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” Everybody is in services” Servicification and trade policy. Emilie Anér Magnus Rentzhog Presentation at lunch seminar : ” Servicification - Why free trade in services matter to manufacturing” ECIPE, BusinessEurope and ESF April 25, 2013. - PowerPoint PPT Presentation
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”Everybody is in services” Servicification and trade policy
Emilie AnérMagnus Rentzhog
Presentation at lunch seminar: ”Servicification - Why free trade in services matter to manufacturing”
ECIPE, BusinessEurope and ESF
April 25, 2013
Servicification = more and more services as inputs and outputs in manufacturingIncreased dependence in the manufacturing industry on• Purchased service inputs• In-house service production • Sales of services integrated into products• Sales of services alongside products• Service import and export…supports competitiveness, productivity and trade
Key figures for manufacturing firms
Costs for services as inputsSweden: 25 %
Employees in service-related occupationsSweden: 46 %
Services sales in total turnoverSweden: 26 %
Added value in manufacturing: 30 % (OECD)
OECD countries: 13-30%
EU-12 countries: 40 %
Various MNCs: 25-50% of total revenue
Services needed by Sandvik for effective supply chain and delivery of goods
Legal servicesAccounting, book-keeping etc. Taxation servicesMedical servicesComputer servicesResearch and developmentRental/LeasingAdvertisingMarket researchServices incidental to manufacturingPlacement of personnelMaintenance and repairSecurity servicesPackaging
Maritime transport – freightInland waterways – freightInland waterways – freightAir transport - freight/passengerRoad transport – freight/passengerCargo-handling servicesStorage and warehouse
servicesFreight transport agency serviceFeeder servicesEnergy services
Printing, publishing DesignBuilding-cleaning servicesPhotographic servicesCourier servicesLogistic services Postal servicesTelecommunicationsAudio-Visual servicesEducational servicesEnvironmental servicesBanking servicesInsurancesHealth related servicesHotels and restaurantsTravel agency services
Services delivered by Sandvik to the customer
Computer servicesResearch and developmentRental/leasingMaintenance and repairManagement consultingTechnical testing and analysis servicesServices incidental to
manufacturingDesignEnvironmental servicesFinancial servicesLogistics Warehouse services
Motives for servicification in firms
Servicification as a response/effect
Servicification as a strategy
Use of services (input)
Logistics and transport as a result of fragmented production (global value chains)Ex. Volvo AB imports parts from all over the world
IT and management services in order to increase efficiencyEx. Albin Components uses services to implement lean production, just-in-time delivery and total quality management
Offered services (output)
Recycling services as a result of regulatory demandsEx. Sandvik Tooling offers recycling services as a result of regulatory demands
Repairs, upgrades and surveillance services to prolong the relationship with the customerEx. Atlas Copco leases instead of sells many products, also offers upgrades and diagnostic services
Services as enablers in global value chains
R&D/Design
Raw Materials
Inter-mediat
e Inputs
Semi Finished Goods
Final Good
Assembly and
Packaging
Ware-house
Retail/Delivery
Customer Service
Source: USITC 2011
Financial services
Quality Control Services
Logistics Services
Marketing Services
The GVC of video game Minecraft• USA• Germany• England• Scotland• Holland• Canada• Japan• Denmark• Finland• Sweden
Plus: UN Habitat, and other countries (”Community”, marketing and ”3rd Party Servers)
Without order of importance
Trade policy implications
Shift towards a ”Goods AND services” mindset for 1. Formulation of trade policy2. Liberalisation 3. Negotiations
Service import dependency in the Swedish motor vehicle industry
Input-output tables for Sweden in 2008
Trade policy implications
Shift towards a ”Goods AND services” mindset for 1. Formulation of trade policy2. Liberalisation 3. Negotiations
Thank you
• Studies available at:http://www.kommers.se/In-English/
Servicificaiton”Everybody is in Services””At Your Service” [Sanvik case-study]
Services and GVC”Global Value Chains and Services – An Introduction””Minecraft Brick by Brick”