2004

2004

The Australian Publishers Association 53rc1 Annual Book Design

·ds 2004

Catalogue sponsored by Lamb Print

The Au~tralinn Publishers \"ociation Ltd

Suire W/tl9 Jones Streer, Ultimo ~SW ::'007

Email npa@puhli-;hcr,.asn.oJu

\Veh www.publishcrs.a~n . au

<D Copyright 2005

Colour rqnoJuction by Splitting Image Cc,Jom Studto Pty Ltd. Clayton. \'ictorw

Primmg hy Lamb l'rinr, Lamb Printers I'ty Ltd 'I Kobenson Street E:l>t l'crtb \V,\ WOO

Co,er photogr;tphy hy Earl Carter and internal photography by :V!aru.:lle Aucar

l ks1gn by Sandy Cull

Good book design is acknowledged and promoted in this country by the continuing contributions of many supporters and advocates. Without them, these annual awards could not happen. The industry acknowledges them here.

T 111k '' 1 Bryan Baker and Lamb Print, Midland Typesetters and Splitting Image for supporting the production and printing of this catalogue. The Powerhouse Museum for providing the venue for the cocktail party and awards ceremony. ADOBE Software for their generous sponsorship of prizes for several of the winning designers. The sponsors of the premier a ward categories - L::~mb

Print, McPherson's Printing Group and Hachette Livre Australia; the sponsors of the individual award categories- Allen & Unwin, Adobe Software, Better Read Than Dead Bookshop, BPA Print Group, Everbest Printing Company Ltd, Griffin Press, Hardie Grant Egmont, HarperCollins Publishers, Lamb Print, Books Kinokuniya, Murdoch Books, Thomson Learning, Pearson Education Australia, Penguin Books Australia, Random House Australia, Scholastic Australia and Tien Wah Press. Ellie Exarchos for designing the call for entries and ANT ART for developing the audio-visual presentation.

Special thanks to the judges for so generously sharing their time and expertise. Their insightful and considered contributions allowed the judging process to run smoothly and efficiently.

To our wonderful book design awards committee- Fiona Hazard, Susan Lewis, Julie Donaldson and Wendy Rapee- for their enthusiasm and hard work. Their advocacy and assistance is invaluable.

Congratulations to Sandy Cull for her wonderful design of Plenty:

Digressions on Food and for so graciously accepting the honour and challenge of

designing this catalogue.

Angela Wong Book Design Awards Project Manager

ar1el

an tart

Ju o GES REPORT

A good book desig ner will develop a special affinity with the conte nt they a re ent ru sted to 'shape', and through thi s they assist authors in connecting and communicating w ith readers. This yea r the Australian Publishers Association Book Design Awa rds will celebrate the creati ve efforts of authors and designers by holding the awards d uring the Sydney Writers' Festi va l.

T he annual Book Design Awa rds continues to g row and to attract more entries each yea r. The 522 entries this yea r, ac ross four ma jor categories and eighteen sub-categories, presented the thirteen judges with a chall enging but exciting task.

Judges assessed the entries in the week befo re judging day, to prepare a shortlist of up to

ten entries per catego ry - no easy task and not all obeyed! O n judging day each judge's shortlist hit the table (o r the sc reen) and discussion from the many ind ustry professionals - representing design, edi to ri al, production, marketing, sales and spec iali sts in education, children 's books and multimed ia- ensued.

The judges focussed throughout the long day on the fo llowing key cri te ria:

- Does the book achieve the design brief with rega rd to mark et and price ? - Does the legibility, format and organisation sa tisfy the functional requirements of the reade r? - Was there ori ginality and Aair within the constra ints inherent in the titl e~

They we re also asked to identify what was unique about the desig n and why one book met the criteri a better than another. Articul atin g these dec isions was chall enging given that the im medi ate reaction to a design is generall y a gut or emoti ona I one.

'Mood' was d iscussed extensively as an important clement to connect a potential reader/ buye r to a book and its promised 'world ' or journey. Ma n y of the winning designs had a cl ear edge in this area .

Typogra phy was another standout element in the winning designs. With the plethora of fonts ava ilable to des igners these days, it is a skill to perfectl y match mood , content and audience.

A nother challenge in judging was to remain objecti ve when comparing hardcover and paperback formats, g ive n the tac til e ad va ntage of hardcove rs in contributing to the ove rall 'feel' and presence of a book.

Although marketeers may di sagree, the inclusion of logos on the front cove rs of books often compromised otherwise good cove r designs.

There were many wonderful designs, however in ge neral th ere was an overuse of stock images again this yea r. When custom-made imagery was used , such as in the embroidered title for Adultery, it was very refreshing. This ove ruse may be linked to the lure of the 'safety net' approach to publishers' design briefs. Are publishers really encouraging risk-taking and bravery in their briefs ? Could publishers be braver and all ow designers to lead the way more often ~

T he APA 53rJ Annu"l Book Design Aw"rd> 2004

III

Many of the winning designs prove that risk­taking can have a strong pay-off.

In the children's categories judges often found the internal designs to be much stronger and more engaging than the covers, which made judging difficult. The best designs had a synergy between the cover and the internals. Several designers commented on the increasingly tight design budgets for children's books. This factor was sadly reflected in the standard of many entries.

r n the education categories the judges were impressed with the standard of design, especially given the huge number of pedagogical elements designers need to address to meet educational outcomes. The increasing usc of colour (possibly due to reduced printing costs) was evident particularly in tertiary titles which, when put to good use, really enhanced the user­friendliness of designs.

The Joyce Nicholson Award was not awarded this year. It is recommended that the criteria be reviewed to be clearer and to encourage entries.

Congratulations to all the designers. The continuing high standard of design is a testament to the commitment and talent in the Australian industry and to the Australian Publishers Association Rook Design Awards for recognising and promoting excellence in design.

