ISSUE NUMBER 824, WEEK OFJUNE 11-15, 2007

PAGE 1 OF 5

NEWS YOU CAN USE© COPYRIGHT 2007 FOUR SEASONS SOLAR PRODUCTS LLC. PRIVATE AND CONFIDENTIAL INFORMATION.

MARKETING

Only 14 Days (2 Weeks) Left inSave 2 Ways Promotion

1/2-Price Style Package; Free ConservaGlass Plus UpgradeSell Prior Customers: Style Package Does NOT Need to Accompany Full Room Order

Style Package Returns to Full Price June 30!

Certificates Being Mailed to Registered Customers, see page 2 To keep the momentum going

through the busy summer seasonFour Seasons is giving you another

tool to help you generate leads andclose sales in the home.

Our $1,000 Cash Back Promotion

gives consumers real hard cash (inthe form of a check from FourSeasons) at the completion of theirsunroom.

To help generate sales leads foryou, Four Seasons is advertising the$1,000 Cash Back Rebate in all itsnational advertising beginning withJuly issues that will start to hit news-stands and consumers’ home in the

16 Days Until $1,000 Cash BackPromotion Begins on July 2

Discount CertificateCompletion Certificate

INDEX$1,000 Cash BackPromotion p2

New & ImprovedAdBuilderPro p3

New Care & CleaningRecommendations p4

$1,000 Cash BackRegistration Form p5

continued on page 2

New Sunroom Care & CleaningDocument Now Available

In response to customer andconsumer demand, Four Seasonshas created a Sunroom Care andCleaning document for you to pro-vide to your customers.

Eventually intended to be includ-ed in the next reprint of our “WhyFour Seasons” leave-behindbrochure, the document is included

in this issue of News You Can Useand available on our business-to-business website atwww.4SeasonsSolar.com > Photos& Documents > Installation >Overview Procedure.

For more information, pleasecontact James F. Ruppel at exten-sion 279.

NEWS YOU CAN USEISSUE # 824, JUNE 11-15, 2007, PAGE 2 OF 5

MARKETING

middle of June. You can, of course,offer the promotion to these con-sumers early if they say they sawthe national advertising.

Cash back rebates are a provenlead generator and sales closingtool. It’s like free money to the con-sumer! Because the average con-sumer has no idea how much a sun-room is likely to cost, a straight dol-lar amount ($1,000 in this case) canbe more real and tangible than avague percentage off.

You Must Register to ParticipateBecause this is a joint participa-

tion promotion with both FourSeasons Sunrooms and YOU con-tributing toward the rebate you mustregister to participate in the program.For your convenience, a registrationform has been included in this copyof News You Can Use. Because ofthe printing requirements of this pro-motion, we cannot accept any regis-trations after June 29, 2007.

Joint ParticipationFour Seasons will contribute five

percent of the cost of any Full RoomOrder up to a maximum of $500toward the rebate. You are responsi-ble for the additional funding toreach the $1,000 total amount.

ExampleRoom Cost from FSSP = $8,5005 percent of Room Cost = $ 425YOUR Cost = $ 575Check to Consumer = $1,000

Four Seasons will send, direct tothe homeowner, a $1,000 checkafter both you and the homeowneragree that the sunroom is complete

and fully paid for.

Free Promotional MaterialsWe are currently mailing each

customer that REGISTERED for thepromotion with:50 $1,000 Cash Back Savings

Certificates50 Job Completion Certificates

Templates to create ads, flyers,postcards to advertise the promotionare now available on on the newrelease of AdBuilderPro on our busi-ness-to-business website:www.4SeasonsSolar.com >AdBuilderPro

For more information, contactJames Ruppel at extension 279.

$1,000 Cash Back Promotion Certificates Mailing

To help generate sales leads for your busi-ness, Four Seasons national advertisingfeatures our upcoming $1,000 Cash Backpromotion.

continued from page 1

How It Works, Step-By-StepStep 1: Sign up for the promotion. Many of you havealready completed this task. If you have not, the absolutedeadline is June 29.

