.”

    hen Andy Bechtolsheim founded Arista Networks in 2004, he had already played a key role in starting a number of IT industry

    stalwarts, including Sun Microsystems.

    With Arista, however, Bechtolsheim had a very specic goal in mind: to build an IT company led by engineers that would

    provide disruptive, innovative solutions for the world’s largest networking challenges. Over the next four years, he focused on

    building the foundation for Arista’s networking software architecture. In 2008 he tapped industry leader Jayshree Ullal, a former

    Cisco executive, to serve as CEO.

    Together, Bechtolsheim (working as Chief Development Ofcer) and Ullal have perfected the formula that has powered Arista’s

    rapid ascent in the networking industry. The company currentlycounts more than 3,000 customers, primarily data centers and

    high-performance computing centers, on its client roster.

    Drawing on his prior IT industry experience, Bechtolsheim

    was determined not to seek outside nancing when starting

    the company.

    “The particular software approach we were taking was going to

    take time, and venture capitalists don’t have a lot of patience for

    product development,” Bechtolsheim says. This approach allowed

    him “to go slow and build the right underpinning for the product.”

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    This self-imposed incubation period enabled Bechtolsheim

    and his team to perfect Arista’s software architecture so

    the company would be ready to take off once they ofcially

    launched their product. Arista achieved protable growth

    within two years of its product release, a signicant milestone

    for an early-stage technology company.Bechtolsheim also knew this was the right time to hire

    someone to lead the company. “This was a key inection

    point,” he says. “We had to turn from being an engineering

    and product development company and become a real

    operation. That is not my cup of tea. We needed someone

    who understood this market.”

    Bechtolsheim knew that Ullal would ll the bill. They

    had previously worked together at another company he

    had founded, Granite Systems, which was later bought by Cisco.

    “We knew each other extremely well, so we had a denite trust

    factor and strong working relationship. There was never any

    question in my mind that she was the best choice,” he says.

    Both Bechtolsheim and Ullal realized that preserving and

    strengthening Arista’s culture would be critical to sustaining itsgrowth. Ullal, who had seen many companies hit a wall as they

    lost the cultural traits and attributes that fueled their growth, was

    especially concerned that Arista retain its entrepreneurial spirit.

    “We had to go from a start-up phase to customer phase while still

    maintaining and preserving what we all strongly believed were our

    key attributes,” Ullal says. “We are a high-tech company, built by

    engineers for engineers, with an open culture of communication.

    We really wanted to make one plus one much greater than two.”

    Bechtolsheim and Ullal have made sure

    that Arista avoids the complexity trap which

    plagues many large companies. “Having a at

    organization that is totally customer-focused

    is happiness,” Bechtolsheim says. “We don’t

    even have a separate product marketing

    group. Our strategy is totally built around

    customer priorities.”

    Because Arista’s customer base includes

    many companies that are “technologically

    “We really wanted to make one plus one much greater than two.”

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    savvy” in their own right and eager to use cloud computingfor their operations, helping customers adapt to the cloud has

    become one of Arista’s priorities.

    “We predicted the cloud back in 2008,” Ullal says, but the

    market wasn’t quite ready at that time. In the interim, Arista

    established itself as a leading provider of networking solutions

    for nancial traders, who relied on robust, high-frequency

    trading. As that industry shifted away from centralized data

    centers, Arista moved to embrace cloud computing.

    “The rapid rise of the cloud has accelerated our growth,”

    Bechtolsheim says. “Five years ago, 90% of networking gear

    was sold through enterprises and 10% went through cloud

    data centers. By 2016, half of all networking will go throughthe cloud.”

    Moving to a cloud-based architecture also enables Arista

    to offer scalable, open-standards-based solutions, which

    will help global enterprises keep pace with the rapid growth

    expected in internet trafc over the next ve years.

    To ensure that the company continues to develop

    leading-edge networking solutions, Arista devotes

    25% of all corporate revenue to research and

    development efforts. “R&D is our single largest

    investment,” Bechtolsheim says. “If you look at our

    total [operating expenditures], well over half is R&D.

    Two-thirds of our head count is engineering, and90% of that is in software engineering.”

    As Arista turns to the cloud to establish itself as

    one of the strongest networking companies in the world, both

    Bechtolsheim and Ullal intend to ensure that Arista retains

    its focus.

    “We have to be careful to stay on our mission,” Ullal

    says. “The cloud will expand to storage, virtualization and

    security. Every time that expansion happens, there’s more

    opportunity for us.”

    “The cloud will expand to storage, virtualization and security. Every time that expansion happens, there’s more opportunity for us

    2 Number of years it took Aristato achieve profitable growth90 Percentage of engineering employeeswho are software engineers

    25Percentage of revenue allocated toresearch and development

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    f inalists

     Keith R. Dunleavy, MDInovalon

    Chief Executive Officer &

    Chairman of the Board

    Bowie, MD | Founded: 1998

    The health care industry is awash with data

    from clinical trials and millions of patient

    records yet has lagged behind other industries

    in turning that data into actionable insights.Inovalon, under the leadership of Keith

    Dunleavy, has tackled this gap with a

    vengeance, developing cloud-based analytics

    and data-driven platforms to help health care

    providers improve patient outcomes, save

    costs and realize higher revenue.

    Dunleavy, who recently guided Inovalon

    though an IPO, has helped the company

    establish itself as a clear industry leader. In

    gathering data from its clients, Inovalon has

    developed what he refers to as “America’s

    health care database,” which containsmore than 9.2 billion medical events from

    120 million patients, 754,000 physicians and

    248,000 clinical facilities.

    As a strong believer in responsible

    entrepreneurship, Dunleavy has not taken

    a raise, bonus or option for the past ve

    years, preferring to reward the employees

    who are making Inovalon a leader in

    delivering data-driven insights to the health

    care industry.

     Keith KrachDocuSign, Inc.

    Chairman & CEO

    San Francisco, CA | Founded: 2003

    When Keith Krach joined DocuSign, the

    company was focused on developing its

    eSignature platform solely for the real estate

    industry. Krach soon broadened DocuSign’s

    vision from real estate to transformingthe way all businesses securely exchange

    condential electronic documents.

    He set out to achieve his goal by

    creating a new culture centered on building

    high-performing teams, guided by a clear

    mission and vision for the company’s future.

    Today DocuSign boasts more than 100,000

    enterprise customers worldwide and some

    50 million individual users.

    Building on DocuSign’s progress in the real

    estate industry, Krach rolled out a secure

    electronic documentation service and thenforged a partnership with Salesforce. Using

    DocuSign to transact test deals, Salesforce

    helped DocuSign gain exposure to countless

    other companies about the benets of using

    its electronic documentation platform.

