112014 fp womeninbusiness

WomeninBusiness

A supplement to November 20, 2014

2 • WOMEN IN BUSINESS • NOVEMBER 20, 2014

Sue Stuhl, town of Farragut Parks andLeisure Services director, has worked forthe Town for 23 years.

“I’ve always worked in my adult life andeven in my teenage life, so this is just a nat-ural progression for me to be in the workforce,” Stuhl said.

She feels every woman has to decidewhat is right for her.

“For those like me, who made a con-scious decision to work after having chil-dren, it’s important … obviously there’s afinancial gain involved in it, but for methere’s a professional gain, there’s some-thing I needed to do for myself. I needed tobe out in the community working, produc-ing, and so it was important for me,” saidStuhl.

She thinks if females are able to makethe decision to work, especially after hav-

ing children, that it provides them with anadvantage. At a later time it may be hard-er to enter, or re-enter the workforce.

“Having a fairly equal workforce of menand women is a great thing. I think menand women do work differently … and Ithink there is a real advantage of having abalance between the two in order to get allof the perspectives that you need in thebusiness world or the community, public,private, or whatever it is,” she added.

Although Stuhl appreciates the recogni-tion that working women are receiving, shehopes that one-day “having women in theworkplace is a norm … equal pay is obvi-ously another issue. It’s getting better, butit’s still an issue.”

City of Knoxville Mayor Madeline Rogero

Women in the workforce may seem like a topic of the

past, but the rising number of women in prominent

positions is not something to overlook. As the numbers

continue to rise and ratios of men-to-women find

equilibrium in the office, the success of women

in the workplace is visible on numerous levels.

Women in the workforce

See WOMAN on Page 3

WOMEN IN BUSINESS • NOVEMBER 20, 2014 • 3

As President of the Farragut West KnoxChamber of Commerce for the past 15years, Bettye Sisco interacts with hun-dreds of business owners. Her expertisein marketing, conflict management andcommunication skills are valuable tothose taking advantage of her knowledge.

Many dream of owning their own busi-ness and have unique ideas, but aren’tsure where to begin. “Set a plan;research and study it to determine thebest organization for it. Stick with thatthe best you can,” Bettye advises.

“Never forget the plan, but be aware change will inevitably happen. Be prepared to make those changes.Promote your business. Make businesscalls in person and utilize social media,but never forget the power of face to facebusiness calls,” she adds.

For more information about startingyour business, in Farragut call BettyeSisco at 865-675-7057 or visit www.farragutchamber.com.

Valuable advicefrom the ChamberPresident

BettyeSisco

Farragut West Knox

Chamber of Commerce

President

Farragut Business Alliance

Executive DirectorPresident

of the Farragut Business Alliance, DarlaBerdal and Allison Sousa make it theirmissions to serve the area’s businesscommunity. Darla wears multiple hatsas an FBA volunteer who also worksfull-time for Myers Bros. Holdings andCornerstone Realty. Sousa is a part-time employee of the FBA who alsoruns her own small business.

Both ladies work with the all-volun-teer FBA board of directors to accom-plish its mission of “advocating for theFarragut business community in thepublic policy and other processes andpromoting those businesses and theTown through ‘Shop Farragut’ brandingand community events.” Whether it’spublicizing or gathering input about apotential ordinance, mentoring a newbusiness, planning a community event,or drawing shoppers to the area, theseladies lead the way in helping improvethe business climate and increase salestax dollars to support the outstandingquality of life in Farragut.

AllisonSousa &

Darla Berdal

agrees and recognizes how important itis to maintain balance in all parts of life.

She believes this advice should over-lap between working women and men.

“Women and men [need to] find thebalance in their lives … particularly if

you have a family. You have to find thatbalance to be able to put in a good day’swork and, at the same time, provide theattention and care a family needs, andtake time for yourself as well,” Rogerosaid.

“It is important to take time, scheduletime with friends and family. I personal-ly, even as mayor, I like to go to my

grandchildren’s events … you have toput that into your calendar. If you have ajob that’s got that kind of flexibility, Ithink it’s important to schedule it in,”Rogero said.

She is not surprised at the number ofwomen in the workforce, and that thenumber continues to grow, because ittakes two incomes for a family. Women

are choosing to balance work, family andlife.

According to Rogero, “Being mayor isrewarding. I always say ‘I love my job,’ Ilove being mayor because I get to workwith so many great people across ourcommunity. The challenge is that thesegreat people don’t always agree!”

