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CALIFORNIA FUTURE BUSINESS LEADERS OF AMERICA CALIFORNIA AWARDS PROGRAM 2014-2015 EDITION

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Page 1: 2014-2015 EDITIONwestlakefbla.weebly.com/.../0/0/...awards_program.pdf · CALIFORNIA AWARDS PROGRAM (CAP) COMMITTEE CAP COORDINATOR BAY SECTION CENTRAL SECTION GOLD COAST SECTION

CALIFORNIA FUTURE BUSINESS LEADERS OF AMERICA

CALIFORNIA AWARDS PROGRAM 2014-2015 EDITION

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1 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 2

CALIFORNIA AWARDS PROGRAM TABLE OF CONTENTS

Summary of Changes .................................................................................................................................................... 5 Eligibility.................................................................................................................................................................................................................. 5 New Events............................................................................................................................................................................................................. 5 Modified Events .................................................................................................................................................................................................... 5 General Guidelines .............................................................................................................................................................................................. 5

Introduction................................................................................................................................................................... 6 Mission Statement ............................................................................................................................................................................................... 6 Program Design & Purpose .............................................................................................................................................................................. 6 California Awards Program (CAP) Committee ........................................................................................................................................... 6

Competitive Events Overview ...................................................................................................................................... 7 Objective Events .................................................................................................................................................................................................. 7 Production Events ............................................................................................................................................................................................... 8 Performance – Interview Events ..................................................................................................................................................................... 8 Performance – Speech Events ......................................................................................................................................................................... 9 Performance – Project Events ....................................................................................................................................................................... 10 Performance – Report Events ........................................................................................................................................................................ 11 Performance – Role Play Events ................................................................................................................................................................... 12

Special Notes to Advisers and Administrators .......................................................................................................... 13

Preparing for Competition ......................................................................................................................................... 13

General Event Guidelines ........................................................................................................................................... 14 Eligibility................................................................................................................................................................................................................ 14 Repeat Competitors .......................................................................................................................................................................................... 14 Grade Level Specific Events ........................................................................................................................................................................... 15 Sequenced Events ............................................................................................................................................................................................. 15 Use of Calculators .............................................................................................................................................................................................. 15 Breaking Ties ....................................................................................................................................................................................................... 15 Substitutions ....................................................................................................................................................................................................... 16 Additional Information .................................................................................................................................................................................... 16

Event Type Guidelines ................................................................................................................................................ 17 Objective Events – Number of Entries........................................................................................................................................................ 17 Objective Events – Wild Card Entries .......................................................................................................................................................... 18 Objective Events – Number of Competitors Advance to State ......................................................................................................... 18 Production Events ............................................................................................................................................................................................. 19 Performance Events – General ...................................................................................................................................................................... 20 Performance Events – Prejudged ................................................................................................................................................................ 22 Performance Events – Sequestered ............................................................................................................................................................ 23 Performance Events – Report ........................................................................................................................................................................ 24

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3 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

CALIFORNIA AWARDS PROGRAM (CONTINUED) TABLE OF CONTENTS

Objective Events.......................................................................................................................................................... 25 Accounting I ........................................................................................................................................................................................................ 26 Agribusiness ........................................................................................................................................................................................................ 27 Business Calculations ....................................................................................................................................................................................... 28 Business Communication ............................................................................................................................................................................... 29 Business Law ........................................................................................................................................................................................................ 30 Business Math ..................................................................................................................................................................................................... 31 Business Procedures ......................................................................................................................................................................................... 32 Computer Problem Solving ........................................................................................................................................................................... 33 Cyber Security ..................................................................................................................................................................................................... 34 Economics ............................................................................................................................................................................................................ 35 FBLA Principles & Procedures ........................................................................................................................................................................ 36 Health Care Administration ........................................................................................................................................................................... 37 Insurance and Risk Management ................................................................................................................................................................. 38 Introduction to Business ................................................................................................................................................................................. 39 Introduction to Business Communication ................................................................................................................................................ 40 Introduction to Information Technology .................................................................................................................................................. 41 Introduction to Parliamentary Procedure ................................................................................................................................................. 42 Networking Concepts ...................................................................................................................................................................................... 43 Personal Finance ................................................................................................................................................................................................ 44 Securities and Investments ............................................................................................................................................................................ 45

Production Events ....................................................................................................................................................... 46 Accounting II ....................................................................................................................................................................................................... 47 Computer Applications ................................................................................................................................................................................... 49 Database Design & Applications .................................................................................................................................................................. 50 Spreadsheet Applications ............................................................................................................................................................................... 51 Word Processing ................................................................................................................................................................................................ 52

Performance – Interview Events ................................................................................................................................ 53 Future Business Leader .................................................................................................................................................................................... 54 Job Interview ....................................................................................................................................................................................................... 56

Performance – Speech Events .................................................................................................................................... 58 Creed ...................................................................................................................................................................................................................... 59 Impromptu Speaking ....................................................................................................................................................................................... 60 Public Speaking I ................................................................................................................................................................................................ 62 Public Speaking II ............................................................................................................................................................................................... 64

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 4

CALIFORNIA AWARDS PROGRAM (CONTINUED) TABLE OF CONTENTS

Performance – Project Events .................................................................................................................................... 66 3D Animation ...................................................................................................................................................................................................... 67 Business Ethics .................................................................................................................................................................................................... 69 Business Presentation ...................................................................................................................................................................................... 71 Computer Game & Simulation Programming ......................................................................................................................................... 73 Desktop Application Programming ............................................................................................................................................................ 76 Desktop Publishing ........................................................................................................................................................................................... 80 Digital Design & Promotion ........................................................................................................................................................................... 82 Digital Video Production ................................................................................................................................................................................. 84 E-business ............................................................................................................................................................................................................. 86 Electronic Career Portfolio .............................................................................................................................................................................. 88 Emerging Business Issues ............................................................................................................................................................................... 90 Mobile Application Development ............................................................................................................................................................... 92 Public Service Announcement ...................................................................................................................................................................... 94 Social Media Campaign ................................................................................................................................................................................... 96 Website Design ................................................................................................................................................................................................... 98

Performance – Report Events ................................................................................................................................... 100 American Enterprise Project ........................................................................................................................................................................101 Business Financial Plan ..................................................................................................................................................................................103 Business Plan .....................................................................................................................................................................................................105 Community Service Project ..........................................................................................................................................................................108 Local Chapter Annual Business Report ....................................................................................................................................................110 Partnership with Business Project .............................................................................................................................................................111

Performance – Role Play Events ............................................................................................................................... 113 Banking & Financial Systems .......................................................................................................................................................................114 Client Service .....................................................................................................................................................................................................116 Entrepreneurship .............................................................................................................................................................................................118 Global Business .................................................................................................................................................................................................120 Help Desk ............................................................................................................................................................................................................122 Hospitality Management ..............................................................................................................................................................................124 Management Decision Making ...................................................................................................................................................................126 Management Information Systems...........................................................................................................................................................128 Marketing ...........................................................................................................................................................................................................130 Network Design ................................................................................................................................................................................................132 Parliamentary Procedure ..............................................................................................................................................................................134 Sports & Entertainment Management .....................................................................................................................................................136

Recognition Program ................................................................................................................................................ 138 Gold Seal Chapter Award of Merit .............................................................................................................................................................139 Membership Awards ......................................................................................................................................................................................140 Sweepstakes Award ........................................................................................................................................................................................141 Outstanding Local Chapter Adviser ..........................................................................................................................................................142 Who’s Who in FBLA .........................................................................................................................................................................................143 California FBLA Scholarship .........................................................................................................................................................................144

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5 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SUMMARY OF CHANGES CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION UPDATED DECEMBER 2014

Due to the high number of changes this year, it is extremely important for ALL chapters to thoroughly review ALL guidelines.

ELIGIBILITY The top four (4) competitors in events requiring only objective tests will represent California at the National Leadership Conference. Refer to event guidelines for additional eligibility information.

NEW EVENTS STARTING AT SECTION LEVEL

Securities & Investments—individual event; objective test STARTING AT STATE LEVEL

3D Animation—individual or team event; prejudged video; presentation

Social Media Campaign—individual or team event; prejudged video; presentation NOTE: Sales Presentation, Microsoft Office Specialist (MOS) Excel, and Microsoft Office Specialist (Word) will NOT be offered in the California Awards Program.

MODIFIED EVENTS DESKTOP APPLICATION PROGRAMMING. Each chapter may submit one (1) entry. ELECTRONIC CAREER PORTFOLIO. Guidelines and rating sheets have been revised. EMERGING BUSINESS ISSUES. Teams present both sides; presentation time increased to seven (7) minutes;

competitors no longer sequestered. FUTURE BUSINESS LEADER. Cover letter and resume must be pre-submitted (section and state level); interview

time increased to fifteen (15) minutes (state level only). JOB INTERVIEW. Six (6) copies of materials are required. LOCAL CHAPTER ANNUAL BUSINESS REPORT. Report page maximum reduced to fifteen (15) pages; rating

sheets have been revised. PUBLIC SERVICE ANNOUNCEMENT. Script submission eliminated. PUBLIC SPEAKING I & II. Outline submission eliminated.

GENERAL GUIDELINES EVENT TYPES. Competitive Events are now categorized by event type. ELIGIBILITY. Eligibility deadlines updated—competitors must be paid members by January 23 to compete at the

section level, March 1 to compete at the state level. Photo ID and name badge are required for competition. DRESS CODE. Competitors in all events must be in dress code, or be disqualified. SUBMISSION. All prejudged submission deadlines are RECEIVED dates, regardless of mail or online submission;

some events require different submission types. FINAL SCORES. All prejudged components have weight in final score. SEQUESTERING. Updated guidelines. SUBSTITUTIONS. Updated guidelines. CHAPTER REPORTS. Reports may be authored by any number of students; up to three (3) students may present. AUDIENCE. Audience is allowed for every performance event except Creed, Future Business Leader, and Job

Interview; electronic devices must be off and put away; no interaction allowed with competitors.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 6

INTRODUCTION THIS DOCUMENT IS COMPLETELY SELF-CONTAINED FOR CALIFORNIA FBLA. REFER TO THE COMPETITIVE EVENTS SECTION OF THE CHAPTER MANAGEMENT HANDBOOK ONLY IF YOU ARE COMPETING AT THE NATIONAL LEADERSHIP CONFERENCE. IT IS HIGHLY RECOMMENDED THAT YOU THOROUGHLY REVIEW THIS DOCUMENT FOR ALL COMPETITIVE EVENT RULES AND REGULATIONS. There are revisions/additions/corrections to this edition. These guidelines and rating sheets will be in effect beginning with the 2015 Section and State Leadership Conferences. The California Awards Program Committee is responsible for monitoring the competitive events program and making recommendations to the Management Team. If you would like to express an opinion about a competitive event, please discuss this with the committee representative from your section.

MISSION STATEMENT The FBLA mission is to prepare students for successful careers in business through support for curriculum development and innovative assessment tools. To help meet that charge, the FBLA Competitive Events Program has been developed and made available to local and state chapters for use in assessing students in the various knowledge, skills, and abilities that make up today’s business education curriculum.

PROGRAM DESIGN & PURPOSE The California Competitive Events Program at the Section and State Leadership Conferences exemplifies the range of activities and focus of FBLA and is based on the guidelines from the national office. These events are based on projects developed from the goals of FBLA and the curricula of business education programs. FBLA is committed to facilitating the transition of its members from their educational development into their career path. The Competitive Events Program plays a central role in delivering on this commitment. The program allows members to demonstrate and validate their mastery of essential business concepts, skills, and knowledge. In addition, members participating in this program will:

demonstrate their career competencies, business knowledge, and job-related skills expand their leadership skills demonstrate their competitive spirit

receive recognition for their achievements encourage community service

The FBLA Competitive Events Program is designed to correlate with the Business Education Curriculum Standards published by the National Business Education Association (NBEA), and the U.S. Department of Education Career Clusters. Each event’s guidelines indicate the specific NBEA Standard(s) and Career Cluster(s) the event addresses.

CALIFORNIA AWARDS PROGRAM (CAP) COMMITTEE CAP COORDINATOR BAY SECTION CENTRAL SECTION GOLD COAST SECTION

Lona Kwan Management Team Liaison

Graeme Logie Homestead High School

Shawne Arnold John H. Pitman High School

Sue Coupland Lompoc High School

INLAND SECTION MISSION VALLEY SECTION NORTHERN SECTION SOUTHERN SECTION

Ty Watkins Diamond Bar High School

Tam Ly-Wong South El Monte High School

Doug Ahlers Sutter Union High School

Joe Bennett Pacific Academy

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7 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPETITIVE EVENTS OVERVIEW The California Awards Program offers competitive events for participation at the Individual (I), Team (T), and Chapter (C) level. Some competitive events are offered at both the Section and State Leadership Conferences while other events are only offered at the State Leadership Conference. Below is an overview of competitive event types:

OBJECTIVE EVENTS

Each competitor takes a one-hour multiple choice test administered at the conference. Participants compete as individuals in all objective events. Each chapter is allowed to enter three (3) to six (6) competitors for each event, depending on chapter size (see the section Objective Events – Number of Entries).

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Accounting I X X X X X Agribusiness X X X Business Calculations X X X X

Business Communication X X X Business Law X X X Business Math X X X X X X Business Procedures X X X Computer Problem Solving X X X Cyber Security X X X

Economics X X X FBLA Principles and Procedures X X X X X Health Care Administration X X X

Insurance & Risk Management X X X Introduction to Business X X X X X Introduction to Business Communication X X X X X Introduction to Information Technology X X X X X Introduction to Parliamentary Procedure X X X

Networking Concepts X X Personal Finance X X X X Securities & Investments X X X X

1 Calculators will be provided for these events (see the section Use of Calculators). 2 These events are restricted to students in grades 7-10 only (see the section Grade Level Specific Events). 3 A transcript must be submitted for each competitor participating in these events. 4 These events qualify as “wild card” entries at the state level (see the section Objective Events – Wild Card Entries).

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 8

COMPETITIVE EVENTS OVERVIEW (CONTINUED)

PRODUCTION EVENTS Each competitor takes a one- or two-hour production test administered at the competitor’s local school site. To compete in production events, advisers must submit a test request by the date specified on the conference registration guide. Completed tests are mailed back to California FBLA for judging prior to the conference. At the conference, competitors take an additional one-hour multiple choice test. Participants compete as individuals in all production events. Each chapter is allowed to enter up to three (3) competitors for each event.

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Accounting II X X X Computer Applications X X Database Design & Applications X X Spreadsheet Applications X X Word Processing X X

1 Calculators will be provided for Accounting II during the objective test only (see the section Use of Calculators).

PERFORMANCE – INTERVIEW EVENTS To compete in interview events, competitors must submit application materials by the date specified on the conference registration guide. Future Business Leader (FBL) competitors take an additional one-hour multiple choice test at the conference. Finalists are interviewed by a panel of judges at the conference. Job Interview finalists are determined by application material scores; FBL finalists are determined by the objective test scores. Participants compete as individuals in all interview events. Each chapter is allowed to enter up to two (2) competitors for each event.

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Future Business Leader (FBL) X X X Job Interview X X

1 Calculators will be provided for FBL during the objective test only (see the section Use of Calculators).

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9 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPETITIVE EVENTS OVERVIEW (CONTINUED)

PERFORMANCE – SPEECH EVENTS Each competitor delivers a speech in front of a panel of judges at the conference. Participants compete as individuals in all speech events. Each chapter is allowed to enter one (1) competitor for each event.

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Creed X X X X Impromptu Speaking X X X Public Speaking I X X X X Public Speaking II X X

1 These events are restricted to students in grades 7-10 only (see the section Grade Level Specific Events). 2 A transcript must be submitted for each competitor participating in these events. 3 Impromptu Speaking competitors are sequestered prior to their performance (see the section Performance

Events – Sequestered Events).

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 10

COMPETITIVE EVENTS OVERVIEW (CONTINUED)

PERFORMANCE – PROJECT EVENTS Competitors complete a project based on the provided topic. Projects are submitted to California FBLA for judging prior to the conference. At the conference, finalists present their project in front of a panel of judges. Participants compete as individuals (I) or teams (T) in project events. Each chapter is allowed to enter one (1) entry for each event.

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3D Animation I, T X 5 Business Ethics T X 10 Business Presentation I, T X 10 Computer Game & Simulation Programming I, T X 5 Desktop Application Programming I X 5 Desktop Publishing 1 I, T X 10

Digital Design & Promotion I, T X 5 Digital Video Production I, T X 5 E-Business I, T X 5

Electronic Career Portfolio I X 5 Emerging Business Issues T X 10 Mobile Application Development I, T X 5 Public Service Announcement I, T X 5 Social Media Campaign I, T X 5

Web Site Design I, T X 5

1 Desktop Publishing does not have a presentation component. Instead, competitors take a one-hour, collaborative multiple choice test at the conference.

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11 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPETITIVE EVENTS OVERVIEW (CONTINUED)

PERFORMANCE – REPORT EVENTS Competitors complete a report based on the provided topic. Reports are submitted to California FBLA for judging prior to the conference. At the conference, finalists present their report in front of a panel of judges. Participants compete as individuals (I) or teams (T), or on behalf of their chapter (C) in report events. Each chapter is allowed to enter one (1) entry for each event.

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American Enterprise Project C X 5 Business Financial Plan I, T X 5 Business Plan I, T X 5 Community Service Project C X 5

Local Chapter Annual Business Report 1 C X 10 Partnership With Business Project C X 5

1 Local Chapter Annual Business Report does not have a presentation component.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 12

COMPETITIVE EVENTS OVERVIEW (CONTINUED)

PERFORMANCE – ROLE PLAY EVENTS To compete in role play events, competitors take a one-hour, collaborative multiple choice test at the conference. Finalists will participate in a role play scenario with a panel of judges. Competitors are sequestered prior to receiving the role play scenario. Participants compete as individuals (I) or teams (T) in role play events. Each chapter is allowed to enter one (1) entry for each event.