    Krach continues to emphasize teamwork

    and culture. He spends close to 30% of his

    time nding the right talent to ensure that

    DocuSign maintains its leadership position in

    the electronic documentation space.

     Marcus RyuGuidewire Software, Inc.

    Chief Executive, President & Co-Founder

    Foster City, CA | Founded: 2001

    When Marcus Ryu cofounded Guidewire

    in 2001, he and his partners, all software

    industry veterans, knew that most software

    companies lacked deep industry insight.

    As a result, even the most robust softwaresolutions fail to make a lasting difference, at

    least not without major customization effort

    Recognizing this as a lost opportunity, Ryu

    resolved to start a company that would focus

    on transforming one industry: property and

    casualty insurance. Through an ecosystem

    of integration partners, software vendors

    and insurance carriers, Guidewire has

    orchestrated more than 200 implementation

    with zero failures and 100% customer

    satisfaction. As a result, Ryu and his team

    have helped to signicantly lower processingcosts for the industry, rmly establishing

    Guidewire as a leading provider of property

    and casualty software solutions.

    As CEO, Ryu gives his team the latitude

    to run the business, reserving the difcult

    personnel decisions for himself. His people

    strategy is working: Guidewire, with

    customers in 22 countries, reports an attritio

    rate of less than 8%, some two to three times

    lower than the software industry norm.

     Exceptional Special Edition  November 2015

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    Category: Technology

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    “If I was going to do business with one of the bestcompanies in the world — Toyota — I needed to thinklike Toyota. I needed to produce the way they do.” 

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    en years ago, Berto Guerra faced a tough career choice. Having been passed over

    for promotion at Southwestern Bell, he gathered his family around the kitchen tableand pondered his future. Should he stay at Southwestern Bell, or should he go?

    Guerra, a man of strong religious faith, looked for a sign. The next day, he

    learned that Toyota was planning a major manufacturing plant in his home city of

    San Antonio, TX, and was in the market for a local entrepreneur to help create an

    automotive parts business to supply the facility.

    No stranger to running new businesses in very different industries, but new

    to the automotive world, Guerra developed Avanzar Interior Technologies to

    produce door panels and car seats for Toyota Tundra and Tacoma trucks. Today,

    the San Antonio-based enterprise has evolved into a business with 900 employees

    and average year-over-year growth of 24% for the past ve years.

    At Avanzar, Guerra strives to create an environment that promotes and honors

    company loyalty, where employees never stop learning and applying new lessonsfor the betterment of the business. Guerra says he, personally, has learned more

    from Toyota than making quality truck parts. He’s assimilated key tenets of the

    Japanese carmaker’s philosophy.

    “If I was going to do business with one of the best companies in the world,

    I needed to think like Toyota,” he says. “I needed to produce the way they do.”

    Noting that Toyota takes the long view on building and sustaining a business —

    “whether 15, 20, 100 years out” — Guerra says his team follows the Japanese

    principles of kaizen, the practice of continuous improvement, and kanban, an

    innovative inventory control system.

    Award winner_Berto Guerra

    CEO and Chairman

    Avanzar Interior Technologies, LTD

    San Antonio, TX

    Founded: 2005

     Distribution and Manufacturing

    Driven 

    to excel

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    Avanzar, which means “to advance” or move forward,

    relies on plant cleanliness, competitive pricing, high-quality

    products and customer service to differentiate itself in the

    industry. But loyalty, commitment and pure hard work have

    been staples of Guerra’s entrepreneurial thinking long before

    he linked fortunes with Toyota.As a 6-year-old, he began shining shoes at his dad’s

    San Antonio barbershop. His father, a tough former US Army

    infantryman, told him to ask everyone who entered the shop

    whether they wanted a shine — even an unlikely customer

    who walked in one day wearing tennis shoes. The customer

    thanked the boy for asking and pulled an old, crusty pair

    of boots from the back of his pickup. The young Guerra

    earned 50 cents for the cleaning job, rather than his normal

    15 cents.

    “That taught me an important lesson,”

    he says. “Always ask the question.”

    Knowing to ask the right questions has

    carried Guerra far. At the age of 18, he

    secured an $80,000 loan and bought a

    local ice cream shop. He then purchased

    movie theater and Pizza Hut franchises

    (“I didn’t even like pizza at the time”)

    before moving up the management

    ranks at Southwestern Bell.

    As for his own management style and

    what he seeks from his leadership team,

    Guerra stresses the basics.

    “My dad always told me, ‘Don’t be

    afraid to surround yourself with people

    that are smarter than you in certain

    areas. Be fearless; don’t be intimidated.

    You are going to be the leader of the

    orchestra,’ ” he says.

    “I look for people with a vision,

    who are unafraid to think outside the

    box,” he adds. “I want people who are

    tenacious, not afraid to roll up their

    sleeves, work on a project and take

    pride in it.”

    Loyalty and a sense of common

    purpose also count. “I interview every

    single person we’re thinking of hiring.

    All 900 of our people here, I’ve personally

    interviewed them,” Guerra notes. “I want

    to see if they t into our family, our code

    of business, who we are.”At Avanzar, loyalty is a two-way

    street. The economic crisis of

    2008 forced Toyota to mothball its

    San Antonio plant for 14 weeks as sales

    and orders dried up. Refusing to close

    his own plant, Guerra instead negotiated

    a deal with Toyota and Johnson Controls — Avanzar’s production

    facility partner — that allowed him to keep his employees working

    full-time. They had no automotive work to do, he recalls, but

    his employees kept busy by helping renovate the facility and

    performing public service in San Antonio, among other things.

    “I did not want my people to go hungry, to send them homewithout a paycheck, to discontinue their insurance,” says

    the father of 4 and grandfather of 10. “They had families to

    take care of.”

    Guerra’s entrepreneurial reach has expanded over the

    years. He owns two auto dealerships and is moving

    toward opening three more. In addition, Avanzar is making

    a global push outside its San Antonio base: the company

    is in discussions to occupy a plant in Mexico designed to

    supply Toyota Corollas.

    “I interview every single person we’re thinkingof hiring. ... I want to see if they fit into ourfamily, our code of business, who we are.” 

    58Seconds it takes Avanzar to install a new seat

    in a Toyota truck

    188 Robots used in the Avanzar plant

    14 Weeks during the financial crisis Guerra kept hisbusiness open while the Toyota plant was closed

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    f inalists

     Jason LuoKey Safety Systems

     President & CEO

    Sterling Heights, MI | Founded: 2000

    Self-discipline, hard work and turning

    innovative ideas into successful products and

    systems have been Jason Luo’s calling cards.

    Luo is President & CEO of Key Safety Solutions

    (KSS), a leader in the automotive supply eld.Luo’s mission has been to globally expand

    and diversify its customer base, markets

    and regions. He has done so by focusing

    on maintaining seamless global operations,

    cost efciency, innovative technology and

    customer satisfaction.