GENERAL JuocEs

I 1111\ f'r ~ is a graphic designer who has worked in publishing for the last 13 years, including Art Director roles at Rolling Stone Magazine, HQ Magazine and MTV. She designed Peter Carey's backlist, has worked in London at Pentagram Design Studio, designed covers for Faber and Faber and is currently the Creative Director at Harper­Collins Australia.

l-et, '\iu.,.:nt is a freelance designer working for book publishers including Murdoch Books, New Holland Publishers and McGraw-Hill Education. Holding a Bachelor of Design from University of Technology, Sydney, she has been working as a book designer for 12 years almost exclusively on non ­fiction titles. Last year Peta won the Australian Publishers Association design award for Best Designed Tertiary and Further Education Book.

\nntlte ~~ 1 o has been involved in the booktrade for many years, working variously in bookshops, as a sales rep and as an editor for a number of publish­ing houses. She is currently a publisher at Allen &

Unwin. Her list is varied and ranges from literary fiction to health and lifestyle.

The APA 53rd Annual Book Design AwarJ> 2004

IV

~tcvc Jont has been in book retailing for over ten years. He has worked for several major chains and

is now the store manager for the prestigious Books Kinokuniya, Sydney's largest global bookstore.

I .c u PI a has been working as the Production

Manager at Allen & Unwin for the last II years. Prior to this she worked as Art Director and then

Production Manager for Studio Magazines and produced the first six issues of Not Only Black a11d White.

( 'ht·n • ' ld has been the Marketing Manager

at Random House for almost three years. Before joining Random, Cheryl work ed as a bookseller/ buyer for more than 15 years, including stints as a children's book buyer for Dillons in the UK and as national book buyer for Myer. She has also run her own book and music retail business.

SPECIALIST EDUCATIONAL

CATEGORY JuDGES

Jo Mnnnt llj is currently Publishing Services Manager for the Higher Education division at McGraw-Hill Australia. She has worked in educa­tional publishing for over 15 years (both in the UK and Australia) as an edito r, project manager and production team manager.

\I kl I is the Editorial and Production Manager at Pearson Education Australia, Schools

Division. She has a wealth of experience in the industry, having spent three years in the UK work­

ing in trade publishing, before moving to Austra lia in 1992 when she began her career in educationa l publishing. Vicki understands the vast complexities

of book design for the educationa l market, having

worked with many designers to bring hundreds of books for primary and secondary students to life.

~ q• n \" tbt n is currently General Manager of the fami ly-owned Austra lian publishing company, Horwitz Education. After a brief stint as a pri­

mary school teacher, Stephen has been working in the educational publishing industry since 1984. Starting as a primary sa les representative for then Longman Cheshire, he moved into the publish­ing side as primary publisher for Addison Wesley

Longman and then to a similar role at Horwitz Education. As part of his current role Stephen is still involved in the daily publishing functions as

publisher, along with a variety of other activities that help keep him attuned to the primary schools educational market. It is this variety of tasks and challenges that keep Stephen so energised about his work and the book publishing industry.

SPECIALIST CHILDREN's

CATEGORY J uoGES

J\Ll I' rdc Lwwnd has worked as in -house

editor, senior editor and publisher, both in magazine and trade publishing. She has also done freelance editing, and is the author of a number of chi ldren's non-fiction and fiction books. Margrete is currently children's publisher at Scholastic P ress.

( lk is the owner of Bloomin' Books, a specia list children's bookshop m Caringbah, Sydney, which she opened in 1990. Prior to this

Kate was a teacher librarian for 10 years and an infants teacher in Australia and the UK. Kate is the

recipient of the Lady Cutler Award, a NSW award for se rvices to chi ldren's literature. She is a past­president of the Children's Book Counci l (NSW)

The APA 53rd Annual Book Design Awards 2004

v

and has acted as Awards Coordinator for the judging of the Children's Book Council Annual Awards.

SPECIALIST MuLTIMEDIA

CATEGORY JuDGEs

~tnt 1 tntt:r IS enJoymg his eighth year in the multimedia industry, currently as the Interactive Director at ANTART Design. Prior to ANTART Steven worked independently and as a contractor on many projects for many studios and agencies. His design work has included websites for Nintendo Australia, Fujicolor Australia and Pacific Publications magazine, as well as 3D modelling and animation for Meriton and Cable Cage Systems. Most recently with ANTART Steven developed the multimedia campaign for the re-branding of Australian Radio Network, which included e-invitations, a CD-ROM, website and various presentations.

x of Suture Net Design been working as a freelance multimedia/web designer since 1998 for a number of clients including Arts On Tour, Flix Animation, Freshweb and Soma-CG. He completed a BFA Honours in Photomedia (Digital Imaging) at the College of Fine Arts, Sydney (2000) and has worked on a number of varied projects, from building a series of children's games for Kids Around the House (Sydney Opera House), to interactive CDs for various BMX stars in the US, through Pyromedia. Recently he completed the Suburban Edge website for the Australian Centre for Photography.

The APA 53rd Annual Buuk Dcsi;>;n Awards 2004

VI

•

IJ.IMB

The word 'divine' was much bandied about as the judges pored over Plenty. With its gorgeous cool

colour scheme and fabulous photography, it was a clear standout winner. The consideration invested in

the production details, such as the earthy paper stock and the tactile quality of the deckle edge, cleverly

serves to enhance the beauty of the design. Comments such as 'I couldn't stop thinking about it' are

testimony to the impact of the design.

\Vr...., ·1 ~~

Plenty: Digressions on Food

1 r

Sandy Cull n r

Sandy Cu ll ( ) I l ) ) .lpiKI

Earl Ca rter I 11 r1 I 'I > ' c;ra pht r Earl Carter p, I" .1 r

Lantern- an imprint of Penguin G roup (A ustralia)

Midas Printing Ltd

Plenty Digressions on food

T he Lamb Print Best Designed Book of the Yea r

2

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The L~mh Prinl Best Designed Book of the YeM

3

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The La mb PrinL Bes[ Designed Hook of the Yea r

4

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Could it be any more Italian? Sophisticated but playful, the cover of Something Italian features

graphic pasta references against a simple brown/red colour scheme- refreshingly different to the food

photography approach of more conventional cookbook covers. The quirky endpapers and generous

format contribute to the relaxed feeling of the design, capturing the much-enjoyed experience of eating

Italian food.

