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10 Free Tools To Enhance Your Content Marketing Efforts

10 Free Tools to Enhance Your Content Marketing Efforts

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10 free content marketing tools to help you through your topic research and keyword research to finding great homes for your content.

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Page 1: 10 Free Tools to Enhance Your Content Marketing Efforts

10 Free Tools To Enhance Your

Content Marketing

Efforts

Page 2: 10 Free Tools to Enhance Your Content Marketing Efforts

I’d like to share a few of the tools that have helped me become more strategic in my content creation efforts. These free tools have assisted me in the development of new content marketing processes and have allowed me to create more valuable assets for my clients. Making use of these tools should help you create more relevant, timely content around queries that people are searching for now.

Overview

Page 3: 10 Free Tools to Enhance Your Content Marketing Efforts

Keyword Research Tools: Soovle

Soovle is a customizable engine that shows you the suggestion services from top engines like Google, Wikipedia, Answers.com, Yahoo, Bing, etc. Depending on the popularity of the query, you will receive multiple results from each engine which you can then sort through, categorize and prioritize according to relevance. In addition to being a great keyword research tool, Soovle also offers an image search, logo search and a permalink feature which allows you to save results for a query for future reference.

Page 4: 10 Free Tools to Enhance Your Content Marketing Efforts

Ubersuggest works very similarly to Soovle in the way it provides results from suggest services from major engines. One great feature of Ubersuggest is that it allows you to refine your search based on search verticals like news, videos, blogs, etc.

Keyword Research Tools: Ubersuggest

Page 5: 10 Free Tools to Enhance Your Content Marketing Efforts

The tool is great for accessing Google’s own data and for discovering long-tail and related variations of your keyword. You can experiment with match type by selecting “broad” or “phrase,” to find variations and related keywords. The tool also gives you insight into the monthly search volume for the location and language you select in Advanced Options and Filters.

Keyword Research: Google AdWords Keyword Tool

Page 6: 10 Free Tools to Enhance Your Content Marketing Efforts

Google Trends allows you to enter multiple search terms simultaneously and will compare searcher interest of these terms over time. The tool also provides related search queries for additional searches or for long-tail variations of your query.

Keyword Research Tools: Google Trends

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Topsy works by scouring the web, analyzing billions of conversations from different social platforms, blogs, and websites. In addition to offering real-time intelligence, Topsy also offers a historical analysis of topic trends by showing social data from 2010 to the present.

Social Search Tools: Topsy

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Bottlenose utilizes trend detection algorithms to help cut through the noise and focus on information directly related to your topic as it unfolds. I would recommend exploring Bottlenose’s sonar feature which displays the connections between a query using real-time natural language processing.

Social Search Tools: Bottlenose

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Social Mention is another real-time social media analysis tool worth checking out. Social Mention offers unique features that set it apart from the other social analysis tools like the ability to refine your results to one specific social media platform and the ability to set up social media alerts around your keywords – roughly the same idea as Google Alerts, only for social media.

Social Search Tool: Social Mention

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Semantics: LSI KeywordsBy incorporating related words and phrases that enrich your topic or subject matter, you increase the odds that search engines will find patterns in your content that are similar to related content, increasing your relevancy score for those terms and the likelihood your content will be returned in the search results.

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My Blog Guest is a resource for both content creators and website and blog owners alike. One great feature of My Blog Guest is the forum is monitored and moderated which seems to be fairly effective at keeping spammers at bay.

Blogger Communities: My Blog Guest

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Blogger LinkUp is a community for bloggers to connect with sites looking for content. One great feature about Blogger LinkUp is the “Announce a Contest or Giveaway” form which alerts other bloggers in the community to these types of events, thereby increasing exposure and the possibility that a blogger may do a write-up on your event.

Blogger Communities : Blogger Link Up

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Soovle: http://soovle.com Ubersuggest: http://ubersuggest.org/ Google AdWords Keyword Tool:

https://adwords.google.com/o/KeywordTool Google Trends: http://www.google.com/trends/ Topsy: http://topsy.com/ Bottlenose: http://bottlenose.com/ Social Mention: http://socialmention.com/ My Blog Guest: http://myblogguest.com/ Blogger LinkUp: http://www.bloggerlinkup.com/

Resource Links

Page 14: 10 Free Tools to Enhance Your Content Marketing Efforts

Brian JensenThanks for reading! Feel free to reach out with any questions or just to say hello on any my social profiles.

Google+: https://plus.google.com/100938619255397146926Twitter: https://twitter.com/Brian_A_JensenLinkedIn: www.linkedin.com/pub/brian-jensen/16/414/10a/