    This strategy has served the company well

    through economic downturns and volatile

    shifts in the industry. But it requires sufcient

    care and feeding. Each quarter, senior

    management regroups to assess industry

    trends and market opportunities, reviewwhat’s working and determine what needs to

    change. Additionally, Luo has his leadership

    team periodically rotate positions to more

    fully understand all aspects of the business.

    Because KSS develops safety-critical

    components such as airbags, steering wheels

    and electronics — installed in about 300 car

    models produced by more than 60 global

    customers — Luo knows that the company

    “only gets one shot — we have to get it right.”

    Scott C. MuellerChief Executive Officer

     Dean Mueller  PresidentDealer TireCleveland, OH | Founded: 2000

    For executives of Dealer Tire, the company’s

    legacy is more than in the tread. It’s in

    the blood.Interest in the business, founded by the

    Muellers’ great-grandfather, has been passed

    through the generations. In an established

    industry, resistance to change can be an

    obstacle to growth. But pioneers can always

    bring something new.

    Dealer Tire provides a value-added

    program based on logistics and IT data to

    help auto manufacturers and their franchises

    sell replacement tires and parts.

    Its business-to-consumer website has

    driven customer and revenue growth. AndDealer Tire encourages its employees to

    remain current on industry changes and

    technology through courses it offers, giving

    them the tools for success.

    The company’s philosophy of creating

    partnerships with dealers, rather than viewing

    them strictly as customers, has been a market

    differentiator. It has 8% market share, sales

    have more than doubled over the past decade,

    and the business has expanded into Canada.

     Jeremy Rincon Co-Founder Robby Whites Co-Founder Andrew Philipp President

    Clarus Glassboards, LLC

    Fort Worth, TX | Founded: 2009

    As college friends, Jeremy Rincon and

    Robby Whites dreamed of starting a businesstogether. After the investment rm where

    they were working closed abruptly in 2009,

    they cashed out retirement accounts, sold

    everything they owned, moved back in with

    family and started with a clean slate — literall

    A business trip to South America that

    introduced them to rudimentary clear

    writing boards sealed the deal, and Clarus

    Glassboards was born. The duo later recruite

    Andrew Philipp to serve as President.

    The company produces glass writing

    boards that are gaining in popularity overtraditional whiteboards. The Clarus model

    is thinner than but as strong and durable

    as conventional whiteboards, and it blends

    more easily and aesthetically into corporate

    surroundings.

    Today, Clarus has more than 100

    employees, has achieved signicant revenue

    growth since 2012 and is recognized by

    industry-leading associations and publication

    for its innovative product design.

    Scott C. Mueller

     Dean Mueller  Rincon Philipp Whites

     Exceptional Special Edition  November 2015 17

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    SafetyfirstAward winner_David Royce Founder & CEO

    Alterra

    Provo, UT

    Founded: 2012

    hile a student at Brigham Young University, David Royce accepted a

    summer job in California selling pest control products door to door. His rst

    week was a bust, with zero sales.

    By the time he returned to college, it was a different story. Through

    perseverance and absorbing everything he could about the business, Royce

    had racked up more sales than any of the other summer staffers.

    The lessons of those early days, rened over the years, have served him

    well in more than three years as CEO of Alterra, one of the fastest-growing

    companies in the US pest control industry.

    Royce founded the company with three particular principles in mind:

    provide the best, most ecologically sensitive products; establish high-quality

    training programs that translate to superior client service; and create a workenvironment that’s fun for everyone and structured to retain talented staff.

    “I wanted to make my business a place where people really wanted to

    work,” he says. “Not just a business to make money or build a résumé, but a

    place that’s fun and people really enjoy where they work.”

    Royce concedes that pest control wasn’t at the top of the career list before

    graduation from BYU. “I thought I was going to do venture capital,” he

    recalls, “but an old boss came to me and said, ‘You should do this; you are

    really good at this. Don’t go and work 100 hours a week for someone else.’ ”

    Advice taken. Royce started his rst pest control business right out of

    school, using money saved from working his way through college. “I had

    lived frugally; I took everything I made and put it into the company,” he says.

    Part of his philosophy has been to not rely on banks or outside investors tosubsidize his businesses; he prefers to retain nancial and creative control.

    Royce continued to rene his business model with the launch of EcoFirst

    in 2009. EcoFirst was his rst national venture, expanding into 10 states

    west of the Mississippi River and serving nearly 100,000 customers before

    it was sold.

    And in founding Alterra, from the Latin for “all” and “earth,” Royce was

    guided by lessons he picked up as a young salesperson. The concerns of

    homeowners about the toxicity of pest control products and the potential

    safety threats to their children and their pets left a lasting impression.

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    “I wanted to make my businessa place where people reallywanted to work. Not just abusiness to make money orbuild a résumé, but a placethat’s fun and people really

    enjoy where they work.”

    Emerging

    19

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    Alterra expects to pass an annual revenue milestone. “Cracking the

    $100 million mark will be pretty exciting,” he says.

    The business currently consists of residential and commercial pest

    services, but there are plans to expand into termite control, lawn care

    and other services over the next decade. Royce’s goal is to become the

    largest privately held pest control business in North America by 2020.

    “We’re growing like gangbusters,” he said. “It’s exciting, with more

    people wanting to take advantage of opportunities.”

    “I heard it over and over again, about

    ecology and safety,” he says.

    Today, the company uses the most

    progressive products with the lowest levels of

    toxicity available. Alterra is a member of the

    EPA’s Pesticide Environmental Stewardship

    Program, which accepts organizations adhering

    to a higher standard of ecological practices.

    As for the emphasis on fun: if creating a

    thoroughly modern headquarters in Provo, UT —

    complete with a full-length basketball court,

    golf simulator, movie room, and foosball and

    pool tables — is Royce’s idea of an enjoyable

    work environment, he’s not alone. It’s more

    Silicon Valley than conventional ofce.

    “When people come into our ofce,

    they think it’s a technology company or an

    advertising company, not a pest control

    company,” Royce says. “It looks young,

    millennial, fun.”

    While the Alterra business model is centered

    on delivering safe products and executing

    a smart strategy, its cultural roots are the

    10 core values developed by the company’s

    more than 1,000 employees. They include

    “Elevate the Tribe,” a call for positive team

    and family spirit, the “Platinum Rule” that

    counsels employees to treat customers the way

    they would want to be treated, and “All Ears

    on Deck” to make sure employees are always

    listening and learning.

    It’s an essential part of the company’s DNA,

    Royce says.

    One sign that the emphasis on culture is

    succeeding is Alterra’s 96% year-over-year

    employee retention rate.

    “You really want to create a family, a home,

    for your employees,” he said. “I think we’vedone that.”