\'VI'\ ·1 R

Something Italian

I ., · 11 r

Deborah Brash

, n I >c' lt

Deborah Brash ( fi\Cr lllr·-rr ll<>r

David Band i.lt rr I fll, ttlr

David Band

1. I 1 • ·' 1 Itt r David Matheson

It ,,

Penguin Group (Australia) I nn , r

Bookbuilders

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The McPherson's Printing (;roup Bt:~ l Designed Cove r of the Yea r

6

~HORll I I I

Falling Cloudberries

( ')\ c r I ), 1 1

Marylouise Brammer

Jacqueline Duncan, Tracy Loughlin and Lisa Greenburg lnr r 1 Ill 1 l r toe

Michail Touros t

Manos Chatzikonstantis rn I J>~wtu; r pht r

Manos Chatzikonstantis h I , r

Murdoch Books l'rlltLr TOTO Printing

The McPherson's Printing Group f\esr Designed Covt'r of the Year

7

\Hoi'Tl I ~Tl ll

Inside Out: An Autobiography

I), 'I~

Chong Wengho I Chong Wengho lntc rn.tl PIH '>r. phu

Various I uhlJ,ht' Text Publishing I r r r T

Griffin Press, SA

The McPherson's Printing Group Bo t D esig ned Cove r ofrhe Year

8

Plenty Digres~ions on food

The Mcl'herson') Printing Croup Hcst Ol:!!.Jgned Cove r ofrhe Year

9

I) Hll'l'll"llll

Plenty: Digressions on Food

(,, r

Sandy C ull

Sandy C ull ( t I I '

Earl Ca rter lnrcrnall'hntogr~lphcr

Earl Carter

Lantern - an imprinr of Penguin Group {Australia)

Midas Printing Ltd

A l ' S T R \ I. T \

Again, the number and quality of entries in this category is a positive sign for the industry. Capable of

doing 'serious' through to 'whimsy', Miriam Rosenbloom's portfolio was a standout due to its diversity.

All of the designs convey a strong sense of mood and feature distinctive typographic styles, clearly

demonstrating her versatility and ability to respond to a range of briefs.

Amrro/111'1 H1.VIJ rttlltmbl'rrd hy tbt mrn nnd 1l1Q11U11 7J.•bo lit•r.d it

! I I ~ WORD ~ WATCH\NG

field note-s fmm an amateur philoln~bl ,,, .. .

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The Hacheue Liv re Australia Young Designer of the Yea r

I I

' Miriam Rosenbloom

Blood, Sweat and Tears

Viking/Penguin Books Australia

Wordwatching l 't ,,1 <ht

Scribe

The Secret Life of the Gold Coast Pubh,ht

Viking/Penguin Books Australia

Good Murder l'v L

Scribe

The Thompson Gunner l'ul lrst"J r

Viking/Penguin Books Austra lia

Tht- l lf1r hr n e Li vre:: Au~tralia Young Designer ofrh e Ye:H

12

The intriguing cover of RlackJuice has a seductive depth, cleverly inviting the reader to explore the

contents. Holding strong appeal for the young adult target market, the jacket of Sleep Rough Tonight

stood out for its originality.

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Black Juice (young adult edition)

l " Ut I 11L

Sandra Nobes 1 1 ),

Sand ra obes

< n• •:...r 1 r c r Sandra N obes 1' 1hl1 ht r All en & Unwin

McPherson's Printing G roup

The Han.l ic Grant Eg mont Best Dcsig m.: <..l Chiklrcn's Book Cover

The Hardie Gr:~nr Egrnont Bc::~t D esig ned Chi ldren's Book Co ver

l.j'l H '> ( l:\1 IJIIJ

Sleep Rough Tonight

( <> \.1 [h'l~I1Lr

Mar ina Messiha

)t h' Ma rina Messiha

tor

Ma rina Messiha

lnt< m d lilt tr ttcJr

Ma rina Mcssiha

II Peng uin G roup (A ustra lia)

lru

McPherson's Printing G roup

The Book of Lies

This is Ikon ,

Annelics )ahn

This is Ikon,

Annelies Jahn

HarperCollins

Griffin Press, SA

The Hardie G rt~nt Egmont Bc~t Dc)igned Children's Hook Cover

LI.IMB

The lavish productions in this category were a challenge to differentiate. The original and clean design

of Crossing Country features well-sized images in good proportion to the surrounding text and white

space. The ahsence of text on the cover allows the art to speak for itself. The very individual design of

Place Made conveys a strong sense of mood through a subtle cover, elegant print artworks and gorgeous

specially milled paper.

\\lr ">;I'd· R

CrosJing Country:

The Alchemy of Western Arnhem Land Art

r De ,'- tr

Jill ian Coulton lltnn.d lkSJgJHr

Jillian Coulton

t 1 r I h11 ",r c~pl u jenni Carter In '- ,,d !"1• 1 -.r:1phn Jenni Carter P1tl •I ,hn Art Gallery of New South Wales Pnntt·r

Australian Book Connection

The Lamb Print Best Designed Exhihirion Book or Catalogue

The Lan1b Prim Best Designed Exh ib1tiun Book or Cata logue

I Ill . II :\11' PI I

Place Made: Australian

Print Workshop

( ·" r I ), 1 JU

Kirsty Morrison I Kirsty Morrison p, I ,,,LI National Gallery of Australia In n

Craftsman Press

Sean Scully: Body of Light

Kirsty Morrison

Kirsty Morrison

National Gallery of

Australia

Craftsman Press

The Lamb Print B('st Oesignc<.i Exhibition Book or Catalogue

2 0

The Lamb Prim HcH Designed Exhibition Hook or Cat::tloguc

21

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Celestial Silks: Chinese Religious and Court Textiles

Analicse Ca iris

Ana Iiese Cairis

Jenni Carter

lenni Carter

Art Gallery of ew South Wales

Australian Book Connection

~HORTl 1ST l-])

Man Ray

( O\ c · De ~~­

Jillian Coulton lr te n:>l I )nt,_, •n

Jillian Coulton l'uhltshcr Art Gallery of New South W ales PrmtLr

Everbest Printing, China

T he Lamb Print B<.:~t Designed Exhibit ion Book or Catalogue

22

Adobe

The high standard of design and strong target-market appeal of Quirky Comics impressed the judges.

