13 passionate principles that will keep Independent Principals ahead of the race

www.7connections.com

The 13 passionate principles that will keep Independent Principals prospering

www.7connections.com09/04/23

Key 1 – Your attitude - I cannot succeed because……


Key 2 – Your plan and mission Business PlanQuantitative

(high on numbers and dates)

Mission StatementQualitative

(high standards of behaviour)

Low on numbers and dates

Low standards of behaviour


Key 3 – Your vision and goals

Goals and business strategy

Vision and exit or succession strategy


Key 4 – Knowing what is expected of you in business


Key 5 – Recruiting the right team


Key 6 – Understanding the Patient Experience


Key 7 – Effective triaging and appointment book management


Key 8 – Your time management


The 21C Appointment Book

Monday Tuesday Wed Thu Friday Sat Sunday

Morning

Afternoon

Evening

• Freedom• Bunker• Results

• Operating cost per surgery per day• Target average daily production• Average new patient earnings• Average existing patient earnings


Key 9 – Understanding your numbers


Key 10 – Creating your unique branded experience


Key 11 – Delivering the right patient marketing mix


Key 12 – Delivering the right referral marketing mix


Key 13 – Selling what’s selling

Your product mix

Implant retained dentures

Implants

Restorative

Cosmetic Ortho – Invisalign/6MS/Cfast

Smile Makeovers

Crown & Bridge work

Veneers and same day veneers

Whitening

Hygiene/therapy

Sedation

Summary1. Attitude2. Plan and Mission3. Vision and Goals4. Expectations5. Team6. Patient Journey7. Triaging8. Time9. Numbers10. Branding11. Direct Marketing12. Referral Marketing13. Sell what’s selling


09/04/23

I can succeed because……






www.coachbarrow.com

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13 passionate principles that will keep Independent Principals ahead of the race