WomanFrom page 2

President andexecutive director


Top Performing Individual Award forTennessee at the company’s annual“Family Reunion” convention in 2014along with being named to the top 5 indi-vidual agents in the Southeast Region.

Judy represents single family houses,condos, lakefront and mountain proper-ties, and the development of subdivisions.Judy is a Luxury Homes agent and hasbeen involved in the sale of 15 homes val-ued at over $500,000 each in 2014. Shehas 24 years experience in the real estateindustry. Teasley has closed over $17,500-,000 in sales volume, according to BrokerMetrics, amounting to 56 units in 2014. In2013 Judy was named the top individualagent in Tennessee by Keller Williams,and also named the number one individ-ual agent in Tennessee by Real Trends.Judy says her success is based on her for-mer clients and their referrals and is for-ever grateful. Keller Williams Realty 865-694-5904 or 865-599-9500.

JudyTeasley

Keller Williams

Realty

Realtor

Healthy, quality plants for all seasons –Stanley’s Greenhouses, Garden Centerand Plant Farm, a local, family ownedand operated farm business servingKnoxville and the surrounding area forgenerations, offers customers healthy,quality plants for all seasons. Three work-ing generations of the Stanley family helpcustomers select the best plants for theirhome, office or gardens. “Indoor plantsare excellent air quality enhances andhelp remove dangerous toxins from theair,” said Lisa Stanley. “Whimsical FairyGardens or dish gardens for home oroffice are very popular too. For the holi-days we have 12 or more varieties of thetraditional poinsettias; Cyclamen whichbloom throughout the winter months,Christmas cactus, greenery, trees andshrubs. And since we grow most of whatwe sell we don’t have to charge sales taxon the plant materials we sell!”

Open seven days a week at 3029Davenport Rd, Knoxville. For informationcall 865-573-9591 or visit www. stanleysgreenhouses.com.

Family owned andoperated farm

Lisa Stanley

Stanley’sGreenhouses,

Garden Center &Plant Farm

Owner

Having grown up ice skating, NadiaKogeler, General Manager at Cool Sports,Home of the ICEARIAUM brought awealth of experienced knowledge withher when she joined the sports facility.While in college she managed the OhioUniversity recreation program andholds a masters degree in recreationalmanagement.

Nadia, also a working mom with twoyoung sons says, “I am very fortunate tobe running a facility like Cool Sports. Itinspires me. When something inspiresyou it encourages you to work and it’salways worth doing. This position hasopened up many doors and allowed me tomeet so many wonderful people. It’s real-ly been a blessing.”

Her advice to other women is, “Dowhat you love and love what you do. Itmakes it easy to do.”

Cool Sports is located at 110 SouthWatt Road Farragut. Call 865-218-4500 or visit www.coolsportstn.com.

Do what you love,love what you do

Judy Teasleyreceived the distinguished

NadiaKogeler

Cool Sports, Home of the

ICEARIAUM

General Manager

Liquor storeexpansion almost complete

Farragut Wine & Spirits owners Robinand David Purvis hope the store’s expan-sion will be completed the first week ofDecember. If so, they plan to hold a week-long Re-Grand Opening celebration of theirseventh year and the retail expansion mak-ing the store 10,000 square feet; the largestliquor store in Knoxville and one of thethree largest in Tennessee. A Beer Caveand Beer Growler station are being addedand for the holidays there will be addition-al candles, wine and bar accessories, per-sonalized gift baskets designed at point-of-sale, gourmet condiments, foods andLeesburg peanuts for gifts.

“The people of Farragut, West Knox andTellico [area] have been wonderful andvery supportive. Without them, we would-n’t be here,” said Robin.

Farragut Wine & Spirits, 11238 KingstonPike, open 9 a.m.- 10 p.m., Monday –Saturday; closed Sundays and all State-designated holidays. For more informationvisit www.farragutwines.com or call 865-777-2001.

Robin Purvis

Farragut Wine &Spirits

Co-Owner


109 East Broadway Ave.Maryville, TN

865.984.4100Store Hours:

Tuesday-Saturday 10:00 am - 5:30 pm

Boost YOUR Roost

for theHolidays!

