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All rights reserved. No part of this document and appendix may be reprinted,copied,transmitted or resold without the express written permission of ChinaAutoMarket.
CONFIDENTIAL
2011 SH Auto Show (Preview)April 12, 2011 Version.2
Contents
1. 2011SH Auto Show Overview
2CONFIDENTIAL
2. 2011SH Auto Show Highlights
3. 2011 Booths & Car Models
Contents
1. 2011SH Auto Show Overview
3CONFIDENTIAL
2. 2011SH Auto Show Highlights
3. 2011 Booths & Car Models
SchedulePress Day Apr. 19th - 20th, 2011
Trade Visit Day Apr. 21th - 22th, 2011
Public Visit Day Apr. 23th - 28th, 2011
Innovation For Tomorrow Innovation For Tomorrow Theme
1.1 2011Shanghai Auto Show Overview
4CONFIDENTIAL
VenueShanghai New International Expo Centre
(No.2345, Longyang RoadPudong Xinqu, Shanghai, China)
Area230,000 sq. m.
(35% larger from the 2010 show)
Exhibitors 2,100
Halls for PVW1-W3, E1-E7, N5(2 more halls compared with 2010
show)
Halls for auto parts Indoor (W4、W5),22 outdoor
New debut Seat/Bugatti /DS/Luxgen
Halls
1.2 Overview- Exhibitors
PV Exhibition Hall / Exhibitor
E1 E2 E3 E4 E5 E6 E7 W1 W2 W3 N5
SAIC Kia/Dongfeng Yueda Kia
Hyundai/BJ Hyundai
Citroen/DF Citroen
VWChangan
PSABenz FAW Ford Toyota Porsche Bentley
SGM GACHuanghai
AutoPeugeot/DF
PeugeotSeat BMW Maybach Brilliance Changan Lexus Aston Martin
Lamborghini
GAC-Gonow Renault Mitsubishi Audi MINI SMART BAIC Dongfeng Chery FerrariRolls-Royce
GAC-Changfeng Nissan Huatai Auto SkodaChangan
PSAVolvo
DF Liuzhou
AutoGeely Zotye Maserati GMC
5CONFIDENTIAL
Auto
SAIC GM Wuling GWM Lotus JAC Auto GAC-FiatChrysler China
Soueast ICONA ZAP Bugatti Spyker
BYD Auto NSK SuzukiHuataiAuto
Mazda Jaquar Lifan Pininfarina BOSCH Lorinser Subaru
Honda/Acura DF YulonJohnson Controls
Infiniti Land Rover Haima Jtekt CrystalStar
Coach
Maxus BOSE HarmanFujian
DaimlerZF CARAT FISKER
ThyssenKrupp Sino-America Dynasty Auto
Zhong-Ou Mitsuoka
X-gene AC-BMW King Long
Note: Grey represents non PV exhibitors (including auto parts manufacturer, car design company and CV maker )
1.3 Overview- Key Models
Global DebutNissan new B-Class, BMW 6-series, new Tiida HB, BMW 6-series coupe, Audi Q3, VW new Beatles,
Porsche Panamera Turbo S, Chev Malibu, Kia K3, Citroen DS5
New Concept
Buick Envision SUV Concept, Venucia Concept, Hover SC80 Concept, Luxgen Neora, Audi A3 Concept, MINI Goodwood Concept, Seat IBX Concept, Changan VOSS Concept, Nissan TownpodConcept, Citroen SUV Concept, Infiniti Etherea Concept, Ford Vertrek Concept, Mitsubishi global small Concept, Benz A-class Concept
Volvo V60 hybrid, Roewe Plug-in. Nissan Townpod, Toyota RAV4 EV, BMW 5-series Li PHEV, BMW
6CONFIDENTIAL
New Import Jeep Compass, Audi A1, BMW X1, Peugeot RCZ, VW Crossgolf, VW EOS, Toyota FT-86, Opel Andhra, Nissan Patrol, Skoda Yeti, Hyundai FS (Veloster), Hyundai ix20, Citroen DS3, new Citroen C4
New CKD
MG5, Beijing BC301, new Mercedes-Benz C-class, BYD G3R, Peugeot 508, Peugeot 308, Hover M4, Tengyi C50, Nissan Murano, Dongfeng H30 cross, Luxgen SUV, Toyota's redesigned RAV4, Toyota Verso,GAC X-Power mass production version, Zhonghua A3, Zhonghua A4, JAC Refine, Everus S1, Lifan X60, Lifan 720, new Mazda 3, Cowin E6, Cowin E3, Roewe W5, new Roewe 750, VW New Passat (NMS), Chevrolet AVEO, Chevrolet Cruze HB, Besturn B90, VW New Jetta (NCS), Zotye Langlang
New Energy Volvo V60 hybrid, Roewe Plug-in. Nissan Townpod, Toyota RAV4 EV, BMW 5-series Li PHEV, BMW ActiveE, Porsche Panamera hybrid, VW Golf blue-e-motion, Ford Focus HB EV
New Cars Number
2011 SH Auto Show 2010 BJ Auto Show 2009 SH Auto Show 2008 BJ Auto Show
Euro. Brand 63 57 48 27
U.S Brand 16 12 8 12
JP Brand 31 25 23 24
1.2 Overview- Scale Contrast
7CONFIDENTIAL
Korea Brand 5 7 7 5
Own Brand 80 53 43 58
Total 195 155 129 126
Difference - -40 -66 -69
•Compared with 2009 Shanghai auto show, a total of 66 more new cars will be presented at the 2011 Shanghai auto show.
