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[ Quality Sporting Apparel since 1923 ]

[ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

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Page 1: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

[ Quality Sporting Apparel since 1923 ]

Page 2: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

QUALITY SPORTING APPAREL SINCE 1923[ Australia’s Oldest National Sports Apparel Manufacturer ]

Contents1 - 3 A BRIEF HISTORY OF

4 - 5 AFL GUERNSEYS

6 - 7 WOMEN’S AFL GUERNSEYS & SHORTS

8 - 9 SPORT SHORTS

10 - 11 SPORT SOCKS

12 - 13 POLO SHIRTS

14 - 15 SPORT T-SHIRTS & SINGLETS

16 - 17 CRICKET & BASKETBALL

18 - 19 RUGBY

20 - 21 NETBALL

22 - 23 SOCCER & HOCKEY

24 - 25 SURF CLUB

26 - 27 BASEBALL & SOFTBALL

28 -29 OFF FIELD TEAMWEAR

30 - 31 LUGGAGE

32 - 33 ACCESSORIES

34 - 35 EMBELLISHMENTS & SIZING

36 FAQs

6 - 7 WOMEN’S AFL GUERNSEYS & SHORTS

John Cameron Sheedy

(“Mr. Football”, “The Reverend”)East Fremantle captain 1949–50,1952,1955. 360 games (WAFL & VFL) from 1946 to 1962 kicked 528 goals. Pictured wearing a Sekem jumper.

Page 3: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SUPERIOR KNITWEAR THOUGH THE WAR YEARS[ Superior Knitting Mills - Superior Knit Perfect Fit ]

In its formative years, although concentrating on socks and gloves, the business started manufacturing football jumpers and swimwear.

The letter below from 1926, documents East Fremantle’s appreciation of Sekem’s products and service; a club still wearing Sekem more than 90 years later!

With an intriguing history spanning more than 9 decades, Sekem is indeed Australia’s oldest national sports apparel manufacturer.With an intriguing history spanning more than 9 decades, Sekem is indeed Australia’s oldest national sports apparel manufacturer.

service; a club still wearing Sekem more than 90 years later!

With an intriguing history spanning more than 9 decades, Sekem is With an intriguing history spanning more than 9 decades, Sekem is indeed Australia’s oldest national sports apparel manufacturer.

Superior Knitting Mills - Sekem Street North Perth WA - Est. 1923 .

The machine that started it allIn 1894 Rebecca Dawes, a skilled knitting operative, emigrated from the UK bringing a hand- operated knitting machine (pictured). Subsequently, the machine was used mainly for domestic purposes and then to produce socks for the Armed Forces in WWI.

After the war, the family decided to put the machine to commercial use and set up in a garage in Carnation Street, North Perth, knitting woollen socks and gloves; establishing Superior Knitting Mills - the name SEKEM evolved from the original name, using the S K M with two e’s. Initially, the business was run as a partnership between the Dawes and Lazenby families (relatives of George Lazenby of 007 fame!)

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Page 4: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

Sekem knitted wear Ad 1952

POST WAR GROWTH AND NEW OPPORTUNITIES[ Superior Knit - Perfect Fit ]

Sewing rib bands & over-locking 1954.

The 1950’s to the 1970’s were very successful for Sekem and thousands of garments were exported to the Eastern States. At one stage, over 300 different garment styles were offered.

Over 600 schools and vast numbers of sporting teams chose Sekem for their garments. As Australia’s market leaders in football guernseys throughout the post war period, the company was well positioned to tender for the coveted VFL License and indeed, in 1983, Sekem was awarded the VFL License alongside its WAFL and SANFL Licenses.

In 1984, after 61 years of ownership by the Dawes family, the business was sold by brothers Peter and Bob Dawes, to the McIntyre family who amalgamated the business with the other WA iconic brand Burley, forming today’s Burley Sekem Pty Ltd.

The McIntyre family ran the business successfully until 1996 when a management buyout took place; the corporate structure is still in place today.

n 1984, after 61 years of ownership by the Dawes family, the

Sekem knitted wear Ad 1952

In the 1950’s, with peacetime production again possible, the business forged ahead with the acquisition of fully automatic programmed knitting machines from Germany. School jumpers were added to the knitwear range and staff numbers increased to 60.

