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12 – 13 OCTOBER 2017MAX ATRIA @ SINGAPORE EXPO
14 OCTOBER 2017LKCMEDICINE NOVENA CAMPUS
SPONSORSHIPPROSPECTUS
2017TRANSFORMINGOUR HEALTHECOSYSTEM
INTRODUCTION
WELCOMEFollowing the huge success of SHBC 2016, The National Healthcare Group (NHG) is delighted to welcome you back to a Brand New Expanded Edition of The Singapore Health & Biomedical Congress (SHBC) 2017! SHBC Day 3 will be at the new LKC School of Medicine Clinical Sciences Building (Novena Campus).
SHBC 2016 ATTENDEES’ PROFILEBreakdown By Professions
SHBC 2016 ATTENDEES’ PROFILEBreakdown of Participating Institutions
01
ABOUT SHBCOrganised by The National Healthcare Group (NHG), The Singapore Health & Biomedical Congress (SHBC) is the Largest and Most iconic Healthcare & Scientific Congress in Singapore. Over the years, it has firmly established itself as the leading Congress with the most up-to-date content! Each year, it attracts close to 3,500 delegates from Singapore and the region including Australia, Japan, Korea, Russia, Sri Lanka and United Kingdom.
The Congress provides a comprehensive and relevant platform for Healthcare Community Professionals consisting of Doctors, Specialists, Medical Industry Experts, Clinicians, Nurses, Research Scientists, Academics and Allied Health Professionals. Stakeholders meet, share and network with the common goal of providing the highest quality of healthcare to patients and the community through an exchange of exciting ideas, experiences and best practices among speakers and delegates.
SHBC 2017 is a must-attend exciting platform for all stakeholders in the healthcare industry. Showcasing high-quality content from overseas industry experts and local specialist speakers, this year's theme "Transforming our Health Ecosystem" will inspire all healthcare professionals to transform our healthcare system to meet the evolving needs of the population.
As the nation transits from the strategic planning to the execution phase, SHBC is at the forefront of this shift towards transformation of our healthcare system. With the recent restructuring of Singapore's healthcare clusters, we are excited to welcome new members into the NHG family. Find out how the rest of the newly-formed clusters will impact you at SHBC!
Impressed with the exposure gained from SHBC, exhibitors raved about the traffic generated to their booths as a result of new initiatives. With expectations exceeded, prospective exhibitors can look forward to a high ROI with welcome perks and unique incentives not found at other congresses!
6%
5%
1%
6%
75%
2%
1%
4%
Academic Institutions in Singapore
Alexandra Health
Jurong Health Services (JHS)
MOH Holdings
National Healthcare Group (NHG)
National University Hospital (S)
Singapore Health Services (SingHealth)
Others
Admin
Allied Health Professionals
Doctors
Lecturers / Trainers / Educators
Mohos / Residents
Nurses
Others
Students
18%
23%
20%
1%
6%
25%
2%
5%
CONGRESS SCHEDULE
Wednesday, 11 Oct 2017 (Set-Up Day)
Thursday, 12 Oct 2017 (Day 1)Opening CeremonyScientific Competition Awards PresentationKeynote SessionsSymposia 1 to 3 with Plenary SessionCelebratory Dinner
Friday, 13 Oct 2017 (Day 2)Breakout SessionsPecha Kucha Presentation
Saturday, 14 Oct 2017 (Day 3 Half-Day)Primary Care Forum & Dermatology SymposiumTable Top Exhibition
PROGRAMME HIGHLIGHTS
Crisis Care in DiabetesEmpathy MedicineEye InnovationGastroenterologyGeriatric MedicineHigh Tech MedicineInfectious DiseasesMental HealthObesity ManagementPersonalised MedicinePopulation Health 2017Primary Care Forum 2017
SHBC 2017 EXPECTEDATTENDEES’ PROFILE
Allied Health ProfessionalsCliniciansEducatorsGeneral Practitioners (GPs)Healthcare StudentsNursesResearchersSenior Management StaffSpecialists
SPECIAL INTEREST GROUP
Design ThinkingOrganisational DevelopmentMotivational Interviewing
WHO SHOULD EXHIBITIN SHBC 2017
Medical Equipment CompaniesMedical Devices CompaniesPharmaceutical CompaniesPublication and Information ProvidersWellness and Fitness CompaniesTertiary InstitutionsAll Other Healthcare Stakeholders
WHY YOU SHOULD SPONSOR AT SHBC 2017!