Comprising a CD-ROM and an accompanying product booklet, the fun comic-book format complements

the irreverent humour and suits its target audience perfectly. The Flash platform consistently delivers a

high level of design, featuring simple, brightly coloured layouts complemented by great typography and

clear navigation pathways.

Quirky Comics (CD)

Michael Pearce, Nectarine Multimedia

Scott Matthews, Curriculum Corporation

Rebekah Farr (Martin), Nectarine Multimedia

New South Wales Department of Education and Training - Languages Unit

Chappell Laboratories

The Adobe Software Bost Designed Multimedia T itle or Literary or Publi <hi ng Website

The: Adobe Software Hest Designed Multimedia Tirle or Literary or Publishing Website

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Queensland Art Gallery website www.qag.qld.gov.a u

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Q ueensland Art Ga llery l'ul ltsh r Q ueensland Art Gallery

The Adobe Soft wo:are Besr Designed Mulrimed ia Title or Litera ry ur Publishing Website

TH E ART O F

FIONA HALL lt:Cl"\!IU I!C .U.\LLUIO" lo'<jQ PI!OTO<.l.\PIU II\ 0'<. OJ \lltlALI"'I Ll/101 .. 0 I.:O'IUMI'OIIAlV \lli .. IJ

19 MAR(" II 'JUNF 2005

The Adobe Software Best Designed Multimedia Title or Literary ur Publishing Website

How refreshing to see some beautifully designed cookbooks without food on the cover! Falling

Cloudberries won over the judges instantly. Every element of the luscious design is beautifully handled,

especially the gorgeous spine. Inspiring!

The Kinokuniy <1 Rest Desig ned Cookbook

Falling Cloudberries

Marylouise Brammer

Jacqueline Duncan, Tracy Loughlin and Lisa Greenburg

Michail Touros

Manos Chatzikonstantis

Manos Chatzikonstantis

Murdoch Books

1010 Printing

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Th< Kinokumya Hest Designed Cook hook

30

The Kinokuni ya Best Designed Cookbook

S!tOI'TL ISTHJ

Shaken and Squeezed (Food and Drink Series)

( nn r I )c,,gn ·r

Marylouise Brammer lntern1 [),·~t,.,rcr

Marylouisc Brammer and Annette Fitzgerald (;, Vlr l'ltoto,..,r:lpher

Tim Robinson lntun,ll PhowgrJphcr

Tim Robinson Publt~hn

Murdoch Books l'rmt< r Toppan Printing

Something itaLian

Deborah Brash I

Deborah Brash

David Band

David Band

David Matheson

Penguin Group (Australia)

Book builders

The K inokuniya Besr Designed Cookbook

MURDOCH 8 0 0 K S

The inherent challenge for the judges was differentiating the quality of the design from the quality

of the photographs/illustrations, making it a difficult category to judge. The unique design of The Peril

ofMagnificent Love is well-resolved throughout with fabulous endpapers completing the package.

'JITI"'l'."R

The Peril of Magnificent Love

r ), lt r

Tim Clift, Swell Graphic Design I I 1 '1t r

Tim Clift, Swell Graphic Design ( :o, t r lllu~tr<~l•H

Emma Magenta lnt r 1llllu. tr 11or

Emma Magenta •'LJ')JJ

Random House Australia

Leo Paper Group, China

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34

The beautiful use of subtle colours and delicate background screens contribute to the sensual package of

Green Pens. In distinct contrast, the bold and brave design of Language Most Foul with its shocking acid

pink endpapers creates a strong and distinct personality for the book.

Green Pen,-

(

Katie Mitchell, Kate Mitchell Design

Katie Mitchell, Kate Mitchell Design

Katie Mitchell (based on design by William Morris)

Katie Mitchell (based on design by William Morri s)

Melbourne University Publishing

BPA Print Group

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T he llesr Designed Non-fiction Book (Text)

37

\\ I R (Jm Language Most FouL

Zoe Sadokierski I 11 r 1 , D s1• n

Emma Cotter , r I t r 11

Zoe Sadokierski I 1

Allen & Unwin l'n n t r

Griffin Press, SA

~IIOIU I I~ ... l

The Tencyclopedia

1\ [ ), ) I

Peter Long ln1cr JJ!l)lSll'lltr

Peter Long ' r I .Hor

Bill Wood T !llr h 1

Text Publishing l Griffin Press, SA

The Best Designed Non-fictiun Book (Text)

::1: HarperCollinsPublishers

The subtle combination of the warm uncoated paper stock, reduced colour palette and small prayer-book

format perfectly suits Leunig's cartoons in When I Talk to You. All of the design clements arc understated

but are powerful in combination, comprising a unique and adventurous approach for a commercial book.

The typography is faultless throughout.

\\ l "- I I

When I Talk To You

r l \

Mark Gowing I I l

Mark Gowing

Michael Leunig

Michael Lcunig l

HarperCollins

Phoenix

Wf..e.. Jt..a ~·You

l.><>d __ .._...o .... 1.llottr-nt..C•

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l<t I" oltpCIIOI '" ,l,.r.-Wf Ill<! tltt ~"\"'"' n•

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......

