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Markets, Responsibility, Culture, Values, Standards, Innovation, etc.
Finally just Humans!Delhi, February 21st 2014
Florian Beranek, UNIDO Senior Consultant CSRHanoi, Vietnam
G 03
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Living in a world of values and rules is leading to a world of
EXPECTATIONS !Individuals and organizations have
EXPECTATIONS which are solely determining their behavior – fullstop!
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What are your expectations?• What makes your working day a happy
working day?• What do you expect from the veggies you
buy for tomorrow’s dinner?• What do you expect from the teacher in
your kids’ school?
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Amazing that you did not mention a lot of so-called “mandatory”
things such as laws, isn’t it?
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The Evolution of Expectations
Each cultural generation is defining it’s
quality of life criteria.
And those criteria are determining our expectations.
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The Evolution of Expectations
So each change in the scope of ourQuality of Life leads to new expectations.
And business success is about meeting or even exceeding those expectations.
What is determining a resilient company’s behaviour?
P + QP=$ : Q=E
The DNA of Compliance
Technical
Social Legal
Environmental
BlackboxEXPECTATIONS
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Mandatory Voluntarilyrules and laws
▼
non conformity
▼
fines / punishment
expectations
▼
not meeting
▼
no consequences
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Mandatory Voluntarilyrules and laws
▼
non conformity
▼
fines / punishment
expectations
▼
not meeting
▼
no consequences
FactualCompliance
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How to bring this all together?
technically culturally
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Pay attention to even small signals in the Multi-Stakeholder process
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to manage all expectationsand impactswith ISO26000
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The Seven Principles• Accountability
• Transparency
• Ethical behavior
• Respect for stakeholder interests
• Respect for the rule of law
• Respect for international norms of behavior
• Respect for human rights
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The 7 Core Subjects ofISO26000
Labourpractices
Fair operating practices
Consumer issues
Theenvironment
Communityinvolvement and
developmentHuman rights
O r g a n i z a t i o n al
ORGANIZATION
The reap26 Roadmap for responsible, sustainable and successful business
Doing theRIGHT Things!
Getting inspired, committed and started!
Doing theThings RIGHT!
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The RecipeThe more common values, common language, common culture and finally common sense an
organization is agreeing on with its stakeholders, the higher will be the individuals’ input and
subsequently the organizational output.
Moving from closed organizations to open organizations by using the ability of all stakeholders to
review, question, rethink and share.
