© Copenhagen Institute for Futures Studies Mastering True Value Creation Creating Technologies We Really Want Copenhagen Institute for Futures Studies

© Copenhagen Institute for Futures Studies

Mastering True Value Creation

Creating Technologies We Really Want

Copenhagen Institute for Futures Studies June 6th 2002

Anne Skare Nielsen


Genesis version 2.0

T

Maybe the only freedom we’ve

got is the freedom not to reproduce the mistakes of

the past?


Greed is Good, Dec. 26th 1997

”The point is, ladies and gentlemen, greed is good. Greed works, greed is right. . . . and greed, mark my words, will save not only Teldar Paper but the other malfunctioning corporation called the U.S.A."

Gordon Gekko, 1987


Greed is Bad, June 4th 2002”American corporations bore little

resemblance to today's hard-nosed institutions. Indeed, by modern standards they were Socialist republics.

C.E.O. salaries were tiny compared with today's lavish packages. Executives didn't focus single-mindedly on maximizing stock prices; they thought of them-selves as serving multiple constituencies, including their employees.

The quintessential pre-Gekko corporation was known internally as Generous Motors”.

Paul Krugman, 2002


Extension of values in time

… and cross cultures


People change too..

The Tamagotchi The Clone The AI


What is value?

Latin, valere: to have strength, meaning

Intuitions (emotions)Spontaneous

Moral (cultural values)Resilient

Ethics (deep values) Enduring


Quantity and quality

Quantity of Life Risk of Life Quality of Life

Eighties Nineties 00ties


Finding a place Finding myself






The smartest man in the world

”The greatest danger in times of turbulence is not turbulence;

it is to act with yesterdays logic”

Peter Drucker


The logic of the past:

Newtonian world order:

• Causal effects• Cause effect logic predictability• Hierarchies and machines• Planning• Cost/benefit analyses Risk management• Separate entities and borders

A B C D E


The paradigm of the future

From either/or to both/and:

• A sustainable idea• Information meaning adaptability• Self management and organisms• Goal creation• Welfare and values – what is success?• Flexibility and networking

B – C – K – L D – H – I – J

E GA F


Does it matter?

No matter - doesn’t matter No matter - does matter

time

mindspace

energy


The value of communications


Communication+


The value of intimacy


Are not:• Information• Products• Channels• Opportunities• Satisfaction• “Good Stories”

ARE : • Meaning• Care and trust• Affection• Time• Energy• “Really good stories”

To believe and belong

Scarce resources

Documents

© Copenhagen Institute for Futures Studies Mastering True Value Creation Creating Technologies We Really Want Copenhagen Institute for Futures Studies