In 1954 factory space doubled and Carnation Street was renamed Sekem Street.

Swan Districts Premiers Football Team 1961 wearing Sekem apparel.

Peter Dawes (L) and Les Toth inspect an automatic knitting machine programme card 1975.

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The McIntyre family ran the business successfully until 1996 when

Page 5: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM STRIDES INTO A NEW CENTURY[ Quality Sporting Apparel Since 1923 ]

At the turn of the twentieth century, Burley Sekem diversifi ed into supporter merchandise winning licenses with most major sporting organisations such as NRL, ARU, FFA, Super Rugby, Australian Open and State of Origin. Throughout thisperiod, the AFL and WAFL have been key commercial partners.

The business has weathered many challenges during its 90+ years, surviving WWII, major industry changes such as woollen to synthetic fibres, knitted fabrics to sublimation, and local production to largely offshore.

With such a long and successful history, there is immense pride amongst Sekem’s staff and tremendous determination to continue and develop the brand for the next generation in a responsible and sustainable fashion. In more recent times we are delighted to have such a respected football identity as Matt Priddis, choosing Sekem as a Brand Ambassador.

Matt will be assisting Sekem in its key relationships and also providing input into general design and fit of our elite range of products. It’s a natural partnership with Burley Sekem, as Matt’s core values demonstrated during his illustrious career, mirror those of Burley Sekem.

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At the launch of the inaugural WAFL Grand Final at Perth’s, Optus Stadium.

“I’m proud to be an Ambassador for Burley Sekem, it’s important to put one’s name to something you believe in”.

Matt Priddis

Page 6: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM AFL GUERNSEYS[ Quality Sporting Apparel Since 1923 ]

Sekem’s Legend, our fl ag-ship football guernsey is designed for performance at the highest level.

• Coolfl o® stretch fabric• Very tight fi tting spec• GPS pocket• High neckline & reduced armhole, making tackling hard• Designed for elite players• Scooped hem

LEGEND

After many years of supplying elite sportsmen and women, Sekem developed its own performance fabric, Coolfl o®.

Sekem Coolfl o® is designed to help maximise performance and comfort while playing. Coolfl o® accelerates the fl ow of perspiration away from the body through the fabric and into the atmosphere, leaving the wearer cool and comfortable.

Coolfl o® provides every opportunity for peak performance.

Sekem, Australia’s market leader in football guernseysSekem is proud to be a major apparel partner with the AFL and holds the license for replica guernseys, shorts and socks. In addition, Sekem is a major apparel supplier to the WAFL and SANFL.

Arguably the most experienced guernsey manufacturer in Australia, Sekem caters for all ages and standards in both men’s and women’s styles.

From the elite “Legend” style used by the top level, to our budget “Match” range for cost conscious clubs, Sekem is a complete football guernsey solution.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

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Page 7: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM AFL GUERNSEYS[ Quality Sporting Apparel Since 1923 ]

• Coolfl o® stretch fabric• Very tight fi tting• Traditional V neck design• Scooped hem

PREMIER

• Performance fabric• Traditional V neck• Scoop or fl at hem

CLUB• Printed design inside and out• Performance fabric• Traditional V neck• Scoop or fl at hem

REVERSIBLE

• Coolfl o® stretch fabric• Fitted spec• Tab style neck• Scooped hem

ELITE

• Standard fabric• Traditional V neck• Budget option• Scoop or fl at hem

MATCH

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Page 8: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM WOMEN’S AFL GUERNSEYS & SHORTS[ Quality Sporting Apparel Since 1923 ]

Women’s fi t SublimatedAFL Guernseys and Shorts The most exciting growth area in the game at the moment.

Sekem has been making AFL gear in a women’s cut for many years and has worked in consultation with top female players to ensure a comfortable and stylish fi t for the female body.

Our premier guernsey and shorts have been specially designed for the Elite level and are widely used in the WAWFL. This range is complimented by the club range of guernseys and shorts which are designed for the community level.

Women’s socks are also available in three lengths – traditional full length, crew or ankle socks.