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Banking & Financial Systems T X X T 5 Client Service 2 I X 12

Entrepreneurship T X X X T 5 Global Business T X X T 5 Help Desk I X I 10

Hospitality Management T X X T 5 Management Decision Making T X X T 5 Management Information Systems T X T 5

Marketing T X X T 5 Network Design T X X T 5 Parliamentary Procedure 3 T X X I 5 Sports & Entertainment Management T X X T 5

1 Calculators will be provided for these events (see the section Use of Calculators). 2 Client Service does not have a multiple choice test component. All competitors participate in the role play scenario. 3 The Parliamentary Procedure multiple choice test is not collaborative. Each competitor in the team takes the test separately; individual scores are averaged to determine the team score.

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13 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SPECIAL NOTES TO ADVISERS AND ADMINISTRATORS Chapter advisers and school administrators are encouraged to keep the following points in mind as they prepare their students for participation in the FBLA Competitive Events Program. Competitive events are excellent motivating devices; they help to instill the desire to learn and to achieve.

To be the best generally requires innate ability, high motivation, and many hours of hard work.

Travel and interaction with students from other schools are tremendous learning opportunities for students.

Competitive events can be helpful in building school spirit and in publicizing a business program.

Competitive events should not be used to determine curricula, teaching methodology, time spent on class

activities, textbooks to be adopted, grading procedures, or for teacher evaluations.

Excessive class time should not be spent on areas covered in competitive events at the expense of other subject matter that should be taught.

Delaying contestant selection as long as possible is encouraged so more students are striving for mastery or excellence in a particular area.

A teacher’s competence or effectiveness should not be judged by the number of student winners. A teacher is not an excellent teacher simply because a student wins a competitive event.

Likewise, the success of a local chapter should not be determined strictly by the performance of its members in competitive events. While an important element of the overall FBLA program, competitive events are just that—a

part. Many activities and programs work together to build a successful chapter.

Teachers should recognize the value of competitive events, maintain a professional attitude towards the events, and keep them in proper perspective.

PREPARING FOR COMPETITION COMPLY WITH ENTRY PROCEDURES AND REGULATIONS.

Check the status of membership dues. Students wishing to compete must be paid members by the stated deadlines for section and state competition.

Members must be registered for the conference in order to participate in a competitive event. Ensure that registration forms are completed properly and submitted by the published deadline. This is the

responsibility of the local adviser for section and state competitions. BE FAMILIAR WITH THE EVENT GUIDELINES.

Check the current edition of the document for a complete listing of competitive events.

Thoroughly review ALL appropriate guidelines AND rating sheets. Become completely familiar with the procedures to be followed in administering the event. Determine from the rating sheets and guidelines exactly what areas will be judged.

PREPARE FOR COMPETITION.

Where appropriate, involve faculty, other members, advisory committee members, and businesspeople. These are excellent resources—use them!

Practice makes perfect! Try to create realistic practice tests and simulate performance sessions.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 14

PREPARING FOR COMPETITION (CONTINUED) IDENTIFY AND ASSEMBLE NEEDED RESOURCES.

Obtain textbooks on your subject matter to study. Competitive event study and reference materials can be ordered at www.FBLAMarketPlace.com. FBLA Nationals also provides a reference guide with sample materials: www.fbla.org/docs/ct/fbla_reference_guide.asp.

Contact former and current chapter members who have entered this event in previous years. Find mentors and other experts who can help you prepare.

COMPLY WITH COMPETITION REGULATIONS.

Be familiar with the information to be provided and the deadlines to be met. Make sure copies of materials submitted to judges are error-free and in the proper format. Calculators supplied by section or state competition can be used in objective tests as appropriate.

GENERAL EVENT GUIDELINES

ELIGIBILITY MEMBERSHIP DUES. All participants who enter a competitive event must have paid state and national dues by

January 23 (for section competition) and March 1 (for state competition).

RECOGNITION EVENTS. A participant, not chapter, entered in a recognition event will not preclude that participant from competing in another individual, team, and/or chapter event.

INDIVIDUAL, TEAM, AND CHAPTER EVENTS. A member may only enter in two (2) active (individual or team)

events and one (1) chapter event.

REPEAT COMPETITORS

Students may not repeat an event if he/she has previously competed in that event at the National Leadership Conference (NLC). Exceptions are as follows: MODIFIED EVENTS. An individual may compete in the same event when the event is modified. TEAM EVENTS. One (1) competitor of the team may have competed in the same event at one (1) previous NLC;

however, they may not compete more than twice in the event at the national level. CHAPTER EVENTS. Competitors may compete in a chapter event more than once. (American Enterprise Project,

Community Service Project, and Partnership with Business Project).

INDIVIDUAL ENTRY. A competitor who competed as an individual entry in a team event at the national level may compete in the same event a second time as part of a team but not a second time as an individual.

PARLIAMENTARY PROCEDURE. Two (2) competitors of the team may have competed in this event at a previous NLC; however, they may not compete more than twice in this event at the national level.

PILOT EVENTS. Participation in a pilot event at NLC does not disqualify a member from competing in the same

event if it becomes an official competitive event.

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15 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

GENERAL EVENT GUIDELINES (CONTINUED)

GRADE LEVEL SPECIFIC EVENTS

APPLICABLE EVENTS Business Math Creed

FBLA Principles and Procedures

Introduction to Business

Introduction to Business Communication Introduction to Information Technology

Introduction to Parliamentary Procedure

Public Speaking I

Events stated above are only for 7th to 10th grade members. However, 7th and 8th grade members are not eligible to compete at the National Leadership Conference per national guidelines. A proof of grade level for competitors in 9th and 10th grades must be sent with conference registration materials.

SEQUENCED EVENTS

APPLICABLE EVENTS

Accounting I and Accounting II

Business Math and Business Calculations Introduction to Business Communication and Business Communication Introduction to Parliamentary Procedure and Parliamentary Procedure

Public Speaking I and Public Speaking II Events stated above are linked in a series. Once a member has competed at the National Leadership Conference in the second or advanced event in the series, he/she may not subsequently compete in the first or introductory event.

USE OF CALCULATORS

APPLICABLE EVENTS Accounting I Accounting II

Banking & Financial Systems

Business Calculations

Business Math Entrepreneurship

Future Business Leader Network Design

Networking Concepts

Personal Finance

Securities & Investments

A basic calculator will be provided for events stated above. Competitors may not bring their own calculator.

BREAKING TIES

OBJECTIVE EVENTS. Ties are broken by comparing the correct number of answers to the last 10 questions on the exam. If a tie remains, the next group of 10 questions are used. This process continues until the tie can be broken.

PRODUCTION EVENTS. The production test score will be used to break a tie. ROLE PLAY EVENTS (except Client Service). The objective test score will be used to break a tie based on the tie

breaking criteria of objective tests. PROJECT & REPORT EVENTS (except Local Chapter Annual Business Report). The project/report score will be

used to break a tie.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 16

GENERAL EVENT GUIDELINES (CONTINUED)

SUBSTITUTIONS Competitors cannot be substituted with another member from the same chapter for any event after the conference registration deadline. Substitutions are only allowed when advancing to the next level of competition for some team events and for chapter events (either section to state or state to national). Review the following guidelines for details: INDIVIDUAL EVENTS. Substitutions are not allowed for individual events. If an individual cannot participate in the

next level of competition, his or her spot is forfeited to the next eligible competitor.

TEAM EVENTS (EXCEPT PARLIAMENTARY PROCEDURE). Substitutions are allowed for team events without a prejudged component if at least one (1) of the original team members advance to the next level of competition. If at least one (1) team member cannot participate in the next level, the team’s spot is forfeited to the next eligible competitor(s).

Team of 2: One (1) team member must remain in the competition. That team member may find one (1) substitute to move forward as a team of two (2) or compete as an individual, if allowed for that event.

Team of 3: Two (2) team members must remain in the competition to compete as a team of three (3). If two (2) out of (3) team members drop out, the remaining team member may find one (1) substitute to move forward as a team of two (2), or compete as an individual, if allowed for that event.

PARLIAMENTARY PROCEDURE. Substitutions are allowed for Parliamentary Procedure teams if at least two (2) of

the original team members advance to the next level of competition. If at least two (2) of the original team members cannot participate in the next level, the team’s spot is forfeited to the next eligible team. Team of 4: Two (2) team members must remain in the competition. Team of 5: Three (3) team members must remain in the competition. If three (3) out of (5) team members drop

out, the remaining two (2) team members may find two (2) substitutes to move forward as a team of (4). CHAPTER EVENTS. Substitutions are allowed for chapter events with a performance component if the chapter

participates in the next level of competition.

ADDITIONAL INFORMATION DRESS CODE. Competitors must adhere to the official FBLA dress code in order to participate in a competitive

event. Administrators will be checking dress code before a competitor is admitted into the event. If a competitor is found to be out of compliance with the official FBLA dress code after starting an objective test or performance, he/she will be allowed to finish the test or performance, but will be disqualified.

PHOTO IDENTIFICATION. Competitors must show an original, official photo identification (e.g., driver’s license, school ID) at the start of the event, or he/she will not be allowed to compete. A copy is not acceptable.

NAME BADGE. Competitors must be wearing their official conference name badge at the start of the event, or he/she will not be allowed to compete. Lost badges can be replaced at Conference Headquarters with a photo ID.

NO. 2 PENCILS. Competitors must furnish their own No. 2 pencils and erasers for objective tests and performance

events that have a preparation component. EVENT SCHEDULES. Competitors must report on time for their competitive event or be disqualified.

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17 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

GENERAL EVENT GUIDELINES (CONTINUED)

ADDITIONAL INFORMATION (CONTINUED) COMPETITION LOCATION. The production portion and prejudged portion of Production and Prejudged Events

are completed and submitted prior to the conference. The remaining portion(s) of the event will be administered at the conference. All other events are fully administered at the conference.

ELECTRONIC DEVICES. No photographs may be taken and no video or audio recording devices may be used

during any competitive event. With the exception of presentation equipment used for some performance events, all electronic devices, including cellphones, must be turned off and put away during competition.

AMERICANS WITH DISABILITIES ACT (ADA). California FBLA meets the criteria specified in the Americans with

Disabilities Act for all participants who submit a special needs form: cafbla2014.wufoo.com/forms/participants-with-special-needs-notification-form

ADDITIONAL MATERIALS. Textbooks, other resource materials, and electronic devices may not be taken to or

used during competitive events. Exceptions to this rule are indicated in the guidelines for each individual event. When an event's guideline specifies materials or equipment that may be used, only those materials or that equipment may be used. If an item is not listed, it is to be assumed that it is not allowed.

AWARDS. The maximum number of winners for each competitive event is ten (10). Only one (1) award is given to

schools competing in chapter events (America Enterprise Project, Community Service Project, Local Chapter Annual Business Report, and Partnership with Business Project).

EVENT TYPE GUIDELINES

OBJECTIVE EVENTS – NUMBER OF ENTRIES

APPLICABLE EVENTS

Accounting I Accounting II* Agribusiness

Business Calculations Business Communication Business Law Business Math

Business Procedures Computer Problem Solving

Cyber Security

Economics FBLA Principles and Procedures Health Care Administration

Insurance & Risk Management Introduction to Business Introduction to Business Communication Introduction to Information Technology

Personal Finance Securities & Investments

*Accounting II is considered an Objective Event at the section level only. See the event guidelines for more details. The number of competitors from each chapter who can enter in events stated above will be based on local chapter membership as of the official membership dues deadline dates—January 23 (for section competition). This is only applicable to Objective Events starting at the section level. The maximum number of entries is as follows:

0 – 49 members 3 competitors 50 – 74 members 4 competitors 75 – 100 members 5 competitors 101+ members 6 competitors

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 18

EVENT TYPE GUIDELINES (CONTINUED)

OBJECTIVE EVENTS – WILD CARD ENTRIES

APPLICABLE EVENTS Accounting I Agribusiness

Business Calculations

Business Communication Business Law Business Math Business Procedures

Computer Problem Solving Cyber Security

Economics FBLA Principles and Procedures

Health Care Administration

Insurance & Risk Management Introduction to Business Introduction to Business Communication Introduction to Information Technology

Personal Finance Securities & Investments

Each chapter will have two “wild card” entries at the state level. This will be for any Objective Event that starts at the section level only. For clarification purposes, any one student may only enter one event as a “wild card.” A “wild card” event counts as one of the two active events a student may enter.

OBJECTIVE EVENTS – NUMBER OF COMPETITORS ADVANCE TO STATE

APPLICABLE EVENTS Accounting I

Agribusiness Business Calculations Business Communication

Business Law Business Math

Business Procedures Computer Problem Solving

Cyber Security

Economics

FBLA Principles and Procedures Health Care Administration Insurance & Risk Management

Introduction to Business Introduction to Business Communication

Introduction to Information Technology Personal Finance

Securities & Investments

A minimum of the top five (5) places from each section competition in Objective Events will represent their section at the State Leadership Conference. The winners’ list from each section competition will indicate the number of places that are eligible. However, if stated events above have the following number of competitors at the section level, more than five (5) winners will be able to compete at the state level as shown below:

44 – 51 competitors 6 competitors advance to state level 52 – 60 competitors 7 competitors advance to state level 61 – 67 competitors 8 competitors advance to state level 68 – 74 competitors 9 competitors advance to state level 75 – 83 competitors 10 competitors advance to state level

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19 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

EVENT TYPE GUIDELINES (CONTINUED)

PRODUCTION EVENTS

APPLICABLE EVENTS Accounting II* Computer Applications

Database Design & Applications

Spreadsheet Applications Word Processing

*Accounting II is a Production Event at the state level only. See the event guidelines for more details. The production portion is administered at the local school site prior to the section and state conference for all competitors. PRODUCTION EVENT REQUEST FORM. The local chapter adviser must register by completing the information

requested on the Production Event Request Form by December 19, 2014 (section) and March 6, 2015 (state). Access the form at www.cafbla.org.

TEST PROCTOR. A test proctor must be specified on the Production Event Request Form to receive all production

tests. This person must be a certificated teacher or a school staff member and cannot be an adviser or a parent. You may have more than one test proctor; however, all tests will be sent to one designee.

CALCULATORS. Calculators are not allowed on production tests. DOCUMENT PREPARATION. Documents prepared for production events must be prepared by the competitor

without help from the adviser or any other person. REFERENCE MATERIALS. Competitors may bring prepared templates to the production portion of Accounting II.

Competitors in Computer Applications and Word Processing may use the Format Guide on the production test. Competitors in Computer Applications may also use a dictionary on the production test. No materials are allowed for Database Design & Applications or Spreadsheet Applications.

RESULTS. At both the section and state levels, the score received on the production portion will constitute 85

percent of the final event score, and the score received on the objective test will constitute 15 percent of the final event score, with the exception of Accounting II. For Accounting II, each component will constitute 50 percent of the final event score.

ALLOTTED TIME. One hour is permitted for Accounting II, Database Design & Applications, Spreadsheet

Applications, and Word Processing. Two hours are allowed for Computer Applications. Time must run continuously and cannot be broken into multiple sessions. Once an event has begun, the clock may only be stopped for repair of technical problems outside the control of the student being tested.

JUDGING. There are not specific dates for administering the school-site production tests, but there is a specified

date when tests must be returned to the designated person. All materials must be received by January 23, 2015 (section) and postmarked by March 25, 2015 (state) in order to be judged.

DISQUALIFICATION. All tests, completed or not, and materials (e.g. Competitor Certification Form) must be

returned for grading. Any missing tests and/or materials will result in disqualification of all competitors in that particular competitive event.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 20

EVENT TYPE GUIDELINES (CONTINUED)

PRODUCTION EVENTS (CONTINUED) STANDARDS OF MAILABILITY. The following regulations apply to the Computer Applications and Word

Processing events. Materials submitted in these events are graded against the standard of zero errors and businesslike format. The Format Guide must be followed to ensure proper formatting of any word processing document in these events.

SLIGHT CORRECTIONS. The following will result in a penalty of two (2) points per error:

o Omission of a non-essential part of a document (e.g. reference initials, enclosure notation) o Minor errors in vertical or horizontal placement o Minor spacing errors o Inserted or omitted words that do not change the meaning of the sentence

SERIOUS CORRECTIONS. The following errors result in a penalty of five (5) points per error: o Keying or spelling errors o Inserted or omitted words that change the meaning of the sentence o Formatting errors o Failure to follow directions

PERFORMANCE EVENTS – GENERAL

APPLICABLE EVENTS Interview

Future Business Leader Job Interview Speech

Creed

Impromptu Speaking

Public Speaking I

Public Speaking II Project

3D Animation Business Ethics Business Presentation Computer Game & Simulation Programming

Desktop Application Programming Desktop Publishing* Digital Design & Promotion

Digital Video Production

E-business Electronic Career Portfolio Emerging Business Issues Mobile Application Development

Public Service Announcement Social Media Campaign Web Site Design

Report

American Enterprise Project Business Financial Plan Business Plan

Community Service Project Local Chapter Annual Business Report* Partnership With Business Project

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21 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

EVENT TYPE GUIDELINES (CONTINUED)

PERFORMANCE EVENTS – GENERAL (CONTINUED)

APPLICABLE EVENTS (CONTINUED) Role Play

Banking & Financial Systems

Client Service Entrepreneurship Global Business Help Desk Hospitality Management

Management Decision Making

Management Information Systems Marketing Network Design Parliamentary Procedure Sports & Entertainment Management

*Desktop Publishing and Local Chapter Annual Business Report do not have presentation components. All other guidelines within their sub-categories apply.

PREPARATION. Competitors must prepare interviews, speeches, presentations, projects, and reports. Advisers

and others are not permitted to help. EQUIPMENT. The room will be supplied with a screen, power, and table for performance events requiring

technology. Competitors are responsible for all other equipment (e.g. laptop, projector, extension cord).

INTERNET. Internet access will NOT be provided for any event. Competitors in performance events requiring technology should be prepared to present offline with screenshots or downloaded projects/reports as necessary.

TEAM EFFORT. Team members must perform all aspects of the presentation/performance (e.g. setup, speaking,

operating audio/visual equipment). Others may not provide assistance. All team members are expected to actively participate in all components of the event.