    Since its 2012 launch, Alterra has reported

    a 300% growth in revenue and projects a total of

    300,000 customers by the end of the year. The

    company has been ranked as the fastest-growing

    pest control company in the country by PCT

    Magazine, an industry publication.

    The 38-year-old married father of two is

    committed to expanding the business. In 2016,

    “To be honest, at first I wasn’t very excited about being in the pest control business.

     It’s a very old business, blue collar, not a whole lot of innovation. But we took

    an environmentally responsible approach to it and injected a new kind of company culture.”

    10 The number of articulated coreprinciples that employees live by

    20,000 The field of industry competitorswhen David Royce started Alterra

    19 Where Alterra currently ranks inthe US pest control industry

    96

    Year-over-year employee retention

    rate percentage

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    f inalists

     Jeff ChurchSuja Juice

    CEO

    San Diego, CA | Founded: 2012

    Jeff Church, CEO of Suja Juice, would be the

    rst to admit the idea of drinking green juice

    with blended kale, apple and lemon was

    less than appealing.

    More than three years into his tenure,he’s come around. A private equity pro

    with a history of turning around struggling

    companies, Church has helped drive Suja’s

    growth through distribution deals and an

    industry-leading production breakthrough.

    A distribution deal with Whole Foods

    Market gave Suja high visibility and a

    prominent platform for future growth.

    Its production innovation — high-pressure

    processing — extends shelf life and

    maintains essential nutrients, vitamins

    and enzymes longer.Despite substantial national growth,

    the company still operates almost

    exclusively from its Southern California

    base. Its emphasis is on the expanding

    market of customers who’ve embraced

    health consciousness in their food and drink

    products. Suja’s workforce certainly reects

    that level of youthful vitality. Of its 200 or

    so employees, only 5 were over the age of

    40 at the beginning of 2015.

     Adam Hepworth Jamberry

    CEO

    Lindon, UT | Founded: 2010

    Adam Hepworth’s entrepreneurial spirit

    has taken him from building a landscaping

    business to launching a ski manufacturing

    company. His philosophy? ”Always be open to

    whatever comes your way.”When his sister-in-law returned one day

    from a favorite nail salon raving about a vinyl

    application, Hepworth had a thought — how

    about developing a business that provides

    an at-home version of what’s available at

    salons? He didn’t know much about nails, but

    his knowledge of custom printing and vinyl

    applications would come in handy.

    Hepworth worked with the company’s

    founders — his wife and her two sisters — to

    create Jamberry. He operated from an

    unheated room over the garage, developinga new type of nail wrap, a website, and a

    business and distribution plan promoted

    through trade show displays and in-home

    demonstrations. They hired consultants to

    supplement full-time staff in publicizing their

    products and their vision.

    What began as a family affair and a

    edgling business lling about 3,000 orders

    a month is now a company with a staff of 400

    and a customer base in the millions.

     Matt SalzbergCo-Founder and CEO

     Ilia PapasCo-Founder and CTO

     Matthew WadiakCo-Founder and Chief Product Officer

    Blue Apron

    New York, NY | Founded: 2012

    The best meals are a precise blend of

    complementary ingredients prepared from a

    superior recipe. The same could be said for

    companies hungry to make an impression in

    an underserved market.

    Enter Blue Apron, which delivers healthy,

    high-quality ingredients to customers for the

    convenient preparation of home-cooked mea

    Its founders were drawn from different

    professional backgrounds, but they are

    bound by a common vision — and their ownpersonal frustration at not having access to

    affordable, easy-to-prepare home meals with

    top-shelf ingredients. Blue Apron meals are

    planned based on customer needs, helping to

    eliminate the middle distributor and cut dow

    on food waste.

    The company currently has about 3 million

    customers and sharply rising revenues that

    will support its expanding network of farms

    and suppliers.

    Salzberg  Papas Wadiak

     Exceptional Special Edition  November 2015 21

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     The energy to change

    Award winner_Eric Dee Long

    CEO

    USA Compression

    Austin, TX

    Founded: 1998

    ric Dee Long moved 17 times before he nished high school. That’s right: 17 times.To say his itinerant youth had an impact on his personality — not to mention his

    character, his tenacity, his resilience and his drive — is like saying nothing succeeds

    like success. The truth is self-evident.

    “My dad worked for a major corporation,” Long explains. “I was forced to meet a

    lot of people.” The effect, he says, was simple: “I extroverted.” It is not surprising that

    he turns the noun into a verb. After all, everything about him suggests action.

    As a fth-grader, Long started his own business laminating ID cards for his

    schoolmates. He also mowed lawns. And as soon as he was able to secure a work

    permit — his 16th birthday — he got a job at a bicycle and lawn mower repair shop.

    “My mom and dad instilled a work ethic in me,” he says. “I was always exposed to

    nancial things.”

    Inspired by his high school teachers in suburban Cleveland — one of his manystops along the way before college — Long developed a love of biology, chemistry,

    math and science. He decided to pursue a degree in Biomedical Engineering at

    Texas A&M University.

    In college, he discovered that an even better combination of interests —

    probabilities, statistics and economic analysis — came together in the eld of

    petroleum engineering. He switched majors. “I graduated in 1980 and never

    looked back,” he says.

    Long was fascinated by the drilling, production and reservoir aspects of the eld.

    Today, he sits on the Advisory Board of the Department of Petroleum Engineering at

    A history of moving from one challenge to another

    provided Eric Dee Long with the adaptive power to create

    USA Compression and transform it into an industry leader.

    Energy, Cleantechand Natural Resources

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    “When things get tough,

     you have tobring in the best.

    What we havebeen able to dois outhustle our

    competitors.” 

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    from the start, as well as during an early

    period when a negative balance sheet

    required an additional funding infusion.

    Long likewise is passionate about — and

    profoundly grateful for — the men and

    women who make, sell and service the

    company’s products.

    “What really makes us successful is the

    empowerment of our workforce,” Long

    says, pointing out that USA Compression

    provides some 450 jobs, many of them

    in lower-economic environments. He

    says four “Pillars of Excellence” keep

    the company strong, and the rst one is

    people. The others: equipment, culture

    and service.

    “We’re like the Navy SEALS,” Long

    says. “When things get tough, you have to

    bring in the best. What we have been able

    to do is outhustle our competitors.”

    He is proud of the company’s service

    technicians who must run “24/7/365.”

    Long says the company is good to them,

    and in turn they are good to the company.

    “We provide really good jobs in small

    towns,” he says. “From service techs to senior management,

    we make it a place where people want to be.”

    Long characterizes the company’s workforce as individuals

    who embody the entrepreneurial spirit and personify common

    sense. They possess an “incredible work ethic” and integrity

    beyond reproach. “Their work is their bond,” he says.