[ Quality Sporting Apparel Since 1923 ]

Sekem has been making AFL gear in a women’s cut for many years and has worked in consultation with top female players to

Our premier guernsey and shorts have been specially designed for the Elite level and are widely used in the WAWFL. This range is complimented by the club range of guernseys and shorts which

Women’s socks are also available in three lengths – traditional

• Designed in consultation with elite women players• Stretch fabric• Performance and comfort

PREMIER SHORTS

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

• Sekem Coolfl o® stretch fabric• Women’s fi tted pattern• Designed for Elite level

LEGEND GUERNSEY

Page 6

• Over 95 years of experience in apparel• Local and offshore production• Major apparel partner of the AFL• Strong customer focus

The Sekem Difference

Page 9: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

• V style neck

PREMIER

SEKEM WOMEN’S AFL GUERNSEYS & SHORTS[ Quality Sporting Apparel Since 1923 ]

• Women’s pattern• Generous sizing• Scooped hem• Traditional V neck

CLUB GUERNSEY• Women’s size 4• Lighter weight• Genuine Leather• Wide range of ball types

AFL WOMEN’S FOOTBALLS• Women’s pattern• Generous Sizing• Fully Sublimated

CLUB SHORTS

• Designed in consultation with Elite Players• Stretch Fabric• Performance and Comfort• Fully Sublimated

PREMIER SHORTS

• Crew stye neck

LEGEND

Page 7

AFL WOMEN’S FOOTBALLS

Page 10: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM SPORTS SHORTS[ Quality Sporting Apparel Since 1923 ]

On & Off-Field Shorts Sekem produces a wide range of shorts from elite on-fi eld shorts to training and casual shorts.

All styles are proven performers and have been tried and tested over many years.

With sublimation almost any design is possible. In other styles, manufactured from dyed fabrics, additional features can be added like piping or chamois panels.

Most styles are available in a wide range of sizes for youths, men and women. From sublimated AFL shorts for elite players to microfibre training shorts, Sekem shorts can be customised for your team.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.

AFL SHORTS - SUBLIMATED

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 11: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM SPORTS SHORTS[ Quality Sporting Apparel Since 1923 ]

PLAIN SHORTS MICROFIBRE SHORTS

CASUAL SHORTSTRAINING SHORTS

UMPIRES SHORTS

RUGBY SHORTS

RUNNING SHORTS

MICROFIBRE TRAINING SHORTSRUGBY SHORTS

TRADITIONAL COTTON DRILL SHORTS

MICROFIBRE SHORTS

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MICROFIBRE TRAINING SHORTS

TRAINING SHORTS

Page 12: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM SPORTS SOCKS[ Quality Sporting Apparel Since 1923 ]

Australia’s market leader in football socks and more.The company owes its existence to a sock machine imported in 1894, and now is a major supplier of sports socks to the Australian and New Zealand market.

Sekem socks are used in a wide variety of sports and the company is in the enviable position of being licensed for all AFL and NRL teams. Our socks are also sought after every year at the Australian Open in Melbourne.

King 11-14 | Men’s: 7 - 11 | Boys: 13-3 | Junior: 9-12 | Youth: 2-8

LEGHigh performance nylon/elastane yarn for optimum stretch, durability and shape retention.

ANKLEElasticised ankle ribbing for extra support. Keeps sock from twisting and slipping.

ARCHElasticised arch support keeps sock in place while maximising foot sensitivity against the shoe/boot.

SOLECotton/elastane cushioned sole provides impact and sweat absorption for supreme comfort.

High performance nylon/elastane yarn for optimum stretch, durability and shape retention.

ANKLEElasticised ankle ribbing for extra support. Keeps sock from twisting and slipping.

ARCHElasticised arch support keeps sock in place while maximising foot sensitivity

Elasticised ankle ribbing for extra support. Keeps sock from twisting and

maximising foot sensitivity against the shoe/boot.

SOLE

ARCHElasticised arch support keeps sock in place while maximising foot sensitivity

SOLECotton/elastane cushioned sole provides impact and

SEKEM ELITE FOOTBALL SOCKS

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 13: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM SPORTS SOCKS[ Quality Sporting Apparel Since 1923 ]

TRADITIONAL FULL LENGTH

SPORT SOCKS

UMPIRE SOCK KNITTED TEXT SOCK

AUSTRALIAN OPENSUBLIMATED FULL LENGTH - CREW ALSO AVAIL.

