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12 - 15 April 2016 | Singapore Expo

Post Show Report

Food&HotelAsia

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6 specialised exhibitions held within 1 event providedattendees with a complete and unparalleled experience.

874chefs and judges

@ FHA Culinary Challenge

is FHA recognised as Asia’s leading & most comprehensiveinternational food & hospitality trade event?

Food&HotelAsia2016 (FHA2016) ended on a high note, reaffirming its position as Asia’s largest most comprehensive trade show.Encompassing six specialised exhibitions, namely FoodAsia, HotelAsia, Bakery&Pastry, HospitalityStyleAsia, HospitalityTechnology and SpecialityCoffee&Tea, FHA2016 in totality provided trade buyers from across Asia with a diverse yet in-depth range of products and services.

Spanned across 10 halls and over 4 days, FHA2016 welcomed 71,844 trade attendees from 106 countries/regions breaking its own records in the number of exhibiting staff, visitors, media and participating countries.

22,724Exhibiting staff

47,630 international Visitors

389 Conference Speakers

& Delegates

227international media

3,189exhibitors

Asia’s leading & most comprehensive international food & hospitality trade eventWe answer the Why, Who, Where, What, How & When

FHA2016 garnered an impressive 1,487 media articles from both print and online media groups, with a total attendance of 227 international media representatives from 23 countries / regions.

Extensive International Media Coverage

WHY

Algeria, Argentina, Australia, Austria, Belgium, Canada, China, Cyprus, Czech Republic, Denmark, France, Germany, Greece, Hungary, Indonesia, Iran, Italy, Japan, Korea, Malaysia, Mexico,

Morocco, Netherlands, New Zealand, Philippines, Poland, Portugal, Singapore, Spain,Sri Lanka, Switzerland, Taiwan, Thailand, Turkey, UK, USA

FHA2016 attracted group pavilions from around the world.Occupying 97,000 sqm, FHA2016 broke yet another one of its own record in terms of exhibition size and number of exhibitors, sealing its position as Asia’s unrivalled sourcing and networking platform for the food and hospitality industries.

were the visitors at FHA2016?WHORecord breaking number of 47,630 trade visitors from around the world gathered at this one stop sourcing platform to makepurchases, acquire contacts, network and get inspirations. This is an increase of almost 8% as compared to FHA2014.

SoutheastAsia

Oceania Europe

Middle East Rest ofWorld

67.7%3.95% 2.8%

0.9% 1.3%Rest of

Asia

23.35%

Country breakdown of overseas visitors

Trade visitors came from various food and hospitality industries ranging from foodservice establishments, hospitality & tourism sectors, importers, manufacturers, retailers and government agencies. Below is the breakdown of the company activities.

Key decision-makers, specifiers, purchasers, and end-users congregate at this biennial event to source for new and / or alternative products, meet existing suppliers, establish new distribution channels, gather market information and acquire skills. A total of 64 local and overseas group delegations also enjoyed dedicated efforts extended to them so that they can maximise their time spent at FHA2016.

Trade buyers at FHA2016 include:

MAIN ACTIVITIES NO. OF VISITORS

Academic / Training Institute 1,036

Airline / Cruise Liner / Rail 343

Bakery / Confectionery 2,694

Bar / Pub / Café / Fast Food / Restaurant 12,125

Convenience Store / Grocery Store / 1,204Supermarket / Hypermarket

Country Club / Hotel / Resort / 3,791Serviced Apartment / Attractions

F&B and Hospitality Management 3,901Service / Consultancy

Food & Drinks 5,904

Government Agency / Trade Association 1,193

Healthcare 118

MAIN ACTIVITIES NO. OF VISITORS

Hospitality Equipment & Supplies 1,206

Hospitality Equipment & Supplies / 1,955Wine & Spirits Related Accessories & Equipment

Institutional Catering 1,279

Interior Design / Furnishing 375

IT / Telecommunications 503

Logistics - F&B / Wines 598

Property Development & Management 376

Spa and Wellness / Fitness Centre 67

Specialty Food 435

Wine / Spirits / Alcoholic Drinks 607

Others 2,922

Breakdown by company activities

MAIN JOB FUNCTIONS NO. OF VISITORS

Corporate Management 13,421(Owner / Proprietor / President / CEO / MD / GM)

