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Research Methodology Workshop – 1Introduction to Writing Research
Proposalby Binam Ghimire
Learning Objectives
Understand research proposal Basic skills for generating research ideas, title,
aim, research questions and research objectives Convert an area of research into a research title Be familiar with the contents of a research
proposal Prepare Gantt Chart using Microsoft Project/
Excel
2
Welcome
Venue/ Timetable
3
Dates
Room NoFour sessions of ………. hrs each (total …. hours)
4
Submission
…………Email: ………
5
Proposal
This is part of Alice’s conversation with the Cheshire Cat. In this Alice asks the cat (Carroll, 1989:63-4):
‘Would you tell me, please, which way I ought to walk from here?’
‘That depends a good deal on where you want to get to,’ said the Cat.
‘I don’t much care where, ‘said Alice. ‘Then it doesn’t matter which way you walk,’ said
the Cat. (Saunders et al, 2003)
Proposal: What is it?
The Proposal is
A brief document! The first stage of your dissertation Requires some reading and thought but NOT
intended to be a stumbling block Ensures you start with a realistic and feasible
dissertation topic Helps you plan your work and visualise what your
research project will look like A work in progress –your plans will probably
evolve as you work on your dissertation
The Proposal is
Good when it is a …………… work
Proposal
An investigation into the causes of the global financial crisis and the sub-prime crisis and the after-effects
Proposal
Above was an example of what is not doable
Proposal Headings
Title Background Industry Background Research aim, research questions or hypotheses
and objectives Research Methodology Timescale Resources References
Title
Title
Areas of interest Title/ Topic same here What do you think this book is about?: War and
Peace
Title
MINIER, J. 2009. Opening a Stock Exchange. Journal of …………………, 90, 1, 135-143.
What do you think the above article is about?
Title
A large body of theoretical and empirical literature has established a positive relationship between levels of stock market development and economic growth. However, previous empirical work has been based on samples of approximately 40 countries with the most highly developed financial systems. Since 1950, over 70 countries have opened their first national stock exchanges. Can such exchanges increase economic growth? I present a data set of my construction that describes the exchange openings that occurred between 1960 and 1998, and find that these exchanges have generated increases in growth during their first 5 years of existence, although the longer-term results are ambiguous.
Title
Corporate Social Responsibility at Tescos/BP/Shell etc.
A Case Study of BP’s Oil Crisis in 2010 An examination of the use of Facebook in
marketing campaigns for teenage clothes The Causes of the Global Banking Crisis Delivering the 2012 Olympics on Time and in
Budget A study of stock market performance or A study
of employee performance
Title
Topic: An empirical study on Capital Structure and Profitability Relationship and its Impact on the Value of Firm
What do you think about the above?
Title
Title
Feedback on title: “Title could be worded better”
Title
A similar work in a journal The Research on the effects of Capital Structure
on Firm Performance and Evidence from the Non-Financial Industry of Taiwan 50 and Taiwan Mid-Cap 100 from 1987 to 2007
Title
Redefining the title An empirical study on Capital Structure and
Profitability Relationship and its Impact on the Value of Firm: Evidence from large non-finance companies listed in FTSE 100
Title
Flying High? The evolution of British Airways corporate strategy 2000-2010
Shopping Around: Credit Card Switching Behaviour in the UK 2000-2010
Supply Chain Management in the UK Clothing Business: Next Plc’s future strategy
Also note the use of ?, :
Title
Budgeting and Budgetary Control System as a Management Control Tool: A case study of footwear retail sector of Pakistan
A Critical Evaluation of Budgeting as a Tool for Management control: A case study of footwear retail sector of Pakistan
Title
The Implementation of Principles of Sound Corporate Governance in Emerging countries
An investigation into the nature of corporate governance and its affect to major stakeholders with reference to companies in UAE.
An investigation into the nature of corporate governance and its relationship to firm performance with reference to 50 listed companies in UAE
Title
MYERS, S. C. (1984) The capital structure puzzle. Journal of Finance, 39, 34, 575 - 592.
What do you think the above article is about?
