‘2015 will be a year of huge opportunity, but also of huge risk’

Excerpt from an open letter to world leaders - including Desmond Tutu, Malala and Graca Machel - July 2014

- 2015 -THE YEAR OF OPPORTUNITY

UNGA, NEW YORKSeptember 2015

The post-2015 development framework

unveiled

COP 21, PARISDecember 2015

United Nations Framework Convention

on Climate Change (UNFCCC)

For good, or for bad, this brief window in history will have far reaching consequences

BUT THE HUGE OPPORTUNITY OF 2015 IS AT RISK:

Complex politics in the United Nations

World leaders not prioritising the two processes

Ordinary people don't know about them and their voices are not being heard

WHAT IS ?

is a growing global citizens’ movement that will ensure that 2015 is the year

that will secure a more sustainable and equal future for people and planet

What is the goal & vision of ?

GoalTo inspire actions that empower the marginalised & collectively tackle the root causes of inequality, injustice, poverty and climate change.VisionWe want a transformational shift that ensures gender justice and enables everyone to live their lives in dignity, free from hunger and from the fear of violence, oppression, discrimination or injustice, in a way that protects the planetary systems required for survival of life on earth.

This is the world we want and believe can be achieved!

MORE THAN 300 ORGANISATIONS SIGNED UP

Bringing together the climate & development

agendasFrom grassroots to global

SPAINNORWAYUKBELGIUMUS

DRCGHANAKENYAMALAWIMALINIGERIARWANDASENEGALSOUTH AFRICATANZANIAUGANDAZAMBIA

BANGLADESHCAMBODIACHINAINDIAINDONESIAJAPANPAKISTANPHILIPPINESSINGAPORESOUTH KOREASRI LANKAVIETNAM

ARGENTINABOLIVIACHILEEL SALVADORJAMAICAMEXICOPERUBRAZIL…NATIONAL COALITIONS

WHAT WILL DO?

ENGAGE AND MOBILISE THE PUBLIC AROUND THE WORLD

INSPIREthe public with the

possibility for change

INFORMthe global public

about the opportunity and threats posed in

2015ORGANISEthe public to exert political

pressure towards the eradication of poverty and the tackling

climate change

HOW WILL INSPIRE AND ENGAGE?

The movement will link together and amplify all the great work already being done by climate

and development communities around the world in 2015 by building on what is already going on.

HOW WILL INSPIRE AND ENGAGE?

Participants in the movement are already using to amplify their existing initiatives

Explosive global moments of activity across the lifetime of the campaign

working as part of a global coalition we can bring together unique partnerships and surprising collaborations to deliver

impact around the world.

GLOBAL MOMENTS

December 2015 UNFCCC COP 21

An action team will be formed to deliver off on

this later this year.

From now – January 2015: Pre-launch and campaign

launch activity

An action team is developing a unique launch.

This will combine the best of traditional civil society campaigning

techniques with the cutting edge support from the best digital,

creative and media campaigners.

September 2015: UNGA Leaders’ Summit

An action team in has been set up by the to scope how to make this moment one that

the world will not forget.

MOMENTUM IS PICKING UP AROUND THE WORLD

action/2015 coalitions are being formed in countries around the world, building on the knowledge, expertise and support of existing networks.

These include:

India Wada Na Todo is convening

existing civil society networks and are planning

national activity for the autumn of 2014 and through into 2015

Kenya momentum is building with a digital campaign having already launched

over the summer #mykenya

UK The national network of

NGOs/CSOs (called BOND) held meetings on action/2015 before

starting to develop how action/2105 will link with existing

strategies for 2015 drawing in the international UN processes along side next year’s general

election!

MexicoAn group of NGOs who

have campaigned together before around the G20

getting together to discuss how action/2015 can work

in Mexico

UNIQUE VOICES

Together we are bringing together unique partnerships and surprising collaborations to deliver impact around the world.

Ambassadors from Hollywood to Bollywood, young and old, serious and hilarious are planning how they can get involved.

This impressive group of people have already delivered a powerful message to world leaders through an open letter that was published

in media outlets in over 15 countries:

1st Jan: announcing the campaign

Message in new year’s eve fireworks displays around

the world

New Year’s Day Messages

New Year’s message echoed in series of speeches from religious leaders, influencers, 15 year olds, global icons.

Ideas 15th Jan: global launch: call to action, media social media, mobilisation•Installation in city / village centres

•Announced with Facebook, Twitter, Wikipedia

•Schools competition to become a young ambassador

•Lots of popular support by celebrities, moral leaders etc

•Give support to amplify local campaigns as part of action/2015

Ideas: 15th Jan and onwardsTweet / Friend Your Leader:

the biggest ever global lobby of world leaders

Free App: transport you + your surroundings to 2030.

See your #FutureSelf. Launched with photo booths in major cities.

“Global Move for Justice” – Moving to raise awareness about injustice, e.g. creating a dancing human chain from a place of injustice to one of justice (or symbolic)

Campaign Assembly

Made up of all organisations in campaign. Next

meeting November 2014

Global HubHelps drive the

campaign – building and

maintaining its momentum

Reference Group

Advisory role to the campaign's Global Hub and Action Teams.

Light touch steer and guidance.

Global Action Teams

Action Teams develop and

deliver specific activities for the campaign. All are

open to all campaign members.

The action/2015 campaign - How it works

LAUNCH AND PRE-LAUNCH

SEPTEMBER 2015

CLIMATE SUMMIT

NATIONAL OUTREACH

YOUTH

COMMUNICATIONS

Thematic Action Teams

WHERE DOES MY ORGANISTION FIT IN?

We are a movement that is only as powerful as the people we are working with.

Be part of the movement of the majority that will make 2015 a year to never forget:

… Participate as a key member of the action/2015 teams and help us shape and take forward the campaign.

… Amplify your current initiatives for 2015 by sharing your ideas with action/2015 participating organizations & inspire others to join or replicate your actions.

… Join the campaign to hear what other organizations are planning to make 2015 a year to never forget.

This is an opt-in coalition, the door is open, come and help us make 2015 huge.

For more information: info@action2015.org To sign up: http://action2015.org/