Finance / Administration / Human Resource 2,419

IS / IT 529

Purchasing 4,045

Sales / Marketing / Business Development 10,914

Chef (eg Chef de Partie, Commis, etc) 1,993

Executive Chef / Chef de Cuisine / Sous Chef 1,810

Kitchen Assistant 484

Kitchen Operations / Management 606

Patissier / Baker 1,316

Barista 411

Bartender / Mixologist 155

General Service Staff 447

F&B / Catering Management 1,658

MAIN JOB FUNCTIONS NO. OF VISITORS

Front Office 231

Housekeeping 235

Sommelier 62

Academia 638

Architect / Interior Designer / Visual Display 354

Brewer 53

Coffee Roasters 156

Consultant 949

Food Technologist / Dietician 894

Media Representative 100

Operations / Maintenance / 2,065Production Management

Quality Management / Research & Development 180

Security Management 86

Others 1,419

Breakdown by job functions

TOTAL 47,630

ABR Holding Limited

Accor Hotels

Aeon Asia

Ascott InternationalManagement

Association Of PurchasingManagers Of Hotels AndRestaurants Of The Philippines

Best Western

Big C

Breadtalk Group

Cathay Pacific Catering Services

CEC Catering

Chef Association Of Malaysia

Dunkin Brands

Emirates Flight Catering

Fairmont Hotel

Food Caterers AssociationOf The Philippines

Highland Coffee

Hilton Worldwide

Hong Kong FoodProfessionals Association

Indian Culinary Forum

Intercontinental HotelsGroupIsmaya GroupISS Catering ServicesKentucky Fried ChickenLaugfs HoldingsLotte MartMalaysian F&B ExecutiveAssociation

Marriott International

Marrybrown

Maxims Caterers

McDonald’s

Melco Crown Entertainment

Paradise Group

Pedas Halal Park Distribution

Penang Chef Association

Select Group

Singapore Airlines

Starbucks Coffee Company

Starwood Asia Pacific HotelAnd Resorts

Tesco

The Coffee Bean & Tea Leaf

The Dairy Farm Company

The Lo & Behold Group

The Minor Food Group

The Ritz Carlton

Theodore InternationalThailand

Transasia Catering Services

Tri-Arc Enterprises

Tunglok Group

TWG Tea

Unilever Asia

Unlisted Collection

V&K Inter Group

Vanguard Hotels

Vietnam Air Catering Services

Wolfgang Puck World ClassConcepts Corp

Wyndham Hotel Group

X5 Retail Group

Y E S F&B Group Pte Ltd

Ya Kun International Pte Ltd

YTC Hotels Limited

YTL Hotels & Properties

were the visitors’ areas of interestWHERETrade visitors have consistently chosen FHA as the sourcing platform in Asia. Here is a breakdown of their product interests.

Bar / Kitchen Counters and Accessories

Catering / Foodservice Equipment

Cleaning / Washing / Waste Disposal

Dispensing Machines - Beverages / Drinks / Food

Food Preparation Equipment and Accessories

Food Processing / Cooking Equipment and Accessories

Ice Making Machines

Ice Cream Making Machines

Laundry Equipment and Accessories

Pest Control Services

Refrigeration / Cold Storage

Stainless Steel Cookware

Storage Equipment

7,512

8,154

5,311

5,664

9,496

9,128

4,647

5,034

3,064

3,209

6,236

5,035

6,266

Accounting / Billing / POS

Computer Hardware / Technology Services

Database / Customer Relationship Management

Energy Management Systems

Hospitality Management Systems

In-room Technologies / Entertainment

Mobile Enterprise Solutions

Retail Solutions

Security Systems

Telecommunications / Internet

4,415

3,417

3,673

2,265

3,753

2,090

2,675

3,129

2,425

2,428

Beer / Cider / Stout

Beverages

Canned / Processed Food

Chilled / Frozen Food

Chocolates / Pralines

Sweets / Confectioneries / Snacks

Dairy Products

Disposable Packaging

Drinks (Non-Alcholic)

