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TRM 253Information Systems for Tourism Industry

• An overview of current developments and major issues in the field of tourism and information technology

• Importance of IT for the various tourism organizations

• The impact of the Worldwide Web on traditional sales approaches

• models of technology use

• up-to-date properties of existing technologies

• inter-organizational systems in Turkey

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Effects of the Internet on customer behavior: the new travel buyer

• In 1997, thousands of travel agents in USA started to disappear...

• Today..More than 65% of flight tickets in USA are sold online!

• more than 59 million internet users in USA went on-line last year to gather information; 395% growth from 1997 to 2001

• Of that group, 25 million actually purchased travel products or services on-line, a 384% growth from 1997 to 2001

InternetKullanicilari

Internet

Banks,Credit Card Compaines,

PayPal, etc.

TRAVEL PORTALS

Hotels,Tour Operators, etc.

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• The Internet is an ideal technology for travel. It offers a vast information resource, immediate convenience and interaction that can provide a very personal experience. As the Internet reaches to every house and business, it will find a huge market of travelers looking for information "Just Beyond their Imagination, and only a click away".

• Today, Travel accounts for a nearly 28,5 % (almost one third) of all annual online transactions in

the world, at 150 billion usd (2006)

• UK has already lost 2000 travel agents in the past 3 years, and there will be many more joining them…We are going to see fewer agents making money 5 years from now…Lots of big travel companies are going

to be non-profit…

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• Today's challenge to all players in travel field is

not in finding passengers, but in "finding profit".

• International Tourism receipts reached 856 Billion usd in 2007 (WTO)

• Yahoo Travel in a recent survey indicated Yahoo Travel in a recent survey indicated 61% of 61% of people go on-people go on-line for travelline for travel

• 2008 fact from USA hotel industry: 75-80% of hotel stays are not intermediated!...

• According to a just September 2008 released study by Prophis eResearch, an estimated 19 million online Americans have visited one of the top ten travel 2.0 traveler community based sites such as TripAdvisor in the past 12 months.

WTO stats

UNWTO's UNWTO's Tourism 2020 Vision Tourism 2020 Vision forecasts that international arrivals are forecasts that international arrivals are expected to reach nearly 1.6 billion by the year 2020. Of these worldwide expected to reach nearly 1.6 billion by the year 2020. Of these worldwide arrivals in 2020, 1.2 billion will be intraregional and 378 million will be long-arrivals in 2020, 1.2 billion will be intraregional and 378 million will be long-haul travellers.haul travellers.The total tourist arrivals by region shows that by 2020 the top three receiving The total tourist arrivals by region shows that by 2020 the top three receiving regions will be Europe (717 million tourists), East Asia and the Pacific (397 regions will be Europe (717 million tourists), East Asia and the Pacific (397 million) and the Americas (282 million), followed by Africa, the Middle East million) and the Americas (282 million), followed by Africa, the Middle East and South Asia. and South Asia.

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Basically travel portals started by selling budget airline tickets over GDSs. Their interfaces (API) softwares connect to GDSs such as AMADEUS, SABRE, and make possible to check availability online & real-time..And therefore to sell..

Next, the giant hotel database being sold inside the GDSs became their hotels section! And the same for rent-a-car and all other providers, even theater tickets!

In a very short time, it was clear that those GDS rates of hotels & ren-a-car companies were NOT SELLABLE..

Now, Travel Portals start to establish their own database of hotels, car rental agencies, bus-train tickets, etc. But this time, it is their OWN database, and their OWN PRICES...Meaning, no longer the AGENT commissions...Now they are giant TOUR OPERATORS on the web...

Online-Booking Travel Portals

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Travel Portals : giant travel shopping centers of web..

http://www.travelocity.com

http://www.expedia.com

http://www.bookinturkey.com

http://www.venere.com

http://www.elong.net

http://www.orbitz.com

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IT in Tourism for the Organizations

• Property Management System Fidelio

• Travel Agent Chain Management System Dominant

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Basically travel portals started by selling budget airline tickets over GDSs. Their interfaces (API) softwares connect to GDSs such as AMADEUS, SABRE, etc. and make possible to check availability online & real-time..And therefore to sell..

Beginning of IT use in tourism industry (CRS of Amadeus, Galileo, Worldspan)

Next, the giant hotel database being sold inside the GDSs became their hotels section! And the same for rent-a-car and all other providers, even theater tickets!

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According to a just September 2008 released study by Prophis eResearch, According to a just September 2008 released study by Prophis eResearch, an estimated 19 million online Americans have visited one of the top ten an estimated 19 million online Americans have visited one of the top ten travel 2.0 traveler community based sites such as TripAdvisor in the past travel 2.0 traveler community based sites such as TripAdvisor in the past 12 months. 12 months.

• Web 2.0

• Web 2.0

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