•1100 vehicles will be displayed at this year’s Shanghai auto show, including 75 global debut and 56 homegrown brands.
Contents
1. 2011SH Auto Show Overview
8CONFIDENTIAL
2. 2011SH Auto Show Highlights
3. 2011 Booths & Car Models
2. Highlights– New comer
� First Show-It’s the first show for Seat in China’s auto show, it will bring two new cars Ibiza & Leon, which will be introduced in China next year. And a
concept car IBX also will be showed.-Another brand of VW Bugatti, a super-luxury brand, will make its first show at Shanghai Auto Show.
Bugatti Veyron
9CONFIDENTIAL
IBX Concept Ibiza Leon
� Newborn Brand-Chang’an-PSA will eventually make all DS models in China. Citroën DS made a legend in 1950s~1970s. A revival model DS3 wasshowed in Geneva in 2009. This year DS5 will make its world debut at Shanghai Auto Show, together with DS3, DS4 and others.
- Luxgen from Dongfeng-Yulon will display its SUV, MPV and pure EV Neora Concept on the show.
DS3 DS4 DS5 SUV MPV Neora
2. Highlights– Local brands from Joint Venture
Brand
JV brand Local brand
EverusEverus S1S1
Make:GZ-HondaLaunch(est.):2011.4
BaojunBaojun 630630
Make: SGMWLaunch(est.):2011.5
� Local brands from JV come to mass production from concept mod el.-Everus S1 from GZ-Honda has rolled off the production line and will go on sale before the show. Other concept cars of Everus will come
for the show.-Baojun 630,which came down the line, will be released officially on the show and launch later.-DF-Nissan Venucia will show it first concept car in the auto show. Unlike partly display in GZ auto show, the whole car will be exhibited
this time.-Other local brands from JV will uncover its plan at the show。
10CONFIDENTIAL
• Brand created by local people.
• Brand with logo and IPR of foreign company.
• Brand which JV has its IPR.
From local OEMFrom JV
JV brand Local brand
• Rolled off the line in GZ plant on March 26.
• Build on an old platform of City.
• Rolled off the line in Liuzhou last year.• A compact car at 70k yuan.• Designed by SGMW based on the
design of Excelle.
VenuciaVenucia ConceptConcept
Make:DF-NissanLaunch(est.):2012
• First concept car at A-high segment.• Designed on the basis of old Sunny.
????????
Make:FAW-ToyotaLaunch(est.):2012
• May be on production this year.• Will debut at the show.• Build on the platform of Vios &
Corolla EX.
????????�“12th FYP” in auto industry advocates the development
of local brand, it plans that the market share of local brand will cover 50% of Chinese PC market and develop several famous brands. The SH Auto Show is the fist show for local brand of JV.
�“12th FYP” in auto industry advocates the development of local brand, it plans that the market share of local brand will cover 50% of Chinese PC market and develop several famous brands. The SH Auto Show is the fist show for local brand of JV.
2. Highlights– Lux. brands step into mid & low segme nt
� German “Big 3”
-Big 3( Audi, BMW, Benz) brings many mid & low level cars for SH Auto Show and china’s auto market.
• Audi:Word premiere of Q3, China premiere of A1 & A3
• Benz:Word premiere of new A-Class Concept.
• BMW:China premiere of 3 sports cars from Series 1, homemade X1& X3.
11CONFIDENTIAL
Series 1 X1 X3A-Class ConceptQ3A3A1
SurpriseSurprise????????
2. Highlights– MNCs expand product line
� European car VS Japanese car
-Many European & Korean new cars will come to SH Auto Show for mid & high segment which always covered by Japanese car (Accord,
Camry, Tenan, etc.).
• VW:New Passat
• PSA:Peugeot 508, World premiere of Citroën DS5
• Korean car:2 cars in B segment——Kia K5, Hyundai New Sonata
-How to take the challenge? Japanese MNCs may do some actions for the competition on the show.
