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Achilles by A Touch of Modern / Photo © 2014 Alex Taferner
2014 Annual ReportBuilding community and inspiring transformation through free public participatory art in our cities
Dear FIGMENT supporters and friends,
As we start the 2015 FIGMENT season, it is
so incredible to see how far we’ve come, how
much we’ve accomplished, how much we’ve
grown... and to realize how much further we
can go! FIGMENT creates a space in our cit-
ies that invites everyone to create and share
together, a space that is truly a place for public
expression, and that is open to everyone. In
2014, FIGMENT was held in 10 cities in three
countries on two continents, reaching approxi-
mately 300,000 people. We continue to grow
slowly but consistently, adding new teams in
new cities at the right time, and at the right
pace.
As we look forward to 2015, here are the things
that we plan to work on this year as an organization:
Focus on what’s important. In everything we do, we need to continue to serve our mission, to bring participatory art to
as many people as possible in order to build community and foster transformation.
Diversity and outreach. In each of our cities, we need to increase our outreach efforts to create an active invitation for
everyone to be a participant in FIGMENT. We must work to bring down all barriers to entry, including those that may be
difficult to identify or define. We truly want to invite and serve everyone who wants to join us and create.
Get the balance right. As a very lean organization with only two employees, we need to be careful about how and where
to focus our resources to serve our local volunteer teams. We have to continue to find new ways to share our knowledge,
encourage experimentation, and provide support, infrastructure, and mentorship to local teams.
Tighter and brighter. We are getting better and better at improving our processes, making it easier for local teams to
make FIGMENT happen where they are. We want to keep improving our support of local producers and teams.
Build our board. With very few changes, FIGMENT’s board has been consistent from its founding in 2007 to 2014.
Beginning in late 2014, FIGMENT began to build our board, and added four new members in early 2015, who bring
increased leadership ability and resources to our growing organization.
Thank you so much for being a part of FIGMENT! We’re so happy to be on this journey with you. We appreciate your
continuing support!
Sincerely,
David Koren
Executive Producer, FIGMENT
Executive Director, Figment Project, Inc.
OUR VISION
We seek to empower everyone to create and share, transforming our communities and our
society through participation and creativity.
OUR MISSION
FIGMENT’s mission is to create participatory and inclusive cultural events and experiences
that build community and inspire personal and social transformation.
OUR VALUES
We believe fundamentally that every human being is equally important, and that a just society
is one that makes room for the participation and expression of everyone. In order to create a
world in which this is possible, we have adopted eleven founding principles that summarize
our values: Participation, Decommodification, Inclusion, Expression, Self-Reliance, Giving,
Communal Effort, Civic Responsibility, Leave No Trace, Immediacy, and Gratitude.
FIGMENT Executive Producer David Koren and his wife Sasha Koren at FIGMENT NYC 2014 Photo © 2014 Anthony Collins
Dear FIGMENT supporters and friends,
As we start the 2015 FIGMENT season, it is
so incredible to see how far we’ve come, how
much we’ve accomplished, how much we’ve
grown... and to realize how much further we
can go! FIGMENT creates a space in our cit-
ies that invites everyone to create and share
together, a space that is truly a place for public
expression, and that is open to everyone. In
2014, FIGMENT was held in 10 cities in three
countries on two continents, reaching approxi-
mately 300,000 people. We continue to grow
slowly but consistently, adding new teams in
new cities at the right time, and at the right
pace.
As we look forward to 2015, here are the things
that we plan to work on this year as an organization:
Focus on what’s important. In everything we do, we need to continue to serve our mission, to bring participatory art to
as many people as possible in order to build community and foster transformation.
Diversity and outreach. In each of our cities, we need to increase our outreach efforts to create an active invitation for
everyone to be a participant in FIGMENT. We must work to bring down all barriers to entry, including those that may be
difficult to identify or define. We truly want to invite and serve everyone who wants to join us and create.
Get the balance right. As a very lean organization with only two employees, we need to be careful about how and where
to focus our resources to serve our local volunteer teams. We have to continue to find new ways to share our knowledge,
encourage experimentation, and provide support, infrastructure, and mentorship to local teams.
Tighter and brighter. We are getting better and better at improving our processes, making it easier for local teams to
make FIGMENT happen where they are. We want to keep improving our support of local producers and teams.
Build our board. With very few changes, FIGMENT’s board has been consistent from its founding in 2007 to 2014.
Beginning in late 2014, FIGMENT began to build our board, and added four new members in early 2015, who bring
increased leadership ability and resources to our growing organization.
Thank you so much for being a part of FIGMENT! We’re so happy to be on this journey with you. We appreciate your
continuing support!
Sincerely,
David Koren
Executive Producer, FIGMENT
Executive Director, Figment Project, Inc.
OUR VISION
We seek to empower everyone to create and share, transforming our communities and our
society through participation and creativity.
OUR MISSION
FIGMENT’s mission is to create participatory and inclusive cultural events and experiences
that build community and inspire personal and social transformation.
OUR VALUES
We believe fundamentally that every human being is equally important, and that a just society
is one that makes room for the participation and expression of everyone. In order to create a
world in which this is possible, we have adopted eleven founding principles that summarize
our values: Participation, Decommodification, Inclusion, Expression, Self-Reliance, Giving,
Communal Effort, Civic Responsibility, Leave No Trace, Immediacy, and Gratitude.
FIGMENT Executive Producer David Koren and his wife Sasha Koren at FIGMENT NYC 2014 Photo © 2014 Anthony Collins
FIGMENT hires second employee: Sara Muskulus. In August
2014, longtime FIGMENT artist and team member Sara
Muskulus joined FIGMENT as our Global Business Manager.
Sara attained her BA in Art History at CUNY Hunter College
while working in both of the campus’s Art Galleries: The Bertha
and Karl Leubsdorf Gallery and the MFA Gallery. Sara works
alongside Emma Tuccillo (our Global Community Manager)
to make sure that FIGMENT pays its bills, budgets our events
correctly, has the proper insurance, responds to all the
requirements of our funders, etc. Welcome, Sara!
FIGMENT launches its first event in the Bay Area in Oakland,
thanks to Dominique Kalata, who moved from New York to San
Francisco in 2010, and worked to produce FIGMENT Oakland in
November 2014. We’re so happy to be in the Bay Area at last!
FIGMENT turns down a contribution from Santacon in NYC.
FIGMENT felt compelled to turn down a donation from the
Santacon event in NYC in December. A local community blog
on the Lower East Side suggested that FIGMENT runs the
event. Santacon has grown from a creative culture-jamming
event, founded in San Francisco in 1994 and started in New
York in 1998, into a very large event that many now think of as
a pub crawl, a second St. Patrick’s Day. FIGMENT made the
difficult decision to turn down the donation from Santacon to
make it clear that we are not the organizers behind the annual
bacchanal.
FIGMENT builds new infrastructure to continue our growth.
In early 2014 we rolled out the websites for our FIGMENT
events on our new NationBuilder platform. We’ve also
started a centralized online How-To Manual for any and all
documentation and helpful information a local FIGMENT
community may need to successfully organize their event.
NYC design agency MSLK helped us create a FIGMENT Brand
Guide that creates brand unity and recognizability. Also in 2014,
FIGMENT sent a representative to all cities’ events, meant to
recognize the cities’ best practices, identify challenges, and
fine-tune the role of our FIGMENT organization. With these
systems and our artist submissions platform Salesforce firmly
in place, we continue to provide our FIGMENT communities
with the infrastructure they need to grow.
2014 was a fantastic year for FIGMENT. We had lots of exciting
news as we continue to grow and build our organization.
