10
1 GIN 2006 13 th International Conference State of the Arts on Sustainability State of the Arts on Sustainability Report: Report: A Case of Korean Business Circles A Case of Korean Business Circles 06 – 07- 03 Yoon-Gih Ahn * & Yoon-Jung Chin ** * POSRI, Senior Researcher & Erasmus University, Ph.D Can ** POSRI, Associate Researcher . Introduction . Introduction . Theoretical Perspective and Applied Method . Theoretical Perspective and Applied Method . Case Study including findings and discussions . Case Study including findings and discussions . Conclusion . Conclusion

0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

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2 GIN Conference, 2006 Theoretical Perspectives  Stakeholder theory emphasizes the relationship and dialogue/ communication with groups with a stake in the firm, ultimately integrating them into managerial decision-making (Emshoff and Freeman, 1978).  Corporate accountability theory requires the integrity and transparency from firm’s stakeholder. Therefore, corporate sustainability report should be issued on the basis of the verification by internal or external body to enhance understanding or awareness of its stakeholders.

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Page 1: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

1GIN 2006 13th International Conference

State of the Arts on Sustainability ReportState of the Arts on Sustainability ReportA Case of Korean Business CirclesA Case of Korean Business Circles

06 ndash 07- 03

Yoon-Gih Ahn amp Yoon-Jung Chin

POSRI Senior Researcher amp Erasmus University PhD Candidate POSRI Associate Researcher

ⅠⅠ Introduction IntroductionⅡⅡ Theoretical Perspective and Applied Method Theoretical Perspective and Applied MethodⅢⅢ Case Study including findings and discussions Case Study including findings and discussionsⅣⅣ Conclusion Conclusion

2

GIN Conference 2006

Corporate Sustainability Management as a New Paradigm for Business Circles1

IntroductionIntroduction

In line with growing importance of stakeholders in business circles Communication as one of key tools for transparency

2

Therefore the paper examine two folds one is to identify state of the arts of sustainability report in Korean business circles the other is to compare state of the art of sustainability report of three Korean companies and that of three global leading companies in the same industry

3

3

GIN Conference 2006

Theoretical PerspectivesTheoretical Perspectives

Stakeholder theory emphasizes the relationship and dialogue communication with groups with a stake in the firm ultimately integrating them into managerial decision-making (Emshoff and Freeman 1978)

Corporate accountability theory requires the integrity and transparency from firmrsquos stakeholder Therefore corporate sustainability report should be issued on the basis of the verification by internal or external body to enhance understanding or awareness of its stakeholders

4

GIN Conference 2006

Applied MethodsApplied Methods

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

5Applied MethodsApplied Methods

lan o heck

Check the Results

Implement a Soluti on

DefineGather DataAnalyze ct

LearningStandardize

Source Revised on the basis of wwwdartmouthedu

6

GIN Conference 2006

Applied MethodsApplied MethodsCorporate Activities from the point of Triple Bottom Lines views

Plan

Stakeholder Analysis bullIdentification of Core Stakeholders of Companies

Business Principles bullReflection of Laws Regulations and Standards etc of External and Internal Society

Mgt Philosophy bullReflection of the concept of sustainability for continuous growth and its characteristics

Objectives bullObjectives and Targets of Corporate Level

Measures bullIndicators for diagnosing the progress of Objectives and Targets

Do

Awareness bullActivities for enhancing awareness of internal and external persons eg PR Training Departments

Organization bullOrganization being in charge of Sustainability Issues

Implementation bullActivities by Value Chain (RampD Purchase Manufacture Marketing

Check

Self-diagnosis bullWhether company itself diagnose or not and temporally or regularly

Third Party Verification

bullVerification of Management Systems like ISO 9000 ISO 14001 OHSAS 18000 SA 8000 etc and Environmental Social and Sustainability Report

bullResults of Rating Institutes like SAM FTSE ISVA etc

ActBoard of Director bullWhether the review or not and temporally or regularly

Management Review bullWhether the review or not and temporally or regularly

Consistency bullLinkage of PDCA loop

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 2: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

2

GIN Conference 2006

Corporate Sustainability Management as a New Paradigm for Business Circles1

IntroductionIntroduction

In line with growing importance of stakeholders in business circles Communication as one of key tools for transparency

2

Therefore the paper examine two folds one is to identify state of the arts of sustainability report in Korean business circles the other is to compare state of the art of sustainability report of three Korean companies and that of three global leading companies in the same industry

3

3

GIN Conference 2006

Theoretical PerspectivesTheoretical Perspectives

Stakeholder theory emphasizes the relationship and dialogue communication with groups with a stake in the firm ultimately integrating them into managerial decision-making (Emshoff and Freeman 1978)

Corporate accountability theory requires the integrity and transparency from firmrsquos stakeholder Therefore corporate sustainability report should be issued on the basis of the verification by internal or external body to enhance understanding or awareness of its stakeholders

