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CORPORATE OBSERVER VOLUME 16, NO. 3 2013 EMPLOYMENT · PROCUREMENT · PHILANTHROPY · GOVERNANCE WALMART LAUNCHES LEADERSHIP INTERVIEW SERIES WITH HACR HACR PREMIERES INSIDER GAME 2 IVAN ZAPIEN VICE PRESIDENT OF FEDERAL GOVERMENT RELATIONS WALMART STORY ON PAGE 4 WALMART LEADERSHIP INTERVIEW SERIES

2013 HACR Fall Corporate Observer

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Page 1: 2013 HACR Fall Corporate Observer

CORPORATE OBSERVER

VOLUME 16, NO. 3 2013

EMPLOYMENT · PROCUREMENT · PHILANTHROPY · GOVERNANCE

WALMART LAUNCHES LEADERSHIP INTERVIEW SERIES WITH HACR

HACR PREMIERESINSIDER GAME 2

IVAN ZAPIEN VICE PRESIDENT OF FEDERAL GOVERMENT RELATIONS WALMARTSTORY ON PAGE 4

WALMART LEADERSHIP INTERVIEW SERIES

Page 2: 2013 HACR Fall Corporate Observer

2 CORPORATE OBSERVER

A MESSAGE FROM THE PRESIDENT & CEO

This year has been a great one for our organization- we’ve grown in ways that have allowed us to further develop our programming and expand communication channels in order to generate awareness about our mission to a larger audience.

In September, we premiered Insider Game 2, which picks up where the first installment of the documentary left off and sheds light on the strategies that HACR and its partners are invoking in order to push for greater inclusion of Hispanics in America’s corporate boardrooms.

We are pleased to share with you the recently released biennial study from the Alliance for Board Diversity (ABD), Missing Pieces: Women and Minorities on Fortune 500 Boards, 2012 Alliance for Board Diversity Census, which reported women and minorities are still underrepresented in Corporate America. HACR, a member of ABD, collaborates with three other leadership organizations: Catalyst, The Executive Leadership Council (ELC), and Leadership Education for Asian Pacifics, Inc. (LEAP), as well as the Prout Group who was instrumental in creating ABD.

We are pleased to welcome three new corporate members to the HACR family: Chevron, Lowe’s, and The Walt Disney Company. All three are leaders in their respective sectors and have Hispanic inclusion on their boards of directors.

With this edition of the Corporate Observer, we are also proud to launch the Walmart Leadership Series, which features corporate executives from HACR corporate member companies. The series will also be available on HACR’s website and four social media platforms: Facebook, LinkedIn, Twitter, and YouTube.

And last but not least, we’re looking forward to celebrating our 22nd Annual HACR Symposium: The Power of Hispanic Inclusion™ in sunny Southern California. Please plan to join us on April 7 and 8 at THE US GRANT Hotel. You can register for the Symposium by visiting our website: www.hacr.org.

Thank you for your support and we look forward to another great year!

Sincerely,

Carlos F. Orta

President & CEO

Margaret Moran League of United Latin American Citizens HACR Board Chair

Guarione Diaz Cuban American National Council HACR Board Vice Chair

Ronald Blackburn Moreno ASPIRA Association, Inc. HACR Board Treasurer

Dr. Juan Andrade, Jr. United States Hispanic Leadership Institute HACR Board Secretary

Janet Murguía National Council of La Raza HACR Immediate Past Chair

Luis A. Vazquez-Contes American GI Forum of the United States

The Honorable Rubén Hinojosa Congressional Hispanic Caucus Institute, Inc.

The Honorable Lincoln Díaz-Balart Congressional Hispanic Leadership Institute, Inc.

Dr. Antonio R. Flores Hispanic Association of Colleges and Universities

Alma Morales Riojas MANA, A National Latina Organization

Martha Montoya National Association of Hispanic Publications

Cecelia Espenoza National Hispana Leadership Institute

Rafael Fantauzzi National Puerto Rican Coalition

Manuel “Manny” Gonzalez National Society of Hispanic MBAs

Ignacio Salazar SER-Jobs for Progress National, Inc.

Javier Palomarez United States Hispanic Chamber of Commerce

The Corporate Observer is a publication of the Hispanic Association on Corporate Responsibility (HACR). HACR’s mission is to advance the inclusion of Hispanics in Corporate America at a level commensurate with our economic contributions.

Jennifer DuBois Executive Assistant

Emma Etheridge Programs and Initiatives Manager

Dr. Lisette Garcia Director, HACR Research institute

Kevin Klich Finance and Administration Manager

Jason León Director of Corporate Relations, Communications, and Programs

Carlos F. Orta President & CEO

Josh Silvia Senior Manager, Communications

Ariana Solis Communications and Programs Associate

Jeffrey Wuerstlin Research & Administration Associate

DEAR HACR STAKEHOLDERS,

BOARD OF DIRECTORS HISPANIC ASSOCIATION ON CORPORATE RESPONSIBILITY CORPORATE OBSERVER

Page 3: 2013 HACR Fall Corporate Observer

2014 HACR

www.hacr.org

Follow us on:

22ND ANNUAL HACR SYMPOSIUM:THE POWER OF HISPANIC INCLUSION TM

HISPANIC ASSOCIATION ON CORPORATE RESPONSIBILITY

THE US GRANT HOTELSAN DIEGO • CALIFORNIA

APRIL 7-8, 2014

13_HAC_1096 _SavetheDate.indd 1 8/22/13 5:29 PM

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WALMART LEADERSHIP INTERVIEW SERIES

Ivan Zapien says he’s essentially had the same job throughout his career.

No, Zapien hasn’t always been a vice

president for the Fortune 1 company in the United States, but the Mexico-native has always been attracted by the D.C. hustle and bustle, where no matter the gig, politics, policy, and procedure are part of the job.

“I don’t know why, but as far back as I can remember, regardless of where I’ve worked, or what job I’ve had, I feel like I’ve had the same job,” Zapien said. “Whether it was my early days working in the Senate, or it was my days working for the law firm, or when I worked at the DNC, it was always a mix.

“Essentially, I’ve managed those three spheres — politics, process, and policy — no matter where I was. So the job itself isn’t ever different in Washington. The platforms are always different, so you have to learn new language and lingo. Transition-wise, none of the transitions have been difficult.”

Zapien, now the vice president of Federal Government Relations at Walmart, has held many different positions around the Washington, D.C. area, where he has lived, studied, and worked for more than two decades, mostly in political offices and campaigns.

In his role at Walmart, Zapien, hasn’t gotten too far away from his D.C. roots. Zapien is the chief lobbyist for Walmart, which means that he is responsible for leading the team that advocates for the company in Congress and the Administration.

For Zapien, the reality of his position still surprises him and for the last five years, has been impressed by the culture that he finds at Walmart.

“Walmart, for me specifically, is a great company who wants to do better,” he said. “So, the part I really liked about Walmart, and the part that keeps me engaged in my job, is that it’s a big place that is cognizant of the impact it has on the world, and all of its stakeholders, and it doesn’t think it’s perfect.”