Home Furnishings& Interior Design

Unique GiftsGift Cards

w w w. r o o s t h o m e . c o mPaula Osborn, Owner


Whether you’re suffering from foodallergies, seasonal allergies or other sen-sitivities 3D Laser Allergy Relief can helpusing the innovative, advanced laserallergy system (LZR7™) to balance andreduce allergies. The LZR7 determineswhat allergens are causing an allergicresponse and through treatment process-es retrain the body to react in a normal,healthy manner to these allergens.

Safe, effective, and painless treat-ments for both adults and children. Call865-208-4384 for a free consultation orvisit www.3dlaserallergyrelief.com formore information.

"It’s all about you"3 Dimension Relaxation is completely

focused on providing services that targetyour whole being: mind, body and soul.With 22 years of experience they offertherapeutic massage, hypnotherapy andlife coaching. For more information call865-705-4305 or visit www.3dimensionre-laxation.com.

As owner of 3D Laser Allergy Reliefand 3 Dimension Relaxation, PamelaBull is dedicated to providing you theoptimum care possible.

PamelaBull

3D Laser Allergy Relief and

3 DimensionRelaxation

Owner

No time for workout classes? Can’tmove? Don’t want workout machines?9Round Fitness Kickboxing in Knoxvilleis your place go. Owned by SandySzenfeld, 9Round, a worldwide fran-chise company, was founded byShannon Hudson, the current IKF LightMiddleweight Kickboxing Champion ofthe World. Hudson was Sandy’s Senseifor many years.

“It’s for all ages; teenagers to adultseven in their 70’s. Boomers can easeinto the program. It’s a full body work-out, without contact, burning 500 calo-ries in 30 minutes. Come anytime. Wedon’t have classes but our trainers arealways on the floor keeping participantsmotivated,” said Szenfeld who will be 60in December and holds a third degreeblack belt. “It’s for everybody and every-body can do it, if they will.”

9Round is located at 10612 HardenValley Rd., Knoxville. Open Monday-Saturday. For hours and more informa-tion call 865-690-0534 or visitwww.9round.com/fitness/Knoxville.

SandySzenfeld

9Round FitnessKickboxing

Owner

Allergy relief withoutdrugs or needles

A workout for all ages

AT THE RENAISSANCE | FARRAGUT12744 Kingston Pike Suite 104 • Knoxville, TN 37934

8 6 5 - 2 8 8 - 7 8 2 7w w w. m i n d y e r p s a n d q s . c o m

Extended happy hour until 9 p.m.

Women in Business

S P E C I A LThursday, Nov. 20th

Thank you for the trust you have placed in my agency and State Farm. We look forward to serving your insurance needs for years to come.

Laura Ash, Agent12744 Kingston Pike, Suite 106

Knoxville, TN 37934-0941Bus 865-675-0888

www.laura-ash.com


Veronica G Boutique in Turkey Creekpresents friendly, personal service withunique style for the discerning shopper of30 and up looking for a distinctive placeto shop. “Our store focuses on the latesttrends for the fashion conscious womanand fills the ‘forgotten woman’ niche withfashionably tasteful designs. Our selec-tion is very eclectic, comfortable and flat-tering,” said owner Gail Edwards. “Wealso have excellent, unique handmadejewelry.”

A portion of the clothing, jewelry andaccessories at Veronica G Boutique ismade in America. “I really go out andsearch to find as many products made inthe USA by women owned companies asI can. My customers really appreciatethis.” she said.

Located at 11655 Parkside Drive inTurkey Creek, Knoxville: across from JCPenney and next to Steinway Piano. Open Monday – Saturday 10-5; visit www.vgboutique.com; call 865-675-0222.

GailEdwards

Veronica GBoutique

Owner

Manuela Ptacek has used ArbonneInternational products for seven years.Since these products were extremelybeneficial to Manuela and her husband,she became a consultant. “Arbonne skin-care products are produced followingCanadian and UK standards which ban1,733 known carcinogens while the USbans less than 12,” she explained.“People need to know what they are put-ting in and on their bodies. It takes lessthan 26 seconds for anything on the skinto be found in the body’s organs.”

“Arbonne products are designed for allages,” she said. “Arbonne is gluten freeand the only worldwide company I knowof where all products (and there are 400)have the Vegan Seal of Approval!

Manuela holds free one-to-one consul-tations, Get Togethers, Business Lunch &Learns, Wellness Happy Hours. For anappointment to learn about Arbonne callManuela Ptacek at 865-227-6825; or visitwww.gohealthy.myarbonne.com.