Title
Attributes of a good dissertation title/topic
Title
Need for research Amenable to research methods Achievable in a reasonable time Symmetry of potential outcomes The research topic should match both your
interests and capabilities Area for professional development Contribution to knowledge Attractive for funding
Title
Key words may be useful – ‘a critical evaluation’, ‘a case study’, ‘a longitudinal study’
Title
Should be explanatory, short and snappy colons are useful look at book or journal article titles for ideas
“Born to buy: the commercialised child and the new consumer culture” by Juliet Schor (2004)
Title
Finance, Firm Size, and Growth Finance, Inequality and the Poor Stock Markets, Banks, and Economic Growth
Title
Financial Intermediation and Growth: Causality and Causes
Internal Finance and Growth: Microeconometric Evidence on Chinese Firms.
Financial Development and Economic Growth: International Evidence
Modern Economic Growth: Rate, Structure and Spread
Bank-Based or Market-Based Financial Systems: Which is Better?
Productivity Growth, Convergence, and Welfare: What the Long-Run Data Show
Stock Markets, Banks, and Growth: Panel Evidence
Title
Topic is not too topical, but has been explored Not set in stone – it may change as the research
progresses Remember a subject area (or a couple of key
words) is not a topic! Related to your course
Background
Need for research Background section: Review of Literature (no
more than 2000 words)
Background
Why is research that you are planning worth the effort? Use of academic journals Identify your area of research Demonstrate your knowledge of the relevant literature Clarify where your proposal fits into the debate in the
literature Identify gaps in existing literature Show a clear link between the previous work that has
been done in your field of research interest and the content of your proposal etc
Identify relevant academic theory, models, frameworks and concepts.
Background
This also requires knowledge on how to review the literature
The section on Review of literature will be explained separately
Industry Background
No more than 250 words
Industry Background
Place the research into context This should clarify further why the research is
being done, under what conditions it is being done and what its impact is hoped to be
Research aim, research questions or hypotheses and objectives
What does this research aim to explore/find out? Hypotheses Objectives Research questions
1, 2, 3 – 4, 1-2
Research aim, research questions or hypotheses and objectives
Research Ideas – Title – Aim – Hypotheses – Questions – Objectives
Visit and refine as needed
Research Ideas
Generating Research Ideas (Saunders et al, 2007):Examining own strengths and interestsLooking at past project titlesDiscussionSearching the literatureKeeping a notebook of ideasExploring personal preferences using projectsRelevance treesBrainstorming
Turning Research Ideas into Research Projects
Writing Research Questions Writing Research Objectives
Research Questions
Research Questions
Writing Research Questions
Research Questions
One or a maximum of two general focus research question
The question(s) may lead to several more detailed questions (or the definition of research objectives)
Research Questions
Beware of questions that are too easy to answer and avoid the difficult ones (Saunders, 2007)
Research Questions
What is the proportion of graduates entering the civil service who attended the old established UK universities?
Research Questions
Why are graduates from old-established UK universities more likely to enter the civil service than graduates from other universities
Research Questions
Saunders et al (2007): Unofficial processes that go on at staff selection
which may favour one type of candidate over another.
Over-reaching yourself in the definition of research questions is a danger
Research Questions
Clough and Nutbrown (2002): Goldilocks testToo bigToo smallToo hot
Research Questions
Clough and Nutbrown (2002): Goldilocks testJust right
Research Questions
Match: Too big, too small, too hot, just the right
with the followings
insufficient, sensitivities that may be aroused as a result of doing the research, investigation at this time by this researcher and in this setting, funding problem
Research Questions
Research idea into research questions
Research Questions:Research Idea – Research Question
Research idea:Volatility in stock market
Research Questions:Research Idea – Research Question
Research Question:Why does stock market volatility change over
time? (Schwert, 1989)
Research Questions:Research Idea – Research Question
Research ideaDeveloped countries developed stock market
and developed intermediaries
Research Questions:Research Idea – Research Question
Research Question:Do countries with well-developed stock
markets also have well-developed banks and nonbank financial intermediaries? (Kunt and Levine, 1996)
Research Questions:Research Idea – Research Question
Turn the following research ideas into research questionsAdvertising and share pricesJob recruitment via the internetThe use of aroma as a marketing deviceThe use of internet bankingThe use of mobile banking
Research Questions:Research Idea – Research Question
Advertising and share pricesHow does the running of a TV advertising
campaign designed to boost the image of a company affect its share price?