The HarperCollins Puhlishers Best Designed Non-fiClion Book (Illustrated)

RED WHITE+ 8 MARCHING

WITH THE SAINTS

BYI£MPI£!S£

FOR£WURUBYRUB£RTHIRV£Y

II l ' L[;, 11· I

Red, White + Blacl(

.~ 1 I

Peter Long l o1 rn ll>c ''-lllr

Peter Long 1 •t ·t olLl

Getty Images I 11 I 'I t ' ' 1 phc r Getty I mages I thh .!Ju

Hardie Grant Books

BPA Print Group

The HarpcrCollins Publishers Best Designed N on-fiction Book (lllustrared)

<..,If I

Steve Waugh

< I J ;...

Jenny Grigg c r l I ), 'I r

Anthony Vandenberg and Natalie Winter

HarperCollins 11

Phoenix

The HarperCollins Publisher> Best Designed Non-fiction Book (Illustrated)

Frank Hurley I A photographer's life

',1 01('1 I ~·1 I

Frank Hurley: A Photographer's Life

( " c r [), '·-' 1 < r Debra Billson I r c ., tl )co; .:.::r' r Debra Billson ' (1\"l r P tugr pi 1

Hurley Collection, National Library of Australia I ntun 1l I h(ltogr:lrhcr Various l'uhh· ht r Viking/Penguin Books Australia Pnnltr Imago Productions, China

The HarperCollins Publishers Best Designed Non-fiction Book (Illustrated)

43

(,; ALLEN UNWIN

To not be swayed by the advantage of hard-cover binding was a challenge for the judges in this category.

Despite this, Seeing George emerged as a clear winner. Outstanding attention to detail throughout has

resulted in a very beautiful and 'pick-up-able' package.

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The Allen & U nwin B<.:st D esigned Literary Fiction Book

45

\l Seeing Ce01ge

( ' \ I)( ·I Ill

Gayna Murphy, Grecndot Design I 'n; I [ ), -,n

Gayna Murphy, Greendot Design

It Royalty Free image ( pi

A. Simon (Author picture) I' thl! ,,

Knopf/Randnm House Australia l'r11 tL r

Tien Wah Press, Singapore

'->II>RI'ITID

The Broken Book

( m·u !), ·~tl.!l1l r

Ellie Exarchos I t r n d lJc,tgnu

Bookhouse and Ellie Exarchos ( .o t r Ph >I >,t;r.q her

Getty I mages I' thlt h~r

Allen & Unwin

l'rtntu

Griffin Press, SA

The Allen & Un win Best Designed Literary Fiction Book

The Allen & Unwm Best Designed Lite rary Fiction Book

47

l.;,ll<li•T!ISTLD

Adultery

" Jenny Grigg I 11 1. f>c, •r ·r

Kirsty Bruce

I ' H arperCollins I 1t

Griffin Press, SA

...,

Geography

D

Chong Wengho I r1 d I), 1~1 ·r

Chong W engho I

C hong Wengho

Text Publishing

G riffi n Press, SA

The Allen & U nwin Best Designed l .iterary Fiction Book

Put simply, Plenty is a package that the judges couldn't fault in any way. From the choice of photography

to the choice of paper stock, this book offers the reader a stunning tactile experience. The vitality of the::

cover of Inside Out also impressed the pand.

'vVt, Plenty: Digressions on Food

Sandy Cull I I ntr Sandy Cull

! f I t 1' I

Earl Carter ;r.tphtr

Earl Carter

Lantern- an imprint of Penguin Group (Austr:Jiia)

1!

Mid<~s Printing Ltd

Plenty Oigresstons tJil (U<xl

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The Better Read T han Dead Bookshop Best Designed Literary Non-fi ction !:look

so

1 I I ' ( () \II D P

Inside Out: An Autobiography

( ,, < r ),

Chong Wengho )

Chong Wengho

Various I l I ,1

I I ' 1U

Text Publishing 1 1 1 r

Griffin Press, SA

The Better Read Than Dead Bookshop Best Designed Literary Non-fiction Book

..., lC I I I 1"1 ll

The Heart Garden

I),

Gayna Murphy, Greendot D esign I L I j) 1

Gayna Murphy, Green dot Design ( t •r

Courtesy Australian Picture Library

< I Courtesy LaTrobe Australian Manuscripts Collection, State Library of Victoria

Knopf!Random House Australia I 'rtlll I

Griffin Press, SA

The Belter Rearl T han Dead Book<hop Bc>l Designed Lllerary Non-fiction Book

S!IOWII ,,.,,f) Swing Symphony

(.(1\t D•SI!lf

Sabine Pick ln!t_n, (),.,1 1 -r

Anna Warren, Warren Ventures ln!tr n.tl lllus!J.tlor

Pete Poplaski ( ~. 1\'( r I 'h, •U >gr .tpher Getty Images l't1h! sit r

Knopf/Random House Australia l'r111 tt

Tien Wah Press, Singapore

The Better Read Th~u1 De:~d Bookshop 13est Designed Literary Non-fiction 13ook

53

The trend for commercial fiction to be packaged to look more 'literary' and less mass market appears to

be continuing. Taking a somewhat unusual approach for the genre, Good Murder succeeds in creating an

interesting mood through a very well-resolved design.

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ME:E:TING CHARlOTIE:

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Good Murder

J)

Miriam Rosenbloom

Miriam Rosenbloom l t t'

Bryce McCloud

Robert Gott lhh-,llf

Scribe

G riffin Press, SA

,,

The Penguin Books Australia Hesr Designed Comm~:rc ial Fiction Book

55

"1101\.TI I~ f'I.IJ

The Naked Husband

( 11\LT [)t'\l).;llLI

Nanette Backhouse I un!J,h r Bantam Books, Random House Australia jJ "ll L

Griffin Press, SA

The Penguin Books AusLralia Best Designed Com mercial Fiction Book

s6

JODI

PICOUL lj ~~~ ~It "u ~J yur c~IIJttll to u.rc t~e l!ft ~J cut~cr,

.m yo• ~tt~s 111 ~~~o4 ••lhtr ... or .- my ~.J ntV

My Sister's Keeyer

~1'01' I' I I I

My Sister's Keeper

( "' t r I), lj.;llL r

Tabitha King l ,, ct I' 1< • r 1 plwr

Getty Images Puhlt,hn Allen & Unwin l'nnr Griffin Press, SA

Tlu..: Pt.:nguin Books Ausrr<~lia Best Designed Commercial Fiction Book

57

I J ll 1 I

Lunch with a Soldier

Louise McGeachie

H arperColl ins

I I'

Griffin Press, SA

The Pengu in Boob Australia Best Designed Commcrcial Fiction Hook

ss

Featuring fabulous illustrations and a very well-resolved design, The Quickening was a clear winner.