ManuelaPtacek

ArbonneInternational

Owner

Arbonne has Vegan Seal ofApproval

Focusing on thelatest trends for the fashion conscious woman

Located in the heart of Farragut near KrogerSign up to receive our monthly newsletters [email protected]

865-777-2001• 11238 Kingston Pike Farragut, TN 37934

15% discount on solid and mixed cases of wine • 10% discount on solid & mixed cases of spirits 1.0 liters and smaller • 5% maximum discount on spirits 1.75 liters

FARRAGUT WINE & SPIRITS ENCOURAGES PLEASE DRINK RESPONSIBLY

Terri Kerr865.693.3232 • 865.274.8255

www.TerriKerr.com

Each office independently owned and operated


At Mind Yer Ps and Qs you can expectprime quality beer and wine while enjoy-ing the company of good friends. Selectcraft, high gravity or domestic beer on tapor choose a preferred wine along withsmall appetizers.

The owners of Mind Yer Ps and Qs,Marci Stiles and Hollie Hennessy, came upwith the concept to bring the best of craftbeer and wine together. They believe ineducation and introduction to the stylesand varietals as a part of the experience.As residents they knew Farragut would beideal to introduce their concept for alounge.

Mind Yer P’s and Q’s, in RenaissanceCenter, 12744 Kingston Pike, Suite 104, isopen Monday – Thursday 11 a.m. – 10p.m., Friday and Saturday 11 a.m. – 12a.m. Sunday 1 – 8 p.m. Visit the Web siteat mindyerpsandqs.com

A place where you can enjoy the company of good friends

Experience andknowledge at thehighest level

Mind Yer P’s and Q’s

Owners

Having the right real estate agentmeans having an agent committed toutilizing their experience and knowledgeto benefit clients on the highest levelthroughout the buying or selling process. Terri Kerr, Realtor, Broker withRealty Executives in Farragut is thatagent. This year she celebrates 30 yearsin the industry.

“Working with buyers, sellers, builders,developers and investors has given methe opportunity to be involved in allaspects of the business,” said Terri, “I amfortunate to work in a field that I love!Buying or selling a home is one of thelargest decisions of our lives.” “Nothing ismore gratifying than helping people meettheir real estate needs,” she said.

Call Terri Kerr, Realty ExecutivesAssociates, 10255 Kingston Pike,Knoxville for your real estate needs at865-274-8255 or 865-693-3232; email herat [email protected] and visit www.www.TerriKerr.com.

TerriKerr

Realty Executives in Farragut

Realtor, Broker

Marci Stiles &

HollieHennessy

With a commitment to help people,State Farm Insurance® Agent Laura Ashhas been serving Farragut, Knoxville andsurrounding areas since 2007 at her officein the Renaissance Plaza on KingstonPike in Farragut. She is available to cus-tomers whether they prefer personalinteraction one-on-one or guidanceonline. Her goal is to accommodate theirinsurance and banking needs through theyears for auto or home; life or health, orhelp with retirement needs. “We want toprovide a remarkable experience for everycustomer,” said Laura.

As a working mother and businessowner, Laura understands the obstacleswomen can face in business. “It’s impor-tant women know they can balance home,family and business. It isn’t easy, but ifthey have a goal or dream they have manyresources and can talk with other womenfor guidance,” she advises.

For all your insurance and bankingneeds contact Laura Ash at 865.675.0880,available Monday – Friday 9 a.m. – 5:30p.m., other hours by appointment.

Women can balancehome, family and business

Celebrating the miracle of marriage

State Farm Insurance®

Agent

With a mission to provide the unsur-passed setting for celebrating the wonderof a bridal couple’s romance, Kathy Tarrand her husband, Jack, of 43 years, striveto create that environment at SpringtreeFarms. Here the bride and groom andtheir families share an interactive andmemorable weekend event.

Passionate about building strong foun-dations, the Tarrs know that stunning,secluded Springtree Farms offers a majes-tic setting for couples beginning theirjourney of commitment and their familiescoming together. “Marriage is a lifelongcommitment. We are celebrating the mir-acle of marriage and the wonder of twobecoming one and what that day means,”said Kathy. “We’re thrilled that the coupleand their families can bond during theevent-of-a-lifetime as they celebrate theirhistoric day.”