OBSERVATION. Preliminary performances are not open to conference attendees. Final performances are open to

conference attendees, space permitting (with the exception of Creed and interview events). All attendees must follow the dress code and wear their name badge. All electronic devices must be turned off and put away. Audience members are not permitted to interact with judges.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 22

EVENT TYPE GUIDELINES (CONTINUED)

PERFORMANCE EVENTS – PREJUDGED

APPLICABLE EVENTS Interview Events*

Future Business Leader Received by March 6, 2015

Job Interview Received by March 6, 2015

Project Events

3D Animation Received by February 13, 2015

Business Ethics Received by February 13, 2015

Business Presentation Received by February 13, 2015

Computer Game & Simulation Programming Received by February 13, 2015

Desktop Application Programming Received by February 13, 2015

Desktop Publishing Received by February 13, 2015

Digital Design & Promotion Received by February 13, 2015

Digital Video Production Received by February 13, 2015

E-business Received by February 13, 2015

Electronic Career Portfolio Received by February 13, 2015

Emerging Business Issues Received by February 13, 2015

Mobile Application Development Received by February 13, 2015

Public Service Announcement Received by February 13, 2015

Social Media Campaign Received by February 13, 2015

Web Site Design Received by February 13, 2015

Report Events

American Enterprise Project Received by March 6, 2015

Business Financial Plan Received by February 13, 2015

Business Plan Received by February 13, 2015

Community Service Project Received by March 6, 2015

Local Chapter Annual Business Report Received by March 6, 2015

Partnership With Business Project Received by March 6, 2015

*Interview Event submission dates indicated are for the state level only. Submission deadlines for the section level vary by section. Check your section conference registration materials for details.

Competitors entered in Performance Events with a prejudged component must be registered online for the State Leadership Conference and have paid conference registration in order for their submission to be judged. Submissions received after the deadline will not be judged. Finalists and scheduled performance times will be posted prior to the State Leadership Conference. Note: The panel of judges evaluating prejudged materials may NOT be the same panel evaluating the presentations. Prejudged materials may not be returned.

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23 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

EVENT TYPE GUIDELINES (CONTINUED)

PERFORMANCE EVENTS – SEQUESTERED

APPLICABLE EVENTS Speech Events

Impromptu Speaking

Role Play Events

Banking & Financial Systems Client Service Entrepreneurship Global Business

Help Desk

Hospitality Management

Management Decision Making Management Information Systems Marketing Network Design

Parliamentary Procedure

Sports & Entertainment Management

Competitors must report to the waiting room before doors close as indicated in the conference program. Note: It is recommended that participants competing in sequestered events only enter in that event. No accommodations will be made for competitors to leave the waiting room to compete in other events. GRACE PERIOD. Competitors will be allowed a five-minute window to arrive after the doors of the waiting room

are closed. Competitors who arrive during that five-minute window will be assessed a ten-point penalty. Competitors who arrive after the five-minute window will be disqualified from their event.

SEQUESTERED RULES.

Competitors must be escorted from room to room.

Competitors may bring food and drinks to the holding room. Competitors may not communicate with outside individuals.

No electronic devices, including cellphones and laptops are allowed after arriving at the holding room.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 24

EVENT TYPE GUIDELINES (CONTINUED)

PERFORMANCE EVENTS – REPORT

APPLICABLE EVENTS American Enterprise Project Business Financial Plan

Business Plan

Community Service Project Local Chapter Annual Business Report

Partnership with Business Project

PREPARATION. Competitors must prepare reports. Advisers and others are not permitted to help.

TIMEFRAME. Reports must describe activities from the previous State Leadership Conference to the current State

Leadership Conference. SUBMISSION. Reports must be submitted online in PDF format by the published deadline. PAGE REQUIREMENT.

Reports must not exceed fifteen (15) pages (Exception: Business Plan must not exceed thirty (30) pages). A title page, divider pages, and appendices are optional and must be included in the page count.

REPORT COVER.

Front cover is not counted against page limit.

Front cover must contain the following information: name of school, state, name of the event, and year (201_-1_). Business Financial Plan and Business Plan should also include the names of competitors.

REPORT CONTENTS.

Reports must be original, current, and not submitted for a previous state competition.

Reports must include a table of contents and page numbers.

Reports must adhere to the rating sheet sequence. If information is not available for a particular criterion, include a statement to that effect in the report.

Pages must be numbered and formatted to fit on 8 ½” x 11” paper.

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25 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

OBJECTIVE EVENTS This section contains event guidelines for Objective Events:

Accounting I

Agribusiness

Business Calculations Business Communication Business Law Business Math

Business Procedures Computer Problem Solving Cyber Security Economics

FBLA Principles and Procedures

Health Care Administration

Insurance & Risk Management Introduction to Business Introduction to Business Communication Introduction to Information Technology

Introduction to Parliamentary Procedure Networking Concepts Personal Finance Securities & Investments

Students and advisers should review all guidelines thoroughly before participating in competition.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 26

ACCOUNTING I OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION The accurate keeping of financial records is an ongoing activity in all types of businesses. This event recognizes FBLA members who demonstrate an understanding of and skill in basic accounting principles and procedures.

ELIGIBILITY Participants must not have had more than two (2) semesters (or one [1] semester equivalent to a full year in a block scheduling program) of high school accounting instruction, nor be enrolled in or have completed any additional accounting courses. The participant may not have previously competed in this event or Accounting II at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided. A transcript for each participant in this event must be sent with registration materials for the Section Leadership Conference. A transcript for a wild card entry must be sent with registration materials for the State Leadership Conference. ACCOUNTING COURSES MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES NBEA STANDARDS

journalizing

account classification terminology concepts and practices

types of ownership

posting income statements

balance sheets

worksheets bank reconciliations

payroll depreciation

manual and computerized systems ethics

Accounting

Computation Economics & Personal Finance CAREER CLUSTERS: Business Management & Administration; Finance; Government & Public Administration; Marketing, Sales, & Service

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27 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

AGRIBUSINESS OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION This event recognizes FBLA members who demonstrate an understanding of and skill in basic agribusiness concepts and procedures.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

economics

finance and accounting health, safety, and environmental

management management analysis and decision

making marketing

terminology and trends

Accounting

Economics & Personal Finance Entrepreneurship

Management Marketing CAREER CLUSTERS: Agriculture, Business Management & Administration; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 28

BUSINESS CALCULATIONS OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Acquiring a high level of mathematics skill to solve business problems is a challenge for all prospective business employees. This event recognizes FBLA members who demonstrate an understanding of mathematical functions in business applications.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided.

OBJECTIVE COMPETENCIES NBEA STANDARDS

consumer credit mark-up and discounts

data analysis and reporting

payroll interest rates

investments taxes bank records

insurance

ratios and proportions

depreciation

inventory

Accounting Computation CAREER CLUSTERS: Business Management & Administration; Finance

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29 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS COMMUNICATION OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Learning to communicate in a manner that is clearly understood by the receiver of the message is a major task of all business people. This event recognizes FBLA members who work toward improving their business communication skills of writing, speaking, and listening.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

nonverbal and verbal communication

communication concepts report application

grammar reading comprehension editing and proofreading

word definition and usage

capitalization and punctuation

spelling

digital communication

Communication CAREER CLUSTERS: Business Management & Administration; Human Services; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 30

BUSINESS LAW OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION This event recognizes FBLA members who are familiar with specific legal areas that most commonly affect personal and business relationships.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

legal systems

contracts and sales business organization

property laws agency and employment laws

negotiable instruments, insurance, secured transactions, bankruptcy

consumer protection and product/personal liability

computer law

domestic and private law

Business Law

International Business CAREER CLUSTERS: Business Management & Administration; Law, Public Safety

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31 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS MATH OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Acquiring the ability to solve common business mathematical problems is a basic skill needed by all prospective business employees. This event recognizes FBLA members who have an understanding of basic math functions needed in business.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event or Business Calculations at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. A “proof of grade level” for a wild card entry must be sent with registration materials for the State Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES NBEA STANDARDS

basic math concepts

consumer credit data analysis probability

fractions

percentages discounts

decimals

Computation CAREER CLUSTERS: Business Management & Administration; Finance

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 32

BUSINESS PROCEDURES OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Competency in performing daily tasks is a necessity in business. This event recognizes FBLA members who possess knowledge of basic skills and procedures and the ability to make intelligent business decisions.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

human relations

technology concepts business operations

communication skills information processing

decision making/management

career development

database and information management ethics and safety

finance

Career Development

Communication Computation

Economics & Personal Finance Information Technology CAREER CLUSTERS: Business Management & Administration; Human Services

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33 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPUTER PROBLEM SOLVING OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Having a broad base of knowledge and competencies in core hardware and operating system technologies including installation, configuration, diagnostics, preventative maintenance, and basic networking is an important element for today’s computer savvy individual. This event recognizes FBLA members who effectively manage hardware, software, and security of personal computers.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

operating systems networks

personal computer components

security safety and environmental issues

laptop and portable devices printers and scanners

Information Technology CAREER CLUSTERS: Information Technology; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 34

CYBER SECURITY OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION With the increased use of the Internet for browsing, researching, information gathering, and e-commerce, information and cyber security has become a growing concern for businesses throughout our global economy. This event recognizes FBLA members who understand security needs for technology.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

defend and attack (virus, spam, spyware)

network security disaster recovery

e-mail security intrusion detection authentication

public key

physical security

cryptography

forensics security cyber security policy

Information Technology CAREER CLUSTERS: Information Technology; S.T.E.M.

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35 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

ECONOMICS OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Economics is about choice; individuals, businesses and governments are all faced with making choices regarding the allocation of scarce resources. As a result, economics is applicable in a wide range of fields, including business, finance, administration, law, local/national government and most aspects of everyday life. This event recognizes FBLA members who can identify, understand, and apply economic principles to contemporary social, political, and ecological problems.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

basic economic concepts and principles monetary and fiscal policy

productivity

macroeconomics market structures

investments and interest rates government role types of businesses/economic institutions

business cycles/circular flow

supply and demand

international trade/global economics

Economics & Personal Finance Entrepreneurship

International Business

Management CAREER CLUSTERS: Business Management & Administration; Finance; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 36

FBLA PRINCIPLES & PROCEDURES OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Members in FBLA should be knowledgeable about the association and the information found in the official publications. This event recognizes FBLA members who are interested in learning about the background and current information of FBLA.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event or Business Calculations at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. A “proof of grade level” for a wild card entry must be sent with registration materials for the State Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES

FBLA organization

bylaws and handbook national competitive events guidelines national publications

creed and national goals

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37 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

HEALTH CARE ADMINISTRATION OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Health care administrators manage the business side of health services, effectively managing resources to ensure the best medical care to the community. Health care administrators plan, coordinate, and supervise the functions of health care facilities and the staff that work there. This event recognizes FBLA members who have the ability to help people and employees in the health care field.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

managing office procedures medical terminology

legal and ethical issues

communication skills managing financial functions

health insurance records management infection control

medical history

technology

Management CAREER CLUSTERS: Business Management & Administration; Finance; Government & Public Administration; Human Services; Information Technology; Law, Public Safety

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 38

INSURANCE AND RISK MANAGEMENT OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Insurance and risk management involves identifying and controlling an individual’s or business’ exposure to loss or injury. This event recognizes FBLA members who demonstrate an understanding of and skill in basic insurance and risk management principles and procedures.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed.

OBJECTIVE COMPETENCIES NBEA STANDARDS

risk management process

property and liability insurance

health, disability, and life insurance

insurance knowledge

decision making

careers

ethics

Accounting

Career Development Economics & Personal Finance

Information Technology Management CAREER CLUSTERS: Business Management & Administration; Finance; Marketing, Sales, & Service

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39 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

INTRODUCTION TO BUSINESS OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Part of running a business is the ability to identify, describe, analyze and evaluate the general objectives of the business and the context in which it operates. Businessmen and women understand the advantages and disadvantages of different forms of business and organizational structure, the source of financing available, data/information management, ethics, and the impact of global business on their business. This event provides recognition for FBLA members who demonstrate an understanding of introductory business concepts and vocabulary.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. A “proof of grade level” for a wild card entry must be sent with registration materials for the State Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES NBEA STANDARDS

money management, banking, and investments

consumerism characteristics and organization of

business economic systems rights and responsibilities of employees,

managers, owners, and government career awareness global business

ethics insurance

Career Development

Communication

Economics & Personal Finance

Entrepreneurship

Management Marketing CAREER CLUSTERS: Business Management & Administration; Finance; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 40

INTRODUCTION TO BUSINESS COMMUNICATION OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Learning to communicate in a manner that is clearly understood by the receiver of the message is a major task of all business people. This event recognizes FBLA members who demonstrate an understanding of basic communication skills and concepts.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event or Business Communication at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. A “proof of grade level” for a wild card entry must be sent with registration materials for the State Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES NBEA STANDARDS

grammar

punctuation and capitalization oral communication concepts reading comprehension

word definition and usage

proofreading and editing spelling

Communication CAREER CLUSTERS: Business Management & Administration; Marketing, Sales, & Service

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41 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

INTRODUCTION TO INFORMATION TECHNOLOGY OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Successful business leaders must understand the impact of technology and how to effectively harness it to drive business. This event recognizes FBLA members who demonstrate acquired technology skills aligned with the Internet and Computing Core Certification (IC3) objectives.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE ‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. A “proof of grade level” for a wild card entry must be sent with registration materials for the State Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES NBEA STANDARDS

computer hardware and software

operating systems

common program functions

word processing

spreadsheets

presentation software

networking concepts

email and electronic communication

Information Technology CAREER CLUSTERS: Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 42

INTRODUCTION TO PARLIAMENTARY PROCEDURE OBJECTIVE EVENT

INDIVIDUAL EVENT—STATE AND NATIONAL COMPETITION Parliamentary procedure is the body of rules, ethics and customs that govern meetings of clubs and organizations. This event recognizes FBLA members who demonstrate knowledge of basic principles of parliamentary procedure along with an understanding of FBLA’s organization and procedures.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event or Parliamentary Procedure at the national level.

STATE Each local chapter may enter three (3) members.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the State Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

OBJECTIVE COMPETENCIES NBEA STANDARDS

parliamentary procedure principles

FBLA bylaws

CAREER CLUSTERS: Business Management & Administration

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43 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

NETWORKING CONCEPTS OBJECTIVE EVENT

INDIVIDUAL EVENT—STATE AND NATIONAL COMPETITION Most businesses implement a connected workplace to share resources over the network. Staying connected is vital to the smooth operation of businesses. This event recognizes FBLA members who have an understanding of network technologies.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

STATE Each local chapter may enter three (3) members.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided.

OBJECTIVE COMPETENCIES NBEA STANDARDS

general network terminology and concepts

network operating system concepts

equipment for network access (firewall, DSU/CSU, T1, WiFi)

OSI model and functionality

network topologies and connectivity network security

Information Technology Management CAREER CLUSTERS: Arts, A/V Technology, & Communication; Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 44

PERSONAL FINANCE OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Financial literacy is essential in meeting the financial challenges of the 21st century. This event recognizes students who possess essential knowledge and skills related to financial issues, can analyze the rights and responsibilities of consumers, and apply knowledge to financial situations.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES †NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided.

OBJECTIVE COMPETENCIES NBEA STANDARDS

credit and debt earning a living (income, taxes)

managing budgets and finance

saving and investing banking and insurance

financial principles related to personal decision making

buying goods and services

Economics & Personal Finance CAREER CLUSTERS: Business Management & Administration; Finance

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45 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SECURITIES AND INVESTMENTS OBJECTIVE EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Knowledge of securities and investments is an important part of constructing a lifetime strategy for meeting the challenges of saving and investing for the future. This event recognizes students who possess comprehensive knowledge of investment fundamentals; investment wrappers, taxation, and trusts; investment products and funds; the stock market; stock versus other investments; mutual funds; bonds; derivatives; and financial services regulation.

ELIGIBILITY The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

†NUMBER OF COMPETITORS ADVANCE TO STATE

‡WILD CARD

SECTION Each local chapter may enter three (3) members.*

STATE A minimum of the top five (5) places from section competition† will represent their section at the State Leadership Conference. This event qualifies for a wild card‡ entry.

NATIONAL The top four (4) places in state competition will represent California at the National Leadership Conference.

OVERVIEW A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided.

OBJECTIVE COMPETENCIES NBEA STANDARDS

investment fundamentals personal investing

retirement and estate planning

financial services security financial assets & markets

financial services regulation

stock market mutual funds

Accounting Communication CAREER CLUSTERS: Finance

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 46

PRODUCTION EVENTS This section contains event guidelines for Production Events:

Accounting II

Computer Applications

Database Design & Applications

Spreadsheet Applications

Word Processing

Students and advisers should review all guidelines thoroughly before participating in competition.

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47 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

ACCOUNTING II PRODUCTION EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION The accurate keeping of financial records is a vital ongoing activity in all types of businesses. This event recognizes FBLA members who demonstrate an understanding of and skill in accounting principles and procedures as applied to sole proprietorships, partnerships, and corporations.

ELIGIBILITY It is recommended that the participant have completed at least one year of high school accounting instruction or its equivalent. The participant may not have previously competed in this event at the national level. Review additional eligibility guidelines:

*NUMBER OF ENTRIES

SECTION Each local chapter may enter three (3) members.*

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a school-site production test (state level only). Competitors are required to complete both parts for award eligibility at the state level.

GUIDELINES Review additional event type guidelines:

PRODUCTION EVENT GUIDELINES A one-hour school-site production test will be administered at the local school site (state level only). A one-hour objective test will be administered at the conference (section and state levels). Non-graphing calculators will be provided for the objective test only. The school-site production test score will constitute 50 percent of the final event score; the objective test score will constitute 50 percent of the final event score.

JUDGING A panel of judges will evaluate the production test (state level only). The school-site production test score will be used to break ties. All decisions of the judges are final.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 48

ACCOUNTING II (CONTINUED) PRODUCTION EVENT

OBJECTIVE COMPETENCIES PRODUCTION COMPETENCIES NBEA STANDARDS

financial statements

corporate accounting ratios and analysis

accounts receivable and payable budgeting and cash flow

cost accounting/manufacturing

purchases and sales

journalizing income tax payroll

inventory

plants assets and depreciation departmentalized accounting ethics

partnerships

financial statements

bank reconciliations payroll

trial balance journalizing

inventory

depreciation

adjusting/closing entries

Accounting

Career Development Computation

Economics & Personal Finance CAREER CLUSTERS: Business Management & Administration; Finance; Government & Public Administration; Marketing, Sales, & Service

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49 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPUTER APPLICATIONS PRODUCTION EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Knowledge of computer applications is a necessity in today's high-tech business world. Employees must be able to apply various computer applications in a business environment utilizing critical thinking and decision-making skills. This event recognizes FBLA members who can most efficiently demonstrate computer application skills.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a school-site production test and an objective test. Competitors are required to complete both parts for award eligibility.

