Making a splash

Why Sandals Realty?The role of the BROKERAGE has drastically changed over the last ten yearsdue to the overwhelming migration to modern technology. Agents areconnected, clients are connected, and the agency is no longer the source ofinformation exchange between them. This is a fundamental shift, and new ideasare changing the way people think about real estate.

AgentREEF.com is an online, collaborative social engine that connects allREALTORS® to each other and to other professionals for the purpose ofknowledge and commerce. We are committed to bringing REALTORS® thebest and most advanced tools to allow them to perform at their best.

Training Support Networking Technology People People

Selected by FAR as one of the TOP 50 firmsin Florida for 2009 & 2010

An industry first by Sandals Realty

This is how we make

Exceptional Agents We commit administrative and Broker staff to help them perform. We deliver specific training material to help them grow. We host live networking events to keep them connected. We organize round-table discussions on relevant hot topics. We host our very own social-professional network, AgentREEF.com. We create and encourage synergistic professional communities. We use and teach today’s latest technology. We sustain the highest level of ethical standards. We provide comprehensive and efficient working environments.

We invest in their development

Because their success is our success

Agent is honest& trustworthy

Reputation ofAgent

Agent is friendor family Agent’s knowledge of

the neighborhood

Caring & Good listener

OtherProfessional designationsAssociation with a particular firm

Most important factors for CLIENTSwhen choosing an Agent*

*NAR 2009 Survey of home buyers and sellers

Our StorySandals Realty is a product of a changing industry. In early 2006, two young Brokers, adeveloper, and a real estate attorney decided to challenge conventional wisdom bycreating a unique Brokerage concept that was unlike anything else before it. Together,we inspected and scrutinized every aspect of traditional real estate brokerages andfound them to be, in many ways, incompatible with the way real estate agents andclients performed their daily activities.

We found that while the technology revolution had been adopted by REALTORS® andclients, it had not yet been embraced by real estate companies. This insight was thecatalyst for the creation of Sandals Realty. After exhaustive research and development,we reverse-engineered a real estate brokerage that would address the majorshortcomings of the old methodology and formulas, while embracing the timelessvalues of best practices and responsible business.

We also refined the office layout. Instead of the traditional “bull-pen” we opted foropen space, round tables (so agents and their clients could collaborate on the inevitableweb search), robust wireless technology, live networking events, café-style workingenvironments, and private board rooms. In a subtle, yet effective manner, ourintelligent office layout matches the agent-client interaction seamlessly. This allows usto recruit drastically more agents than was previously possible, and thus, offer superiorcommission plans. This describes the law of large numbers, and it is the basic theorybehind the concept. More agents, less fees, more transactions, sustained growth, and aperpetually increasing market share.

The result is an extraordinary new concept that simultaneously achieves bettercommissions, redefines workspace, increases efficiency, produces happier agents, andsuggests a model for the real estate agency of tomorrow.

...a final thought...As we continue to influence this major shift toward the new era of real estate, we writeour story, and re-write old formulas with a sense of humility and wonder. We arecommitted to reaching every coast, every town, and every market across North Americaand collaborate with all REALTORS® as we embrace this new and exciting environmentteeming with opportunities, innovations, and synergies. Thank you for learning aboutour company.

The Sandals Realty Team.

Copyright 2011 Sandals Realty International, LLC. All rights reserved.