Springtree Farms, Pikeville, Tenn. isperfect for weddings, corporate retreats,private parties. Call 865-622-9775 oremail [email protected] forinformation and visit www.springtree-farms.com

KathyTarr

Co-Owner

Springtree Farms

LauraAsh


When Diane McCauley became a Mary Kay consultant 10 years ago, shehad been a stay-at-home mom for over 30 years. Today, she is proud to be adirector.

“I never dreamed I would have theincome opportunities and ability to drivea free car, all because of Mary Kay,” saidDiane. “To me, Mary Kay means hope forwomen. It can enrich a woman’s life witha simple makeover or as an excitingcareer opportunity.” If you don’t have aconsultant, give Diane a call! She canconsult with you on skin care, make-upand fragrances in the comfort of yourhome or hers. “Get some girlfriendstogether, try some of our great productsand earn free gifts,” invited Diane. Callfor information about a party, your freegift or about her December Holiday Open House.

You can reach Diane at 865-675-5268.

Mary Kay meanshope to localdirector

“Come HOME to ROOST”

Mary Kay

Local Director

When people ask me, "What kind ofstore is ROOST?" my answer is always, "Agood one!"

My vision for ROOST started with thename and its' definition.

ROOST: a verb meaning,"to becomecomfortably established in ones resi-dence or lifestyle" ... The word justseemed to fit. ROOST represents a clevermix. It’s a home furnishings store with acausal flair brought to life by a distinctdesigner vibe. The name serves a dualpurpose, not only does it describe thedesign sensibility of the product offered,but it also defines my need to work inthe town that raised me. The tag line"Come HOME to ROOST," is exactly whatI did ... came home to stay!

I hope everyone will come in, try aseat, share a story and help me spreadthe word, "Come HOME to ROOST!" Formore information contact 865-984-4100or www.roosthome.com.

PaulaOsborn

Roost

Owner

DianeMcCauley

9700 Kingston Pike, Suite 2 • Knoxville, TN 37922865.357.2675

www.TutusDance.com

Get a

on holiday shopping for

the dancer,

gymnast, or

ice skater in

your family!

Directions:Take I-40, exit James White Pkwy,

R on Sevier Ave. and L on Davenport or downtown, cross Henley St. Bridge,

L on Lippencott & R on Davenport

Hours: M-F 8-5:30 • SAT 9-5 • SUN 1-5

573-95913029 Davenport RoadOnly 5 minutes from downtown!www.stanleysgreenhouses.com

• 1,000’s of Poinsettias & other Holiday Plants grown on-site

• Wholesale & Retail • No Sales Tax on Plants

Pansies • Violas • Panolas • Trailing Pansies • “Fall Magic Plants”...

PLANT BULBS NOW FOR SPRING COLOR

20-50% Off Trees & ShrubsNovember 8th through 29th


America’s fastest growing crime. PremierSolutions International (PSI), serving theKnoxville area 14 years, provides identitytheft protection, legal services, and smallbusiness consulting solutions to individuals,families, companies of all sizes and theiremployees. PSI, a family owned and operat-ed company, offers affordable protectionwith John and Darcy Hoffman at the helmand their daughter, Brielle Hoffman, asBenefits Specialist.

“Premier Solutions International, theindustry leader in Identity Theft protection,specializes in the restoration factor. Nomatter what type theft occurs or whichfamily member affected, we bring themback to pre-theft status. The PSI family isdedicated to serving and protecting fami-lies in the Knoxville area.” explainedBrielle. “We offer the most affordable, com-prehensive plans in America today. Calltoday to book a free identity theft seminar!”

Premier Solutions International, 111Center Park Drive, Suite 106 Knoxville,Monday – Friday 9 – 5 p.m. Call 865-405-1209 or visit www.premiersolutionsintl.com.

Serving clients withhonesty and integrity

Providing affordableprotection against

Dr. Knierim has hadover 10 years of

Premier SolutionsInternational

Benefits Specialist

Whether shopping for a car, buying ahome, saving for college, getting marriedor planning for retirement, JeannetteRogers at State Farm® in the FranklinSquare Shopping Center can help you man-age your everyday insurance needs, over-come the unexpected and achieve yourdreams.

Jeannette has 27 years experience withState Farm® and as a licensed agent assistsclients with their auto, fire, life and health.She can assist you with financial servicesand is a licensed mortgage broker.

Jeannette is working to build a lifelongrelationship with clients. “Our goal is toprovide personal customer service throughhonesty and integrity,” said Rogers. She istotally committed to building a strongfoundation to insure long term relation-ships with her clients.

