MAY 26, 2008AN ADVERTISING SUPPLEMENT TO THELOS ANGELES BUSINESS JOURNAL

This special advertising supplement did not involve the reporting or editing staff of the Los Angeles Business Journal.

MEETINGS&EVENTS

Te l : 6 2 6 - 810 - 4 4 5 5 ~ w w w. Pa c i f i c Pa l m s R e s o r t . c o m

The Only Place TO MEET & PLAY IN L.A.

650 lush, acres surrounded by the San Gabriel Mountains

36 holes of championship golf and lighted driving range

32 dedicated meeting rooms totaling 45,000 sq. ft.

The new Spa at Pacific Palms

Located just 25 minutes from downtown Los Angeles

HISTORIC GRANDEUR AND SOPHISTICATED SPACES

Earn incentives.Call 1-800-920-WLMP.

Inspiring Settings for Meetings and Events

Invite up to 1,000 guests to experience the old-world charm and exceptional serviceof the Biltmore. Choose from 70,000 square feet of versatile meeting and event space.

To Book a Meeting 1.800.678.8380thebiltmore.com/LABJ

$129*From

* Valid September 1-30, November 1-30 and December 1-30, 2008. Subject to availability.Excludes tax. Some restrictions apply. Not valid for previously booked meetings.

20 AN ADVERTISING SUPPLEMENT TO THE LOS ANGELES BUSINESS JOURNAL MAY 26, 2008

MEETING LOCATION SPOTLIGHT

Introducing the ‘New’ Pacific Palms ResortAFTER $60 million dollars in renovation and major

improvements, Pacific Palms Resort is now theregion’s finest resort and conference center -

plain and simple - according to Bob Nelson, VP &Managing Director of Pacific Palms.

“One of the surprising truths about finding a desti-nation-style resort in the Los Angeles/Orange Countyregion is that there really are only a handful of optionsavailable. That’s what makes our property so unique.We’re a resort with outstanding meeting facilities andPalms Springs recreational amenities, right in the heartof Los Angeles, Orange, San Bernardino and Riversidecounties. For those not familiar with the “new” PacificPalms Resort, prepare to be surprised. No one in themarket provides the kind of exceptional product andtruly remarkable value that we do here at PacificPalms. No one.”

Located on a glorious hilltop and set against themajestic San Gabriel Mountains, Pacific Palms Resort isa lush, 650 acre ‘hidden jewel’ with 292 beautifullyappointed, oversized guest rooms, each with balcony,a variety of food and beverage options including thenew, upscale RED Restaurant & Bar overlooking Cele-bration Lake. The Spa at Pacific Palms recently openedits doors as the area’s first luxury, lifestyle spa. Theresort also boasts the area’s only 4.5 star-rated golfexperience with 36 holes of championship golf on thelegendary ‘Ike’ and ‘Babe’ courses. Just 25 minutesfrom downtown Los Angeles and centrally locatedbetween four major airports and four major interstates,Pacific Palms Resort is Southern California’s mostaccessible destination resort and conference center.

Cool Place. Hot Deals.This summer and fall, with the economy slowing, gas

and travel costs skyrocketing and time poverty issuesrampant, the simplest solution to the “how can I afforda meeting” challenge may be Pacific Palms Resort’s CoolPlace ~ Hot Deals meeting package. For a limited time

only (June 9-Sept. 19), Pacific Palms will offer a “try-us”rate of only $199 per person, per night. Groups willreceive a spacious guest room with balcony, breakfast,lunch and coffee breaks, meeting space, audio-visualpackage and an exceptional service team. For most com-panies, 2008 will be challenging so the timing of the‘new’ Pacific Palms Resort roll out and special Cool Place

~ Hot Deals package could not be better. “This year, many customers will require an excep-

tional product and value if they are to invest in a meet-ing program”, says Nelson. “And, of course, we wantcustomers to get to know our exceptional ‘new’ product.That’s why the Cool Place ~ Hot Deals meeting packagejust might be the perfect solution for all concerned.”

The legendary Balboa Bay Club & Resort maintains its place as one ofSouthern California’s premier resorts and is Newport Beach’s onlyluxury waterfront hotel. The Balboa Bay Club & Resort is a preferred

choice to leisure travelers, corporate executives and business meetings ofvarying sizes. A luxurious spa is also available, featuring nine treatmentrooms and a fabulous menu of massages, treatments and activities.

Meeting SpaceThe beautiful 6,900-square-foot Grand Ballroom is the perfect venue

for elegant social events as well as meetings. In addition, there are 11smaller rooms that are perfect for more intimate activities. A meetingfacilities, as well as guest rooms, have wireless Internet capabilities, andprofessional AV experts are available to handle your needs.