4

GIN Conference 2006

Applied MethodsApplied Methods

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

5Applied MethodsApplied Methods

lan o heck

Check the Results

Implement a Soluti on

DefineGather DataAnalyze ct

LearningStandardize

Source Revised on the basis of wwwdartmouthedu

6

GIN Conference 2006

Applied MethodsApplied MethodsCorporate Activities from the point of Triple Bottom Lines views

Plan

Stakeholder Analysis bullIdentification of Core Stakeholders of Companies

Business Principles bullReflection of Laws Regulations and Standards etc of External and Internal Society

Mgt Philosophy bullReflection of the concept of sustainability for continuous growth and its characteristics

Objectives bullObjectives and Targets of Corporate Level

Measures bullIndicators for diagnosing the progress of Objectives and Targets

Do

Awareness bullActivities for enhancing awareness of internal and external persons eg PR Training Departments

Organization bullOrganization being in charge of Sustainability Issues

Implementation bullActivities by Value Chain (RampD Purchase Manufacture Marketing

Check

Self-diagnosis bullWhether company itself diagnose or not and temporally or regularly

Third Party Verification

bullVerification of Management Systems like ISO 9000 ISO 14001 OHSAS 18000 SA 8000 etc and Environmental Social and Sustainability Report

bullResults of Rating Institutes like SAM FTSE ISVA etc

ActBoard of Director bullWhether the review or not and temporally or regularly

Management Review bullWhether the review or not and temporally or regularly

Consistency bullLinkage of PDCA loop

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 3: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

3

GIN Conference 2006

Theoretical PerspectivesTheoretical Perspectives

Stakeholder theory emphasizes the relationship and dialogue communication with groups with a stake in the firm ultimately integrating them into managerial decision-making (Emshoff and Freeman 1978)

Corporate accountability theory requires the integrity and transparency from firmrsquos stakeholder Therefore corporate sustainability report should be issued on the basis of the verification by internal or external body to enhance understanding or awareness of its stakeholders

4

GIN Conference 2006

Applied MethodsApplied Methods

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

5Applied MethodsApplied Methods

lan o heck

Check the Results

Implement a Soluti on

DefineGather DataAnalyze ct

LearningStandardize

Source Revised on the basis of wwwdartmouthedu

6

GIN Conference 2006

Applied MethodsApplied MethodsCorporate Activities from the point of Triple Bottom Lines views

Plan

Stakeholder Analysis bullIdentification of Core Stakeholders of Companies

Business Principles bullReflection of Laws Regulations and Standards etc of External and Internal Society

Mgt Philosophy bullReflection of the concept of sustainability for continuous growth and its characteristics

Objectives bullObjectives and Targets of Corporate Level

Measures bullIndicators for diagnosing the progress of Objectives and Targets

Do

Awareness bullActivities for enhancing awareness of internal and external persons eg PR Training Departments

Organization bullOrganization being in charge of Sustainability Issues

Implementation bullActivities by Value Chain (RampD Purchase Manufacture Marketing

Check

Self-diagnosis bullWhether company itself diagnose or not and temporally or regularly

Third Party Verification

bullVerification of Management Systems like ISO 9000 ISO 14001 OHSAS 18000 SA 8000 etc and Environmental Social and Sustainability Report

bullResults of Rating Institutes like SAM FTSE ISVA etc

ActBoard of Director bullWhether the review or not and temporally or regularly

Management Review bullWhether the review or not and temporally or regularly

Consistency bullLinkage of PDCA loop

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 4: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

4

GIN Conference 2006

Applied MethodsApplied Methods

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

5Applied MethodsApplied Methods

lan o heck

Check the Results

Implement a Soluti on

DefineGather DataAnalyze ct

LearningStandardize

Source Revised on the basis of wwwdartmouthedu

6

GIN Conference 2006

Applied MethodsApplied MethodsCorporate Activities from the point of Triple Bottom Lines views

Plan

Stakeholder Analysis bullIdentification of Core Stakeholders of Companies

Business Principles bullReflection of Laws Regulations and Standards etc of External and Internal Society

Mgt Philosophy bullReflection of the concept of sustainability for continuous growth and its characteristics

Objectives bullObjectives and Targets of Corporate Level

Measures bullIndicators for diagnosing the progress of Objectives and Targets

Do

Awareness bullActivities for enhancing awareness of internal and external persons eg PR Training Departments

Organization bullOrganization being in charge of Sustainability Issues

Implementation bullActivities by Value Chain (RampD Purchase Manufacture Marketing

Check

Self-diagnosis bullWhether company itself diagnose or not and temporally or regularly

Third Party Verification

bullVerification of Management Systems like ISO 9000 ISO 14001 OHSAS 18000 SA 8000 etc and Environmental Social and Sustainability Report

bullResults of Rating Institutes like SAM FTSE ISVA etc

ActBoard of Director bullWhether the review or not and temporally or regularly

Management Review bullWhether the review or not and temporally or regularly

Consistency bullLinkage of PDCA loop

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 5: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

