BOOK ONLINE AND SAVE €100 For more information, please visit www.metalbulletin.com/events/stp A strategic market outlook for global steel OCTG, line pipe, mechanical and structural tube and pipe 17 - 18 May 2010 Ceylan Inter-Continental, Istanbul KEY TOPICS TO BE DISCUSSED, INCLUDE: • OCTG markets as global economies recover • Surveying Chinese demand and supply over the next 12 months • The challenges and benefits of vertical integration across slab, plate and pipe mills • Global HSS and structural markets: Where are the signs for optimism for structural products producers? • Mechanical and precision pipe: a return of demand in the automotive sector? • Major opportunities in large diameter line pipe • Recent developments in high-end HFI pipes KEY SPEAKERS INCLUDE: Prof. Dr William H. Q. Zhang, Vice President of Strategic Planning and Business Development, WSP Holdings, China Antonio Marcegaglia, Chief Executive Officer, Marcegaglia, Italy Francois Michalet, Director, ESTA, France Oliver Ellermann, General Director, BDS - Bundesverband Deutscher Stahlhandel, Germany Vijesh Chawla, Associate Vice President – Marketing, Jindal Saw Ltd, India Costas Danilatos, Commercial Manager, Corinth Pipeworks, Greece Pete Kelly, Senior Director, Europe, J.D. Power Automotive Forecasting, UK Dr. Bhaskar Dutta, CEO, Al Jazeera Steel Products Co., SAOG, Sultanate of Oman Duncan Pell, Commercial Director, Interpipe, Ukraine James Ley, Senior Analyst, Hatch Iron & Steel Consulting, UK Günter Luxenburger, Director Sales & Marketing, Dillinger Hutte, Germany Jerome Granboulan, Vice President and CEO Tubular Products, ArcelorMittal, Luxembourg Bulent Demircioglu, Chairman of the Board, Borusan Mannesmann Boru, Turkey Steel Tube & Pipe CONFERENCE OVER 200 DELEGATES ATTENDED IN 2009 Official Publication Media partners Sponsor 5 th

1 E o V 0 N Steel Tube th e D Pipe - Metal Bulletin 14... · Athanasios Tazedakis, HfI Mill Director, Corinth Pipeworks, Greece Costas Danilatos, ... W.Europe Linepipe API 5L B China

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A strategic market outlook for global steel oCTG, line pipe, mechanical and structural tube and pipe

17 - 18 May 2010Ceylan Inter-Continental, Istanbul

Key ToPICS To Be DISCuSSeD, INCLuDe:• OCTGmarketsasglobaleconomiesrecover• SurveyingChinesedemandandsupplyoverthenext12months• Thechallengesandbenefitsofverticalintegrationacrossslab,plateandpipemills• GlobalHSSandstructuralmarkets:Wherearethesignsforoptimismfor

structuralproductsproducers?• Mechanicalandprecisionpipe:areturnofdemandintheautomotivesector?• Majoropportunitiesinlargediameterlinepipe• Recentdevelopmentsinhigh-endHfIpipes

Key SPeAKeRS INCLuDe:Prof. Dr William H. Q. Zhang, VicePresidentofStrategicPlanningandBusinessDevelopment,WSP Holdings,ChinaAntonio Marcegaglia,ChiefExecutiveOfficer,Marcegaglia, ItalyFrancois Michalet, Director,eSTA,franceoliver ellermann, GeneralDirector,BDS - Bundesverband Deutscher Stahlhandel, GermanyVijesh Chawla, AssociateVicePresident–Marketing,Jindal Saw Ltd, IndiaCostas Danilatos, CommercialManager,Corinth Pipeworks, GreecePete Kelly, SeniorDirector,Europe,J.D. Power Automotive Forecasting, UKDr. Bhaskar Dutta,CEO,Al Jazeera Steel Products Co., SAoG, SultanateofOmanDuncan Pell, CommercialDirector,Interpipe, UkraineJames Ley, SeniorAnalyst,Hatch Iron & Steel Consulting, UKGünter Luxenburger, DirectorSales&Marketing,Dillinger Hutte, GermanyJerome Granboulan, VicePresidentandCEOTubularProducts,ArcelorMittal, LuxembourgBulent Demircioglu, ChairmanoftheBoard,Borusan Mannesmann Boru, Turkey

