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The first Bal Poudré in Palm Beach, March 5, 1903. © Flagler Museum Archives.

Bal Poudré in Palm Beach, February 23, 2013. © Lila Photo.

Supporting the Flagler Museum’sEducation Programs for Children

Throughout South Florida

The Whitehall Societys

Saturday, February 21, 2015

Sponsorship Opportunities‘

Bal Poudré

When it was completed in 1902, the New York Herald proclaimed that Whitehall, Henry Flagler’s home in Palm Beach, was “more wonderful than any palace in Europe, grander and more magnificent than any other private dwelling in the world.” As wonderful as Whitehall was in 1902, and remains today, it was built to be, and has always been, so much more than a house. Unlike any of Flagler’s other homes, Whitehall was a literal manifestation of Andrew Carnegie’s admonition, in his essay titled The Gospel of Wealth, to his fellow titans of business that, “It is well, nay essential, for the progress of the race that the houses of some should be homes for all that is highest and best in literature and the arts, and for all the refinements of civilization...” Carnegie’s description of the kind of houses the business leaders of the Gilded Age should build, is a near-perfect description of a museum. After all, the word museum literally means “a home for the Muses of arts and literature and their works.” And Florida’s first museum, is exactly what Henry Flagler built.

Today, Whitehall is a National Historic Landmark and a public museum that has been visited by millions from around the world. It stands as a monument to a time when the American character we celebrate was born from a unique series of events that came together in history, at only one time and in only one place - here, in America. Florida could not have hoped for a more appropriate or impressive place as its first museum.

Whitehall Society ChairJane Brown

Jeff AmlingKaty Dew Amling

Linda AshleyLarry AustinMolly Austin

Kristen CashelMillie DaytonKelly HopkinsHilary Jordan

Dana KochJessica Koch

Caroline Koons ForrestCelerie Kemble

Eric LevineHelene Lorentzen

Benjamin MacfarlandChristina Macfarland

Susan Malloy

Alex MatthewsSummer MatthewsSterling McCracken

Ross MeltzerNicole MunderDack Patriarca

Tracy SmithLaura Wissa

Maura Ziska Christu

The Whitehall Society’s purpose is to cultivate the support and patronage of a new generation of residents of the Palm Beach area who have an interest in arts and culture, history, architecture, and the preservation of Whitehall. Funds raised support the Flagler Museum’s education programs for children throughout South Florida.

The Mission of the Henry Morrison Flagler Museum is to preserve, research, and interpret Whitehall, its associated collections, and materials related to the life of Henry Morrison Flagler, as unique and important elements of Florida’s history and America’s Gilded Age.

FLAGLER MUSEUMh e n r y m o r r i s o n

palm beach, florida

Trusteess

George G. Matthews, PresidentG. F. Robert Hanke, Vice PresidentWilliam M. Matthews, TreasurerThomas S. Kenan III, Secretary

Alexander W. DreyfoosKelly M. Hopkins

John B. Rogers

Whitehall Society Committee Members

The Bal PoudréDinner Chairs ~ Annette Rickel, Susan Cushing & Mary Beth Jagger

Party Chairs ~ Dack Patriarca & Hilary Jordan

Bal Poudrés are literally powdered wig balls, and were popular during the late nineteenth and early twentieth centuries, both in America and in England. For example, in England, the Countess of Warwick loved to host Bal Poudrés. In America, Bal Poudrés were an interesting fusion of America’s fascination with Marie Antoinette and Louis XVI and America’s hero worship of George and Martha Washington. Bal Poudrés were typically hosted around the time of George Washington’s birthday, in late February or early March, which coincided perfectly with the end of the Season in Palm Beach. On March 5, 1903, the first Bal Poudré in Palm Beach was hosted by Mr. and Mrs. Henry Flagler in Whitehall’s Grand Ballroom. It was described in a newspaper account of the time as, “One of the most sumptuous social affairs ever attempted south of Washington.” From that first Bal Poudré at Whitehall in 1903 sprang all of the galas hosted each year for which Palm Beach has become so well known.

