2009 Pinellas Realtor Organization Media Kit

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2009 MEDIA KIT

Concerned about

Excessive Property

Taxes and Insurance

Rates?

The Time to Act is Now

Page 2

STAGING FOR A SALE:

Standing Out In The Crowd

Page 4

www.pinellasrealtor.org

July/August 2007

How to

Succeed at Short Sales

Page 8

Market Place Analysis • 2008 Board of Directors Nominations • Legislature Taxes Action on Property Tax Reform • Home Sales Report Thank You

RPAC Contributors

page 9

Will your piggy-bank win $1,000?

Page 8

www.pinellasrealtor.org September 2007

Chairman’s Notes: A Year to Remember • Feature Story: What to Do to Sell a Home • Marketplace Analysis • Home Sales Report • MLS Update



What to Do to Sell a Do to Sell a Home

Page 4Page 4Page 4

Property Insurance Update

Page 8

Need Your Own Virtual

Marketplace?

Sign Up for a

Free Website

Page 18


October 2007

PROActive: Property Insurance • Annual Membership Meeting and Luncheon • Marketplace Analysis • Home Sales Report


October 2007

From Sale to lease:

Should Property Management

be Part of Your Business Model?

RPAC 2007

Donor Appreciation

Page 15

www.pinellasrealtor.org November / December 2007

Chairman’s Notes: My Year in Review • Year-End Tax Season Preparation • 2008 REALTOR® Dues • Marketplace Analysis • Home Sales Report

Charting the Course

for Next Year:Building Your Marketing Plan

page 4

Why Advertise with the Pinellas REALTOR® Organization?

Would your business benefit from reaching over 5,000 potential cli-ents and referral sources?

PROView Magazine is more than a resource to our readers — it’s a source of sales for you. By

advertising in PROView Magazine you will reach REALTORS® who buy office and home office prod-

ucts, automobiles, cellular phones, pagers, computers, voice mail, fax machines, photo

and video equipment, business gifts, market-ing services, and personal financial services.

These professional REALTORS® also seek high-quality products and services for their customers. In fact, REALTORS® refer more customers

to local businesses than any other professional group. Home buyers who may be new to the area depend on REALTORS® to provide infor-

mation regarding local business and services.

Complimenting PROView Magazine is PROView Weekly, our weekly newsletter that is distributed to all members each Monday.

Your marketing success is our guiding light and we will make sure your advertisement is viewed by as many readers as pos-

sible.

Mathias Bergendahl, CAEDirector of Marketing & Communications


The Basics of the

New Pinellas County

School Choice Plan

Page 6

PROActive • Brokerage Design • Marketplace Analysis • Homes Sales Report • MLS Update

A Niche-Driven Approach to Managing the Direction of Your BusinessPage 4


September 2008

The Basics of the New Pinellas County

School Choice PlanPage 6

PROActive • Brokerage Design • M

arketplace Analysis • Homes Sales Report •

MLS Update

A Niche-Driven Approach to

Managing the Direction of

Your Business

Page 4

Preferred Affiliate Membership

Preferred Affiliate MembershipThis membership program includes:• Membership Roster (with new membership and

annual renewal).• Annual subscription to PROView Magazine and

PROView Weekly.• Member discount for advertising in PROView

Magazine and and PROView Weekly.• Business link at www.TampaBayRealtor.com. • Annual membership to RealValueRatings.com.

• Hosting opportunity for residential pitch sessions

Annual Membership / Renewal $250

Affiliate MembershipThis membership program includes:• Annual subscription to PROView Magazine and

PROView Weekly.• Member discount for advertising in PROView

Magazine and PROView Weekly.• Business link ww.TampaBayRealtor.com.• Annual membership to RealValueRatings.com.

Annual Membership $50(MustbeassociatedwithoremployedbyanactivePreferredAffiliateMember to be eligible for this type of membership)

Becoming an affiliate member of the Pinellas REALTOR® Organization allows you to connect with over 5,000 REALTOR® members.

SAVE ON ADVERTISING:Discounts Available to

Affiliate Members


A

pril 2008

FAR’s 2008 Legislative PrioritiesPage 6

Fine Tuning Your Team for the New Market • 2007 FAR Honor Society Recipients • M

arketplace Analysis • Home Sales Report

Are You Visible in

Your Marketplace?

Get the Word Out Through

Integrated Marketing

Page 4

Digital Requirements - PROView Magazine

All artwork should be provided as print-ready PDF files(min. 300 dpi) with all fonts embedded. Other acceptable file types include EPS, Adobe InDesign, Photoshop & Illustrator in PC format. Supporting files/images should be saved as TIFF, JPEG or EPS (min. 300 dpi).