Take this opportunity to enhance your organisation’s brand among our pool of more than 3,500 clinicians, nurses, healthcare professionals, research scientists, academics and industry experts from Singapore and the region.
BENEFITS OF SPONSORING & EXHIBITING: Raise awareness and attain maximum exposure of your brand & products Many opportunities to network with industry professionals Ability to exchange contacts of delegates through mobile app
TAP INTO OUR COMPREHENSIVE MARKETING PROGRAM: All sponsors’ logo will be hyperlinked and featured in the SHBC website
SHBC 2017 HIGHLIGHTS
02
MOBILE APP ADVERTISING
03
1
Strategic high-exposure advertisement placement
2
Premium advertising spot with maximum visibility
3
Guaranteed appeal to high number of SHBC Delegates
4
Drive high traffic to your booths onsite or company website
5
Exchange valuable network and contact information with delegates
5 VALUE-ADDED BENEFITS OF MOBILE APP ADVERTISING
THE ENHANCED SHBC MOBILE APP IS JAM-PACKED TO MAKE THE CONGRESS EXPERIENCE COMPLETE!
Since SHBC made the commitment to go green without a programme guide, the SHBC Mobile App is fast becoming one of the key features of SHBC. Introduced in 2014, it has evolved into a must-download for all delegates to make their congress experience complete. Meeting the high standards delegates have come to expect, the mobile app prides itself to be ‘informative, fast and user-friendly’. As a one-stop information platform, the enhanced SHBC 2017 mobile app will be downloaded by SHBC delegates as it is a key information hub with access to the conference agenda, full session details, speakers’ biographies and all other important congress information.
Grab your chance to book the most prominent chance to showcase your company in the largest healthcare congress in Singapore! Book now as airtime is limited on a first come first served basis!
Maximise visibility through one of the 3 Effective Sponsorship Opportunities through the Mobile App:
1. Home Page Advertisement2. Banner Advertisement3. Push Notification Alerts
SHBC 2017 SPONSORSHIP PACKAGES
04
MOBILE APP PACKAGES
.01HOME PAGEADVERTISEMENT
Two seconds rotating advertisement on home page
Advertisement is linked to your company website
Company details listed on the SHBC website & mobile app
.02BANNERADVERTISEMENT
Two seconds rotating banner advertisement
Advertisement featured at the bottom of each section of the mobile app
Advertisement is linked to your company website
Company details listed on the SHBC website & mobile app
.03PUSH NOTIFICATIONALERTS
Two daily onsite alerts
Alert is linked to your company info on the mobile app
Company details listed on the SHBC website & mobile app
05
.06CRYSTAL PREMIUM
Acknowledgment of Company Name, Logo & Hyperlink on SHBC website
Logo Acknowledgement on SHBC: a. Marketing Collaterals b. Website Footer c. Mobile App d. Opening Ceremony Holding Slides
Mobile App Advertisement: a. Home Page Advertisement b. Banner Advertisement c. Push Notification
Company details listed on the SHBC website & mobile app
Sponsorship mention at Opening Ceremony One Exhibition Booth (3m(L) x 3m(W) x 2.5m(H) Shell Scheme)
Two Exhibitor Passes (worth SGD40)
One Appreciation Dinner Ticket
One Congress Pass (worth SGD440)
.04DIAMOND PREMIUM
Acknowledgment of Company Name Logo & Hyperlink on SHBC website
Logo Acknowledgement on SHBCa. Marketing Collateralsb. Website Footerc. Mobile Appd. Stage Backdrope. Congress Banners & Signagesf. Opening Ceremony Holding Slides
Mobile App Advertisement:a. Home Page Advertisementb. Banner Advertisementc. Push Notification