“We are constantly trying to do better, reinvent ourselves, and in a culture that is frankly very, very non-defensive. The fact that I work at a place where we can have huge achievements one day, and the next day we discovered something that we can do better without having to be defensive about are the things that we want to fix or to acknowledge the things we do really well. It’s a remarkable environment to be in.”

Over the next year, HACR will highlight leaders who are advocating for Hispanic inclusion. The Leadership Interviews will be featured in HACR’s publications and on social media platforms. Twenty-five interviews will be published between November 2013 and November 2014.

The interviews will highlight Hispanic leaders who are making a difference within their companies and communities, including representatives from Walmart. During the interviews, topics will revolve around the lack of Hispanic inclusion in Corporate America, best practices to improve representation within companies, personal insights to help increase the representation in Corporate America, and advice on how they’ve been successful in their careers.

“Certainly people younger than me and as old as me, I got news for all of them, ‘You’re going to have to remake yourself. You’re going to have to remake your set of skills, what you know, how you operate, over and over and over again.”

WALMART LEADERSHIP INTERVIEW SERIES

IVAN ZAPIEN VICE PRESIDENT, FEDERAL GOVERNMENT RELATIONS, WAL-MART STORES, INC.BY: ERIC BACA

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5CORPORATE OBSERVER

WALMART LEADERSHIP INTERVIEW SERIES

Zapien has been in his current role for five years, a moment of consistency in a life that hasn’t had a lot of it. Since his youth, Zapien has spent much of his life in constant flux, a reality that would impact his life more than he knew at the time.

As a child, he traveled back and forth between Mexico and the United States, spending summers in D.C. with his grandmother. Later, Zapien attended high school and college in Arizona.

Even when he moved to D.C. for graduate school and law school, Zapien was maintaining and living out his bilingual, bicultural, and binational heritage. Now, several years later, Zapien sees the value that his upbringing provided him, especially during times of transition in his life. More than that, when given the opportunity to speak to young Latinos, especially high school and college-aged students, he reminds them of how important that skill set is.

“In my own trajectory, it took me the better part of 20, 25 years to learn that it’s an asset,” he said. “Early on in your career, and in life, it appears as more of a challenge, then more of an asset — the ability to learn both sides.

“What you realize once you are a little further in your career, is that knowing both cultures, both histories, and being able to move back and forth is important in and of itself — the knowledge of the politics, the knowledge of the market, the knowledge of how both countries and cultures operate, is itself a hugely valuable asset, and you can commoditize that pretty well.”

Zapien’s life offers the best example. After graduating college, Zapien made it out east to work for Senator Dennis Deconcini from Arizona. The move put Zapien right smack in the political capital of the world.

Finally in D.C. full-time, Zapien attended Catholic University, where he earned his law degree and a Masters from George Washington University. Perhaps one of Zapien’s proudest moments was when he attended school while working full-time. A night student, Zapien spent his spare time studying and doing homework.

During the day, Zapien worked very demanding jobs, including roles at law firms and political firms. Upon graduating, Zapien realized how remarkable that accomplishment really was.

“Career-wise, I am still proud of myself for sticking through it,” he said. “I felt like I was digging a tunnel from here to New York. I would say the first 10 years of my time here in Washington, D.C. were really characterized by some really, tough, demanding jobs.”

The next five years Zapien spent working with Senator Bob Menendez (at the time Congressman Menendez). When he joined the team, Menendez was in his last year in the House and vying for a Senate seat. A successful campaign — followed by a reelection bid — had Zapien as the right hand man for one of the most influential and important men in the country.

“I could not have been prouder and happier than the time I spent working for then-Congressman Menendez. Then, when we went to the Senate and got reelected, that was a lot of work; it was a challenging situation. It was the first time New Jersey had elected a person of color to a state-wide office. Getting through that election cycle and hearing the results of that election night, was probably one of the highlights of my career.”

Having a front row seat to the political process for so long inspired Zapien to provide the same for the next generation of leaders. For this reason, Zapien is involved in several organizations that open the doors of government to students.

As vice chair on the board of directors for the Congressional Hispanic Caucus Institute (CHCI), Zapien says he attempts to expose students of Hispanic descent to the possibilities that exist, allowing them to choose broader career paths than they initially thought possible. He uses Supreme Court Justice Sonia Sotomayor as one of the best examples.

“I actually think the way that you create leaders is less about training — you need training for fundamentals — and more about exposing them to environments, ideas, and people. And if you don’t expose people to that, you

just teach it to them, in a history book or in textbooks, I think you lose some of the context that’s important, especially for Latinos.”

In addition to CHCI, Zapien serves on the board of the Close Up Foundation and the advisory board of the Woodrow Wilson Center’s Mexico Institute. Close Up, like some of the work at CHCI, brings high school students to Washington and shows them how government works. Zapien feels it’s fundamental for them to get this education as soon as possible.

“If you read the headlines and watch the news every day, it’s no secret that we have fundamentally lost the ability to civilly talk to one another if we disagree on something,” he said. “I just think that civic engagement, that teaching kids at a young age about diversity, about diversity of opinions, about how to influence government is critical to the future of this country.”

In Zapien, the students have a modern example of someone who has leveraged his upbringing, his education, and the current ever-changing economy that requires students to be prepared to change careers several times in their lives.

That remains his lasting lesson, to be open to change, to welcome it, and to not waste time trying to fulfill a 10-year plan that might be outdated by the time you get to year two.

“Back in the old days, people would prepare themselves for a 20-, 30-, 40-year career in company X doing Y. Now, you probably have 30 jobs in your life and each one will be a little different, so you have to be able to jump in, figure it out, and execute in new environments all the time.

“So it’s an asset, but it’s also a necessity. And you have to remake yourself all the time. I am not sure that in previous generations you had to remake yourself as much as we do. Certainly people younger than me and as old as me, I’ve got news for all of them, you’re going to have to remake yourself. You’re going to have to remake your set of skills, what you know, how you operate, over and over and over again.”

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HACR COALITION MEMBER NEWS

ASPIRA LAUNCHES NATIONAL ASPIRA CLUBS FEDERATION

This past August, the National

ASPIRA Clubs Federation (NACF) was

launched at a meeting at ASPIRA of

New Jersey in Newark. For the first

time in ASPIRA’s 52 year history,

it has a formal national student organization that will

serve as the national voice to ASPIRA students and will

spearhead ASPIRA students’ national activities. Two

exceptional Aspirantes were selected by each ASPIRA

Associate/Affiliate to form the NACF.

A total of 14 Aspirantes from all over the country attended

the meeting and immediately set out to establish their

governance structure, select their leadership, and begin

a strategic planning process. The NACF students made

great strides in defining their mission and overall goals,

setting their priorities, and establishing a committee

structure. There were extensive discussions on strategies

for the students to communicate among themselves,

with the Associates/Affiliates, and with Aspirantes across

the country. The ASPIRA National Board of Directors

congratulated the students on such an historic occasion.

