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Generation, Capture, Execution

Larry StapletonVP, Sales & MarketingMarch, 2009

BSQUARE LEAD CONVERSION

BSQUARE LEAD FLOW

PR and Google Ad words

Drives Prospects to 2 Web sites

Monitor Web Hits Using Leadlander

Prospect Enters Info for Downloads

Leads are Assigned to Sales in CRM

Sales Contacts Lead within 24 Hours

NOV/DEC 2008 NEWSLETTER

04/20/233

LEADLANDER TRACKS WEB VISITS

 

WEBSITE LEADS AND DOWNLOADS

04/20/235

Web Leads (n = 1861)Q1 thru Q4 2008

Web Documents & Downloadsby category Q1 thru Q4 2008

http://www.bsquare.com/doclibrary/library.aspx

LEAD INFORMATION / QUALITY

DONGHAE IM KOREA O/S TECHNOLOGIES

DEVELOPER 322-2 JUYA-LI JUSAN-MYON, PORYUNG-SI, CHUNGNAM-DO 356-860

10-3080-2572

jusanmyon@KOS.com

Intel® Architecture Unified BSP v2.3 (Click for list of 9 supported platforms and download site.)

3/25/2009 15:37

Kenneth Ho Empower Technologies Inc.

VP, R&D Unit 405 - 5600 Parkwood Way

604-278-3100

kho@empowertechnologies.com

RMI BSP Download 3/25/2009 15:47

Richmond, BC V6V 2M2

john chen plasticlogic inc software engineer

650 castro st suite 500

6505842120

john.chen@plasticlogic.com

SDIO Hx Datasheet 3/25/2009 16:11

Mt view, CA 94041

Leads are Added to CRM and Assigned to the Appropriate Sales Resource with a 24 hour Contact Alert

LEAD COMPLETION

Lead Generation

Utilize Lead generation methods, PR, Ad WordsMonitor visitor trends to Web Site

Drive customers to content downloads

GenerationCapture

Execution

Host Compelling Information on WebCapture Prospect Contact Info

Enter into CRM system

Lead Capture

Lead Execution

Contact Prospect within 24 Hours Set Alerts in CRM to monitor Lead Flow

Quick response with Offer of Support