1 CSR Lec 12 (2008) II Version

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    CorporateCorporateSocialSocial

    ResponsibilityResponsibility

    Lecture 1 & 2 MBA 2008 Div CLecture 1 & 2 MBA 2008 Div C

    Dr.BALADr.BALA

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    NormsNorms

    Readings circulated are essentialReadings circulated are essential Guest lectures: 4 sessionsGuest lectures: 4 sessions One Field Visit to an NGO in MumbaiOne Field Visit to an NGO in Mumbai

    Mid Term :QuizMid Term :Quiz-- 10 Marks10 Marks Poster presentationPoster presentation-- 10 Marks based on10 Marks based on

    field visitfield visit

    Project based Oral PresentationProject based Oral Presentation--10 Marks10 MarksWritten AssignmentWritten Assignment--2020--reportreport End Term exam : 50 marksEnd Term exam : 50 marks

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    Important WebsitesImportant Websites

    www.bsr.orgwww.bsr.org Business Social ResponsibilityBusiness Social Responsibility www.wbcsd.orgwww.wbcsd.org World Business CouncilWorld Business Council

    for Sustainable Developmentfor Sustainable Development

    www.worldbank.orgwww.worldbank.org The World BankThe World Bank www.undp.orgwww.undp.org United NationsUnited Nations

    Development ProgrammeDevelopment Programme

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    Power of CorporationsPower of Corporations

    Corporations have far more power than the nationCorporations have far more power than the nation--states across whose borders they operatestates across whose borders they operate..

    The combined revenues of just

    General Motors and Ford -- thetwo largest automobile

    corporations in the world --

    exceed the combined Gross

    Domestic Product (GDP) for all

    of sub-Saharan Africa

    The combined sales of

    Mitsubishi, Mitsui,ITOCHU, Sumitomo,

    Marubeni, and Nissho

    Iwai. are nearly

    equivalent to the

    combined GDP of all of

    South America

    The United Nations has justly described these corporations

    as the productive core of the globalizing world economy.

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    What is a Company?

    What is the role of companies in aglobalized economy?

    To whom are companies/businesses responsible???

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    GlobalizationGlobalization

    Globalization is a process ofGlobalization is a process of

    Interaction andintegration among the

    people, companies, and

    governments of different

    nations

    A process driven by

    international tradeand investment and

    aided by information

    technology

    It impacts environment, culture, political systems,economic development and prosperity, and humanphysical well-being in societies around the world.

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    Impact of GlobalizationImpact of Globalization

    New job creationNew job creation Globalization ofInformation andGlobalization ofInformation and

    Communication system : Global villageCommunication system : Global village Globalization of science leads to the fusionGlobalization of science leads to the fusion

    of scientific data and rules to form aof scientific data and rules to form auniform network of databaseuniform network of database

    Increase in global awareness aboutIncrease in global awareness aboutvarious economic, legal, political, technicalvarious economic, legal, political, technicaland cultural aspectsand cultural aspects

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    SelfSelf--employment increased in all developingemployment increased in all developingregions except East and Southregions except East and South--east Asiaeast Asia

    Figure 15: Non-agricultural self-employment, 1980-89 and 1990-2000

    (in per cent of total non-agricultural employment)

    26

    13

    44

    29

    26

    32

    12

    44

    32

    48

    0

    10

    20

    30

    40

    50

    World Developed Regions Africa Latin America Asia

    Source: ILO, Women and men in the informal economy, 2002.

    1980/1989

    1990/2000

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    Current Trends in GlobalizationCurrent Trends in Globalization

    IMBALANCEIMBALANCE

    North-South imbalance - unfair rules in Trade and FDI

    Trade: Despite liberalization, expansion did not occur uniformly

    Barriers to market entry for certain products of poor countries

    FDI highly concentrated in about 10 developing countries despite

    efforts by many to seek to attract FDI

    Capital & goods move more freely than labour & knowledge

    Disparities in enterprise competitiveness and labour markets

    More than 2 billion people particularly in sub-Saharan Africa, the

    Middle East, and the former Soviet Union live in countries that

    are being left behind.

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    China, India,

    Bangladesh,Philippines, Brazil,Costa Rica, Thailand,

    Source: World Bank 2006

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    Impact on the Global MarketsImpact on the Global Markets

    More choice but can result inMore choice but can result in

    Unhealthy lifestylesUnhealthy lifestyles lack of activity, risky sexuallack of activity, risky sexual

    behaviour, breakdown in traditional valuesbehaviour, breakdown in traditional values Promotion of processed tobacco, alcohol andPromotion of processed tobacco, alcohol and

    processed food with high salt sugar and fat contentprocessed food with high salt sugar and fat content

    Unrealised expectationsUnrealised expectations resulting in depressionresulting in depression Increased tourism brings risks to health of tourists andIncreased tourism brings risks to health of tourists and

    communitiescommunities

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    Impact on Global HealthImpact on Global Health Health conditions affecting people acrossHealth conditions affecting people across

    boundaries, culture & generationsboundaries, culture & generations Infectious diseases: HIV/AIDS, TB, Influenza, SARS,Infectious diseases: HIV/AIDS, TB, Influenza, SARS,

