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Check out our booklet which will help you navigate your way around the 18th International Book Fair in Krakow!
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18th International Book Fair in Krakow
trade fair
23rd-26
th
October
2014Krakow, Poland
www.booksfair.krakow.pl
Krakow – already a treasure trove of
literature!
Thinking always begins with reading
Tadeusz Gadacz
The most charming
literary feast in Poland!
photo: Tomasz Wiech for KBF
18th International Book Fair in Krakow
LITERARY PHENOMENON
The Book Fair in Krakow is a cyclical event dedicated to the publishing and bookshopsector – has been organized by Targi w Krakowie Ltd. in Krakow since 1997.
The Fair, which falls into the category of readership promotion, is open to the general public. Exhibitors include: publishing houses, book warehouses, book-shops, cultural institutions, associations related to the Polish book market, distributors of electronic media dedicated to readers, printing companies andpaper producers. In 2013 the event hosted 570 publishers (i.e. more than half of Polish publishing houses that issue several or more titles per year) and wasattended by 40 000 book lovers.
The Book Fair in Krakow – the biggest event of this type in Poland – is an iconicevent in the city, a promotion zone for good books, a venue for encounters,
exchanges of thoughts and discussion. In 2013 Krakow was awarded the pre-stigious UNESCO City of Literature title as one of seven such cities in the world
and only the second one located in a non-English speaking country. This makes Krakow the perfect location for an international publishing and readership event.
The Book Fair in Krakow will gain this international dimension as of its 18th
edition in 2014 and will be known as The International Book Fair in Krakow.
DEVELOPMENT AND CREATIVENESS
– KEY ASSETS OF THE EVENT
The Book Fair in Krakow is famous for its diversity. The area of the Fair is divided into thematic sections: University Publishing Houses, Religious PublishingHouses, New Media, Local Homelands (emphasizing the importance of micro-regions: their cultural and linguistic identity, tradition and specificity) and the Children’s Book Parlour. Year after year the Fair’s organisers has surprised exhibitors and visitors by initiatives aimed at making the event more modern
and attractive. Such actions include book writing with Herta Müller, distributing booklets on trains, collective reading aloud of a poem by
Czesław Miłosz, collaborative shooting of a film entitled “I read because…” and a reading marathon based
on Julian Tuwim’s poem “Lokomotywa”.
For many years the Book Fair in Krakow has generated a significant response among visitors.
Piotr Marciszuk, the President of the European Federationof Publishers, stated that the Book Fair in Krakow iscurrently the largest countrywide publishing and
bookshop event. With the visitor in mind, thepublishers and organisers prepare an
extensive additional program. It includes thefinals of the major Polish literary contests and
competitions, industry debates and discussions,as well as meetings with more than 500 authors
from Poland and abroad. The Book Fair formula isbased on the idea of a book festival throughout the
entire city. Meetings with authors, literary happen-ings, theatre performances, conferences, con-
certs and exhibitions take place outside theevent venue as well. Being a celebration of
literature and readers, the Book Fair is alsoa place for meetings and conferences heldby librarians, industry associations (publishersand bookshop owners), a forum for debates onthe future of books, a platform for the exchange of experiences and a place for networking and collaboration.
18th International Book Fair in Krakow
number of exhibitors: 140 number of visitors: 4700surface: 980 sq.m
number of exhibitors: 255number of visitors: 16800surface: 1976 sq.m
number of exhibitors: 409number of visitors: 18800surface: 3072 sq.m
number of exhibitors: 570number of visitors: 40000surface: 6450 sq.m2013
2006
2001
1997
UNIQUE OFFER
To meet exhibitors’ expectations, the Book Fair’sorganisers have prepared a very attractively priced offer.
It includes a variety of exhibition space and stands, seminarrooms available for meetings with authors, presentations
and discussions. They provide assistance in the implementation of non-standard forms of
promotion, organization of meetings and accommodation planning.
They remain open to all suggestions and ideas. In 2014 the Fair will take place in a modern
exhibition facility – the EXPO Krakow International Exhibition and Convention Centre, which has been developed with large,international events in mind. With 9 000 sq.m of exhibition
space and a dozen or so conference rooms vital for implementingthe programme of additional events accompanying the Fair (meetingswith writers and industry discussions), EXPO Krakow is the perfect venue for the International Book Fair in Krakow. Its location ensures
problem-free transport for guests from Poland and neighbouring countries. EXPO Krakow has excellent transport connections with
the city centre (7 km), the Central Station (7 km), Balice Airport (20 km) and the Krakow ring road. At the same time the vicinity
of the Old City – registered in the UNESCO World Cultural Heritage List in 1978 – offers the possibility for spending one's free time admiring this charming city. Krakow itself
is ideally located and connected to major European cities and is easily accessible by bothair and
land whether by rail or motorway.
NEWCOMERPACKAGE
Planning to exhibit for the first time at the 18th International Book Fair in Krakow?
Sign up for the affordable Newcomer Package.For only PLN 4500 (circa 1200 euros) you get a fully fitted 9 sq.m stand and a wide
range of additional services to help promote your company.
