35
2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E [email protected] W www.aiia.comau

2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E [email protected] W

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Page 1: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

20142015ANNUALREPORT

Ground Suite B7-11 Barry Drive

Turner ACT 2612

GPO Box 573Canberra ACT 2601

T 61 2 6281 9400E infoaiiacomauW wwwaiiacomau

LETTER FROM THE BOARD CHAIRMAN

Kee WongThis year AIIA reported a total revenue of $43m which is made up of membership (approximately $22m) and Programs (approximately $22m) AIIA recorded a loss of $88k which was contributed by ($355k loss in membership and $266k profit in Programs)

A major contribution to the operational loss was the significant investment in our new website and CRM system That said we are facing a challenging time in our membership business as is all other membership based associations

I want to particularly commend our Secretariat team for their performance and the way they continue to meet the evolving needs of our members

While there are challenges in our business particularly in the last 12 months on behalf of the AIIA Board I would like to highlight what we see as our specific strengths and opportunities

Firstly we have a change in leadership of AIIA occurring and we look at this as an opportunity to reset for the future

Suzanne Campbell has advised the Board that she wants to retire from AIIA Suzanne has led our association for more than four years and she has been an inspirational CEO

The Board has engaged an international search firm Russell Reynolds to find a world class CEO for AIIA that will serve our association for the future This process started in August and we expect to make an announcement before the end of 2015 well in time for a transition between the CEO elect and Suzanne in January 2016

In February the Board of AIIA met for a strategy day with Council Chairs and Special Interest Groups leaders in Sydney It was a very productive day with a Strategy Map for 2015-18 developed and a number of key initiatives identified

Later in August the AIIA conducted a very successful iAwards event under the leadership

of my fellow Board members ndash Kate Burleigh and Mike Pym working with Suzanne and her team ndash to deliver both the largest event (attended by over 900 people) and entries of 350 competitors across all categories Having partnered with ACS and Pearcey Foundation in the last few events this is the first time AIIA has run the iAwards event on our own again and I congratulate Suzanne and her team for the successful outcome

Throughout the year the AIIA has sort to be more internationally engaged and we will continue to develop this engagement in the years ahead As you may all know AIIA is already an active participant of the APICTA which is the Asia Pacific ICT Awards event where iAwards winners compete with their category winners across the Asia Pacific region

This year in conjunction with the iAwards event I invited international leaders of ICT industry from the US UK Europe Asia Pacific region to attend a summit in Melbourne and we were pleased to have Todd Thibodeaux from CompTIA USA Datorsquo Yasmin Mahmood CEO of the Multimedia Corporation of Malaysia and Steve Leonard Deputy Chairman of Infocomm Development Authority of Singapore attend our event and we expect a larger contingent to attend next year AIIA will be more active in our international

1

engagement with our peers in the Asia pacific region and globally in the years ahead

As part of the strategy initiative identified earlier in the year AIIA will strive to be more representative of the evolving landscape of the technology industry The AIIA Board recognise that the AIIA needs to be more representative of the digital ecosystem as well as reaching out to other sectors of our industry beyond our traditional suppliers As such the AIIA Board has endorsed a strategy to include in our membership companies that are buyers educators investors of the technology industry so we are truly representative of the whole digital ecosystem This will naturally include opportunities for AIIA to lead in the consolidation of representation of our currently somewhat ldquofragmentedrdquo industry

As part of our future strategy we will also develop new revenue income sources beyond membership fees and events revenue because AIIA like other membership associations that rely purely on membership income is under stress and will continue to face challenges AIIA will look for diversification opportunities and we have started steps to do this in collaboration with partners locally and internationally I look forward to reporting progress on this when we meet again at our next AGM meeting

As part of continuous improvement the AIIA Board conducted a review of our Board practices and performance last year We did this using best practice framework and expert assistance from the AICD and the outcome of this is published on our website in the form of the Charter for AIIA a document on Roles and Responsibility of the Board and a document on Code of Conduct The Board will conduct a periodic and timely review of these to ensure that we keep up with best practices over time

Finally I would like to thank Suzanne Campbell for her 4 and a half years with AIIA Suzanne came

to AIIA when we were financially challenged She rapidly restructured the AIIA to enable us to recover from a position of financial weakness to a place of financial strength The AIIArsquos balance sheet is currently in a healthy state Suzanne has engaged well with all our stakeholders ndash especially our members and also with government both federally and across all the states During that time there have been many changes in governments ndash federally and also across all states and Suzanne has been able to maintain currency in those relationships regardless Suzanne has provided a platform for the incoming CEO to take AIIA forward and grow AIIA into the areas which I have mentioned earlier with the strategy that the Board has developed and endorsed

To conclude I would like to echo the words of our Prime Minister Malcolm Turnbull ldquoThere is never a better time to be an Australianrdquo His championing of innovation agility and embracing disruption as a ldquofriendrdquo for our economy is music to AIIArsquos ears and we now have leaders of our nation that ldquosingrdquo from the same song sheet as us and we should embrace this to build the significance of our industry to a first world economy such as Australia

Kee WongChairman

2

Just five years ago the distinction between corporate sector companies and not for profits was clear with the former focused on profits and the latter like the AIIA focused on serving memberrsquos needs Today where everything is changing at an exponential rate these lines are blurred and we are bound to be financially sustainable and to compete for share of mind market and wallet

The value of associations to represent and advocate on behalf of members as we do with Federal State and Territory Governments and to create communities of interest around critical objectives as in our Special Interest Groups has never been more important nor more contested National corporations compete with us to deliver compelling events and relevant conferences and global corporations provide platforms for networking education information and advocacy

In this context we have this year invested in people and systems to support us to become more competitive and to underpin our transformation in order to meet our members changing needs As you will read in this report these efforts in collaboration with our Board Councils Special Interest Groups and Event Partners have delivered a year of successful and energetic programmatic activity and put in place the foundations for further innovation

In addition through the Boardrsquos leadership we have redefined our market creating new opportunities for membership and member engagement

I want to thank all Directors Council Chairs Special Interest Group Chairs members team members past and present for their membership volunteerism contribution and support I wish the AIIA well for the future It has been a privilege to lead the association

Suzanne CampbellChief Executive Officer

EXECUTIVE SUMMARY

Suzanne Campbell

3

ABOUT AIIAThe Australian Information Industry Association (AIIA) is

Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem We are a not-for-profit

organisation to benefit all our members

Since 1978 the AIIA has pursued activities to stimulate and grow the digital ecosystem to create a favourable business

environment for our members and to contribute to Australiarsquos economic prosperity

We do this by delivering outstanding member value by providing a strong voice of influence a sense of community through

events and education enabling a network for collaboration and inspiration and through the development of compelling content

and relevant and interesting information

We represent organisations nationally including global brands such as Apple Adobe Avanade EMC Deloitte Gartner

Google HP IBM Infosys Intel Lenovo Microsoft and Oracle international companies including Optus and Telstra national

companies including Ajilon Data3 SMS Management and Technology and Technology One and a large number of ICT SMEs

4

BOARD OFDIRECTORSAIIArsquos influential Board of Directors are leaders in the digital ecosystem The Board of Directors sets the strategic direction of the Association

KEE WONG Chairman - Managing Director e-Centric Innovations

MARTIJN BLANKENDirector - Group Managing Director and Chief Customer Officer Telstra

JOHN PAITARIDIS Deputy Chair - Managing Director Optus

KATE BURLEIGH Director - Managing Director Intel Australia

ROB HILLARD Treasurer - Managing Partner Consulting Deloitte

MATT CODRINGTON Director - Executive Director ANZ Lenovo

JOHN GRANTImmediate Past Chair - Managing Director Data 3

JEYAN JEEVARATNAMDirector - Managing Director Avanade

5

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 2: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

LETTER FROM THE BOARD CHAIRMAN

Kee WongThis year AIIA reported a total revenue of $43m which is made up of membership (approximately $22m) and Programs (approximately $22m) AIIA recorded a loss of $88k which was contributed by ($355k loss in membership and $266k profit in Programs)

A major contribution to the operational loss was the significant investment in our new website and CRM system That said we are facing a challenging time in our membership business as is all other membership based associations

I want to particularly commend our Secretariat team for their performance and the way they continue to meet the evolving needs of our members

While there are challenges in our business particularly in the last 12 months on behalf of the AIIA Board I would like to highlight what we see as our specific strengths and opportunities