Call 865-693-541 for your consultationwith Jeannette Rogers, 9648 KingstonPike, Suite 3, Knoxville, or visit her websiteat www.jeannetterogers.com and get aquote.

JeannetteRogers

State Farm® in the Franklin Square

Shopping Center

Insurance Agent

BrielleHoffman

training in her speciality and was the firstfemale Orthodontist in the Knoxville area.

She has been published in the Amer-ican Journal of Orthodontics for herresearch and is always current with thelatest tools and changes.

The decision to become an Orthodon-tist pleased her late father very much. Dr.Rupert Knierim was an Orthodontist inFountain City for more than 30 years. Shenot only cares about teeth, but the person."I get to know my patients and their families." Having helped patients from 8-70 years old, she can make it easier thanever to obtain a beautiful smile. Braceshave become smaller and less noticeable."Over 40% of my patients are adults."Treatment not only improves your smile, it can improve TMJ discomfort, biting,speech and improve long term dentalhealth.

When not creating beautiful smiles, Dr.Knierim can be found outdoors. Sheenjoys horseback riding, hiking, and ski-ing, with her husband and three children.

KnierimOrthodontics

Orthodontist

Dr. KristinKnierim

For more information or to schedule a meeting

to discuss your nutritional needsplease contact Manuela Ptacek @

(865) 406-4959 or visit my website

www.gohealthy.myarbonne.com

All Arbonne nutrition products are made with VEGAN protein not

whey which is more easily digested better utilized by your body.

Most of our nutrition products are also GLUTEN FREE..

I n d e p e n d e n t C o n s u l t a n t


By placing the customer first, PamOwen, Realtor, has built a reputationunmatched in her customer care and pro-fessional attention to detail. Her accom-plished sales and marketing career beganwith Pamela’s Bridal Shop and eventuallyto real estate.

“My careers have similarities. I’minvolved in the major events of people’slives that are filled with stress, happinessand joy. Weddings are like that and buyingand selling a home is, too. I’m a solutionsoriented person. When there is an issue,my brain goes into solutions mode,” shesaid. “This career in real estate isdemanding. There is so much to know, butI love it. Every career I’ve had has led meto this one.”

She advises women starting in busi-ness, “Listen to your inner-self. There is abigger picture than you think.”

Call Pam Owen, 865-693-3232, RealtyExecutives, 10255 Kingston Pike,Knoxville; visit www.pamowenrealtor.com.

Listen to your inner-self

Know you can do it

Realty Executives

Realtor

Cara Knapp, in architectural designsince 2001, is a Principal at Seth D.Schweitzer, Architect in Knoxville whichprovides quality solutions to attain clientgoals and meet their needs. “We’re a smallfirm but handle large projects. We like tobuild a team around each project, cus-tomizing the designs to suit customerneeds by providing economical and cus-tomized plans,” said Knapp.

As a professional and a working mom,Knapp believes that the client relation-ship is enhanced by having a woman’spoint of view at the planning table. Awoman’s input can be invaluable no mat-ter what the business is.

“Trust your instincts. As women, wehave a special intuition. Know you can doit. Others may try to make you feel thatyou can’t, but you can,” Knapp recom-mends.

Seth D. Schweitzer, Architect, is locat-ed at 1723 Colonade Road, Knoxville. Call865-207-1194 and visit sds-architect.com

CaraKnapp

Seth D. Schweitzer,Architect

Principal

PamOwen

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Tutu’s, A DancersBoutique

Tutu’s is located in the heart of WestKnoxville in the Franklin SquareShopping Center. The shop offers tradi-tional and contemporary dance wearincluding shoes in all styles and sizesfrom toddlers to adults. Dancers can finddance apparel, dance shoes, bags, acces-sories and of course, tutus!

In addition to dance wear, Tutu’s car-ries gymnastics leotards, ice skatingapparel, ballroom attire, as well as fitnessand street wear.

“When shopping at Tutu’s you’ll enjoy afun and colorful atmosphere with a widevariety of merchandise. Our cheerful staffis well-rounded in knowledge and danceexperience, so they will be able to assistthe customers in finding what they need,”said owner Cherie Sanders.

Tutu’s, A Dancers Boutique, 9700Kingston Pike, is open Monday – Friday10 a.m. – 6 p.m. and Saturday 10 a.m. – 3p.m. For more information call 865-357-2675 or visit our website at www.tutus-dance.com.