THE CONGRESSIONAL HISPANIC LEADERSHIP INSTITUTE (CHLI) CELEBRATES 10 YEARS PROMOTING DIVERSITY

The Congressional Hispanic Leadership

Institute (CHLI) is committed to

advancing the Hispanic Community’s

Diversity of Thought and to encourage

economic development in the Hispanic

and Portuguese communities.

CHLI was founded in November 2003. Since its

establishment, CHLI’s leadership has done a remarkable

job of promoting the involvement of Americans of

Hispanic and Portuguese descent in the public and private

sectors. To commemorate CHLI’s 10th anniversary, the

organization is planning a series of events throughout the

U.S. in 2014.

In 2014, CHLI plans to host a number of youth leadership

development conferences. They will host their Future

Leaders Conference in key states, including Florida,

Texas, and California. Partnering with local universities

such as Florida International University, Texas A&M

University, Dartmouth College and others, CHLI will

continue to promote its mission and prepare our nation’s

future leaders.

In addition, CHLI will continue its Global Leaders

Internship and Fellowship Program. During this program

the participants can expect to learn about the public and

private sectors and take Political Science Courses at the

George Washington University.

For more information on our programs and events please

visit www.chli.org.

HACU HOSTS 19TH ANNUAL NATIONAL CAPITOL FORUM ON HISPANIC HIGHER EDUCATION

The Hispanic Association of Colleges and

Universities (HACU) will host its 19th Annual

National Capitol Forum, April 7-8, 2014 at

the Washington Marriott at Metro Center,

Washington, D.C. Advocates for Hispanic

higher education success will gather at the

Forum to shape and promote an agenda for Congress and

the country.

Leaders of Hispanic-Serving Institutions (HSIs) along with

HACU members, partner colleges and universities will join

public policymakers and allied supporters at the national

platform. The goal is to win public and private sector

support for Hispanic higher education.

The Forum will provide an overview on key legislative

proposals and HACU legislative priorities with sessions

designed to help participants successfully engage with

legislators. The second day of the Forum consists of

Capitol Hill visits, where delegations of administrators,

faculty, and students from higher education institutions

nationwide visit and interact directly with key members of

the House and Senate.

Early bird registration for HACU’s Capitol Forum ends Feb.

7, 2014. Additional information and online registration is

available at www.hacu.net.

Page 7: 2013 HACR Fall Corporate Observer

7CORPORATE OBSERVER

HACR COALITION MEMBER NEWS

LULAC AND LNESC CELEBRATED FOR THEIR OUTSTANDING CONTRIBUTIONS

LULAC was honored with the 2013 Diversity

Advocate Award at the 30th Annual Walter

Kaitz Foundation Fundraising Dinner in

New York City on Oct. 9. This noteworthy

accolade distinguished LULAC for its broad range of

programs designed to enhance and empower the Hispanic

community. The organization’s national Executive

Director, Mr. Brent Wilkes, received the award.

With approximately 84 years as the nation’s largest and

oldest civil rights volunteer-based organization, LULAC

continues to open the doors of opportunity for Hispanic

Americans through its Empower Hispanic America with

Technology, Latinos Living Healthy and Leadership

initiatives as well as its Education Advocacy Program.

Similarly, earlier this June, Univision Communications

Inc., the leading media company serving Hispanic

America, honored LULAC’s education arm, LULAC

National Educational Service Centers, Inc. (LNESC) with

the “Corazon Award.”

As the sister organizations embark on another year of

service and community engagement, the aforementioned

recognition further fuels their efforts for even greater

victories and achievements.

NCLR CELEBRATES LATINO ACHIEVEMENTS IN THE ARTS

When the National Council of

La Raza (NCLR) launched the

ALMA (American Latino Media

Arts) Awards in 1995, the goal was to counter the nearly

invisible and negative image of Latinos in prime-time

television entertainment programming.

The 2013 NCLR ALMA Awards aired live during prime-

time on Sept. 27 on MSNBC, drawing millions of viewers.

Advertisers’ interest in reaching Hispanic consumers is

stronger than ever; among those that returned for this

year’s show were Target, Pepsi, Comcast, Wells Fargo,

State Farm, Prudential, and McDonald’s.

The telecast showcased inspiring performances and

celebrated the outstanding achievements of Latinos in

the entertainment industry this year, with tributes to

career excellence, worthy causes, and philanthropy. It

is a point of pride that the production was led by Latino

executive producers, which included actress Eva Longoria;

Janet Murguía, president and CEO of NCLR; and Flavio

Morales and Sergio Alfaro from Big Vida Entertainment.

In addition to the awards show, related programming on

MSNBC, mun2, mun2.tv, and Telemundo.com featured

content and discussions around the issues and causes

important to the Latino community.

Encore presentations of the 2013 NCLR ALMA Awards

aired throughout Hispanic Heritage Month on mun2 and

exclusive content is available through Comcast Video on

Demand and on telemundo.com/ALMA.

SER-JOBS FOR PROGRESS NATIONAL INC., TO CELEBRATE 50 YEARS OF PROVIDING SERVICE, EMPLOYMENT AND REDEVELOPMENT

At SER-Jobs for Progress National, Inc.

(SER National), we are very excited about

entering our 50th Anniversary next year

of providing services to under-served

individuals across the country. Founded

in 1964, SER National is a network of

employment and training organizations that formulates

and advocates initiatives resulting in the increased

development and utilization of America’s human

resources, with special emphasis on the needs of

Hispanics in the areas of education, training, employment,

business, and economic opportunity.

The vision of SER National is to enable the Hispanic

community, other ethnic groups, and “hard to serve”

populations to fully participate in America’s socio-

economic mainstream, enjoying equal access and parity

in all respects of American society.

Please join us as we celebrate at next year’s conference,

“Celebrating 50 Years of Service, Employment and

Redevelopment,” scheduled for April 29-30, 2014 at the

Sheraton Dallas Hotel, 400 North Olive Street, Dallas,

Texas. For more information about the conference please

contact Roland Ramirez at [email protected].

Page 8: 2013 HACR Fall Corporate Observer

WWW.INSIDERGAME.ORG

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9CORPORATE OBSERVER

INSIDER GAME 2

HACR PREMIERES INSIDER GAME 2

SECOND INSTALLMENT OF AWARD-WINNING, SHORT DOCUMENTARY FILM PROMOTES ADVOCACY FOR THE INCLUSION OF HISPANICS IN CORPORATE AMERICA.

In continuation of HACR’s first documentary, the second installment of the series, Insider Game 2 (IG2), further explores the underrepresentation of Hispanics in the corporate sector by highlighting the organization’s unified efforts with congressional leaders, the Securities and Exchange Commission, and the newly formed Latino Corporate Directors Association (LCDA).

IG2 continues the story of Hispanic corporate leaders contending with the lack of representation in the boardroom, picking up where the 2012 award-winning documentary left off. The film follows the efforts made by these leaders and HACR as they employ a three-pronged strategy to push for greater inclusion of Hispanics in America’s corporate boardrooms.