Firstly we have a change in leadership of AIIA occurring and we look at this as an opportunity to reset for the future

Suzanne Campbell has advised the Board that she wants to retire from AIIA Suzanne has led our association for more than four years and she has been an inspirational CEO

The Board has engaged an international search firm Russell Reynolds to find a world class CEO for AIIA that will serve our association for the future This process started in August and we expect to make an announcement before the end of 2015 well in time for a transition between the CEO elect and Suzanne in January 2016

In February the Board of AIIA met for a strategy day with Council Chairs and Special Interest Groups leaders in Sydney It was a very productive day with a Strategy Map for 2015-18 developed and a number of key initiatives identified

Later in August the AIIA conducted a very successful iAwards event under the leadership

of my fellow Board members ndash Kate Burleigh and Mike Pym working with Suzanne and her team ndash to deliver both the largest event (attended by over 900 people) and entries of 350 competitors across all categories Having partnered with ACS and Pearcey Foundation in the last few events this is the first time AIIA has run the iAwards event on our own again and I congratulate Suzanne and her team for the successful outcome

Throughout the year the AIIA has sort to be more internationally engaged and we will continue to develop this engagement in the years ahead As you may all know AIIA is already an active participant of the APICTA which is the Asia Pacific ICT Awards event where iAwards winners compete with their category winners across the Asia Pacific region

This year in conjunction with the iAwards event I invited international leaders of ICT industry from the US UK Europe Asia Pacific region to attend a summit in Melbourne and we were pleased to have Todd Thibodeaux from CompTIA USA Datorsquo Yasmin Mahmood CEO of the Multimedia Corporation of Malaysia and Steve Leonard Deputy Chairman of Infocomm Development Authority of Singapore attend our event and we expect a larger contingent to attend next year AIIA will be more active in our international

1

engagement with our peers in the Asia pacific region and globally in the years ahead

As part of the strategy initiative identified earlier in the year AIIA will strive to be more representative of the evolving landscape of the technology industry The AIIA Board recognise that the AIIA needs to be more representative of the digital ecosystem as well as reaching out to other sectors of our industry beyond our traditional suppliers As such the AIIA Board has endorsed a strategy to include in our membership companies that are buyers educators investors of the technology industry so we are truly representative of the whole digital ecosystem This will naturally include opportunities for AIIA to lead in the consolidation of representation of our currently somewhat ldquofragmentedrdquo industry

As part of our future strategy we will also develop new revenue income sources beyond membership fees and events revenue because AIIA like other membership associations that rely purely on membership income is under stress and will continue to face challenges AIIA will look for diversification opportunities and we have started steps to do this in collaboration with partners locally and internationally I look forward to reporting progress on this when we meet again at our next AGM meeting

As part of continuous improvement the AIIA Board conducted a review of our Board practices and performance last year We did this using best practice framework and expert assistance from the AICD and the outcome of this is published on our website in the form of the Charter for AIIA a document on Roles and Responsibility of the Board and a document on Code of Conduct The Board will conduct a periodic and timely review of these to ensure that we keep up with best practices over time

Finally I would like to thank Suzanne Campbell for her 4 and a half years with AIIA Suzanne came

to AIIA when we were financially challenged She rapidly restructured the AIIA to enable us to recover from a position of financial weakness to a place of financial strength The AIIArsquos balance sheet is currently in a healthy state Suzanne has engaged well with all our stakeholders ndash especially our members and also with government both federally and across all the states During that time there have been many changes in governments ndash federally and also across all states and Suzanne has been able to maintain currency in those relationships regardless Suzanne has provided a platform for the incoming CEO to take AIIA forward and grow AIIA into the areas which I have mentioned earlier with the strategy that the Board has developed and endorsed

To conclude I would like to echo the words of our Prime Minister Malcolm Turnbull ldquoThere is never a better time to be an Australianrdquo His championing of innovation agility and embracing disruption as a ldquofriendrdquo for our economy is music to AIIArsquos ears and we now have leaders of our nation that ldquosingrdquo from the same song sheet as us and we should embrace this to build the significance of our industry to a first world economy such as Australia

Kee WongChairman

2

Just five years ago the distinction between corporate sector companies and not for profits was clear with the former focused on profits and the latter like the AIIA focused on serving memberrsquos needs Today where everything is changing at an exponential rate these lines are blurred and we are bound to be financially sustainable and to compete for share of mind market and wallet

The value of associations to represent and advocate on behalf of members as we do with Federal State and Territory Governments and to create communities of interest around critical objectives as in our Special Interest Groups has never been more important nor more contested National corporations compete with us to deliver compelling events and relevant conferences and global corporations provide platforms for networking education information and advocacy

In this context we have this year invested in people and systems to support us to become more competitive and to underpin our transformation in order to meet our members changing needs As you will read in this report these efforts in collaboration with our Board Councils Special Interest Groups and Event Partners have delivered a year of successful and energetic programmatic activity and put in place the foundations for further innovation

In addition through the Boardrsquos leadership we have redefined our market creating new opportunities for membership and member engagement

I want to thank all Directors Council Chairs Special Interest Group Chairs members team members past and present for their membership volunteerism contribution and support I wish the AIIA well for the future It has been a privilege to lead the association

Suzanne CampbellChief Executive Officer

EXECUTIVE SUMMARY

Suzanne Campbell

3

ABOUT AIIAThe Australian Information Industry Association (AIIA) is

Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem We are a not-for-profit

organisation to benefit all our members

Since 1978 the AIIA has pursued activities to stimulate and grow the digital ecosystem to create a favourable business

environment for our members and to contribute to Australiarsquos economic prosperity

We do this by delivering outstanding member value by providing a strong voice of influence a sense of community through

events and education enabling a network for collaboration and inspiration and through the development of compelling content

and relevant and interesting information

We represent organisations nationally including global brands such as Apple Adobe Avanade EMC Deloitte Gartner

Google HP IBM Infosys Intel Lenovo Microsoft and Oracle international companies including Optus and Telstra national

companies including Ajilon Data3 SMS Management and Technology and Technology One and a large number of ICT SMEs

4

BOARD OFDIRECTORSAIIArsquos influential Board of Directors are leaders in the digital ecosystem The Board of Directors sets the strategic direction of the Association

KEE WONG Chairman - Managing Director e-Centric Innovations

MARTIJN BLANKENDirector - Group Managing Director and Chief Customer Officer Telstra

JOHN PAITARIDIS Deputy Chair - Managing Director Optus

KATE BURLEIGH Director - Managing Director Intel Australia

ROB HILLARD Treasurer - Managing Partner Consulting Deloitte

MATT CODRINGTON Director - Executive Director ANZ Lenovo

JOHN GRANTImmediate Past Chair - Managing Director Data 3

JEYAN JEEVARATNAMDirector - Managing Director Avanade

5

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 3: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

engagement with our peers in the Asia pacific region and globally in the years ahead

As part of the strategy initiative identified earlier in the year AIIA will strive to be more representative of the evolving landscape of the technology industry The AIIA Board recognise that the AIIA needs to be more representative of the digital ecosystem as well as reaching out to other sectors of our industry beyond our traditional suppliers As such the AIIA Board has endorsed a strategy to include in our membership companies that are buyers educators investors of the technology industry so we are truly representative of the whole digital ecosystem This will naturally include opportunities for AIIA to lead in the consolidation of representation of our currently somewhat ldquofragmentedrdquo industry

As part of our future strategy we will also develop new revenue income sources beyond membership fees and events revenue because AIIA like other membership associations that rely purely on membership income is under stress and will continue to face challenges AIIA will look for diversification opportunities and we have started steps to do this in collaboration with partners locally and internationally I look forward to reporting progress on this when we meet again at our next AGM meeting

As part of continuous improvement the AIIA Board conducted a review of our Board practices and performance last year We did this using best practice framework and expert assistance from the AICD and the outcome of this is published on our website in the form of the Charter for AIIA a document on Roles and Responsibility of the Board and a document on Code of Conduct The Board will conduct a periodic and timely review of these to ensure that we keep up with best practices over time

Finally I would like to thank Suzanne Campbell for her 4 and a half years with AIIA Suzanne came

to AIIA when we were financially challenged She rapidly restructured the AIIA to enable us to recover from a position of financial weakness to a place of financial strength The AIIArsquos balance sheet is currently in a healthy state Suzanne has engaged well with all our stakeholders ndash especially our members and also with government both federally and across all the states During that time there have been many changes in governments ndash federally and also across all states and Suzanne has been able to maintain currency in those relationships regardless Suzanne has provided a platform for the incoming CEO to take AIIA forward and grow AIIA into the areas which I have mentioned earlier with the strategy that the Board has developed and endorsed

