2013 UPCEA Marketing Award Recipients

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    2013 UPCEA Marketing AwardWinners

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    Print PublicationsGeneral catalog or tabloid,

    4 colors throughout

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    Print Publications,

    Catalog/Tabloid,4-color - Silver

    Northwestern University

    School of Continuing Education Studies

    Undergraduate View Book

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    Print Publications,

    Catalog/Tabloid,4-color - Bronze

    University of Colorado Boulder Divisionof Continuing Education

    Fal l 2012 Cont inu in g Educa t ion Cata log

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    Print PublicationsGeneral catalog or tabloid,

    4 color cover,1-2 colors inside

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    Print Publications,Catalog/Tabloid, Color CovGoldNew York UniversitySchool of Continuing and ProfessionalStudies

    Summ er CE Bul le t in

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    Print Publications,Catalog/Tabloid, Color CovSilverUniversity of Richmond

    2013 Sum mer Sch ool Catalog

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    Print Publications,Catalog/Tabloid, Color CovBronze

    Rice University Glasscock School of

    Continuing Studies

    Fall 2013 Cours e Catalog

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    Print Publications Annual/Anniversary Report/Magazine

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    Print Publications,

    Annual/Anniversary ReportGold

    University of Texas Division of

    Continuing & Innovative Education

    Dream Bi g: CIE 2011An nual Repor t

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    Print Publications,

    Annual/Anniversary ReportSilver

    University of Richmond School ofProfessional & Continuing Studies

    2011-2012 Dean 's Pro gress Report , 50thAn n iv e r sa ry

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    Print PublicationsBrochure/Booklet

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    Print Publications,

    Brochure/Booklet Gold

    McGill UniversitySchool of Continuing Studies

    What Do You Have in Mind?Bro ch u res

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    14/83

    Print Publications,

    Brochure/Booklet Gold

    Boston UniversityMetropolitan College & ExtendedEducation

    MET In terna t iona l S tuden t Br och ure

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    Print Publications,

    Brochure/Booklet Silver

    Northwestern University

    School of Continuing Studies

    2012-13 Graduate Program Bro chu re

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    Print Publications,

    Brochure/Booklet Bronze

    Miami University of Ohio

    Global Par tner Summ er School

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    17/83

    Print PublicationsPostcard

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    Print Publications,

    PostcardGold

    Rhode Island School of Design

    Spr ing Extension Postc ard

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    19/83

    Print Publications, Postcard

    Silver

    New York UniversitySchool of Continuing and Professional

    Studies

    Summ er CE Bul le t in Postcard

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    Print Publications, Postcard

    Bronze

    New York UniversitySchool of Continuing and Professional

    Studies

    Pr in t Postcard : What Does i t Take toMove Ahead?

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    Print PublicationsPoster

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    Print Publications, Pos

    Gold

    University of Wisconsin MilwaukeeSchool of Continuing Studies

    Socia l Media Classroo m Pos te rs

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    Print Publications,

    PosterSilverUniversity of Southern MaineProfessional and Continuing

    Education

    Summ er On-Campu s Poste r

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    Print Publications, Poster

    Bronze

    University of Missouri-St. Louis, School ofProfessional & Continuing Studies

    St . Louis Sto ry te l l ing Fes t iva l

    Poste r

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    Print Publications, Poster

    Bronze

    University of Colorado Boulder, Divisionof Continuing Education

    Summ er Sess ion 2013 Poste r

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    Print PublicationsMiscellaneous Print Pieces

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    Print Publications,Miscellaneous Gold

    UCLA Extension Marketing

    Ph o to g rap h y Bro ad sh eet

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    28/83

    Print Publications,Miscellaneous Silver

    Sacramento State

    College of Continuing Education

    2013 Calend ar

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    29/83

    Print Publications,Miscellaneous Bronze

    Kennesaw State University

    Casino Nigh t Poker Chips

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    30/83

    Print Advertising Single Ad

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    31/83

    Print Advertising, Single AdBronze

    The University of Alabama

    College of Continuing Studies

    Panel o f Exp er ts Ad

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    Print Advertising, Single AdBronze

    University of California, Irvine

    Extension

    Digi tal Journ a l ism Ad

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    33/83

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    Interactive Media, WebGold

    California State University,

    Fullerton

    Open Univers i ty Websi te

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    35/83

    Interactive Media,WebsiteSilver

    San Diego State University

    College of Extended Studies

    SDSU CES Blog

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    Interactive Media,WebsiteBronzeOregon State UniversityEcampus

    Mobi le -Respons ive Websi te

    Redesign

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    Interactive Media e-Communications

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    Interactive Media, e-

    CommunicationsSilver

    University of Wisconsin-MilwaukeeSchool of Continuing Education

    2013 Road Trip to W in

    Promo t iona l Campaign

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    Interactive Media, e-

    Communications Bronze

    University of Pennsylvania

    Professional and Liberal Education

    Libera l and Profess io na l S tud ies (Penn LPS)/ Bacheo f Ar t s Phi Theta Kappa Comm unica t ion Plan

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    Interactive Media Streaming/On-demand Content

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    41/83

    Interactive Media,

    StreamingGold

    Penn State Worldwide

    My L ife, My Penn State

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    42/83

    Interactive Media,

    StreamingSilverColorado State UniversityOnlinePlus Marketing

    Colorado State Univers i ty

    An ywh ere Video

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    43/83

    Interactive Media,

    StreamingBronzeUniversity of Wisconsin,Extension Continuing Education, Outreach ELearningThe Univers i ty o f Wiscons inSy s tem : Jo u rn ey Th ro u g hFinancial A id