Company details listed on the SHBC website & mobile app
Sponsorship mention at Opening Ceremony
Two Exhibition Booths (3m(L) x 3m(W) x 2.5m(H)
Shell Scheme each)
Priority selection of location
Four Exhibitor Passes (worth SGD80)
Two Appreciation Dinner Tickets
Two Congress Passes (worth SGD880)
.05SAPPHIRE PREMIUM
Acknowledgment of Company Name, Logo & Hyperlink on SHBC website
Logo Acknowledgement on SHBC: a. Marketing Collaterals b. Website Footer c. Mobile App d. Congress Banners & Signages e. Opening Ceremony Holding Slides
Mobile App Advertisement: a. Home Page Advertisement b. Banner Advertisement c. Push Notification
Company details listed on the SHBC website & mobile app
Sponsorship mention at Opening Ceremony One Exhibition Booth (3m(L) x 3m(W) x 2.5m(H) Shell Scheme)
Two Exhibitor Passes (worth SGD40)
One Appreciation Dinner Ticket
One Congress Pass (worth SGD440)
SHBC 2017SPONSORSHIP PACKAGES
06
.07FREEMIUM LUNCH & TEA-BREAK TALKS
A 90mins lunchtime talk in hall for all delegates in conjunction with SHBC 2017
Morning and Afternoon Tea-Break sessions (30mins each) - Day 2 Morning only
Logo Acknowledgement on SHBC: a. Website Footer b. Mobile App c. Other appropriate marketing materials
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
100 chairs, AV equipment and stage platform provided
Exhibitors are advised to do their own pre‐event publicity to get attendees to register for SHBC before attending the talks. Exhibitors to bring their own onsite marketing collaterals such as Pull‐Up Banners etc
.08NETWORKING LUNCH
Tent cards acknowledgement during lunch (90mins) “With Compliments from <Sponsor’s Name>”
Opportunities to distribute your corporate brochures near the coffee & tea stations
Logo Acknowledgement on SHBC: a. Website Footer b. Mobile App c. Other appropriate marketing materials
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
.09NETWORKINGTEA-BREAK
Tent cards acknowledgement during 2 tea-breaks (30mins each) “With Compliments from <Sponsor’s Name>”
Opportunities to distribute your corporate brochures near the coffee & tea stations
Logo Acknowledgement on SHBC: a. Website Footer b. Mobile App c. Other appropriate marketing materials
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
07
.12SHELL SCHEMEEXHIBITOR BOOTH(Premium)Save SGD3,000!
One Exhibition Booth: 3m (L) x 3m (W) x 2.5m (H)
Each booth comes with: a. One lockable cabinet b. Two chairs c. One power point d. One wastepaper basket
Booth allocation is on a first-come, first-served basis
Four Exhibitor Passes (worth SGD80)
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
Mobile App Advertisement (worth SGD4,500): a. Home Page Advertisement b. Banner Advertisement c. Push Notification
.10CONGRESS LANYARD & BADGE
Company logo printed in on Congress Lanyard
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
Exclusive to first-come first-served sponsor
.11SHELL SCHEMEEXHIBITOR BOOTH(Basic)
One Exhibition Booth: 3m (L) x 3m (W) x 2.5m (H)
Each booth comes with: a. One lockable cabinet b. Two chairs c. One power point d. One wastepaper basket
Booth allocation is on a first-come, first-served basis
Four Exhibitor Passes (worth SGD80)
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
SHBC 2017SPONSORSHIP PACKAGES
08
.13TABLE TOP EXHIBITOR(Basic)
Standard size table 1.8m x 0.6m
One table skirting & table cloth
Two chairs
One power point
Two Exhibitor Passes (worth SGD40)
Company details listed on the SHBC website & mobile app
.14TABLE TOP EXHIBITOR(Premium)Save SGD3,000!