Europe KoreaJapan
Accord
12CONFIDENTIAL
K5508DS5Passate New Sonata
Camry
Tenan
PKPK
2. Highlights– New cars
� Compact SUVs increase
-Homemade BMW X1 will debut on the show and go on production in 2nd plant of Brilliance Auto later.
-Audi will display Q3 on the show and produce it in China in 2013.
-Skoda Yeti will be imported into China first and then made in China in 2013.
-Buick Envision Concept, a compact SUV of SGM, will make its world premiere at SH Auto Show.
13CONFIDENTIAL
Skoda Yeti Buick SUVBMW X1Audi Q3
Toyota FT-86Hyundai Veloster
� Sports cars rush into China
- Toyota FT-86Ⅱ comes and will be imported into China in the future;
- Hyundai Veloster, an entry-level sports car, will launch after the show;
-Peugeot RCZ will launch after its debut on the show. Its price will be 300k yuan or less.
-Toyota Zelas, Kia Shuma and other sports cars will rush into China.
Peugeot RCZ
2. Highlights– New energy cars hit mass production
� New energy technology and car are still the focus, the mass pr oduction cars increase- Innovation in new energy car for environment protection is the right road for auto industry in the world.
- Local brands show more pure EVs in A segment this time compared with last auto show in Beijing.
- The number of Traditional hybrid cars and new energy concept cars decrease, mass-produced cars increase.
• Ford brings 3 Evs and a plug-in mass produced • Designed in Europe, Townpod adopts the • From Mini-E to ActiveE, and then to Megacity
FordC-MAX
Nissan TownpodConcept
BMWActiveE
14CONFIDENTIAL
• Ford brings 3 Evs and a plug-in mass produced
C-MAX Energi for the show.
• Designed in Europe, Townpod adopts the
drivetrain and technology of Leaf. Other small
and mini Evs of Nissan will also come for the
show.
• From Mini-E to ActiveE, and then to Megacity
Vehicle(i3), BMW makes a map for EV
development. ActiveE plays a key role in the
map.
• Pure EV Focus will launch this year, its
performance is close to that of Leaf, so its
improvements become the important thing to do.
• Toyota will develop RAV4 EV with Tesla. Using
EV technology in SUV is a new subject for EV
development.
• SAIC shows a plug-in car assisted by fuel cell.
This kind of hybrid car is another highlight at SH
Auto Show.
2012 Ford
Focus EV
Toyota RAV4
Concept
SAICPlug-in
Fuel cell
Pininfarina
Founded:1930
Location:Turin
Works:Ferrari 612 Scaglietti, P4/5,
2. Highlights– Car design area
� Car design area for innovation
- It is the first time that Auto Shanghai will have a car design area which is based on
exhibits like concept car and prototype car.
-Car design area attracts lots of world-class auto design companies, such as Italy’s
Pininfarina, I.DE.A, ICONA, Korea’s V-ENS, Japan’s SIVAX and so on.
-China’s Tongji Tongjie will also display its new ideas for innovation.
I.DE.A
Founded:1978
Location:Turin
Works:Sofia Concept
V-ENS
Location:Korea
V-ENS a consulting company offering design,
engineering, equipment and parts services.
15CONFIDENTIAL
Works:Ferrari 612 Scaglietti, P4/5,
575 GTZ, Enzo, Pininfarina Birdcage
Concept, VolvoC70 Coupé
Pininfarina is famous for designing
super sports car, many legendary
cars of Ferrari come from there. Its
works combine art and speed,
fashion and power together.
Works:Sofia Concept
I.DE.A is short for Italian Designed
Automobile. It provides design of body
and engineering for OEMs and focuses
on perfect auto framework and craft. So
the worker are mainly engineers, not
designers.
ICONA
Founded:1986
Origin:Turin
ICONA can design a whole car, including
the body, cabin, dashboard, lights, parts,
etc.
engineering, equipment and parts services.
SIVAX
Location:Japan
SIVAX is a design company for auto products.
Tongji Tongjie
Founded:1999
Location:Shanghai
Works:JAC Benjoy, Great Wall Florid,
Tongjie S11
It is one of the oldest auto design company.
2. Highlights– Commercial vehicle blooms
• Sino Truck firstly comes with Man Truck & Bus AG for the show. The heavy truck is equipped with the latest engine and TGA technology.
• On Feb 28, SAIC released its new CV brand—— Maxus in Shanghai Science and Technology Museum.
Man TGA
� New CVs and new brand bloom on the show
-Sino Truck and Man Truck will display 9 vehicles.
-New CV brand Maxus of SAIC will debut on the show.
-A groups of Volvo CVs will come to Shanghai.
-Foton and Benz come together for the show.
16CONFIDENTIAL
• Sino Trunk shows 9 vehicles: 4 trucks, 3 Wangpar vehicles, 1 CV, 1 special vehicle. Shandeka T7, with Man engine, will be on the list.