The many design elements have been cleverly combined to clearly identify the titles as a series.

The Quickening: Myrren's Gift, BLood and Memory and Bridge of SouLs

Gayna Murphy

Gayna Murphy

Les Peterson, Mike Golding

HarperCollins

Griffin Press, SA

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.,,._ "+•n "'-~• "'r.i1t 1..- )_,,, ~.,..,,""PIT~ I< IIIII t.lw br~" far ·• lwtl Jo>e>. atd• "'" ~';l!t.ttl~ •....J a.~r ~~-- ""'"".-.~~~ • C<~:am«.l,-,'~ __.,,!(! w..idbt otdin~ • hQnt,.."\.CC,;,arrr •• p<l!Y' ;;ync;., IQidrileiUII'CIII.onthJtbt•u ·~k" :1-<'>rll>tl>-M-• h..- I r 1 ..-rdllnt ar.<' t\r .·n n .,,~ ~ ~<l'tttkl fo. '""' l<u1....,'1 tl"(' T1t "'~" •n~ U>r~u, llflimll<lll<'<!, """"'~ ·,o,..c1t~~ lnll 'M l't~Qt( c!ulc ~ ~~tO.-..clau•o!h~ ·, ... ..,...

-'!a!r-"rc.ftiabt•p~ •~·~r•ndft·IO<.,.a•rr:c 0.:. <'f Sh)rp!Yn, bur l'tn~h •c11IO ~r: that ;::,_., • .,,..d~

T ht: Best Designed Science Fic tion or Fantasy Book

6o

THOMSON

Overall there has been a move back in this category to a cleaner design structure with a real focus on

student-friendly text. Young readers need predictable design that is easy to navigate. The category is still

split between texts and what could be described as library reference books. The library reference books

are using a consistent sophisticated formula. The Fast Tracks III series stood out with its lively design that

reinforces the text type features clearly to the student. The designs across the series were consistent and

invited the reader's involvement. The New Signpost Maths student texts meet the challenge of a crowded

curriculum using white space and colour effectively to make the content appear less threatening.

Fast Tracks 111 series:

Knit Wit!, Ella's Big Night Out, and Twister!

Justin Lim, Kath Greenough ami Jennifer Johnston I ' [), nt

Justin Lim, Kath Greenough and Jennifer Johnston

Heath McKenzie, Steph Ranson and Kelvin Hucker

I t

Heath McKenzie, Steph Ranson and Kelvin Hucker

Harcourt Education

Advance Press, WA

The Thomson Learning Hest Designed Primary Education Book

::::: .... ~:.:;:--::..--·----=-·· ,_,.. ~---~·· ..... ..... -pt........ ----·

"•'*"'"""'-''"""' Rhyth~ and Rhyn>e

_,__ ... __ ..,.._ ::::.::-::::

The Thom~on Learning Best Designed Primary EduGHion Book

f I< ll ~ 'r !I I II

New Signpost Maths Student Book K /3

)(" " Anita Adams

!1 r l U ' Pierluigi Vidu

Michael Barter I' [ fl, I f !It )I

Nives Porcellato and Andy Craig luhlt .1 r Pearson Education Australia

Pearson Education, Hong Kong

The Thomson Lea rning Best !Jes ig ncd Primary Education Rook

The T homson Learning Best Designed Primary Education Book

Arts and Crafts of Indigenous

Australia: Painting

Christine Deering

Christine Deering

Neville McKenzie, Gurri Arts

Macmillan Education Australia

Macmillan - Peninsula Production & Distrihution

The texts placed on the shortlist in this category avoided the trap of over-using icons, colour and other

pedagogical features. Many designers fell headlong into this minefield, producing cluttered texts. Despite

this, the standards were high with a trend towards four-colour texts. Genau! set a very high benchmark

for the language genre. The cover is incredibly original and modern and the internals guide the student

along a colourful and well-structured route. The font choice was excellent.

Dance: Count Me In! excited the judges to the point of jigging with its very strong two-by-four

colour design. The design is very contemporary and achieves a perfect match between topic and target

audience.

\rN

Genau!

( <> 1), Sl.~ ll

Jo Groud and Renee Arstall I! t 1 I I ks t 1

Jo Groud and Renee Arstall lntcrn,d Illuslr 11or

Luke J urovicius, Ken Rinke! and Andy Hook

( "' r l'h"t"L,r 1pher

Stock images In r 1.1 llw ,.,r IJ her

Author/Various 'I h

Thomson Learning I nit r

C&C Offset Printing

Th~ Pea rson Education Austral ia Best Designed Secondary Education Book

II l I'll I> ·IJ

Dance: Count Me In!

Rob Klinkhamer

I ' Rob Klink hamer

I I " " Greg Gaul

I McGraw-Hill Australia

Pantech Limited

The Pea rson Ed ucation A u~ trali a Best Desig uecl Secondary Education Book

68

'-,II 1 'I I I

Words + Wonder 1

L

Daniella Bauman 1 tt n , 1 r , Daniella Bauman

Christine Bray-Cotton

Pearson Education Australia

Pearson Education, Hong Kong

The: Pt:arsun Education Austr:tlia Best Designed Secondary Education Book

1..,110 J I ·t ll

PDHPE Zone Stage 4: Individual and Community

Health; Self and Relationships; Movement

Skill and Pe1j01mance

( , r !), ·s ,., r t

Rebecca Harrison fl I } I ,.