First FIGMENT Manifestation Award goes to Catherine
Burns of The Moth. At our 2014 NYC fundraiser event, “Cult
of Creativity,” FIGMENT presented its first ever Manifestation
Award, to an individual who has worked to bring participatory
art into the public realm. We gave our first award to Catherine
Burns, Artistic Director of The Moth storytelling group, which
has popularized storytelling around the US and the world
through its storytelling events and NPR radio show.
FIGMENT wins MakingGoodDesign Award from DesigNYC.
DesigNYC is a not-for-profit organization that was formed to
connect design firms with charities in need of pro bono design
services. DesigNYC, in partnership with the ENYA Committee
of the AIA NYC Chapter, honored FIGMENT at its spring 2014
event for making good design.
“Giant vagina statue causes a stir” at FIGMENT in Geelong,
Australia. Our 2014 event in Geelong, Australia, received a
surprising amount of press after a participant complained to
local paper The Geelong Advertiser that project “Sheela Na Gig”
by Tir Na Nog was inappropriate for a public event, as the Irish
talisman-inspired interactive sculpture enabled participants to
crawl inside and through a giant vagina. Local media covered
the controversy, and hundreds of people commented and
shared the story on social media. We consider the controversy
and following online discussions to be yet another way
FIGMENT can be interactive, inclusive, and border-crossing in
its cultural relevance.
ArtForum gives FIGMENT an ad in their summer 2014 issue.
FIGMENT was featured in ArtForum magazine for the first time,
with a special ad that ArtForum allowed FIGMENT to place for
free. Thanks, ArtForum!
FIGMENT survives first lawsuit: We’re not negligent! In 2009,
a participant climbed 18 feet in the air on a giant inflatable at
FIGMENT NYC. When the piece rolled or shifted, she fell to
the ground, breaking her wrist and fracturing her pelvis. The
participant sued FIGMENT, Governors Island, and New York
City for damages. After five years, the case came to trial.
FIGMENT Board Members spent six days in court in July 2014,
and we all felt the jury reached a just decision that FIGMENT
was not negligent in any way for the injuries.
FIGMENT 2014 Highlights
FIGMENT’s MakingGoodDesign Award from DesigNYC and the ENYA Commit-tee of the AIA NYC Chapter / Photo © 2014 Figment Project, Inc.
FIGMENT’s Manifestation Award to Catherine Burns of The Moth next to The Moth’s Peabody Award / Photo © 2014 Catherine Burns
FIGMENT Global Business Manager Sara Muskulus / Photo © 2014 Kate Friedman
FIGMENT’s ad in the summer 2014 issue of ArtForum. Thanks, ArtForum!
“Sheela Na Gig” by Tir Na Nog at FIGMENT Geelong 2014 / Photo © 2014 Whitney Grant
FIGMENT hires second employee: Sara Muskulus. In August
2014, longtime FIGMENT artist and team member Sara
Muskulus joined FIGMENT as our Global Business Manager.
Sara attained her BA in Art History at CUNY Hunter College
while working in both of the campus’s Art Galleries: The Bertha
and Karl Leubsdorf Gallery and the MFA Gallery. Sara works
alongside Emma Tuccillo (our Global Community Manager)
to make sure that FIGMENT pays its bills, budgets our events
correctly, has the proper insurance, responds to all the
requirements of our funders, etc. Welcome, Sara!
FIGMENT launches its first event in the Bay Area in Oakland,
thanks to Dominique Kalata, who moved from New York to San
Francisco in 2010, and worked to produce FIGMENT Oakland in
November 2014. We’re so happy to be in the Bay Area at last!
FIGMENT turns down a contribution from Santacon in NYC.
FIGMENT felt compelled to turn down a donation from the
Santacon event in NYC in December. A local community blog
on the Lower East Side suggested that FIGMENT runs the
event. Santacon has grown from a creative culture-jamming
event, founded in San Francisco in 1994 and started in New
York in 1998, into a very large event that many now think of as
a pub crawl, a second St. Patrick’s Day. FIGMENT made the
difficult decision to turn down the donation from Santacon to
make it clear that we are not the organizers behind the annual
bacchanal.
FIGMENT builds new infrastructure to continue our growth.
In early 2014 we rolled out the websites for our FIGMENT
events on our new NationBuilder platform. We’ve also
started a centralized online How-To Manual for any and all
documentation and helpful information a local FIGMENT
community may need to successfully organize their event.
NYC design agency MSLK helped us create a FIGMENT Brand
Guide that creates brand unity and recognizability. Also in 2014,
FIGMENT sent a representative to all cities’ events, meant to
recognize the cities’ best practices, identify challenges, and
fine-tune the role of our FIGMENT organization. With these
systems and our artist submissions platform Salesforce firmly
in place, we continue to provide our FIGMENT communities
with the infrastructure they need to grow.
2014 was a fantastic year for FIGMENT. We had lots of exciting
news as we continue to grow and build our organization.
First FIGMENT Manifestation Award goes to Catherine
Burns of The Moth. At our 2014 NYC fundraiser event, “Cult
of Creativity,” FIGMENT presented its first ever Manifestation
Award, to an individual who has worked to bring participatory
art into the public realm. We gave our first award to Catherine
Burns, Artistic Director of The Moth storytelling group, which
has popularized storytelling around the US and the world
through its storytelling events and NPR radio show.
FIGMENT wins MakingGoodDesign Award from DesigNYC.
DesigNYC is a not-for-profit organization that was formed to
connect design firms with charities in need of pro bono design
services. DesigNYC, in partnership with the ENYA Committee
of the AIA NYC Chapter, honored FIGMENT at its spring 2014
event for making good design.
“Giant vagina statue causes a stir” at FIGMENT in Geelong,
Australia. Our 2014 event in Geelong, Australia, received a
surprising amount of press after a participant complained to
local paper The Geelong Advertiser that project “Sheela Na Gig”
by Tir Na Nog was inappropriate for a public event, as the Irish
talisman-inspired interactive sculpture enabled participants to
crawl inside and through a giant vagina. Local media covered
the controversy, and hundreds of people commented and
shared the story on social media. We consider the controversy
and following online discussions to be yet another way
FIGMENT can be interactive, inclusive, and border-crossing in
its cultural relevance.
ArtForum gives FIGMENT an ad in their summer 2014 issue.
FIGMENT was featured in ArtForum magazine for the first time,
with a special ad that ArtForum allowed FIGMENT to place for
free. Thanks, ArtForum!
FIGMENT survives first lawsuit: We’re not negligent! In 2009,
a participant climbed 18 feet in the air on a giant inflatable at
FIGMENT NYC. When the piece rolled or shifted, she fell to
the ground, breaking her wrist and fracturing her pelvis. The
participant sued FIGMENT, Governors Island, and New York
City for damages. After five years, the case came to trial.
FIGMENT Board Members spent six days in court in July 2014,
and we all felt the jury reached a just decision that FIGMENT
was not negligent in any way for the injuries.
FIGMENT 2014 Highlights
FIGMENT’s MakingGoodDesign Award from DesigNYC and the ENYA Commit-tee of the AIA NYC Chapter / Photo © 2014 Figment Project, Inc.
FIGMENT’s Manifestation Award to Catherine Burns of The Moth next to The Moth’s Peabody Award / Photo © 2014 Catherine Burns
FIGMENT Global Business Manager Sara Muskulus / Photo © 2014 Kate Friedman
FIGMENT’s ad in the summer 2014 issue of ArtForum. Thanks, ArtForum!
“Sheela Na Gig” by Tir Na Nog at FIGMENT Geelong 2014 / Photo © 2014 Whitney Grant
Turtle-making contest: Share the Load, It’s Not A Race by Tom Hardie Burstow / Photo © 2014 Valentina Arango
FIGMENT returned to Johnstone Park on March 21-22. This year’s event solidified Geelong’s commitment to creative,
collaborative, and innovative public art, exercises of community development, and civic engagement. With support from
the City of Greater Geelong Community Arts: Festivals Grant, and 35 projects including an international collaboration with
FIGMENT artist Peter Periera (“Trees of Life”), FIGMENT Geelong was a great success.
