14- Managing Service and Manufacturing Operations

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    Chapter 14

    Managing Service and

    Manufacturing Operations

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    What Would You Do? Newsdayoperates in a highly

    competitive environment

    Some customers are unhappy that late-breaking stories are not covered

    Stories have to be finalized and filedbetween 9:00 and 11:00 p.m.

    How can Newsday improve its processesto give better coverage of late-breakingstories?

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    Learning Objectives:Managing for Productivity

    and Quality

    After reading these next twosections, you should be able to:

    1. discuss the kinds of productivityand their importance in managing

    operations2. explain the role that quality playsin managing operations

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    Productivity

    A measure of performance thatindicates how many inputs it takesto produce or create an output why productivity matters kinds of productivity

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    Why Productivity

    MattersHigher productivity Lower costs Lower prices Higher market share

    Higher profits Higher standard of living

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    Kinds of Productivity

    Partial productivity = Outputs_________________Single Kind of Input

    Multifactor productivity = Outputs________________________________Labour + Capital + Materials +

    Energy

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    Growth Across

    Industries

    Exhibit 14.1

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    Quality Quality-related product

    characteristics Quality-related service

    characteristics ISO 9000Total quality management

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    Quality-Related Product

    Characteristics Reliability

    the average time between

    breakdowns Serviceability

    how easy or difficult it is to fix a

    product Durability

    the mean time to failure

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    Quality-Related Service

    CharacteristicsQuality service

    ReliabilityTangibles Responsiveness

    Assurance Empathy

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    ISO 9000 A series of five international

    standards Certifies quality processes Managers often want this to

    improve customer satisfaction

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    Total Quality

    ManagementAn integrated, principle-based,organization-wide strategy for

    improving product and servicequality Customer focus

    Customer satisfaction Continuous improvement Variation

    Teamwork

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    Learning Objectives:

    Managing OperationsAfter reading these next threesections, you should be able to:

    3. explain the essentials of managing aservice business

    4. describe the different kinds of

    manufacturing operations5. describe why and how companiesshould manage inventory levels

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    Service Operations The service-profit

    chain

    Service recoveryandempowerment

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    Service-Profit Chain

    Exhibit 14.2

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    Service Recovery

    and Empowerment Restoring customer satisfaction to

    strongly dissatisfied customers Empowering workers is one way to

    speed up service recovery

    B fit f E i

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    Benefits of EmpoweringService Workers for Service

    Recovery1. Quicker responses to customer

    complaints and problems

    2. Employees feel better about their jobsand themselves

    3. Employee interaction with customerswill be warm and enthusiastic

    4. Employees are more likely to offerideas for improving service orpreventing problems

    Adapted from Exhibit 14.3

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    os s o mpower ngService Workers for

    Service Recovery1. Increased selection costs to find capable

    workers

    2. Increased training costs3. Higher wages to attract and keep talentedservice workers

    4. Focus on recovery might lead to less focus

    on reliability5. Empowered workers may cost the company

    money by providing too many giveaways

    6. Workers may unintentionally treat customers

    unfairly to make up for slow service

    Adapted from Exhibit 14.3

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    ManufacturingOperations

    Amount of processing inmanufacturing operations

    Flexibility of manufacturingoperations

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    in ManufacturingOperations

    Make-to-order operation manufacturing does not begin until an

    order is received Assemble-to-order operation

    used to create semi-customized

    products Make-to-stock operation

    manufacture standardized products

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    ManufacturingOperations

    Continuous-flow production produces goods at a continuous rate

    Line-flow production Pre-established linear processes that

    produce one type of product

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    ManufacturingOperations

    Batch production operation that produces goods in large

    batches in standard lot sizes Job shops

    operation that handles customer orders orsmall batch jobs

    Project manufacturing operation that produces large, expensive,

    specialized products

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    ManufacturingOperations

    Exhibit 14.4

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    Inventory

    Types of inventory Measuring inventory Costs of maintaining inventory Managing inventory

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    Types of Inventory

    Raw materials inventories Component parts inventories Work-in-process inventories Finished goods inventories

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    Measuring Inventory

    Average aggregate inventory the average overall inventory during a

    particular time period Stockout

    situation in which a company runs out offinished product

    Inventory turnover the number of times per year that a

    company sells its average inventory

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    Costs of Maintainingan Inventory

    Ordering cost costs associated with ordering inventory

    Setup cost downtime and lost efficiency when changing

    goods produced

    Holding cost

    cost of keeping inventory until used or sold Stockout costs

    cost of running out of inventory

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    Managing Inventory

    Economic order quantity (EOQ) formulas that help determine how much and

    how often inventory should be ordered

    Just-in-time inventory system (JIT) parts arrive just as needed at each stage of

    production Kanban

    ticket-based system that indicate when toreorder Materials requirement planning

    (MRP) determines production schedule, batch sizes

    and inventories

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    Inventory Systems

    Independent demand systems the level of one kind of inventory

    does not depend on another, forexample EOQ

    Dependent demand system the level of inventory depends on the

    number of finished goods to be

    produced, for example, JIT or MRP

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    What Really Happened?

    Extended deadlines for sportsscore from 11:20 p.m. to 11:55p.m.

    Moved delivery times from 6:00a.m. to 5:30 a.m.

    Offered a money-back guaranteefor 5:30 a.m. delivery

    Improved printing roomprocesses

    Improved flexibility Used JIT and MRP to improve

    handling of inventory