Rebecca Harrison

Rebecca Harrison In n d lllu tlltfl Rebecca Harrison

Harcourt Education/ Heinemann

H & Y Printing Ltd

The Pea rson Educarion Australia Best Designed Secondary Education Book

70

The challenges for tertiary textbook designers continue to mount. The demand for more sophisticated

instructional design and strong visual pedagogical tools is apparent in the current crop of books. The

key challenge for designers seems to be packing more content into a smaller number of pages {due to

Sales wanting smaller books), while at the same time making the pages appear spacious and uncluttered!

Consumer Behaviour manages to balance all these needs without being over designed, it uses four colours

effectively with a retro seventies feel appropriate for the target audience.

Consumer Behaviour:

implications for Marketing Strategy 4e

)

jenny Pace I

Jenn y Pace !1 I!

jenny Pace

Ill r

I lhH

Va ri ous - Photolibrary.com, Getty Images, APL

II ,, I

Agency-supplied advertisements lthlih McGraw-Hill Australia

Pan tech Ltd , H ong Kong

The BPA Print Group Best Designed Terti~ry and Further Educa tion Book

Modem Auditing and Assurance Services

•[I(

Julie Carpentier

Julie Carpentier

Art Studio (John Wiley & Sons Australia Ltd)

I

PhotoDisc, Inc I I I 1 piH r

PhotoDisc, Inc

john Wiley & Sons Australia

C&C Offset Printing Co Ltd, China

The RPA Print Group Best De~1gned Tertiary and Funher Education Book

73

Beyond the Script Take Two: Drama in the Classroom

Jane Cameron, Fisheye Design I Jane Cameron, Fisheye Design

I 1! ,!Jl

Primary English Teaching Association (PET A) I rllltn

Ligare Pty Ltd

The BPA Print Group Best Designed Tertiary and Further Educa rion Book

74

1 I )

Biology: An Australian Focus 3e

Tricia McCallum

Tricia McCallum I

Shelly Communication, Tan F. Faulkner and Margaret Hastie ( , l'l1 n~ q I < r

Stefan Mokrzecki/ Photolibrary.com I t 1 II'~<

Various I 1 hi It, McGraw-Hill Australia \'r 11

Best Tri, Hong Kong

The BPA Print Group Best Desigm:d Tertiary and Further Education Book

75

A ~

RANDOM HOUSE AUSTRAI.IA

The overall design quality was high in this category, but it was difficult to judge due to the diversity of

styles. The internal design of Girlforce impressed the judges with its high energy, accessibility and great

use of colour. Cleverly capturing a sense of spontaneity and adventure, the Penny Pollard Series has been

given a fresh, vibrant and very contemporary re-design.

The Random I louse Australia Best Desig ned Children's Series

77

\ GirlForce: Crush; Vibe; Pamper

Greendot Design and Ma rcia G race

G reendot D esign and Ma rcia G race ( (I 't I 111 l\l .II I I

Anna Augul I o

Anna Augul

Prue Ruscoe and Getty Images

Prue Ruscoe and Getty Images

" '' r ABC Books

Quali ty Printing, H ong Kong

her

The Random Humt: Austr:llia Rest Designt:J C hildren's Series

' ·• Ann

t I ~ ..

The.: Random Hou~c Australia Best Designed Ch ildren's Series

79

I I ()

Penny Pollard Series:

Scrapbook; Guide to Modem

Manner·s; Passport; Tn Print;

L etters; Diary

Ellie Exarchos

I' k I~

Karen Carter and Mathematics

Ellie Exarchos

Anne James l'u' Ill Hodder H eadl ine Australia

Griffin Press, SA

'II

My Dad; My Grandad

Monkeyfish I 1 \ Ut 1t r

Monkcyfish II •I

Jeannette Rowe lrlltrll;tl lllu' r.ttor

Jeannette Rowe I ABC Books I 'r 111, r

Quality Printing, Hong Kong

grandad

The Rantlom House Australia Best Designed Children's Se ries

So

GRIFFIN PRF.SS

Despite a couple of standout titles, the general feeling was that current designs aren't helping to sell books

in this area. Angst-ridden, edgy and depressing seems to be the formulaic approach. Combining strong

mood and tone, the originality of Sleep Rough Tonight attracts attention. The complete package is well

resolved and cleverly balances simplicity with sophistication.

\vI , "II

Sleep Rough Tonight

Marina Messiha J I

Marina Messiha

Marina Messiha

Marina Messiha

Penguin G roup (Australia) [

McPherson's Printing G roup

•

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The Griffi n Press Best Designed Young Adu lr Book

T he Griffin Press !:lest Designed Young Adult Book

<,H R II> Ill

Black Juice (young adult edition)

( "' r Dn1 IL

Sandra Nobes I rnd!) .tg Sandra Nobes ( () n r hoto;..,l <(·her

Sandra Nobes I' .tbli I, Allen & Unwin !'rt•lttr

McPherson's Printing Group

¥SCHOLASTIC

Clarity, cleanliness and accessibility were important benchmarks for the judges who debated long and

hard on the interplay of design features and illustration style (struggling not to be swayed by the quality

of the latter). Apart from a couple of exceptions, the internal designs tended to be stronger than the cover

designs in this category.

Unusual, beautiful and delightful, Henrietta enchanted the judges with a well-resolved design

from cover to cover. The internal design makes great use of two colours and manages to juggle lots of

elements without looking cluttered. Little Lucie's Diary demonstrates great attention to design detail

throughout the entire package.

HenrieH~ lher-e'.s no one 'betler-

Martine Murray

The Scholastic Ausrrali::~ nest Designed Children's Picture Hook

ss

I I (

Hem·ietta

I), 1 1 r

Martine Murray and Verity Prideaux

) 1'

Martine Murray and Verity Prideaux ( ' 1 L r II u r lt• 1r

Martine Murray I t ,

Martine Murray I Allen & Unwin I r nt

Everbest Printing Co Ltd

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111'tH>11vm;oo"RIUI.h.