Geelong
Please Play Me / Photo © 2014 Valentina Arango
FIGMENT was also welcomed back to Chicano Park in San Diego (June 27) for its sophomore year. The team successfully
got the local community even more involved this year, with park muralists and other artists representing the
neighborhood, as well as a very successful co-promotion with an annual arts-crawl that happened on the same day—
spreading the FIGMENT name and message in the San Diego arts community!
FIGMENT San Diego / Photo © 2014 Paul Basta
San Diego
FIGMENT San Diego / Photo © 2014 Paul Basta
2 Fast 2 Figment by Sarah Rowe / Photo © 2014 Valentina Arango
FIGMENT San Diego / Photo © 2014 Paul Basta
Turtle-making contest: Share the Load, It’s Not A Race by Tom Hardie Burstow / Photo © 2014 Valentina Arango
FIGMENT returned to Johnstone Park on March 21-22. This year’s event solidified Geelong’s commitment to creative,
collaborative, and innovative public art, exercises of community development, and civic engagement. With support from
the City of Greater Geelong Community Arts: Festivals Grant, and 35 projects including an international collaboration with
FIGMENT artist Peter Periera (“Trees of Life”), FIGMENT Geelong was a great success.
Geelong
Please Play Me / Photo © 2014 Valentina Arango
FIGMENT was also welcomed back to Chicano Park in San Diego (June 27) for its sophomore year. The team successfully
got the local community even more involved this year, with park muralists and other artists representing the
neighborhood, as well as a very successful co-promotion with an annual arts-crawl that happened on the same day—
spreading the FIGMENT name and message in the San Diego arts community!
FIGMENT San Diego / Photo © 2014 Paul Basta
San Diego
FIGMENT San Diego / Photo © 2014 Paul Basta
2 Fast 2 Figment by Sarah Rowe / Photo © 2014 Valentina Arango
FIGMENT San Diego / Photo © 2014 Paul Basta
Noodloo by Eileen Chen, Susan Bopp, Martin Lodman, Gabriel Calatrava, and Jenny Lin / Photo © 2014 Anthony Collins
FIGMENT NYC 2014: Returning for its 8th consecutive year in 2014, FIGMENT NYC (June 7-8) shows no signs of slowing
down. With a record-breaking 26,656 participants across the weekend and more than 200 volunteers, the NYC team has
been fine-tuning their curatorial process—translating for 2014 in a smaller number of official projects than in previous
years, but with an edge that could promise an all-inclusive, yet more off-beat direction for FIGMENT’s “flagship event.”
Summer-Long Projects: We saw the return of the immensely popular artist-designed Minigolf Course (its 7th incarnation!)
Benjamin Jones’ TreeHouse, and the 6th annual summer-long Sculpture Programs. Together with the 4th City of Dreams
Pavilion, the result of a design competition in partnership with ENYA and SEAoNY, FIGMENT’s summer-long program was
enjoyed by hundreds of thousands of people visiting Governors Island seven days a week throughout the summer.
New York City
Attack of King Kristy by Campus Operandi / Photo © 2014 Alex Taferner
Governors Cup by CDR Studio (2014 City of Dreams Pavilion) / Photo © 2014 Ashley Simone
Glitter Blowing at the Treehouse by Benjamin Jones / Photo © 2014 Anthony Collins
Harry Slump by Columbia GSAPP / Photo © 2014 Tim Schreier A Sharper Lens by Oreen Cohen / Photo © 2014 Eric Ferrar
Noodloo by Eileen Chen, Susan Bopp, Martin Lodman, Gabriel Calatrava, and Jenny Lin / Photo © 2014 Anthony Collins
FIGMENT NYC 2014: Returning for its 8th consecutive year in 2014, FIGMENT NYC (June 7-8) shows no signs of slowing
down. With a record-breaking 26,656 participants across the weekend and more than 200 volunteers, the NYC team has
been fine-tuning their curatorial process—translating for 2014 in a smaller number of official projects than in previous
years, but with an edge that could promise an all-inclusive, yet more off-beat direction for FIGMENT’s “flagship event.”
Summer-Long Projects: We saw the return of the immensely popular artist-designed Minigolf Course (its 7th incarnation!)
Benjamin Jones’ TreeHouse, and the 6th annual summer-long Sculpture Programs. Together with the 4th City of Dreams
Pavilion, the result of a design competition in partnership with ENYA and SEAoNY, FIGMENT’s summer-long program was
enjoyed by hundreds of thousands of people visiting Governors Island seven days a week throughout the summer.
New York City
Attack of King Kristy by Campus Operandi / Photo © 2014 Alex Taferner
Governors Cup by CDR Studio (2014 City of Dreams Pavilion) / Photo © 2014 Ashley Simone
Glitter Blowing at the Treehouse by Benjamin Jones / Photo © 2014 Anthony Collins
Harry Slump by Columbia GSAPP / Photo © 2014 Tim Schreier A Sharper Lens by Oreen Cohen / Photo © 2014 Eric Ferrar
FIGMENT Boston 2014: FIGMENT Boston celebrated its 5th Anniversary as a summer-event fixture on the Rose
Fitzgerald Kennedy Greenway, and with a continuation of the amazingly successful nighttime component “Figment After
Dark” on July 26. Inclement weather unfortunately led to a last-minute cancellation of festivities on Sunday, July 27.
Photo © 2014 Bruce Davis
Boston
Photo © 2014 David F. ParmenterArt Garfunkel by Jeff Hamm / Photo © 2014 Bruce Davis
First Night Boston: 2014 ended with fireworks—as FIGMENT took over part of Boston Common for the second time at
First Night (December 31). FIGMENT’s curated collection of nighttime light-oriented projects attracted crowds of nearly
200,000 people celebrating New Year’s Eve—cementing FIGMENT as a smash hit with staying power as an essential part
of one of Boston’s oldest and sparkliest traditions!
Neon Icons / Photo © 2014 Sara Muskulus
Squing / Photo © 2014 Sara Muskulus Macrocosm / Photo © 2014 Sara Muskulus
FIGMENT Boston 2014: FIGMENT Boston celebrated its 5th Anniversary as a summer-event fixture on the Rose
Fitzgerald Kennedy Greenway, and with a continuation of the amazingly successful nighttime component “Figment After
Dark” on July 26. Inclement weather unfortunately led to a last-minute cancellation of festivities on Sunday, July 27.
Photo © 2014 Bruce Davis
Boston
Photo © 2014 David F. ParmenterArt Garfunkel by Jeff Hamm / Photo © 2014 Bruce Davis
First Night Boston: 2014 ended with fireworks—as FIGMENT took over part of Boston Common for the second time at
First Night (December 31). FIGMENT’s curated collection of nighttime light-oriented projects attracted crowds of nearly
200,000 people celebrating New Year’s Eve—cementing FIGMENT as a smash hit with staying power as an essential part
of one of Boston’s oldest and sparkliest traditions!
Neon Icons / Photo © 2014 Sara Muskulus
Squing / Photo © 2014 Sara Muskulus Macrocosm / Photo © 2014 Sara Muskulus
July 26-27 marked the 2nd annual FIGMENT Toronto on the picturesque Olympic Island, with ca. 55 projects spread out
across the island. The City of Toronto loves the event and helped the team with in-kind support; the Department of
Canadian Heritage Building Communities through Arts and Heritage presented FIGMENT Toronto with a grant! The smooth
transition on Saturday night from day to nighttime event kept visitors in the mood to FIGMENT (yes, FIGMENT as a verb).