• Maxus has a rich product line including heavy & light truck, bus and mini bus. Many vehicles will go on sale after its debut at auto show.
• Volvo, the second biggest CV group in the world, will cover 800s.q. exhibition area at Shanghai Auto Show after six years.
• The heavy trucks of Volvo, Renault, DND, Volvo bus, engine and drivetrain system will be displayed on the show. Volvo brings its trucks FM, FH16, KERAX, DND for the show.
• Foton and Benz will display a series of trucks produced by joint efforts.
• Benz Actros was awarded the best truck in IAA Commercial Vehicle Show in 2010. New Ategoalso will appear in Shanghai.
Benz AtegoVolvo FM
Contents
1. 2011SH Auto Show Overview
17CONFIDENTIAL
2. 2011SH Auto Show Highlights
3. 2011 Booths & Car Models
3. E1-SGM Chevrolet/Buick
PIC
Model Chevrolet Aveo
L*W*H(mm) 4039*1735*1517
WB(mm) 2525
Power 1.6L
Launch(est.) 2011.Q4
Price(RMB10k) 8-12
Positioning:Small HBKey point:Aveo is built on a global strategic platform Gamma II which is developed by Opel and Fiat for small cars.
PIC
Model Chevrolet New Captiva
L*W*H(mm) 4635*1850*1870
WB(mm) 2705
Power 2.4L Ecotec
Launch(est.) 2012.4
Price(RMB10k) 18-26
Positioning:SUVKey point:Designed in Korea, New Captiva made its debut in Paris with Chevrolet family face.
Model Chevrolet Cruze HB
L*W*H(mm) 4045*1720*1455
WB(mm) 2685
Model Chevrolet Malibu
L*W*H(mm) -
WB(mm) 2852
19CONFIDENTIAL
PICWB(mm) 2685
Power 1.6L/1.8LGasoline,2.0LDiesel
Launch(est.) 2011.Q4
Price(RMB10k) 10.89-15.99
Positioning:Compact HBKey point:Cruze performs well in PC market, the launch of HB will boost its sales greatly.
WB(mm) 2852
Power 2.4L/2.0T
Launch(est.) 2012.H2
Price(RMB10k) -
Positioning:MediumKey point:Malibu, Chevrolet’s new medium car in China, adopts the same platform Epsilon II with Buick Lacrosse and go for market with Epica.
PIC
Model Buick Envision SUV Concept
L*W*H(mm) -
WB(mm) -
Power 2.0L/2.4L Ecotec
Launch(est.) -
Price(RMB10k) -
Positioning:SUV ConceptKey point:SUV Envision may share the platform Delta II with Cruze and Excelle XT.
3. E1-SAIC Roewe/MG
PIC
Model Roewe W5
L*W*H(mm) 4676*1888*1765
WB(mm) 2740
Power 1.8T
Launch(est.) 2011.6
Price(RMB10k)18-25
Positioning:SUVKey point:Built on the platform of Kyron, W5 takes the side line of Kyron with newly-designed face and tail.
PIC
Model Roewe New 750
L*W*H(mm) -
WB(mm) 2849
Power ECOTEC
Launch(est.) 2012
Price(RMB10k) 17.28-25.88
Positioning:MediumKey point:Chrome grille and traditional side line show the luxurious style of 750 and its plans for high-end comfortable car.
20CONFIDENTIAL
PIC
Model MG5 Concept
L*W*H(mm) -
WB(mm) 2650
Power 1.5VVT
Launch(est.) 2011.Q3
Price(RMB10k) -
Positioning:Compact ConceptKey point:MG cars are sporty. The concept car adopts the platform of 350.
PIC
Model Kia K3 HB
L*W*H(mm) 4020*1725*1455
WB(mm) 2570
Power 1.4L/1.6L
Launch(est.) 2011.6
Price(RMB10k) -
Positioning:Small HBKey point:New Rio is finally named “K3” which shares the same platform with Verna, so Kia forms a complete product line from K3(Rio), K5(Optima), K7(Cadenza), to K9(new car).
3. E2-Kia/Honda/Everus/Baojun
PIC
Model Honda New Civic
L*W*H(mm) -
WB(mm) 2670
Power 1.8L/2.0L
Launch(est.) 2011.9
Price(RMB10k) -
Positioning:CompactKey point:New Civic takes a concept car as a prototype which was showed in US in 2011. It is on the production list in China now.
22CONFIDENTIAL
PIC
Model Everus S1
L*W*H(mm) 4420*1690*1495
WB(mm) 2450
Power L13A3和L15A1
Launch(est.) 2011.4
Price(RMB10k) 6-9
Positioning:SmallKey point:Everus S1, a local brand made by Joint Venture, is built on the platform of old City.
