Introduction Technology Potential of Technology Recommendation

Convergence of ICT ICT play a vital role Find the right type of technology

› Social media› Customer service

• Social networking site• Launched in 2004• Over 1 billion users

• Social networking site• Launched in 2006• Over 500 million users

#twitter@twitter

Figure 3 Schramm model of communication

Brand Privilege Brand Awareness Loyal Customers

Social media is not a new concept Customer service tool allow for two-

way interaction Help create brand awareness Increase Revenue

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