A fascinating and compelling look at the inner workings of corporate governance and behavior, and involving the entwined lives of political and corporate leadership, IG2 propels the viewer into a world of power and opportunity. The documentary also openly presents the issues confronting leaders who understand the need to play an “Insider Game” in order to bring about real change.

“While there are more women and minorities on corporate boards today, diversity and inclusion has not kept up with the country’s rapidly shifting demographics or consumer base,” said HACR President & CEO Carlos F. Orta. “Insider Game 2 reinforces why Hispanic inclusion on corporate boards and in the C-Suite is good for shareholder value.”

IG2 premiered with a special screening in Chicago, in partnership with Chicago United. Following the screening, was a panel discussion with: Ana Dutra, EVP, Global Lead Board Effectiveness, Korn/Ferry International; George Herrera, board member, Wyndham Worldwide; Lou Nieto, board member, AutoZone and Ryder; and Leslie Sanchez, producer, Insider Game & Insider Game 2, who moderated the conversation.

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WALMART LEADERSHIP INTERVIEW SERIES

WALMART LEADERSHIP INTERVIEW SERIES

When Karina Diehl’s name comes up in conversation, most people would tell you her biggest strength is communicating across multiple platforms to numerous cultures, while serving her Hispanic community proudly.

This expertise serves her well and it’s being used as the communications manager of the Miller family of brands and multicultural for MillerCoors. In this role, she manages the marketing communications of Miller Lite, Miller 64, Miller Genuine Draft, and the launch of Miller Fortune, a new product to be released in mid-February 2014. Diehl also manages all media relations announcements for these brands.

Prior to joining MillerCoors, Diehl spent more than 15 years working in multicultural marketing

communications for several national and global agencies such as Edelman, Burson-Marsteller and The Axis Agency, where she handled major clients with General Motors, Nintendo, and the U.S. Army.

“Working at the Axis Agency on the General Motors account for Florida was a lot of fun—I worked on their sustainability and environmental programs. I led the initiative to unveil the Chevy Volt to Floridians, which naturally included a great deal of Hispanic outreach.”

Named a Young Hispanic Corporate Achiever™ by HACR in 2011, Diehl knows a strong message will increase the effectiveness of outreach efforts to the Hispanic community.

“I was recently vice chair of the Chicago Latino Film Festival, the largest Latino film festival in the country. What I love most about it is that it doesn’t focus on one country; it’s really about uniting Latinos,” Diehl said.

Another successful communication initiative for Diehl was “working with República in Miami on one of the best projects I’ve ever worked on to-date, with the CARE organization. At the time they were starting to engage the U.S. Hispanic population. I helped produce their first Spanish-language commercial and went to El Salvador to film one of their sustainability projects. The experience was life-changing for me.”

Now, Diehl is part of MillerCoors diversity and inclusion council, which consists of executives who implement diversity and inclusion policies and programs across MillerCoors, such as

ensuring the company is recruiting from a diverse pool of candidates every time they hire or promote.

Being an excellent communicator, she has a clear message for the 50 million Hispanics who will be the majority population in the United States in 2050: “we need to make sure young Latinos graduate from college. We face many obstacles in our culture with parents, family, and work. Finishing college is about so much more than just getting a diploma; it’s about the process of going to school, about the discipline, about learning what each of us needs to do to get a good grade. In that process, you learn a lot about yourself and what it takes to be successful.”

Next, Diehl said, Hispanics have a huge amount of buying power so more companies need to put their money where their mouth is. “Companies need to invest in the Latino consumer. More important, companies need to understand the cultural nuances among Latinos. We are all consumers so having a diverse team is important to better understanding the needs of our audiences. Diversity breeds innovation.”

But, according to Diehl, marketing and understanding consumers is one of many steps. She strongly encourages to roll with the punches and being persistent by not taking no for an answer even if you are not invited to have a seat at the table. Instead, “meet privately with people and sell them on how you can add value to their company or organization.”

And, “Breaking out of our comfort zone is critical. In our culture, we’re

(CONTINUED)

KARINA DIEHLCOMMUNICATIONS MANAGER, MILLERCOORSBY: PABLO SCHNEIDER AND LAURA RIVAS

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WALMART LEADERSHIP INTERVIEW SERIES

not really encouraged to go away to college.”

She recommends taking the job in a faraway city and learning more about the people around us. “Moving away doesn’t make us less close to our families, it just helps us appreciate them. We need to look at our parents and grandparents who left their countries for a better life. That’s something that drives me every day.”

Frank Ros, team captain of the 1980 national football champion Georgia Bulldogs and now vice president of Hispanic strategies for The Coca-Cola Company, has emphasized teamwork his whole life to measure success.

This benchmark has worked repeatedly for Ros, who’s responsible for management of the Latin Affairs department for the third most valuable brand in the world named by Forbes earlier this year. Named one of the “100 Influentials in the U.S.” in 2011 by Hispanic Business, Ros strategically positions The Coca-Cola Company as a leading corporate citizen with the U.S. Hispanic community.

“I’ve been very fortunate to work for the greatest company in the world [Coca-Cola]. One whose part of its DNA is a commitment to making a positive difference and giving back to the communities it serves,” Ros said. “In my career, I’ve tried very hard

to make sure every team I’ve been a part of comes in “best in class” in their competitive environment—as vice president of sales and marketing for Decon Laboratories and as southeast sales manager for a scientific company, Curtin Matheson Scientific and now The Coca-Cola Company.”

Before achieving success in the corporate sector, Ros realized the national championship was won because of “the ability of a team to function as a TEAM; people putting the team first and their personal agendas second.”

“I have carried that over to my professional life. It’s one of the hardest things to accomplish as a leader because you’re asking individuals to have blind trust and put the good of the team above themselves. On the Curtin Matheson team it took about a year and a half to get everybody on the same page, really working together, and supporting each other. Besides the sales team finishing number one nationally, 10 of my 11 sales representatives got national awards. It was further proof, that if you put the team first and yourself second, we will all come in first.”

In 2011, Ros’ competitive spirit and team building skills led to him taking on a new challenge: raising $1 million for the HACR Corporate Executives Forum™ (CEF) Legacy Endowment program. Two years later, Ros helped secure the support of The Coca-Cola Company, Dell, GE, Intel, MassMutual, McDonald’s, Monsanto, Target, Time Warner, UPS, and Wells Fargo and surpassed the $1 million goal.

The $1.15 million fund allows HACR to grow and manage the HACR CEF program, which is designed to develop and advance Hispanic executives from Fortune 500 companies into senior leadership roles in Corporate America.

For Ros, the HACR CEF Legacy initiative wasn’t the first time he’s contributed greatly to the Hispanic community. “I’m very honored of having been involved for 18 years with the Hispanic Scholarship Fund and its Board. In 2000, through the support of The Coca-Cola Company, we started the HSF golf tournament that has raised almost $8 million for deserving Latino students,” Ros said. His impact

to Hispanics statewide continued when Georgia Governor Roy Barnes appointed Ros to Chair the first-ever Commission on Hispanic Affairs. It impacted all areas of government—changing policies, procedures, and access for Hispanics.

