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Human Resources Sales and Marketing Research and Development Production/Operations Customer Service Finance and Accounts Administration and IT
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What makes a good presentation? What do you need to do? Who does what?
Human Resources Sales and Marketing Research and Development Production/Operations Customer Service Finance and Accounts Administration and IT
Recruitment and retention Job descriptions Person Specifications
Dismissal Redundancy Motivation Professional development and training Health and safety and conditions
at work Liaison with trade unions
Market research Promotion strategies Pricing strategies Sales strategies The sales team Product – advice on new product development,
product improvement, extension strategies, target markets
New product development Product improvements Competitive advantage Value added Product testing Efficiency gains Cost savings
Cash flow Monitoring income/revenue Monitoring expenditure
Preparing accounts Raising finance
Shares Loans
Links with all other functional areas
Acquiring resources Planning output – labour, capital, land Monitoring costs Projections on future output Production methods
Batch Flow Job Cell
Efficiency
Monitoring distribution After-sales service Handling consumer enquiries Offering advice to consumers Dealing with customer complaints Publicity and public relations
•Managing estates•Reception•Clerical work•Overview of quality control•Use of IT systems
Organisation by type
Global businesses – complex organisation structures
National – organisation possibly stretches throughout the country
Regional – could be through a county or wider area (North West, South East, etc.)
Local – small organisations serving local area or community
Authority Span of control Chain of Command Hierarchy Delegation Empowerment Delayering
Hierarchical StructureManaging Director
Sales Director MarketingDirector Finance Director
A B C D Market Research
Strategy PurchasingManager
Sales Manager
AccountsManager
IB Business & Management
MD
Middle Management
Workers
Pyramidal Structure
SeniorManagement
R&D
Marketing Sales
Production
Finance
MD
Centralised/Entrepreneurial
Sales
Marketing
Production
Accounts
Collaborative
Marketing Sales
ProductionFinance
R&D
Circular/Flat
Project
MarketingR&DSales
Finance
HRProduction
Matrix Structure
Changes to business structures Linked to new thinking on leadership and
management Less hierarchical Emphasis on communication
and collaboration between sections Global businesses – more complex structures