Upload
randolf-parks
View
215
Download
2
Tags:
Embed Size (px)
Citation preview
© 2013 Artist, INC
The internet is becoming the town square of the global village of tomorrow.
--Bill Gates
© 2013 Artist INC
session 7
I. Group Discussion: the good, the bad and the ugly
II. Pecha kucha
III. The artist geek squad
IV.Small Group Discussion: peer website review
© 2013 Artist, INC
participants’ Technology Use . . .
Faceb
ook
Twitt
er
Blogs
Link
edIn
Pint
eres
t
Inst
agra
m
Web
site
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%88%
36%
20%24%
20%
32%
68%
© 2013 Artist, INCwww.larrythomasart.com
© 2013 Artist, INC
web pages that Suckwww.webpagesthatsuck.com
© 2013 Artist, INCwww.webpagesthatsuck.com
web pages that Suck
© 2013 Artist, INC
One of the Internet’s strengths is its ability
to help consumers find the right needle in a digital haystack
of data.
--Jared Sandberg
© 2013 Artist, INC
I. Purpose
II. Planning
III. Production
IV. Marketing
V. Tips
How to get your Website
Adapted from www.theartistsweb.net/wiki
© 2010 KCArtistLink
© 2013 Artist, INC
• Resume/portfolio
• Blog/newsletter
• Retail sales
• Online business
Purpose
Adapted from www.theartistsweb.net/wiki
© 2013 Artist INC
Planning• Make a list of 20
words to describe your site
• Create a thorough outline
• Layout a mockup
• Collect all materials
• Branding
• Maintenance
© 2013 Artist, INC
Production• From scratch
• Prefab
• Use a friend
• Hire a professional
• Domain name
• Hosting
© 2013 Artist, INC
• keep it Simple
• keep your File Size low
• keep your Navigation simple
• have your own Domain Name
• no Under Construction page
Tips
© 2013 Artist, INC
• prominent Contact information
• Label all artwork/performances
• Include an Artist’s Statement and Resume
• keep your Text Simple
• keep your Color scheme Subdued
Tips
© 2013 Artist, INC
• avoid Underlined Text
• avoid Background Image
• avoid Background Music
• avoid using Frames and Flash
• avoid using Pop-Up windows
• avoid Plug-Ins, Special Effects, Complex Visuals and other Gimmicks
Tips
© 2013 Artist, INC
• open all External Links in a New Window
• Personalize your site
• Assume site Visitors Don’t Know you or much about your artistic discipline
• Resist the Temptation to include every piece of work you’ve ever done
• include Clear Instructions for how someone can buy your art or obtain your services.
Tips
© 2013 Artist, INC
• keep your site Professional
• add a News Page
• make sure your site is Compatible in all Browsers
• don’t overuse Cookies
• keep it Fast, Easy and Organized
Tips
© 2013 Artist INC
small group discussion:weekly two-minute update
Remember: What happens in Vegas stays in Vegas!
Art
Personal
Business
© 2013 Artist INC
Websites
• Share your critique of each group member’s website with the group
Small Group discussion
© 2013 Artist INC
Action items Complete:
• Pecha Kucha Presentation (Artist, INC Workbook)
Suggested:• Read Chapter 10 of The
Artist’s Guide
• AI Online Session 7: watch the interactive video segment www.Tips