    At 57, Long nds himself growing increasingly reective

    about the blessings of success and family, including his wife,

    two sons and a granddaughter.Under his leadership, USA Compression has a history of

    supporting the communities where the company operates.

    This includes a partnership with Texas Advocacy Project,

    which provides legal assistance to women and children

    in crisis.

    Long says he sees himself as his company’s “chief

    storyteller.” And the story he tells is one in which the

    entrepreneurial spirit still functions as the major theme.

    “We’re just getting started,” he says.

    his alma mater. He is part of a network of like-minded

    graduates who are close associates and friends.

    Before founding USA Compression in 1998, Long

    served in a variety of managerial roles in the oil and gas

    industry. Among his career achievements, he aided in

    the restructuring of a major gas pipeline company and

    cofounded a compression services company.The entrepreneurial spirit that rst showed itself in

    fth grade went into overdrive when Long realized that

    industry conditions were changing rapidly. He sought an

    opportunity to build quality compression equipment. With

    the funding support of a highly successful Caterpillar dealer,

    he founded USA Compression and implemented an organic

    growth plan to build equipment designed to better adapt to

    climatic conditions.

    His vision proved to be crystal clear. USA Compression

    is now one of the top public independent providers of

    compression services, with a diverse customer base made

    up of producers, processors, gatherers and transporters ofnatural gas.

    He is the rst to say that he accomplished none of this

    alone. “I’m the original founder of a business that is now

    a New York Stock Exchange publicly traded company,”

    Long says. “But it isn’t, quote, ‘my company.’ A lot of times

    entrepreneurs let their egos get in the way. They use the ‘I’

    word instead of the ‘we’ word. It is a team, not just one guy.”

    In particular, he cites Caterpillar dealer Randy Engstrom

    for the support, condence and guidance Engstrom provided

    “From service techs to senior management,we make it a place where people want to be.” 

    10 Annual growth rate percentage incompany’s first decade2 Multiple in size since January 2013 IPO

    450 Number of employees25 Average years of energy experience onmanagement team

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    f inalists

     Donald YoungHoover Group, Inc.

    Chairman & CEO

    Houston, TX | Founded: 1911

    Donald Young attended public schools in

    Corpus Christi, TX, and was recruited to play

    quarterback at Harvard University. In 2008

    he became CEO of Hoover Group, where he

    ultimately led a management buyout amid aglobal recession.

    At the time, Hoover was a struggling

    portfolio company, mainly supplying

    intermediate bulk containers to deepwater

    oil rigs. Young immediately began making

    transformational changes. He moved

    the entire business to Houston and, after

    organizing a management buyout, invested h

    life savings in Hoover and took ownership of

    75% of the company.

    In the seven years since, Hoover’s employe

    base has gone from about 60 to morethan 280, and the company has expanded

    internationally. In 2014, Hoover sold 75% of

    its ownership to First Reserve, and the origin

    investors were rewarded at close to 70 times

    their original investment. Young accomplishe

    all this with a management philosophy based

    on immersing himself in all aspects of the

    business. He says one of the most personally

    satisfying aspects of his job has been to see

    the people around him grow.

     M. Kevin McEvoyOceaneering International, Inc.

    CEO

    Houston, TX | Founded: 1964

    A former US Navy ofcer who worked in

    the areas of diving, salvage and submarine

    rescue, Kevin McEvoy attributes much of

    his success to saying “yes” to challenges.

    After earning his bachelor’s degreeand MBA, he joined Solus Ocean Systems,

    which was acquired by Oceaneering

    International in 1984. All told he’s been

    with the company for 36 years and has

    served as CEO for the past 4.

    Oceaneering grew from an air and mixed

    gas diving business in the Gulf of Mexico

    into a global oileld provider of engineered

    services and products primarily to the

    offshore oil and gas industry. Oceaneering

    also serves the defense, entertainment and

    aerospace industries.Since 2012, under McEvoy’s tenure,

    annual revenues have grown 32%. The

    company enjoys a 59% market share on

    all oating drilling rigs in service. Among

    the factors in the company’s success is

    McEvoy’s high level of engagement in day-

    to-day activities. Demonstrating the sense

    of ownership and accountability that is the

    mark of an entrepreneur, he often is the

    rst person in and the last to leave.

     John B. WalkerEnerVest, Ltd.

    Chief Executive Officer

    Houston, TX | Founded: 1992

    John Walker established himself as a

    leader at a young age through involvement

    in high school and college student

    government. A US Navy veteran who

    served during the Vietnam War, he wenton to earn his undergraduate degree

    at Texas Tech University and his MBA at

    New York University.

    Walker started his career covering

    the energy sector as an equity research

    analyst. As someone who measured

    nancial success based on risk-adjusted

    return, he took a bold step in leaving his

    Wall Street career to become an oil and gas

    entrepreneur when he founded EnerVest.

    One of the largest oil and gas companies

    in the US, EnerVest manages more than36,000 wells in 15 states, has 6 million

    acres under lease and is the sixth-largest

    gas producer in Texas.

    Walker believes in hiring the best talent,

    giving autonomy to the workforce and

    rewarding professional achievements. He

    is a contrarian, moving from an oil-heavy

    asset portfolio to a gas-heavy portfolio while

    the market in general has been favoring a

    move to a portfolio heavy in liquid assets.

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    “I never thought about whether

    I was ready. You play the cardsthe way they are dealt.” 

    Family

    Business

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      Taking chances

    to succeed Award winner_Andrew D. Peykoff II

     President & CEO

    Niagara Bottling, LLC

    Ontario, CA

    Founded: 1963

    ow is this for intense family involvement? Andy Peykoff personally

    presided over the birth of his only son in the front seat of the family car.

    It all happened on the side of the road when he and his wife, Jaime,

    didn’t quite make it to the hospital for what was anticipated to be a more

    conventional delivery of their fourth child.

    The next day, he wrote an email recounting the episode to family andfriends. He concluded it simply: “All in a day’s work, my friends. All in a

    day’s work.”

    That pretty much sums up Peykoff’s approach to whatever is thrown

    at him, both personally and professionally, and is emblematic of his

    approach to life. He is focused on family and is known for doing things,

    well, differently.

    So when his father suffered a stroke and could no longer run the family

    business, Niagara Bottling, it was in character for Andy — the seventh of

    eight children himself — to step up and take over. Never mind that he was

     just 26.

    “I never thought about whether I was ready,” he says. “You play the

    cards the way they are dealt. I told my dad, ‘I’ll take it from here.’ ”That was 13 years ago. Since his rst year in charge, Peykoff has

    multiplied Niagara’s revenues by 38. The company is now the nation’s

    largest private-label bottled water supplier with 2,600 employees and

    19 production facilities throughout the US.

    True to character, Peykoff accomplished this feat by building the Niagara

    Bottling team his own way. He surrounded himself with sharp young

    people, many of whom knew nothing at all about the water business. “You

    want people who are bright, hard-working and passionate,” he explains.

