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About Us
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Social Annex spun out of Immply Group – a web development and design agency specializing in Social media, CMS, social networking and eCommerce development. Here are some of the companieswe have worked for at Immply Group.
3 of 4 Americans use Social technology (Nov 2009)
Visiting Social sites is now the 4th popular online activity ahead of email (Sep 2009)
411 million active users on Facebook - 7 hours per month per user(Mar 2010)
50 Million – Average number of tweets per day (Jan 2010)
Social Media Stats
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Social Media and eCommerce
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Like us on Facebook, Follow
us on Twitter
Comment on our Blog, Share our products,
Re-tweet us
July 2009, Trust in Advertising *
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July 2009, Trust in Advertising *
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Your eCommerce Goals
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Social Commerce Platform
1. Social Index
• Analyze Social Graph across your visitors’ social networks• Influence and Relevancy based on interactions and content• “Social Index” = Google Pagerank for Social• Learning Social Index - repeat visits
2. Social Incentives • Target marketing offers based on Social Index• Direct discounts or even intangibles like charity donations• Manage the presentation of the offer
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3. Social Commerce Widgets
• Drive traffic, Increase Engagement, Increase Repeats• Integrate with the Social Index and Social Incentives• Custom Applications, Plug and play integration
4. Social Analytics• Interaction reports for each widget• Traffic and order reports• Users data accessible (depending on their permissions)
The Social Annex Platform
Drive more traffic: Social Share and Save
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Users never leaveyour site
Share and coupon is visible on their wall and their friends’ homepages 12
Drive more traffic: Social Wishlist
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Users never leaveyour site
Wish is visible on their wall and their friends home page
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Drive more traffic: Social Compare
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Users never leave your site,Compare requestis visible on theirWall and their Friends HP’s
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Drive more traffic: Social Virtual Gift
Drive more traffic: Social Virtual Gift
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The post is visible on their wall and the receivers home page and all of his friends see it as well
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Generate Repeats: Birthday Reminders
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Allow people to manage their reminders from within their my account with a simple include on your page.
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Generate Repeats: Birthday Reminders
Increase engagement: Social Tagging
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Users never leaveyour site
Tags and comment is visible on their wall and their friends’ homepages 23
Tags displayed for the product and link to all other products tagged with that keyword 24
Increase engagement: Social Localization
Shows products other people have interacted with in their local area, learns from other modules
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Increase engagement: Upcoming Birthdays
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Increase engagement: Friends Shop
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Implementation
• We don’t want this to be an IT project• No data feed• Add simple Javascript and HTML code
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Pricing
• No risk pricing• No setup fee, no monthly fee• 6 % of sales (equivalent to your public affiliate program)