To conclude I would like to echo the words of our Prime Minister Malcolm Turnbull ldquoThere is never a better time to be an Australianrdquo His championing of innovation agility and embracing disruption as a ldquofriendrdquo for our economy is music to AIIArsquos ears and we now have leaders of our nation that ldquosingrdquo from the same song sheet as us and we should embrace this to build the significance of our industry to a first world economy such as Australia

Kee WongChairman

2

Just five years ago the distinction between corporate sector companies and not for profits was clear with the former focused on profits and the latter like the AIIA focused on serving memberrsquos needs Today where everything is changing at an exponential rate these lines are blurred and we are bound to be financially sustainable and to compete for share of mind market and wallet

The value of associations to represent and advocate on behalf of members as we do with Federal State and Territory Governments and to create communities of interest around critical objectives as in our Special Interest Groups has never been more important nor more contested National corporations compete with us to deliver compelling events and relevant conferences and global corporations provide platforms for networking education information and advocacy

In this context we have this year invested in people and systems to support us to become more competitive and to underpin our transformation in order to meet our members changing needs As you will read in this report these efforts in collaboration with our Board Councils Special Interest Groups and Event Partners have delivered a year of successful and energetic programmatic activity and put in place the foundations for further innovation

In addition through the Boardrsquos leadership we have redefined our market creating new opportunities for membership and member engagement

I want to thank all Directors Council Chairs Special Interest Group Chairs members team members past and present for their membership volunteerism contribution and support I wish the AIIA well for the future It has been a privilege to lead the association

Suzanne CampbellChief Executive Officer

EXECUTIVE SUMMARY

Suzanne Campbell

3

ABOUT AIIAThe Australian Information Industry Association (AIIA) is

Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem We are a not-for-profit

organisation to benefit all our members

Since 1978 the AIIA has pursued activities to stimulate and grow the digital ecosystem to create a favourable business

environment for our members and to contribute to Australiarsquos economic prosperity

We do this by delivering outstanding member value by providing a strong voice of influence a sense of community through

events and education enabling a network for collaboration and inspiration and through the development of compelling content

and relevant and interesting information

We represent organisations nationally including global brands such as Apple Adobe Avanade EMC Deloitte Gartner

Google HP IBM Infosys Intel Lenovo Microsoft and Oracle international companies including Optus and Telstra national

companies including Ajilon Data3 SMS Management and Technology and Technology One and a large number of ICT SMEs

4

BOARD OFDIRECTORSAIIArsquos influential Board of Directors are leaders in the digital ecosystem The Board of Directors sets the strategic direction of the Association

KEE WONG Chairman - Managing Director e-Centric Innovations

MARTIJN BLANKENDirector - Group Managing Director and Chief Customer Officer Telstra

JOHN PAITARIDIS Deputy Chair - Managing Director Optus

KATE BURLEIGH Director - Managing Director Intel Australia

ROB HILLARD Treasurer - Managing Partner Consulting Deloitte

MATT CODRINGTON Director - Executive Director ANZ Lenovo

JOHN GRANTImmediate Past Chair - Managing Director Data 3

JEYAN JEEVARATNAMDirector - Managing Director Avanade

5

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 4: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Just five years ago the distinction between corporate sector companies and not for profits was clear with the former focused on profits and the latter like the AIIA focused on serving memberrsquos needs Today where everything is changing at an exponential rate these lines are blurred and we are bound to be financially sustainable and to compete for share of mind market and wallet

The value of associations to represent and advocate on behalf of members as we do with Federal State and Territory Governments and to create communities of interest around critical objectives as in our Special Interest Groups has never been more important nor more contested National corporations compete with us to deliver compelling events and relevant conferences and global corporations provide platforms for networking education information and advocacy

In this context we have this year invested in people and systems to support us to become more competitive and to underpin our transformation in order to meet our members changing needs As you will read in this report these efforts in collaboration with our Board Councils Special Interest Groups and Event Partners have delivered a year of successful and energetic programmatic activity and put in place the foundations for further innovation

In addition through the Boardrsquos leadership we have redefined our market creating new opportunities for membership and member engagement

I want to thank all Directors Council Chairs Special Interest Group Chairs members team members past and present for their membership volunteerism contribution and support I wish the AIIA well for the future It has been a privilege to lead the association

Suzanne CampbellChief Executive Officer

EXECUTIVE SUMMARY

Suzanne Campbell

3

ABOUT AIIAThe Australian Information Industry Association (AIIA) is

Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem We are a not-for-profit

organisation to benefit all our members

Since 1978 the AIIA has pursued activities to stimulate and grow the digital ecosystem to create a favourable business

environment for our members and to contribute to Australiarsquos economic prosperity

We do this by delivering outstanding member value by providing a strong voice of influence a sense of community through

events and education enabling a network for collaboration and inspiration and through the development of compelling content

and relevant and interesting information

We represent organisations nationally including global brands such as Apple Adobe Avanade EMC Deloitte Gartner

Google HP IBM Infosys Intel Lenovo Microsoft and Oracle international companies including Optus and Telstra national

companies including Ajilon Data3 SMS Management and Technology and Technology One and a large number of ICT SMEs

4

BOARD OFDIRECTORSAIIArsquos influential Board of Directors are leaders in the digital ecosystem The Board of Directors sets the strategic direction of the Association

KEE WONG Chairman - Managing Director e-Centric Innovations

MARTIJN BLANKENDirector - Group Managing Director and Chief Customer Officer Telstra

JOHN PAITARIDIS Deputy Chair - Managing Director Optus

KATE BURLEIGH Director - Managing Director Intel Australia

ROB HILLARD Treasurer - Managing Partner Consulting Deloitte

MATT CODRINGTON Director - Executive Director ANZ Lenovo

JOHN GRANTImmediate Past Chair - Managing Director Data 3

JEYAN JEEVARATNAMDirector - Managing Director Avanade

5

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 5: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

ABOUT AIIAThe Australian Information Industry Association (AIIA) is

Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem We are a not-for-profit

organisation to benefit all our members

Since 1978 the AIIA has pursued activities to stimulate and grow the digital ecosystem to create a favourable business

environment for our members and to contribute to Australiarsquos economic prosperity

We do this by delivering outstanding member value by providing a strong voice of influence a sense of community through

events and education enabling a network for collaboration and inspiration and through the development of compelling content

and relevant and interesting information

We represent organisations nationally including global brands such as Apple Adobe Avanade EMC Deloitte Gartner

Google HP IBM Infosys Intel Lenovo Microsoft and Oracle international companies including Optus and Telstra national

companies including Ajilon Data3 SMS Management and Technology and Technology One and a large number of ICT SMEs

4

BOARD OFDIRECTORSAIIArsquos influential Board of Directors are leaders in the digital ecosystem The Board of Directors sets the strategic direction of the Association

KEE WONG Chairman - Managing Director e-Centric Innovations

MARTIJN BLANKENDirector - Group Managing Director and Chief Customer Officer Telstra

JOHN PAITARIDIS Deputy Chair - Managing Director Optus

KATE BURLEIGH Director - Managing Director Intel Australia

ROB HILLARD Treasurer - Managing Partner Consulting Deloitte

MATT CODRINGTON Director - Executive Director ANZ Lenovo

JOHN GRANTImmediate Past Chair - Managing Director Data 3

JEYAN JEEVARATNAMDirector - Managing Director Avanade

5

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 6: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

BOARD OFDIRECTORSAIIArsquos influential Board of Directors are leaders in the digital ecosystem The Board of Directors sets the strategic direction of the Association

KEE WONG Chairman - Managing Director e-Centric Innovations

MARTIJN BLANKENDirector - Group Managing Director and Chief Customer Officer Telstra

JOHN PAITARIDIS Deputy Chair - Managing Director Optus

KATE BURLEIGH Director - Managing Director Intel Australia

ROB HILLARD Treasurer - Managing Partner Consulting Deloitte

MATT CODRINGTON Director - Executive Director ANZ Lenovo

JOHN GRANTImmediate Past Chair - Managing Director Data 3

JEYAN JEEVARATNAMDirector - Managing Director Avanade

5

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 7: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