Steel Tube&PipeCOnfEREnCE






Page 2: 1 E o V 0 N Steel Tube th e D Pipe - Metal Bulletin 14... · Athanasios Tazedakis, HfI Mill Director, Corinth Pipeworks, Greece Costas Danilatos, ... W.Europe Linepipe API 5L B China

Day one: Monday, May 17th08:15 Registration desk opens

09:05 Welcoming remarksBulent Demircioglu, ChairmanoftheBoard,Borusan Mannesmann Boru, Turkey

Session 1: Market overview as the world emerges from recession

09:15 outlook for market in 2010: Reasons for optimism?• Currentmarkettrends• Dumpingorlegitimatecompetition:the“threat”ofChina• MiddleEastOCTGandconstructionmarkets• Improvingautomotiveoutlook• Whatarethechallengestobewaryofaswelookto

improvingmarketconditions?Antonio Marcegaglia, ChiefExecutiveOfficer,Marcegaglia, Italy

09:45 What now for the future of european tube and pipe production?• HowhastherecessionhitEuropeanweldedand

seamlessmills?• Whatsectorshavebeenparticularlyhardhit?• Thenewsteellandscape:HaveEuropeanmanufacturerslost

groundtoemergingmarketrivals?Francois Michalet, Director,eSTA, france

10:15 How has the downturn affected distribution?• Whatissueshavebeencreatedpost-downturn?• CompetitionforoutsidetheEU• HowcanEuropeandistributorsremaincompetitivein

majormarkets?• Outlookforthenext12monthsoliver ellermann, GeneralDirector,BDS - Bundesverband Deutscher Stahlhandel, Germany

10:45 Surveying Chinese demand and supply over the next 12 months• Chinesetubulargoods:priceofcoilvs.priceoftubeandpipe• Chineseseamlessexportpricing• HowareAmericanandEuropeanprotectionistmovesviewed

byChineseproducers?Prof. Dr William H. Q. Zhang, VicePresidentofStrategicPlanningandBusinessDevelopment,WSP Holdings,China

11:15 Morning refreshments and networking break

Session 2: oCTG markets

11:45 oCTG markets post-downturn• Howhavemediumandlong-termdemandforandsupply


• CanChinacontinuetobethemotorofglobalsteelmarkets?• WhataretheconsequencesoftheslumpinRussiandemand?• Demandforhigh-gradeOCTGovernext10years• ServingMEnAmarketswithhighqualityproducts• LookingtoIranandIraq:challengesandpotentialbenefitsof

thesehugemarkets• Advancementinpremiumconnectionsandcouplingstechnology• Theincreasedimportanceofcorrosion-resistantalloys• End-userviewsofthecurrentmarketplace• Q&AJerome Granboulan, VicePresidentandCEOTubularProducts,ArcelorMittal,LuxembourgDuncan Pell, CommercialDirector,Interpipe,Ukraineoliver Stephenson, LeadMarketAnalyst,oDS-Petrodata,Singapore

13:00 Networking Lunch

Session 3: Welded and large diameter line pipe

14:30 Large diameter line pipe market overview• Effectsofthedownturnonsupplyanddemand• Currentandfuturetradeflows• DevelopingmarketsofpromiseJames Ley, SeniorAnalyst,Hatch Iron & Steel Consulting,UK

15:00 Recent developments in high-end HFI pipes for critical line pipe applications• ThechallengingoffshoreandonshoreHfIlinepipeprojects• RecentadvancementsonHfIpipeproductionlimits(26’’OD

and25mmWT)• Advancedcontrolstrategytomeetstrictqualityspecification

requirementsAthanasios Tazedakis, HfIMillDirector,Corinth Pipeworks, GreeceCostas Danilatos, CommercialManager,Corinth Pipeworks, Greece

15:30 How will LSAW-pipe market emerge from the downturn?• LSAW-pipemarket• Linepipeplatemarket• Actualsituationvs.expectationsGünter Luxenburger, DirectorSales&Marketing,Dillinger Hutte,Germany

