01ESS_Introducing Siebel Applications.ppt

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    Module 1: Introducing SiebelApplications

    Essentials (Siebel 7.7)

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    Module Objectives

    After completing this module you will be able to:

    Describe Siebel applications

    Describe standard Siebel terminology and user interface

    behavior

    Describe Siebel employee, customer, and partner

    applications

    Why you need to know:

    You need to be familiar with Siebel applications to

    understand the context of this course

    You will work with employee and customer applications

    throughout this course

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    Siebel Customer Relationship Management (CRM)

    Enables you to manage all customer touchpoints through email,

    telephone, fax, the Web, or in the field Synchronizes all touchpoints through one central information

    repository, one database, one tool set, and one architecture

    Provides your customers with a consistent view of the company

    and your company with a consistent view of the customers

    Includes installed and hosted applications to align with yourcurrent and future business requirements

    Extends your CRM solution to everyone in your employee and

    partner organizations

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    Siebel CRM Enterprise

    An installed solution that provides an integrated product suite with

    functionality tailored to more than 20 specific industries

    Customer ApplicationsSiebel Configurator

    Siebel Pricer

    Siebel Orders

    Siebel Sales CatalogSiebel Advisor

    Siebel eSales

    Siebel eService

    Siebel Mobile SolutionsSiebel Handheld

    Siebel Wireless

    Siebel Voice

    Employee ApplicationsSiebel Call Center

    Siebel Service

    Siebel Sales

    Siebel Field Service

    Siebel Architecture

    Partner ApplicationsSiebel Partner Manager

    Siebel Partner Portal

    Industry ApplicationsSiebel Communications

    Siebel Consumer Sector

    Siebel EnergySiebel Financial Services

    Siebel Life Sciences

    Siebel Manufacturing

    Siebel Public SectorSiebel Travel & Transportation

    Business Processes For a complete listing,see Siebel Bookshelf

    or www.siebel.com

    Siebel Analytics

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    An installed solution designed for companies with fewer than

    100 users Provides a family of multichannel sales, customer service, and

    marketing applications

    Siebel CRM Professional Edition

    Industry Applications

    Customer ApplicationsSiebel Quote & Order, Professional Edition

    Siebel Product & Catalog, Professional EditionSiebel Pricing & Contract, Professional Edition

    Employee ApplicationsSiebel Call Center, Professional Edition

    Siebel Sales, Professional EditionSiebel Service, Professional Edition

    Siebel Architecture

    Siebel Finance, Professional Edition

    Siebel Insurance, Professional Edition

    Siebel Healthcare, Professional Edition

    Partner ApplicationsSiebel Partner Manager, Professional Edition

    Siebel Partner Portal, Professional Edition

    Business Processes

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    Siebel CRM OnDemand

    A hosted solution that provides core functionality to casual

    users, business partners, and remote divisions

    Available on a per-user basis through a monthly subscription

    For more

    information, see

    www.crmondemand.com

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    Siebel Business Entities

    Contacts

    Opportunities

    Orders

    Accounts

    Service requests

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    Activities

    Assets

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    Accounts

    Are businesses external to your company

    Represent a current or potential client, a business partner, or acompetitor

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    Contacts

    Are people with whom you do business

    Have the following characteristics A name

    A job title

    An email address and phone number

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    Opportunities

    Are potential revenue-generating events

    Have the following characteristics A possible association with an account

    An identified potential revenue

    A probability of completion

    A close date

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    Orders

    Are products or services purchased by your customers

    Have the following characteristics An order number

    A status and priority

    An associated account

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    Service Requests

    Are requests from customers for information or assistance with

    a problem related to products or services purchased from your

    company

    Have the following characteristics

    A status

    A severity level

    A priority level

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    Activities

    Are specific tasks or events to be completed

    Have the following characteristics A start date and due date

    A priority level

    Assigned employees

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    Assets

    Are instances of purchased products

    Have the following characteristics An asset number

    A product and part number

    A status level

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    Types of Siebel Enterprise Applications

    Employee applications

    Are used by internal employees

    Examples include:

    Siebel Call Center

    Siebel Sales

    Customer and partner applications

    Are used by customers and partners

    Examples include:

    Siebel Customer Order Management

    Siebel Partner Relationship Management (PRM)

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    Types of User Interfaces (UI)

    High-interactivity (HI) mode

    Is available for employee applications, supporting highlyinteractive enterprise users

    Requires Internet Explorer 5.5 SP2 or 6.0 with SP1 and supports

    additional usability features such as drag-and-drop for setting

    column widths and positions

    Standard-interactivity (SI) mode Are available for customer applications

    Use a wide variety of browsers and behaves like traditional Web

    applications, requiring frequent page refreshes

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    Employee Application: Siebel Sales

    Allows your sales force to manage accounts, sales

    opportunities, and contacts

    Helps identify top opportunities and specific actions to better

    manage those opportunities to a more rapid closure

    Siebel SalesOpportunities view

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    Employee Application: Siebel Call Center

    Enables customer service and telesales representatives to:

    Provide customer support Generate customer loyalty

    Increase revenues through effective campaign execution, cross-

    selling, and up-selling

    Part of the AgentMetrics Dashboard.

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    Customer Application: Sales Catalog

    Allows companies to develop, manage, and deliver dynamic

    product catalogs across all customer channels

    Product Administration

    Screen

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    Customer Application: Siebel eSales

    Allows your customers to purchase products over the Web

    Includes an interactive product catalog, search and productcomparison mechanisms, and online ordering capabilities

    Browse products

    Quick Add to

    shopping cart

    Advisor

    eSales Catalog

    screen

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    Partner Application: Siebel Partner Portal

    Allows partners to communicate, collaborate, and conduct

    business with a Web-based interface

    Includes product information, training, sales tools, transaction

    data, and performance analysis reports

    Partner Portal

    Opportunities screen

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    Applications Used in this Course

    Siebel Call Center, Siebel Sales, and Siebel eService are used

    during this course

    Technology learned here applies to allSiebel applications

    Configuration of Siebel applications is performed using Siebel

    Tools

    For information on all other Siebel CRM Applications, see:

    Siebel Bookshelf

    www.siebel.com

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    Siebel Applications

    Are built on a common architecture and allow you to implement

    business processes based on the standard functionality

    Facilitates the implementation and adoption of the applications

    Share a common database between multiple Siebel applications

    Makes a common set of data available to all applications

    Are designed to be implemented with minimal configuration

    Address user requirements by implementing the standard Siebel

    application functionality

    Can be tailored to meet specific business requirements

    Keep modifications to a minimum to ensure the success of your

    Siebel application implementation

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    M d l 1 I t d i Si b l A li ti

    Summary

    This module showed you how to:

    Describe Siebel applications

    Describe standard Siebel terminology and user interface

    behavior

    Describe Siebel employee, customer, and partner

    applications