Standard size table 1.8m x 0.6m
One table skirting & table cloth
Two chairs
One power point
Two Exhibitor Passes (worth SGD40)
Two Congress Passes (worth SGD880)
Company details listed on the SHBC website & mobile app
Mobile App Advertisement (worth SGD4,500): a. Home Page Advertisement b. Banner Advertisement c. Push Notification
.15SHBC WEBSITEBANNERS
Company details listed on the SHBC website & mobile app
09
SHBC 2017SPONSORSHIP PACKAGES
.18GLASS DOOR STICKERS ADVERTISING
Double-sided Stickers – 2.0m (H) x 0.6m (W)
Includes printing and installation
Foyer 1 - 6pcs (up to 5 sets) Foyer 2 - 4pcs (up to 9 sets)
Not applicable for MAX Atria
Exclusive to first-come first-served sponsor
Sponsor to send final design by 31 July 2017
.16PREMIUM EXHIBITORBOOTH LOCATION
Selection of Premium Exhibitor Booth location
Exclusive to first-come first-served sponsor
This is an add-on offer only for exhibitors with a Shell Scheme Booth or Table Top
.17ADVERTISING SPACEBEHIND BOOTH(Exclusive to BoothExhibitor)
Availability of advertising space at the visible back panels of exhibitor booths
This is an add-on offer only for exhibitors with a Shell Scheme Booth
10
.19FLOOR STICKERSADVERTISING
10pcs footsteps stickers 1.0m x 1.0m
Includes printing and installation
Exclusive to first-come first-served sponsor
Sponsor to send final design by 31 July 2017
.20PILLAR WRAP
Includes printing and installation
Exclusive to first-come first-served sponsor
Sponsor to send final design by 31 July 2017
Ideal for exhibitors without an onsite booth presence but wish to gain visibility
.21MOBILE CHARGINGSTAND DISPLAY(32 inch TV)
Branding on 32 inch TV
Branding on mobile charging stand display
Includes printing and installation
Exclusive to first-come first-served sponsor
Sponsor to send final design by 31 July 2017
Video or picture format for looping purposes to be provided by the sponsor by 31 July 2017
.24EXHIBITION RAWSPACE
9, 12, 15 or 18 sqm
Stand construction at Exhibitor’s cost
Organiser to approve booth layout before construction
Company brochures/leaflets can be put beside the posters
.22PULL-UP BANNER
Pull-Up Banner to be done at Sponsor’s cost
Rights to place Pull-Up Banner at MAX Atria at agreed location with Organiser
Ideal for exhibitors without an onsite booth presence but wish to gain visibility
Company brochures/leaflets can be put beside the banners
.23SELF-STANDING A1POSTERS
Self-Standing A1 posters to be done at Sponsor’s cost
Rights to place Self-Standing A1 posters at MAX Atria at agreed location with Organiser
Ideal for exhibitors without an onsite booth presence but wish to gain visibility
Company brochures/leaflets can be put beside the posters
11
SHBC 2017SPONSORSHIP PACKAGES
12
.25OVERHEAD HANGING BANNER
Overhead Hanging Banner to be done at Sponsor’s cost
At Exhibition Hall 1A only
Includes installation only
Exclusive to first-come first-served sponsor
.26DIRECTIONAL SIGNAGE ADVERTISING
Sponsor to discuss with Organiser Advertising Type
Exclusive to first-come first-served sponsor
.27BRANDING ON CONGRESS BAG
Company Logo printed on Congress Bag given to ALL Delegates
Sponsor to provide company logo by 31 July 2017
Exclusive to first-come first-served sponsor
SUMMARY OFSPONSORSHIP BENEFITS
13
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01. Mobile App Home Page Advertisement
02. Mobile AppBanner Advertisement
03. Mobile AppPush Notification Alerts
04. Diamond Premium x2 x4 x2 x2
x1 x2 x1 x1
x1 x2 x1
x2
x2
x2
x2
x2x4
x2
x2
x4
x1
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05. Sapphire Premium
06. Crystal Premium
07. Freemium Lunch & 2 Tea-Break Talks
08. Networking Lunch(Day 1/Day 2)
09. Networking Tea Break(Day 1/Day 2)
10. Congress Lanyard& Badge
11. Shell SchemeExhibitor Booth (Basic)
12. Shell SchemeExhibitor Booth (Premium)
13. Table TopExhibitor Booth (Basic)
14. Table TopExhibitor Booth (Premium)
15. SHBC Website Banner
PACKAGES
ITEMS
14
27. Branding on Congress Bag
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16. Premium ExhibitorBooth Location
17. Advertising SpaceBehind Booth
18. Glass Door StickersAdvertising
19. Floor StickersAdvertising
20. Pillar Wrap
21. Mobile Stand Display(32 Inch TV)
22. Pull-Up Banner
23. Self-StandingA1 Posters
24. Exhibition Raw Space
25. Overhead HangingBanner
26. Directional SignageAdvertising
PACKAGES
ITEMS