16:00 Afternoon refreshments and networking break

Session 4: Welded and large diameter line pipe continued

16:30 Developing large diameter line pipe production capacity in the Middle east and Asia• CurrentregionalLSAWcapacity• newmarketsandgrowingopportunitiesintheregion:Iran

andIraqVijesh Chawla, AssociateVicePresident–Marketing,Jindal Saw Ltd, India

17:00 Panel discussion: Major opportunities in large diameter line pipe• Overviewofmajorplannedprojects• Trader’sperspectiveonthemarketandtradeflows• newproposedprojectsthroughTurkey:nabaco,nordStream

andSouthStream• Strategiesforcompetingformega-projectsCostas Danilatos, CommercialManager,Corinth Pipeworks, Greeceozgur Fidanoglu, Director,ProjectSales,Borusan Mannesmann Boru, TurkeyGünter Luxenburger, DirectorSales&Marketing,Dillinger Hutte, GermanyVijesh Chawla, AssociateVicePresident–Marketing,Jindal Saw Ltd, IndiaJames Ley, SeniorAnalyst,Hatch Iron & Steel Consulting, UK(moderator)

18:00 Chairperson’s closing remarks and end of day one

19:00 Complimentary Bosphorus Cruise

Note: This programme is provisional only and both timings and content may be subject to change. ©Metal Bulletin, part of Euromoney Institutional Investor PLC group.

Page 3: 1 E o V 0 N Steel Tube th e D Pipe - Metal Bulletin 14... · Athanasios Tazedakis, HfI Mill Director, Corinth Pipeworks, Greece Costas Danilatos, ... W.Europe Linepipe API 5L B China

Take a FREE 2 WEEK TRIAL to the latest independent Tube and Pipe analysis and price forecasts atwww.metalbulletinresearch.com/MBRtrial

Seamless Steel Tube and Pipe Market TrackerAnalysis of seamless global tube and pipe markets

Issue 53February 201017 February 2010www.metalbulletinresearch.com

ContentsNorth America 3Europe, Middle East and Africa 6Asia 9Energy Markets 11Seamless Capacity Developments 12

l Outlook improves in the USA: page 3l European demand still in a rut: page 6l Chinese mills unable to raise prices: page 9

Anti-dumping measures have prepared the way for recovery in US pipe prices

l The road to recovery is proving to be a long one for seamless pipe markets. End-use demand indicators have not improved much in most regions, and were it not for the fact that anti-dumping measures have been widely adopted, MBR believes that Chinese exports would have driven prices down below where they are today. l Ironically, the best prospects for an improvement in seamless pricing and end-use demand is in the USA, the market that was holding probably the largest excess stocks of OCTG when the economic crisis broke in late 2008. Anti-dumping action aimed at Chinese producers has drastically cut the amount of Chinese material that has found its way into the US market. Meanwhile, the onshore drilling of shale gas fields—which tends to be pipe intensive—has picked up more strongly than was expected six months ago. OCTG stocks have been run down, and provided that energy prices remain firm, which we believe they will, US pipe mills are in a good position to start increasing their capacity utilisation rates and raising their prices. MBR believes that there could be as much as a $250/tonne increase in US OCTG prices within the next six months. The rate of price increases for European mills will be slower—demand fundamentals are simply not firming as fast as in the USA.

Source: Metal Bulletin Research

Global seamless tube and pipe prices forecast The North American seamless pipe market is still fragile, but the outlook is more positive

than in other regions






















US OCTG API J55 - casingUS API 5L B

W.Europe Linepipe API 5L BChina OCTG API J55 - casing




Welded Steel Tube and Pipe Market TrackerAnalysis of welded tube and pipe markets across the globe

Issue 72January 201021 January 2010www.metalbulletinresearch.com

ContentsMarket prices 2Americas 3Asia 6Europe and Middle East 9Stainless 12

Energy tubulars seeing gains, but demand from other end-use sectors still soft

l In the USA, HR coil list prices have increased about $120/ton in the past six weeks on the back of rising raw materials costs. In response, pipe and tube producers, which have seen tubular inventories decline to historically-low levels, are attempting to push through higher prices. Both welded OCTG and linepipe prices are now on the rebound and with demand coming back as well, we believe these higher prices will stick. We have been told that the overhang in OCTG supplies is finally winding down and the rumored holes in inventories are growing larger. MBR has been told that a portion of what is out there in inventories is more appropriate for the scrap yards. While energy tubular prices have been displaying strength, HSS and standard pipe destined for construction applications will struggle to even maintain margins in the short term.