MARIE JOHNSON Director - Managing Director and Chief Digital Officer Centre for Digital Business

TED PRETTYDirector - Group MD and CEO Hills Holdings

CHARLES LINDOP Director - CEO ITFC

MIKE PYMDirector - CEO Two Hats Travel

PIP MARLOWDirector - Managing Director Microsoft

PETER STROHKORB Director - CEO Peter Strohkorb Consulting International

PETER MCGRATHDirector - CEO Nextgen Group

ELIZABETH VEGADirector - CEO Informed Solutions

6

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 8: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

The AIIA Board of Directors wish to thank the Secretariat Staff and Event Partners for their commitment to the Association

SECRETARIAT STAFF

AIIA SECRETARIAT AND EVENT PARTNERS

EVENT PARTNERS

DANIEL APPLETONPolicy and Advocacy

Support

BRAD BAIIntern

GLEN BORTONLINGM Finance and Administration

ANDREW BROWNMember

Communications

NICOLE CAMPBELLCommunications

Manager

ACTEmma Steil

NSWLuli Adeyemo Best Case Scenario

QLDSally Holzberger Arinex

SAKathryn Bothe Kreative Wisdom

VICKerryn Nelson Big Mouth

WASue McLennan Stars Events

ROB MILLERCollabIT ACT

Program Manager

JENNIFER PITTEA to CEO

ERIN RAINEiAwards Judge Co-ordinator

BYRON RIESSENGM Stakeholder

Engagement Programs

DALMO ROCHA DE SOUZAIntern

SUZANNE ROCHEGM Government and Policy

ROBYN SPENCER Program Manager

SAMANTHA VAWSERMembership Executive

XUAN YING ZHU (GRACE)Intern

DEBBIE DAVIS Administration

LEIGHTON JENKINSGM Membership

Sales and Marketing

KIM LIMPolicy Officer

TIM MCKAYICT Skills and

Education Manager

SUZANNE CAMPBELLCEO

7

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 9: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

8

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 10: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

AIIA COUNCILSThe AIIA has six State and Territory Councils and their role is to promote the AIIArsquos objectives

programs policies and interests within those specific State and Territories

AIIA Councils conduct monthly meetings provide representational promotional and service activities and undertake Member recruitment and retention in their region

During financial year 2014 the ACT Council held 8 Council meetings and achieved the following

bull Delivered the Canberra Managerrsquos Forum event series featuring keynotes from the Federal Governmentrsquos most important and influential speakers

bull Established an official charity partner of lsquoHands Across Canberrarsquo and on behalf of the industry raised significant funds for the charity

bull Delivered a very successful iAwards program with a more than 200 increase in nominations over the previous year and culminating in a black tie awards evening held at the National Gallery of Australia

ACT COUNCILCHRIS LOWE

Deputy Chair - TelstraGEORGE YACOUB

Treasurer - Hitachi Data Systems

DIRK KLEINCouncil Member - SAS

TARSHIA WELDONCouncil Member - Lockheed Martin

NICOLE CAMERON Council Member - Career

Chemistry

PAUL LEAHYCouncil Member - Oracle

HALA BATAINAHCouncil Member -

Microsoft

MICHAEL PHILLIPSCouncil Member - eGov

Cluster NICTA

JAMES PENTONCouncil Member - Dimension Data

GREGORY BOORERChair - Canberra Data

Centre

9

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 11: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

During financial year 2014 the NSW Council held 11 Council meetings and achieved the following

bull Hosted outstanding events featuring speakers David Whiteing CIO CBA and The Hon Dominic Perrottet Minister for Department of Finance and Services

bull Expanded the council to include a broader representation of the digital ecosystem including UTS Fishburners and Deutsche Bank

bull Initiated an important community engagement with Work Ventures to support their priorities

NSW COUNCILKEVIN HARRIS

Deputy Chair - Wordskills Australia

CRAIG LENNARDTreasurer - SMS

Management and Technology

BRUCE WRENCouncil Member -

Swipezy

GIL THEWCouncil Member -Wolken

Management Services

ROGER KERMODE Council Member - HP

MATT WYNN-JONESCouncil Member -

Lexmark International

PATRICK CROOKSCouncil Member -

FishburnersFusionLabs

AMANDA SWANCouncil Member - Oracle

ANDREW STEINCouncil Member ndash Policy

Point

MICHAEL NEARYCouncil Chair - NextGen

Group

10

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 12: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

During financial year 2014 the South Australian Council held 12 Council meetings and achieved the following

bull Provided active ICT Industry input and insight to the State Government for several of its policies including eProjects Panel Cloud Services Policy and Digital by Default Declaration

bull Achieved the highest number of iAwards nominations (33) ever for South Australia and celebrated with the State iAwards winners and merit recipients at a lunch event in June with over 200 industry professionals present

bull Conducted several successful events for both members and the ICT industry in general including

bull Intermedium Budget event bull Our Future Economic Prosperity

bull Flexible Working echnology Business and Wellbeing

SOUTH AUSTRALIA COUNCIL

RYAN SCOTTCouncil Member - Nextgen

CHRIS CLARKSONCouncil Member -SGI

MATT LARWOODCouncil Member -Axios

STEVE ROWE Council Member -SRA

Technologies

JENNIFER BAILECouncil Member -Fuji

Xerox

PHILIP CATLEY Council Member -Telstra

MARTIN WOODCOCKCouncil Member -Two

Hemispheres

MARTIN READ Council Member - Deloitte

JODI WALTONCouncil Chair (July 14 -

December 14) - Harrison McMillan

BRIAN KEALEYCouncil Chair (January 15 - June

15) - Microsoft

11

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 13: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

During financial year 2014 the Victorian Council held 12 Council meetings and achieved the following

bull Secured ongoing Victorian Government Grant funding for a further two years (201415 and 201516) and continued to build and strengthen their relationship with the Victorian Government

bull Successfully transitioned to new Council Leadership with new Chair and Co-Deputy Chairs

bull Delivered of a cross-industry program of events and activities that focused on improved understanding and industry development for ICT companies in Victoria The industry focus for 20142015 included retail transport and logistics utilities healthcare and government ensuring both demand and supply side of ICT were brought together through the AIIA

VICTORIABRETT FINDLAYDeputy Chair -

Four PL

DEIRDRE DIAMANTEDeputy Chair - MIA Consulting Services

DAVID BRYKMANTreasurer - Internet

Business Systems

ANITA MOOREHOUSECouncil Member -

Microsoft

BAMBI PRICE Council Member - Telus

PETER ROSSICouncil Member -

Huawei

SIMON TAYLORCouncil Member - Box

Hill

ERIC JANSENCouncil Member -

Thoughtworks

ROSS CALDOWCouncil Member - HERE

International

REBECCA CAMPBELL-BURNSCouncil Chair - SMS

Management and Technology

QUEENSLAND COUNCILSIMON KAPLAN

Council Chair (July 14 - December 14) - NICTA

PETER PHILLIPSDeputy Chair - HP

Australia

ANDREW NEWMANTreasurer - Grant

Thornton

RAY MERLANOCouncil Member - Data3

DOUG VAN GELDERCouncil Member - ESRI

JON OrsquoBRIENCouncil Member - Telstra

DAVID DARTCouncil Member -

Salesforce

ANGELA HUGHESCouncil Member -

Microsoft

GLENN STEWARTCouncil Member -

Queensland Univ of Technology

MARK NICHOLLSCouncil Chair (December 14-July 15) - Information

Professionals Group

12

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 14: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