Research Questions:Research Idea – Research Question
Job recruitment via the internetHow effective is recruiting for new staff via the
internet in comparison with traditional methods
Research Questions:Research Idea – Research Question
The use of aromas as a marketing deviceIn what ways does the use of specific aromas
in supermarkets affect buyer behaviour?
Research Questions:Research Idea – Research Question
The use of internet bankingWhat is the affect of internet banking into the
uses customers had on branch facilitiesWhat is the affect of growth of internet
banking into the uses customers had on branch facilities
Research Questions:Research Idea – Research Question
The use of mobile bankingWhat is the affect of consumers’ knowledge
about mobile banking into the uses customers had on branch facilities
How does the consumers’ knowledge about mobile banking affect its adoption in XXX?
Research Objectives
Research Objectives
Greater specificity than research questions
Research Objectives:Question –Objective
Example: Why have organisations introduced team
briefing?To identify organisations objectives for team
briefing schemes
Research Objectives:Question –Objective
Example: How can the effectiveness of team briefing
schemes be measuredTo establish suitable effectiveness criteria for
team briefing schemes
Research Objectives:Question –Objective
Example: Has team briefing been effective?
To describe the extent to which the effectiveness criteria for team briefing have been met
Research Objectives:Question –Objective
Objectives are good when they pass the SMART TestSpecificMeasurableAchievableRealisticTimely
Research Methodology
Research Methodology
Longest after Literature Review, but more than 1500 words
This section will detail how you intend to go about achieving your research objectives
It will explain your choice of research philosophy (inductive /deductive)
It will also justify your choice of method in the light of the research objectives
It will also detail which sectors of the market you have chosen to research and why you chose these sectors
It will explain how you will ensure validity and reliability Discuss the appropriateness of triangulation to your
research
Research Methodology
Include an explanation of the general way in which you intend to carry out the research.
Will it be based, for example, on questionnaires, interviews, examination of secondary data or use of a combination of data collection techniques?
Explain why you have chosen your approach?
Research Methodology
If you are using a survey strategy you should specify your population and sample size
You should also clarify how the survey instrument such as questionnaire will be distributed and how the data will be analysed
If you are using interviews you would explain how many interviews will be conducted, their intended duration, whether they will be audio-recorded and how they will be analysed
But it is not necessary to include precise detail of the method you will employ, for example the questionnarie questions.
Include how you are going to adhere to any ethical guidelines (medical patients and children)
Research Methodology
This requires knowledge various methodologies It will not be in the scope of this RM sessions However few more common methodologies will
be explained separately
Timescale
This section needs to be very detailed and realistic
You must produce a detailed schedule that illustrates weekly activities and allows time for unexpected delays.
A GANTT Chart might help!! See separate file on how to make Gantt chart
using Microsoft Project
Resources
What resources do you need Will you be able to access the data that you need
to conduct your research? Do you have the required skills to perform the
analysis Limitations
References
How many? Style?
Writing Proposal: Best suggestion
Sample
Binam’s brief proposal Student work 1 Student work 2
Activity
1. Write down a list of topics associated with your Masters Degree that interest you enough for you to focus on
2. Once you have located your area of interest narrow it down to a central question that you would like to find the answer to or problem that you would like to find the solution to
3. Now write these down as a series of questions that you can try to answer during your research
4. Now try to work out what kinds of methodology you could use to do this
Report your conclusions to your group members
What am I expected
?
What am I expected?
Identification of a field of study; Formulation of research questions; Problem solving; Data collection and analysis; Inference (assumption, conclusion, conjecture,
consequences, deduction, etc.); Proof (confirmation, substantiate); Dissemination (broadcasting, publication),and Communication.
Thank you
?