l Chinese tubular producers are already feeling a margin squeeze as coil prices rise at a faster rate than tube and pipe prices. Producers have been reluctant to pass on their increased costs owing to poor demand, even for export, but the situation leaves them not choice. Average increases for tube and pipe export prices are in the neighborhood of $30/tonne this month, but we expect to see further hikes in coming weeks. Prudent output control in Japan will likely see Japanese export prices rise with confidence over the next two months.

l Rising rig counts/falling stocks boost US prices: page 3l Supply controls in Japan will support H1 prices: page 6l Support for coil prices will push up EU tube in Q1: page 9

Global historic large-diameter longitudinal DSAW pipe prices (grade API 5L X65) Production discipline in ERW linepipe is expected to help support pricing this year

Source: Metal Bulletin Research
























European ERW linepipe (API 5L X42)

US ERW linepipe (X42)

Japanese ERW linepipe (X42)


Titles include • Seamless Steel Tube and Pipe Market Tracker

• Welded Steel Tube and Pipe Market Tracker

• Five Year Outlook for the Global OCTG Market

• Five Year Outlook for the Large-diameter Linepipe Market

Online Tube and Pipe IntelligenceForecasts • Analysis • Price Movements • Breaking Views • Production & consumption data • 60 day archive

Day Two: Tuesday, May 18th08:45 Morning refreshments

09:20 Chairperson’s opening remarksJames Ley, SeniorAnalyst,Hatch Iron & Steel Consulting, UK

Session 5: Automotive, construction & mechanical sectors

09:30 A return of demand in the automotive sector?• Signsforoptimisminglobalautomotive• Automotivecarbonandstainlesssteeltube• Willemergingmarketmanufacturersbemoreprominentin

thesectorpost-recession?Pete Kelly, SeniorDirector,Europe,J.D. Power Automotive Forecasting, UK

10:00 overview of Turkish markets• WeldedpipemarketinTurkey• HollowsectionmarketinTurkey• TheimportanceofTurkey’sgeographicalpositioninfostering


Zafer Atabey, Director,StandardandSpecialPipes,Borusan Mannesmann Boru, Turkey

10:40 Morning refreshments and networking break

Session 6: eRW pipe, HRC and plate markets

11:15 eRW pipe production and market in GCC• ProductioncapacityandmarketinGCC• Historyanddevelopmentofsalesinthismarketandexports

outsideGCC• APIgradeproductionandmarket• PolicyforsurvivalDr. Bhaskar Dutta, CEO,Al Jazeera Steel Products Co., SAoG, SultanateofOman

11:50 The challenges and benefits of vertical integration across slab, plate and pipe mills• Costcompetitivenessofbackwardsverticalintegration• Casestudy:implementingthestrategy• CurrentchallengesoffinancingM&AandverticalintegrationSpeaker tbc

12:30 HRC and Plate markets• Developingplatemillcapability• Themarketsforplateasweemergefromthedownturn• Howcoilpricesareaffectingcostcompetivenessof

emergingmarketsSemih elmaagacli, GeneralManager,Assan Steel Service Centre, Turkey

13:00 Chairperson’s closing remarks and end of conference

13:00 Networking lunch

Page 4: 1 E o V 0 N Steel Tube th e D Pipe - Metal Bulletin 14... · Athanasios Tazedakis, HfI Mill Director, Corinth Pipeworks, Greece Costas Danilatos, ... W.Europe Linepipe API 5L B China




Wecancustomiseavarietyofoptionstosuityourbudget,objectivesandaspirations,examplesinclude:• Welcome Reception –networkandwelcomepotential

clientswithyourbrandingprominent• Host a Delegate Lunch –entertainalargenumberof

existingandpotentialclients• Coffee Break Sponsor –getyourmessageacrosswithhigh

visibilitybranding• Delegate Bag Sponsor –yourcompanylogoonthemovefor

maximumeffect• Brochure Distribution –ensureyourmessageis





As an exhibitor you will have the opportunity to:

• networkanddobusinesswithindustrydecisionmakers

• Targetnewcustomers,buildandreinforcerelationships

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• Launchanewcompany,serviceorproduct

• Increaseyoursales

• Attendtheconferenceandimproveyourindustryknowledge

• Relaxandenjoycommunicatingwithcolleaguesoldandnewattheeveningreceptions

SPONSORSHIP & EXHIBITION OPPORTUNITIESReachouttointernationaldecisionmakersandbudgetholdersattheSteelTubeandPipeConference.Takingasponsorshipoptionorexhibitionstandisthemostcost-effectiveandtargetedwayofreachingtheinternationalsteeltubeandpipecommunity.