Filamentary by Sharlene Laros / Photo © 2014 Kim Breland
Toronto
Fire Art at FIGMENT Toronto / Photo © 2014 Kim Breland A North American Circus Competition by The NACC Crew / Photo © 2014 Kim Breland
Rock Poetry by Michelle Alba / Photo © 2014 Simon Rubinstein
FIGMENT Chicago (August 16-17) changed locations to Jefferson Memorial Park for its second year, with great success.
Multiple improv events scheduled throughout the day encouraged participation and brought the culture of the city to
FIGMENT. Local Alderman, John Arena, waived the event’s location fee; the Windy City loves FIGMENT!
Chicago
Mobile Recording Studio by Hanna Brock / Photo © 2014 Simon Rubinstein
The Honey Tree by Ayda Keshtkar / Photo © 2014 David Shuey
July 26-27 marked the 2nd annual FIGMENT Toronto on the picturesque Olympic Island, with ca. 55 projects spread out
across the island. The City of Toronto loves the event and helped the team with in-kind support; the Department of
Canadian Heritage Building Communities through Arts and Heritage presented FIGMENT Toronto with a grant! The smooth
transition on Saturday night from day to nighttime event kept visitors in the mood to FIGMENT (yes, FIGMENT as a verb).
Filamentary by Sharlene Laros / Photo © 2014 Kim Breland
Toronto
Fire Art at FIGMENT Toronto / Photo © 2014 Kim Breland A North American Circus Competition by The NACC Crew / Photo © 2014 Kim Breland
Rock Poetry by Michelle Alba / Photo © 2014 Simon Rubinstein
FIGMENT Chicago (August 16-17) changed locations to Jefferson Memorial Park for its second year, with great success.
Multiple improv events scheduled throughout the day encouraged participation and brought the culture of the city to
FIGMENT. Local Alderman, John Arena, waived the event’s location fee; the Windy City loves FIGMENT!
Chicago
Mobile Recording Studio by Hanna Brock / Photo © 2014 Simon Rubinstein
The Honey Tree by Ayda Keshtkar / Photo © 2014 David Shuey
This was the third year for FIGMENT DC (September 27-28), with its biggest crowd yet. Returning to Anacostia Park the
team has been able to develop relationships with contacts at the National Park Service (NPS). By the end of day 1 the
Tutu For You project, where participants could make their own Tutus, had effectively dressed 75% of participants—from
Tutus to headdresses and boot covers!
Washington, DC
FIGMENT DC / Photo © 2014 FIGMENT DC
The second FIGMENT Philly downsized to a one-day event (October 5) once more at the lovely Clark Park, one of the
defining features of the neighborhood—a demographically diverse mix of immigrants, artists, young families, college stu-
dents and professors, and working professionals who all seemed to stream into the 2014 event.
Interactive Mural Wall by Adelaide Kaye, Mason Dudley and Donna Calderone / Photo © 2014 FIGMENT Philadelphia
Philadelphia
Hoop-lah by Dana Ricci / © 2014 FIGMENT Philadelphia
Wishing Wall by Wendy Sittner / Photo © 2014 Wendy SittnerMr. Caterpillar by Darren Smith / Photo © 2014 Carter Smit
Big Paper Dolls by Alma Selimovic, Ruthie Iglesias and Hattie Sloane / Photo © 2014 FIGMENT Philadelphia
This was the third year for FIGMENT DC (September 27-28), with its biggest crowd yet. Returning to Anacostia Park the
team has been able to develop relationships with contacts at the National Park Service (NPS). By the end of day 1 the
Tutu For You project, where participants could make their own Tutus, had effectively dressed 75% of participants—from
Tutus to headdresses and boot covers!
Washington, DC
FIGMENT DC / Photo © 2014 FIGMENT DC
The second FIGMENT Philly downsized to a one-day event (October 5) once more at the lovely Clark Park, one of the
defining features of the neighborhood—a demographically diverse mix of immigrants, artists, young families, college stu-
dents and professors, and working professionals who all seemed to stream into the 2014 event.
Interactive Mural Wall by Adelaide Kaye, Mason Dudley and Donna Calderone / Photo © 2014 FIGMENT Philadelphia
Philadelphia
Hoop-lah by Dana Ricci / © 2014 FIGMENT Philadelphia
Wishing Wall by Wendy Sittner / Photo © 2014 Wendy SittnerMr. Caterpillar by Darren Smith / Photo © 2014 Carter Smit
Big Paper Dolls by Alma Selimovic, Ruthie Iglesias and Hattie Sloane / Photo © 2014 FIGMENT Philadelphia
Photo © 2014 FIGMENT Jackson
In its fourth year, the timing of FIGMENT Jackson shifted to be a one-day event, and it was held in autumn (October 18)
rather than spring. The extended off-season in between Jackson’s 2013 and 2014 events allowed the team time to build
new leadership and approach this year’s event with fresh attention and enthusiasm. An estimated 500-700 participants
played with the 33 jaw-droppingly awesome and interactive projects that FIGMENT Jackson offered.
Jackson
Photo © 2014 FIGMENT Jackson
Photo © 2014 FIGMENT Jackson
We’re very excited to have finally launched FIGMENT in the Bay Area in Oakland! On sunny November 8 people of all ages
frolicked among art of all sizes in Mosswood Park. 2014 was the first annual FIGMENT in Oakland, and it was immediately
one of our largest events. Pretty good for an inaugural year. Or, in the words of the Oakland team, Dang good. The team is
gearing up for 2015!
Photo © 2014 Calista Chandler
Oakland
Tools for Self-Censorship / Photo © 2014 Calista Chandler Artis Mobilis / Photo © 2014 Calista Chandler
Photo © 2014 FIGMENT Jackson
In its fourth year, the timing of FIGMENT Jackson shifted to be a one-day event, and it was held in autumn (October 18)
rather than spring. The extended off-season in between Jackson’s 2013 and 2014 events allowed the team time to build
new leadership and approach this year’s event with fresh attention and enthusiasm. An estimated 500-700 participants
played with the 33 jaw-droppingly awesome and interactive projects that FIGMENT Jackson offered.
Jackson
Photo © 2014 FIGMENT Jackson
Photo © 2014 FIGMENT Jackson
We’re very excited to have finally launched FIGMENT in the Bay Area in Oakland! On sunny November 8 people of all ages
frolicked among art of all sizes in Mosswood Park. 2014 was the first annual FIGMENT in Oakland, and it was immediately
one of our largest events. Pretty good for an inaugural year. Or, in the words of the Oakland team, Dang good. The team is
gearing up for 2015!