Step 2: You and Four Seasons advertise the $1,000 CashBack promotion to generate sales leads.

Step 3: Design Consultants use the orange $1,000 CashBack Discount Certificate to help close the sale. This certifi-cate must be properly and completely filled out and submit-ted to Four Seasons with the P.O. for the room order.

Step 4: At job completion, when you receive your finalcheck, you and the homeowner complete the Green $1,000Cash Back Completion Certificate. This certificate, com-pletely and properly filled out with the Warranty Number, issubmitted to Four Seasons Order Entry Department (fax via1-800-624-9551).

Step 5: Four Seasons calculates it’s 5 percent contributionpercentages based on all materials orders ascribed to theWarranty Number at the time the Completion Certificate issubmitted and bills the Franchise, Dealer or Retail Store forits percentage of the contribution to the rebate (seeExample at left).

Step 6: Four Seasons sends the homeowner a check for$1,000.

NEWS YOU CAN USEISSUE # 824, JUNE 11-15, 2007, PAGE 3 OF 5

MARKETING

New and Improved AdBuilderPro Now Online Four Seasons popular Online Ad

Creation program, AdBuilderPro, hasbeen completely updated and re-vamped with a simpler, more intuitiveinterface; additional templates includ-ing more sizes, door hangers, etc.;increased flexibility, ads with coup-ons, the ability to upload your ownpostal indicias, and the current “Buildthe Best” Four Seasons Sunroomslogo.

The New AdBuilderPro providesyou with suggested text for every partof your template (headline, subhead,body copy, callout, etc.) based uponthe theme you have selected (FactoryPromo; Generic-Grand Opening,Open House, Seasonal Savings,etc.), AND NOW enables you to cre-ate YOUR OWN text for any or all ofthose ad sections! Of course, withthis increased control comes increas-ed responsibility: be sure to carefullyproofread your text AND preview howthat text flows in the particular adtemplate.

In addition to theincreased flexibility,AdBuilderPro now hasadditional materials foradvertising GutterStuffProand even new DoorHanger templates.

PLEASE NOTE: Thisis a completely NEW ver-sion of AdBuilderPro withall NEW templates. If youhave any ads saved in theprior version ofAdBuilderPro, they willNOT be available in thisnew version. For your con-venience, we are allowingaccess to the prior versionof AdBuilderPro for thenext two weeks. Duringthis time you will find a linkon the AdBuilderPro web-site that states: “If youneed to access files fromthe previous version ofAdBuilder, you may do sotemporarily by CLICKINGHERE”.

We strongly recom-

mend that you transition to the newversion of AdBuilderPro as soon aspossible, as the old version will onlybe available for a couple of weeks.

This is only the initial release ofthis new version of AdBuilderPro. Wewill continue to update and add fea-tures, templates and options overtime.

For additional information, pleasecontact James Ruppel at extension279.

Step 1 (above): After selecting

AdBuilderPro, select the type of

material you wish to create:

Advertisements, Door Hangers,

Flyers-Inserts, Mailings, ValPak.

Step 2 (far right): Advertisements was selected, thenFactory Promos, providing a number of differentnewspaper or magazine ad sizes you can select (byclicking on the word “SELECT” not the ad image) tobring up the options shown below.

Step 3 Every

choice offers

you the option

to “enter your

own”.

“ ”Love the new

AdBuilder it actuallyhas the sizes I need. I

also love the multi-picture format in theoversize full page ad,

Great Job!!!!!!!!! James Pearson, Superior

Sunrooms, Inc., Hot Springs, AR

NEWS YOU CAN USEISSUE # 824, JUNE 11-15, 2007, PAGE 4 OF 5

MARKETING

NEWS YOU CAN USE

PR1000$1,000 Cash Back

ISSUE # 824, JUNE 11-15, 2007, PAGE 5P OF 5