The tradition of ending each Season with a Bal Poudré continued in Palm Beach until 1913 when the tradition was suspended as a consequence of World War I. In honor of Flagler’s amazing and enduring legacy in Palm Beach and Florida, the Whitehall Society will host a Bal Poudré on Saturday, February 21, 2015, at Whitehall.

The Whitehall Society’s Bal Poudré will be a memorable evening that will take you back in time, when thousands traveled to enjoy Florida’s tropical splendors and Palm Beach’s lavish soirées during Season. The evening will begin as guests enter through Whitehall’s massive bronze doors to enjoy featured cocktails and hors d’oeuvres in the Grand Hall, followed by an eloquent dinner amid the Louis XV interior of the Grand Ballroom. After dinner, guests are invited to dance the night away in the Flagler Kenan Pavilion.

The Educational Opportunities Your Sponsorship Will Support

Henry Flagler was a firm believer in community support and education. Since 1980, the Flagler Museum has continued Flagler’s legacy through its support of Florida social studies curriculum and student tours free-of-charge to the schools and their students.

Each year thousands of students visit Whitehall, and their admission is entirely underwritten by the Museum’s Members and Contributors, and the proceeds of fundraising events like the Bal Poudré. While thousands of students have the privilege of experiencing Whitehall’s grandeur and learning about a fascinating time in history, America’s Gilded Age, many schools are not able to take advantage of the Museum’s free school tours because they cannot afford bus transportation. One of the Bal Poudré’s objectives is to raise enough funds to cover the cost of outreach programs to these schools.

The Flagler Museum occasionally produces Newspapers In Education Tabloids. For example, Flagler’s Florida, a Newspapers in Education Tabloid, illustrates the story of Henry Flagler’s profound and enduring contributions to the development of Florida and Palm Beach County. Offering a unique glimpse into Florida’s history during the Gilded Age and the role Henry Flagler played in inventing modern Florida. This publication was created as a supplement to the classroom curriculum with Florida’s Sunshine State Standards in mind, and was distributed to over 250,000 fourth and fifth grade students from Jacksonville to Key West. All Flagler Museum Newspapers In Education Tabloids also available for teachers to download online.

For 30 years the Flagler Museum has partnered with Title 1 schools in Palm Beach County to provide students an opportunity to participate in the Museum’s Intergenerational Mentor Program for Art, Culture, and Technology program. IMPACT provides a supplement to classroom learning by focusing on improving creative writing skills and building intergenerational relationships. The students take special tours of Whitehall and Railcar No. 91, see objects from the Museum’s Archives that are not on exhibit, and create a book of essays with individual guidance from Museum Educators.

Special children’s programs are produced to complement commemorative years. For example, during the centennial year of the completion of the Over-Sea Railroad special Library Editions of the Museum’s Centennial Edition of Last Train to Paradise were sent to nearly 3,000 libraries from Jacksonville to Key West, and more than 2,000 students at nearly 30 schools participated in Museum-led on-site activities and programs in Palm Beach, Miami-Dade, and Monroe counties.

A Children’s Exhibit Activity is developed for every exhibition at the Flagler Museum, which includes both a tour of the exhibition with the Museum’s education staff and a hands-on activity related to the theme of the exhibition.

Children visiting the Museum with their families are offered a Kid’s Tour and Activity Guide, which engages the child in activities that enhance their visit and facilitate learning.

These programs and others that Museum is developing are made possible in large part through the generous support of the Bal Poudre’s Sponsors.

Corporate Sponsorship OpportunitiesYou are invited to be part of the Whitehall Society’s 2015 Bal Poudré by becoming a Corporate Sponsor. While supporting the Flagler Museum’s education programs for children, Sponsorship will help you promote your corporation’s brand to prospective individuals before, during, and after the Bal Poudré. All levels of Sponsorship can be tailored for greater exposer and awareness for your corporation’s brand and its philanthropic goals.