Photo © 2014 Calista Chandler
Oakland
Tools for Self-Censorship / Photo © 2014 Calista Chandler Artis Mobilis / Photo © 2014 Calista Chandler
Board of DirectorsLeslie Bocskor, Chairman; David Koren, Executive Director; Wylie Stecklow, Secretary; Rae Klein, Treasurer; David Darst; Debra Keneally; Sasha Koren; Carly Leinheiser; Jimm Meloy; Joe Olivier; Julie Ziff Sint
Governance CouncilKevin Balktick, Leslie Bocskor, Audrey Boguchwal, Peter Durand, The Eye, Miriam Fathalla, Ryan Fix, Whitney Grant, Anna Kadysheva, Alex Kalmanofsky, Debra Keneally, Rae Klein, David Koren, John McGarvey, Jimm Meloy, Cory Mervis, Patty Simonton, Julie Ziff Sint, Wylie Stecklow, Jason Turgeon, Carlijn Urlings, Oscar Yong
Administrative TeamDavid Koren, Executive ProducerEmma Tuccillo, Global Community ManagerSara Muskulus, Global Business ManagerFil Maresca, New Cities DirectorCarlijn Urlings, Communications DirectorRae Klein, Finance DirectorWylie Stecklow, General CounselDanielle Kling, Curatorial DirectorMiriam FathallaWhitney GrantDominique Kalata
FIGMENT Leadership
FIGMENT New YorkGeorge Ingalls, ProducerJess Hooks, ProducerRaquel Muslin, Curatorial LeadsVictoria Calabro, Jessica Wallen, and David Aronson, Summer Long Sculpture ProgramYung Oh, and Vanessa Khouri, MinigolfAviva Novick, Pavilion Project Manager
FIGMENT BostonAnne Lodick, ProducerGonzo Shiman, Curatorial DirectorPeter Zawadzkas, Curatorial DirectorDoug Ruuska, Outreach CoordinatorJenn Zawadzkas, Volunteer ManagerClaire Davies, Communications DirectorPeter Durand, Communications/OutreachTerry Dovidio, Mapping and GraphicsJeremy Alliger, Development DirectorEve Pogoda, Production
FIGMENT JacksonLisa Musselman, ProducerKimberly Jacobs, Communications DirectorAbigail Susik, Curatorial DirectorWard Schaefer, Curatorial ManagerRobert Mann, Production ManagerMelvin Davis, Production ManagerMonique Davis, Volunteer DirectorRachel Jarman, Communications and Volunteer ManagerLeslee Foukal, Volunteer and Social Media Manager
FIGMENT DCPatty Simonton, Co-Producer and Curatorial DirectorErnie Ambrose, Co-Producer and Production LeadMegan Fowler, Communications DirectorLauren Stansbury, Media DirectorJen Cooper, Outreach DirectorSeth Long, Outreach Director and Social Media GuruRachel Gross, Fundraising LeadCortney Kreer, Graphics and MappingFred Simonton, Graphics and Website ManagementSam Freud, Website and Database Management
FIGMENT PhiladelphiaKat Kendon and Bevan Weissman, ProducersChad Smalt, Curatorial DirectorAshley Lippolis, Communications DirectorRuthie Iglesias and Victoria Kehm, Production DirectorHeidi K, Outreach Director
FIGMENT Geelong, AustraliaMiriam Fathalla, Lead ProducerLaura Martin, Curatorial DirectorCara Littley, Communications DirectorSarah Rowe, Outreach and Volunteer Director
FIGMENT San DiegoNicole Hickman and Brady Mahaney, ProducersChris Wylie, Production DirectorNicole Hickman and Hill Young, Curatorial DirectorsKienen Mason, Volunteer Director
FIGMENT TorontoChristine Irving and Kim Breland, ProducersVicki Clough, Curatorial LeadsLucien Piekut and Jo Lopez, Production LeadsTheodore Soliman, Social Media and OutreachLori Kufner, Press CommunicationsRoxane O’Brien, Family and Children’s ProgrammingKenett Ng, Volunteer LeadPawl Giel, Mapping and Graphics
FIGMENT ChicagoElysia Lock, ProducerJosh Rosenbluh, Curatorial DirectorDavid Shuey, Communications DirectorElizabeth Tucker, Volunteer DirectorCynthia Fox, Fundraising DirectorJason Allain, Legal LiaisonAmy Barz, Finance LiaisonLiz Campanella, Fire Arts LeadAJ Gurga, Leave No Trace Drew Heuning, Social Media Outreach Eric Branson, Mapping and Displacement Devin S. Bean, Meet & Greet Lead
FIGMENT OaklandDominique Kalata, ProducerKasey Smith, Curatorial DirectorClaire Woods, Installations CuratorJane Davis, Technology CuratorRick Abruzzo & Chris Miner, Stage CuratorsTess Aquarium, Activities/Workshops CuratorColin Fahrion, Games CuratorVynce Montgomery, Children’s Activities CuratorEmmie Katz, Mobile Art CuratorPaige Saez, Curation ResearcherClare Densmore, Communications DirectorMarissa Joy Clark, Social Media Outreach DirectorIrene Malatesta, Outreach DirectorNatalie Evans & Joanna Lamb, Volunteer DirectorsSharma Hendel & Absinthia Baum, Community Advisors
Wind Beam by Chris Jordan / Photo © 2014 Chris Jordan
ALPHA, began in 2013 as a new model to invest and develop our FIGMENT teams and artists, continued its creative vision
in 2014 from April 25-27 at Camp Ramblewood in Darlington, MA. In 2014, a piece of the winning design for the City of
Dreams pavilion (part of FIGMENT NYC’s Summer-Long Program) was created on site by the architects, their team and
our attendees.
ALPHA
Alpha Effigy by Geva Patz / Photo © 2014 Chris Jordan
Form and Firepit: Inaugural Master Class by Timothy Corbett and John Bargiel / Photo © 2014 Anna Kadysheva
Board of DirectorsLeslie Bocskor, Chairman; David Koren, Executive Director; Wylie Stecklow, Secretary; Rae Klein, Treasurer; David Darst; Debra Keneally; Sasha Koren; Carly Leinheiser; Jimm Meloy; Joe Olivier; Julie Ziff Sint
Governance CouncilKevin Balktick, Leslie Bocskor, Audrey Boguchwal, Peter Durand, The Eye, Miriam Fathalla, Ryan Fix, Whitney Grant, Anna Kadysheva, Alex Kalmanofsky, Debra Keneally, Rae Klein, David Koren, John McGarvey, Jimm Meloy, Cory Mervis, Patty Simonton, Julie Ziff Sint, Wylie Stecklow, Jason Turgeon, Carlijn Urlings, Oscar Yong
Administrative TeamDavid Koren, Executive ProducerEmma Tuccillo, Global Community ManagerSara Muskulus, Global Business ManagerFil Maresca, New Cities DirectorCarlijn Urlings, Communications DirectorRae Klein, Finance DirectorWylie Stecklow, General CounselDanielle Kling, Curatorial DirectorMiriam FathallaWhitney GrantDominique Kalata
FIGMENT Leadership
FIGMENT New YorkGeorge Ingalls, ProducerJess Hooks, ProducerRaquel Muslin, Curatorial LeadsVictoria Calabro, Jessica Wallen, and David Aronson, Summer Long Sculpture ProgramYung Oh, and Vanessa Khouri, MinigolfAviva Novick, Pavilion Project Manager
FIGMENT BostonAnne Lodick, ProducerGonzo Shiman, Curatorial DirectorPeter Zawadzkas, Curatorial DirectorDoug Ruuska, Outreach CoordinatorJenn Zawadzkas, Volunteer ManagerClaire Davies, Communications DirectorPeter Durand, Communications/OutreachTerry Dovidio, Mapping and GraphicsJeremy Alliger, Development DirectorEve Pogoda, Production
FIGMENT JacksonLisa Musselman, ProducerKimberly Jacobs, Communications DirectorAbigail Susik, Curatorial DirectorWard Schaefer, Curatorial ManagerRobert Mann, Production ManagerMelvin Davis, Production ManagerMonique Davis, Volunteer DirectorRachel Jarman, Communications and Volunteer ManagerLeslee Foukal, Volunteer and Social Media Manager
