How to WOW Your Boss

10 Social Media Analytics That’ll Help You Impress, Improve, and

Interact

@katievojtkoKatievojtko.com

Part I: Social Media Metrics

Google Analytics, Social

Google Analytics, Social

Facebook Insights

Facebook Insights

Hootsuite Analytics

Pinerly

Simply Measured Free(!) Tools

Part II: Social Media Insights

Bufferapp Analytics

SocialBro

Twitter Counter

URL Stats (Bit.ly)

Part III: Social Discovery

Social Mention

But Wait…There’s MORE!

Edgerank Checker

Putting It All Together

• Pick and Choose the Most Appropriate Reports for Your Goals

• Maintain Regular Reporting (Weekly, Monthly, Quarterly, Annual)

• Present in Easy-to Understand Format

• Adjust When Necessary

• Never Stop Learning

A Shameless PlugFollow @smpgh for information about monthly social media seminars held at

Point Park University.

Next Event: November 14, 2012 @ 6pm

@katievojtkoKatievojtko.com