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Veterinary Practice News
2015
.relevant .integrated .effective
meet your customers here every day
Brendan HowardVeterinary Economics Editor, Business Channel Director
Positioning
Reach
Readership Solutions-oriented and engaged decision makers
The BUSINESS of client and patient care
Targeted for impact
No one focuses
on the business of
client and patient care
the way we do.
We deliver
practice management
advice that works.
That’s why
the smartest,
most business-minded
DVMs and
hospital managers
read this magazine.
Delivering the tools, insights, ideas and inspiration to drive change in veterinary medicine, Veterinary Economics is the essential business partner. From finances to client services to hospital design, Veterinary Economics shows veterinary professionals how to put smart business strategies into action. There’s something for every practice. Every day.
Veterinary Economics targets practice owners, veterinarians, and hospital managers. Surround your brand with an environment designed to impact the way these business-minded decision makers guide the practice of veterinary medicine.
Offering the most comprehensive mix of expert advice and practical tips in the market, Veterinary Economics’ solution-based, action-ready recommendations deliver an engaged audience of practice decision-makers.
ReadSee
Do IT
• Strong reader franchise among female veterinary professionals• Strong reader franchise among practice owners/partners
Custom Study of Veterinary Media – Kantar Media 2015
Custom Study of Veterinary Media – Kantar Media 2015
Engaging Content Average Page Exposures
Rating scale: 5=Excellent 1=Poor
Veterinary Economics
Veterinary Economics4.09 1,074
4.05 1,045Veterinary Team Brief
Veterinary Team Brief
Veterinary Practice News 4.04 901
Clinician's Brief
Clinician's Brief3.95 777
3.93 552TrendMagazine
TrendMagazine
Today'sVeterinary Practice
Today'sVeterinary Practice
3.86 531
JAVMA JAVMA3.48 349
2015
.relevant .integrated .effectiveFeatures The Veterinary Economics Hospital
Design Commitment
Partnerships Integral to Practice HealthOur partnerships with management consultants, practice leaders, and targeted organizations are integral to Veterinary Economics editorial mix. These collaborations help us bring a forward-thinking yet practical perspective to today’s veterinary practice leaders, and to your brand.
Veterinary Economics has spent decades refining, improving, and perfecting the delivery of inspiring stories, photos, and “how-to” ideas that inform the planning, building, and decorating of veterinary hospitals:
• Inspiring monthly journal content features high-engagement how-to articles, practice management trends, ideas, and inspiration that helps readers make enhancements specific to THEIR practice and budget, big or small.
• Our monthly Hospital Design e-newsletter brings a steady stream of fresh ideas via video, articles, and photos.
• The award-winning June Veterinary Economics Hospital Design Supplement has become a go-to reference for tools and tips on decorating, remodeling, and building a practice. It’s the ideal vehicle for promoting products and services essential to a growing practice.
• Our August three-day Hospital Design Conference is the first and still the best of its kind. Intimate and personal, yet comprehensive and hands-on, the experience is designed to bring attendees 1:1 with the nation’s top experts.
The Hospital Design content portfolio impacts a highly motivated audience of veterinary professionals who understand that a thoughtful practice environment enhances practice team loyalty, maximizes client satisfaction and patient well-being, and contributes to business profitability.
Sales DirectorDavid Doherty (913) [email protected]
Senior Account ManagersTerry Reilly (913) [email protected]
Chris Larsen (913) [email protected]
Heather Townsend (913) [email protected]
Angela Paulovcin (440) [email protected]
Brendan HowardVeterinary Economics Editor, Business Channel Director
Most doctors dream
of practicing medicine
the right way—in an
efficient, high-quality
and inspiring hospital.
We help make that happen.
ReadSee
Do IT