5Applied MethodsApplied Methods

lan o heck

Check the Results

Implement a Soluti on

DefineGather DataAnalyze ct

LearningStandardize

Source Revised on the basis of wwwdartmouthedu

6

GIN Conference 2006

Applied MethodsApplied MethodsCorporate Activities from the point of Triple Bottom Lines views

Plan

Stakeholder Analysis bullIdentification of Core Stakeholders of Companies

Business Principles bullReflection of Laws Regulations and Standards etc of External and Internal Society

Mgt Philosophy bullReflection of the concept of sustainability for continuous growth and its characteristics

Objectives bullObjectives and Targets of Corporate Level

Measures bullIndicators for diagnosing the progress of Objectives and Targets

Do

Awareness bullActivities for enhancing awareness of internal and external persons eg PR Training Departments

Organization bullOrganization being in charge of Sustainability Issues

Implementation bullActivities by Value Chain (RampD Purchase Manufacture Marketing

Check

Self-diagnosis bullWhether company itself diagnose or not and temporally or regularly

Third Party Verification

bullVerification of Management Systems like ISO 9000 ISO 14001 OHSAS 18000 SA 8000 etc and Environmental Social and Sustainability Report

bullResults of Rating Institutes like SAM FTSE ISVA etc

ActBoard of Director bullWhether the review or not and temporally or regularly

Management Review bullWhether the review or not and temporally or regularly

Consistency bullLinkage of PDCA loop

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 6: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

6

GIN Conference 2006

Applied MethodsApplied MethodsCorporate Activities from the point of Triple Bottom Lines views

Plan

Stakeholder Analysis bullIdentification of Core Stakeholders of Companies

Business Principles bullReflection of Laws Regulations and Standards etc of External and Internal Society

Mgt Philosophy bullReflection of the concept of sustainability for continuous growth and its characteristics

Objectives bullObjectives and Targets of Corporate Level

Measures bullIndicators for diagnosing the progress of Objectives and Targets

Do

Awareness bullActivities for enhancing awareness of internal and external persons eg PR Training Departments

Organization bullOrganization being in charge of Sustainability Issues

Implementation bullActivities by Value Chain (RampD Purchase Manufacture Marketing

Check

Self-diagnosis bullWhether company itself diagnose or not and temporally or regularly

Third Party Verification

bullVerification of Management Systems like ISO 9000 ISO 14001 OHSAS 18000 SA 8000 etc and Environmental Social and Sustainability Report

bullResults of Rating Institutes like SAM FTSE ISVA etc

ActBoard of Director bullWhether the review or not and temporally or regularly

Management Review bullWhether the review or not and temporally or regularly

Consistency bullLinkage of PDCA loop

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 7: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

7

GIN Conference 2006

Case StudyCase Study

ldquoldquoTell MerdquoTell Merdquo

ldquoldquoShow MerdquoShow Merdquo

ldquoldquoProve MerdquoProve Merdquo

ldquoldquoDiscuss Discuss with Merdquowith Merdquo

ldquoldquoInvolve MerdquoInvolve Merdquo

(Stakeholder Perspective)

(Sustainability Report Model Perspective)

ldquoImpactsrdquo ldquoInternalizationrdquo ldquoInclusionrdquo Integration Incubation

EE44

DDBB

FF33

GG22

AACC22

Note The number means no of firms

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 8: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

8

GIN Conference 2006

Case StudyCase Study

Raw Material(iron ore energy etc)

Customer Oriented Industry

(electronicsfood amp drinking)

Manufactures(Automotive)

Logistics

Public Service

Financial Service

(Energy amp Water UtilitiesReal Estates)

(InsuranceBank)

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
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  • Slide 4
  • Slide 5
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  • Slide 8
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  • Slide 10
Page 9: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

9

GIN Conference 2006

Case StudyCase Study

In Plan stage the importance and the analysis of stakeholders were identified more clearly and accurately in the global leading companies than Korean companies

In Do Stage organizational charts of global companies for sustainability management were more comprehensive and systematic than those of Korean companies

In the framework of strategic management perspectives the structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
Page 10: 0 GIN 2006 13 th International Conference State of the Arts on Sustainability Report: A Case of Korean Business Circles State of the Arts on Sustainability

10

GIN Conference 2006

ConclusionsConclusions

Sustainability report of Korean companies is evolving stage from the infant stage They also are not enough to discuss or involve with their stakeholders and sustainability report model does not reflect TBL factors sufficiently in their business management in strategic perspectives

Particularly the result compared three Korean leading companies with three global leading companies in the same industry in PDCA perspectives presents the gap The structure of globally leading companies for sustainable management is more clearly and accurately developed than that of Korean companies

Korean business circles should have a continuous interest in sustainability report as one of key tools for communicating with stakeholders As well accountability theory and strategic approach method are highly important when they publish their sustainability report

Applied methods will be helpful to examine and understand state of the arts of sustainability report in Korean business circles and to compare sustainability report of three Korean companies with that of global leading companies Through the analysis the paper confirmed in Korean business circles such as follows

Thank you for Your Attention

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10