AccommodationsThe resort offers 132 elegant guest rooms, averaging 500 square feet

in size and each with a balcony or patio, and featuring luxurious pil-low-top mattress beds, crisp duvets and the highest quality of bedding.The oversized marble and granite bathrooms offer twin sinks, a sepa-rate shower and deep soak tubs, as well the best in toiletry amenities.Comfortable robes and slippers are there for your enjoyment.

DiningThe First Cabin Restaurant, with its waterfront setting, is the ideal set-

ting for delightful dining while watching yachts of every size gliding by onshimmering waters. In the evening, Duke’s Place, named for the famousJohn Wayne, who was a long-standing member and governor of TheClub, offers nightly, live entertainment and dancing. You can also enjoy arefreshing drink on the patio as you watch a magnificent setting sun.

Once you’ve been to The Balboa Bay Club & Resort you’ll under-stand why “There’s Nothing Like It,” and why it’s the perfect meetingand leisure getaway along the California Riviera. For reservations, call(949) 465-5000 and ask for room reservations or group sales; you canalso visit the website at www.balboabayclub.com.

For more information about the Balboa Bay Club & Resort, contactGeorge Lysak, Executive Director of Sales & Marketing at (949) 630-4222 orvia glysak@balboabayclub.com

MAY 26, 2008 AN ADVERTISING SUPPLEMENT TO THE LOS ANGELES BUSINESS JOURNAL 21

MEETING LOCATION SPOTLIGHT: THE BALBOA BAY CLUB & RESORT

Meetings on the Waterfront

NEWPORT Beach epitomizes the trueessence of Southern Californiacoastal living with its seamless mix

of upscale sophistication and laidbackbeach attitudes. In addition to invitingyear-round weather and nine miles ofsandy beaches Newport is home tonumerous event facilities perfect for mem-orable business retreats or private func-tions including a variety of accommoda-tions, attractions and waterfront dining.

As you step outside of convenientJohn Wayne Airport (serving OrangeCounty and located within 10 minutesof Newport Beach area hotels), you’regreeted by radiating sunshine, a warmMediterranean-like climate and stun-ning views of the Pacific as you makeyour way towards the coast.

Seven world-class hotels featuringmore than 150,000 square feet of tradi-tional meeting space citywide and over2,600 rooms make Newport Beach ameetings destination resort city. Over$140 million in recent renovations haveinfused several city hotels with a freshnew glow. At $71 million, the renova-tion of the Newport Beach MarriottHotel & Spa is touted as the largest pro-ject in the company’s history. Thefacelift enhances existing aspects of theproperty’s 41,000 sq. ft. of indoor andoutdoor space, as well as the new 14,000sq.ft. Pure Blu Spa. The Fairmont New-port Beach finalized its own $36 millionfacelift in September. Key features

af ter a f ul l -days journey dow n the

path of idea-generation and bottom-line enhancement,

a dy namic g roup of success-seekers quickly come to

realiz e that here, just because your meeting ends at 5,

doesn’t mean inspiration has to.

nce upon anexpense report

It’s time to plan an inspiring meeting in an inspiring location.Go to visitnewportbeach.com to book your Newport Beach Meeting.

22 AN ADVERTISING SUPPLEMENT TO THE LOS ANGELES BUSINESS JOURNAL MAY 26, 2008

MEETING LOCATION SPOTLIGHT: NEWPORT BEACH

Catch a Wave of Inspirationfor Your Next Event or Business Retreat

By SANDRA LADY, CMP

MANY corporations have been chal-lenged to make their operationsand activities “green.” As report-

ed by CNN.com in May of 2008, “greenerpractices have become a priority for busi-nesses.” “Of the two-thirds of the world’stop 500 companies that publish corporatesocial responsibility reports, 87% addressclimate change and 65% have a specificportion on climate change issues, and78% publish quantitative emissions data,”according to CorporateRegister.com.

Holding a green meeting is “nolonger a quirky, nice thing to do,” said

Joel Makower, executive editor ofGreenBiz.com. “It’s something thatincreasingly is being asked, if notdemanded, by meeting producers.”

At first look, jumping into eco-friendlymeetings as an event planner or producermay seem like yet another challenge tomaking the event or meeting budget work.How can an event producer “be green”and still hold the line on event and meet-ing costs? It may seem that corporatemeetings and special events will cost moreto be green. This is not necessarily the case– small changes in communicationsprocesses, managing waste, energy conser-vation, and contracting can go a long wayin producing savings, while at the sametime creating awareness and environmen-tal education opportunities that will spurthe growth of the eco-friendly meeting

and event movement. Here are just a fewtips to help save money in producing“greener events.”