FIGMENT DCPatty Simonton, Co-Producer and Curatorial DirectorErnie Ambrose, Co-Producer and Production LeadMegan Fowler, Communications DirectorLauren Stansbury, Media DirectorJen Cooper, Outreach DirectorSeth Long, Outreach Director and Social Media GuruRachel Gross, Fundraising LeadCortney Kreer, Graphics and MappingFred Simonton, Graphics and Website ManagementSam Freud, Website and Database Management
FIGMENT PhiladelphiaKat Kendon and Bevan Weissman, ProducersChad Smalt, Curatorial DirectorAshley Lippolis, Communications DirectorRuthie Iglesias and Victoria Kehm, Production DirectorHeidi K, Outreach Director
FIGMENT Geelong, AustraliaMiriam Fathalla, Lead ProducerLaura Martin, Curatorial DirectorCara Littley, Communications DirectorSarah Rowe, Outreach and Volunteer Director
FIGMENT San DiegoNicole Hickman and Brady Mahaney, ProducersChris Wylie, Production DirectorNicole Hickman and Hill Young, Curatorial DirectorsKienen Mason, Volunteer Director
FIGMENT TorontoChristine Irving and Kim Breland, ProducersVicki Clough, Curatorial LeadsLucien Piekut and Jo Lopez, Production LeadsTheodore Soliman, Social Media and OutreachLori Kufner, Press CommunicationsRoxane O’Brien, Family and Children’s ProgrammingKenett Ng, Volunteer LeadPawl Giel, Mapping and Graphics
FIGMENT ChicagoElysia Lock, ProducerJosh Rosenbluh, Curatorial DirectorDavid Shuey, Communications DirectorElizabeth Tucker, Volunteer DirectorCynthia Fox, Fundraising DirectorJason Allain, Legal LiaisonAmy Barz, Finance LiaisonLiz Campanella, Fire Arts LeadAJ Gurga, Leave No Trace Drew Heuning, Social Media Outreach Eric Branson, Mapping and Displacement Devin S. Bean, Meet & Greet Lead
FIGMENT OaklandDominique Kalata, ProducerKasey Smith, Curatorial DirectorClaire Woods, Installations CuratorJane Davis, Technology CuratorRick Abruzzo & Chris Miner, Stage CuratorsTess Aquarium, Activities/Workshops CuratorColin Fahrion, Games CuratorVynce Montgomery, Children’s Activities CuratorEmmie Katz, Mobile Art CuratorPaige Saez, Curation ResearcherClare Densmore, Communications DirectorMarissa Joy Clark, Social Media Outreach DirectorIrene Malatesta, Outreach DirectorNatalie Evans & Joanna Lamb, Volunteer DirectorsSharma Hendel & Absinthia Baum, Community Advisors
Wind Beam by Chris Jordan / Photo © 2014 Chris Jordan
ALPHA, began in 2013 as a new model to invest and develop our FIGMENT teams and artists, continued its creative vision
in 2014 from April 25-27 at Camp Ramblewood in Darlington, MA. In 2014, a piece of the winning design for the City of
Dreams pavilion (part of FIGMENT NYC’s Summer-Long Program) was created on site by the architects, their team and
our attendees.
ALPHA
Alpha Effigy by Geva Patz / Photo © 2014 Chris Jordan
Form and Firepit: Inaugural Master Class by Timothy Corbett and John Bargiel / Photo © 2014 Anna Kadysheva
2014 INCOME
Foundation Grants: $75,000
Government Grants: $18,000
Individual Donations: $60,000
Community Donations: $23,000
Fundraising Events: $29,000
Pavilion Competition Entry Fees $8,000
ALPHA Ticket Sales: $12,000
Total Income: $225,000
2014 EXPENSES
FIGMENT NYC Event: $27,000
FIGMENT Boston Event: $10,000
FIGMENT Chicago Event: $6,000
FIGMENT Geelong Event (Support): $2,000
FIGMENT Toronto Event (Support): $1,000
FIGMENT Jackson Event: $3,000
FIGMENT San Diego Event: $3,000
FIGMENT DC Event: $5,000
FIGMENT Philadelphia Event: $3,000
FIGMENT Oakland Event: $3,000
FIGMENT Minigolf Course: $10,000
FIGMENT Sculpture Garden: $16,000
FIGMENT Treehouse: $4,000
ALPHA Event: $12,000
Governors Cup Pavilion: $24,000
Software Development: $22,000
General/Shared Administration: $74,000
Total Expenses: $225,000
FIGMENT is an incredibly efficient arts project, from the perspective of the amount of financial investment required in
order to reach and affect a large number of people. While our total expenditures for 2014 were approximately $225,000,
we reached an estimated 300,000 people through our events in ten cities, our ALPHA creators’ weekend, and summer-
long program on New York City’s Governors Island. We are able to achieve this incredible efficiency due to the significant
volunteer resources that are contributed freely to our events and exhibitions by thousands of artists, volunteers, and team
members. This in-kind contribution of volunteer time, if we calculate its monetary value, would total several million dollars.
Despite a challenging economic environment for arts and culture, and many institutions and individuals exercising a great
deal of caution in their charitable contributions, FIGMENT continued to expand in 2014, adding new programs and events
in additional cities, for a total of ten. In our eight year history, FIGMENT has always managed to break even in each season.
We have learned to scale our expenditures on the fly to match the revenue that we are able to generate.
The vast majority of our revenue comes from grants from foundations, government entities, and donations from
individuals. We do not accept any corporate sponsorship or advertising. Earlier in our history, we had a great deal of
success in securing grants from foundations concerned with the arts and community development. However, as these
foundations have reduced the size of their charitable campaigns in the last several years, we have increasingly relied on
donations from individuals, the vast majority of which are small (<$100), and include the proceeds in donations from our
summer-long minigolf course on Governors Island.
2014 Financial Performance
Please Note: These totals by category for both income and expenses are approximate, and are based on our entire
summer 2014 season (March to October), as opposed to our 2014 fiscal year, which runs from July 1 to June 30. As our
fiscal year ends in the middle of our season, we find it helpful to look at income and expenses on the basis of the season,
rather than the fiscal year, which can be misleading depending on the timing of specific income and expenses.
FIGMENT Legends ($10,000+)Anonymous Donor
FIGMENT Heroes ($1,000+)Susan BeckRae KleinLawrence LansingVictoria RospodTimothy Schuhmacher
FIGMENT Champions ($500+)Terry DovidioJerry GoldmanGregory HarrisSharma HendelChristine IrvingNicholas KounsCarly LeinheiserJoshua PeekClifford ReeseAndrea RubinWylie StecklowTad Philipp and Pamela TuckerJason TurgeonAllison Wertheim
FIGMENT Devotees ($250+)Nosheen AhmadRebeca AmesPaul ArchitectJohn BargielHeidi BurbidgeBenjamin CalogeroMichael ClaybergPeter DurandCaryn FoxAmanda FrostKathleen GreenElizabeth JohnAnna KadyshevaDebra KeneallyClarinda KohClifford LanhamJeffrey LevineElizabeth Lieb
Jonathan LynchJohn McGarveyJonathan MollKurt OpprechtMichael PecnikBrian RaffertyDaniel SmallNicole StrankoJason SylvesterBrent TownshendCarlijn UrlingsAlbert WilkingHeather Woodfield