As Ros creates more opportunities and opens more doors for the Hispanic community, he believes this rapidly growing population has to evolve their mindset in order to have a greater impact in the future.

“We have to frame the issue as an economic versus an emotional one, because at the end of the day it’s about delivering returns to your shareholders. Fifty percent of U.S. consumer growth in the next 30 years will come from Latino consumers. Companies have to recognize that diversity of thought drives creativity, which in turn leads to more and better innovation ultimately resulting in better connecting with consumers.

“Another thing is Hispanics have to make sure they have a seat at the table so they can be part of framing policy and influencing decisions. The “table” can be a corporate or nonprofit board, a political position, a community-driven initiative and, of course, voting in elections.

“It’s important Hispanics understand it’s not just enough to be smart and hard working,” Ros said.

No matter the ethnicity, Ros said being successful is about delivering results, understanding the culture you work in and learning to navigate without compromising your core values, and building a diverse network in and outside of your organization.

And developing a great team.

FRANK ROSVICE PRESIDENT OF HISPANIC STRATEGIES, THE COCA-COLA COMPANYBY: PABLO SCHNEIDER AND LAURA RIVAS

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WALMART LEADERSHIP INTERVIEW SERIES

Recently celebrating a 35-year career milestone, David Ruiz began his UPS career as a part-time package handler while attending college in Chicago. He worked his way up through the ranks and now leads a team of 13,000 UPSers as president of UPS Florida District.

While Ruiz started in an entry level position, it’s no surprise he has ascended into a high ranking management position. Throughout his career he has been recognized with increasingly prestigious positions in the U.S. and abroad. He has been featured in Hispanic Executive and Hispanic Business for his career achievements and distinction as one of 25 Corporate Elite Leaders. In 2011, the U.S. Hispanic Chamber of Commerce recognized David as an accomplished business leader in the CEO Circle.

But like all true leaders he never forgets his origins, making it a priority to give back both at work and in the community. “One of the many highlights in my career was the opportunity to become president of UPS Mexico because, in my mind, that’s the country my father left to seek a better life and it’s going full circle: I helped create opportunity in a country where many people leave to pursue their dreams.”

Ruiz’s ability to understand people and different cultures resulted in UPS developing his business acumen

as president of UPS Mexico, South Carolina, North Europe, and Wisconsin before serving in his current role since 2010.

Ruiz’s passion for serving was learned at an early age. “As a child in the inner-city of Chicago I was a member of a boys’ club. In turn, I had the opportunity to work at that same club and mentor children like myself when I was in high school,” Ruiz reflects. His advocacy for the community continues today through participation in groups such as the United Way, Urban League, Paralyzed Veterans of America, and Women’s Leadership Business Resource Groups.

Ruiz’s community involvement further extends with his board seats on the Hispanic Chamber of Commerce of Metro Orlando and the Heart of Florida United Way.

“I also enjoy working with HACR and leaders like myself who understand the value of diversity in business.” Ruiz said. “Inclusiveness, respect, and cooperation are core values that help drive business as it does at UPS.”

Ruiz maintains a strong executive leadership role and supports the vision to develop Hispanic executives in Corporate America through HACR’s Corporate Executives Forum™ (CEF) Legacy Program. The CEF Legacy Program provides mentors and relies on partners like UPS as they establish a $1 million endowment that will ensure Hispanic executives are well-prepared for greater leadership roles within organizations.

Ruiz’s community mindedness extends to the corporate sector as one of nine executives from around the nation serving on the MillerCoors’ Diversity and Inclusion Council advisory board. He also supports grassroots initiatives with the National Council of La Raza and is a member of the Board of Governors for the Florida State Hispanic Chamber of Commerce.

“By working together, we can share our unique experiences and further our efforts to strengthen bonds within the community,” adds Ruiz. “This in turn creates opportunities for other leaders via your own organization, your community, and other organizations.”

However, Ruiz realizes diversity initiatives in this country are just gaining speed and need stronger support. “Advocacy needs to continue. It’s a good thing for corporations to have a broad perspective on inclusion of all cultures, genders, generations, etc…. This needs to be part of their social fabric as we make a formal business case that there is strength in diversity.”

Ruiz has a simple message for Hispanics and others who are seeking leadership roles, “You have to educate yourself and work on leadership qualities,” he says. In reference to Latinos he says, “…we are a humble culture and don’t like to go out on a limb or push the envelope because our culture has taught us to be more conservative. But at the end of the day you have to demonstrate you can achieve results. Once you get results you can then ask for additional opportunities and leadership roles.”

“Find your passion and go after it,” Ruiz says about building your future. “And, be prepared if you don’t succeed. If you don’t have some failures, then you’re not pushing to the level you should be.

“In speaking engagements I always ask, ‘What is the legacy you’re building now as you go through your career and life?’” For David Ruiz, his legacy is 35 years strong and continuing at UPS.

DAVID RUIZPRESIDENT OF UPS, FLORIDA DISTRICTBY: PABLO SCHNEIDER AND LAURA RIVAS

Page 13: 2013 HACR Fall Corporate Observer

13CORPORATE OBSERVER

CORPORATE MEMBER AND MEDIA PARTNER NEWS

AARP HELPS CONSTITUENTS UNDERSTAND THE AFFORDABLE CARE ACT

There is a lot of confusion

about the Affordable

Care Act and AARP is

helping to cut through the clutter with easy to understand

information and resources.

At more than 30 percent, Hispanics are one of the largest

uninsured populations in the country. For people without

health insurance, there are a few important things to

know. Beginning Oct. 1, 2013, Americans have had a

new way to shop for health insurance. Through online

Marketplaces in every state, individuals can shop for and

compare insurance plans. And for some, there may be

assistance to pay for the insurance depending on income.

For people who currently purchase their own insurance,

they’ll also have a new way to shop. And if an individual

has coverage through their employer or Medicare, there

are new preventive and wellness benefits available and no

further action is required.

People want the information that matters to them and

their family. By visiting AARP’s resources at www.

healthlawanswers.org or www.MiLeydeSalud.org you

can find out what benefits are available to you, how to

find them in your state, and answers to frequently asked

questions, in English and Spanish.

DINE OUT WITH DENNY’S THIS FALL AND PLEDGE TO MAKE CHILDHOOD HUNGER TOAST IN THE U.S.

As America’s Diner, Denny’s is

committed to reducing childhood

hunger and ensuring that children

throughout the country have

access to and are able to start

the day off right with healthy, attainable meals. For the

third straight year, Denny’s is teaming up with Share

Our Strength’s No Kid Hungry® campaign, a national

movement aimed at ending childhood hunger by

connecting kids with healthy food where they live,

learn, and play.