QUARTER CREW STYLE

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KNITTED TEXT SOCK

Page 14: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM POLO SHIRTS[ Quality Sporting Apparel Since 1923 ]

The Ever Popular Sports PoloSekem offers a wide variety of polos in both sublimated and cut & sew styles.

Women’s and youth’s sizes and styles are also available.

Almost any design is possible with sublimation which provides a great way to highlight sponsor and club logos.

Cut & sew provides a different, more traditional, appearance than sublimation. Mesh panels, piping and panelling, coupled with embroidered logos, result in a classy and distinguished look. Our design department can always assist in ensuring that design requirements are met.

Made from sublimated panels with contrast piping 100% Polyester Coolfl o® material for comfort and moisture wicking Embroidered logo front and back

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

SUBLIMATED POLOS

CUT & SEW POLOS

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 15: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM POLO SHIRTS[ Quality Sporting Apparel Since 1923 ]

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Page 16: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

On and Off-fi eld stylesSublimation provides great fl exibility in design and the options are almost without limit. The print is vibrant and bright and does not deteriorate over time.

Cut & sew offers a more traditional look with panelling, piping and embroidered logos.

Both styles are available in men’s, youth’s and women’s sizes.

As you would expect from a company with such a long history, we have very established supply chains which ensure consistent sizing and accurate colour matching.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

CUT & SEW T’SHIRTCUT & SEW T’SHIRT

CUT & SEW SINGLETCUT & SEW SINGLET

SEKEM TEE SHIRTS & SINGLETS[ Quality Sporting Apparel Since 1923 ]

CUT & SEW T’SHIRTCUT & SEW T’SHIRT

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 17: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM TEE SHIRTS & SINGLETS[ Quality Sporting Apparel Since 1923 ]

SUBLIMATED T-SHIRTS

SUBLIMATED SINGLETS

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SEKEM CRICKET & BASKETBALL[ Quality Sporting Apparel Since 1923 ]

CRICKET KITS

PREMIUM BASKETBALL SINGLET

Cricket kitsWith the advent of one day and T20 cricket, the trend in cricket clothing has been away from traditional white or creams to more vibrant sublimated designs.

Sekem is highly experienced in producing cricket apparel through sublimation. Consistency in sizing and colour matching can be assured through our established supply chain.

Cricket pants and training shorts are also available.

Basketball kitsSekem basketball kits are available in both vibrant sublimated styles, or more traditional cut & sew.

Use our patented Coolfl o® fabric for comfort and performance or sports mesh.

All garments tried and tested over many years for consistent sizing, quality and durability. Colour matching accuracy will ensure a professional appearance.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

CRICKET KITS

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 19: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM CRICKET & BASKETBALL[ Quality Sporting Apparel Since 1923 ]

BASKETBALL SHORTS

CRICKET PANTSCRICKET POLOS TRAINING SHORTS

BASKETBALL SINGLET BASKETBALL YOUTH SINGLET BASKETBALL SHORTS

CRICKET PANTSCRICKET POLOS TRAINING SHORTS CRICKET PANTSCRICKET PANTS

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Page 20: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM RUGBY TEAMWEAR[ Quality Sporting Apparel Since 1923 ]

Sekem has a long history of supplying both local and overseas rugby clubs. We supply traditional rugby jerseys in our knitted poly-cotton fabric in a variety of popular colours, or in sublimated fabrics and cut & sew.

Our experience in manufacturing ensures that the garments withstand the rigours of the game they play in heaven.

SLIM FIT SUBLIMATED

SUBLIMATED SHORTS

SLIM FIT SUBLIMATED

Page 18

• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

Page 21: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM RUGBY TEAMWEAR[ Quality Sporting Apparel Since 1923 ]

ROUND COLLAR SUBLIMATED TRADITIONAL COLLAR SUBLIMATED

TRADITIONAL COTTON DRILL SHORTS POLY-COTTON LONG SLEEVE JERSEYS

POLY-COTTON SHORT SLEEVE JERSEYS

SUBLIMATED LEAGUE JERSEYSUBLIMATED LEAGUE JERSEY

POLY-COTTON SHORT SLEEVE JERSEYS

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Page 22: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM NETBALL KITS[ Quality Sporting Apparel Since 1923 ]

Sekem Netball Dresses, Skirts, Tops & BibsSekem’s range of netball garments will have your team looking stylish on and off the court.