Presenting Sponsor - $75,000

◊ Two premier tables for ten guests per table at the Bal Poudré Dinner, and twenty tickets to the Bal Poudré Party following the Dinner

◊ Invitations for twenty to the exclusive pre-event reception ◊ Premier champagne & wine service during dinner◊ Four guest rooms for two nights at The Breakers Palm Beach during the Bal Poudré weekend◊ Prominent Corporate Sponsorship recognition in the Bal Poudré Invitations, Program, Press

Releases, and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque

◊ Company logo, with hyperlink to the Sponsor’s website, on the Bal Poudré web page ◊ Opportunity for a corporate leader to participate in the Bal Poudré dinner program◊ Use of the Flagler Museum to host two evening events (Subject to availability and Member

Event Fees)

Diamond Sponsor - $50,000

◊ One premier table for ten guests at the Bal Poudré Dinner, and ten tickets to the Bal Poudré Party following the Dinner

◊ Invitation for ten to the exclusive pre-event reception ◊ Premier champagne & wine service during dinner◊ Two guest rooms for two nights at The Breakers Palm Beach during the Bal Poudré weekend ◊ Prominent Corporate Sponsorship recognition in the Bal Poudré Invitations, Program, Press

Releases, and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque

◊ Company logo, with hyperlink to the Sponsor’s website, on the Bal Poudré web page ◊ Use of the Flagler Museum to host one evening event (Subject to availability and Member

Event Fees)

Platinum Sponsor - $25,000

◊ One table for eight guests at the Bal Poudré Dinner, and eight tickets to the Bal Poudré Party following the Dinner

◊ Invitation for eight to the exclusive pre-event reception ◊ Recognition as a Corporate Sponsor in the Bal Poudré Invitations, Program, Press Releases,

and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque

◊ Company logo, with hyperlink to the Sponsor’s website, on the Bal Poudré web page◊ Use of the Flagler Museum Boardroom to host two meetings (Subject to availability and

Member Event Fees)

Gold Sponsor - $10,000

◊ Four seats at the Bal Poudré Dinner, and four tickets to the Bal Poudré Party following the Dinner

◊ Invitation for four to the exclusive pre-event reception ◊ Recognition as a Corporate Sponsor in the Bal Poudré Invitations, Program, Press Releases,

and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque

◊ Company logo, with hyperlink to the Sponsor’s website, on the Bal Poudré web page

Individual Sponsorship OpportunitiesYou are invited to be part of the Whitehall Society’s 2015 Bal Poudré by becoming a Individual Sponsor. Your support will help make it possible for the Flagler Museum to increase the number of children who are given an opportunity to participate in cultural and educational experiences at Whitehall.

Benefactor - $15,000

◊ One table for eight guests at the Ball Poudré Dinner and eight tickets to the Bal Poudré Party following the Dinner

◊ Invitation for two to the exclusive pre-event reception◊ Recognition as Host Committee Member in the Bal Poudré Invitations, Program, and

Press Releases ◊ Recognition as an Individual Sponsor in Bal Poudré Invitations, Program, and Press

Releases◊ Private tour of Whitehall for up to six people with the Museum’s Executive Director by

appointment Monday through Friday◊ Use of the Flagler Museum Boardroom to host one meeting (Subject to Availability and

Member Event Fees)

Patron - $10,000

◊ Four seats at the Bal Poudré Dinner and four tickets to the Bal Poudré Party following the Dinner

◊ Invitation for two to the exclusive pre-event reception◊ Recognition as Host Committee Member in the Bal Poudré Invitations, Program, and

Press Releases ◊ Recognition as an Individual Sponsor in Bal Poudré Invitations, Program, and Press