Use Paperless Technology• Printing and mailing even the simplestconvention kit can run into thousandsof dollars. Rather than sending out papernotices and invitations, consider sendinge-invitations or simple postcards thatdirect potential participants or invitees toa website for full information. • Use a branded USB flash drive as a“take-away” from your meeting orevent with documents, press materialsand video that would have normallybeen printed and distributed as a presskit. The flash drive will be re-used, but

MAY 26, 2008 AN ADVERTISING SUPPLEMENT TO THE LOS ANGELES BUSINESS JOURNAL 23

include the additional 9,000 sq. ft.Bambu restaurant and Willow StreamSpa. The luxurious Island Hotel soughtupgrades to its suites and renamed itssignature restaurant, Palm TerraceRestaurant & Lounge. Improvementswere also made at the Hyatt RegencyNewport Beach, Radisson NewportBeach and the waterfront, Balboa BayClub & Resort.

The newest luxury property to jointhe destination’s impressive hotel port-folio is The Resort at Pelican Hill. Aim-ing to set a new international paradigmin resort exclusivity, style and guestexperience; the renaissance-inspiredresort will debut a “Coliseum” pool,bungalow and villa accommodations,wedding chapel and over 20,000 sq. ft.of function space, in late fall 2008.

The real challenge you’ll run into atyour next meeting in Newport Beach ison the golf course. The newly re-opened Pelican Hill Golf Club featurestwo “re-perfected” 18-hole coursesdesigned by Tom Fazio, that are amongthe most highly rated public courses inthe nation with numerous holes thatplay along cliffs at the ocean’s edge.Several other nationally recognizedcourses cement Newport Beach andOrange County’s reputation as Califor-nia’s Golf Coast.

Offering a variety of private yachtand boat charters, Newport Beach alsopresents several distinctive options forentertainment while cruising NewportHarbor. Adventures at Sea, Inc. pro-vides memorable events - - from an ele-gant wedding to a company outingwith yachts for groups of two to 545.For smaller groups, charming electric

Duffy Boats allow you to be the captainand enjoy cruising around NewportHarbor in these easy to operate boats.Or, sip complimentary champagne andnibble on gourmet chocolates on theGondola Adventures. For a taste of Hol-lywood golden age glamour, plan anevent on John Wayne’s yacht, famedyacht the Wild Goose.

Serving up some of the best seafoodin the country, Newport Beach’s awardwinning restaurants are home to mag-nificent views and scenery. With over300 restaurants to choose from, manyare located along the waterfront andoffer private dining space perfect forbusiness receptions, company parties orjust a simple get together. And for thetrue foodies among us, festivals like theTaste of Newport, Newport Beach Food& Wine Festival and Restaurant Week,are a must. In this region, renowned itslegendary indulgence, rest assured yourpalette will be well provided for.

For those looking for the latest style,Newport Beach offers an array of shop-ping attractions in extraordinary set-tings. Fashion Island, Balboa Island andCorona del Mar are home to everythingfrom upscale boutiques to world-classdepartment stores and specialty shops,set in fabulous open-air shopping envi-ronments.

For more information, please visitwww.visitnewportbeach.com or call1-800-94-COAST.

NEWPORT BEACH:• Over 2,600 committable rooms• John Wayne Airport (SNA) less

than 15 minutes away• Over 300 restaurants• 6 Full Service Spas• Area Experts ready to help

continued on page 24

Green Meetings and Events That Save GreenWays to save money inproducing “Green Meetings”

THE Biltmore offers a lavish blend ofvintage glamour, historic grandeurand modern luxury. Recalling the

earlier, stylish era of the 1920s, it pro-vides an exquisite backdrop for keyindustry conferences, executive summitsand roll-up-your-sleeves work sessions.And with a prime downtown location,elegant and versatile meeting facilitiesand a broad list of amenities and ser-vices, the Millennium Biltmore HotelLos Angeles is the ideal setting for groupmeetings and events.

Since 1923, the landmark BiltmoreHotel has been home to some of the mostprestigious social, political and entertain-ment events of the 20th century, includ-ing the Academy Awards. Presidents, roy-alty and celebrities have met and dinedhere for over 85 years, and now the Bilt-more’s distinct service can make yourgroup feel just as exceptional. Whetheryou’re planning for a training session of15 or a gala for up to 1,000 guests, there isa conference room, boardroom or ball-room to accommodate your needs. All canbe equipped with the latest communica-tion and presentation technology, and acreative and experienced catering andconvention staff gladly ensures thatgroups have the resources they require toaccomplish their goals. From delectablemenus to prompt set-ups, the perfectmeeting is all in the details. The Biltmore’ssales and catering staffs work closely withmeeting planners to prepare and executean efficient, well-organized event. Theyhave the expertise to successfully manageevery detail, so meeting attendees canconcentrate on the work at hand.