FIGMENT Enthusiasts ($75+)Ian AdamsMeichen AiLiana AlgarinJeremy AlligerErnest AmbroseNick AmentoLuca AndrisaniDaniel AronbergToby AstRebecca BachellerBen BartelleAmy BarzAnindita BiswasHalley BondyTodd BrancherRachel BrasierCourtney BrownCara BrodyCourtney BrownMatthew BrownMorgan Jessilyn BrownBabak BryanElliott BurrisAdam BurrowsJesse CampbellCelia Granados CamposStephen CannadyKeith CarlonNelson CarpentierEve CaseStanford ChanKristi Chenvainu
Karen ChristiansDo Young ChungFranklin ChuquiAlexis ColeOriana ColeTimothy CorbettEmile DaigleQuentin DavisJoshua De SousaParisa DehghaniKatie DesmondMichael DewberryMichah DowtyMichael DrumstasPatricia DukeMaja DylewskaJonathan EvansLori FenstermacherBrooke FerrisLia FioroniJered FloydJonathan FooteKate FriedmanRoberto Lopez GagoTim GambleKelli GannDaniel GarciaMary GeorgeDale GhentTracy GillanJosh GoldbergMelissa GoldbergMichael GoldbergAndrew GoldmanShabbir GonzalezElizabeth GoodElizabeth GowerTawny GrantWhitney GrantKathleen GreenSteven GreenwoodThomas GregoryEleanor GresselRachel GrossGabriela GutierrezChristopher HarrisJerry HergenrederJess Hooks
Felix HuangMolly HunkerGeorge IngallsKeubhyuk JangSuemin JeonJeremiah JosephChris JordanHisham KaderJodie KahnGeorgios Kailis KalalouAlexandra KalmanofskyIoannis KandyliarisReed KennedyJeongin KimSimon KimYugon KimAndrea KirkNizam KizilsencerKenneth KleinLaura KoglerEdward KoslowskyCortney KreerNathan LachenmyerMahayana LandowneClifford LanhamBenjamin LeeThibeaux LincecumNicholas LoAnne LodickDiego LomeliCrystal MacAllumRichard MacchiKatrina MacnabJoseph Sokol-MargolisMorgan Marquis-BoireStephen MarshallDaria MasulloSara McCabeKenneth McklinskiMargaret MeiselGabrielle MelsheimerChristopher MitchellKatherine Smith-MorseSara MuskulusRicardo NegriJoseph NicoliaAviva NovickNaciem Nowrouzi
Dario NunezDaniel O’ReillyAlfonso OlivaRafael PelliAudrey PenvenBarak PilskinEve PogodaAlex PowerMelvin PriesterSuzanne PriestlyMihai RaduRuben Cabanillas RamosMonica RiveraJohn RoarkEdmond RosenBen RudnickAntonio SantiniChris SchaerliOlivier SchefferIrina SchneidClara SchuhmacherYuen ShiehAmy ShortJoshua SilvermanUday SinghTimothy SmithSherri SossiauNadette StasaDavid SteinHyun Choo SungKimberly TateJennifer TavesJennifer TaylorRachel TenneyThomas TholtLorenzo TrainiChristian TrellaBethene TrexelWilliam TurvilleDavid 88 VogelMond WagenveldElysia WheatRyan WhitbySarah WolfeYi-Hsuan YehPeter ZawadzkasRuomei ZhangNicolas Zubiri
FIGMENT SupportersFoundation and Government SupportersAmerican Chai Trust The Awesome FoundationBlack Rock Arts FoundationThe City of Greater Geelong (Australia)Department of Canadian HeritageDouble-R FoundationEdith C. Blum FoundationEugene and Emily Grant Family FoundationFavela FoundationFund for Boston NeighborhoodsGreater Jackson Arts CouncilGreater Pittsburgh Arts CouncilGreenwall FoundationLa Vida Feliz FoundationLower Manhattan Cultural CouncilMilton and Sally Avery Arts FoundationNational Endowment for the ArtsNew York City Department of Cultural AffairsNew York State Council on the ArtsPappagallo Family FoundationPittman Family Foundation
The Puffin FoundationReis FoundationRipple FoundationRose Kennedy Greenway ConservancyThe Sprout FundTecovas Foundation
Community and Event SupportersAlchemyBold Urban Renaissance Network (B.U.R.N.)Burning Man Boston Decompression EventBurning Man New York Decompression EventCostume Cultural SocietyFat Friday FoundationFirefly Arts CollectiveThe Fund for Boston Neighborhoods, Inc.Gratitude NYCinteractiveartsMidtown Partners, Inc.Playa Del FuegoRegional Plan AssociationSan Diego Collaborative Arts Project
2014 Individual Donors ($75+)
2014 INCOME
Foundation Grants: $75,000
Government Grants: $18,000
Individual Donations: $60,000
Community Donations: $23,000
Fundraising Events: $29,000
Pavilion Competition Entry Fees $8,000
ALPHA Ticket Sales: $12,000
Total Income: $225,000
2014 EXPENSES
FIGMENT NYC Event: $27,000
FIGMENT Boston Event: $10,000
FIGMENT Chicago Event: $6,000
FIGMENT Geelong Event (Support): $2,000
FIGMENT Toronto Event (Support): $1,000
FIGMENT Jackson Event: $3,000
FIGMENT San Diego Event: $3,000
FIGMENT DC Event: $5,000
FIGMENT Philadelphia Event: $3,000
FIGMENT Oakland Event: $3,000
FIGMENT Minigolf Course: $10,000
FIGMENT Sculpture Garden: $16,000
FIGMENT Treehouse: $4,000
ALPHA Event: $12,000
Governors Cup Pavilion: $24,000
Software Development: $22,000
General/Shared Administration: $74,000
Total Expenses: $225,000
FIGMENT is an incredibly efficient arts project, from the perspective of the amount of financial investment required in
order to reach and affect a large number of people. While our total expenditures for 2014 were approximately $225,000,
we reached an estimated 300,000 people through our events in ten cities, our ALPHA creators’ weekend, and summer-
long program on New York City’s Governors Island. We are able to achieve this incredible efficiency due to the significant
volunteer resources that are contributed freely to our events and exhibitions by thousands of artists, volunteers, and team
members. This in-kind contribution of volunteer time, if we calculate its monetary value, would total several million dollars.
Despite a challenging economic environment for arts and culture, and many institutions and individuals exercising a great
deal of caution in their charitable contributions, FIGMENT continued to expand in 2014, adding new programs and events
in additional cities, for a total of ten. In our eight year history, FIGMENT has always managed to break even in each season.
We have learned to scale our expenditures on the fly to match the revenue that we are able to generate.
The vast majority of our revenue comes from grants from foundations, government entities, and donations from
individuals. We do not accept any corporate sponsorship or advertising. Earlier in our history, we had a great deal of
success in securing grants from foundations concerned with the arts and community development. However, as these
foundations have reduced the size of their charitable campaigns in the last several years, we have increasingly relied on
donations from individuals, the vast majority of which are small (<$100), and include the proceeds in donations from our
summer-long minigolf course on Governors Island.
2014 Financial Performance
Please Note: These totals by category for both income and expenses are approximate, and are based on our entire
summer 2014 season (March to October), as opposed to our 2014 fiscal year, which runs from July 1 to June 30. As our
fiscal year ends in the middle of our season, we find it helpful to look at income and expenses on the basis of the season,
rather than the fiscal year, which can be misleading depending on the timing of specific income and expenses.