Our A-line dress offers side panels for greater comfort and is available in lightweight sports mesh or for superior fl ex and movement - poly/spandex fabric.

Made with comfort in mind, our 6 panel skirt and tops in either sleeveless, cap sleeve or short sleeve, will have you looking and playing your best.

For ease of position swapping during a game, velcro is included on garments and bibs and all our netball range is available in youth and ladies sizes.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

SEKEM NETBALL KITS[ Quality Sporting Apparel Since 1923 ]

Sekem Netball Dresses, Skirts,

Sekem’s range of netball garments will have your team

Our A-line dress offers side panels for greater comfort and is available in lightweight sports mesh or for superior fl ex and movement -

Made with comfort in mind, our 6 panel skirt and tops in either sleeveless, cap sleeve or short sleeve, will have you looking and

For ease of position swapping during a game, velcro is included on garments and bibs and all our netball range is available in

SUBLIMATED NETBALL DRESS

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 23: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM NETBALL KITS[ Quality Sporting Apparel Since 1923 ]

NETBALL TOPS

NETBALL BIBSMATCH NETBALLSNETBALL SKIRTS

NETBALL A-LINE DRESSES

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SEKEM SOCCER & HOCKEY KITS[ Quality Sporting Apparel Since 1923 ]

Sekem Soccer & HockeySekem has kitted out soccer and hockey clubs in WA for many years.

In fact, at one time, Sekem supplied the Australian Men’s Hockey team. As with most of our range, both sublimation and cut & sew are available. Sekem’s experience can be relied upon for comfortable fit and colour matching.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

SUBLIMATED SHIRTS

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

Page 25: [ Quality Sporting Apparel since 1923 ]10 - 11 sport socks 12 - 13 polo shirts 14 - 15 sport t-shirts & singlets 16 - 17 cricket & basketball 18 - 19 rugby 20 - 21 netball 22 - 23

SEKEM SOCCER & HOCKEY KITS[ Quality Sporting Apparel Since 1923 ]

SOCCER SHIRTS SOCCER SHORTS

HOCKEY SHIRTS HOCKEY SHORTS

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SEKEM SURF CLUB[ Quality Sporting Apparel Since 1923 ]

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

SURF RASH VESTS

LONG SLEEVE RASH VEST

LONG CASUAL SHORTS

CUT & SEW LONG SLEEVE POLO

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LONG CASUAL SHORTS

Surf Club GearSekem is able to supply surf clubs with their apparel and accessories requirements.

We are proud to be the offi cial accessories supplier to North Cottesloe Surf Lifesaving Club, one of Australia’s largest clubs with a proud reputation.

• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

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SEKEM SURF CLUB[ Quality Sporting Apparel Since 1923 ]

SINGLET LONG SLEEVE T’SHIRT

SUBLIMATED LONG SLEEVE POLO

SWIMMING BRIEF

TRADITIONAL SUN HAT

SWIMMING JAMMERS

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MICROFIBRE/MESH CAP

NIPPER CAPNIPPER CAPNIPPER CAP

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CUT & SEW TOP

BASEBALL WARM-UP TOPS

Baseball & Softball kitsOutfi t your entire team with baseball, softball or tee-ball uniforms from Sekem.

Choose from our wide selection of stock or custom jerseys and uniforms specifi cally designed for your team.

We supply high quality jerseys designed with the serious player in mind.

SEKEM BASEBALL & SOFTBALL[ Quality Sporting Apparel Since 1923 ]

Page 26

BASEBALL WARM-UP TOPSBASEBALL WARM-UP TOPSBASEBALL WARM-UP TOPS

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

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BASEBALL TRAINING TOPS

CUT & SEW TOPS

SHORTS & PANTS

SUBLIMATED TOPSCUT & SEW TOPSCUT & SEW TOPS

SEKEM BASEBALL & SOFTBALL[ Quality Sporting Apparel Since 1923 ]

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BASEBALL TRAINING TOPS

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SEKEM OFF-FIELD TEAMWEAR[ Quality Sporting Apparel Since 1923 ]

TRACKSUIT - HIGH PERFORMANCE TRACKSUIT - CLUB

Sekem has a wide selection of Off-fi eld garments in its range. Again, with our years of experience in supplying local clubs and representative teams, we are highly experienced in handling the intricacies of customer requirements.