18th International Book Fair in Krakow
Participation in trade shows organized by Targi w Krakowie Ltd., a company with nearly twenty years’ experience in the fair and con-
gress sector, is the largest organizer of such events in the south of thecountry and a leading player in this area in Poland. In June 2011 Targi
w Krakowie Ltd. joined the UFI Global Association of the ExhibitionIndustry, which brings together key fair organizers and owners of fair
facilities. What is more, the company is also a member of the Interna-tional Conference and Congress Association (ICCA), which guarantees
the highest level of organised events. The annual independent reports by CENTREX – International Exhibition Statistics Union – prove that
the company is one of the best-managed fair facilities in Poland.
Collaboration with Targi w Krakowie Ltd., renowned for its excellent know-how, guarantees comprehensive technical and media relations services, an integrated marketing campaign
and professional assistance with respect to all forms of promotion. Targi w Krakowie Ltd. has the experience and back-up facilities necessary to organize a professional fair event such
as the International Book Fair in Krakow. Seventeen years’ experience in the organisation of the largest publishing and bookshop event in Poland ensures not only a sense of
security, but guarantees that the money spent on fair fees is well invested. The organisers – having thorough expertise in the sector, as well as in
media and global readership preferences – focus on verified and well-established forms of cooperation.
PROFESSIONAL ORGANISER
There is a special type of city, referred to as creative cities, which have played an important role in developing
basic and universal values for our civilization. This is what Krakowis like – it clearly and fully embodies the Central and Eastern Europe idea
and specificity. Since its deed of establishment (in 1257), Krakow has set the directions in development for the Polish state, it has imposed the pace of changes and influenced the development of the Polish national identity.
Krakow has served as a meeting place for numerous artists andthinkers across the ages. In Krakow Kasper Straube establishedthe first printing house in the territory of Poland, while Gebethner
and Wolff opened one of the first bookshops. The city’s inhabitants still lead the readership rankings. Only last
year more than 3 million titles were borrowed from several dozen libraries operating in Krakow.
WHY KRAKOW?
18th International Book Fair in Krakow
Krakow has long remained one of the most important academic centres of modern Europe. Today the city contains as many as 23 academies, including one of
the oldest in Europe – the Jagiellonian University, whose library boasts outstanding resources. The collection includes manuscripts of unique value worldwide,
incunables and old prints, including the original of the revolutionary workby Nicolaus Copernicus – De revolutionibus orbium coelestium. Moreover,
the city has played an important role in developing literary currents at particular moments in time. Writers active in the city have influenced
readers’ preferences and created particular literary fashions. Wisława Szymborska, a Nobel Prize winner, lived in Krakow. Czesław Miłosz, another Nobel winner, spent the last years of his life here. This was also the city where Stanisław Lem and Sławomir Mro˝ek lived and created. Krakow is a location for national scientific organisations, such as:the National Science Centre, the Polish Academy of Arts and Sciences and the Krakow Branch of the Polish Academy of Science.
The city is also home to popular publishing houses classified as key
players on the national market – Wydawnictwo Literackie, Znak, Biały Kruk, and opinion-forming
journals whose collaborators include the most important Polish intellectuals. Institutions dedicated to the promotion of literature and readership in Poland are also located in Krakow. These include the Book Institute, the key Polish organisation promoting Polish literature abroad, along
with, among others, branches of the Polish Writer’s Union and the Polish Writer’s Association, as wellas the Goethe-Institut in Krakow, the French Institute in Krakow, the Italian Institute of Culture in Krakow
and the Austrian Linguistic Institute in Krakow.
KRAKOW – THE CITY
OF LITERATURE
A number of prestigious prizes are awarded in Krakow annually, including Transatlantyk (for translators of Polish literature), Jan Długosz
Prize (organized by Targi w Krakowie Ltd. for the author of a work in the areaof humanities), Kazimierz Wyka Prize (awarded in the area of literary criticism
and essays), Goncourts' List: Polish selection and the most recent, the Wisława Szymborska Prize (for a poetry collection). The literary landscape of the city is enlivened by numerous festivals and literary
events, such as the Miłosz Festival attended by poets and world-famous publicists, critics and translators as well as the
Joseph Conrad Festival organized during the Book Fair in Krakow.
KRAKOW – THE CITY
OF CULTURE
When?23rd-26th
October 2014
Where?EXPO Krakow
International Exhibition and Convention Centre
Krakow, Poland
Whatshould
you know?The deadline for submitting
applications for the 18th
International Book Fair in Krakow is 31st
July 2014
What is worth
remembering?Planning to exhibit for the firsttime at the 18th International
Book Fair in Krakow? Sign up for the affordable
Newcomer Package. 18th International Book Fair in Krakow
POINTS TO
REMEMBER
18th International Book Fairin Krakow
CONTACTKatarzyna Popieluch-Kmiecik – manager of the International Book Fair in Krakow
phone: +48 12 651 90 26 mobile: +48 501 691 232
fax: +48 12 644 61 41e-mail: [email protected]
www.booksfair.krakow.pl
Krakow
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www.targi.krakow.pl, www.expokrakow.com