PIC
Model Baojun 630
L*W*H(mm) 4543 *1758 *1445
WB(mm) 2600
Power 1.6L/1.8L
Launch(est.) 2011.5
Price(RMB10k) 6-
Positioning:CompactKey point:Baojun 630 maintains the style of DemoCas Concept showed in 2008 and is built on the platform of old Excelle.
PIC
Model GAC X-Power((((AD))))
L*W*H(mm) -
WB(mm) -
Power 2.0L/1.8T
Launch(est.) 2012
Price(RMB10k) 13-15
Positioning:Compact SUVKey point:AD is production car of X-power Concept, so it takes the style of X-power. Chery Tiigo and Hover H6 will be the main competitors.
PIC
Model BYD G3R
L*W*H(mm) 4380*1705*1490
WB(mm) 2600
Power 1.5L/1.8L
Launch 2011.4.7
Price(RMB10k) 6-
Positioning:Compact HBKey point:G3R make a little change in body and performance, so it looks different from the one showed in Guangzhou. 1.8L engine and CVT gearbox will appear on G3R.
3. E2-GAC/BYD
23CONFIDENTIAL
Model Nissan Murano
L*W*H(mm) 4823*1884*1701
WB(mm) 2824
Power 2.5L/3.5L V6
Launch(est.) 2011.9
Price(RMB10k) 32-45
Positioning: Large SUVKey point:If Murano is made in China, Nissan is the first OEM which has a complete SUV product line:Murano(Large), X-trail(medium) and Qashqai(small).
PIC
Model Nissan New Tiida
L*W*H(mm) 4295*1760*1523
WB(mm) 2700
Power 1.6L/1.6T
Launch(est.) 2011.5
Price(RMB10k) 10-16
Positioning:Compact HBKey point:New Tiida is designed by DF-Nissan for local market, so it will be sold in China alone.
Model Nissan B -level car Model Nissan Townpod Concept
3. E3-Nissan
25CONFIDENTIAL
-
Model Nissan B -level car
L*W*H(mm) -
WB(mm) -
Power -
Launch(est.) -
Price(RMB10k) -
Positioning:MediumKey point:A production car will make it world debut in Shanghai. It adopts the latest tech and design of Nissan. It may be new Tenan, but no official news confirm that yet.
PIC
Model Nissan Townpod Concept
L*W*H(mm) -
WB(mm) -
Power EV
Launch(est.) -
Price(RMB10k) -
Positioning:EV ConceptKey point:Townpod Concept combine sedan and MPV together tailoring for creative entrepreneur of new generation.
PIC
Nissan robot car Eporo
Key point:Eporo can drive freely avoiding crash with hi-technology. It represents the latest technology in the field of environment protection, safety and drivetrain inspired fromcrash-resistant bees and fishes.
PIC
Model Venucia Concept
L*W*H(mm) 4665 *1700 *1510
WB(mm) 2700
Power 1.6L/2.0L
Launch(est.) 2012.Q2
Price(RMB10k) 12-17
Positioning:Medium ConceptKey point:Venucia Concept, the first concept car of DF-Nissan, will be on mass production in March 2012.
3. E3- Venucia /Hyundai/Great Wall
PIC
Model Hyundai ix20
L*W*H(mm) 4068*1765*1600
WB(mm) 2600
Power 1.4L/1.6L
Launch(est.) 2012
Price(RMB10k) 12-15
Positioning:Small MPVKey point:ix20 adopts the design of BMPV with high roof and shares the same platform with Kia Venga. It will be imported into China first and made locally later.
26CONFIDENTIAL
PIC
Model Hover SC80 Concept
L*W*H(mm) -
WB(mm) -
Power -
Launch(est.) -
Price(RMB10k) -
Positioning:SUV ConceptKey point:Hover SC80 Crossover is one of the key models of Great wall. Its tail looks like that of BMW X6.
PIC
Model Hover M4 Concept
L*W*H(mm) 3950*1717*1542
WB(mm) 2368
Power 1.5L
Launch(est.) -
Price(RMB10k) -
Positioning:Small SUV ConceptKey point:Hover M4 is made on the basis of Florid, but it has a longer wheelbase.
PIC
Model Peugeot 308
L*W*H(mm) 4276*1815*1498
WB(mm) 2608
Power 1.6L/2.0L
Launch(est.) 2011.12
Price(RMB10k) 12-16
Positioning:Compact HBKey point:2012 Peugeot 308 made its debut in Geneva with bigger mouth. Facelift version 308 will be introduced into China by the yearend or next year.
