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1 Impact of Non-Uniform Impact of Non-Uniform Nutrition Standards Nutrition Standards Industry Perspective Industry Perspective Barbara Jirka, PhD, SNS March 5, 2007

1 Impact of Non-Uniform Nutrition Standards Industry Perspective Barbara Jirka, PhD, SNS March 5, 2007

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Page 1: 1 Impact of Non-Uniform Nutrition Standards Industry Perspective Barbara Jirka, PhD, SNS March 5, 2007

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Impact of Non-Impact of Non-Uniform Nutrition Uniform Nutrition

StandardsStandards

Industry Industry PerspectivePerspective

Barbara Jirka, PhD, SNS March 5, 2007

Page 2: 1 Impact of Non-Uniform Nutrition Standards Industry Perspective Barbara Jirka, PhD, SNS March 5, 2007

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The “State” of Wellness PoliciesThe “State” of Wellness Policies

What does the research literature What does the research literature indicate?indicate?

SNA’s Research Study:SNA’s Research Study: A A Foundation for the Future Foundation for the Future

Top 100 School Districts-by enrollment (23% of US students)Top 100 School Districts-by enrollment (23% of US students)93% have passed Local School Nutrition Policy that address 93% have passed Local School Nutrition Policy that address nutrition standards for food & beveragesnutrition standards for food & beverages98.9% address school meal nutrition standards98.9% address school meal nutrition standards

SNA’s Research Study: A SNA’s Research Study: A Foundation for the Future IIFoundation for the Future II

random sample of 140 school districts in seven US regionsrandom sample of 140 school districts in seven US regionsThese districts account for 3.5% of the nation’s K-12 studentsThese districts account for 3.5% of the nation’s K-12 students98.6% address school meal nutrition standards98.6% address school meal nutrition standards88.6% address nutrition standards for a la carte foods and 88.6% address nutrition standards for a la carte foods and beveragesbeverages

What does the research literature What does the research literature indicate?indicate?

SNA’s Research Study:SNA’s Research Study: A A Foundation for the Future Foundation for the Future

Top 100 School Districts-by enrollment (23% of US students)Top 100 School Districts-by enrollment (23% of US students)93% have passed Local School Nutrition Policy that address 93% have passed Local School Nutrition Policy that address nutrition standards for food & beveragesnutrition standards for food & beverages98.9% address school meal nutrition standards98.9% address school meal nutrition standards

SNA’s Research Study: A SNA’s Research Study: A Foundation for the Future IIFoundation for the Future II

random sample of 140 school districts in seven US regionsrandom sample of 140 school districts in seven US regionsThese districts account for 3.5% of the nation’s K-12 studentsThese districts account for 3.5% of the nation’s K-12 students98.6% address school meal nutrition standards98.6% address school meal nutrition standards88.6% address nutrition standards for a la carte foods and 88.6% address nutrition standards for a la carte foods and beveragesbeverages

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New Product DevelopmentNew Product Development

Labor resources-R&D, Marketing, Supplier, Plant, School Labor resources-R&D, Marketing, Supplier, Plant, School FS director, Kids FS director, Kids Research ingredient suppliers for new ingredientsResearch ingredient suppliers for new ingredients

Are they company approved supplier?Are they company approved supplier?Does cost meet company approved guidelines?Does cost meet company approved guidelines?Does ingredient work with plant equipment?Does ingredient work with plant equipment?Is an acceptable product available from a supplier?Is an acceptable product available from a supplier?Healthier for youHealthier for you new ingredients cost more new ingredients cost more

0 grams trans fat oil, reduced sodium flavorings, fat replacer0 grams trans fat oil, reduced sodium flavorings, fat replacer Develop sample product in pilot plantDevelop sample product in pilot plant Run nutrition analysisRun nutrition analysis Prepare & Cut productPrepare & Cut product Go back to supplier to reformulate or find new Go back to supplier to reformulate or find new

ingredient supplieringredient supplier Pilot plant 5-6 tests in pilot plant before testing in full Pilot plant 5-6 tests in pilot plant before testing in full

production plantproduction plant Full Plant Run Full Plant Run Kid Tested, Kid ApprovedKid Tested, Kid ApprovedTMTM testing testing Develop packaging & marketing materialsDevelop packaging & marketing materials Train Sales & Broker staffTrain Sales & Broker staff

Labor resources-R&D, Marketing, Supplier, Plant, School Labor resources-R&D, Marketing, Supplier, Plant, School FS director, Kids FS director, Kids Research ingredient suppliers for new ingredientsResearch ingredient suppliers for new ingredients

