© 2009 Cisco Systems, Inc. All rights reserved. Cisco Partner Confidential 1

Steven SandersonJennifer Hailer

FY10 DCAIP Update1H FY10

© 2009 Cisco Systems, Inc. All rights reserved. 2Cisco Partner Confidential

Cisco Fabric ManagerManagement

Cisco MDS 9000 Family NX-OSO/S

MDS 9506, 9509 & 9513Director Switches

MDS 9222iFabric Switch

MDS 9134Fabric Switch

Small/Medium BusinessEnterprise and Service Provider

HP/IBM FC Blade Switches

MDS 9124Fabric Switch

MDS Storage Switching Portfolio

Products

© 2009 Cisco Systems, Inc. All rights reserved. 3Cisco Partner Confidential

Cisco Direct RTM

DCAIP Rewards Distributor

Reseller

Reseller

OSM

Cisco Systems

End Users

MDS/Nexus Channel Routes-To-Market

VIP Rewards

Distributor

Reseller

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DCAIP Program Overview & Benefits

DCAIP is designed to: Enhance partner profitability of Cisco

Partners & Distributors

Regardless of OSM fulfillment source (EMC, IBM, HP, HDS, etc.)

Provide generous rewards across Cisco MDS and Nexus products:

MDS Blade Switches

MDS Fabric Switches

MDS Director Switches

Nexus 5000 Switches with FCoE

Provide additional rewards to Cisco DCSN & DCNI specialized partners

© 2009 Cisco Systems, Inc. All rights reserved. 5Cisco Partner Confidential

DCSN Specialization FREE Online Training

Position Cisco Qualified Specialist Course Title

Total E-Learning

Hours

Account Manager

Cisco DCSN Sales Specialist

Selling Cisco Data Center Networking Infrastructure

Solution

11.0

System Engineer

Cisco DCSN Design Specialist

Designing Cisco Data Storage Networking Infrastructure 14.0

Field Engineer

Cisco DCSN Support Specialist

Implementing Cisco Storage Network Solutions (ICSNS) 17.0

Implementing Cisco Advanced Storage Network Solutions

(IASNS)14.0

Total: 56 hourshttp://www.cisco.com/go/dcsn

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Product Partner

Ethernet & Fibre Channel Blades $150

MDS Fabric Switches

9124 $450

9134 $700

9222i $1250

MDS Director Switches DCSN Required

Chassis 9506, 9509 & 9513 $1000

Line Card 4GLine Card 8G

$500$1000

Nexus Switches DCNI Required

Nexus 5010 with FCoE $2000

Nexus 5020 with FCoE $3000

DCAIP Rewards – OSM Route-To-Market

http:/www.cisco.com/go/dcadvantage

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DCAIP Quarterly Claim Rebate – Example

Qty Product DCAIP Rebate Total30 Blade Switches (Ethernet & Fibre Channel) $150 $4,50020 MDS 9124 Fabric Switches $450 $9,00015 MDS 9134 Fabric Switches $700 $10,50010 MDS 9222i Fabric Switches $1,250 $12,5007 MDS Director Switch Chassis $1,000 $7,000

14 MDS Director Switch Line Cards - 4G $500 $7,00018 MDS Director Switch Line Cards - 8G $1,000 $18,00012 Nexus 5010 Switches with FCoE $2,000 $24,00011 Nexus 5020 Switches with FCoE $3,000 $33,000

$125,500

DCAIP rebates quickly add up across MDS & Nexus sales!

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Partners must be Cisco Registered Partner at time of enrollment registration

Register at: https://tools.cisco.com/RPF/register/register.do

Partners must enroll in DCAIP during specified timeframes Register at: http:/www.cisco.com/go/dcadvantage

DCSN Specialization required for MDS Director rewards Must be completed by January 23rd, 2010

DCNI Specialization required for Nexus 5000 rewards Must be completed by September 4th, 2009

DCAIP Partner Eligibility

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Promotion Periods Enrollment Window Claims Deadline Rebate Payout

Q1 & Q2 – FY’1007/27/09 to 01/23/10

7/27/09 – 9/04/10 Q1: 11/20/09Q2: 2/26/10

05/14/10

Q2 – FY’1010/26/09 to 01/23/10

10/26/09 – 11/13/10 Q2: 2/26/10 05/14/10

DCAIP Enrollment Timeframes

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Partners must submit claims by deadlines

Simplified claims process with NEW upload tool OSM name & date sourced through

Customer name & address

Products purchased / quantities

Cisco Serial Numbers

NOTE: We have an ‘exception process’ so partners are NOT required to provide Cisco serial numbers if they have:

1) DCSN for MDS claims and DCNI for Nexus claims 2) Signed CXO ‘exception agreement’ with Cisco

DCAIP Claiming Process

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Learn More at: www.cisco.com/go/dcadvantage

Register for DCAIP during enrollment period

Complete DCSN for MDS Director switch rewards Must be completed by January 23rd, 2010

Complete DCNI for Nexus switch rewards Must be completed by September 4th, 2009

Submit MDS/Nexus claims by claiming deadlines

Next Steps for DCAIP:

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QUESTIONS?

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