During financial year 2014 the Queensland Council held 11 meetings and achieved the following

bull Delivered a wide range of events including breakfast forums luncheons and Sundowner networking events Highlights included

bull an address by the Queensland Deputy Premier on ICTrsquos role in delivering the Queensland Plan in November 2014

bull international keynote speaker and Intelligent Communities Forum (ICF) Co-Founder John G Jung on lsquoHow to create intelligent communitiesrsquo in May 2015

bull the Queensland iAwards gala dinner in June 2015

bull Built engagement with the Queensland Government focusing on growing the digital economy procurement and participation in the ICT renewal agenda

bull Established regular lines of communication with key government stakeholders

WESTERN AUSTRALIA COUNCILPAUL WILKINS

Acting Chair (August 14 - December 14) - Ajilon

GEOFF HARBENCouncil Member - KPMG

PAUL KLEINCouncil Member -

Deloitte

MALCOLM DISILVACouncil Member - IBM

SHARON BROWN Council Member - Sharon

Brown amp Associates

TOM GARDNERCouncil Member - ESRI

Australia

PAUL FARRELLCouncil Member - NGIS

Australia

TIM HURSTCouncil Member - NEC

Australia

DAVID RIDGEWAYCouncil Member - Telstra

CHERYL ROBERTSONChair (January 15 - June

15) - Microsoft

During financial year 2014 the Western Australia Council held 10 Council meetings and achieved the following

bull Active participation of the Government SIG included recommendations in support of the establishment of the Office of Government CIO

bull Established regular meetings between Giles Nunis Chief Executive and Government CIO and his executive team and the Council Chair and Deputy Chair Giles Nunis was a panel member at the budget event held on 25 June (successful event with 105 attendees) and worked with the office on the development of the statersquos first Whole-of-Government ICT Strategy

bull Regular meetings with Hon Bill Marmion MLA Minister for Finance Mines and Petroleum

13

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 15: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

14

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 16: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Our Achievements This Yearbull Launched its first Customer Satisfaction Survey using the Net Promoter Score with Positive Results

bull Established Account Management in support of member engagement

bull Produced 18 Member Insight Videos profiling senior leaders

bull Encouraged member engagement through the live streaming of the 20132014 AGM

bull Hosted three Digital Leaders Luncheons to facilitate senior member conversations with support from SMS Management and Technology Lockheed Martin and Deloitte

bull Relaunched AIIA Superannuation leveraging new AMP Associations platform

bull Engaged with members in support of the annual AIIAAon Hewitt Salary Survey

bull Worked with members to kick start two new SIGrsquos Innovation and Data amp Analytics

bull Recruited Fishburners and Innovation Centre Sunshine Coast as the first Incubator members

bull Established joint events to encourage conversation between members and other industries including the AIIA Digital Disruption - Improving Customer Engagement event which was co-hosted with the Australian Marketing Institute

Policy and AdvocacyAs the peak industry body for ICT in Australia AIIA actively assumes a role of leadership and influence in the advocacy of the ICT sector and its priority areas of interest concern and opportunity

AIIA advocates on behalf of the full ambit of ICT business interests including technology start-ups small and medium sized businesses and national and multi-national organisations

While our presence includes representation to stakeholders across the public and private sectors we have a long and successful history of influencing public sector policy as it relates to the ICT industry

As Australiarsquos peak ICT industry representative body and advocacy group for those in the digital ecosystem our staff and volunteers work to deliver member value to support the business success for our members

AIIA membership is open to all organisations in the digital ecosystem in Australia Once an organisation becomes a member all employees can participate in and benefit from AIIA events programs Special Interest Groups and activities around Australia

MEMBERSHIP

15

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 17: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Our Achievements This YearTotal of 41 submissions to Federal State and Territory Governments in support of strategic policy priorities

CommonwealthWASA

NSWVic

QLD

33

1112

3Number of submissions by Jurisdiction

Number of submissions by Topic

Number of Jurisdiction by Topic

3

9

9

6

4

2

2

2

22

Environmental reform

Govt ICTdigital strategy

Privacy amp Security

Measuring ICT impacts

Innovation

IP

RampD

Procurement

Free Trade

STEM

41

41

22

Commonwealth Privacy and security Environmental reform Free trade Govt ICTdigital strategy Innovationcompetition IP measuring ICT impacts Privacy and security Procurement RampD STEM

WA Procurement Govt ICTdigital strategy STEM

SA Govt ICTdigital strategy STEM

NSW Govt ICTdigital strategy STEM

Vic Govt ICTdigital strategy STEM

QLD Govt ICTdigital strategy STEM

11

3

2

2

2

2

TOTAL

TOTAL

TOTAL

16

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 18: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Key Achievementsbull Australian Bureau of Statistics adopted AIIA

recommendations from the Information and Communications Technology (ICT) Statistics Review

bull Key elements of AIIArsquos response to the Cyber Security Strategy (as developed with the Security SIG) acknowledged by the Department of Prime Minister and Cabinet and coverage of AIIA response featured in the Sydney Morning Herald

bull Australia Tax Office Employee Share Scheme legislative reforms advocated by AIIA accepted making the scheme more SME friendly and incentivising start-ups

bull Digital Transformation Office (DTO) established after lobbying by AIIA and industry

bull DTO Online Trust Framework developed with AIIA member input Guiding Principles for an Online Trust Framework

bull STEM agenda progressed with AIIArsquos response to the Governmentrsquos Vision for a Science Nation paper in which we proposed a range of recommendations including the development of a national STEM strategy supported by a well articulated Action Plan incorporating key milestones targets and measures and the release of the DIGITAL SKILLS amp CAREERS Building the skills today for the jobs of tomorrow report in conjunction with the Australian Computer Society and NICTA in which we examine the critical importance of STEM skills specifically digital skills to Australiarsquos future productivity

bull Impacts of new targets under National Television and Computer Recycling Scheme re-negotiated

bull RampD tax incentive change dampened down through AIIA efforts

bull Led 10 other Associations in representation to Federal and State Ministers and contributed to consultations with the Australian Curriculum Assessment and Reporting Authority (ACARA) in support of Australiarsquos new National Curriculum specifically on the Digital Technologies and Design and Technologies components to be introduced from Foundation year to effect curriculum change

bull Responded to Senate Parliamentary inquiry into Australiarsquos National Innovation System

17

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 19: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

National EventsEach year the AIIA hosts two national events for members AIIA Navigating Summit and the iAwards

Navigating the Internet of ThingsOn 26 March 2015 the AIIA hosted the fourth event of the annual Navigating Summit series ndash the Internet of Things The Summit was attended by government subject matter experts and industry leaders to discuss key trends challenges and opportunities related to the Internet of Things (IoT) ndash having particular regard to its relevance to government operation service delivery and policy

There were over 260 attendees from both business and government demonstrating the strong interest in the opportunities that IoT can deliver and contribute more broadly to Australiarsquos competiveness An additional 163 participants engaged via live streaming The summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts There was also a wide range of media coverage from a variety of news outlets

AIIA Board Director and CEO of Informed Solutions Elizabeth Vega and the Minister for Communications the Honourable Malcolm Turnbull MP opened the summit with an enthusiastic endorsement of the value of the IoT arguing its potential is limited only by our collective imagination

Throughout the day Summit attendees heard keynote presentations from international speakers including Lutz Heuser CTO of the Urban Software Institute Germany Steve Leonard Executive Deputy Chairman of the Infocomm Development Authority (IDA) Singapore and Brian McCarson Chief IoT Systems Architect from Intel USA

At the conclusion of the Summit a Communiqueacute was provided to all participants on the outcomes of the Summit

18

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 20: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

iAwardsThe annual iAwards honours companies at the cutting edge of Australian technology innovation as well as leading professionals across the ICT industry The State iAwards are held in June and July with the National iAwards held in August each year

iAwards 2014bull 313 nominations across all states and territories a 40 increase on 2013

bull The National iAwards was held in Melbourne over 27-29 August 2014

bull 720 representatives of Australia ICT Industry government VIPs and media attended the Gala Dinner

iAwards 2015bull Following a joint strategy and planning day with iAwards MOU parties on 2 October

it was agreed to separate the iAwards ACS Professional Awards and the Pearcey Foundation Pioneer awards

bull Award Force was implemented as the new online nomination and judging platform with resounding success and its operation was well received by judges and nominees alike

bull 350 nominations were received across all states and territories a 12 increase notwithstanding the separate operation of the Pearcey Foundation Pioneer and ACS Professional Domains

bull 120 judges mostly CIOs and CTOs participated in online State judging

bull Record sponsorship levels reached which is reflective of strong industry support of the iAwards Program

bull Expansion of iAwards categories with the implementation of the Premierrsquos iAward an initiative of the South Australian Government

bull State winners were celebrated at well attended events across Australia conducted in association with our partners in Western Australia and Tasmania with

bull ACT hosting a gala dinner for 240 guests

bull Queensland hosting a cocktail function for 200 guests

bull New South Wales hosting a cocktail function for 200 guests

bull Victoria hosting a cocktail function for 230 guests

bull South Australia and the Northern Territory hosting a gala lunch for 215 guests

bull TasICT in Tasmania hosting a gala dinner for 220 guests

bull WAiTTA in Western Australia hosting a gala dinner for 300 guests

19

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 21: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Programs and EventsAIIA delivers Programs to our members which are focused on areas of high relevance and input including banking and financial services retail digital innovation industry forums STEM and export In 20142015 AIIA worked to deliver programs and events designed to stimulate discussion impart knowledge provide business networking opportunities engage with government and support business success

Digital Careers The AIIA strongly believes that STEM (Science Technology Engineering amp Mathematics) education and skills development are necessary to enable Australiarsquos full participation in a competitive digital and global economy and we continue to work with our members and the Digital Careers program to advocate amplify and maximise our industryrsquos efforts

Digital Careers is a youth engagement program that promotes advocates and demystifies careers in Information Communications Technology (ICT) to school students parents teachers and careers advisors The program is funded by the Commonwealth government and administered by National ICT Australia (NICTA) The AIIA is a founding partner and is actively working with Industry communities and all levels of government to promote and facilitate ongoing support for this critical initiative

Key successesbull Championed Digital Careers including at 2015 CeBIT presentation - The Skills

Pipeline Crisis by Marie Johnson AIIA Board Member and Digital Careers Chair

bull Launched Bebras ndash Pre-coding computational thinking challenge in Australia with over 20000 student participants from across Australia

bull Promoted and expanded the ACS Foundation BiG Day In Youth ICT conference program from 5 events and 1700 students in 2013 to 10 events and 4100 students in 2015

bull Expanded SAPrsquos Young ICT Explorers Youth technology project showcase from its previous two locations (Sydney and Brisbane) to five locations In 2014 this included 77 Schools 234 projects and over 500 students

bull Established Intel Australia partnership with commitment to financially support the program as well as funding for research on digital skills donation of 250 Intel Galileo boards for student projects and will provide education technology experts to help execute a series of teacher professional development workshops and assist with technology training in the classroom

20

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 22: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

CollabITThe program continued to deliver economic value to its community of interest and the ACT economy In its 2015 Survey $1552000 in revenue for business secured attributed by member participation in the program This takes the attributed revenue in the three years of the program to $4084000

The success of the program was particularly positive in an environment of Federal Government expenditure cuts and no significant new ICT investments by the ACT Government

The program expanded its reach by engaging with the Canberra Business Chamber (CBCC) and the Canberra Innovation Network (CBRIN)

The CollabIT community has continued to grow through each of its communication channels Portal profiles have increased to 133 (11) the mailing list to 182 (7) and our LinkedIn group to 182 (7)

The local industry continues to be engaged and provides significant pro-bono support The reporting year has seen renewal in the committee through the appointment of Anthony Bortolotto (Infinite Networks) as Chair and Hala Batainah (Microsoft) as Deputy The following new Committee members joined during the year

bull Finn Blucher Agile Digital

bull Graeme Harrison-Brown Connexions

bull Richard Hume ALLBIDS

bull Jed Johnson Random Computing Services

The Committee has spent considerable time reviewing the strategic position of the program for the coming year and beyond to ensure that it takes into account the significant changes in our local business support landscape so that CollabIT ACT maintains relevance and continues to provide value to its stakeholders

The AIIA continues to provide invaluable support for the Program through financial management personnel management of the Program Manager and the provision of premises and ICT support free of charge Increasingly the AIIA staff and the Program Manager work closely in the areas of advocacy education and promotion of SMErsquos to the broader community

Victorian Government ICT Industry Development ProgramBuilding on a deep constructive and effective partnership forged over many years the Program is a joint initiative between the Victorian Government and the AIIA With the new government announced in November 2014 the AIIA worked to extend this partnership further by building a positive relationship with the Hon Adem Somyurek and other relevant Ministers and Senior Government representatives who have interest in and oversight of ICT in Victoria

The Program is focused on better educating and connecting Victorian ICT firms with market opportunities (including export markets) and on building industry capability through effective partnerships with education institutions ultimately delivering increased employment opportunities in Victoria ICT industry growth and export growth

21

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 23: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Key areas of achievement have been broken down across four streamsRegional ICT Industry Development

bull Continued to assist ICT firms located in regional Victoria Melbournersquos CBD fringe and greater metropolitan areas

bull Connected ICT firms located in Melbournersquos CBD fringe and greater metropolitan area where AIIA serves as a regional connection hub between inner Melbourne and country Victoria including active ICT hubs such as Geelong and Ballarat

bull Established partnerships with active regional ICT hubs enabling regional ICT firms to be educated on new market opportunities and formed effective business networks and partnering opportunities to facilitate access to niche skills experience and industrycultural knowledge to increase revenue opportunities

bull Developed and strengthened partnerships with key regional industry associations such as ICT Geelong ICT Ballarat and the Victorian eHealth Network

Public Sector ICT Industry Development

The Program delivered with a strong focus on the Victorian Governmentrsquos ICT Strategy and

bull Continued to build on public sector CIO panel events and Ministerial forums with a focus on increasing the involvement of public sector executives decision makers and influencers This focus has been reflected in the addition of a measurement on the percentage of public sector representatives attending this stream of the Program

bull Added a new forum focused on briefing the ICT industry on specific opportunities arising from the state government budget

Across Sector ICT Industry Development

bull Delivered two events focussing on the business opportunities which technology can deliver in specific sectors The first event focused on the use of Intelligent Operations in the airport and utilities sectors and the second explored the use of Intelligent Operations specifically IoT in the transport construction and logistics sectors

bull Continued to facilitate an ICT enable transformation in the business models used by Victoriarsquos retail sector

bull Continued efforts to expand the Retail Special Interest Group

bull Continued to develop the relationship with the Australian Retailers Association

Export Growth for the ICT Industry

bull Focused on the delivery of a meaningful increase in ICT exports from Victoria in support of DEDJTR goals

bull Continued to foster the strong relationship with the Export Council of Australia

22

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 24: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

EventsThroughout the period AIIA hosted 80 events across the country including

bull Intermedium Budget Breakfast Series

bull AIIA Government Executive Forum Series

bull AIIA WA Executive Lunch Forum Improving ICT Management in the WA Public Sector

bull Financial Services Briefings

bull Canberra Managersrsquo Forum Luncheons

bull AIIA Victoria Executive Forum Series

bull Government and ICT Industry Supplier Networking

bull ICT Industryrsquos Queensland Premierrsquos Luncheon

bull South Australian lsquoOur Future Economic Prosperityrsquo Dinner

bull AIIA Digital Disruption - Improving Customer Engagement

bull AIIA National Board Dinner The Business of Technology - Where is Australia Heading

(including 4 CollabIT) ACT

ACT

WA

WA

SA

SA

NSW

NSW

Vic

Vic

QLD

QLD

Number of Events by state

Number of Event flyers by state

80

192

23

55

8

23

12

19

17

57

12

23

8

15

TOTAL

TOTAL

23

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 25: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Digital Leaders LuncheonThe Digital Leaders Luncheon is a boardroom lunch series where AIIA members prospective members and invited guests can meet and discuss issues within the broader industry There were three luncheons held this year in Melbourne and Canberra hosted by SMS Management and Technology Deloitte and Lockheed Martin with the theme of Cyber Security

Public Relations and Social MediaThe AIIA has worked with our communications partner Fuel Communications to develop a media engagement strategy that is focused on policy and advocacy issues and which provides a public voice for our members During the financial year the initial focus was the SmartICT 2014 platform and in particular on issues of government policies for technology innovation and Start-ups

A proactive media agenda was implemented articulating the vision for a strong and innovative Australian digital economy with the AIIA positively quoted in relation to APS reforms eHealth the PCEHR tax breaks and employee share schemes for Australian Start-ups

The first half of 2015 saw STEM and digital skills become key news agenda items The AIIA was positioned at the forefront of the conversation providing quality and in-depth commentary Proactive outreach started with the Digital Skills and Careers paper in February and continued with the Navigating the Internet of Things Summit and data retention policy recommendations The 2015 federal budget offered the opportunity to communicate our membersrsquo views on how best to support an innovative digital economy

Key Achievementsbull Total number of articles 218

bull Total estimated social media impressions 186651426

bull Average monthly social media impressions 15554285

bull Total publication social media reach 22644508

In 2014 AIIA formalised its social media presence on Twitter Facebook and LinkedIn This was supported by a social media project plan and Guidelines and Protocols to govern engagement with members and other stakeholders in the online environment

The Internet of Things Summit inspired a significant commentary on social media with over 2 million twitter impressions reaching more than 500000 unique twitter user accounts