PIC
Model Peugeot 508
L*W*H(mm) 4792*1853*1456
WB(mm) 2817
Power 2.0L/2.3L
Launch(est.) 2011.6
Price(RMB10k) 18-30
Positioning:MediumKey point:Built on the same platform with Citroën C5, 508 adopts new technology and positions above Citroën C5. 。
3. E4-PSA
28CONFIDENTIAL
PIC
Model Luxgen 7
L*W*H(mm) 4800*1930*1760
WB(mm) 2910
Power 2.2T
Launch(est.) 2011.9
Price(RMB10k) 17-25
Positioning:SUVKey point:DF-Yulon and its production SUV will debut in Shanghai. Luxgen7 has 5 seats and 7 seats versions for option.
PIC
Model Luxgen Neora Concept
L*W*H(mm) -
WB(mm) -
Power EV
Launch(est.) -
Price(RMB10k) -
Positioning:Compact Concept EVKey point:Neora EV adopts U-form face which is very popular in nowadays.
3. E4-Luxgen/Mitsubishi
29CONFIDENTIAL
PIC
ModelMitsubishi global smallConcept
L*W*H(mm) 3600*-*-
WB(mm) -
Power 1.0L/1.2L
Launch(est.) 2012.H2
Price(RMB10k) -
Positioning:Small ConceptKey point:Global Small Concept, another model after Colt, has small body and good fuel economy. It will be on production next year.
PIC
Model VW New Sagitar (NCS)
L*W*H(mm) 4640*1780*1450
WB(mm) 2650
Power 1.4T/1.6L
Launch(est.) 2012.1
Price(RMB10k) 14-20
Positioning:CompactKey point:NCS made its world premiere in New York last year as a new generation of Jetta. New Sagitar is built on the old platform, but it is bigger with new appearance.。
PIC
Model VW crossgolf
L*W*H(mm) 4397/4397/1634
WB(mm) 2678
Power 1.4TSI
Launch(est.) 2011.5
Price(RMB10k) 28~30
Positioning:CompactKey point:Crossgolf, Golf Plus, Golf R and others will imported into China to meet the needs of Chinese customers. Crossgolf is bigger than Golf (4199/1786/1479).
3. E5-VW/Skoda
31CONFIDENTIAL
PIC
Model VW New Passat (NMS)
L*W*H(mm) 4870*1834*1472
WB(mm) 2803
Power 1.4TSI/1.8TSI/2.0TSI
Launch(est.) 2011.4.17
Price(RMB10k) 18~25
Positioning:MediumKey point:NMS, which made its world debut in US this year, is built on PQ46 platform, so its positioning are higher than the current version.
PIC
Model Skoda Yeti
L*W*H(mm) 4223*1793*1691
WB(mm) 2578
Power 1.2TSI/1.8TSI/2.0TD
Launch(est.) 2011(Import)/2013(Domestic)
Price(RMB10k) 13-16(Domestic)
Positioning:Compact SUVKey point:Yeti, the 4th model of Skoda in China, is built on PQ35 platform.
PIC
Model Audi Q3
L*W*H(mm) -
WB(mm) -
Power 1.4TFSI/2.0TFSI
Launch(est.) -
Price(RMB10k) About 40
Positioning:Compact SUVKey point:Audi Q3, the first compact SUV of Audi, will be a key competitor against MBW X1.Q3 will be produced in a plant of Seat with 2WD&4WD versions.
PIC
Model Audi A1
L*W*H(mm) 3950*1740*1420
WB(mm) 2470
Power 1.2TFSI/1.4TFSI/1.6TDI
Launch(est.) 2011.Q4
Price(RMB10k) 13-18
Positioning:SmallKey point:Audi A1 has launched after its show in Geneva in 2010. Based on the platform of 5th generation POLO, A1 is a luxury small car and will be imported into China.
3. E5-Audi
32CONFIDENTIAL
PIC
Model Audi A6L
L*W*H(mm) 5035*1855*1485
WB(mm) 2945
Power 2.0T/2.4L/2.7T/2.8L
Launch(est.) 2011.H2
Price(RMB10k) 35-70
Positioning:LuxuryKey point:The facelift version of the existing Audi A6L.
PIC
Model JAC Refine Hechang
L*W*H(mm) 5100*1840*1970
WB(mm) 3080
Power 2.0TCI
Launch(est.) 2011.4
Price(RMB10k) 18-25
Positioning:MPVKey point:Refine Hechang will come on the show for high-end MPV.
PIC
Model BMW Series 5 Li PHEV
L*W*H(mm)
WB(mm)
Power PHEV
Launch(est.)
Price(RMB10k)
Positioning:PHEV ConceptKey point:It is a plug-in hybrid car based on Series 5 Li. This car will be produced in China.
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Model BMW ActiveE
L*W*H(mm)
WB(mm) 2660
Power EV
Launch(est.) -
Price(RMB10k) -
Positioning:EV CompactKey point:ActiveE is pure EV based on the platform of Series 1 Coupe. 1000 cars will go to US, Europe and China for test drive.