Tofindoutmoreaboutsponsorshiporexhibitionpackagestailoredtosuityourcompany’srequirements,contactDmitri Volodko on+44 (0) 20 7779 8439 [email protected]

FoRTHCoMING eVeNTSChina Iron ore Conference29 - 31 March 2010 - Beijing

16th International Iron ore Conference4 - 6 May 2010 - Prague

5th Asian Stainless Steel Conference31 May - 2 June 2010 - Tianjin

3rd North African Steel Conference8 - 10 June 2010 - Cairo

9th International Stainless and Special Steel Summit 7 - 9 September 2010 - Rome

For more information about those events please visit www.metalbulletin.com/events

Page 5: 1 E o V 0 N Steel Tube th e D Pipe - Metal Bulletin 14... · Athanasios Tazedakis, HfI Mill Director, Corinth Pipeworks, Greece Costas Danilatos, ... W.Europe Linepipe API 5L B China

Reasons to attend:

• Analysetheoutlookfornewprojects–howmanyplannedpipemillswillbecompleted?

• Keepabreastofproducerstrategies–whatisthesupplyoutlookforOCTG,linepipe,hollowstructuralsections,andprecisionseamlessandprecisionweldedpipe?

• Updateontradefocus–whatistheoutlookforChineseandRussiantubeandpipeproduction,howmuchoversupplywilltherebeandwhichproductswillbemostaffected?

• Understandtheramificationsofthecurrentmarketfortubeandpipedistributors–whatarethelatestdevelopmentsinendusermarkets?

MetalBulletinEventsispleasedtoannounceits5th Steel Tube and Pipe Conference.Withdetailedanalysisofthecarbonandstainlessweldedandseamlesstubeandpipemarket,theeventprovidesanexcellentannualforumforproducers,tradersandprocurementmanagersintheoil,gas,construction,automotiveandmechanicalengineeringmarkets.


“It is an excellent platform for knowledge sharing

and networking. Apart from providing good

market insight, some of the presentations were

hugely informative specifically on technological


“Very useful to understand what is happening

worldwide in the OCTG market”

“Unique event for pipe manufacturers and technical

service providers to network and exchange views.”

“Very professional with excellent focused content”

For more information and to register please visit www.metalbulletin.com/events/stp

Steel Tube & Pipe COnfEREnCE17 - 18 May 2010 Ceylan Inter-Continental, Istanbul


Complimentary Bosphorus Cruise17th May 2010 • Time: 19:00 - 20:30







25% GeneralManager/DepartmentalManager

32% SalesDirector/SalesManager/MarketingDirector/MarketingManager

4% Trader/Broker

8% Other


Page 6: 1 E o V 0 N Steel Tube th e D Pipe - Metal Bulletin 14... · Athanasios Tazedakis, HfI Mill Director, Corinth Pipeworks, Greece Costas Danilatos, ... W.Europe Linepipe API 5L B China

SAVE ¤100



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BOOKING CONDITIONS: Registrations can only be confirmed upon receipt of payment or proof of payment and discounted fees will only apply when payment is received within the offer period. If you are not able to attend, a substitute delegate will be accepted. Cancellations must be received 28 days before the Conference to qualify for a full refund less ¤135 administration fee. It may be necessary for reasons beyond the control of the organisers to alter the content, timing and venue. In the unlikely event of the Conference being cancelled or curtailed due to any reason beyond the control of Metal Bulletin Ltd., or it is necessary or advisable to relocate or change the date and/or location of the event, neither Metal Bulletin Ltd., nor its employees will be held liable for refunds, damages and/or additional expenses which may incurred by delegates. We therefore recommend prospective delegates to arrange appropriate insurance cover.

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Steel Tube & Pipe COnfEREnCE17 - 18 May 2010 Ceylan Inter-Continental, Istanbul




5th Steel Tube & Pipe Conference

Conference Fee e1,799

FEE: The fee includes attendance at all conference sessions, welcome

receptions, lunches, and refreshment breaks.

ACCOmmODATION: The conference fee does not include hotel

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