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    Interactive Media,

    StreamingBronzeUniversity of Texas AustinContinuing and InnovativeEducation

    UT Inform al Classes : Pupp et

    Manipu la t ion

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    Interactive Media Mobile Marketing

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    Interactive Media, MobileMarketingSilverUniversity of KansasContinuing Education

    KU Aerospace Shor t Cours es Mobi leMarket ing Camp aign

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    47/83

    Interactive Media Online Display Ads

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    Interactive Media, OnlDisplaySilverUtah State UniversityRegional Campuses & DistanceEducation

    Flex ib le Learn ing Onl ine Ads

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    49/83

    Interactive Media, OnDisplayBronze

    Columbia College

    Go fo r Grea ter Online Disp lay

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    50/83

    Interactive Media Miscellaneous Interactive Media

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    51/83

    Interactive Media,

    Miscellaneous Gold

    University of British ColumbiaContinuing Studies

    Cont inue Your Story Micros i te

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    52/83

    Interactive Media,

    Miscellaneous Silver

    University of Wisconsin-Milwaukee

    Center fo r the Study o f the Workplace

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    53/83

    Interactive Media,

    Miscellaneous Bronze

    Georgia Institute of TechnologyProfessional Education

    2012 Onl ine Annual Repor t Bro nze

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    54/83

    Outdoor/Exhibit Signage Outdoor Billboard/Signage

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    Outdoor/Exhibit,BillboardGold

    Utah State University RegionalCampuses & Distance Education

    RCDE Bil lb oard Ser ies

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    56/83

    Outdoor/Exhibit, Billboa

    Bronze

    University of PennsylvaniaProfessional and LiberalEducation

    Profess iona l Master 's Degree Outdoo r

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    Outdoor/Exhibit Signage Transit

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    58/83

    Outdoor/Exhibit, Trans

    Gold

    Ryerson UniversityThe G. Raymond Chang School ofContinuing Education

    Spr ing 2013 SOAR Camp aign

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    Outdoor/Exhibit, Trans

    Silver

    University of PennsylvaniaProfessional and LiberalEducationOrganizat iona l Dynamics ,Marke t Eas t S ta t ion Dom inat ion

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    60/83

    Outdoor/Exhibit, Trans

    Bronze

    Harvard University

    Extension School

    Extension Scho ol Transi t Poste rs

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    61/83

    Outdoor/Exhibit Signage Trade Show Exhibits

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    62/83

    Outdoor/Exhibit, Trade

    ShowGold

    University of Wisconsin-MilwaukeeSchool of Continuing Education

    Tempo rary Vis i to r Cen ter & Aw arenessExhib i t

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    Broadcast Advertising Television

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    64/83

    Broadcast Advertising,

    TelevisionGoldUniversity of MissouriMizzou Online

    Mizzou Online "First Team TV

    Commerc ia l

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    65/83

    Broadcast Advertising,

    TelevisionSilver

    Utah State University RegionalCampuses & Distance Education

    Power to Change fo r Goo d -Br ian Hays

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    Campaigns Interactive Media

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    67/83

    Campaigns, Interactive

    MediaGold

    New York University School ofContinuing and Professional Studies

    Fall CE Interact ive Campaig n

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    68/83

    Campaigns, Interactive

    MediaBronze

    Harvard University

    Extension School

    Conten t Marke t ing fo r L ead Genera t ion

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    Campaigns Broadcast Advertising

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    70/83

    Campaigns, Broadcast

    AdvertisingGold

    South Dakota State University

    Life i s Cal l ing

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    71/83

    Campaigns Mixed Media

    (4 or more activities or materials)

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    72/83

    Campaigns, Mixed

    MediaGold

    Ryerson UniversityThe G. Raymond Chang School of

    Continuing Education

    Winter 2013 SOAR Campaig n

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    Campaigns, Mixed

    MediaSilver

    Simon Fraser University

    " Think" Mixed Media Campaign

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    74/83

    Campaigns, Mixed Me

    Bronze

    Western Kentucky University

    Winter Term 2013 Campaign

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    75/83

    Campaigns, Mixed

    MediaBronze

    The University of Texas at AustinContinuing and Innovative Education

    2013 Migrant Ceremo ny

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    76/83

    Most Improved Most Improved

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    77/83

    Most Improved - Go

    University of Wisconsin-MilwaukeeSchool of Continuing Education

    2013 Schoo l-Wide Rebrand ing

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    78/83

    Most Improved - Silv

    Miami UniversityGlobal Initiatives

    Stu d y Ab ro ad a tMiami Univ ers i ty

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    79/83

    Most Improved - Silv

    Simon Fraser University

    Creat ive Wri t ing B roch ure

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    80/83

    Most Improved - Bron

    University of Colorado Boulder, Divisionof Continuing Education

    Science Disco very Websi te

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    81/83

    Strategic Recruitment MarketingPlan

    Strategic Recruitment Marketing Plan

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    82/83

    Strategic Recruitment

    Marketing PlanGold

    James Madison University

    JMU Para lega l and Six Sigm a AwarenessCampaign

  • 8/12/2019 2013 UPCEA Marketing Award Recipients

    83/83

    Strategic Recruitment

    Marketing PlanSilver

    University of NebraskaOnline Worldwide

    Univers i ty o f Nebraska Onl ine Wor ldwideStra teg ic Recru i tment Marke t ing Plan