Releases◊ Private tour of Whitehall for up to six people with the Museum’s Executive Director by

appointment Monday through Friday

Friend - $5,000

◊ Two seats at the Bal Poudré Dinner and two tickets to the Bal Poudré Party following the Dinner

◊ Invitation for two to the exclusive pre-event reception◊ Recognition as Host Committee Member in the Bal Poudré Invitations, Program, and

Press Releases ◊ Recognition as an Individual Sponsor in Bal Poudré Invitations, Program, and Press

Releases◊ Private tour of Whitehall for up to six people with the Museum’s Executive Director by

appointment Monday through Friday

Host Committee - $1,250

◊ One seat at the Bal Poudré Dinner and one ticket the Bal Poudré Party following the Dinner

◊ Invitation for one to the exclusive pre-event reception◊ Name listing on Host Committee Member in the Bal Poudré Invitations, Program, and

Press Releases

Culinary Arts - $25,000

◊ Two seats to the Bal Poudré Dinner, and two tickets to the Bal Poudré Party◊ Name or logo recognition with specially designed acknowledgments cards or decals on food trays passed during the Bal Poudré Dinner and Bal Poudré Party◊ Name recognition on the Bal Poudré Dinner menu◊ Name or logo recognition on special signage placed on food and dessert stations at the Bal Poudré Party◊ Recognition in the Bal Poudré Invitations, Program, Press Releases, and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque◊ Name or Company logo, with hyperlink to Sponsor’s website, on the Bal Poudré web page Décor - $20,000

◊ Two seats to the Bal Poudré Dinner, and two tickets to the Bal Poudré Party◊ Recognition in the Bal Poudré Invitations, Program, Press Releases, and all printed materials,

along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque◊ Name or Company logo, with hyperlink to Sponsor’s website, on the Bal Poudré web page Entertainment - $20,000

◊ Two seats to the Bal Poudré Dinner, and two tickets to the Bal Poudré Party◊ Name or logo recognition on special stage signage at Bal Poudré Party◊ Recognition in the Bal Poudré Invitations, Program, Press Releases, and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque◊ Name or Company logo, with hyperlink to Sponsor’s website, on the Bal Poudré web page

Underwriting OpportunitiesUnderwriting support helps offset specific facets of the 2015 Bal Poudré, allowing the Whitehall Society to increase funds raised for the Flagler Museum’s education programs for children throughout South Florida.

Wine & Spirits - $15,000

◊ Two seats to the Bal Poudré Dinner, and two tickets to the Bal Poudré Party◊ Name or logo recognition on special signage located on bars used during the Bal Poudré Dinner and Bal Poudré Party◊ Name or logo recognition on cocktail napkins passed during the Bal Poudré Dinner and Bal Poudré Party◊ Recognition in the Bal Poudré Invitations, Program, Press Releases, and all printed materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque◊ Name or Company logo, with hyperlink to Sponsor’s website, on the Bal Poudré web page Printed Materials & Advertising - $10,000

◊ Two seats to the Bal Poudré Dinner, and two tickets to the Bal Poudré Party◊ Recognition in the Bal Poudré Invitations, Program, Press Releases, and all printed

materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque

◊ Name or Company logo, with hyperlink to Sponsor’s website, on the Bal Poudré web page Valet Parking - $7,000

◊ Two seats to the Bal Poudré Dinner, and two tickets to the Bal Poudré Party◊ Recognition on customized hang tags suspended from the rear view mirrors of all guest

cars◊ Recognition on all valet tickets distributed to guests during the event◊ Recognition in the Bal Poudré Invitations, Program, Press Releases, and all printed

materials, along with listing in the Museum’s Quarterly Magazine, Annual Report, and Donor Plaque

◊ Name or Company logo, with hyperlink to Sponsor’s website, on the Bal Poudré web page

Cocoanut Row and Whitehall Way, P.O. Box 969Palm Beach, FL 33480 (561) 655-2833 www.FlaglerMuseum.us