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Big Business Why Beauty Means 84% of women use at least one beauty or styling aid each day 46% of men use at least one beauty or styling aid each day 100% of Sei Bella products are clinically or consumer tested against premium department store leaders 200+ beauty products in the Sei Bella line $121 billion spent on skin care globally $62 billion spent annually on cosmetics in the U.S. market 30 SEPTEMBER 2017 | MELALEUCA.COM 35% average cost savings when comparing Sei Bella beauty products to leading department store brands

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Big BusinessWhy Beauty Means

84%

of women use at least one beauty or styling aid each day

46%

of men use at least one beauty or styling aid each day

100% of Sei Bella products are clinically or consumer tested against premium

department store leaders

200+beauty products in the Sei Bella line

$121 billion spent on skin care globally

$62 billion

spent annually on cosmetics in the U.S. market

30 SEPTEMBER 2017 | MELALEUCA.COM

35% average cost savings when comparing Sei Bella beauty

products to leading department store brands

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The beauty industry is booming, which means there’s never been a better time to share what you love about Sei Bella® with your family and friends. Whether you’re looking for a way to attract new customers, increase order sizes, or boost customer retention, a good place to start is with Sei Bella. Here’s a quick look at the beauty market and what it could mean for your business.

13 more Product Points

ordered on average when customers purchase Sei Bella

products regularly

$429 billion predicted for the global cosmetics market by 2022

$300,000

spent on average on the face during a U.S. woman’s lifetime

$50 billion

spent on male grooming worldwide

SEPTEMBER 2017 | MELALEUCA.COM 31

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Col

or P

rote

ctio

n

Ant

i-B

reak

age

Prot

ectio

n

Ther

mal

Pro

tect

ion

UV

Pro

tect

ion

Para

ben-

Free

Sei Bella

Luxury Shampoo

$15.50

Biolage

Hydrasource Shampoo

$17.50

Aveda

Damage Remedy Restructuring Shampoo

$29.00

Pureology®

Hydrate Shampoo

$28.00

Ingredients and Benefits Comparison

H A I R C A R E

Sei Bella

Salon Brands

When it comes to premium beauty products, Sei Bella® outperforms market leaders with superior ingredients, superior performance, and superior quality. Here are just a few examples of how Sei Bella outshines the competition and delivers better results across all beauty categories.

vs. the Competition

Sei Bella Estēe Lauder

Advanced Revital R3™

Triple-Benefit Age-Defying Creme/Lotion

DayWear Advanced

Multi-Purpose Anti-Oxidant Creme/Lotion

Moisturization

Increased Supple Appearance

Overall Performance

Preferred Over Current Moisturizer

Skin Softness

Paraben-Free

Price $28 $54

M O I S T U R I Z E R

Sei Bella Estēe LauderBlind Consumer Testing

Sei Bella Estēe Lauder

Enhance Eye Shadow

Pure Color Envy Defining Eye

Shadow Wet/Dry

Green Tea

Vitamins A, C, E

Glycerin

Phytosterols

Olive Oil

Carrageen Moss

Jojoba Oil

Safflower Seed Oil

Paraben-Free

Price $12 $26

Ingredients and Benefits Comparison

E Y E S H A D OW

Sei Bella Estēe Lauder

AG E - D E F Y I N G T R E AT M E N T S

Sei Bella La Prairie

Luxury Creme

Skin Caviar Luxe Cream

Improving Skin Tightness

Moisturizing Skin

Smoothing Skin Tone

Brightening Skin

Balancing Skin pH Levels

Paraben-Free

Price $130 $450

Sei Bella La PrairieDouble-Blind Clinical Testing

Sei Bella Lancôme

Volume Extreme + Length & Lift

Mascara

Hypnôse Drama Instant Full Body Volume Mascara

Volumizing

Easy Application

Easy to Wash Off

Brush Design

Coverage

Dry Time

Lengthening

Lasted All Day

Overall Performance

Paraben-Free

Price $15 $27.50

Blind Consumer Testing

M A S C A R A

Sei Bella Lancôme

Product names are registered trademarks of their respective owners.

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1. SAFE FOR SENSITIVE SKINAll Sei Bella products are paraben-free, dermatologist tested, and ophthalmologist tested when applicable. We combine the power of science and nature to formulate products with the highest quality of ingredients. Every Sei Bella product helps condition skin and provide optimum benefits without irritation.

SHARE YOUR EXPERIENCE: Share how easy it was for you to make the switch to Sei Bella. Tell your friends what you like most about your new products, and why you think it will fit their specific needs.

2. YOU CAN TRY IT RISK-FREEIf you try a Sei Bella product and you don’t love it, simply return it for a full refund.

SHARE YOUR EXPERIENCE: If you’ve returned a product, share how easy the process was. You can also just share your experience with customer service in general and the ease of working with them.

3. IT COSTS LESS AND PERFORMS BETTERSei Bella costs an average of 30%–40% less than the leading premium department store brands, and it outperforms these market leaders in clinical and consumer testing (see the preceding spread for more details).

SHARE YOUR EXPERIENCE: Share an example of how switching to Sei Bella has saved you money, while also giving you better results. Show your friend one of your favorite new cosmetic or skin care products and tell them why you love it.

4. TARGETED PRODUCTS ADDRESS VIRTUALLY EVERY SKIN CONCERNSei Bella knows that skin care is not one size fits all. You need products that are formulated to target your individual needs. That’s why Sei Bella has multiple cleansers, toners, moisturizers, and treatments designed to meet the needs of varying skin types.

SHARE YOUR EXPERIENCE: What is one way Sei Bella Skin Care has improved the appearance of your skin?

Sharing with Your FriendsWhether you’re a new customer or seasoned Marketing Executive, here are a few talking points to share with friends about Sei Bella.

34 SEPTEMBER 2017 | MELALEUCA.COM

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SEPTEMBER 2017 | MELALEUCA.COM 35

Start Building Your Business TodayYou don’t have to be a beauty expert to share Sei Bella with others, you just need to share your experience with others! Who are 10 people on your contact list you can approach by sharing your Sei Bella experience? You have everything you need to approach others, whether it’s someone at the coffee shop, on the playground, or at work. Just share what you love with others. They’ll thank you for it.

• Downloadable videos • Beauty tips and tricks • Presentations • Color selection worksheets • Skin type and skin care regimen quizzes • Training and Sei Bella business advice

Sharing Sei Bella® has

never been this easy and fun!

Sei Bella has an entire website dedicated to helping you build your businesss.

Go to Melaleuca.com/SeiBellaEvents to find: