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Google: The World's Most Successful Corporate Culture

By Khongchanok Paepipatmongkol

Spencer Hayashi

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Differences

OrganizationalStructure

§ The formal system of work roles andauthority relationships that governhow associates and managersinteract with one another.

OrganizationalCulture

Involves the values and normsshared by managers and associatesthat influence behavior. It is apowerful force in organizations.

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Foundations of Google’s Culture

Expectations

Empowerment

Innovation

Employee centered

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Expectations

Free work schedule

Relaxed, team-based

atmosphere

High expectations

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Empowerment

“Flat” structure- high middle management

collaborative culture

High Tech environment

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Innovation

Adhocracy culture- focus on flexibility and

creativity, leaders are

entrepreneurial Effectiveness measured

in creativity and innovation

Vibrant workplace, but high risk taking

Examples Google Earth Google Chrome YouTube

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Employee Centered

Young work place

Facilities

Hiring methods

Fortune magazine “Best Companies to Work For”

Attracts the best applicants applicant tracking system (ATS)

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Google, the future of corporate culture?

Many new companies following this trend. Nike, Keen, Wyden and Kennedy

Each companies culture is different

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Works Cited

"The Google Culture - Google Corporate Information." Google. Web. 17 Nov. 2010. <http://www.google.com/corporate/culture.html

>. "Google: The World's Most Successful Corporate

Culture." Suite101.com: Online Magazine and Writers' Network. Web. 17 Nov. 2010. <http://www.suite101.com/content/google-the-worlds-most-successful-corporate-culture-a242303>.

"YouTube - Google Culture." YouTube - Broadcast Yourself. Web. 17 Nov. 2010.

<http://www.youtube.com/watch?v=9bJBeCI0e3U>.