CherieSanders

Tutu’s, A Dancers Boutique

Owner

In any school setting, students of allages and abilities occasionally need assis-tance to attain academic achievement.As a licensed English and SpecialEducation teacher, Shana Chandler canprovide the one-to-one support needed for students to gain success and buildself-esteem.

Parents and students can be confidentthat Ms. Chandler will assist in goal set-ting and work toward the desired result ofacademic improvement. “Over the years Ihave had the opportunity to teach stu-dents of all abilities from fourth gradersto seniors throughout the Knoxville area,”said Chandler, a Farragut High School andUniversity of Tennessee graduate. "I havefound that each student is unique, andwhen their needs are not met in the class-room, tutoring in an individual or smallgroup setting can help."

For more information and tutoringoptions for test preparation, study skillsdevelopment, or homework assistance,contact Shana Chandler at 865-304-9390or visit www.tutoring121.org.

One-To-One assistance

Using a customizedapproach for eachclient

Tutoring121

Tutor

For the woman wanting to open herown business, Alisa Edmonds, owner ofHolistic Bodyworks & Esthetics, Knoxville,advises, “She will need to know her busi-ness really well, have a good businessplan and goals. Then – Go for it. It’s goingto be fun, so don’t be afraid to try it.”

Alisa is certified in esthetics, skincareand massage with a focus on continuingeducation which now includes Thai mas-sage. Ten of her 17 years experience weregained at The Inn at BlackBerry Farm.Her customized approach is specificallysuited to her clients’ needs because eachperson is unique. “Nothing I do is cookiecutter. I love what I do and enjoy workingwith people to achieve what they want inbody and skin.”

Holistic Bodyworks & Esthetics is locat-ed at 8915 George Williams Rd. Suite 22,Knoxville. Call/text 865-314-7660, [email protected] andplease visit www.knoxvilleholistic.com

AlisaEdmonds

Holistic Bodyworks& Esthetics

Owner

ShanaChandler

Hope is not a plan or strategy

When most people think of StateFarm® they think of auto, home and lifeinsurance, but you can get help planningtoo. Sage Kohler, a Chartered FinancialConsultant, is celebrating her 30thanniversary with the company helpingpeople plan their financial futures. She ispassionate about being able to sit downwith her clients to find solutions thatallow them to achieve their goals.

“Hope is not a plan or strategy. If wehave a plan, you don’t have to just hope,”said Kohler. “My personal mission is toeducate women to become financiallysecure. I really like reaching out towomen worried about security, sendingkids to college and retirement.”

Sage Kohler’s office is at 10736 HardinValley Road, Knoxville across fromPellissippi Community College; OpenMonday – Friday 9a.m. – 5 p.m., eveningsand Saturdays by appointment. Call 865-240-3221 anytime, 24/7 for yourappointment.

SageKohler

State Farm®

Chartered Financial Consultant


How to improve yourcompany image

Many people are familiar with theconventional wisdom about firstimpressions. When you only have onechance to make a first impression,it's a good idea to make the most ofthat opportunity. But not every firstimpression inspires fond memories,and while erasing a bad first impres-sion might be impossible, that doesnot mean a second impression can'ttrump its predecessor.

That's especially true for business-es. Businesses typically experience afew stumbles out of the gate, andsometimes those stumbles coincidewith a customer's first encounterwith a business. When such encoun-ters hurt a business' image, a busi-ness owner can employ various

strategies to restore that image andincrease the likelihood that futureinteractions with customers go assmoothly as possible.

• Look the part. A T-shirt andflip-flops may be your ideal outfit,but such attire is rarely appropriatein a professional atmosphere. First-time customers who see employeesdecked out in less formal attire mayfeel the company also takes a laxattitude toward its work, so avoidfashion that might give the wrongimpression.

• Prioritize positive customerservice. Many businesses suffer frombad word of mouth that's spreadwhen past customers share horrorstories of negative experiences with

company employees. Such a problemis easily remedied by prioritizingcustomer service. This includesemphasizing that those who answerthe phones always address cus-tomers respectfully and, whenresponding to emails or engaging inonline chats, write professionalresponses that steer clear of infor-mal language. Customers oftenunderstand that a product may mal-function, but poor customer serviceis inexplicable and will reduce thelikelihood that a customer willbecome a repeat customer.