GUIDELINES Review additional event type guidelines:

PRODUCTION EVENT GUIDELINES A two-hour school-site production test will be administered at the local school site. A one-hour objective test will be administered at the conference. The school-site production test score will constitute 85 percent of the final event score; the objective test score will constitute 15 percent of the final event score.

JUDGING A panel of judges will evaluate the production test. The school-site production test score will be used to break ties. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PRODUCTION COMPETENCIES NBEA STANDARDS

basic computer terminology and concepts

presentation, publishing, and multimedia applications

email, integrated and collaboration applications

netiquette and legal issues

spreadsheet and database applications

security

formatting, grammar, punctuation, spelling, and proofreading

create, search, and query databases

spreadsheet functions and formulas

text slide graphics and presentations

business graphics word processing

Communication

Information Technology CAREER CLUSTERS: Business Management & Administration; Information Technology; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 50

DATABASE DESIGN & APPLICATIONS PRODUCTION EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Databases are necessary to organize data and information in business. This event recognizes FBLA members who demonstrate that they have acquired entry-level skills for understanding database usage and development in business.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a school-site production test and an objective test. Competitors are required to complete both parts for award eligibility.

GUIDELINES Review additional event type guidelines:

PRODUCTION EVENT GUIDELINES A one-hour school-site production test will be administered at the local school site. A one-hour objective test will be administered at the conference. The school-site production test score will constitute 85 percent of the final event score; the objective test score will constitute 15 percent of the final event score.

JUDGING A panel of judges will evaluate the production test. The school-site production test score will be used to break ties. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PRODUCTION COMPETENCIES NBEA STANDARDS

data definitions/terminologies

query development

table relationships form development

reports and forms

multiple table database design

tables creation, inserting data into tables

table SQL statements creation of forms/reports

Computation

Information Technology CAREER CLUSTERS: Business Management & Administration; Information Technology; S.T.E.M.

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51 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SPREADSHEET APPLICATIONS PRODUCTION EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Spreadsheet skills are necessary to convert data to information in business. This event recognizes FBLA members who demonstrate that they have acquired skills for spreadsheet development in business.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a school-site production test and an objective test. Competitors are required to complete both parts for award eligibility.

GUIDELINES Review additional event type guidelines:

PRODUCTION EVENT GUIDELINES A one-hour school-site production test will be administered at the local school site. A one-hour objective test will be administered at the conference. The school-site production test score will constitute 85 percent of the final event score; the objective test score will constitute 15 percent of the final event score.

JUDGING A panel of judges will evaluate the production test. The school-site production test score will be used to break ties. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PRODUCTION COMPETENCIES NBEA STANDARDS

formulas

functions

graphics, charts, reports purpose for spreadsheets

pivot tables and advanced tools

macros and templates

filters and extraction of data

format and print options

basic mathematical concepts

data organization concepts

creating formulas functions

generate graphs for analysis purposes

pivot tables

create macros

filter and extract data

Computation

Information Technology CAREER CLUSTERS: Business Management & Administration; Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 52

WORD PROCESSING PRODUCTION EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION Word processing skills are necessary for all business leaders. This event recognizes FBLA members who demonstrate acquired word-processing skills aligned with the Microsoft Office Specialist (MOS) Certification.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a school-site production test and an objective test. Competitors are required to complete both parts for award eligibility.

GUIDELINES Review additional event type guidelines:

PRODUCTION EVENT GUIDELINES A one-hour school-site production test will be administered at the local school site. A one-hour objective test will be administered at the conference. The school-site production test score will constitute 85 percent of the final event score; the objective test score will constitute 15 percent of the final event score.

JUDGING A panel of judges will evaluate the production test. The school-site production test score will be used to break ties. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PRODUCTION COMPETENCIES NBEA STANDARDS

related application knowledge

advanced applications

document formatting rules and standards

grammar, punctuation, spelling, and proofreading

printing

production of all types of business forms

letters and mail merge

memos tables

reports (including statistical)

materials from rough draft and unarranged copy

email messages

Communication

Information Technology CAREER CLUSTERS: Business Management & Administration; Information Technology

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53 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PERFORMANCE – INTERVIEW EVENTS This section contains event guidelines for Performance – Interview Events:

Future Business Leader Job Interview

Students and advisers should review all guidelines thoroughly before participating in competition.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 54

FUTURE BUSINESS LEADER PERFORMANCE – INTERVIEW EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION This event honors outstanding FBLA members who demonstrate leadership qualities, participate actively in FBLA, and provide evidence of knowledge and skills essential for successful careers in business.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of two (2) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of three (3) parts: a cover letter & resume, an objective test, and an interview. Competitors are required to complete all parts for award eligibility. A one-hour objective test will be administered at the conference based on the competencies listed. Non-graphing calculators will be provided.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES COVER LETTER. A one-page cover letter addressed to Ms. Jean Buckley, President and CEO, FBLA-PBL, Inc., 1912

Association Drive, Reston, VA 20191. The letter should state reasons for deserving the honor of this award. RESUME. A resume not to exceed two (2) pages listing FBLA activities and involvement; photographs are not allowed. SUBMISSSION.

Copies of the cover letter and resume must be submitted in three (3) labeled folders to the address indicated in conference registration materials. See conference guide for date and submission information.

Label each folder with the event title, competitor’s name, state, and school. Include the competitor’s name on all pages submitted.

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55 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

FUTURE BUSINESS LEADER (CONTINUED) PERFORMANCE – INTERVIEW EVENT

FINALISTS ALL COMPETITORS will be scheduled for a ten (10) minute interview (section). The TOP TEN (10) INDIVIDUALS with the highest objective test score will be scheduled for a fifteen (15) minute interview (state). Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Judges will be provided with a copy of each competitor’s cover letter and resume. No additional items can be brought into the interview or left with the judges. Interviews are not open to conference attendees for observation.

JUDGING A panel of judges will use the rating sheet to score competitors. The objective test score will be used to break ties. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

FBLA organization, bylaws, and handbook

national competitive event guidelines

national publications creed and national goals business knowledge, i.e.,

accounting, banking, law

ability to answer questions effectively demonstrates self-confidence, initiative,

and assertiveness ability to communicate career

knowledge and plans participation in school, community, and

leadership activities

Accounting Business Law Career Development

Communication Computation

Entrepreneurship

International Business Management Marketing CAREER CLUSTERS: Business Management & Administration; Human Services; Information Technology; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 56

JOB INTERVIEW PERFORMANCE – INTERVIEW EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION The job application and interview process plays a key role in determining whether the company and job candidate will make an effective match. The resume, cover letter, and application give the interviewers an overview of the applicant’s background and skills; the interview gives the candidate a chance to make a favorable impression. This event recognizes FBLA members who demonstrate proficiency in applying for employment in business.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of two (2) members.

STATE A maximum of the top two (2) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of three (3) parts: a cover letter & resume, a job application, and an interview. Competitors are required to complete all parts for award eligibility.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES Each competitor must apply for a business or business-related job at Merit Corporation (a fictitious company) in Washington, D.C. Company benefits include paid holidays and vacation, sick leave, a retirement plan, and health insurance. Salary will be commensurate with experience and education. Merit Corporation is an equal opportunity employer. The job must be one for which the competitor is now qualified or will be qualified for at the completion of the current school year. It may be a part-time, internship, or full-time job. COVER LETTER. A one-page cover letter addressed to Dr. Terry E. Johnson, Director of Human Resources, Merit

Corporation, 1640 Franklin Place, Washington, D.C. 20041. RESUME. A resume not to exceed two (2) pages highlighting work/volunteer experience; photographs are not allowed.

JOB APPLICATION. Download job application at www.cafbla.org, then click Competition. Application must be TYPED. SUBMISSSION.

Copies of the cover letter, resume, and job application must be submitted in six (6) labeled folders to the address indicated in conference registration materials. See conference guide for date and submission information.

Label each folder with the event title, competitor’s name, state, and school. Include the competitor’s name on all pages submitted.

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57 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

JOB INTERVIEW (CONTINUED) PERFORMANCE – INTERVIEW EVENT

FINALISTS The TOP TEN (10) INDIVIDUALS with the highest preliminary score will be scheduled for a ten (10) minute interview at the conference. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Judges will be provided with a copy of each competitor’s cover letter and resume. No additional items can be brought into the interview or left with the judges. Interviews are not open to conference attendees for observation.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PERFORMANCE COMPETENCIES NBEA STANDARDS

ability to answer questions effectively

demonstrate and use good communication skills

exhibit a professional and poised appearance

communicate career knowledge and plans

Career Development

Communication CAREER CLUSTERS: Agriculture; Arts, A/V Technology, & Communication; Business Management & Administration; Finance; Government & Public Administration; Human Services; Information Technology; Law, Public Safety; Marketing, Sales, & Service, S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 58

PERFORMANCE – SPEECH EVENTS This section contains event guidelines for Performance – Speech Events:

Creed

Impromptu Speaking

Public Speaking I

Public Speaking II

Students and advisers should review all guidelines thoroughly before participating in competition.

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59 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

CREED PERFORMANCE – SPEECH EVENT

INDIVIDUAL EVENT—SECTION AND STATE COMPETITION The FBLA Creed Contest is designed to foster oratorical and thinking skills of students in presenting the FBLA Creed using public speaking techniques. This event recognizes FBLA members who recite and understand the FBLA creed.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. A participant who has placed first at the State Leadership Conference may not compete again.

SECTION Each local chapter may enter one (1) member.

STATE The first place winner in section competition will represent his or her section at the State Leadership Conference. The first place winner will be notified prior to reciting the FBLA Creed at the Awards of Excellence Program.

OVERVIEW This event consists of reciting the FBLA Creed. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

FBLA CREED I believe education is the right of every person. I believe the future depends on mutual understanding and cooperation among business, industry, labor, religious, family

and educational institutions, as well as people around the world. I agree to do my utmost to bring about understanding and cooperation among all of these groups.

I believe every person should prepare for a useful occupation and carry on that occupation in a manner that brings the greatest good to the greatest number.

I believe every person should actively work toward improving social, political, community and family life.

I believe every person has the right to earn a living at a useful occupation. I believe every person should take responsibility for carrying out assigned tasks in a manner that brings credit to self,

associates, school and community. I believe I have the responsibility to work efficiently and to think clearly. I promise to use my abilities to make the world a

better place for everyone.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES The FBLA Creed must be memorized using spoken English only and presented verbatim. No reference materials, handouts, or visual aids may be used. This event is not open to conference attendees for observation.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 60

IMPROMPTU SPEAKING PERFORMANCE – SPEECH EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION The ability to express one's thoughts without prior preparation is a valuable asset, as are poise, self-confidence, and organization of facts. This event recognizes FBLA members who develop qualities of business leadership by combining quick and clear thinking with sound argumentation, strategic word choice, and engaged delivery.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of one (1) member.

STATE A maximum of the top two (2) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of improvising a speech on a given topic related to one or more of the following: FBLA-PBL Goals, FBLA-PBL activities, FBLA-PBL current national programs, current events, and/or relevant business topics.

FBLA-PBL GOALS Develop competent, aggressive, business leadership

Strengthen the confidence of students in themselves and in their work

Create more interest in and understanding of American business enterprise Encourage members in the development of individual projects that contribute to the improvement of home, business,

and community Develop character, prepare for useful citizenship, and foster patriotism Encourage and practice efficient money management

Encourage scholarship and promote school loyalty Assist students in the establishment of occupational goals Facilitate the transition from school to work

GUIDELINES Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All competitors will be sequestered to receive instructions and time assignments. Ten (10) minutes before the speech, the competitor will be taken to the preparation room to receive the speech topic. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and speech. Information

may be written on both sides. Note cards will be collected following the speech. No other reference materials such as visual aids or handouts may be brought to or used during the event preparation or presentation.

The speech should be four (4) minutes in length. A timekeeper will stand at three (3) minutes and again at four (4) minutes. When the speaker is finished, the time used

by the participant will be recorded, noting a deduction of five (5) points for any time under 3:31 or over 4:29.

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61 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

IMPROMPTU SPEAKING (CONTINUED) PERFORMANCE – SPEECH EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PERFORMANCE COMPETENCIES NBEA STANDARDS

extemporaneously speak on a subject

clarity of voice

critical thinking and problem solving

poised manner professional appearance

Communication CAREER CLUSTERS: Business Management & Administration; Human Services; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 62

PUBLIC SPEAKING I PERFORMANCE – SPEECH EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION A person’s self-confidence improves as he/she becomes an effective public speaker. Public speaking skills can be used to inform an audience, influence them to agree, and sometimes take action—all vital skills in the business environment. This event recognizes FBLA members who are beginning to develop qualities of business leadership by developing effective speaking skills.

ELIGIBILITY FBLA members currently enrolled in grades 7-10 are eligible to compete in this event. If a student in grades 7 or 8 places first, second, third, or fourth at the State Leadership Conference, he/she cannot compete at the national level per national eligibility guidelines. The participant may not have previously competed in this event or Public Speaking II at the national level.

SECTION Each local chapter may enter a maximum of one (1) member.

STATE A maximum of the top two (2) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of a four (4) minute speech. The speech must be of a business nature and must be developed from one or more of the FBLA-PBL goals. A “proof of grade level” for each participant in this event (except middle school members) must be sent with registration materials for the Section Leadership Conference. GRADE LEVEL MUST BE HIGHLIGHTED OR CIRCLED.

FBLA-PBL GOALS Develop competent, aggressive, business leadership Strengthen the confidence of students in themselves and in their work

Create more interest in and understanding of American business enterprise

Encourage members in the development of individual projects that contribute to the improvement of home, business, and community

Develop character, prepare for useful citizenship, and foster patriotism Encourage and practice efficient money management Encourage scholarship and promote school loyalty

Assist students in the establishment of occupational goals

Facilitate the transition from school to work

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63 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PUBLIC SPEAKING I (CONTINUED) PERFORMANCE – SPEECH EVENT

GUIDELINES Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES When delivering the speech, competitors may use notes prepared before the event. No other reference materials such

as visual aids or handouts may be brought to or used during the presentation. The speech should be four (4) minutes in length. A timekeeper will stand at three (3) minutes and again at four (4) minutes. When the speaker is finished, the time used

by the participant will be recorded, noting a deduction of five (5) points for any time under 3:31 or over 4:29.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PERFORMANCE COMPETENCIES NBEA STANDARDS

demonstrate good verbal communication demonstrate critical thinking and problem

solving speak in a poised manner portray a professional appearance

exhibit good communication skills

Communication CAREER CLUSTERS: Business Management & Administration; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 64

PUBLIC SPEAKING II PERFORMANCE – SPEECH EVENT

INDIVIDUAL EVENT—SECTION, STATE, AND NATIONAL COMPETITION A person’s self-confidence improves as he/she becomes an effective public speaker. Public speaking skills can be used to inform an audience, influence them to agree, and sometimes take action—all vital skills in the business environment. This event recognizes FBLA members who, through public speaking, demonstrate qualities of business leadership by presenting a well-organized, logical, and substantial speech.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

SECTION Each local chapter may enter a maximum of one (1) member.

STATE A maximum of the top two (2) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of a five (5) minute speech. The speech must be of a business nature and must be developed from one or more of the FBLA-PBL goals.

FBLA-PBL GOALS

Develop competent, aggressive, business leadership Strengthen the confidence of students in themselves and in their work

Create more interest in and understanding of American business enterprise

Encourage members in the development of individual projects that contribute to the improvement of home, business, and community

Develop character, prepare for useful citizenship, and foster patriotism

Encourage and practice efficient money management

Encourage scholarship and promote school loyalty Assist students in the establishment of occupational goals

Facilitate the transition from school to work

GUIDELINES Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES When delivering the speech, competitors may use notes prepared before the event. No other reference materials such

as visual aids or handouts may be brought to or used during the presentation. The speech should be five (5) minutes in length. A timekeeper will stand at four (4) minutes and again at five (5) minutes. When the speaker is finished, the time used by

the participant will be recorded, noting a deduction of five (5) points for any time under 4:31 or over 5:29.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

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65 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PUBLIC SPEAKING II (CONTINUED) PERFORMANCE – SPEECH EVENT

PERFORMANCE COMPETENCIES NBEA STANDARDS

demonstrate good verbal communication

demonstrate critical thinking and problem solving

speak in a poised manner portray a professional appearance

exhibit good communication skills

Communication CAREER CLUSTERS: Business Management & Administration; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 66

PERFORMANCE – PROJECT EVENTS This section contains event guidelines for Performance – Project Events:

3D Animation

Business Ethics

Business Presentation Computer Game & Simulation Programming Desktop Application Programming Desktop Publishing

Digital Design & Promotion Digital Video Production

E-business

Electronic Career Portfolio

Emerging Business Issues Mobile Application Development Public Service Announcement Social Media Campaign

Web Site Design

Students and advisers should review all guidelines thoroughly before participating in competition.

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67 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

3D ANIMATION PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION 3D animation is an effective way to represent complex concepts and ideas. This event recognizes FBLA members who demonstrate the ability to utilize 3D animation to create a video for a specific audience.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC Air travel is an ever-evolving collection of changes. Recently, the TSA launched TSA PreCheck, where travelers can go through a detailed background check and earn the right to have expedited screening at select airports throughout the United States. Your team is to create an animated video that highlights the normal frustrations of airport security, explains the benefits of TSA PreCheck, and motivates the audience to become known travelers who can use the TSA PreCheck program. Please note: this is not just filming a video, it is creating an animation based overview of the differences between standard screening and TSA PreCheck.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES

The video should be no more than three (3) minutes and copyright issues should be addressed in the credits of the film. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines. Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified. SUBMISSSION.

Videos must be submitted as a URL.

Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 68

3D ANIMATION (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for bringing the video to show the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present an overview of design and development efforts. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

document addresses topic and is appropriate for the audience

graphics, animation, and special effects show creativity and cohesiveness of design

overall layout and design is creative and appealing

final product indicates a clear thought process and an intended, planned direction with formulation and execution of a firm idea

required information is effectively communicated

copyright laws followed

explain content logically and systematically communicate the design process

explain the tips, techniques, and tools used demonstrate good voice quality and diction

display self-confidence through knowledge of content and articulation of ideas

answer questions effectively demonstrate understanding of the

animation field: describe purposes and uses of animation and why they are beneficial to portray messages, identify technology options available and what is most common in industry, and identify the key animation processes utilized in the development of the project.

be attentive to ethical issues and copyright: describe the ethical issues necessary to creating animated elements, identify compliance to copyright laws and issues.

demonstrate understanding of preproduction, production, and post-production: demonstrate the elements used during each of these steps; include, but not limit to story board, identification of equipment used, actual development and editing, and finalization.

Communication Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication; Business Management & Administration; S.T.E.M.

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69 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS ETHICS PERFORMANCE – PROJECT EVENT

TEAM EVENT—STATE AND NATIONAL COMPETITION Ethical decisions are essential in the business world and the workplace. This team event recognizes FBLA members who demonstrate the ability to present solutions to ethical situations encountered in the business world and the workplace.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

STATE Each local chapter may enter one (1) team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged written synopsis on the given topic and a presentation component. Competitors are required to complete both parts for award eligibility.

TOPIC Research an ethical topic dealing with global business and sweatshops and/or child labor.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES Competitors must research the topic prior to conference and be prepared to present their findings and solutions. Facts and data must be cited and secured from quality sources (peer review documents, legal documents, etc.). The written synopsis cannot exceed 500 words. Include a reference section (not counted in the 500-word limit). Each page must be labeled with the participants’ names, state, school, and event title at the upper left-hand corner. SUBMISSSION.

Copies of the written synopsis on the selected topic must be submitted in six (6) labeled folders to the address indicated in conference registration materials. See conference guide for date and submission information.

Label each folder with the event title, competitor’s name, state, and school. Include the competitors’ names on all pages submitted.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 70

BUSINESS ETHICS (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP TEN (10) TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Judges will be provided with a copy of each team’s written synopsis. Teams are permitted to bring prepared notes, but books, other bound materials, props, and equipment are prohibited. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Teams will have seven (7) minutes to present on their topic. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT & PERFORMANCE COMPETENCIES NBEA STANDARDS

demonstrate ethical business decisions answer questions effectively

demonstrate ability to work as a team demonstrate an understanding of the case and

explain recommendations demonstrate effective decision making and

problem solving skills demonstrate effective verbal communication skills explain content logically and systematically

Business Law Communication CAREER CLUSTERS: Agriculture; Arts, A/V Technology, & Communication; Business Management & Administration; Finance; Government & Public Administration; Human Services; Information Technology; Law, Public Safety; Marketing, Sales, & Service; S.T.E.M.

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71 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS PRESENTATION PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Using technology to support a presentation can significantly enhance a business leader's effectiveness. This event recognizes FBLA members who demonstrate the ability to deliver an effective business presentation while using multimedia presentation technology.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) individual or team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged written synopsis on the given topic and a presentation component. Competitors are required to complete both parts for award eligibility.

TOPIC You have been asked to make a presentation to the local Chamber of Commerce members on how they can protect themselves from Identity Theft.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES Competitors must research the topic prior to conference and be prepared to present their findings and solutions. Facts and data must be cited and secured from quality sources (peer review documents, legal documents, etc.). The written synopsis cannot exceed 500 words. Include a reference section (not counted in the 500-word limit). Each page must be labeled with the participants’ names, state, school, and event title at the upper left-hand corner. SUBMISSSION.

Written synopsis must be submitted as a PDF.

Follow instructions in the conference guide for submission instructions and deadlines.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 72

BUSINESS PRESENTATION (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP TEN (10) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present on the topic using a presentation software program as an

aid. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT & PERFORMANCE COMPETENCIES NBEA STANDARDS

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate effective verbal communication skills demonstrate ability to work as a team

explain content logically and systematically

Communication

Information Technology CAREER CLUSTERS: Human Services; Information Technology

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73 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPUTER GAME & SIMULATION PROGRAMMING PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Interactive computer games and simulations have achieved broad acceptance and implementation in a wide variety of business and educational disciplines. Buried within many of these programs is a message that advances the player’s experience from simple entertainment to edutainment. This event tests the programmer’s skill in designing a functional interactive simulation/game that will both entertain and educate/inform the player.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC You are a computer virus tracker. You live inside a computer and travel the network looking for viruses and malware. When some are detected, you have to travel to the infection site and launch anti-virus software discs at the malware minions. Escalate the adventure from basic network bugs to a Web Bot boss. Take note in design to include computer networking structure and devices.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES Choose a programming language or game/animation engine to create a standalone executable program that will

display creativity, programming skill, and convey the message of the topic. The program must be graphical in nature, not text based. At a minimum, the program must contain:

An initial title page with the game title, user interface control instructions, and active buttons for play and quit. A quit command programmed to the escape key.

The program must run on Windows XP or higher. Data must be free of viruses/malware. Any entry with contaminated data will not be judged. All data and programs should be contained in a master folder named STATE_SCHOOL, where your state and school are

listed in that folder name format. Outside of the master folder, create a shortcut to the executable file. If the program requires a runtime player, create a shortcut outside the master folder to launch the runtime player installer.

Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 74

COMPUTER GAME & SIMULATION PROGRAMMING (CONTINUED) PERFORMANCE – PROJECT EVENT

GUIDELINES (CONTINUED) Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified. SUBMISSSION.

Create three (3) CDs, DVDs or USB Flash Drives containing the files, clearly labeled with the name of the event, state, participant name(s), and school.

Complete three (3) copies of the Statement of Assurance (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for bringing the program to show the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present the program, including creation, processes used, and results

of the program. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

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75 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMPUTER GAME & SIMULATION PROGRAMMING (CONTINUED) PERFORMANCE – PROJECT EVENT

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

program addresses the topic and is appropriate for the audience

required information is effectively communicated

user interface is intuitive and responsive to program operations

navigation is logical and designed to lead the player to the intended objective

program demonstrates a finished and well-tuned product free of artifacts and glitches

programming code is adequately commented and follows a logical order

each module can be identified and understood

gameplay incorporates both entertainment and edutainment play within topic specifications

game world graphics, text treatment, and special effects show creativity and cohesiveness of design

artistry, character, overall layout, color choice and design is creative and appealing to the target audience

program contains some element of skill, chance, competition or random actions that will inspire replay more than once

player interactions with other characters, objects, obstacles and iconic graphics are appropriate to the topic and create a feeling of immersion within the game world

storyline is sufficient to engage player and communicate a clear thought process and an intended, planned direction with formulation and execution of a firm idea

player tasks are non-trivial and receive appropriate rewards

copyright laws are followed

explain content logically and

systematically understanding of the programming

logic and coding is evident design process effectively

communicated tips, techniques, and tools used are

presented including identifying the most difficult programming task(s) completed and explanation of the scenario/logic used to overcome and implement these tasks

presentation is professionally presented

self-confidence apparent through knowledge of content and articulation of ideas

answer questions effectively

Information Technology

Management CAREER CLUSTERS: Arts, A/V Technology, & Communication; Business Management & Administration; Information Technology; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 76

DESKTOP APPLICATION PROGRAMMING PERFORMANCE – PROJECT EVENT

INDIVIDUAL EVENT—STATE AND NATIONAL COMPETITION Certain types of accounting processes require that each record in the file be processed. Desktop Application Programming focuses on these procedural style processing systems. This event tests the programmer’s skill in designing a useful, efficient, and effective program in the area described below.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

STATE Each local chapter may enter one (1) entry created by an individual member.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC Furry Friends Animal Shelter has asked you to develop an animal records system. Create an interface that allows supervisors and staff to enter animal patient information and print information-based reports. The initial screen should ask for the following basic information:

SCREEN – BASIC INFORMATION

Case Number (unique identifier)

If a case number is entered, the screen with all information about the animal should appear. If no case number is entered, then a new arrival button should be available.

The following information should be available for entry for all new arrivals.

Animal Name

Animal Type (only options should be Dog, Cat, or Other) Animal Age (numeric field only)

Date of Birth (if known)

Date of Arrival (by default, should be the current date)

Micro-chipped (Yes/No field)

If yes, need to have field for chip number, owner, and date contacted.

If no, need to have field for date of micro-chipping and chip number. Relinquishing Party

Cage Number (numeric field only) Upon arrival, all animals will be placed in quarantine until all test results return. The report will show cage numbers for all animals in quarantine. The report should begin with the letter Q. After the initial screen information is entered, the screen should then advance to a special screen based on the animal type. Then the additional information should be able to be entered based on animal type.

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77 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

DESKTOP APPLICATION PROGRAMMING (CONTINUED) PERFORMANCE – PROJECT EVENT

TOPIC (CONTINUED)

SCREEN – ANIMAL TYPE

DOG GENERAL INFORMATION FIELDS

Breed Field options should come from data from codes tables in a database or flat file. Weight (numeric field)

Hair color

Type of hair (long/short)

Gender Male/Female (only options)

Spayed/Neutered Yes/No field

If no, the procedure must be scheduled. Include Date of Procedure field

Flea Test Yes/No field If yes, include Date of First Treatment

Heartworm Test Positive/Negative only field Test Date field

If positive, need a Date Medication Begins field and Retest Date field

Vaccinations Check box fields; Date fields Rabies

Distemper Bordetella

CAT GENERAL INFORMATION FIELDS

Breed Field options should come from data from codes tables in a database or flat file. Weight (numeric field) Hair color

Type of hair (long/short)

Gender Male/Female (only options)

Spayed/Neutered (field for Yes/No) If no, procedure must be scheduled. Include Date of Procedure field.

Flea Test Yes/No field If yes, include Date of First Treatment

Declawed Yes/No field If no, include Declawing field. The only options should be two/four.

When a cat is adopted, the new owners are given the option of having the cat declawed.

Feline Leukemia Test Positive/Negative only field

Test Date field

Vaccinations Rabies

OTHER GENERAL INFORMATION FIELDS

Animal Type Weight (numeric field) Animal Appearance description Vaccinations Include general Description area.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 78

DESKTOP APPLICATION PROGRAMMING (CONTINUED) PERFORMANCE – PROJECT EVENT

TOPIC (CONTINUED) The program also should calculate the cost of each animal at the shelter. The owners or managers of the shelter need to calculate the cost for each animal in order to determine the cost for adoptions. Also calculations need to be made for the average cost of an animal’s stay. Below is a list of the basic costs.

SCREEN – BASIC COSTS

Costs Micro-chipped $5.00 Flea Treatment $10.00

Vaccinations $15.00 ea.

Tests Heartworm $10.00

Feline Leukemia $15.00

Rabies $30.00

Daily $10.00 Once a month flea preventions $3.00 Spay/Neutered $75.00

The application should generate the following reports.

SCREEN – REPORTS

Client Report Given to a client upon adoption. Information should have the company name centered at the top. The report should contain the following information: Animal name

Animal age (numeric field only)

Date of birth (if known) Micro-chipped information

Breed

Weight (numeric field) Hair color

Type of hair (long/short)

Gender Spayed/Neutered information

Vaccination information

Inventory Report Lists each animal in the shelter and its location. Cost Report Allows the owner/manager to pull up any animal in the shelter and find a detailed list of all

the expenses for the animal.

Expense Report Allows the owner/manager the opportunity to list total expenses for all the animals in the shelter.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES Solution must run standalone with no programming errors. The program must run on Windows XP or higher. Data must be free of viruses/malware. Any entry with contaminated data will not be judged. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines.

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79 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

DESKTOP APPLICATION PROGRAMMING (CONTINUED) PERFORMANCE – PROJECT EVENT

GUIDELINES (CONTINUED) Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified. SUBMISSSION.

Create three (3) CDs, DVDs or USB Flash Drives containing the files, clearly labeled with the name of the event, state, participant name(s), and school.

Complete three (3) copies of the Statement of Assurance (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for bringing the program to show the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals will have seven (7) minutes to present the program, including creation, processes used, and results of the

program. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

development of topic is logical and creative

code is commented at appropriate points

interface is a logical arrangement and contains all necessary information

program runs without error

understanding of the programming

logic and coding is evident

design process effectively communicated

tips, techniques, and tools used are presented including identifying the most difficult programming task(s) completed and explanation of the scenario/logic used to overcome and implement these tasks

professional presentation

self-confidence apparent through knowledge of content and articulation of ideas

answer questions effectively

Communication Information Technology

Management CAREER CLUSTERS: Arts, A/V Technology, & Communication; Business Management & Administration; Information Technology; Marketing, Sales, & Service; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 80

DESKTOP PUBLISHING PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Knowledge of desktop publishing is vital in many aspects of today’s visual business publications. This event provides recognition to FBLA members who can most effectively demonstrate skills in the areas of desktop publishing, creativity, and decision-making.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged production project based on the given topic and an objective test. Competitors are required to complete both parts for award eligibility.

TOPIC Some of your friends have started their own band and have asked you to be their marketing manager. You have been given the task to develop their promotional materials. You will need to design a poster that they will display in towns where they perform, a brochure they will send to different markets promoting the band, a business card, and quarter-page advertisement they will use for newspapers, magazines, and other areas.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES SUBMISSSION.

Create three (3) CDs, DVDs or USB Flash Drives containing the files, clearly labeled with the name of the event, state, participant name(s), and school.

Complete three (3) copies of the Statement of Assurance (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines. A one-hour objective test will be administered at the conference. Team members will take one test collaboratively. The prejudged project score will constitute 85 percent of the final event score; the objective test score will constitute 15 percent of the final event score.

JUDGING A panel of judges will use the rating sheet to evaluate the prejudged project. All decisions of the judges are final.

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81 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

DESKTOP PUBLISHING (CONTINUED) PERFORMANCE – PROJECT EVENT

OBJECTIVE COMPETENCIES PROJECT COMPETENCIES NBEA STANDARDS

basic desktop terminology and concepts

related desktop application knowledge

digital imaging and graphics

desktop layout rules and standards safety, ethics, and legal issues

print process

message presentation, accuracy, and proofreading

documents address topic and are

appropriate for the audience required information is effectively

communicated graphics, text treatment, and special

effects show creativity and cohesiveness of design

appropriate selection of fonts and type sizes

overall layout and design is creative and appealing

final product indicates a clear thought process and an intended, planned direction with formulation and execution of a firm idea

Communication

Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication; Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 82

DIGITAL DESIGN & PROMOTION PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION An essential part of today’s business world is commercial design and promotion; therefore, the preparation of computer-based digital art is paramount to the production of quality copy used for promotional purposes.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC You are on the staff of a large marketing firm in New York City and Miles Stanish has hired your firm. He is opening a bicycle store in New York and plans to name it Cycle Fitness. Your firm is to design a new logo for this new shop and as well as for future locations he plans to open. Cycle Fitness plans to hold free seminars on bike safety, cycling for fitness, what to look for when buying a bicycle, choosing the right bike, choosing a bike for a child, and creating a cycle group that will be doing monthly cycle trips. Your firm must design the new logo, a grand opening postcard for mailing, a business card, a rack card that will sit on the counter in a holder indicating all the seminars offered, and a quarter-page advertisement, and a t-shirt. Information

Opening Date is June 1

Address: 123 Avenue of the Americas, New York, NY 20013, phone 212.555.3456

Rack Card: Create at least five seminars and cost

Components The logo will be full color and should be incorporated on all of the printed pieces.

The grand opening postcard will be printed full color both sides with a mail panel. Size is 8.5” wide x 5.5” tall. The business cards will be full color, with bleeds, 1 side. Size is 2” wide x 3.5” tall vertical card.

The rack card will be full color both sides. Size is 4” wide x 9” tall.

One-quarter page (5.14” x 10.5”) grayscale broadsheet newspaper advertisement to appear in newspapers for grand opening.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES

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83 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

DIGITAL DESIGN & PROMOTION (CONTINUED) PERFORMANCE – PROJECT EVENT

GUIDELINES (CONTINUED) Emphasize graphic interpretation of the topic and design. Do not use any words, diagrams, clip art, and/or artwork that are not public domain. The logo must be saved in JPEG, GIF, or EPS format. Graphics should be computer generated. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines. Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified. SUBMISSSION.

Create three (3) CDs, DVDs or USB Flash Drives containing the files, clearly labeled with the name of the event, state, participant name(s), and school.

Complete three (3) copies of the Statement of Assurance (download at www.cafbla.org, then click Competition). Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for bringing their design to show the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present on project development and implementation. This will be an

opportunity for competitors to “sell” their design and include an explanation of the choices made in the design. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

create a digital design promotional logo and tag line for given topic

demonstrate appropriate graphic design rules

show creativity and cohesiveness of design and tag line

develop creative and appealing layout and design

use appropriate artwork and design techniques to address the given topic

use effective colors, layout, and design

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate good decision making and problem solving skills

demonstrate good verbal communication skills

describe project development and implementation

explain content logically and systematically

Communication

Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication; Information Technology; Marketing, Sales, & Service; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 84

DIGITAL VIDEO PRODUCTION PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Digital video has become a prominent and effective way of conveying new ideas and products. This event recognizes FBLA members who demonstrate the ability to create an effective video to present an idea to a specific audience.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC Create a FBLA membership video to recruit members for FBLA in your school and to show at career fairs and the community.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES

The production may use any method to capture or create moving images. The presentation should include sources used to research the topic, development and design process, use of different

video techniques, a list of equipment and software used, and copyright information for pictures, music, or other items. The two (2) to four (4) minute video may be shown to the judges if desired. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines. Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified. SUBMISSSION.

Video must be submitted as a URL.

Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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85 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

DIGITAL VIDEO PRODUCTION (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for bringing the video to show the judges if desired. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present the development and contents of the production. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

document addresses topic and is appropriate for the audience

graphics, text treatment, and special effects show creativity and cohesiveness of design

overall layout and design is creative and appealing

final product indicates a clear thought process and an intended, planned direction with formulation and execution of a firm idea

required information is effectively communicated

copyright laws followed

explain content logically and

systematically communicate the design process

explain the tips, techniques, and tools used

demonstrate good voice quality and diction

display self-confidence through knowledge of content and articulation of ideas

answer questions effectively

Communication Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication; Information Technology; Marketing, Sales, & Service; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 86

E-BUSINESS PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION One critical element in a business’ success in today’s global market is the ability to sell products and services to the consumer via the Internet. This event recognizes FBLA members who have developed proficiency in the creation and design of Web commerce sites.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC Set up a website for young artistic entrepreneur(s) to sell their art, pottery, jewelry, etc. You should include pictures, but not limited to, bio of the entrepreneur(s), social media links, purchase and shipping information, and shopping cart. Information may be fictitious.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES

Websites must be available for viewing on the Internet at the time of judging. No changes may be made to the website after the official entry date.

Sites should be designed to allow for viewing on as many different platforms as possible. If using a shopping cart, it does not need to be activated. Explanations should include development and design process, use and implementation of innovative technology, use

and development of media elements. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines. Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified. SUBMISSSION.

Website must be submitted as a URL.

Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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87 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

E-BUSINESS (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for showing the website to the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to explain the website. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

effectively addresses topic and is appropriate for the audience

graphics, text treatment, and special effects show creativity and cohesiveness of design

overall layout and design is creative and appealing

final product indicates a clear thought process and an intended, planned direction with formulation and execution of a firm idea

required information is effectively communicated

copyright laws followed website functions without error

answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate ability to work as a team demonstrate effective decision making

and problem solving skills demonstrate effective verbal

communication skills describe project development and

implementation explain content logically and

systematically

Communication Economics & Personal Finance

Entrepreneurship Information Technology

Marketing CAREER CLUSTERS: Business Management & Administration; Finance; Information Technology; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 88

ELECTRONIC CAREER PORTFOLIO PERFORMANCE – PROJECT EVENT

INDIVIDUAL EVENT—STATE AND NATIONAL COMPETITION An electronic career portfolio is a purposeful collection of work that tells the story of an applicant including achievements, growth, vision, reflection, skills, experience, education, training, and career goals. It is a tool that gives employers a complete picture of who you are—your experience, your education, your accomplishments—and what you have the potential to become—much more than just a letter of application and resume can provide.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

STATE Each local chapter may enter one (1) member.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference, focusing on career research and student readiness. Competitors are required to complete both parts for award eligibility.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES The event is to be specific to the career goals and professional experiences that the student has completed; it is not a

showcase of FBLA experiences. All information should reflect the student’s accomplishments and experiences that have actually occurred. The portfolio must include a resume and a career summary. The career summary should include career choice,

description of career, skills and education required, and future job outlook (e.g., monetary, advancement). Sample materials also must be included in the portfolio. These samples must include, but are not limited to, the

following:

Career-Related Education: Describe career-related education that enhances employability. Include a summary of school activities, career research projects, application of business education, and/or related occupational skills and their relationship to the job.

Educational Enhancement: Describe educational opportunities that enhance employability. Include career opportunities development planning, summaries of job shadowing, internships, apprenticeships, informational interviews, community service projects, and products developed during these experiences.

Examples of Special Skills: Includes up to five (5) examples of special skills, talents, and/or abilities related to job and career goals. These may be in any format but must fit within the dimensions of the portfolio. Audio and/or video recordings may be included in the portfolio.

SUBMISSSION.

Portfolio must be submitted as a URL.

Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition). Follow instructions in the conference guide for submission instructions and deadlines.

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89 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

ELECTRONIC CAREER PORTFOLIO (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP FIVE (5) INDIVIDUALS with the highest prejudged score will compete in the presentation portion of the event. Individuals will have seven (7) minutes to present their portfolio. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT & PERFORMANCE COMPETENCIES NBEA STANDARDS

demonstrate an understanding of the event

demonstrate effective verbal communication skills

demonstrate ability to make a professional presentation

explain content logically and systematically

develop a career plan effectively communicate design process demonstrate knowledge of employability skills and

trends

Career Development

Communication

Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication; Business Management & Administration; Finance; Human Services; Information Technology; Law, Public Safety; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 90

EMERGING BUSINESS ISSUES PERFORMANCE – PROJECT EVENT

TEAM EVENT—STATE AND NATIONAL COMPETITION This event provides FBLA members with an opportunity to develop and demonstrate skills in researching and presenting an emerging business issue. The event is based on team rather than individual participation. In addition to learning research skills, team participants develop speaking ability and poise through oral presentations.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

STATE Each local chapter may enter one (1) team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged written synopsis and a presentation component for the topic listed taking both the affirmative and negative argument. Competitors are required to complete both parts for award eligibility.

TOPIC Consumer products sold by brand name companies have been facing increasing challenges throughout the recession as well as the increase in online shopping. Brand loyalty in three categories (food, beverage, and household goods) has decreased for three years (2013 American Pantry Study). The amount of consumers willing to purchase their traditional brands, regardless of whether the brand is on sale or not, has decreased from 33 percent in 2010 to 29 percent in 2012. One of the reasons this is occurring is competition from consumer products private label choices. The 2013 American Pantry Study found that 88 percent of consumers who have become purchasers of private label products will not return to their previous national brand purchases even once the economy has recovered.

How will this trend positively affect the overall consumer products industry?

How will this trend negatively affect the overall consumer products industry?

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES Competitors must research the topic prior to conference and be prepared to present both the affirmative and negative

arguments. Facts and data must be cited and secured from quality sources (peer review documents, legal documents, etc.). The written synopsis on the affirmative and negative arguments cannot exceed 500 words each. Include a reference

section (not counted in the 500-word limit). Each page must be labeled with the participants’ names, state, school, and event title at the upper left-hand corner. SUBMISSSION.

Written synopsis must be submitted as a PDF. Follow instructions in the conference guide for submission instructions and deadlines.

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91 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

EMERGING BUSINESS ISSUES (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP TEN (10) TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Teams will have seven (7) minutes to present both sides. Teams will be permitted to bring prepared notes of any type for the presentation. No reference materials, visual aids, equipment, or electronic devices may be brought to or used during the

performance. Teams should introduce themselves, describe the situation, present both affirmative and negative and make their

recommendations, and summarize their case A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT & PERFORMANCE COMPETENCIES NBEA STANDARDS

answer questions effectively

arguments are persuasive and relevant to topic demonstrate ability to make a businesslike

presentation demonstrate ability to work as a team

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

explain content logically and systematically

Communication

Economics & Personal Finance International Business

Management CAREER CLUSTERS: Business Management & Administration; Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 92

MOBILE APPLICATION DEVELOPMENT PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION

Society is continually responding to a constant feed of communication, transfer of information, and theneed to access or process information in a mobile environment. Mobile Applications are necessary to provide users with the ability to be productive while away from their full computers. Mobile Applications can be used as a lite version of something that would be done on a full computer, or they can provide a tool for something that users would only need to do on their phone.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC Your school has asked you to write a mobile application announcing activities at your school including dates, times, and contact information. With this app include an events list that retrieves events starting at the current day and extending to the next several months. Include a banner image scroller to this application.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES The following platforms may be used to develop the project: Google’s Android, Apple iOS, or Microsoft Windows

Phone. Project submissions must include the source code and screen shots of the GUI in PDF format. The solution must run standalone with no programming errors. Applications may deploy from a smartphone, tablet, or both, but must be smartphone deployable. Applications do not need to be available for download from a digital-distribution multimedia-content service. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines. Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified.

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93 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

MOBILE APPLICATION DEVELOPMENT (CONTINUED) PERFORMANCE – PROJECT EVENT

GUIDELINES (CONTINUED) SUBMISSSION.

Create three (3) CDs, DVDs or USB Flash Drives containing the files, clearly labeled with the name of the event, state, participant name(s), and school.

Complete three (3) copies of the Statement of Assurance (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for bringing the app to show the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present the app, address copyright laws, explain development

software used, and explain features and functionality. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

development of program is logical and creative

code is commented at appropriate

points

interface is a logical arrangement and contains all necessary information

app runs without error

explains content logically and

systematically understanding of the programming

logic and coding is evident design process effectively

communicated tips, techniques, and tools used are

presented including identifying the most difficult programming task(s) completed and explanation of the scenario/logic used to overcome and implement these tasks

professional presentation

self-confidence apparent through knowledge of content and articulation of ideas

answer questions effectively

Communication

Information Technology Marketing CAREER CLUSTERS: Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 94

PUBLIC SERVICE ANNOUNCEMENT PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Public service ads (PSA) or public service announcements are basic messages to the public that raise awareness on a specific social issue. This event recognizes FBLA members who demonstrate the ability to research a topic (issue) and create an original and informative thirty-second PSA video, raising awareness and/or evoking a changed attitude toward the issue.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) individual or team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a 30-second video based on the given topic and a presentation. Competitors are required to complete both parts for award eligibility.

TOPIC Green Teens: Produce a PSA that points out simple life changes teens can make that will impact our environment in a positive way.

GUIDELINES Research and form an objective on the topic provided. Create a 30-second video on the topic. The video production may use any method to capture or create moving images. SUBMISSSION.

Video must be submitted as a URL.

Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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95 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PUBLIC SERVICE ANNOUNCEMENT (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES The PSA video must be shown to the judges The presentation should include the team’s objective toward the topic, major findings from the topic research, the

script writing process, use of different video techniques, a list of equipment and software used, and copyright issues with pictures, music or other items.

Competitors’ must bring their own script copy if they want to refer to it during the presentation. Individuals or teams will have five (5) minutes to present on their topic. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at four (4) minutes and again at five (5) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over five (5) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT & PERFORMANCE COMPETENCIES NBEA STANDARDS

production addresses topic and is appropriate for the audience

graphics, text treatment, and special effects show creativity and cohesiveness of design

overall layout and design is creative and appealing final product indicates a clear thought process and

an intended, planned direction with formulation and execution of a firm idea

identify the basic functions and resources for editing an audio/video production

required information is effectively communicated copyright laws followed

explain content logically and systematically

communicate the design process

explain the tips, techniques, and tools used

demonstrate good voice quality and diction

display self-confidence through knowledge of content and articulation of ideas

answer questions effectively

Communication

Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 96

SOCIAL MEDIA CAMPAIGN PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Social media is changing the way businesses communicate with customers and how they promote products and services. This event recognizes FBLA members who effectively use social media as a channel for a strategic marketing plan.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) individual or team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of a presentation on the given topic.

TOPIC Your adviser wants to increase FBLA membership by 10 percent over last year’s number. As the Recruitment Committee Chair, your task is to develop a comprehensive communications plan. Due to your limited budget, a critical element of your plan will involve social media. Develop a social media marketing campaign for your back-to-school recruitment event. Because students decide within the first two weeks of the school year which student organizations they will join, this event is a critical recruitment tool and is highly visible to both your chapter members and the school community. You are competing against a number of diverse student organizations, so your campaign needs to have a strong call-to-action. Use at least three (3) social media platforms (e.g., Facebook, Twitter, Pinterest, Instagram, Tumblr, etc.) and utilize a creative mix of video, photos, and copywriting text to promote the unique benefits of FBLA to your target audience. The content can be originally produced or leverage existing materials, while still adhering to copyright law. Incorporate a mix of owned, earned, and paid media (note: if social advertisements are part of your marketing strategy, it is not necessary to set them to be “live”). All information used may represent your local chapter or be based solely off of a fictitious student organization.

GUIDELINES Create a social media campaign on the topic provided. SUBMISSSION.

Campaign must be submitted as a URL or multiple URLs. Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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97 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SOCIAL MEDIA CAMPAIGN (CONTINUED) PERFORMANCE – PROJECT EVENT

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to explain their campaign. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT & PERFORMANCE COMPETENCIES NBEA STANDARDS

effectively address a recruitment opportunity and a strategic approach to targeting prospective members, as well as engaging existing members

topic is addressed effectively and is appropriate for the audience campaign has high level of engagement and interactivity: likes,

shares, retweets, RSVPs, etc. demonstrates knowledge of social media marketing beyond

community management, including but not limited to developing unique content, effectively utilizing existing content, optimizing content for search, and distributing content across as many platforms as possible within a limited budget

describe any applicable insight/research methodology as to why you have chosen specific platforms, messaging, content, engagement and outreach strategies

overall campaign—images, videos, copywriting, graphic designs (if applicable)—is creative and appealing

final product indicates a clear thought process, a well-formulated campaign, and execution of a firm idea

effectively communicate required information and drive the campaign toward a clear call-to-action

copyright laws followed

demonstrate excellent verbal communication

display effective decision-making and problem-solving skills

express self-confidence and poise work well as a team exhibit logic and systematic understanding conduct a professional business presentation

answer questions effectively

Information Technology Marketing CAREER CLUSTERS: Arts, A/V Technology, & Communication; Information Technology; Marketing, Sales, & Service; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 98

WEBSITE DESIGN PERFORMANCE – PROJECT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION The ability to communicate ideas and concepts, and to deliver value to customers using the Internet and related technologies is an important element in a business’ success. This event recognizes FBLA members who have developed proficiency in the creation and design of Web sites.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged project and a presentation at the conference. Competitors are required to complete both parts for award eligibility.

TOPIC Develop a website for Cycle Fitness, a new company opening up in New York City. The shop’s address is 123 Avenue of the Americas, New York, NY 20013. The store sells a variety of bicycles, including road bikes, mountain bikes, cyclocross bikes, folding bikes, electric-assist bikes, women’s bikes, children bikes, etc. The owner also plans to have seminars on bike safety, cycling for fitness, choosing the right bike, etc., as well as have monthly cycle trips in and out of the city. Highlight the different types of bicycles, seminars and trips. Include a Q&A section and contact section.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES

The website must be available for viewing on the Internet at the time of judging. No changes can be made to the website after the official entry date.

Websites should be designed to allow for viewing on as many different platforms as possible. Explanations should include the development and design process, the use and implementation of innovative

technology, and the use and development of media elements. Competitors are expected to follow all applicable copyright laws. Refer to the Format Guide for copyright guidelines. Any photographs, texts, trademarks, or names used on the site must be supported by proper documentation and

approvals indicated on the site. When applicable, the use of templates must be identified.

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99 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

WEBSITE DESIGN (CONTINUED) PERFORMANCE – PROJECT EVENT

GUIDELINES (CONTINUED) SUBMISSSION.

Website must be submitted as a URL.

Complete a Statement of Assurance containing the URL (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Competitors are responsible for showing the website to the judges. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to explain the website. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

PROJECT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

effectively addresses topic and is appropriate for the audience

graphics, text treatment, and special effects show creativity and cohesiveness of design

overall layout and design is creative and appealing

final product indicates a clear thought process and an intended, planned direction with formulation and execution of a firm idea

effectively communicate required information

website functions without error

copyright laws followed

answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate ability to work as a team demonstrate effective decision making

and problem solving skills demonstrate effective verbal

communication skills describe project development and

implementation explain content logically and

systematically

Communication Information Technology

Marketing CAREER CLUSTERS: Arts, A/V Technology, & Communication; Information Technology; Marketing, Sales, & Service; S.T.E.M.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 100

PERFORMANCE – REPORT EVENTS This section contains event guidelines for Performance – Report Events:

American Enterprise Project

Business Financial Plan

Business Plan

Community Service Project

Local Chapter Annual Business Report

Partnership With Business Project

Students and advisers should review all guidelines thoroughly before participating in competition.

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101 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

AMERICAN ENTERPRISE PROJECT EDWARD D. MILLER AWARD PERFORMANCE – REPORT EVENT

CHAPTER EVENT—STATE AND NATIONAL COMPETITION The Edward D. Miller Award recognizes FBLA chapters that develop projects within the school and/or community that increase understanding of and support for the American enterprise system by developing an information/education program.

ELIGIBILITY Members representing their chapters in the presentation component of this event may also compete in up to two individual and/or team events.

STATE Each local chapter may submit one (1) entry.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged report and a presentation at the conference. Competitors are required to complete both parts for award eligibility. The report should detail a project that promotes an awareness of some facet of the American enterprise system within the school and/or community. The project must be designed for chapter participation. The event is not designed to raise money for the chapter. Rather, the intent is to help members learn more about the economic system under which they live and to then share their expertise in some way with others inside and/or outside of the school.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES PERFORMANCE – REPORT EVENT GUIDELINES

SUBMISSSION.

Report must be submitted as a PDF. Complete a Report Verification Form (download at www.cafbla.org, then click Competition). Follow instructions in the conference guide for submission instructions and deadlines.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 102

AMERICAN ENTERPRISE PROJECT (CONTINUED) EDWARD D. MILLER AWARD PERFORMANCE – REPORT EVENT

FINALISTS The TOP FIVE (5) CHAPTERS with the highest prejudged score will compete in the presentation portion of the event with up to (3) members. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Chapters will have seven (7) minutes to explain project development and implementation. The presentation should

address the impact of the project to the community, member involvement, and results of the project. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

REPORT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

arrange report logically and in proper business style

demonstrate good written communication skills

describe project development and implementation

answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate effective verbal

communication skills describe project development and

implementation

Communication Economics & Personal Finance

Entrepreneurship Management CAREER CLUSTERS: Business Management & Administration; Information Technology

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103 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS FINANCIAL PLAN PERFORMANCE – REPORT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Business financial planning is paramount to the success of any business enterprise. This event is designed to recognize FBLA

members who possess the knowledge and skills needed to establish and developa complete financial plan for a business venture. The financial plan requesting a loan from a financial institution must be economically and financially sound with a realistic time frame. In addition to learning and applying financial business decision-making skills, team participants develop business contacts, implement written and oral skills, and develop familiarity with procedures of financial institutions.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged report and a presentation at the conference. Competitors are required to complete both parts for award eligibility. Establish and develop a complete financial plan for a business venture by writing a report on the topic below. A one-page description of the plan should be the first page of the report (not included in page count).

TOPIC You are planning to open a one-stop-shop home improvement store where customers will be able to purchase a variety of items, including kitchen cabinets, closets, outdoor decks, curio cases, lighting, surveillance cameras, furniture, home theater equipment, flooring, and other home enhancements. Competition includes hardware stores, furniture stores, entertainment and electronics stores, and interior design companies. Your niche is that everything available in these stores can be purchased in one location where customers can bundle deals on multiple goods to save money. You plan to open your facility in a 25,000 square foot, stand-alone store and warehouse. You will need to purchase inventory for the store and stock the warehouse, as well as hire contractors, installers, and truck drivers to assist with the delivery and set up the building and the inventory.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 104

BUSINESS FINANCIAL PLAN (CONTINUED) PERFORMANCE – REPORT EVENT

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES

PERFORMANCE – REPORT EVENT GUIDELINES

SUBMISSSION. Report must be submitted as a PDF.

Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present the project and results obtained. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

REPORT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

arrange report logically and in proper business style

demonstrate good written communication skills

describe project development and implementation

explain need for the loan, type of loan, and the process of obtaining the loan

answer questions effectively demonstrate ability to make a

businesslike presentation

demonstrate ability to work as a team demonstrate effective verbal

communication skills describe project development and

implementation

explain content logically and systematically

Accounting Communication Computation

Economics & Personal Finance Management CAREER CLUSTERS: Business Management & Administration; Finance; Human Services

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105 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS PLAN PERFORMANCE – REPORT EVENT

INDIVIDUAL OR TEAM EVENT—STATE AND NATIONAL COMPETITION Business plans are an effective tool for evaluating, organizing, and selling a new business concept. A well-developed business plan can be a key component of a successful business start-up. This event recognizes FBLA members who demonstrate an understanding and mastery of the process required in developing and implementing a new business venture.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level. A participant may compete as an individual their first year. If competing a second year, the participant must be part of a team.

STATE Each local chapter may submit one (1) entry created by either an individual or a team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged report and a presentation at the conference. Competitors are required to complete both parts for award eligibility. The Business Plan shall not have been in operation for a period exceeding the previous year or evaluate ongoing business ventures.

REPORT CONTENT An effective business plan should include the following information: EXECUTIVE SUMMARY. Provides a brief synopsis of the key points and strengths included in the plan.

COMPANY DESCRIPTION. Includes basic details of the business, including an overview, location, legal structure, and

organization. INDUSTRY ANALYSIS. Provides an analysis of the larger industry to which the business will belong; analyzes key trends

and players in the industry; demonstrates an understanding and awareness of external business decisions. TARGET MARKET. Provides a brief overview of the nature and accessibility of the target audience. COMPETITIVE ANALYSIS. Includes an honest and complete analysis of the business’ competition and demonstrates an

understanding of the business’ relative strengths and weaknesses. MARKETING PLAN AND SALES STRATEGY. Demonstrates how the business’ product or service will be marketed and

sold; includes both strategic and tactical elements of the marketing and sales approach. OPERATIONS. Provides an overview of business operations on a day-to-day basis, including production processes,

physical facility reviews, use of technology, and processes followed to ensure delivery of products or services.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 106

BUSINESS PLAN (CONTINUED) PERFORMANCE – REPORT EVENT

REPORT CONTENT (CONTINUED)

MANAGEMENT AND ORGANIZATION. Describes the key participants in the new business venture and identifies human resources the business can draw upon as part of the management team, employee pool, consultants, directors, or advisers. It also portrays the role each will play in the business’ development, and discusses compensation and incentives.

LONG-TERM DEVELOPMENT. Gives a clear vision of where the business will be in three (3), five (5), or more years. It

offers an honest and complete evaluation of the business’ potential for success and failure and identifies priorities for directing future business activities.

FINANCIALS. Indicates the accounting methodology to be used by the business. Discusses any assumptions made in

projecting future financial results. Presents projections honestly and conservatively. APPENDIX. Includes copies of key supporting documents (e.g., certifications, licenses, tax requirements, codes, letters

of intent or advance contract, endorsements).

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES PERFORMANCE – REPORT EVENT GUIDELINES

SUBMISSSION.

Report must be submitted as a PDF.

Follow instructions in the conference guide for submission instructions and deadlines.

FINALISTS The TOP FIVE (5) INDIVIDUALS OR TEAMS with the highest prejudged score will compete in the presentation portion of the event. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Individuals or teams will have seven (7) minutes to present the project and results obtained. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

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107 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BUSINESS PLAN (CONTINUED) PERFORMANCE – REPORT EVENT

REPORT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

arrange report logically and in proper business style

demonstrate good written communication skills

describe project development and implementation

explain process of preparing the business plan, obstacles, and lessons learned

provide information on market, analysis, organization, and development of the business

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team demonstrate effective verbal

communication skills describe project development and

implementation explain content logically and

systematically

Accounting

Career Development Communication

Economics & Personal Finance Entrepreneurship

Management

Marketing CAREER CLUSTERS: Business Management & Administration; Finance; Human Services; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 108

COMMUNITY SERVICE PROJECT DORIS LOWE MEMORIAL AWARD PERFORMANCE – REPORT EVENT

CHAPTER EVENT—STATE AND NATIONAL COMPETITION The Doris Lowe Memorial Award recognizes FBLA chapters that successfully implement community service projects to serve the citizens of their community.

ELIGIBILITY Members representing their chapters in the presentation component of this event may also compete in up to two individual and/or team events.

STATE Each local chapter may submit one (1) entry.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged report and a presentation at the conference. Competitors are required to complete both parts for award eligibility. Reports must describe one (1) chapter project that serves the community. The project must be in the interest of the community and be designed for chapter participation. Include:

description of the project chapter member involvement

degree of impact on the community evidence of publicity received

project evaluation

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES PERFORMANCE – REPORT EVENT GUIDELINES

SUBMISSSION. Report must be submitted as a PDF.

Complete a Report Verification Form (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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109 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

COMMUNITY SERVICE PROJECT (CONTINUED) DORIS LOWE MEMORIAL AWARD PERFORMANCE – REPORT EVENT

FINALISTS The TOP FIVE (5) CHAPTERS with the highest prejudged score will compete in the presentation portion of the event with up to three (3) members. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Chapters will have seven (7) minutes to explain project development and implementation. The presentation should

address the community served, member involvement, and results of the project. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

REPORT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

arrange report logically and in proper business style

demonstrate good written communication skills

describe project development and implementation

answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate effective verbal

communication skills demonstrate ability to work as a team

describe project development and implementation

explain content logically and systematically

Communication Management

Marketing CAREER CLUSTERS: Business Management & Administration; Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 110

LOCAL CHAPTER ANNUAL BUSINESS REPORT STATE: KIKI NAKAUCHI AWARD PERFORMANCE – REPORT EVENT NATIONAL: HAMDEN L. FORKNER AWARD

CHAPTER EVENT—STATE AND NATIONAL COMPETITION Business reports are used extensively to inform management, staff, stockholders, and the general public about all aspects of the business. This report recognizes FBLA chapters that effectively summarize their year's activities. This event provides participants with valuable experience in preparing annual business reports.

ELIGIBILITY Members representing their chapters in the presentation component of this event may also compete in up to two individual and/or team events.

STATE Each local chapter may submit one (1) entry.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of producing a report detailing the chapter’s annual business plan. Follow the rating sheet sequence in writing the report. Projects used for other FBLA reports may be included.

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES PERFORMANCE – REPORT EVENT GUIDELINES

SUBMISSSION.

Report must be submitted as a PDF. Follow instructions in the conference guide for submission instructions and deadlines.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

REPORT COMPETENCIES NBEA STANDARDS

arrange report in proper business style and logically arranged

correct spelling and grammar describe report development

explain local chapter organization and characteristics of chapter

document productivity and recognition of chapter

Communication

Information Technology

Marketing CAREER CLUSTERS: Business Management & Administration; Finance; Information Technology; Marketing, Sales, & Service

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111 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PARTNERSHIP WITH BUSINESS PROJECT PERFORMANCE – REPORT EVENT

CHAPTER EVENT—STATE AND NATIONAL COMPETITION This event recognizes FBLA chapters that develop and implement the most innovative, creative, and effective partnership plan. The purpose of this project is to learn about a business through communication and interaction with the business community.

ELIGIBILITY Members representing their chapters in the presentation component of this event may also compete in up to two individual and/or team events.

STATE Each local chapter may submit one (1) entry.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: a prejudged report and a presentation at the conference. Competitors are required to complete both parts for award eligibility. This project describes activities designed to bring business leaders and FBLA members together in a positive working relationship through innovative programs. The report should describe the planning and implementation of activities that build a partnership between business leaders and chapter members for the purpose of learning about a business. This event should not be a chapter fund-raising project. Reports must demonstrate the development and implementation of an innovative, creative, and effective partnership plan. Include:

description of the partnership goals and planning activities roles of business leaders and chapter members in developing and implementing the partnership

results, concepts learned, and impact of the project provide

degree of involvement (hours spent, personal contact executives and department heads contacted) examples of publicity and recognition received as a result of the partnership

GUIDELINES Review additional event type guidelines:

PERFORMANCE – PREJUDGED EVENT GUIDELINES PERFORMANCE – REPORT EVENT GUIDELINES

SUBMISSSION. Report must be submitted as a PDF. Complete a Report Verification Form (download at www.cafbla.org, then click Competition).

Follow instructions in the conference guide for submission instructions and deadlines.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 112

PARTNERSHIP WITH BUSINESS PROJECT (CONTINUED) PERFORMANCE – REPORT EVENT

FINALISTS The TOP FIVE (5) CHAPTERS with the highest prejudged score will compete in the presentation portion of the event with up to three (3) members. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES Chapters will have seven (7) minutes to explain project development and implementation. The presentation should

address the business partnership, member involvement, and results of the project. Visual aids and samples related to the project may be used; however, no items may be left with the judges or audience. Five (5) minutes will be allowed to set up and remove equipment or presentation items. A timekeeper will stand at six (6) minutes and again at seven (7) minutes. When the presentation is finished, the

timekeeper will record the time used, noting a deduction of five (5) points for any time over seven (7) minutes. Following each presentation, the judges will conduct a three (3) minute question-answer period.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

REPORT COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

arrange report logically and in proper business style

demonstrate good written communication skills

describe project development and implementation

answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate effective verbal

communication skills describe project development and

implementation explain content logically and

systematically

Career Development Communication

Entrepreneurship Information Technology

Management CAREER CLUSTERS: Business Management & Administration; Information Technology; Marketing, Sales, & Service

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113 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PERFORMANCE – ROLE PLAY EVENTS This section contains event guidelines for Performance – Role Play Events:

Banking & Financial Systems

Client Service

Entrepreneurship Global Business Help Desk Hospitality Management

Management Decision Making

Management Information Systems

Marketing Network Design Parliamentary Procedure Sports & Entertainment Management

Students and advisers should review all guidelines thoroughly before participating in competition.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 114

BANKING & FINANCIAL SYSTEMS PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—STATE AND NATIONAL COMPETITION Understanding how financial institutions and financial consulting and advisory services operate is important to successful business ownership and management, as well as to personal financial success. This event recognizes FBLA members who demonstrate an understanding of and skill in the general operations of the various components of the financial service sector.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

STATE Each local chapter may enter one (1) team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test and a role play performance component. Competitors are required to complete both parts for award eligibility. A one-hour objective test will be administered at the conference based on the competencies listed. Team members will take one test collaboratively. Non-graphing calculators will be provided.

FINALISTS The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a problem or scenario encountered in the banking or financial business community. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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115 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

BANKING & FINANCIAL SYSTEMS (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

concepts and practices

basic terminology

government regulation of financial services

impact of technology on financial services

types/differences between various institutions

ethics

careers in financial services

taxation

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Accounting

Career Development

Computation

Economics & Personal Finance Management CAREER CLUSTERS: Business Management & Administration; Finance; Government & Public Administration; Human Services

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 116

CLIENT SERVICE PERFORMANCE – ROLE PLAY EVENT

INDIVIDUAL EVENT—STATE AND NATIONAL COMPETITION This event provides members with an opportunity to develop and demonstrate skills in interacting with internal and external clients to provide an outstanding client service experience. The client service consultant engages clients in conversations regarding products, handles inquiries, solves problems, and uncovers opportunities for additional assistance. Participants develop speaking ability and poise through presentation as well as critical thinking skills.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

STATE Each local chapter may enter one (1) member.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This role play event requires the competitor to provide customer service to a client (judges).

GUIDELINES Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES

PERFORMANCE – SEQUESTERED EVENT GUIDELINES Competitors will be divided into four (4) or five (5) groups depending on the number of participants. All competitors will be sequestered to receive instructions and time assignments. Ten (10) minutes before the role play performance, the competitor will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for the competitor to use during the preparation and role play performance.

Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The competitor has a total of five (5) minutes to interact with a panel of judges to demonstrate how to solve the problem. The judges will play the role of the second party in the presentation and will refer to the case for specifics.

This is a role play event with open exchange between the competitor and the judges throughout the presentation. A timekeeper will stand at four (4) minutes and again at five (5) minutes at which time the role play performance must

end.

FINALISTS If there are four (4) preliminary rounds, the TOP THREE (3) from each round will advance to finals for a total of twelve (12) finalists. If there are five (5) preliminary rounds, the TOP TWO (2) from each round will advance to finals for a total of ten (10) finalists. Final guidelines are the same as preliminary guidelines.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

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117 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

CLIENT SERVICE (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

PERFORMANCE COMPETENCIES NBEA STANDARDS answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate effective verbal communication skills

provide ways for client to solve their problem

translate case into effective, efficient, and spontaneous action

Career Development

Communication Information Technology CAREER CLUSTERS: Business Management & Administration; Human Services; Information Technology; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 118

ENTREPRENEURSHIP WILHELMINA VAN HUNNICK MEMORIAL AWARD

PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION Owning and managing a business is the goal of many Americans. This event recognizes FBLA members who demonstrate the knowledge and skills needed to establish and manage a business. This event is based on team rather than individual participation. In addition to learning and applying business decision-making skills, team participants develop speaking ability and poise through oral presentations.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of two (2) or three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Team members will take one test collaboratively. Non-graphing calculators will be provided.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a decision-making problem encountered by entrepreneurs in one (1) or more of the following areas: business planning, human relations, financial management, or marketing. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES

PERFORMANCE – SEQUESTERED EVENT GUIDELINES All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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119 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

ENTREPRENEURSHIP (CONTINUED) WILHELMINA VAN HUNNICK MEMORIAL AWARD PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

business plan

community/business relations

legal issues

initial capital and credit personnel management financial management

marketing management

taxes government regulations

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Accounting

Communication

Entrepreneurship

Management Marketing CAREER CLUSTERS: Business Management & Administration; Finance; Human Services; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 120

GLOBAL BUSINESS

PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION The global economy is a complex, continually flowing and constantly changing network of information, goods, services, and cultures. Most nations rely on other nations for natural resources to supply their needs and wants. Global business also provides new markets and investment opportunities as well as promotion of better relationships.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of two (2) or three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Team members will take one test collaboratively.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a problem encountered in the international/global arena. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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121 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

GLOBAL BUSINESS (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

basic international concepts

ownership and management

marketing

finance communication (including culture

and language)

treaties and trade agreements legal issues

human resource management ethics

taxes and government regulations

currency exchange international travel career development

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Accounting

Economics & Personal Finance

Entrepreneurship

International Business Management Marketing CAREER CLUSTERS: Business Management & Administration; Finance; Government & Public Administration; Human Services; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 122

HELP DESK PERFORMANCE – ROLE PLAY EVENT

INDIVIDUAL EVENT—STATE AND NATIONAL COMPETITION The ability to provide technical assistance to the users of computer hardware and software is essential to the success of any organization and its continued operation. This event recognizes FBLA members who demonstrate an understanding of and ability to provide technical assistance to end users.

ELIGIBILITY The participant may not have previously competed in this event at the national level.

STATE Each local chapter may enter one (1) member.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test and a role play performance component. Competitors are required to complete both parts for award eligibility. A one-hour objective test will be administered at the conference based on the competencies listed.

FINALISTS The TOP TEN (10) INDIVIDUALS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given an interactive role-play scenario based on customer service in the technical field. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES

PERFORMANCE – SEQUESTERED EVENT GUIDELINES All competitors will be sequestered to receive instructions and time assignments. Ten (10) minutes before the role play performance, the competitor will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for the competitor to use during the preparation and role play performance.

Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The competitor has a total of five (5) minutes to interact with a panel of judges to demonstrate how to solve the problem. The judges will play the role of the second party in the presentation and will refer to the case for specifics.

This is a role play event with open exchange between the competitor and the judges throughout the presentation. A timekeeper will stand at four (4) minutes and again at five (5) minutes at which time the role play performance must

end.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

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123 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

HELP DESK (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

help desk concepts

help desk operations people component: help desk roles

and responsibilities process component: help desk

process and procedures information component: help desk

performance measure help desk setting

customer support as a profession

management processes

demonstrate ability to make a

businesslike presentation demonstrate effective verbal

communication skills provide ways for client to solve their

problem translate case into effective, efficient,

and spontaneous action resolve conflict resolution

Communication

Information Technology CAREER CLUSTERS: Arts, A/V Technology, & Communication; Business Management & Administration; Information Technology

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 124

HOSPITALITY MANAGEMENT

PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION Hospitality is an important aspect of business and society. This event provides recognition to FBLA members who have the ability to help other people enjoy both leisure and business travel and events.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of two (2) or three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Team members will take one test collaboratively.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a scenario in the hospitality management industry. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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125 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

HOSPITALITY MANAGEMENT (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

hospitality operation and management functions

hotel sales process hospitality marketing concepts

human resource management in the hospitality industry

environmental, ethical, and global issues

customer service in the hospitality industry

legal issues, financial management, and budgeting

current hospitality industry trends

types of hospitality markets and customers

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Career Development

Communication

Information Technology CAREER CLUSTERS: Business Management & Administration; Human Services; Information Technology; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 126

MANAGEMENT DECISION MAKING

PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION Making critical decisions that provide the right direction and a winning position in today’s business world is essential to good management. Business executives must make high-quality, nearly instantaneous decisions all the time. The ability to make the right decisions concerning vision, growth, resources, strengths, and weaknesses leads to a successful business. It is management’s responsibility to manage for today and tomorrow, to manage for optimum efficiency, and to manage to compete in the marketplace.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of two (2) or three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Team members will take one test collaboratively.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a problem encountered by managers in the following areas: human resource management, financial management, marketing management or information systems management. Competitors will assume the role of management and present a solution to the case study. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES

PERFORMANCE – SEQUESTERED EVENT GUIDELINES All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

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127 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

MANAGEMENT DECISION MAKING (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

FINALISTS (STATE LEVEL ONLY – CONTINUED) The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

information and communication systems

human resource management

financial management

business operations management functions and the

environment business ownership and law

strategic management

ethics and social responsibility marketing

economic concepts careers

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Accounting

Business Law

Communication Economics & Personal Finance Entrepreneurship

Information Technology Management CAREER CLUSTERS: Business Management & Administration; Finance; Human Services; Law, Public Safety; Marketing, Sales, & Service

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 128

MANAGEMENT INFORMATION SYSTEMS PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—STATE AND NATIONAL COMPETITION The ability to design and implement an information system solution to effectively manage vast amounts of information is a valuable skill that leads to the success of many business entities today. The use of technology to develop these information systems plays a crucial role in a business’ ability to compete in today’s business environment. This event recognizes FBLA members who demonstrate an understanding of and ability to apply these skills.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

STATE Each local chapter may enter one (1) team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test and a role play performance component. Competitors are required to complete both parts for award eligibility. A one-hour objective test will be administered at the conference based on the competencies listed. Team members will take one test collaboratively.