Share Our Strength’s No Kid Hungry® September

fundraising program for restaurants has quickly become

one of the most important and influential annual anti-

hunger campaigns in the country.

This year’s program ended on October 31 with more than

1,200 Denny’s restaurants nationwide selling coupons in

support of No Kid Hungry’s efforts to help the more than

16 million American children struggling with hunger. Every

dollar donated to No Kid Hungry helps feed a hungry

child, 10 nutritious meals. When a guest donated $3 at

Denny’s, they not only supported No Kid Hungry, but also

received $9 worth of coupons redeemable at participating

restaurants. To learn more, visit www.nokidhungry.org/

Dennys.

TALENT DEVELOPMENT – KEY TO DIVERSITY SUCCESS

Helping companies find the best

talent and innovative suppliers

is a key focus of DiversityInc’s

consulting practice. We know that talent is distributed

equally across all of humanity, so business embracing

Hispanic suppliers is a smart decision. Progressive

companies are making great strides and are reaping the

benefit of talented individuals and suppliers. To learn

how the most advanced companies are working with

the Hispanic community visit www.diversityinc.com/

top10companieslatinos.

DiversityInc explored the cutting edge practices the

best companies employ at the Talent Development:

Diversity-Strategies Event in New York City on Oct. 16.

Key speakers were: Carlos Rodriguez, president and

CEO, ADP; Pat Esser, president, Cox Communications;

Dr. Ronald Copeland, senior vice president, National

Diversity Strategy and Policy, and Chief Diversity Officer,

Kaiser Permanente; and others from Ernst & Young, CVS

Caremark, and Dell. For more information visit www.

diversityinc.com/events-talentdevelopment-2013.

GE HISPANIC FORUM MEMBERS GIVE YOUNG HISPANICS CAREER ADVICE

This summer, the GE Hispanic

Forum hosted an all-day leadership

workshop for Hispanic students from

disadvantaged communities in Chicago.

More than 100 local Hispanic students

from UNO Charter Schools, Junior Achievement, and

the Midtown Educational Foundation participated in the

event where GE business leaders from around the world

rolled up their sleeves to help students develop ‘elevator

speeches’ and refine their presentation skills for future

job interviews. The hands-on leadership development

H

UNGRY

H

UNGRY

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14 CORPORATE OBSERVER

CORPORATE MEMBER AND MEDIA PARTNER NEWS

event provided students with practical tools they can

use in preparation for future careers in the science,

technology, engineering and math (STEM) fields; showed

students how adults from the same cultural heritage

achieved success and turned being bilingual into a

marketable asset.

In the past year alone, GE Forum members have hosted

81 events with students in 27 metropolitan cities across

the U.S. introducing students to the world of STEM and

educating them on basic business and entrepreneurship

principles.

HISPANIC EXECUTIVE HONORED ITS 2013 TOP 10 LÍDERES IN CHICAGO

Hispanic Executive magazine

was proud to honor this

year’s class of elite business

leaders with its second annual Top 10 Líderes issue

released in October. The invite-only VIP dinner was held

at Chicago’s Catalan-inspired restaurant Mercat a la

Planxa on Wednesday, October 16. Northwestern Mutual

sponsored the intimate dinner in collaboration with Chivas

Regal.

Gracing the cover of Hispanic Executive’s Fall 2013 issue is

activist, philanthropist, and businesswoman Eva Longoria.

Nine other distinguished Latino executives were honored

on the magazine’s list of honorees, which includes Ricardo

Anzaldua, Jorge Perez, Jacqueline Rosa, Rodrigo Sierra,

Andrea Bazan, Maria Sastre, Robert Sanchez, Lisa Garcia

Quiroz, and Jorge Mas.

Hispanic Executive’s Top 10 honorees are carefully

handpicked and reviewed by HE’s editors, research staff,

and president. Criteria for selection varies by individual.

ERIC PETERSON RECENTLY NAMED U.S. VICE PRESIDENT, DIVERSITY DEALER RELATIONS, AT GENERAL MOTORS CO.

Eric Peterson, formerly U.S. vice

president of Corporate Diversity, will

advance GM’s commitment to increase

the number of minority dealers in its

dealer network and support automotive

diversity. He will represent GM at diverse dealer

organization activities and strengthen GM’s relationships

with these organizations.

Additionally, Mr. Peterson will be responsible for

expanding GM’s Minority Dealer Development and

Women’s Retail Network activity and representing the

interests of minority and women dealer candidates.

Mr. Peterson began his GM career with Buick in 1976. He

has held a number of sales positions with increasing levels

of responsibility at Buick and Chevrolet and was chosen

to head GM’s Minority Dealer Development organization

in 1998. Most recently, Peterson has coordinated GM’s

efforts to engage with its minority dealers and external

dealer organizations to understand and address the

issues they face.

INSPIRING EDUCATIONAL EXCELLENCE AMONG LATINO YOUTH

McDonald’s® has joined forces with

the United States Hispanic Leadership

Institute (USHLI) and youth engagement

company CoolSpeak to present the 2013

USHLI Student Leadership Summit, a 10-city event taking

place this fall, part of USHLI’s flagship Student Leadership

Series designed to motivate students to achieve their full

potential through higher education.

To ensure its education message resonates with students,

the summit will feature motivational speakers from

CoolSpeak, an organization that specializes in infusing

an engaging, relevant factor in communicating with

students. Through strong personal life experiences and

thought-provoking insights, speakers challenge students

to strive for educational excellence.

Between workshops, students will be able to relax at

the McDonald’s Study Lounge, a hub to connect with

other participants while enjoying a fun photo booth.

There they will also learn how to apply for the RMHC®/

HACER® Scholarship offered by Ronald McDonald House

Charities®. The scholarship is one of the largest in the

country for Hispanic students and has awarded more than

$23 million in scholarships since 1985.

MICROSOFT DIVERSITY AND INCLUSION – WE’RE ALL IN!

For Microsoft, Diversity

and Inclusion is a vital

corporate priority. CEO

Steve Ballmer recently mandated a Global Diversity and

Inclusion Leader Commitment be included in the business

Page 15: 2013 HACR Fall Corporate Observer

15CORPORATE OBSERVER

CORPORATE MEMBER AND MEDIA PARTNER NEWS

objectives across the company with the goal of building

a diverse pipeline of future leaders while retaining and

advancing U.S. minority and global female leaders.

One aspect of this commitment is represented by company

initiatives and partnerships to support Hispanic employees

and community. Microsoft’s HOLA Employee Network

provides professional and social networking for employees

of Latino descent and promotes the development, growth,

and advancement of Hispanics and Latinos within the

company.

Microsoft’s employee participation in The National Hispana

Leadership Institute (NHLI) Executive Leadership Training

Conference and Mujer Awards and the LATINO Magazine

Ahora Student Day provide mentorship opportunities for

Latinas and students interested in the fields of science,

technology, engineering, and mathematics (STEM).

Microsoft also takes a proactive role in recruiting Latino/

Hispanic talent with an active participation in the Society

for Hispanic Professional Engineers (SHPE) and the

National Society of Hispanic MBAs (NSHMBA) programs

and conferences.

