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Workshop Design concepts for the reuse
of EUscreen content
Mariana Salgado Media Lab, ARTS, Aalto University
Helsinki
14th November 2013
In practical terms
CC by Mariana Salgado-Our City project
In practical terms
CC by Mariana Salgado-Our City project
DATE/PLACE
8TH NOVEMBER 2013 MEDIA LAB- AALTO UNIVERSITY
AIM
Creating meaningful ways to engage with communities of
immigrants that could enjoy/enrich/ interpret
audio visual content
CC BY EUscreen
CC BY EUscreen
In practical terms
To find meaningful uses of online video to empower immigrants. To look for new concepts for digital TV programs in which a) EUscreen audiovisual material is used, b) immigrants are the ones creating new interpretations, c) immigrants and Finns are the audience.
CC by Mariana Salgado-Our City project
IN PRACTICAL
TERMS
In practical terms
CC by Mariana Salgado-Our City project
PARTICIPANTS Anna Tallberg (English)- Independent Script Writer/Concept designer Carolina Bermúdez (Colombian)- TV producer Eva Durall (Catalonian)- Media Researcher (Aalto University) Teresa Machia (Italian)- Media Researcher (Trento University) Jairo Acosta Lara (Colombian)- Sound and media designer (Aalto) Marek Pluckiennik (Polish)- Video artist (Catalysti Ry / Ptarmigan Ry) Borislav Borisov (Bulgarian)- Video artist and community worker
1st Task
Concept design: reusing Euscreen content
digital TV program (?)
Kids create by reusing Euscreen materials family stories Documentary
about this process
Materials from: News, Documentaries, Tv series, Historical moments
TELL ME YOUR STORY
Minorities communities
Finns + Swedish speakers
Culture- Education- History
Crowd voices of immigrants to resolve society challenges (based in OpenIDEO)
CULTURE SHOK DIY online tool for users to create their own documentary (mash ups to edit clips + images)
MY TAKE
Comedy Mash up tool (E.g. Hitler finds out). Users can create scripts + mash to contrasting content for comedy effects (e.g. animals voice over)
Film making technology for beginners (using archives as examples)
Mash up tools: a keyword to generate content automatically
2nd Task
A TV Program on Food
CC BY EUscreen
THE LAST SUPPER If this would be your last meal on earth, what would you cook and who would you invite?
Personal story + cultural context
Historical Meals on TV
10 episodes Protagonist: immigrants (cook) + guests
Euscreen: reference to contextualize the food making process, in terms of personal life, and history of the food.
KITCHEN SURVIVER Can you cook it?
5 challenges
Euscreen Recipes archives
Reality Competition Fun
10 episodes
F2F competitions
Judges from different countries
Etno restaurants
Audience from 20-60 years
Preliminary conclusions Further analysis of the material will be done. This is only and overview on the workshop Involving video practitioners from immigrants background is part of a long-term agenda for exploring remixing practices
(WP3, Task 3.1- Remix)
Thanks!!! [email protected]