FINALISTS The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a decision-making problem outlining a small business’ environment and needs. Competitors will analyze the situation and recommend an information system solution to address the issues raised. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards and a flip chart will be provided for each competitor to use during the preparation and role

play performance. Information may be written on both sides. Note cards and the flip chart will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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129 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

MANAGEMENT INFORMATION SYSTEMS (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

systems analysis and design

database management and modeling concepts

object-oriented analysis and design

user interfaces

system controls

defining system and business requirements

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Communication

Information Technology

Management CAREER CLUSTERS: Business Management & Administration; Finance; Human Services; Information Technology; Law, Public Safety

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 130

MARKETING

PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION Marketing involves the distribution of products and services to the consumer. This event recognizes FBLA members who possess knowledge of the basic principles of marketing.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of two (2) or three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Team members will take one test collaboratively.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a marketing problem. Competitors will analyze the situation and recommend a solution. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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MARKETING (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

basic marketing fundamentals

economics

selling and merchandising

channels of distribution marketing, information research,

and planning

promotion and advertising media legal, ethical, and social marketing

aspects e-commerce

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Entrepreneurship

Marketing CAREER CLUSTERS: Business Management & Administration; Marketing, Sales, & Service

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NETWORK DESIGN PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—STATE AND NATIONAL COMPETITION The ability to evaluate the needs of an organization and then design and implement network solutions is a valuable skill in today’s connected workplace. This event recognizes FBLA members who demonstrate an understanding of and ability to apply these skills.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

STATE Each local chapter may enter one (1) team of two (2) or three (3) members.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test and a role play performance component. Competitors are required to complete both parts for award eligibility. A one-hour objective test will be administered at the conference based on the competencies listed. Team members will take one test collaboratively. Non-graphing calculators will be provided.

FINALISTS The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving an analysis of a computing environment situation. Competitors will provide a recommendation for a network solution that addresses the issues provided. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES

PERFORMANCE – SEQUESTERED EVENT GUIDELINES All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards and a flip chart will be provided for each competitor to use during the preparation and role

play performance. Information may be written on both sides. Note cards and the flip chart will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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NETWORK DESIGN (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

network installation

problem solving and troubleshooting

network administrator functions

configuration of Internet resources

backup and disaster recovery

configuring network resources and services

analyze the computing environment

and needs answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate ability to work as a team demonstrate an understanding of the

case and explain recommendations demonstrate effective decision making

and problem solving skills demonstrate effective verbal

communication skills display self-confidence through

knowledge of content and articulation of ideas

explain content logically and systematically

Communication

Information Technology

Management CAREER CLUSTERS: Business Management & Administration; Information Technology

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PARLIAMENTARY PROCEDURE STATE: SHERIAN H. ECKENROD AWARD

PERFORMANCE – ROLE PLAY EVENT NATIONAL: DOROTHY L. TRAVIS AWARD

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION This event recognizes FBLA members who demonstrate knowledge of the principles of parliamentary procedure. This event is based on team rather than individual competition. Team participants develop speaking ability and poise through competitive performance.

ELIGIBILITY No more than two (2) team members may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of four (4) or five (5) members—a president, vice president, secretary, treasurer, and an additional member.

STATE A maximum of the top three (3) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Questions for the parliamentary procedure principles section of the exam will be drawn from the National Association of Parliamentarian's official test bank. Team members will take the tests individually; the team score is determined by averaging the scores of its team members.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a role play scenario to simulate a regular chapter meeting. The examination and performance criteria for this event will be based on Robert’s Rules of Order, Newly Revised, 11th Edition. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES PERFORMANCE – SEQUESTERED EVENT GUIDELINES

All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. The team may use the preparation time to consider procedure. Parliamentary procedure reference materials may be

used during preparation but not during the performance. The following items may be taken into the preparation room and may be used in the performance room:

A copy of the problem for each team member (given in the preparation room)

The treasurer’s report A copy of the minutes from a preceding meeting

No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

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135 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

PARLIAMENTARY PROCEDURE (CONTINUED) STATE: SHERIAN H. ECKENROD AWARD PERFORMANCE – ROLE PLAY EVENT NATIONAL: DOROTHY L. TRAVIS AWARD

FINALISTS (STATE LEVEL ONLY – CONTINUED) Performances must include presentation of procedures that are used in a complete regular meeting of the chapter from

the time the meeting is called to order until it is adjourned. Items designated in the case must be included in the appropriate order of business, but other items should also be taken up during the meeting. The secretary will take notes during the performance, but the notes will not be transcribed into minutes.

The problem may or may not include class of motions, but all five (5) classes of motions—main, subsidiary, privileged,

incidental, and motions that bring a question again before the assembly—must be demonstrated during the

performance. Performance may be from nine (9) to eleven (11) minutes. A timekeeper will stand at eight (8) minutes and again at eleven (11) minutes at which time the presentation must end.

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

parliamentary procedure principles FBLA bylaws

answer questions effectively demonstrate ability to make a

businesslike presentation demonstrate ability to work as a team demonstrate an understanding of the

case and explain recommendations demonstrate effective decision making

and problem solving skills demonstrate effective verbal

communication skills display self-confidence through

knowledge of content and articulation of ideas

explain content logically and systematically

CAREER CLUSTERS: Business Management & Administration

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 136

SPORTS & ENTERTAINMENT MANAGEMENT

PERFORMANCE – ROLE PLAY EVENT

TEAM EVENT—SECTION, STATE, AND NATIONAL COMPETITION The sports industry is rapidly growing in this country and throughout the world. For an individual to be successful and effective in this type of work, a core understanding of business and a comprehensive awareness of sports is necessary to succeed in sports management. This event recognizes FBLA members who possess the basic principles of sports management.

ELIGIBILITY No more than one (1) team member may have competed in this event at a prior NLC or have competed more than two (2) years at the national level.

SECTION Each local chapter may enter one (1) team of two (2) or three (3) members.

STATE A maximum of the top five (5) places from section competition will represent their section at the State Leadership Conference.

NATIONAL The top three (3) places in state competition will represent California at the National Leadership Conference.

OVERVIEW This event consists of two (2) parts: an objective test (section and state levels) and a role play performance component (state level only). Competitors are required to complete both parts for award eligibility at the state level. A one-hour objective test will be administered at the conference based on the competencies listed (section and state levels). Team members will take one test collaboratively.

FINALISTS (STATE LEVEL ONLY) The TOP FIVE (5) TEAMS with the highest objective test score will compete in the role play performance portion of the event. Competitors will be given a case study involving a problem outlining the understanding and awareness of sports and entertainment issues within today’s society. Review additional event type guidelines:

PERFORMANCE – GENERAL EVENT GUIDELINES

PERFORMANCE – SEQUESTERED EVENT GUIDELINES All teams will be sequestered to receive instructions and time assignments. Twenty (20) minutes before the role play performance, the team will be taken to the preparation room to receive the

case study. Two (2) 4" x 6" note cards will be provided for each competitor to use during the preparation and role play

performance. Information may be written on both sides. Note cards will be collected following the role play performance. No other reference materials such as visual aids or electronic devices may be brought to or used during the event preparation or presentation.

The team has a total of seven (7) minutes to interact with a panel of judges and present the solution to the case. The judges will play the role of the second party in the presentation and will refer to the case for specifics. All questions raised during the case must be addressed during the presentation.

The team should introduce themselves, describe the situation, make their recommendations, and summarize their case. A timekeeper will stand at six (6) minutes and again at seven (7) minutes at which time the role play performance must

end.

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137 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SPORTS & ENTERTAINMENT MANAGEMENT (CONTINUED) PERFORMANCE – ROLE PLAY EVENT

JUDGING A panel of judges will use the rating sheet to score competitors. All decisions of the judges are final.

OBJECTIVE COMPETENCIES PERFORMANCE COMPETENCIES NBEA STANDARDS

management basics

events management

management functions decision making

management strategies

strategic planning tools

networking and delegating

leadership

managing groups and teams

ethics

management for entertainment

industry

marketing concepts and buyer

behavior

marketing information management and research

marketing mix and product life cycle distribution, pricing, and market

conditions

promotion, advertising, and

sponsorship

sales

entrepreneurship

human resource management

careers

answer questions effectively

demonstrate ability to make a businesslike presentation

demonstrate ability to work as a team

demonstrate an understanding of the case and explain recommendations

demonstrate effective decision making and problem solving skills

demonstrate effective verbal communication skills

display self-confidence through knowledge of content and articulation of ideas

explain content logically and systematically

Management

Marketing CAREER CLUSTERS: Business Management & Administration

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 138

RECOGNITION PROGRAM The following are eligibility guidelines and application/nomination forms for California FBLA recognition:

Chapter Individual

Gold Seal Chapter Award of Merit

Membership Awards Sweepstakes Award

Outstanding Local Chapter Adviser

Who’s Who in FBLA California FBLA Scholarship

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139 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

GOLD SEAL CHAPTER AWARD OF MERIT HOLLIS & KITTY GUY AWARD

RECOGNITION PROGRAM

CHAPTER RECOGNITION—STATE AND NATIONAL AWARD The Hollis and Kitty Guy Gold Seal Chapter Award of Merit recognizes outstanding local chapters that have actively participated in projects and programs identified with the goals of FBLA-PBL.

ELIGIBILITY All active local chapters are eligible.

GUIDELINES California FBLA will select two (2) chapters or up to fifteen (15) percent of its total number of active local chapters each year for national recognition; whichever is greater. If the percentage results in a fractional number, it is rounded to the next higher number (e.g. 3.2 or 3.6 would be 4).

CRITERIA FOR CHAPTER NOMINATION Download Program of Work forms and Outstanding Chapter guidelines at www.cafbla.org, then click State Projects. Submit at least five (5) Program of Work Progress Forms Pay state and national dues by October 20 for a minimum of five (5) members Pay section dues by October 20 Recruit or renewed five (5) professional members by February 1 Send representative(s) to a minimum of two (2) FBLA conferences sponsored by the section, state, and national

association Encourage other schools to organize FBLA chapters Enter at least one section or state competitive event Tour at least two (2) businesses Invite businesspersons or other professionals to become involved in at least two (2) chapter activities Conduct a public relations program in the school and community Submit at least five (5) members for either Future, Business, Leader, or America Award recognitions Complete the Government Awareness Project Complete one additional State Chapter Project Complete the Outstanding Chapter level in the Business Achievement Awards Email the completed final Program of Work Progress Form and a copy of the Local Chapter Annual Business Report to

your Section Director by the date specified in the State Leadership Conference Registration Guide

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 140

MEMBERSHIP AWARDS

RECOGNITION PROGRAM

CHAPTER RECOGNITION—STATE AWARD Effective state and national programs depend upon membership support and growth. Continued membership growth makes the expansion of services and materials possible. Recognition is given to local chapters that have attained the greatest growth in membership.

ELIGIBILITY All active local chapters are eligible.

OVERVIEW Certificates and plaques are presented to the top five (5) chapters at the State Leadership Conference in the following membership events:

Largest Increase in Local Chapter Membership Largest Local Chapter Membership

Largest Local Chapter Membership—Professional Division Largest Percentage of Increase in Local Chapter Membership

Market Share (Largest Percentage of FBLA Members Based on School Enrollment)

GUIDELINES Official membership records are audited at the state office. An entry form is not required for recognition EXCEPT for the Market Share Award. For this award, chapters must submit official proof from the school’s 2014-2015 First Principal (P-1) Apportionment Report showing their official school enrollment. Recognition will be awarded based on chapter membership as a percentage of school enrollment. Check the State Leadership Conference Guide for submission instructions. The official date for membership awards is paid members as of March 1. Membership is checked against the national record since dues are payable only on a unified basis. Note: Additional membership awards are available for recognition at the national level. Chapters may need to submit additional forms for verification. For details, check the Membership Awards page on the national website: http://www.fbla-pbl.org/web/page/665/sectionid/587/pagelevel/3/fbla.asp.

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141 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

SWEEPSTAKES AWARD

RECOGNITION PROGRAM

CHAPTER RECOGNITION—SECTION AND STATE AWARD The Sweepstakes Award recognizes chapters that have ranked highest in competitive events.

ELIGIBILITY All active local chapters participating in competitive events at the Section and State Leadership Conferences are eligible.

OVERVIEW This award is presented to the top ten (10) chapters with the most points at the Section and State Leadership Conferences.

GUIDELINES Every chapter that wins a first through tenth place award at the Section and State Leadership Conference for the events listed below is automatically entered in this event. Points are awarded as follows:

First Place 10 points Second Place 9 points Third Place 8 points Fourth Place 7 points Fifth Place 6 points Sixth Place 5 points Seventh Place 4 points Eighth Place 3 points Ninth Place 2 points Tenth Place 1 point

The points for each chapter are totaled to determine the top ten (10) winners. The number of first places a chapter receives will break ties.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 142

OUTSTANDING LOCAL CHAPTER ADVISER CHARLES D. COX AWARD

RECOGNITION PROGRAM

INDIVIDUAL RECOGNITION—SECTION, STATE, AND NATIONAL AWARD The Outstanding Local Adviser Award honors local FBLA advisers who have made outstanding contributions to the association at the local, section, and state levels.

ELIGIBILITY

SECTION Each local chapter may nominate one (1) adviser.

STATE Each section may nominate one (1) adviser who will represent his/her section at the state level.

NATIONAL The first place recipient at the state level will represent California at the National Leadership Conference.

OVERVIEW Outstanding local advisers may be nominated by completing the nomination form. Up to three (3) letters of recommendation may be attached. It is recommended that the letters be from the local chapter, a school administrator, and a community representative.

GUIDELINES ONE (1) COPY of the following materials must be submitted. See the Section and State Leadership Conference Registration Guides for deadlines and submission information.

A completed and typed Outstanding Local Chapter Adviser nomination form. Download the form at www.cafbla.org, then click Competition

Letter(s) of recommendation The criteria is based on:

years of participation in FBLA activities

extent of participation in conferences sponsored by the section and state contribution to local, section, state, and national projects

participation in other professional organizations involvement in community activities recommendations supportive of the adviser’s contribution to the association

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143 CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION

WHO’S WHO IN FBLA

RECOGNITION PROGRAM

INDIVIDUAL RECOGNITION—SECTION, STATE, AND NATIONAL AWARD This award honors FBLA members who have made outstanding contributions to the organization at the local, section, state, and national level.

ELIGIBILITY

SECTION Each local chapter may nominate one (1) member plus any section officer(s) or state officer(s). Having a section or state officer does not prohibit a chapter from selecting an additional member for this award.

STATE The winner from each section plus current section and state officers submitting applications will be eligible to receive the California Who’s Who in FBLA Award.

NATIONAL The first place recipient at the state level will represent California at the National Leadership Conference.

OVERVIEW This award consists of two (2) parts: an application and resume. Participants are required to complete all parts to be eligible for the award.

GUIDELINES ONE (1) COPY of the following materials must be submitted. See the Section and State Leadership Conference Registration Guides for deadlines and submission information.

A completed and typed Who’s Who in FBLA Application. Download the application at www.cafbla.org, then click Competition

A brief résumé not to exceed two (2) pages The criteria is based on:

Years of participation in FBLA activities Extent of participation in conferences sponsored at the section, state, and national levels Offices, chairmanships, and committee memberships held Contributions to local, state, and national projects

Participation in other activities

JUDGING Entries will be reviewed by the Section Director or the Management Team for adherence to the stated criteria for nomination as the section and state Who’s Who candidate, respectively.

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CALIFORNIA AWARDS PROGRAM – 2014-2015 EDITION 144

CALIFORNIA FBLA SCHOLARSHIP L. BYRAM BATES MEMORIAL SCHOLARSHIP AWARD

RECOGNITION PROGRAM

INDIVIDUAL RECOGNITION—STATE AWARD The scholarship award recognizes outstanding California FBLA members who will be furthering their education upon graduation from high school.

ELIGIBILITY There is no limit on the number of applicants from each local chapter. Current and former state officers are not eligible.

OVERVIEW This event consists of six (6) parts: an application, a transcript, a resume, an essay, two (2) letters of recommendation, and an interview. Participants are required to complete all parts to be eligible for the scholarship.

GUIDELINES Each applicant must:

be an active paid member of FBLA for at least two years

be a graduating senior of the current school year achieve at least the Leader level of the Business Achievement Awards

be a member of a chapter with five (5) FBLA Professional Division members be enrolled or in the process of enrolling in post-secondary education in the fall immediately following graduation

attend the State Leadership Conference if a finalist

ONE (1) COPY of the following materials must be submitted. See the State Leadership Conference Registration Guide for deadline and submission information.

A completed, typed, scholarship award application. Download application at www.cafbla.org, then click Competition An official transcript

A brief resume not to exceed two (2) pages, noting the criteria listed in the rating sheet

A one-page essay on how participation in FBLA will help achieve the applicant’s stated goals in life Two (2) letters of recommendation (one must be submitted by the local chapter adviser)

FINALISTS The Scholarship Committee will determine the number of finalists and amount of scholarships each year based on funding of the scholarship fund.

JUDGING A panel of judges will use the rating sheet to score application materials and conduct an interview. All decisions of the judges are final.