    “That’s more important than a résumé.”

    When his father suffered a stroke, Andy Peykoff,at age 26, took the helm of Niagara Bottling.He attributes the company’s enormous success toa business strategy built on his willingness to fail.

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    At 39, Peykoff now leads a large company that retains its

    small-company mindset. “It’s a culture that has worked,” he says.

    “The entrepreneurial spirit is not found in just one person. The

    entrepreneurial spirit is in the whole company.”

    And what precisely

    is the entrepreneurial

    spirit? “The

    willingness to fall on

    your face,” he says.

    “The sense that

    when you climb one

    mountain, you look to

    climb another. I thinkgreat entrepreneurs

    foster that kind of mentality throughout the company.”

    Even as Niagara has grown under his leadership, Peykoff’s

    commitment to family remains paramount. Last year, he

    spearheaded the creation of Niagara Cares, which supports

    initiatives geared toward serving disadvantaged children and

    their families.

    “I have a soft spot in my heart for kids,” he says. “The smile of a

    child — there’s nothing better.”

    The Southern Methodist University graduate also

    believes strongly in the importance of teamwork, leading

    him to gravitate toward individuals who were involved in

    high school or college athletics. Peykoff earned his own

    sports bona des as a Junior Olympic

    athlete who played for championship

    volleyball teams at Corona del Mar

    High School and the Balboa Bay

    Volleyball Club in Southern California.

    “Athletes are used to ups

    and downs,” he says. “They are

    competitive, and they look at how

    to get the job done. In business, we

    might make something great, but we

    continually have to nd ways to make

    it better. We’re competitive not in the

    sense of being cutthroat but in the

    sense that everybody wants to win.”

    A sense of loyalty and belonging

    is important, too. All six of his direct

    reports today were hired around the

    time he took over.

    “We are very growth-oriented, and

    we are very teamwork-oriented,” he

    says. “There are not a lot of walls. We

    have a sense of urgency. Our mentality

    not only has a lot to do with how we

    relate to our customers but also how we

    relate to those in the manufacturing and

    engineering space.”

    Peykoff says this mentality promotes

    innovative thinking and risk-taking.“It’s perfectly OK in our company if you

    fail,” he says, adding that the practice

    of trying and failing often leads to

    ultimate victory. One example of this

    trial-and-error route to success is the

    company’s creation of the “nested pack,”

    which increases the density of packages

    and accommodates 17% more bottles

    per pallet.

    “That has eliminated more than a

    million pallets a year,” he says. “Those

    sorts of things are important. Penniesmean everything in our world. A penny a

    case is worth $9 million a year to us.”

    Such strides prompt the sincerest form of attery.

    “Our competitors always copy us,” he boasts.

    And well they should. The company was the rst to

    manufacture its own caps, and some 70% of the plastic

    has been taken out of its bottle since Peykoff assumed

    leadership. Today, Niagara has the lightest bottles,

    lightest caps and fastest lines in the industry.

    “The entrepreneurial spirit is not found in

     just one person. The entrepreneurialspirit is in the whole company.” 

    2,600 Number of employees nationwide19 Number of production facilities

    7 Weight in grams of half-literbottle (down from 23)

    8

    Number of bottle iterationsin a recent six-month period

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    f inalists

     Edward Weisiger, Jr.CTE

     President and CEO

    Charlotte, NC | Founded: 1926

    Edward Weisiger was encouraged to start in

    the family business at an early age. Summer

     jobs pulling parts from warehouse shelves in

    the North Carolina heat can be discouraging,

    but he saw it as a means to establish agood work ethic and to develop a solid

    understanding of the people and the business

    As the years passed, Weisiger became a

    mechanic apprentice, working side-by-side

    with technicians and listening to customers.

    During college he was introduced to various

    marketing and management roles. Before

     joining the company full-time, he became

    involved in real estate, where he learned to

    deal with ethical situations.

    This diverse background enabled Weisiger

    to take CTE from a single-solution provider oCaterpillar equipment with 275 employees to

    a diverse solutions provider with more than

    1,100 employees. Over the past three years

    alone, the company’s revenues have grown

    by 52%. Weisiger pushes for continuous

    improvement while keeping the company

    light and nimble enough to handle change.

    He holds CTE and himself to high ethical and

    moral standards, where accountability and

    customer focus are paramount.

     Robert M. BeallBeall’s, Inc.

    Chairman

    Bradenton, FL | Founded: 1915

    While countless family business leaders

    can boast that they worked their way

    up, Robert Beall has a different story: he

    worked his way in. At the age of 10, he

    was washing windows at his grandfather’sstore. Today, the youthful window washer

    is — dare we say it? — cleaning up in the

    department and outlet store business.

    Beall’s grandfather started the

    company 100 years ago as a small dry

    goods store with no item priced over $1.

    The company had grown to seven stores

    by 1970 when Beall’s father asked his

    son to return to Bradenton, FL, home

    of the rst store where the boy had

    washed windows. Ten years later, Beall

    became CEO.Beall’s was the rst retailer in Florida to

    introduce outlet stores. E-commerce was

    introduced in 2000 when kiosks were put

    in the stores. This focus on innovation

    while adhering to the company’s

    core principles of fair treatment and

    affordable merchandise has proved to be

    a powerful formula for success. Beall’s

    now operates more than 530 retail store

    sites across the southern and eastern US.

     Lou GentineChairman

     Louie GentineCEO

    Sargento Foods Inc.Plymouth, WI | Founded: 1953

    Though Sargento Foods has been in the

    Gentine family for more than 60 years,there’s no birthright to leadership. Lou

    Gentine and his son Louie reached the top the

    old-fashioned way: they earned it. Company

    rules insist on it: family members must work

    outside Sargento for at least three years, jobs

    are not created for family members, company

    leadership is elected, and every corporate

    ofcer must have a college degree.

    Sargento, a leading marketer of retail

    branded and sliced natural cheeses, has

    beneted from this insistence on performance

    over privilege. One of the keys to theGentines’ success has been their strategy to

    treat advertising and product development

    as a xed cost, not as a nancial lever to

    meet goals.

    Father and son continue the entrepreneurial

    spirit established by the company patriarch

    when he opened a small cheese shop behind

    his main business, a funeral home. They

    have grown the company to more than

    1,700 employees.

     LouieGentine

     LouGentine

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     Foresight, 

    20 / 20Award winner_Alfred P. West, Jr.Chairman & CEOSEIOaks, PA

    Founded: 1968

    l West’s rst foray into business was markedly different than where he is now as

    Chairman & CEO of SEI. At the age of 14, West launched a lawn service on behalf of

    local banks. It was, he recalls, the rst time he worked with bank trust departments.