• Commission a better website.Today's consumers often rely on the

See IMAGE on Page 15

Before investing, consider the funds’ investment objectives, risks, charges and expenses. Contact State Farm VP Management Corp (1-800-447-4930)for a prospectus or summary prospectus containing this and other information. Read it carefully. AP2012/05/0538. Securities and insurance products

are not FDIC insured, are not guaranteed by State Farm Bank® and are subject to investment risk, including possible loss of principal.

Sage Kohler ChFC CLU CASL, Agent

Registered RepresentativeBus: 865-240-3221

Ask me about State FarmMutual Funds®.Making the right investment choicestoday may help you reach your dreamsfor tomorrow.Like a good neighbor,State Farm is there.® CALL ME TODAY.

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Ever noticed that when people gothrough months or years of stress, theyseem to age accordingly? There's a physio-logical reason for the phenomenon, saysLinda Lea of Lea's Natural HealthSolutions LLC. "Stress, and the thoughtprocesses that go with it, age us physicallyand emotionally," she says. "It is a scientif-ic fact that 75 to 95 percent of the illness-es we experience are a result of ourthoughts and beliefs. We are actually in anepidemic of toxic emotions, and this is allconnected to what we believe.

A registered certified reflexologist, cer-tified clinical aromatherapist, and certi-fied lymphatic therapist, Healing TouchSpiritual Ministry practitioner and anemotional empowerment and spiritualmaturity facilitator. She is also the authorof “Fruit of the Spirit: The Kingdom ofHeaven Within” (available as an ebook onAmazon or hard copy from the store)

Lea's NHS 620 N. Campbell Station Rd.#23. For more information, call 865-966-1509 or visit LeasNHS.com

Stress reductionhelps prevent, heal illness

Linda Lea

Lea's Natural HealthSolutions LLC.

Co-Owner

865.622.9775 | 214 East Valley Road | Pikeville, TN 37367 | www.springtreefarms.com

When buying or selling a home youwant an experienced real estate teamassisting in one of life’s most importantdecisions. Patti Levenson has that experi-ence, gained growing up in her father’sbusiness in the 1960’s. She became aRealtor® herself in 1976.

“I have seen and been through manychanges in the market,” said Patti, whocontinued the successful family businessthat embraces three generations. “I’mpleased my son, Ryan, has been workingwith me for eight years.”

Patti attributes her success to hardwork, “There is really no secret to success... it's called hard work,” exclaimed Patti.“Treat your clients as you want to betreated. I personally care for all of myclients and consider them members of myfamily. Honesty and integrity are ofutmost importance.”

Call The Levenson Team at 865-218-1186; RE/MAX Preferred Properties,10820Kingston Pike, Suite 14, Knoxville; visitwww.knoxvillepropertyvirgins.com.

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Internet to connect with a business.Consumers may want to peruse arestaurant's menu before booking areservation or view a retailer's onlinecatalogue before walking into thestore. A good website can be a tremen-dous asset to a business, while a badwebsite can drive customers awaybefore they spend so much as a dollar.A good website is informative and easyto navigate. Restaurant owners shouldinclude some photos of their establish-ment on the site to show customersthe type of ambiance they can expectwhen dining. The site's URL shouldinclude only the name of the restau-rant, which makes it easy for potentialcustomers to find the site when using asearch engine. If the name you preferis already taken by a similarly namedestablishment in another region, theninclude your state or city in the URL,such as JoesPizzaNY.com. If you arenot skilled at building websites, hire aprofessional firm to build the site foryou. Such an investment will likely pay

for itself sooner rather than later andwill increase the chances that cus-tomers' first impressions are goodones.

• Establish a social media pres-ence. Another way to rehabilitate orimprove a business' image is to estab-lish a social media presence that con-nects the business with existing andpotential customers. Use the varioussocial media platforms in differentways. A Facebook page can explain thehistory of the company, while Twittercan be used to alert followers to spe-cial promotions or events. Social mediacan also be used to solicit customerfeedback, which can be used to ensureyou are meeting your customers' needsand adapting to meet those needswhen necessary. A business that listensto and actively engages its customers ismore likely to have a positive imagethan one that does not, and socialmedia can be the tool businesses useto connect with those customers.

A poor first impression can be diffi-cult to overcome, but companies cantake several steps to regain consumertrust.

ImageFrom page 13 State Farm®

Providing Insurance and Financial ServicesHome Office, Bloomington, Illinois 61710

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