After the day’s business, guests will

enjoy the comfort and amenities of luxu-rious rooms and suites, with rich colorschemes, stately furnishings and gleam-ing marble baths. For added convenience,all rooms feature high-speed Internet andwireless access. When it’s time to get outand grab a bite, we invite guests to visitour on-site dining establishments, which

include Sai Sai Modern AsianCuisine and Sushi Bar,Smeraldi’s Restaurant andthe timeless Gallery Bar andCognac Room. In addition,the Biltmore’s world-classchefs will delight guests withselections from their innova-tive and diverse cateringmenus. Groups often workwith the concierge staff toplan social outings for col-leagues. With exciting down-town L.A. at the Biltmore’sdoorstep, the opportunitiesfor entertainment, cultureand fine dining are endless.In-house guests also enjoycomplimentary use of theHealth Club, with a fitnesscenter and Roman-tileindoor swimming pool.

The Biltmore LovesMeeting Planners

The Millennium BiltmoreHotel Los Angeles partici-pates in the We Love Meet-ing Planners program,which rewards meetingplanners with a variety ofvalue incentives, such aselectronics, travel certifi-

cates, frequent flyer miles and cashback. To learn more, call 1-800-920-WLMP or visitwelovemeetingplanners.com.

For more information or to plan a meet-ing, call 1-800-678-8380 or visit thebilt-more.com.

24 AN ADVERTISING SUPPLEMENT TO THE LOS ANGELES BUSINESS JOURNAL MAY 26, 2008

MEETING LOCATION SPOTLIGHT

Millennium Biltmore Hotel Los AngelesRolls Out the Red Carpet for Meetings

will continue to contain your branding.For GE’s ecomagination launch, all pressmaterials, including broadcast video,were loaded up to the night before withthe latest, most up-to-date information.

But if You Must Print ...• Consider using double-sided printing.Depending on what you are printing,this can save you from one-third or one-half the cost.• Try to avoid sending or handing outlarge quantities of printed materials.Instead consider asking attendees toorder what they would like. This willeliminate over-producing of materialsand save money.

Plan Food Services andUse Bulk Dispensing• Plan food service carefully so as toavoid making too much food. Use pre-ordering whenever possible.• Use durable food service items thatcan be reused, such as china.• Provide reusable containers for beverages.• Use bulk dispensing, rather than indi-vidual servings for water, ice tea andcondiments.• Do not automatically fill water glassesat a meal service.

Encourage Use of Group Transporta-tion & Meet Close• Provide information on how meetingattendees can use mass-transit or canconveniently meet to carpool to an

event. This alone can save corporationsthousands of dollars in reimbursementof mileage and parking fees.• Host events close to each other and towhen possible, near transit hubs. Forexample, at Universal Studios Holly-wood, meetings, events, hotels and post-event night spots are all available on onehilltop. There is ample bus parking andthe Metro Red Line station is located atthe bottom of the hill with a free shuttleto Universal Studios Hollywood. Bigpotential for big savings in transit costs!

Recycle Items After Your Meetings• Provide reusable meeting badges andmeeting bags. • Take unused note or meeting padsback to the office for use as scratchpaper or donate to a local school.

Support Vendors withEco-friendly Views

One way to help promote the move-ment and eventually drive costs downfor eco-friendly meeting items is to uti-lize those vendors that are already work-ing toward “greener meetings” anddemanding that those who are laggingto get with the program. Universal Stu-dios Hollywood looks for vendors thathave environmental commitments. Forexample, Universal Studios Hollywood’sofficial caterer is Wolfgang Puck Cater-ing, which is dedicated to providing cui-sine that is healthy, fresh, humanelytreated and sustainable. As anotherexample, when Universal was lookingfor some ultra-modern contemporary

furnishings for an event, it turned toGirari Sustainable Event Furniture.Girari’s aluminum furnishings are craft-ed from 98+% post-consumer/industrialcast aluminum and don’t cost more thatsimilarly designed furniture rentals.

Be Outgoing in CommunicatingYour Intention to be Green

Tell your meeting attendees, customers,vendors and the media about your successand efforts and how much money you’vesaved. It will help the movement grow andbecome contagious. NBC Universal, the par-ent of Universal Studios Hollywood haschallenged all its divisions to find ways ofbeing greener. Universal Studios Hollywoodrecently hosted a “Green Week” of activitiesthat included a waste disposal opportunityin cooperation with the City and County ofLos Angeles and an EcoFair featuring over35 green-friendly exhibits and venders. Uni-versal Studios Hollywood was also the firsttheme park to receive the EMA (Environ-mental Media Association) Green SealAward, for its dedication and effort in work-ing towards a more environmentally con-scious workplace and community.

One final thing to remember is thatturning your events “Green” is a process.Start applying simple items to each ofyour events and make them into a stan-dard. Remember to “Be Green” and you’llsee the benefits in another type of green.

Sandra Lady is Vice President of SpecialEvents for Universal Studios HollywoodTheme Park and Universal CityWalk.

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