    Lifestyle diseases and conditions: obesity, lungLifestyle diseases and conditions: obesity, lungcancer, heart disease, STDs, Type 2 Diabetescancer, heart disease, STDs, Type 2 Diabetes

    Threats to global stability and economy: HIV/AIDS,Threats to global stability and economy: HIV/AIDS,SARS.The vectors of these diseases may beSARS.The vectors of these diseases may be travel ortravel orwork placework place

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    Impact of Globalization:Impact of Globalization:

    EnvironmentEnvironment Threats to the GlobeThreats to the Globe

    Global warmingGlobal warming

    Agricultural development and food securityAgricultural development and food security Water stress and water insecurityWater stress and water insecurity Rising sea levels and exposure to climate disastersRising sea levels and exposure to climate disasters

    Environmental pollutionEnvironmental pollution

    Loss of bio diversityLoss of bio diversity

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    Impact of Globalization on WomenImpact of Globalization on Women.].]

    Gender imbalanceGender imbalance Trade liberalization has wiped outTrade liberalization has wiped out

    livelihood sources of women producerslivelihood sources of women producers

    Migrants particularly women driven toMigrants particularly women driven toillegal economy( trafficking) leaving themillegal economy( trafficking) leaving them

    vulnerable to exploitation.vulnerable to exploitation.

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    Impact of Globalization (Wider Effects)Impact of Globalization (Wider Effects)

    Global revolution has impacted culture &Global revolution has impacted culture &identityidentity-------- Values, normsValues, norms

    Illicit cross border activitiesIllicit cross border activities--increased taxincreased taxevasion, rise in multinational crime syndicatesevasion, rise in multinational crime syndicatesmoney launderingmoney laundering

    Trafficking of human beingsTrafficking of human beings Rural & Informal economies remain on theRural & Informal economies remain on the

    margins resulting in persistent povertymargins resulting in persistent poverty Loss of jobs due to industrial restructuringLoss of jobs due to industrial restructuring Migration leading to brainMigration leading to brain--draindrain

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    World increasingly shaped by SustainableWorld increasingly shaped by SustainableDevelopment issuesDevelopment issues

    A carbon constrained worldA carbon constrained world

    A water constrained worldA water constrained world Issues of sustainable productionIssues of sustainable production PovertyPoverty

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    CORRECTING THE IMBALANCECORRECTING THE IMBALANCE

    How to build a fair globalization to reduceHow to build a fair globalization to reducepoverty and inequalitypoverty and inequality

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    Globalisation agenda for actionGlobalisation agenda for action

    Development roundDevelopment round market accessmarket access Improving investment climateImproving investment climate

    Strengthening edn, health and empowermentStrengthening edn, health and empowermentSocial protectionSocial protection

    More and better aidMore and better aid

    Debt relief for reforming countries (HIPC)Debt relief for reforming countries (HIPC) Global collective action ( global warming)Global collective action ( global warming)

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    Adverse Effects of Globalization Can be Controlled

    Principles ofdemocracy social equity

    Human Rights

    Respect the Law

    Smart

    Partnerships

    between State

    and

    Businesses

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    Need for Intervention of Business for SustainableNeed for Intervention of Business for Sustainable

    DevelopmentDevelopment

    IfIf businessbusiness hashas toto bebe developed,developed, thethe societysociety needsneeds toto bebedeveloped,developed, businessbusiness sectorsector cannotcannot flourishflourish inin anyanycountry,country, ifif thethe environmentenvironment requiredrequired byby businessbusiness isis notnot

    conduciveconducive..

    IncreasingIncreasing socialsocial issuesissues impactsimpacts thethe entireentire societysociety iningeneralgeneral andand businessbusiness inin particularparticular becausebecause toto aa largelargeextentextent businessbusiness isis dependentdependent onon thethe societysociety forfor itsits

    growthgrowth andand prosperityprosperity..

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    Need for Intervention of Business for SustainableNeed for Intervention of Business for SustainableDevelopmentDevelopment

    The most fundamental impact on society is fromThe most fundamental impact on society is fromtechnological and social change.technological and social change.

    Creation ofCreation of new cultural and social attitudesnew cultural and social attitudes

    NNew set of relationships between the business firm andew set of relationships between the business firm andthe surrounding society.the surrounding society.

    Stakeholders, who have long remained dormant, haveStakeholders, who have long remained dormant, havestirred awake and are now proving themselves as majorstirred awake and are now proving themselves as majorforces to be reckoned with.forces to be reckoned with.

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    Need for Intervention of Business forNeed for Intervention of Business for

    Sustainable DevelopmentSustainable Development

    Challenges in the 21Challenges in the 21ststCentury cannot be tackledCentury cannot be tackledby yesterdays rule of governance.by yesterdays rule of governance.

    There is a need to develop new ways of thinkingThere is a need to develop new ways of thinkingand new approaches to governance at everyand new approaches to governance at everylevel of society.level of society.

    It is an accepted fact, that, there are crucialIt is an accepted fact, that, there are cruciallinkages between economic growth, humanlinkages between economic growth, humandevelopment, social cohesion and environmentaldevelopment, social cohesion and environmentalsustainability.sustainability.