HISPANIC HERITAGE AWARDSAs the presenting sponsor of the

Hispanic Heritage Foundation’s 26th

Annual Hispanic Heritage Awards, held

on September 5 at the John F. Kennedy

Center for the Performing Arts in

Washington, D.C., Target celebrated the Hispanic leaders

who have made a positive impact on America.

In addition, Target was the Education Award sponsor. Juan

Galarraga, vice president of store operations at Target,

gave opening remarks and presented the Education

Award to Miami-Dade County Superintendent Alberto

Carvalho. Before the awards, Target’s beloved bull terrier

ambassador, Bullseye, was on the red carpet celebrating

with nominees such as Actress Eva Longoria and Singer

and Actress Lucero.

TELEMUNDO MEDIA GOES “BACK TO SCHOOL” AND CELEBRATES HISPANIC CULTURE

In late summer, Telemundo Media helped

to lessen the expense of the back-to-school

season for Hispanic families across the

U.S. with the distribution of thousands

of backpacks in six key markets: Los Angeles, New York,

Chicago, Dallas, Houston, and Miami. Telemundo network

news reporter Vanessa Hauc, the spokesperson for

Telemundo’s education initiative “El Poder de Saber,” now

in its tenth year, made a special appearance at the Miami

event, meeting with recipients, signing autographs, and

posing for photos with them.

On Sept. 28, mun2, Telemundo’s cable network for young

Hispanic adults, broadcast its one-hour original production

“Hecho en America,” in commemoration of Hispanic

Heritage Month. The news special highlighted Latinos who

are changing politics, culture and business in the U.S.,

including actress Jessica Alba, Sen. Marco Rubio (R–Fla.),

Girls Scouts of the USA CEO Anna Maria Chávez, comedian

George Lopez, boxer Marlene Esparza, NCLR’s Janet

Murguía, and recording artist Christina Aguilera. Delving

deeply into the personal success stories of its subjects, this

intimate first-person account of Latinos who are breaking

down barriers in their fields takes a cue from the motto of a

new movement: “50 million strong, making it in America.”

WALMART SPEARHEADS U.S. MANUFACTURING SUMMIT

This August, nearly

1,500 government

officials and suppliers

convened at the Walmart U.S. Manufacturing Summit to

advance American renewal in manufacturing and help

rebuild opportunities for America’s middle class. The

summit at the Orlando Convention Center underscored

Walmart’s commitment to buy an additional $50 billion in

U.S.-made products over the next 10 years and featured

announcements from suppliers that, combined, are

expected to infuse more than $70 million into factory

growth and create more than 1,000 domestic jobs.

The summit brought together representatives from across

industries, including 500 supplier companies, 32 state

governments, major retail industry leaders, and other

retailers. Governors and state officials had the opportunity

to speak directly with hundreds of manufacturers who are

ready to create jobs in their local communities.

WWW.HACR.ORGFOLLOW US ON:

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16 CORPORATE OBSERVER

CORPORATE MEMBER AND MEDIA PARTNER NEWS

WELLS FARGO CONNECTS WITH LOCAL COMMUNITIES THROUGH SOCCER AND FINANCIAL SUCCESS

Wells Fargo recently announced

sponsorships of Major League Soccer

(MLS) and the Mexican National Team for

its annual U.S. tour, establishing Wells

Fargo’s commitment to supporting soccer

and community programs across the U.S.

Both agreements run through 2016 and offer Wells Fargo

a national platform to introduce and strengthen the Wells

Fargo brand in the minds of the 90 million soccer fans

across the U.S. In addition, the agreement allows Wells

Fargo and MLS to work together on philanthropic and

community programs.

Within these community programs, Wells Fargo is now a

presenting partner for the MLS WORKS Community MVP

award, given to individuals who go above and beyond

to make a difference in their community. Annually, one

Community MVP is selected to represent each of the 19 MLS

clubs across North America based on their contributions to

social issues focusing on acceptance and equality, health

issues affecting men, women or children, and community

service for a local, national or international charity or

community organization. Wells Fargo wants to show soccer

fans that we are as passionate about their financial success

as the community is about soccer.

BUILDING PARTNERSHIPS ONE SUPPLIER AT A TIME

By strategically partnering

with diverse-owned

businesses, Wyndham

Worldwide generates new

ideas and opportunities that help the global hospitality

company and its business units, and also the overall

strength and dynamism of the economy itself.

Through its Supplier Diversity program, Wyndham

Worldwide has strengthened the diversity of its global

supply chain. In 2012, the company’s diverse spend

increased by 19 percent over 2011 and nearly $35 million of

its total diverse spend was with Hispanic suppliers including

Navigant Marketing and Sobel Linen.

Another major milestone for the company’s Supplier

Diversity program is its partnership with Sobel Linen, its

sole authorized manufacturer for terry and linen. Through

the partnership with Sobel Linen, the company has saved

its hotels money, created a consistent experience for

guests, and helped Sobel Linen increase its business

threefold.

For more information about the Supplier Diversity program,

visit suppliers.wyndhamworldwide.com

HACR WELCOMES LEADING ENERGY COMPANY AS ITS NEWEST CORPORATE MEMBER

The Hispanic Association on

Corporate Responsibility (HACR)

welcomed Chevron Corporation as its

newest corporate member recently,

a company ranked third overall on

Fortune magazine’s 2013 list.

“We are very excited about joining the Hispanic Association

on Corporate Responsibility,” said Shariq Yosufzai, vice

president of global diversity at Chevron. “With operations

all over the world, Chevron values the rich diversity of

ideas, experience and skills our employees bring to the

company. HACR is another way we can be involved in

celebrating the diversity of our workforce.”

Chevron Corporation, a major integrated oil and gas

company, is the only energy company within the ranks of

HACR’s corporate members. Chevron will work with HACR

to raise awareness and recognize the need for Hispanic

inclusion within Corporate America and, specifically, the

energy sector.

“HACR is proud to work with Chevron to help further

our mission towards a level of corporate inclusion that is

proportionate with Hispanic economic contributions,” HACR

President & CEO Carlos F. Orta said. “After hosting our 21st

Annual Symposium in Houston, Texas, we are pleased to

have a leading energy company come on board and partner

with our organization.”

Page 17: 2013 HACR Fall Corporate Observer

CORPORATE MEMBER NEWS

17CORPORATE OBSERVER

Page 18: 2013 HACR Fall Corporate Observer

18 CORPORATE OBSERVER

HACR ALLIANCE BOARD DIVERSITY STUDY

In its recently released biennial study, the Alliance for Board Diversity (ABD) reported women and minorities have made no real gains in the boardrooms of Corporate America. The ABD is a collaboration of four leadership organizations: Catalyst, The Executive Leadership Council (ELC), the Hispanic Association on Corporate Responsibility (HACR), and Leadership Education for Asian Pacifics, Inc. (LEAP).