In 2015-2016 AIIA plans to expand its influence and impact on social media channels We will continue to improve and integrate social media activity with the overall media and communications strategy as well as the ongoing AIIA Calendar of events

24

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 26: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Special Interest GroupsSpecial Interest Groups (SIGs) have been an important part of the AIIA for many years SIGs enable our members to actively engage with their peers within their areas of interest to other AIIA members and to broader networks and markets

The SIGs are aligned with the AIIA Strategic Framework however each SIG defines its own purpose goals and activities

HealthThe eHealth SIG was initially Chaired by Anne Cheetham from Ajilon and later in the year by Chair Berne Gibbons Slainte Healthcare The SIG promotes Industry and government collaboration to transform the healthcare industry The eHealth SIG has

bull Provided a forum for vendors and providers to engage and collaborate establishing valuable relationships to build upon

bull Led the discussion of investment in a healthcare workforce that is sustainable to deliver the technologies that will become the backbone of healthcare delivery

bull Delivered information to our members that they require to be successful in their business and that is not readily available in the community

bull Held regular Healthcare Briefings with senior executives of providers of healthcare services and State and Federal Health officials

EnvironmentThe Environment SIG was led by Chair Janet Leslie Canon Australia and meets on a quarterly basis In 20142015 the SIG

bull Consulted widely with stakeholders to provide a joint submission with other Industry Associations on the amendments proposed by the Operational Review of the National TV and computer Recycling Scheme This included negotiations with Federal and State environment and industry departments AIIA was successful in reducing the burden on industry from the initial government proposals The ESIG is gearing up for a major review of the scheme in late 2016

bull Contributed to the NZ Product Stewardship Framework Review based on their experience of the Australian scheme The outcome of the review was disappointing to many stakeholders with no further action proposed at present

bull Liaised constructively with the Department of Environment Hazardous Waste Team during the Basel Convention Conference meeting in Geneva regarding the technical guidelines on transboundary movements of electrical and electronic waste and used electrical and electronic equipment The purpose was to ensure that the Basel Hazardous Waste Technical guidelines allowed subject to conditions legitimate exports of used electronic equipment destined for repair or refurbishment to occur outside of Basel Convention controls

bull Provided input to the Greenhouse and Energy Minimum Standards Review (GEMS) and focused on the regulatory burden on industry arguing that local regulation was not required given overseas trends

BERNE GIBBONS

JANET LESLIE

25

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 27: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

PolicyThe Policy SIG was launched in 2015 and Jennifer Mulveny Intel Australia appointed as SIG Chair The SIG aims to identify key policy priorities with a vision to create actionable policy recommendations to take to government

Following analysis of member feedback and an environmental scan of current issues the SIG identified five policy priorities

New South Wales GovernmentThe New South Wales Government SIG Chaired by Amanda Swan Oracle Corporation Australia works with the New South Wales government to improve digital policy projects procurement and SME access The NSW Government SIG has achieved

bull Active involvement of AIIA members in a range of working groups related to ICT engagement with Government

bull Advocated strongly on behalf of members to secure an acceptable riskreward balance in the review of the Governmentrsquosrsquo Procure IT framework

bull Continued promotion of SMEs and SME led innovation to the NSW Public Sector and to large corporates to build partnerships

bull Facilitated the showcasing of innovative solutions and good news stories across Public Sector for member organisations

bull Instigated an industry working group with NSW Government focused on Cloud Strategy and the Government Marketplace

SKILLS INNOVATION PRIVACY

GOVERNMENT DIGITIZATION

SECURITY AND INTERNET OF THINGS

These were endorsed by the AIIA board in June 2015 Detailed policy positions under each of the five areas will be completed and progressively released commencing in November 2015

JENNIFER MULVENY

AMANDA SWAN

26

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 28: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Victorian GovernmentThe Victorian Government SIG Chaired by Bambi Price Telus Support works with the Victorian government to improve digital policy and provide a voice for the industry The SIG has

bull Hosted AIIA Government Executive Forums featuring senior government personnel in business or technology roles These Forums provide members with an understanding of the challenges and opportunities with government agencies and the role of technology to provide business solutions Forum themes have included Emergency Management Procurement Health Education and land management

bull Conducted AIIA Pitch Sessions offering the opportunity to engage with senior Government CIOrsquos The pitch fest allows businesses to raise awareness of their products and services with senior government executives

bull Through the Victorian CIO Council established strong relationships with the Victorian Government Chief Information Officers (CIO) The Government SIG has established a policy agenda that includes

bull Greater involvement of local SMEs in high value contracts through prime subcontractor arrangements

bull New procurement models to support the digital government agenda

bull A software asset management strategy

bull Development of the future eServices model

South Australian GovernmentThe South Australian Government SIG also known as the Government Taskforce was Chaired by Philip Catley Fuji Xerox Australia and works with the South Australian government to improve Digital policy projects and citizen engagement and has provided Industry input and insight to the State for its eProjects Panel Cloud Services Policy and Digital by Default Declaration to name a few

The group has been influential in a number of key areas includingbull Convening a working group of AIIA members to develop a Bold Ideas proposal

to the Premier of South Australia on digital initiatives aimed at driving jobs economic development and competitive advantage for South Australia

bull Promoting the South Australia Governmentrsquos EOI for innovation proposals on public sector use of ICT resulting in nearly 200 ICT industry submissions

bull Continued identification and promotion of public sector transformation through digital innovation through the SA Premierrsquos iAward program

bull Engagement with the Department of State Development Adelaide City Council industry and academia on the Adelaide Smart City Project including participation on the projects Steering Group

bull Engagement from AIIA to shape the implementation of the SA Government ICT Strategy

bull Continued development and implementation with the Department of State Development on the MiningICT Roadmap Project

bull Securing a $750K grant to create an Internet of Things Cluster to commercialise innovation technology into the Mining amp Energy Resources sector

BAMBIE PRICE

PHILIP CATLEY

27

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 29: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Western Australian GovernmentThe Western Australian Government SIG works with the Western Australian government to improve Digital policy and strategy projects and procurement The SIG was Chaired by Tom Gardner Esri Australia and has been very productive during the financial year resulting in

bull Early and strong engagement and advisory work in the development of the newly formed Office of the Government Chief Information Officer (office officially launched in July 2015)

bull Coordination and submission of recommendation to WArsquos first Open Data Policy

bull Engagement with State Government Minister related to ICT Hon Bill Marmion Minister for Finance Mines and Petroleum

bull Hosted State Government focused events including - Insight into the 2015-16 Western Australian Budget

Data and AnalyticsRoger Kermode Hewlett-Packard Australia was appointed as Chair of the Data and Analytics SIG and amalgamated with the former Media and Telco SIG

The Data and Analytics SIG was formed in May 2015 with the purpose of supporting and influencing government and businesses operating in Australia to maximise the use of data within their decision making processes for the benefit of the Australian economy and society In establishment mode the SIG has

bull Grown membership to over 30 members

bull Conducted monthly meetings with face to face representation in NSW Victoria and the ACT

CloudThe Cloud SIG discusses and shares information on current industry activities trends and opportunities related to cloud computing The SIG is chaired by John Kaleski IBM Australia

Queensland GovernmentThe Queensland Council has operated as the Queensland Government SIG contributing to policy and advocacy submissions including

bull Interdepartmental Committee ndash Queensland Government Procurement

Activities in the year focused onbull Increasing consumer and vendor collaboration and networking around cloud

computing in Australia

bull Promoting an environment for new entrants (SMEEnterprise customers and start-upSaaS vendors) in Australia

bull Providing policy commentary and input to Federal and State government strategy with respect to cloud computing including input to relevant submissions

bull Growing membership of the SIG to now over 60 members

bull Facilitating a partnering with CSA and UniSA to collaborate on a white paper on Cloud Security in Australia to be launched Q4 2015

TOM GARDNER

JOHN KALESKI

ROGER KERMODE

28

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 30: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Digital IdentityThe Digital Identity SIG was originally established in 2014 however was reinvigorated in April 2015 following the Department of Communicationrsquos announcement of a Digital Transformation Office (DTO) The SIG has

bull Developed Guiding Principles for an Online Trust Framework which were shared with and largely adopted by the DTO

bull Identified as a priority participation in the development of the Governmentrsquos Trust Framework for a national digital identity platform