Files submitted in all other formats will incur conversion charges (Publisher, etc.), billed at $75/hour. It is the advertiser’s responsibility to electronically provide revised, print-ready artwork if there are any ad changes including, but not limited to, date-sensitive, rates-sensitive or personnel-related content. If a proof of your ad does not accompany your digital file, PRO will not be responsible for errors in printing (e.g. low-resolution images, missing fonts, etc.).

It is the advertiser’s responsibility to electronically provide revised, camera-ready artwork if there are any ad changes including, but not limited to, date-sensitive, rates-sensitive or personnel related content. A proof of your ad must accompany any digital file.

Ad SpecificationsPROView Magazine

Type Size

Full Page Width 7.5 Height 10”1/2 Page Width 7.5 Height 4 15/16”1/4 Page, Vertical Width 3 11/16 Height 4 15/16”1/4 Page, Horizontal Width 4 15/16 Height 3 11/16”1/8 Page Width 3 5/8 Height 2 3/8”

Ad SpecificationsPROView Weekly

Banner Ad

Format TIFF, GIF or JPEGSize Width 300 pixel Height 220 pixelResolution Minimum 72 DPI

The PINELLAS REALTOR® ORGANIZATION (PRO) is hereby authorized to insert advertising in PROView Magazine based upon the following Terms and Conditions:1.PROreservestherighttorejectanyadvertisementthatconflictswithitsprinciplesandstandards.

2. PRO reserves the right to require proof that an advertisement is not defamatory, libelous, fraudulent, misleading, false, deceptive or obtained in violation of the proprietary or equal opportunity rights.

3.PROwillnotacceptpoliticaladvertisements;recruitingforrealestateagents;illegalpaymentsofinducementstorealestateagents;advertisementscontainingspecificbusinessoperationsofofficeopenhouses,oradvertisementsdeemedinpoortasteorobscene.

4. PRO accepts no liability for errors appearing in any advertisement. Advertiser hereby releases from liability and holds the publisher harmless from any loss resulting from any error in connection with the advertiser’s ad, whether such error results from the negligence of the publisher or otherwise.

5. PRO reserves the right to edit advertisements for events held at PRO facilities and not sponsored by PRO, to clearly identify the sponsor of the event.

6.PRO does not provide graphic, layout or copy service. Advertisers requesting services may be offered a referral.

7.ArtworkRequirements:AcceptableprogramsincludeQuarkExpress,AdobePhotoshop,&AdobeIllustrator.Supportingfiles/imagesaretobesavedB/WasTIFF,JPEGorEPS (min. 300 dpi). Any other submitted format(s) will incur conversion charges. It is the advertiser’s responsibility to electronically provide revised, camera-ready artwork if thereareanyadchangesincluding,butnotlimitedto,date-sensitive,rates-sensitiveorpersonnelrelatedcontent.Aproofofyouradmustaccompanyanydigitalfile.

8.Advertisementinvoicesaredueandpayableuponreceipt.PROreservestherighttorequestpre-paymentpriortoplacement.AnyAdvertisernotfulfillingthetermsofthecontractwillforfeittheFrequencyMonthlyDiscountRatesandwillbere-invoicedattheSingleIssueMonthlyRate.

9.Contracts/insertionordersarecancelableonlywithwrittennoticewhenreceived10dayspriortospaceclosingdate.PLEASENOTEthattheadvertisermayincuradditionalcharges dependant upon production and cost factors.

10. If new copy or materials are not received by material due date, PRO reserves the right to repeat last advertisement.

Advertising Contract Member / Non-MemberCompany

Contact

Address City State Zip

Phone Fax: Email

Insertion(s): Jan Feb Mar Apr May June July Aug Sep Oct Nov Dec

Advertiser agrees to be bound by all of the terms and conditions set forth on this agreement and rate disclosures effective this ______ day of _________ 20___, and acknowledges receipt of said rate disclosure. If advertising invoice is not paid in full within 30 days of billing, all special rates are void and advertiser agrees to pay open rate on all delinquent orders previously placed. Ad placements are discounted for frequency and must run in consecutive editions. Start Issue – Month: _____________, 20____. Last Issue – Month: _____________, 20____. I have read and agree to abide by the above Terms and Conditions.Advertiser’s Authorized Signature Publisher’s Authorized Signature Signature Date Signature Date

4-Color Ad Rates 12x 6x 3x 1xMember/Non-Member Member/Non-Member Member/Non-Member Member/Non-Member

FullPage $150/$300 $200/$400 $260/$520 $350/$7001/2Page $100/$200 $120/$240 $160/$320 $200/$4001/4Page $40/$80 $80/$160 $100/$200 $150/$3001/8Page $20/$40 $40/$80 $60/$120 $100/$200

PROView WeeklyMember/Non-Member

Weekly $125/$300

Documents

2009 Pinellas Realtor Organization Media Kit