According to the report, Missing Pieces: Women and Minorities on Fortune 500 Boards, 2012 Alliance for Board Diversity Census, in the Fortune 100 women and minorities remain vastly underrepresented at the decision-making tables of corporate boardrooms, with white/Caucasian men comprising nearly 70 percent of the 1,214 seats. The trend is similar in the Fortune 500, with white/Caucasian men accounting for 73.3 percent of the total 5,488 board seats. Overall, there have been only very small gains in boardroom representation since the first ABD census of Fortune 100 board directors in 2004.

Women and minorities also continue to be underrepresented in leadership roles in boardrooms. Among the five major categories assessed—Board chair, lead director, audit committee chair, nomination/governance committee chair,

and compensation committee chair—women and minority men experienced small increases in leadership positions on boards. Minority women were the only group that did not make any gains in leadership positions.

The ABD believes there are valuable benefits to corporate diversity. This belief is, in part, based on research that shows well-managed diverse teams yield better results. The research also indicates diverse teams help drive new and independent perspectives and better group performance as well as provide market-based insights, which are critical for innovation and business success over time.

According to the ABD, the challenge to board diversity is not on the supply side. There are more qualified women and minority executives than ever before for board positions at Fortune 500 companies. The ABD is doing its part to ensure qualified candidates are considered for board opportunities. Each ABD member supports initiatives that position qualified women and minorities for service on Fortune 500 corporate boards.

For more information on this report and the Alliance for Board Diversity, please visit www.theabd.org.

ALLIANCE FOR BOARD DIVERSITY STUDY SHOWS WOMEN AND MINORITIES MAKE NO REAL GAINS

Missing Pieces:Women and Minorities on Fortune 500 Boards

2012 ALLIANCE FOR BOARD DIVERSITY (ABD) CENSUS

2 MISSING PIECES: WOMEN AND MINORITIES ON FORTUNE 500 BOARDS – 2012 ABD CENSUS

2012 FORTUNE 100 FINDINGS1

In 2012, women and m inorities remained underrepresented a t the decision-making tables of Fortune 100 b oardrooms w ith white/Caucasian men comprising nearly 70 p ercent o f the total 1,214 seats.

Table 1. Fortune 100 Board Seats by Gender and Minority Status

2004 2010 2012

#%#%#%

Total Men 993 83.1 993 82.0 974 80.2

Total Women 202 16.9 218 18.02 40 19.8

Women and Minorities 344 28.8 364 30.1 390 32.1

Minority Men 142 11.91 46 12.1 150 12.4

Minority Women 36 3.04 13 .4 473 .9

Total Board Seats1 ,1951 ,211 1,214

1 Fortune 100 analyses are based on data from all 100 companies in the Fortune 100. Results are accurate within one-tenth of a percent. Percentages may not add up to 100 because of rounding. See Appendix 6: Research Methodology for more details.

Minority Women n = 473.9%

FIGURE 1 Fortune 100 Percentage of Board Seats by Gender and Minority Status

White/Caucasian Men n = 82467.9%

White/Caucasian Women n = 19315.9%

Minority Men

n = 15012.4%

MISSING PIECES: WOMEN AND MINORITIES ON FORTUNE 500 BOARDS – 2012 ABD CENSUS 5

FIGURE 5Fortune 100 Seats Gained/Lost from 2010 to 2012 by Gender and Race/Ethnicity

30

20

10

0

-10

-20

-30

Hispanic/Latino Men & Women

African-American Men & Women

Num

ber o

f Peo

ple

Asian/Pacific Islander Men & Women

White/Caucasian Men & Women

-23

-3

16

52 141

The number of Fortune 100 board seats remained relatively flat between 2010 and 2012. There was a small shift i n Fortune 100 seats gained/lost f or w omen and m inorities. W omen and minorities held only 32.1 percent of seats in 2012, a small increase from 30.1 percent in 2010. White/Caucasian men continued to hold the majority of seats with close to 70 percent.3

3 See Appendix 2: Total Board Seats by Race/Ethnicity and Gender.

Page 19: 2013 HACR Fall Corporate Observer

February 13-16, 2014

United States Hispanic Leadership Institute: National Conference Sheraton Chicago Hotel & Towers Chicago, IL

March 4, 2014

National Council of La Raza: 27th Annual Capital Awards National Building Museum Washington, D.C.

April 7-8, 2014

HACU 19th Annual National Capitol Forum on Hispanic Higher Education Washington Marriott at Metro Center Washington, D.C.

July 8-12, 2014

LULAC National Convention & Exposition New York Hilton Midtown New York, NY

July 19-22, 2014

National Council of La Raza Annual Conference Los Angeles Convention Center Los Angeles, CA

April 4-6, 2014

HACR Corporate Achievers Summit THE US GRANT Hotel San Diego, CA

April 4-6, 2014

HACR Corporate Directors Summit™ THE US GRANT Hotel San Diego, CA

April 4-6, 2014

HACR Corporate Executives Forum™ THE US GRANT Hotel San Diego, CA

April 6-8, 2014

HACR Young Hispanic Corporate Achievers™ Program THE US GRANT Hotel San Diego, CA

April 7-8, 2014

22nd Annual HACR Symposium: The Power of Hispanic Inclusion™ THE US GRANT Hotel San Diego, CA

April 8, 2014

HACR CEO Roundtable THE US GRANT Hotel San Diego, CA

BENEFACTOR

ALTRIA GROUP DELLFORD MOTOR COMPANYGENERAL ELECTRIC INTELMCDONALD‘S CORPORATIONTARGET CORPORATIONTIME WARNERWELLS FARGO

GENERATIONS

AETNAANHEUSER -BUSCH COMPANIESAT&TBANK OF AMERICACAESARS ENTERTAINMENTCHEVRONCHRYSLERCITIGROUPCOMCAST CORPORATIONCONAGRA FOODS GENERAL MOTORSJOHNSON & JOHNSONKRAFT FOODSMILLERCOORSNORTHROP GRUMMANSODEXO STATE FARM INSURANCETOYOTA MOTOR CORPORATIONVERIZON COMMUNICATIONSTHE WALT DISNEY COMPANY

ASSOCIATE

AARP SERVICES AMERICAN PETROLEUM INSTITUTECISCO SYSTEMS COMERICA CSX CORPORATIONDENNY‘S CORPORATIONDIAGEOTHE HOME DEPOT INGLOWE’SMACY‘SMANPOWER MARSH & MCLENNAN COMPANIES MGM RESORTS INTERNATIONALMICROSOFT CORPORATIONPEPSICO PRUDENTIAL FINANCIALTELEMUNDO MEDIAUNITEDHEALTHCAREUPSWALMARTWYNDHAM WORLDWIDE

HISPANIC ASSOCIATIONON CORPORATE RESPONSIBILITY1444 I Street, N.W. Suite 850Washington, D.C. 20005

2014 CALENDAR OF EVENTS

2014 HACR PROGRAMS

CORPORATE MEMBERS

2014 HACR CALENDAR