From tracksuits to hoodies, to leavers jackets and pants, Sekem can do them all.

Pants and jackets available separately.

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

Page 28

• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

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SEKEM OFF-FIELD TEAMWEAR[ Quality Sporting Apparel Since 1923 ]

UMPIRES HIVIS RAIN JACKETCUT & SEW TRACK JACKETSTORM JACKETSTORM VEST

LEAVERS JACKET

SUBLIMATED TRACK JACKET

CUT & SEW HOODIES SUBLIMATED HOODIES

STORM JACKET CUT & SEW TRACK JACKET UMPIRES HIVIS RAIN JACKET

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SEKEM LUGGAGE[ Quality Sporting Apparel Since 1923 ]

Choose from our wide range of accessories to complete the team kit.Our position as a long term accessory licensee with the AFL, NRL, ARU, FFA and Australian Open means that we are able to source from a diverse range of supply channels that have been proven over many years. All items can be embellished with your club logo and/or sponsors’ logos with either screen printing or embroidery.

TOTE BAGS & GYM SACKS

Sekem takes great care in monitoring fabric suitability and colour matching at all times.Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric Sekem takes great care in monitoring fabric

SEKEM SPORTS BAG

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• Over 95 years of experience in apparel

• Local and offshore production

• Major apparel partner of the AFL

• Strong customer focus

The Sekem Difference

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SEKEM LUGGAGE[ Quality Sporting Apparel Since 1923 ]

SPORTS BAGSBACKPACKS

TRAVEL BAGS

BACKPACKS

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SEKEM ACCESSORIES[ Quality Sporting Apparel Since 1923 ]

A wide range of accessories to help complete your team kitWith our experience in supplying clubs and schools, we have the ability to cater for almost all requirements from customised membership badges to wallets.

Our expertise in supplying licensed merchandise enables us to offer a wide range of accessories. Our custom jacquard scarves and beanies are especially popular, and we can offer lower minimums than the industry average.

Items not shown here may also be available – please contact customer service for further information.

BEANIESBUCKET HAT SCARVESSUBLIMATED CAP

PREMIUM FLAT PEAK CAPPREMIUM FLAT PEAK CAP BASIC FLAT PEAK CAPBASIC FLAT PEAK CAP

BEANIES

PADDED PEAK CAPS

PREMIUM FLAT PEAK CAPPREMIUM FLAT PEAK CAP

RUNNING CAP

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SEKEM ACCESSORIES[ Quality Sporting Apparel Since 1923 ]

LANYARDS

WALLET CLUB TIE MICRO TOWELS

BUTTONS & BADGES MEMBER CARDS

WALLET MICRO TOWELS

BUTTONS & BADGES

CLUB TIE

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SEKEM PRODUCT EMBELLISHMENTS[ Quality Sporting Apparel Since 1923 ]

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Most sporting garments today are produced using sublimation printing. The process involves applying pressure from a paper print onto fabric under high temperature.

The ink becomes gaseous and transfers onto the fabric, allowing for high definition and accurate colour matching.

If you have a concept in mind, our graphic department can make design recommendations.

EmbroideryPopular on knitted and cut & sew garments, embroidery gives a high quality traditional look, however does have some limitations with highly detailed logos.

Embroidery can be applied directly to garments in most cases or as sewn on embroidered badges.

AppliquéAn alternative to embroidery are woven badges which are either sewn or adhered to the fabric. Heat transfered logos and images can also be applied to the fabric. These methods allow for highly detailed branding.

NumbersNumbers can either be sublimated onto the garment as part of the design or pressed on as heat transfers.

ArtworkAll club/sponsor logos are required in ‘vector’ format or a high resolution ‘bitmap’ file.

Digital images are typically created in one of 2 basic file types:-

Bitmap (left) - is an image composed of pixels as in digital photographs or scans. The quality of these file types is dependant on the size and resolution set when created. If a bitmap image is enlarged beyond it’s original size, pixelisation, jaggy edges, will be obvious. Typical bitmap image fi le types - PSD, TIFF, JPEG, PNG & PDF (can also be vector)

Vector (right) - is an image or, in fact, a drawing, composed of lines or ‘paths’ which are editable in a computer aided drawing (CAD) program. A vector image can be used at any size and remain crisp and sharp. Specific colours are also often embedded in vector art.Typical vector image fi le types - EPS, AI, SVG & PDF (can also be bitmap).