Fine / Specialty Food

Food Ingredients

Fresh Fruits / Vegetables

Halal Food

Instant Coffee / Tea

Meat and Poultry

Organic / Health Food

Seafood

Staple Food

7,406

14,517

9,029

11,849

10,057

10,615

11,360

8,825

8,813

10,215

16,228

8,669

8,884

6,578

8,888

8,671

9,136

4,357

Bakery / Pastry Utensils

Bakery Ingredients

Bakingwares

Ice Cream Making Machines

Ovens

Packaging

Preparation Equipment and Accessories

Processing Equipment and Accessories

Refrigeration

Storage Equipment

9,482

10,004

6,060

5,636

7,120

8,208

6,712

6,301

5,882

5,809

Bathroom Fittings / Supplies

Beds / Beddings

Cutlery

Electrics and Lightings

Furniture and Furnishings

Guests Amenities

Housekeeping Supplies / Services

Kitchen Accessories

Outdoor Furniture and Fittings

Spa and Fitness Equipment / Supplies

Tableware

Uniforms

2,615

2,330

4,220

2,734

3,469

2,727

2,886

5,483

2,495

1,842

3,915

3,580

Bar Equipment and Accessories

Capsule Machines

Coffee Beans

Coffee Brewing Equipment

Coffee Grinders

Coffee Pods / Capsules

Coffee / Tea Dispensers

Disposable Paper Products

Espresso Machines

Roasting Equipment

Speciality Teas

Tea Bags

Tea Leaves

Cleaning Solutions

5,536

3,564

6,472

5,843

4,594

3,318

4,112

3,565

4,666

3,458

4,047

4,400

4,194

2,994

WHAT

Exhibitors Quotes Visitors Quotes

other events, workshops &competitions were held at FHA2016

did the exhibitors & visitors see the show

“Key profiles for us at FHA2016 were industrial

grade food manufacturers, R & D labs and huge

central kitchens, whom we met at the show! It was a

great networking event with our customer base

from Indonesia and Malaysia!”

Hidehiro Kajiwara, Kajiwara Inc.

“FHA always helps us in successfully creating the

first touch point with our potential customers and

FHA2016 was again successful for us in

generating great leads!”

Dean Ng, Aalst Chocolate

“We seek to educate the regional markets with our

new bread and artisan bakery varieties through

FHA and particularly this year has been exciting

since our products received a lot of interest from

Indonesia, Thailand, India and Vietnam. FHA is

truly international!”

David Tan Lye Hock, PAR International

“As our company becomes a regional player, FHA

is the perfect event to reach out to new markets

such as Myanmar, Sri Lanka and Vietnam,

especially to meet new project owners in these

countries whose projects will be operational in

next two years. I always appreciated seeing

hoteliers / restaurateurs visiting FHA to

understand and update with upcoming F & B

technologies and FFE for their projects. I am

looking forward to participating at FHA2018!”

CB Tan, Sia Huat

“At FHA2016 our new product lines received great

reception, with ‘Bullet Roaster’ stealing the

limelight. Delighted to see buyers from Malaysia

and Vietnam loving the show and our solutions!

Looking forward!”

Ross Bright, Spinelli

“SMF prides itself on its capacity to facilitate businesses in expanding their international footprint.

Food&HotelAsia is a fantastic platform for all players of the F&B and hospitality industry around the

world to converge. Singapore is well-poised to tap into the growing trend where more Asian consumers

now look into quality and innovative products. We are therefore pleased to have once again led the

FHA2016 Singapore Pavilion which saw more than 100 Singapore companies joining us to showcase a

range of home-grown, innovative products.” Lam Joon Khoi, Singapore Manufacturing Federation

“Absolutely happy with the show as we realised

our objectives – meeting existing and potential

new customers! As for the continued perfor-

mance and growth for New Zealand’s firms in this

sector, FHA is a must go show for us!”

Tony Robinson, New Zealand Trade & Enterprise

“There is a lot of advanced and new technology in

many new equipment. This show saves time not

having to travel to many countries instead. Best

show as compared to other food shows I have

attended. This is also a very important event for my

company which purchases kitchen equipment for

many restaurant owners.

G. Unnikrishna Pillai, S.G. Equipments andMachines Pvt. Ltd., India

“I always visit FHA as there are many new things to

see each edition. It is a good platform for me to

learn more about the market and to meet my

business partners such as Dolphin, Scotsman and

Sirman. This year, I am pleased to have met new

suppliers at the show and will be bringing new

products to distribute in Vietnam.”

Tran Van Tien, Hung Thinh Phat, Vietnam

“I have been a regular visitor for the past years.

Great experience, seeing many different brands

& products showcased - great potential for

restaurant owners to improve their equipment.”