    “I mowed lawns for people in Winter Park, Florida,” explains West, who counts

    aviator and test pilot General Chuck Yeager among his childhood heroes. “When

    the snowbirds left for the season, their houses were often left in the hands of the bank.

    They gave me something like 10 or 12 houses to take care of.”

    After high school, West pursued his dream of becoming a pilot. He enrolled at theGeorgia Institute of Technology as an aeronautical engineering student and Air Force

    ROTC cadet. Then, as it often does, fate stepped in. While West was still a cadet, his

    eyesight deteriorated to 20/30. This disqualied him from the Air Force and scuttled his

    ying ambitions.

    “So I had to change course,” West says. “I had gured I was going to y for ve years

    and then start a business. I always wanted to start a business. So I switched that around.”

    In short order West proved that although his eyesight may not have been perfect,

    his “vision” certainly was. After completing his undergraduate coursework in Georgia,

    he headed to the Wharton School of the University of Pennsylvania, where he pursued

    his PhD.

    During his time at Wharton, West spent his summers working for major aerospace

    rms. While there, he “learned what not to do,” he recalls. “These were enormous rms,and I learned that aero was not going to give many entrepreneurial openings, being

    dominated by the very, very large defense contractors.”

    West turned to the world of nance. He and two fellow PhD students created a

    computerized simulation that included 50 case studies on loans. Knowing he was on to

    something, West took the loan case study to the credit department of the then-largest

    bank in town, which bought it.

    “This was the start of SEI,” notes West. “[It] basically taught people how to lend

    money. Each study was designed to teach something about accounting and cash ow.

    It was sold to about 55 banks.”

    Less-than-perfect eyesight kept Al West fromthe Air Force, but his vision was perfect whenit came to creating the SEI model.

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    Financial Services

    “Some of your best stuffcomes from a failure.You learn and then

     you grow.” 

    Photo © 20

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    move SEI forward with the introduction of new products and services.

    “We have a new platform to be provided to our clients,” West says.

    “We’re also creating an enterprise system for money managers. We are

    actually in the process of re-strategizing. About every 10 years we kind of

    reinvent the company.”

    Today SEI employs approximately 2,700 people in locations around

    the world, including its Oaks, PA, headquarters and ofces in Canada,

    Hong Kong, Ireland, the Netherlands, South Africa, the United Arab

    Emirates and the UK.

    Today SEI is a leading global provider

    of investment processing, investment

    management and investment operations

    solutions. Its offerings help corporations,

    nancial institutions and advisors, and

    ultra-high-net-worth families create and

    manage wealth.

    Although the initial program was extremely

    popular, the edgling company ran out of

    potential customers. To sustain and grow the

    business, West next focused on bank trust

    departments and “built a trust system around

    real-time computing. It was very advanced,”

    he says. With sustained energy and drive,

    West spent the next 10 years automating

    trust departments.

    Since SEI’s inception, West’s vision has led

    the company in anticipating changing market

    needs and creating innovative business

    solutions to serve its clients. Case in point:

    The SEI Wealth Platform, which serves as

    a stand-alone solution delivering wealth

    managers the infrastructure, operations andadministrative support necessary to achieve

    their strategic objectives. It supports trading

    and transactions on 131 stock exchanges in

    50 countries and 35 currencies.

    West’s experiences working at aerospace

    companies helped him create the physical

    structure of SEI today. At those companies

    he found that the workspace setup often

    affected executive teaming and decision

    making. At SEI, West has eliminated all

    trappings of status. All furniture is on

    wheels so workspaces may be altered tomatch changing projects. Cables hang from

    the ceiling to provide power and mobility

    to each workstation, and artwork lls SEI’s

    ofces worldwide.

    Throughout SEI’s more-than-40-year history,

    West’s mission has remained constant: to

    help clients achieve success by developing

    consistently relevant solutions delivered through

    outstanding client experience. He continues to

    “About every 10 yearswe kind of reinvent

    the company.” 

    The SEI Wealth Platform supports tradin

    and transactions on 131 stock exchanges

    in 50 countries and 35 currencies

    Photo © 2015 SEI

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    f inalists

     Jonathan SteinbergWisdomTree Investments, Inc.

    CEO and President

    New York, NY | Founded: 2004

    Drawing on his passion for nancial services

    and his belief that exchange-traded funds

    (ETFs) would eventually overtake traditional

    mutual funds, in 2004 Jonathan Steinberg

    founded WisdomTree Investments.While more conventional providers base

    their approach on market-cap-weighted

    indexes, Steinberg worked with a colleague

    to create the dividend-weighted indexes that

    form the basis of WisdomTree’s platform. The

    company bases its business on two guiding

    principles: offering full transparency and

    delivering better nancial information to

    its clients.

    WisdomTree’s difference in market

    approach meant the Securities and Exchange

    Commission took years to grant Steinbergapproval, but an uninching belief in his visio

    and a determination to succeed carried him

    through the wait, as well as other tough time

    that included an initial lack of funding and th

    2008 nancial crisis.

    The company has since prospered.

    WisdomTree says for the past eight years

    ETFs have overtaken inows to traditional

    mutual funds, capturing more than half of al

    dollars invested.

     Noah BreslowOnDeck

    CEO

    New York, NY | Founded: 2007

    Noah Breslow believes that wisely applied

    technology solves complicated problems.

    Through several ventures in software and

    satellite telecommunications, he’s developed

    a keen understanding on what makes a goodbusiness model.

    In just ve years at OnDeck, Breslow led

    several divisions and then became CEO. The

    company’s primary focus is helping small

    businesses access capital. As a result of

    his work, the company secured sources of

    capital and won key strategic partnerships

    with banks and other large nancial

    companies.

    OnDeck’s advanced analytics, proprietary

    credit scoring and outstanding customer

    service have made it an industry leader. Itscustomized application allows decisions

    to be made in minutes and funding to be

    available in a day.

    In 2014, OnDeck experienced 142%

    year-over-year revenue growth, but

    challenges remain. To reach the untapped

    market of more than 28 million small

    business owners in the country, OnDeck

    is investing in direct marketing to build its

    brand and educate potential customers.

     Kenneth LinCredit Karma

    CEO and Founder

    San Francisco, CA | Founded: 2007

    While working in the credit card industry

    in the late 1990s, Kenneth Lin saw the

    possibility for a business in that space to

    have both a social focus and workable

    business model. This vision led him to createCredit Karma.

    To educate its consumers about personal

    nancial management, Credit Karma offers

    a number of tools including credit report

    cards, a credit advice center, nancial

    product reviews and free credit monitoring,

    among many others. The company matches

    its members’ credit proles with better

    nancial service products, helping banks

    target relevant consumers.

    Although Credit Karma was founded

     just as the nancial crisis was grippingthe country, Lin kept true to his vision,

    persevering with strict nancial discipline

    and support from investors, family

    and friends.