Bitmap logo Vector logo

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SEKEM GARMENT SIZING[ Quality Sporting Apparel Since 1923 ]

SizingSizing is one of the most important elements of being a successful apparel brand and is an example of where Sekem’s long history is a great advantage. We take great care to ensure that our sizing is consistent and are happy to loan ‘sizing sets’ to ensure customer expectations are met.

Across a wide variety of garments it can be overwhelming to be met with detailed spreadsheets. Moreover, there are many different patterns used for a wide range of garments from Elite professional sportsman to more casual weekend players.

Accordingly, we provide guidelines which will assist in determining the appropriate range of sizes for any club or school.

Measurements

To ascertain your clothing size, measure your chest as shown below (1) and your waist (2):

Sizing GuidancePlease note that the table below is a guide on our regular fit. If there is any doubt, please enquire about borrowing a sizing set.

Youths To fi t Chest (cm) Chest (inches) Waist (cm) Waist (inches)

6 60 - 65 23.5 - 25.5 58 - 60 22.5 - 23.5

8 65 - 70 25.5 - 27.5 60 - 63 23.5 - 24.5

10 70 - 75 27.5 - 29.5 64 - 67 25.0 - 26.5

12 75 - 80 29.5 - 31.5 67 - 70 26.5 - 27.5

14 80 - 85 31.5 - 33.5 70 - 73 27.5 - 28.5

Men’s

XS 85 - 90 33.5 - 35.5 75 - 80 29.5 - 31.5

S 90 - 95 35.5 - 37.5 81 - 86 31.5 - 33.5

M 95 - 100 37.5 - 39.5 86 - 91 33.5 - 35.5

L 100 - 105 39.5 - 41.5 91 - 96 35.5 - 37.5

XL 105 - 110 41.5 - 43.5 96 - 101 37.5 - 39.5

XXL 110 - 115 43.5 - 45.5 101 - 106 39.5 - 41.5

XXXL 115 - 120 45.5 - 47.5 106 - 111 41.5 - 43.5

XXXXL 120 - 125 47.5 - 49.5 111 - 116 43.5 - 45.5

Women’s

8 80 - 85 31.5 - 33.5 64 - 69 25.5 - 27.5

10 85 - 90 33.5 - 35.5 69 - 74 27.5 - 29.5

12 90 - 95 35.5 - 37.5 74 - 79 29.5 - 31.5

14 95 - 100 37.5 - 39.5 79 - 84 31.5 - 33.0

16 100 - 105 39.5 - 41.5 84 - 89 33.0 - 35.0

18 105 - 110 41.5 - 43.5 89 - 94 35.0 - 37.0

20 110 - 115 43.5 - 45.5 94 - 99 37.0 - 39.0

22 115 - 120 45.5 - 47.5 99 - 105 39.0 - 41.5

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Please Note

The numbers are personal measurements that can be used purely as a reference point for sizing.

The table is a guide only as each style has its own characteristics i.e., slim fit, generous fit, stretch fabric. If in doubt, please contact Customer Service and we can lend a “size range” to ensure correct sizes are ordered.

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FREQUENTLY ASKED QUESTIONS[ Quality Sporting Apparel Since 1923 ]

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What information does Sekem need to confirm an order?• Delivery address and contact name (Please note: We are unable to deliver to a PO Box)

• Billing details (If different to the above)

• Date goods required

• Payment method preference

• Garments required (stating design and colour preferences)

• Quantities required per garment design and size

• Numbering information (if required)

• All logos to be submitted in .eps or .ai files

Does Sekem have minimum quantity orders?Yes, minimum order quantities do apply however, for a surcharge, we can accommodate smaller quantities.

Does Sekem have sizing specifications?Yes, generally speaking Sekem sizing errs on the generous side. As our sizing apparel patterns are unique to Sekem, and have been refined over many years, these can be emailed upon request.

To assist, in most cases Sekem can lend a set of sizing samples to ensure your requirements are met.

Can I see a sample?Yes, samples can be sent out upon request.

