© C.K. Prahalad1

India @ 75: Next Steps

C.K.Prahalad

Paul and Ruth McCracken Distinguished University ProfessorThe University of Michigan

July 30, 2009

© C.K. Prahalad2

Agenda For the Session

1. India @ 75 Agenda2. The Journey so far: Lessons learned3. Choice of “Big Issues” from India@754. Approach to Action5. Moving Forward

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India @ 75

Actively Shape the Emerging World Order

Through

Economic Strength Technological Vitality Moral Leadership

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The Potential of India

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What India can be in 20221. World’s Largest Pool of Trained Manpower:

200 million college graduates (~16%) 500 million trained, skilled workforce (~40%)Universal Literacy

2. World’s Leaders in Industry and Commerce30 of Fortune 100 from India

3. India Accounts for 10 % of World TradeA broad scope of products and services

4. India as a Source of Global InnovationsNew Businesses, New Forms of Organization,New Technologies

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What India can be in 20225. Focus on the Bottom of the Pyramid as a

Source of Innovations for the World(Leaders in Health, Education, Energy,

Transportation, Sustainable Development for all)

6. A Flowering of Art, Literature, and Science( 10 Nobel Prize Winners from India)

7. A New Moral Voice for People Around the World India as a country where Universality and

Inclusiveness is widely practiced. India becomesthe most Benchmarked country for its capacity toaccept and benefit from its diversity

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The Journey

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India@75 Journey

Sept. 23 2007

India

@7

5 S

peech

, N

ew

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Focu

s G

roups,

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+ P

eople

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Soci

o-e

conom

ic S

trata

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he Idea

May 8,2008

Nati

onal Pre

senta

tion, V

ideo L

inks

CII, Yi

, B

CG

and C

II M

issi

on

June – Nov. 2008

Task

Forc

e M

eeti

ngs’

Meeti

ng w

ith P

olit

ical Le

aders

Sta

te L

evel B

ure

aucr

ats

Develo

pin

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tate

Level

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@ 7

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pect

ives,

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people

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7 w

ork

shops,

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Dis

tric

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ns

Develo

pm

ent

of

Nati

onal V

isio

n:

The P

eople

s’ A

genda

Jan.-April 2009

August 2009 ----

Gett

ing it

Done

© C.K. Prahalad9

Key Aspects of India@75 informing Public Debate and Policy

India is a young country with 70% of the populationbelow the age of 35. To reap the “demographic dividend”,The Indian National Congress believes that there is an urgent need to put in place an extensive skill development programmeso that the employability of the youth is enhanced

Congress Manifesto 2009

India is currently estimated to have a total workforce of 500 million, which is expected to grow by 20 million every year over the next 10 years.

India’s demographic dividend can be realized only if the country invests indeveloping skills to make our youths employable

President’s address to Lok Sabha

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India@ 75 Methodology

1. Not “Business as Usual” but Innovation2. Stretch Goals: Aspiration > Resources3. Fold the Future in4. Focus on Big Issues: e.g. Skills, Sustainability5. A sense of Urgency6. Focus on World Class7. Focus on Scale8. Non-Negotiables in Economic Development9. New Social Compact:

Private Sector- Govt.- Civil Society10.Excitement, Energy, Engagement, Empowerment

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The “Sandbox” for Economic Development

Market BasedN

ew P

rice-

Perf

orm

ance

Leve

lsEn

viro

nmen

tally

Sust

aina

ble

Global Scale

Rule of Law,

Individual Rights

Social

Equity Focus

Innovations withinThese Constraints

© C.K. Prahalad12

The “Sandbox” for Economic Development

Market BasedN

ew P

rice-

Perf

orm

ance

Leve

lsEn

viro

nmen

tally

Sust

aina

ble

Global Scale

Rule of Law,

Individual Rights

Social

Equity Focus

Accountability for Performance Business, Politicians, Civil Society, Bureaucrats

© C.K. Prahalad

India@75: Big Issues

13

Skill Development

InclusiveUrbanization

SustainableDevelopment

500 Million300 New Cities ? “More for Less

for More”** RA Mashelkar

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Let us Focus on Skill Development

Goals Implications 500 million Scale12 years UrgencyWorld Class RigorousMonetizable RelevantInclusive Affordable, AccessibleConsistency New Delivery Systems Innovation; Next Practices

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Innovation Sandbox for Skill Development

Global Standards

Scale

Inclusion

Consistency

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Skill Development “Innovation Sandbox”

Inclusion

ScaleConsistency

Global Standards

Stu

den

tR

ete

nti

on

,E

xcit

em

en

t

Standards,Assess-ment

Focu

sed

Reso

urce

s

LearningPlatforms

Rigor,

Relevance

Empowerment

Technology

Low cost,Remote Delivery

© C.K. Prahalad17

Moving Forward

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Starting Points:1. India @ 75 has received broad acceptance among CII leadership, YI, people at large, media, bureaucrats, and politicians. The idea has Traction.

2. India’s development has been asymmetric. Deployment of India @ 75 will be different in different States and in Districts within States. We will start with a District as the focus for deployment effort.

3. Highly decentralized deployment requires a focus on quality. We need integrity to the concepts (non- negotiables as in TQM) and unique, locally relevant projects and priorities. It is National and Local at the same time.

© C.K. Prahalad19

Starting Points:4. India @ 75 provides opportunities for a large number of experiments. The type of experiment depends our imagination

5. India @ 75 deployment needs clarity to objectives and clarity to metrics. For example: Number of children not in School…..

6. India @ 75 needs continuity. Volunteers must commit time for a period of say 2 years. Further, we should work with teams of Volunteers

7. Building a local Coalition is key. Volunteers, CII, local NGOs, Bureaucrats and Politicians must be engaged

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Starting Points:

8. Volunteers must internalize the message of India @75. It is not about “more of the same”. It is about Change. It is about Aspiration. It is about challenging “ground realities”. It is about an unshakable belief in India, Indians and its role in the world. This is not for those who say: “I agree, but……”

9. It is about sacrifice. It is about subordinating “private benefits to public benefits”. It is asking “what you can do for the country; not what it can do for you”*

10. It is about celebrating our privilege. Privilege comes with Obligations.

* John F. Kennedy

© C.K. Prahalad21

Transformation Requires:

Imagination Passion Courage Humanity Humility Intellect Luck !