Are they company approved supplier?Are they company approved supplier?Does cost meet company approved guidelines?Does cost meet company approved guidelines?Does ingredient work with plant equipment?Does ingredient work with plant equipment?Is an acceptable product available from a supplier?Is an acceptable product available from a supplier?Healthier for youHealthier for you new ingredients cost more new ingredients cost more

0 grams trans fat oil, reduced sodium flavorings, fat replacer0 grams trans fat oil, reduced sodium flavorings, fat replacer Develop sample product in pilot plantDevelop sample product in pilot plant Run nutrition analysisRun nutrition analysis Prepare & Cut productPrepare & Cut product Go back to supplier to reformulate or find new Go back to supplier to reformulate or find new

ingredient supplieringredient supplier Pilot plant 5-6 tests in pilot plant before testing in full Pilot plant 5-6 tests in pilot plant before testing in full

production plantproduction plant Full Plant Run Full Plant Run Kid Tested, Kid ApprovedKid Tested, Kid ApprovedTMTM testing testing Develop packaging & marketing materialsDevelop packaging & marketing materials Train Sales & Broker staffTrain Sales & Broker staff

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Product ConcernsProduct Concerns

FlavorFlavorTextureTextureColorColorCook & holding timeCook & holding timeProduct Quality OverallProduct Quality OverallPrep -equipmentPrep -equipmentPackaging –convenient, pricePackaging –convenient, priceCommodity &/or commercial availabilityCommodity &/or commercial availabilityDistributionDistribution

FlavorFlavorTextureTextureColorColorCook & holding timeCook & holding timeProduct Quality OverallProduct Quality OverallPrep -equipmentPrep -equipmentPackaging –convenient, pricePackaging –convenient, priceCommodity &/or commercial availabilityCommodity &/or commercial availabilityDistributionDistribution

Page 5: 1 Impact of Non-Uniform Nutrition Standards Industry Perspective Barbara Jirka, PhD, SNS March 5, 2007

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CommoditiesCommodities

Commodity improvementsCommodity improvementsWhich items should be modified?Which items should be modified?

Will manufactures develop a new product Will manufactures develop a new product that fits a modified “healthier” version to that fits a modified “healthier” version to meet specifications of USDA commodity meet specifications of USDA commodity first contract bids?first contract bids?

Will manufactures bid –at a price schools Will manufactures bid –at a price schools can afford?can afford?

Will students eat it?Will students eat it?

Commodity improvementsCommodity improvementsWhich items should be modified?Which items should be modified?

Will manufactures develop a new product Will manufactures develop a new product that fits a modified “healthier” version to that fits a modified “healthier” version to meet specifications of USDA commodity meet specifications of USDA commodity first contract bids?first contract bids?

Will manufactures bid –at a price schools Will manufactures bid –at a price schools can afford?can afford?

Will students eat it?Will students eat it?

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Committed to CustomersCommitted to Customers

Tyson Foods promise to our business partners, Tyson Foods promise to our business partners, customers, and consumers to remain the protein customers, and consumers to remain the protein

leader through innovation and leadershipleader through innovation and leadership

New New Discovery CenterDiscovery Center •19 test kitchens19 test kitchens•Consumer research facility-sensoryConsumer research facility-sensory•USDA inspected Pilot PlantUSDA inspected Pilot Plant•Staff experts-Staff experts-

•50 hold advanced degrees, 50 hold advanced degrees, •12 PhD’s, 2 RD’s, 12 PhD’s, 2 RD’s, •5 RCA Certified Chefs5 RCA Certified Chefs•Culinologists, TechnologistsCulinologists, Technologists

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ConclusionConclusion

Lack of non-uniform nutrition standards Lack of non-uniform nutrition standards is costlyis costly

R&D timeR&D timeIngredient costIngredient costAvailability of acceptable ingredientsAvailability of acceptable ingredients

Be cautious of setting too rigid standardsBe cautious of setting too rigid standardsLess variety availableLess variety availableFewer manufacturers may sell to schoolsFewer manufacturers may sell to schools

Students make final decision through Students make final decision through participation. participation. Will it pass the Kid Tested Will it pass the Kid Tested Kid ApprovedKid ApprovedTMTM test? test?

participation may decline participation may decline

Lack of non-uniform nutrition standards Lack of non-uniform nutrition standards is costlyis costly

R&D timeR&D timeIngredient costIngredient costAvailability of acceptable ingredientsAvailability of acceptable ingredients

Be cautious of setting too rigid standardsBe cautious of setting too rigid standardsLess variety availableLess variety availableFewer manufacturers may sell to schoolsFewer manufacturers may sell to schools

Students make final decision through Students make final decision through participation. participation. Will it pass the Kid Tested Will it pass the Kid Tested Kid ApprovedKid ApprovedTMTM test? test?

participation may decline participation may decline