M. Sabir Mappakaya, AMUZ Gourmet Restaurant, Indonesia

“This show is better than the last as I saw more

manufacturer representatives present (and not

just represented by their local agents). This is

especially important as we have projects all

round the world. This shows that the manufac-

turers are giving a lot of weightage to this event. I

plan to have more members of team visit

FHA2018. ”

Pastry Lai, Hospitality Purchasing GroupHK Ltd, Hong Kong

“I have been to so many hospitality industry-related

exhibitions in the world and I believe that FHA

expanded its wings to serve its visitors with more

ventures and supporting the industry in every

means and has come to another level in a better

way by becoming a giant in its kind”.

Mr Amodya Alwis, Jayasara Enterprises (PVT) LTD,

Sri Lanka

“The Association of Purchasing Managers of Hotels

and Restaurants of the Philippines has always been

a loyal patron of FHA since the early years of its

establishment. We are excited that the show is

expanding in 2018! With HotelAsia at another

venue, it will be more focused and convenient when

we are sourcing for equipment. We will pre-plan

our trip and spend an equal amount of time at each

venue.”

Gene Rono, Association Of Purchasing Managers Hotels And Restaurants of The Philippines

HOW

Adding to the excitement on the show floor was the string of top-notch competitions, workshops, conferences, and seminars.These activities enriched attendees’ show experiences, by giving them opportunities to acquire new knowledge, pick up useful tips, learn new skills, generate business ideas, and engage in fruitful discussions and sharing.

Culinary ChallengeFHA

Competitors around the region gathered at this biennial international culinary competition to compete and network with each other. Judged by a distinguished¬ panel of judges, winners for various challenges from Individual Challenge, Gourmet Team Challenge, and the first Sweet High Tea Challenge were crowned.

Top baristas from Hong Kong, Indonesia, Japan, Malaysia, Sri Lanka, Taiwan, Thailand and Vietnam put forth their best performances to a panel of distinguished judges. Sam Tan Sze Yuin from Malaysia was named the champion. 1st Runner Up was Wong Ka Chun, Benny from Hong Kong and 2nd Runner Up went to Tomoko Yamamoto from Japan.

A series of related courses, covering topics on barista skills, brewing, sensory skills, roasting, tea menu and tea blending, was held alongside SpecialityCof-fee&Tea2016. The well-received courses attracted professionals who were keen to improve their skills and learn more about topics related to their field of business.

A highly accredited competition that attracted teams from around the region. Team Singapore was crowned champion with the Malaysia and India being the 1st and 2nd Runner up respectively. World-famous French Pastry Chef Pierre Herme sat on the APC panel as the International President of the Jury.

Attendees were able to conveniently source for quality Halal-certified F&B products; be matched with and directed to exhibitors according to their business needs; and enquire about Halal qualification for their businesses at the one-stop Halal Supermarket that was held at FHA for the first time.

Also new at FHA2016 was the 9 recommended Self-Guided Trails that mapped out exhibitors with selected on-demand products. Categories featured were Dairy, Gelato / Ice Cream, Halal Food & Beverages, Health & Organic, Hospitality Essentials, Meat & Poultry, Packaging Equipment, Productivity Booster and Seafood.

The 3-day action-packed FHA International Conference played host to close to 400 attendees, who had an amazing learning and networking experience through masterclasses, site visits, networking sessions, power-packed panel discussions, useful user case study presentations and interactive roundtable discussions.

Also held for the first time, the bracketed single-elimination CTI Latte Art Duel @ FHA2016 was jointly organised by UBM SES and coffee, tea & i. Wong Stephen Cullamat from Singapore’s Park Hotel Alexandra emergedas champion.

Self-GuidedTrails

FHA2016

WHEN 2 Venues. 1Mega Show

An extensive and complimentary Loop Shuttle Bus Service between the 2 venues will be provided.

Purchasers’Village

KnowledgeTheatre

FHA InternationalConference

GelatoFeature

FHA International Conference(MAX Atria, Level 2)Individual Challenge -

Practical Hot Cooking Individual Challenge - Plated Food Display

Hall 9 Hall 8

Hall 7

Hall 6Hall 5 Hall 4 Hall 3

Hall 2

Hall 1

Join us at Asia’s leading & most comprehensive international food & hospitality trade show

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24 - 27 April 2018

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