FIGMENT Legends ($10,000+)Anonymous Donor
FIGMENT Heroes ($1,000+)Susan BeckRae KleinLawrence LansingVictoria RospodTimothy Schuhmacher
FIGMENT Champions ($500+)Terry DovidioJerry GoldmanGregory HarrisSharma HendelChristine IrvingNicholas KounsCarly LeinheiserJoshua PeekClifford ReeseAndrea RubinWylie StecklowTad Philipp and Pamela TuckerJason TurgeonAllison Wertheim
FIGMENT Devotees ($250+)Nosheen AhmadRebeca AmesPaul ArchitectJohn BargielHeidi BurbidgeBenjamin CalogeroMichael ClaybergPeter DurandCaryn FoxAmanda FrostKathleen GreenElizabeth JohnAnna KadyshevaDebra KeneallyClarinda KohClifford LanhamJeffrey LevineElizabeth Lieb
Jonathan LynchJohn McGarveyJonathan MollKurt OpprechtMichael PecnikBrian RaffertyDaniel SmallNicole StrankoJason SylvesterBrent TownshendCarlijn UrlingsAlbert WilkingHeather Woodfield
FIGMENT Enthusiasts ($75+)Ian AdamsMeichen AiLiana AlgarinJeremy AlligerErnest AmbroseNick AmentoLuca AndrisaniDaniel AronbergToby AstRebecca BachellerBen BartelleAmy BarzAnindita BiswasHalley BondyTodd BrancherRachel BrasierCourtney BrownCara BrodyCourtney BrownMatthew BrownMorgan Jessilyn BrownBabak BryanElliott BurrisAdam BurrowsJesse CampbellCelia Granados CamposStephen CannadyKeith CarlonNelson CarpentierEve CaseStanford ChanKristi Chenvainu
Karen ChristiansDo Young ChungFranklin ChuquiAlexis ColeOriana ColeTimothy CorbettEmile DaigleQuentin DavisJoshua De SousaParisa DehghaniKatie DesmondMichael DewberryMichah DowtyMichael DrumstasPatricia DukeMaja DylewskaJonathan EvansLori FenstermacherBrooke FerrisLia FioroniJered FloydJonathan FooteKate FriedmanRoberto Lopez GagoTim GambleKelli GannDaniel GarciaMary GeorgeDale GhentTracy GillanJosh GoldbergMelissa GoldbergMichael GoldbergAndrew GoldmanShabbir GonzalezElizabeth GoodElizabeth GowerTawny GrantWhitney GrantKathleen GreenSteven GreenwoodThomas GregoryEleanor GresselRachel GrossGabriela GutierrezChristopher HarrisJerry HergenrederJess Hooks
Felix HuangMolly HunkerGeorge IngallsKeubhyuk JangSuemin JeonJeremiah JosephChris JordanHisham KaderJodie KahnGeorgios Kailis KalalouAlexandra KalmanofskyIoannis KandyliarisReed KennedyJeongin KimSimon KimYugon KimAndrea KirkNizam KizilsencerKenneth KleinLaura KoglerEdward KoslowskyCortney KreerNathan LachenmyerMahayana LandowneClifford LanhamBenjamin LeeThibeaux LincecumNicholas LoAnne LodickDiego LomeliCrystal MacAllumRichard MacchiKatrina MacnabJoseph Sokol-MargolisMorgan Marquis-BoireStephen MarshallDaria MasulloSara McCabeKenneth McklinskiMargaret MeiselGabrielle MelsheimerChristopher MitchellKatherine Smith-MorseSara MuskulusRicardo NegriJoseph NicoliaAviva NovickNaciem Nowrouzi
Dario NunezDaniel O’ReillyAlfonso OlivaRafael PelliAudrey PenvenBarak PilskinEve PogodaAlex PowerMelvin PriesterSuzanne PriestlyMihai RaduRuben Cabanillas RamosMonica RiveraJohn RoarkEdmond RosenBen RudnickAntonio SantiniChris SchaerliOlivier SchefferIrina SchneidClara SchuhmacherYuen ShiehAmy ShortJoshua SilvermanUday SinghTimothy SmithSherri SossiauNadette StasaDavid SteinHyun Choo SungKimberly TateJennifer TavesJennifer TaylorRachel TenneyThomas TholtLorenzo TrainiChristian TrellaBethene TrexelWilliam TurvilleDavid 88 VogelMond WagenveldElysia WheatRyan WhitbySarah WolfeYi-Hsuan YehPeter ZawadzkasRuomei ZhangNicolas Zubiri
FIGMENT SupportersFoundation and Government SupportersAmerican Chai Trust The Awesome FoundationBlack Rock Arts FoundationThe City of Greater Geelong (Australia)Department of Canadian HeritageDouble-R FoundationEdith C. Blum FoundationEugene and Emily Grant Family FoundationFavela FoundationFund for Boston NeighborhoodsGreater Jackson Arts CouncilGreater Pittsburgh Arts CouncilGreenwall FoundationLa Vida Feliz FoundationLower Manhattan Cultural CouncilMilton and Sally Avery Arts FoundationNational Endowment for the ArtsNew York City Department of Cultural AffairsNew York State Council on the ArtsPappagallo Family FoundationPittman Family Foundation
The Puffin FoundationReis FoundationRipple FoundationRose Kennedy Greenway ConservancyThe Sprout FundTecovas Foundation
Community and Event SupportersAlchemyBold Urban Renaissance Network (B.U.R.N.)Burning Man Boston Decompression EventBurning Man New York Decompression EventCostume Cultural SocietyFat Friday FoundationFirefly Arts CollectiveThe Fund for Boston Neighborhoods, Inc.Gratitude NYCinteractiveartsMidtown Partners, Inc.Playa Del FuegoRegional Plan AssociationSan Diego Collaborative Arts Project
2014 Individual Donors ($75+)
Robot Dance Party at FIGMENT Oakland / Photo © 2014 Calista Chandler
Support FIGMENTFIGMENT is powered by donations
Please make a contribution to support FIGMENT’s ambitious 2015 program
of participatory events and interactive exhibitions. You can donate online at
http://figmentproject.org/donate, or by sending a check to Figment Project,
Inc., 111 East 14th Street, #369, New York, NY 10003. All donations are tax
deductible to the extent permitted by law.
FIGMENT is a 501(c)(3) not-for-profit organization entirely funded by grants and individual donations. FIGMENT accepts no corporate sponsorship of any kind. FIGMENT is supported
throughout the USA by the National Endowment of the Arts. FIGMENT NYC is supported by public funds from the New York City Department of Cultural Affairs, in partnership with the
City Council, as well as by the Fund for Creative Communities, supported by the New York State Council on the Arts with the support of Governor Andrew Cuomo and the New York
State Legislature and administered by the Lower Manhattan Cultural Council. FIGMENT Boston is produced with support from the Rose Kennedy Greenway Conservancy, the designated
stewards of the Rose Kennedy Greenway and site of FIGMENT Boston. FIGMENT Jackson is produced with support from the Greater Jackson Arts Council. FIGMENT Geelong is produced
in partnership with Diversitat, our local auspice agency, and is supported by City of Greater Geelong through its Community Festivals Grant Program. FIGMENT Toronto is produced with
support from the Department of Canadian Heritage Building Communities through Arts and Heritage, and in partnership with interactive arts. Thank you for your support!
FIGMENT NYC 2014 Producers Brunch - with FIGMENT team members from all over the US / Photo © 2014 Anthony Collins
Robot Dance Party at FIGMENT Oakland / Photo © 2014 Calista Chandler
Support FIGMENTFIGMENT is powered by donations
Please make a contribution to support FIGMENT’s ambitious 2015 program
of participatory events and interactive exhibitions. You can donate online at
http://figmentproject.org/donate, or by sending a check to Figment Project,
Inc., 111 East 14th Street, #369, New York, NY 10003. All donations are tax
deductible to the extent permitted by law.
FIGMENT is a 501(c)(3) not-for-profit organization entirely funded by grants and individual donations. FIGMENT accepts no corporate sponsorship of any kind. FIGMENT is supported
throughout the USA by the National Endowment of the Arts. FIGMENT NYC is supported by public funds from the New York City Department of Cultural Affairs, in partnership with the
City Council, as well as by the Fund for Creative Communities, supported by the New York State Council on the Arts with the support of Governor Andrew Cuomo and the New York
State Legislature and administered by the Lower Manhattan Cultural Council. FIGMENT Boston is produced with support from the Rose Kennedy Greenway Conservancy, the designated
stewards of the Rose Kennedy Greenway and site of FIGMENT Boston. FIGMENT Jackson is produced with support from the Greater Jackson Arts Council. FIGMENT Geelong is produced
in partnership with Diversitat, our local auspice agency, and is supported by City of Greater Geelong through its Community Festivals Grant Program. FIGMENT Toronto is produced with
support from the Department of Canadian Heritage Building Communities through Arts and Heritage, and in partnership with interactive arts. Thank you for your support!
FIGMENT NYC 2014 Producers Brunch - with FIGMENT team members from all over the US / Photo © 2014 Anthony Collins
Achilles by A Touch of Modern / Photo © 2014 Alex Taferner
2014 Annual ReportBuilding community and inspiring transformation through free public participatory art in our cities