2013 NALP Conference Recap

Sheila Driscoll - GW LawLauren Marsh - Akin Gump

Melanie Priddy - Bingham McCutchen

Don’t Let the Door Hit Them on the Way Out! Counseling Your Alumni Before and After They Leave

Julie Alvarez (Cardozo School of Law), Norma Cirincione (Cleary)

• Best Practices for Successful Law Firm Alumni Programs:- Visibility and buy-in from firm management- Updated and accurate contact list- Programming - CLE, social events, alumni speaking opportunities- Tracking alumni generated business- Unique aspects of Cleary's program

Building Better Women’s Initiatives: Strategies, Tools and Information to Move Your Firm Forward

Jeanne Picht (Lawyer Metrics), Karen Hahn (Threshold Advisors), Sonia Menon (Neal Gerber), Jane Pigott (R3 Group)

• Markers for success in firms (1) equity partnership; (2) origination credit; (3) leadership roles; and (4) compensation

• Typical challenges: effecting change, dialogue among partners, pipeline - case for "it gets better"

• Program examples - partner policy group, women attorney networking teams (WANT), business development

• Role of PD Professional• Re-define what women's initiatives mean

Client Development Readiness: Aligning Professional Development and Marketing in a Competitive Market

Ross Fishman (Fishman Marketing), Lee Ann Daly (Thomson Reuters)

• Biggest Challenges for lawyers within 5 years of practice – Differentiating themselves from others– Building marketing and networking skills– Knowledge of what marking is– How to build a marketing plan and execute

• Take away message: find a niche• No matter context, motto should be "practice broadly, market narrowly"• Year-by-year marking guide

New and Alternate Career Models for Lawyers:Implications for Law Firms and Career Services Offices

Task Force: Elizabeth Armour (Suffolk University), William Chamberlain (DePaul University), Sonia Menon (Neal Gerber), Carrie Weintruab (Holland & Knight)

• Business DriversImplications for Law Firms• Approaches to Implementation - top down, bottom up• Considerations• ExecutionImplications for Law Schools Learn about these jobs – speak in positive terms with students Include alums in these jobs on panelsResources• Initial report to NALP membership - March 2013• Resource Guide for law firms and law schools - post-conference• Task force to continue in 2013 - 2014

Knowledge is Power: Using Data to Raise Your Profile

Kay Nash (Wiley Rein), Jennifer Queen (McKenna Long)

• Useful Reports to Consider: - Judicial Clerkships - Gender and Ethnicity - Breakdown by Departments - Breakdown by Level or J.D. Year - Search Firm Fees• Cheat Sheet for Firm• Viewpoint of an Outsider• Cost for Recruiting Candidates• Annual Self Evaluation or Annual Report

Developing a Training Curriculum for Your Summer Programs

Dyana Barninger (K&L Gates), Celeste Herrera (K&L Gates), Lauren Marsh (Akin Gump), Amy Pretty (McGuire Woods)

• Importance of Training• What to Consider• Four Key Types of Programming• Examples of Training• Implementation

Show Them the Money: Creating Student Buy-in for Self-Assessment

Susan Fine, The George Washington University Law School; Lorri Olan, Washington and Lee University School of Law; Jennifer Queen, McKenna Long & Aldridge LLP

I. Importance of Self-Assessment in Career Satisfaction• GW Law’s Inns of Court Program

II. Overview of Assessment Tools• MBTI• HBDI

III. Shultz & Zedeck 26 Effectiveness Factors & Law Firm Competencies• McKenna Long’s Interview Process

IV. Self-Awareness leads to Better Interviewing

Plenary: Legal Careers in the Global Age of More-for-Less

David B. Wilkins, Vice Dean, Global Initiatives on the Legal Profession; Director, Program on the Legal Profession, Lester Kissel Professor of Law, Harvard Law School

I. Structural Changesa) Globalizationb) Rise of Information Technologyc) Blurring of 19th C categories of knowledge and organization

II. Consequencesa) Clients have more information (thus “unbundling”)b) Clients use metrics/value and less reputation/credentialsc) Networks of relationships more important than specific firms

III. Future Betsa) More competition (LPO’s)b) More demand for knowledge of cross-border implicationsc) Clients want firms to share risks/benefits, i.e. partnersd) Legal education should focus on career success factors—relationships and networking & global

outlook/multicultural