101111t~ctnlfl<kt

>~nd.lbt~boulh"!J'rofnukr:oJt,lhor,., "I'

The.: Schol<lstic AuMralia Besr Oesigned Chi ldren's PicLUre Rook

86

Lou1se Pfanner

The Scholas{ic Australia Hest Ot..:~ ig ned Children's Picmre Book

Little Lucie's Diary

Kerry Klinner

Kerry Kl inner

L oui se Pfanner I 1 ,

L oui se P fa nncr I '}w,h, r

Little H are Books

I Phoeni x Offset

II)

The Roy, the Bear, the Baron,

the Bard

Sandra Nobes and Gregory Rogers

Gregory Rogers

Gregory Rogers II

Gregory Rogers

Allen & Unwin

Everbest Printing Co Ltd

fheBOY·Th~BEAR

TheBARO N•TheBARD Gregory Rogers

The Schola'>ric Austra lia Be~ t Designed C hildren's Picture Book

88

Ill ~~lli- ~~~

~~lttlle ~,, _.

The Scholastic Australia Resr De.signecl Children's Picture Book

'.Hol l STU>

At the Beach

( I J, ' r

Sandra Nobes IP , I I> s1" 1 r

Sandra obes and Roland Harvey ( 1 r I 1 t .n >r

Roland Harvey I 1 rr - I st r t

Roland Harvey l't b1 she r

All en & Unwin Pr11 I< r

Everbest Printing Co Ltd

Narrowing down to a shortlist proved challenging in this very strong category. Bookseller judges

commented that strong design has made books in this area 'a joy to sell', and that publishers are 'getting

it right'. Handsome and gorgeous throughout, The Book of Lies seems to mark the beginning of a new

trend, taking a more mature approach to design for this market. The funky and well-integrated design

of Spiky, Spunky, My Pet Monkey was also a hit with the judges.

The Book of Lies

This is Ikon, Annelies Jahn

n

This is Ikon, A nnelies Jahn

H arperCollins

cr

Griffin Press, SA

The Everbest Printing Company Ltd Bc:,t Dc:,ignt:d Child ren's Fiction Book

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T he E\'crbest Printing Com pany Ltd BeM Designed Child ren '~ Fiction Book

Spiky, Spunky, My Pet Monkey

Karen Trump

Karen Trump

Craig Smith II I I()

Craig Smith I I

Puffin/Penguin Books Australia

l'r ' " r

II

McPherson's Printing Group

The Everbest Printing Company Ltd Best Designed Chi ld ren's Fiction Book

93

'-.I!Of>Tl l~'l H>

Dog 37

(.!>ILr j)tSIPIJLI

John D anali s 1 lltl n;d I >c 1_ llLf

Stella D anai is ( 1 II 'I 1 t11r

John D analis _ Jt r L [II r Jlor

John Danalis I' d .1 I· r

U ni versity of Queensland Press I r 1 1

McPherson 's Printing Group

The Everbest Printing Compan y Lrd Hest Desig ned C: hildren's Fiction Book

94

. ' I

ANTHONY EATON ILLUST}lATED ~~ !JoHNNY DAN!LlS

I.

~ I I (I I I "I lJ

The Girl in the Cave

John and Stella Danalis I I I

John and Stella Danalis ( J\t lllu,tr;~ror

John Danalis I m IIIIJht• ror

John Danalis Lit

University of Queensland Press

n 1

McPherson's Printing Group

The Everbest PrinLing Company Ltd Bc..::tt Designed ChiiJren 's Fiction Book

95

1.., I I IJ ., ll

Piccolo and Annabelle

Volume 1: The Very Messy

inspection

l I [) I '

Donna Rawlins,

Monkeyfish

Donna Rawlins,

Monkeyfish

Stephen Axelsen I 1 1 r

Stephen Axelsen l 'ul l1 l r

Random House Australia

Griffin Press, SA

The Everbest Printing Company Ltd Besl Designed Children's Fiction Book

THE

SILVER DONKEY

A NO VE L FO R CH ILDR EN BY

SONYA HARTNETT

The Silver Donkey

Tony Pa lmer

Tony Palmer

Anne Spudvilas

Anne Spud vi las

Viking/Penguin Books Austra lia

McPherson's Printing Group

The Everhest Priming Com pany LtO Best r1r-sig nccl Ch ildren's Fiction Buok

97

In this small but very diverse category, Gir/Force makes a strong statement with its fabulous cover.

The clearly labour-intensive internal design is made to look effortless, and features great use of colour

combinations on individual spreads.

The Tien Wah Press Bcsl Designed Children's Non-ficrinn Book

99

'0.'1 ~NJ,R

Girl Force

( .on r I )n !'.' c r

Green dot D esign lillUn,d Lks1l-n r

Greendot D esig n Cowr lllu-.tntor Anna Augul lntcm d Jllustr.ttor Anna Augul Co\t r Phot< ,_nphL r Prue Ruscoe I ttr'1 I l'h• t ;.,r; pi•, r Prue Ruscoe lllhh lit' ABC Books I n

Quality Printing, Hong Kong

The Tien Vv'ah Pres~ Hest Designed ChiiJren's 1\:un-tirrion Book

100

The Tit.: n W~1h Press Best Desig necl Children "s N on· fi ction Book

TOT

Aboriginal Spirit

David Altheim

David Altheim

Peter McConchie ll •t l r

Peter McConchie ) } I "i lt

Puffin/Penguin Books Australia

Ever best Printing Co Ltd

Co:\1!\!Fl>;JH.D

The Grlef Book

( :o\'tT Ucsrgnt r

Sally-Ann Balharrie

lmunal D"r.:..;mr Sally-Ann Balharrie ( ')\ ll' Phorogr.l plH r Getty Images l'uhlP,lwr

Black Dog Books [ 'nllt< r

Griffin Press, SA

The Tien Wah Press Hest Designed Children's Non-fi ction Book

102

FINE PAPER

Dalton Fine Paper. Congratulates ·; · al the Winners

' I

This iob produced using White A Artboard 360gsm

Magno Satin 150gsm

f '

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