InnovationWith the appointment of Roger Lawrence Hewlett-Packard Australia as chair of the SIG monthly meetings were re-established The SIG has

bull Created a national vibrant and stimulating forum for AIIA members with SIG State Leads appointed in NSW Victoria Queensland WA ACT and SA

bull Worked to progress the innovation and digital disruption agenda highlighting ICT innovation through promoting ICT as an enabler of highly value-added products and services

bull Created working groups in three key areas

LegalThe Legal SIG is led by Peter Preller SingTel Optus and advocates for changes on legal issues for the betterment of AIIA members This has included

bull Submissions to all levels of government on legal and regulatory matters impacting the ICT industry(eg Data Retention the Telecommunications Sector Security Regulation)

bull Working in support of new technology developments such as cloud computing

bull Working to improve Commonwealth and State ICT procurement practices

The main focus of the SIG during 20142015 was the development of a comprehensive Best Practice Procurement Guide aimed to provide guidance to industry and government on effective procurement practices The guide will be launched in Q4 2015

CORPORATE INNOVATION RESEARCH TRANSLATION INTERNET OF THINGS

ROGER LAWRENCE

PETER PRELLER

SUZANNE ROCHE

29

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 31: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

SecurityThe Security SIG provides members a forum to discuss security issues exchange ideas contribute to security policy development and identify opportunities for the effective application of ICT security solutions This SIG was Chaired by Suzanne Roche AIIA and has

bull Hosted a roundtable discussion with the Department of Prime Minister and Cabinet to canvas AIIA members and industry experts on issues pertaining to cyber security as part of the Review of the National Cyber Security Strategy

bull Submitted a well received response to the Review including clear recommendations related to regulatory arrangements information sharing and measures required to keep pace with rapidly changing technology and related cyber risks and vulnerabilities

Product Requirement and Standards GroupThe Product Requirements and Strategy Group (PRSG) is a specialised interest group that works closely with Australian standards bodies and government regulators on developing standards and regulatory requirements for electrical and electronic products The chair is Paul Robinson from IBM and the group has

bull Met by teleconference every 2 months to discuss relevant issues

bull Prepared submissions on current and emerging standards requirements legislation and policies on behalf of the AIIA and its members

bull PRSG SIG members sit on a number of Standards committees at both federal and state government levels

EducationKevin Harris Director World Skills Australia was appointed as Chair in April 2015 The Education SIG provides AIIA members the means to engage and collaborate with like-minded and driven leaders who want to achieve their business goals and contribute to the sustainability of the ICT industry of Australia realised through education The Education SIG has

bull Re-commenced regular monthly meetings with agreed objectives to positively influence Australiarsquos ICT education and training environment the ICT education and training curriculum growth of the e-Education market and National State and Territory government efforts to increase technical competency of both school and Tertiary graduates

SUZANNE ROCHE

PAUL ROBINSON

KEVIN HARRIS

30

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 32: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

GeoSpatialThe GeoSpatial SIG facilitates and supports the realisation of commercial benefit for AIIA members through greater utilisation of location (geospatial) information and services In 2015 the SIG was Chaired by Olaf Hedberg

bull In March 2015 GeoSIG member Dan Paull CEO PSMA was a key speaker representing the GeoSpatial SIG at the Navigating the Internet of Things Summit in Canberra addressing the importance of location based data in the digital economy

bull The SIG holds regular monthly meetings and engages members in varying policy initiatives and events such as the Locate15 conference (10-12 Mar) and CeBIT (5-7 May) conference

bull Members of the GeoSpatial SIG also sit on the ANZLIC Foundation Data Themes project steering committee

Financial ServicesThe Financial Services SIG is led by John Baird Deutsche Bank and provides networking and thought leadership in financial services technology The SIG has an active agenda of meetings and events including

bull A quarterly program of breakfast seminars preceded by a Thought Leadership Executive Lunch lsquoThought Leadershiprsquo papers are prepared to accompany the breakfast series

bull Partnered with leading technology companies in the financial services sector to deliver Thought Leadership papers examining emerging trends at the cutting edge of the industry

Mining and Energy The Mining and Energy Resources SIG was Chaired by Steve Rowe SRA Information Technology promotes the use of ICT to address current and emerging industry challenges and undertook a number of collaborative engagements with the South Australian Government with three contributions being

bull To the 3rd ICT Roadmap for Minerals and Energy Resources Project Roundtable a continuation of a two year process exploring how to establish Adelaide as a national Information and Communications Technology (ICT) hub to service the mineral and energy resources sector with cutting-edge ICT solutions The ICT Roadmap for Minerals and Energy Resources Project is industry-led and driven by AIIA in partnership with the Department of State Development

bull Developed an ICT Industry Engagement Plan for Mining and Energy that was utilised internally by the SA Government for strategic planning in economic growth in ICT enablement of the Resource Sector

bull Cobranded by the SA Government and the AIIA the Roundtable for Oil and Gas Projects reflected on the current challenges and opportunities in the oil and gas market

OLAF HEDBERG

JOHN BAIRD

STEVE ROWE

31

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 33: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

Systems ProjectThis major transformation project supported by Squiz and Sugar will see the replacement of the current AIIA membership management website and events systems

This major transformation project was approved by the Board with a substantial investment in terms of budget and resources The new CRM and CMS systems will provide the AIIA with an engaging new website and significant new capabilities to support the business now and into the future

FinancesThis Financial Year was one of financial consolidation building a more sustainable relevant and active AIIA with growth in particular in our Government Advocacy and Public Relations work on behalf of our members

Details of our Audited Accounts can be found here

Once fully operational the Systems project will support the AIIA tobull Effectively and efficiently manage the organisation

bull Develop an engaging and influential web platform

bull Develop an essential social mobile and data analytics capability

This year has seen the core work on project undertakenbull July - Business Case approved by the Board

bull November ndash Contract signed initial workshops with members and stakeholders

bull March ndash Web designs complete

bull April ndash Analysis complete development commenced

bull June ndash Additional funding approved

The Systems Project will also provide the platform to support strategic changes to the Association including eg programs such as the iAwards and Internet of Things Cluster with tailored sub-sites

The Systems Project Steering Committee from the Board has been Chaired by Peter McGrath with Marie Johnson and Elizabeth Vega providing ongoing support

The new system will launch in October 2015

32

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

Page 34: 2014/2015 ANNUAL REPORT...2014/2015 ANNUAL REPORT Ground Suite B 7-11 Barry Drive Turner ACT 2612 GPO Box 573 Canberra ACT 2601 T 61 2 6281 9400 E info@aiia.com.au W

This year saw the passing of popular ICT industry stalwart and former AIIA CEO Ian Thomas BirksIan enjoyed a long and prestigious career in the ICT industry After 25 years as a director of IT industry research company Ideas International (acquired by Gartner in 2012) Ian took the

helm as CEO of AIIA in 2008 Between 2010 and 2013 he served as Chair of the Governmentrsquos IT Industry Innovation Council and was appointed as CEO of the Australian Services Roundtable in

2012 where he served until earlier this year

Ian Birks was a rarity in our industry As an association leader he understood the value of working together to achieve a common purpose He truly lived the ethos of collaboration

Amongst other achievements Ian will be remembered for his outstanding leadership in positioning the AIIA as early as 2008 as the voice of the digital economy Advocating the role of ICT in driving Australiarsquos economy Ian led early industry positioning on the imperative to grow

Australiarsquos ICT skills base the productivity benefits of ICT its measurement and the need for evidence based policy and advocacy

As CEO of AIIA Ian collaborated with the Pearcey Foundation and the Australian Computer Society to initiate the first Australia 30 event to celebrate and strengthen Australiarsquos digital journey His reputation preceded him in dealings with Government Ministers and Officials - renowned for his ability to listen respectfully professionalism considered thinking and scrupulous bi-

partisanship Under Ianrsquos leadership AIIA became a trusted source of advice for government He was one of the original advocates for the China Free Trade Agreement and recently negotiated

Trans Pacific Partnership Agreement ndash a visionary who anticipated the global importance of ICT in a global digital economy

Ian was a colleague to many and a friend to many more in the ICT sector He will be remembered for his statesmanship passion for the ICT industry quick wit sharp

intellect and thoughtful leadership

The AIIA recognises and honours the contribution of Ian Birks to our Association and industry He is sadly missed but fondly remembered

Vale Ian Thomas Birks

IN MEMORIAL IAN THOMAS BIRKS

9 August 1958 - 28 July 2015

33

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