    Now protable, Credit Karma boasts

    some 35 million users representing a

    20% market penetration. Lin’s goal is to

    achieve 100 million users, scaling company

    resources while offering more nancial

    vehicle options.

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    “We say bigpharma makesa smalldifference inlarge patientpopulations,but we want tomake a bigdifference in a

    small patientpopulation.” 

    Life

    Sciences

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    Tenacity, with a global perspective

    Award winner_ Jean-Jacques Bienaimé

    Chairman and CEO

    BioMarin Pharmaceutical

    Novato, CA

    Founded: 1996

    oving from one country to another while growing up served to educate and ultimately

    provide a mission for Jean-Jacques Bienaimé, Chairman and CEO of BioMarin

    Pharmaceutical.His father worked as a mining engineer, moving on behalf of his employer from

    country to country. Born in a small town in France, Bienaimé rst moved to Italy, then

    Sardinia, before moving to Iraq and farther aeld. At one point in his education, he

    recalls, “I spent my rst quarter in Tunisia, second quarter in Paris and third quarter in

    Senegal.” Eventually he graduated with a BA in Economics from the Ecole Supérieure

    de Commerce de Paris. After moving to the US, he earned an MBA from the Wharton

    School of the University of Pennsylvania.

    Bienaimé’s travels brought him understanding and sensitivity to others. “As I moved

    around the world, I got perspective on the need to be exible,” he says. “There are

    very many cultures, and people look at the world in many different ways.”

    In his 25 years working within the biotechnology and pharmaceutical industries,

    Bienaimé’s entrepreneurial drive has been recognized and rewarded. “I almost wentto medical school,” he explains, “and would probably have the same job but have

    had a different path to get here. I was always interested in medicine. I lived in those

    countries where there was a lot of suffering. I wanted to share and to be involved with

    something where I would make a difference for a lot of people.”

    Learning as he went, Bienaimé achieved remarkable success at a number of

    companies. In his job just before joining BioMarin, he was Chairman, CEO and

    President of a company focused on industrial bioproducts and targeted cancer

    biotherapeutics. He increased its revenues dramatically, an accomplishment that

    eventually resulted in its sale at a substantial value.

    BioMarin Chairman and CEO Jean-JacquesBienaimé credits his global perspective to aglobe-hopping childhood.

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    For Bienaimé, innovation is the key to company success.

    BioMarin currently has ve drugs on the market for which there

    are no direct competitors. His knowledge and ability to describe

    the benets of BioMarin’s experimental therapies for rare

    diseases have garnered FDA approval for every product. These

    approvals have come in 5 years, whereas the industry average

    is 10 years.

    Bienaimé attracts employees who share his vision for

    developing therapies that make a difference in the lives of

    patients. “You have to create an environment in building a

    company that will allow people to succeed and thrive and do things

    they didn’t even think they would be able to do,” he explains.

    In the past, BioMarin was known for small, successful

    acquisitions. “Most recently,” says Bienaimé, “the company madea big acquisition that brought a line of products for muscular

    dystrophy.” He looks forward to gaining FDA approval of those

    products by the end of the year and launching them next year in

    the US and Europe.

    BioMarin has a direct commercial presence in 55 countries

    around the world. Its next move is to expand the size of its

    commercial international organization with the same enthusiasm,

    tenacity, resilience and perseverance that have led to Bienaimé’s

    and BioMarin’s success from the start.

    When the opportunity came for Bienaimé to join

    BioMarin, many of his colleagues advised that moving would

    not be in his best interest. With entrepreneurial insight and

    fervor, he joined the company.

    “BioMarin was not in great shape when I joined,” he

    remembers. “It was running out of money and moving in

    an unfortunate direction. My sense was that all of these

    problems were xable. I realized there were good assets

    that could be managed. But there were a few decisions to

    be made quickly to save the company, which I did. We

    downsized by a third and raised money.”

    BioMarin specializes in developing treatment for rare

    and ultra-rare diseases. These “orphan diseases” are

    dened as having small patient populations of 200,000

    or fewer.

    “We are very patient-centric,” explains Bienaimé. The

    company is very close to the patient community, supporting

    it in many different ways to improve access to treatment

    and offer nancial support for treatment.

    “We say big pharma makes a small difference in largepatient populations,” he says, “but we want to make a big

    difference in a small patient population. That’s how we

    position ourselves.”

    Under his leadership, BioMarin spends much less than

    industry standards in getting its drugs to market. This is due

    to Bienaimé’s strategic decision to attack diseases that are

    very well understood and therefore have a high probability

    of success. He is also focused and driven to pursue only

    drugs that are either rst-in-class or best-in-class.

    “You have to create anenvironment … thatwill allow people tosucceed and thrive

    and do things theydidn’t even think theywould be able to do.” 

    5 Drugs on the market55 Countries where BioMarinhas a commercial presence

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    f inalists

    Tim WalbertHorizon Pharma

    Chairman, President & CEO

    Deerfield, IL | Founded 2005

    Being diagnosed with an autoimmune disease

    lends special impetus to Tim Walbert’s efforts

    at Horizon Pharma. As a patient he appreciat

    how having access to meaningful therapies ca

    improve someone’s daily life; as an executivehe appreciates making that access happen.

    Walbert honed his skills in sales, marketing

    and the understanding of product life

    cycles at such companies as Abbott and

    G.D. Searle, Merck & Co. before sharpening h

    entrepreneurial, leadership and managemen

    style at a series of biotech start-ups. He

     joined the Horizon Board in 2008. Walbert’s

    leadership skills were quickly recognized, and

    he was soon asked to head the company.

    At the time, the company only produced

    Duexis, a combination drug used to treatarthritis. Today Horizon has seven commercia

    drugs, including a pain reliever aimed at

    reducing the risk of stomach ulcers.

    Walbert encourages employees to take risk

    with positive results. For example, at a sales

    representative’s suggestion, the company

    developed its Prescriptions-Made-Easy

    program, which delivers physician-prescribed

    products directly to a patient’s home within

    24 hours.

    Charles DunlopCo-founder & CEO

     James DunlopCo-founder, President, CCO & Interim CEO

    Ambry GeneticsAliso Viejo, CA | Founded: 1999

    Absent outside funding and supporting

    operations and expansion purely on revenue,Charles Dunlop and James Dunlop maintain

    nancial independence for Ambry Genetics, a

    medical diagnostics services provider.

    With Ambry, the brothers maximize

    their complementary abilities — Charles

    in establishing and managing laboratories

    in major research, manufacturing and

    technology transfer environments, and

    James in his technical and operational skills.

    Ambry began as a genetic testing

    laboratory. Its rst test sequenced the gene

    that causes cystic brosis; it now offershundreds of panel