3. E6-BMW/MINI
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Model BMW Series 6 coupe
L*W*H(mm) 4894*1894*1369
WB(mm) 2855
Power 4.4T V8
Launch(est.) -
Price(RMB10k) -
Positioning:CoupeKey point:Series 6 Coupe looks sharper than Series 6 cabriolet and it is bigger in size.
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Model Vision ConnectedDrive
L*W*H(mm) -
WB(mm) -
Power -
Launch(est.) -
Price(RMB10k) -
Positioning:ConceptKey point:Vision ConnectedDrive is a concept cabriolet showed in Geneva. It represents the latest technology of BMW, such as its driving system, Connectdrive system, etc.
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Model DS5
L*W*H(mm) 4600L
WB(mm) 2800
Power 1.6T/2.0L
Launch(est.) 2012.Q4
Price(RMB10k) -
Positioning:CrossKey point:With C-Sportlounge Concept as prototype, Chang’an-PSA will produce DS5(B81) in China on the platform of Citroën C5. Its size and positioning are similar with C5. Toyota Crosstour will be the key competitor of DS5.
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Model PSA Concept
L*W*H(mm) -
WB(mm) -
Power Hybrid
Launch(est.) -
Price(RMB10k) -
Positioning:SUV ConceptKey point:It is the second concept car after Metropolis Concept in 2010 designed and produced in Shanghai R&D Center. It is a crossover model with Chinese elements in styling.
3. E6-Mazda/Chang’an-PSA
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Model Mazda 3 NB
L*W*H(mm) 4595*1755*1470
WB(mm) 2640
Power 1.6L/2.0L
Launch(est.) 2011.10
Price(RMB10k) -
Positioning:CompactKey point:New Mazda3 will go for market in October. Imported Mazda3 won’t leave after the launch of New Mazda 3, but they will be different in price.
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Model MINI Goodwood Concept
L*W*H(mm) -
WB(mm) -
Power -
Launch(est.) -
Price(RMB10k) -
Positioning:ConceptKey point:Goodwood Concept , the third concept car after MINI RocketmanConcept and Paceman Concept, is plush, hand-wrought hatchback made by Rolls-Royce.
3. E7-Benz/Volvo/Jeep
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Model Benz A-Class Concept
L*W*H(mm) -
WB(mm) -
Power 2.0T
Launch(est.) -
Price(RMB10k) -
Positioning:Compact Concept HBKey point:Benz A-Class Concept is a prototype for mass production. Benz comes to luxury HB segment fighting against BMW Series 1 and Audi A3.
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Model Benz C-Class
L*W*H(mm) 4581*1770*1448
WB(mm) 2760
Power 1.8T/3.5L V6
Launch(est.) 2011.Q4
Price(RMB10k) -
Positioning:LuxuryKey point:2012 Benz C-Class is a facelift model with new 3.5L V6 engine.
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Model Volvo V60 PHEV
L*W*H(mm) 4628*1865*1484
WB(mm) 2776
Power2.4T Diesel Engine+70 HP Motor
Launch(est.) 2012
Price(RMB10k) -
Positioning:WagonKey point:V60 PHEV is the world’s first diesel hybrid car which has an overall range of up to 1200km. It takes 7.5 hours for one charge and 3 hours for a quick charge with fuel consumption of 1.9L/100km.
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Model Jeep Compass
L*W*H(mm) 4405*1810*1641
WB(mm) 2635
Power 2.4L
Launch(est.) 2011/Q3
Price(RMB10k) -
Positioning:Robust SUVKey point:Facelift model Compass takes the style of Grand Cherokee in front and the whole body is grand and refined.
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Model Brillance A4
L*W*H(mm) 4708*1788*1475
WB(mm) 2700
Power 1.6L
Launch(est.) 2011.12
Price(RMB10k) 8-
Positioning:CompactKey point:Brillance A4 positions below the current Splendor, it is in A+ segment which is same to Rowe 550.
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Model Brillance A3
L*W*H(mm) -
WB(mm) 2700
Power 1.6L/1.8L/1.8T
Launch(est.) 2011.Q4
Price(RMB10k) 10-
Positioning:Compact SUVKey point:Brillance A3 looks like BMW X1 and shares the same platform with Splendor FSV/FRV. Its competitors will be Chery Tiigo, JAC Rein and Emgrand.
3. W1-Brillance/BAW/Lifan
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Model BAW BC301
L*W*H(mm) 4038*1720*1500
WB(mm) 2500
Power 1.3L/1.5L
Launch(est.) 2011.5
Price(RMB10k) 6-8
Positioning:Small HBKey point:BC301Z, like Benz B-Class in face, is the first sedan of BAW. Its competitors will be Chery Fulwin 2, Great Wall Florid and so on.