What is the difference between “sublimation” and “cut and sew” garments?Sublimation is a printing process whereby designs are transferred from paper onto fabric under pressure and heat. It enables incredible detail and complexity and almost any design is possible.

Cut and sew involves using dyed fabrics in panels, often complimented by piping or mesh panels. Generally logos are either embroidered or screen printed on. The production time for cut and sew is generally longer.

Is it possible to match colours exactly?Whilst great care is taken to match colours and instructions, it is a fact that colour shades vary across different fabrics and knits. We require all custom made orders to have artwork sheets signed off by the customer. The sheets will have all the colour details and logo specs.

This is an area where our experience comes into play and our teamwear staff will be able to advise if we have any concerns.

For garments we require either a PMS colour or sample to match. Colours in our brochures and artwork forms are visual guides only and may vary slightly from finished garments.

Can I cancel an order for teamwear?If the order has been confirmed with the artwork sheet signed off, and the production process has started, then it is not possible to cancel.

Does Sekem make Women’s fit garments?Yes, with the dramatic increase in women’s sport, most of our garments are also

available in a women’s cut.

What are Sekem’s payment terms?Some accounts will have credit terms with Sekem.

For those customers who do not have an account with Sekem, we require payment in full prior to delivery or on delivery. Our payments methods are:

• EFT

• Credit card

What format do I need to provide artwork in?Sekem’s preferred formats are .eps or .ai files or, alternatively, high resolution pdf files

in Adobe Illustrator.

What do I do if I only have a rough drawing?Our Graphics department can re-draw logos or create garment artwork from scratch.

There may be an additional charge for this service.

Where are Sekem garments made?Sekem manufactures both in Australia and overseas. In both cases, we have very well

established supply arrangements.

Does Sekem differentiate between Elite level garments and the more leisure focussed market?Yes, our top level garments have been designed for the Elite and are generally tighter fitting and made with more elasticated performance fabrics.

It’s important to choose the right garment style for your club or school.

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Football Jumper Approval Form

Jumper Specifications:

Customer Ref: Sekem Custom Jumper

Jumper Title: Legend Jumper Sample

Order#:

Style: Legend Fitted

Collar Detail: Round neck

Size Range:

Date created: 20/20/2020

Garment Colours:

Black White

PMS PMS

Notes:

Approval:

I acknowledge that the artwork represented on this sheet is correct and true to my/our request. I also accept that the colours shown are only a representation of the printed fabric and may vary on the final product despite efforts made with colour reproduction.

Signature: Date:

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30mm

Number270mm

30mm

Rear GraphicMax Area

H250 x W300mm

120mm

Logo80mm

Logo80mm

Front GraphicMax Area

H300 x W300mm

BTV50mm

Branding - Front: Width: Colours:LHC: - mm PMS -

RHC: - mm PMS -

BTV: Sekem 50mm White

Front: - mm PMS -

Patch: Sekem 85mm Black & White

Branding - Back: Width: Colours:ATN: Sekem 70mm White

BTN: - mm PMS -

A typical Sekem apparel design/artwork approval form. Our design team take great care to create fi nished art to achieve the best result within production specifi cations.

APPROVAL PROCESS[ Quality Sporting Apparel Since 1923 ]

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Burley Sekem uses environmentally sustainable printing practices.

Agents Australia Wide and New Zealand

Head Office: 19 McDonald Crescent Bassendean, WA 6054 Telephone: (08) 9270 5400 Facsimile: (08) 9377 2201 e-mail: [email protected]

Victoria: 33 Trade Park Drive, Tullamarine, VIC 3043 Telephone: (03) 9279 2999 Facsimile: (03) 9279 2900 e-mail: [email protected]

South Australia: Parkinson Sport 115 Rundle Street, Kent Town, SA 5067 Telephone: (08) 8362 7138 Facsimile: (08) 8363 0860 e-mail: [email protected]

Queensland: BCM Trading Pty Ltd Suite 18, Level 1 261 Given Terrace Paddington, QLD 4064 Telephone: (07) 3369 2001 Facsimile: (07) 3369 2009 e-mail: [email protected]

New Zealand: Sports Central Ltd 489J3 Rosebank Road, Avondale, Auckland 1026, New Zealand Telephone: +64 (9) 972 1280 Mobile: +64 21 611 274 e-mail: [email protected]