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Model Lifan X60
L*W*H(mm) 4325*1790*1695
WB(mm) 2600
Power 1.8VVT
Launch(est.) 2011.4
Price(RMB10k) 8-10
Positioning:Compact SUVKey point:X60, the first SUV of Lifan, is built on the platform of 620 and adopts traditional sedan chassis.
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Model Besturn B90
L*W*H(mm) -
WB(mm) 2750
Power DOHC 16V
Launch(est.) 2011.8
Price(RMB10k) 14-18
Positioning:MediumKey point:Besturn B90 looks like Besturn B70 with sedan-like tail. It is said that B90 will share the same drivetrain with Ruiyi.
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Model Besturn B30
L*W*H(mm) -
WB(mm) 2500
Power 1.5L
Launch(est.) 2011.8
Price(RMB10k) 6-9
Positioning:SmallKey point:Besturn B30 shares the platform VW PQ32 with Jetta. Its engine also takes Jetta 1.6L engine with improvement.
3. W1-FAW Besturn/Haima
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Model Haima M11
L*W*H(mm) -
WB(mm) -
Power -
Launch(est.) 2011.Q4
Price(RMB10k) -
Positioning:MiniKey point:M11 and Haima Prince are in A00 segment, but in different segment. M11 looks sharper and more impressive.
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Model Ford Vertrek Concept
L*W*H(mm) -
WB(mm) -
Power 1.6T Gasoline/2.0T Diesel
Launch(est.) -
Price(RMB10k) -
Positioning:Compact SUV ConceptKey point:Vertrek leads the styling of compact SUV in the future. It will launch in 2012 taking the place of Kuga.
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Model DF Aeolus H30 cross
L*W*H(mm) 4336*1760*1536
WB(mm) 2610
Power 1.6L
Launch(est.) 2011.4
Price(RMB10k) 7.78-9.88
Positioning:Cross Compact HBKey point:Aeolus H30 cross, which is designed on the basis of H30, adopts chrome moldings, sports wheels and body cladding catering for fashionable consumers.
3. W2-Ford/DF Aeolus
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Model E'Z
L*W*H(mm) 4450*1790*1640
WB(mm) 2780
Power 1.8L/1.8L/2.0L
Launch(est.) 2011.6
Price(RMB10k) 14-18
Positioning:MPVKey point:Build on the platform of Corolla HB,E'Z has 2 options of 5 seats and 7 seats. So it is also called FUV(Fashionable Utility Vehicle) for families.
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Model RAV4 EV
L*W*H(mm) 4630*1815*1685
WB(mm) 2660
Power EV
Launch(est.) -
Price(RMB10k) -
Positioning:SUV EVKey point:Toyota RAV4 EV, which is made by Toyota and Tesla, will produce 35 units for test drive in 2011 and make pass production in 2012 when it can go 160km on a full charge.
3. W3-Toyota
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Model FT-86
L*W*H(mm) 4160*1760*1260
WB(mm) 2570
Power 2.0T FB20
Launch(est.) 2012
Price(RMB10k) -
Positioning:Sports CarKey point:Toyota FT-86 is equipped with the latest engine FB20 from Subaru.
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Model Cowin E6((((B16))))
L*W*H(mm) 4866*1840*1500
WB(mm) 2768
Power 2.0L
Launch(est.) -
Price(RMB10k) 12-15
Positioning:MediumKey point:The bumper of Cowin E6 looks like that of Riich G5, its grille like Cowin 3, follow the family DNA of Cowin.
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Model Cowin E3
L*W*H(mm) 4580*1760*1483
WB(mm) 2600
Power 1.8L+CVT
Launch(est.) 2011.H2
Price(RMB10k) -
Positioning:Compact, above Cowin 3Key point:Cowin E3 is designed on the basis of Riich G3, its face looks like Toyota Crown.
3. W3-Chery
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Model Zotye Langlang
L*W*H(mm) 3826 *1610 *1446
WB(mm) 2385
Power 1.3L/1.5L
Launch(est.) 2011.4
Price(RMB10k) 5-7
Positioning:MiniKey point:Langlang is built on the platform of Fiat Palio and will launch at Shanghai Auto Show.
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Model FF
L*W*H(mm) -
WB(mm) -
Power 6.3L V12
Launch(est.) -
Price(RMB10k) About 600
Positioning:Super CarKey point:FF(Ferrari Four), which appeared in Geneva Auto Show, is the first 4-seat 4WD sports car in its history. It will go on sale later and attract people who love 4WD car and SUV.
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Model AstonMartin one-77
L*W*H(mm) -
WB(mm) -
Power 7.3LV12
Launch(est.) -
Price(RMB10k) 4700
Positioning:Super CarKey point:one-77 is only produced 77 units with 2 seats and steering wheel options for different countries.
3. N5-Ferrari/AstonMartin
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