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usync. will always be about solving problems at the core. The Name, User eXperience Introduction(1/4)

UX Seminar, Elements of UX Research

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This is a introduction part, at the UX Seminar in my ex-working place. Actually i mixed all materials and Pictures at here, slideshare. i feel i am really sorry not to say the sources.(i forgot and can't find the site of sources)

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Page 1: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

The Name,

User eXperience

Introduction(1/4)

Page 2: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

History & Definition...

Elements of UX...

UXD Process ...

Interaction Patterns...

Future of UX...

Page 3: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Universe of User Experience

Page 4: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

10 yrs ago...

Page 5: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Today ...

Page 6: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

“If our Gods and hopes are nothing but scientific phenomena then let us admit it must be said that our love is scientific as well.”

- In the ‘L'Ève future’ by Auguste Villiers de l'Isle-Adam

Experience...

René Descartes

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usync. will always be about solving problems at the core.

Experience...

[Source : a scene in Matrix

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usync. will always be about solving problems at the core.

[Source : ‘인형사’ in Ghost In the Shell

Experience...

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usync. will always be about solving problems at the core.

UI UCDUED

UXD

LED

LXD

Trends?

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usync. will always be about solving problems at the core.

But...

History first...

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usync. will always be about solving problems at the core.

- the Eastman Kodak slogan in 1900

Page 12: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

History...

80s 201090s6~70s

1964

Mouse

1983

Dyna-Tac

1981

Star

1975

DSC

2000

1998

MPMan

2007

iPhone

Web 2.01992

CERN_G

1962

UNIMATE

1970

Seiki

1996

P3

2001

XP

2006

Asimo

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usync. will always be about solving problems at the core.

80s 201090s6~70s 2000

Product LED

Consumption

Products

Hardware

Functionality

Socially LED

Network

Sense-making

Open Innovation

Co-creation

Market LED

Experience

Interface

Aesthetics

Emotions

Tech Driven People Driven Value Driven

History...

Page 14: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

MMI & HMI

Man

Machine

Interface

&

Human

Machine

Interface

1

HCI

Human

Centered

Interface

3

HCI

Human

Centered

Innovation

4

HCI

Human

Computer

Interface

2

History...

80s 201090s6~70s 2000

MMI was used early on in control room design for anything operated on or observed by an operator, e.g. dials, switches, knobs and gauges.

Page 15: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

“Human-Computer Interaction is a discipline concerned with the design, evaluation and implementation of interactive computing systems for human use and with the study of major phenomena surrounding them.

- ACM/SIGCHI 1992

Definition of HCI...

The human–computer interface can be described as the point of communication between the human user and the computer.

Page 16: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Definition Again...

Page 17: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Interface & Interaction

Humane

Device

Page 18: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Interface Interaction

Interface & Interaction

Humane

Device

Page 19: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Human Man People User

Interface & Interaction

Also think about : the meaning of each term with history

Humane

Page 20: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Interface

Humane

Device

Interface & Interaction

Page 21: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Interaction

Humane

Device

Interface & Interaction

Page 22: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Relation Map

Usability - a qualitative attribute that assesses how easy user interfaces are to use. also refers to methods for improving ease-of-use during the design process.

Information architecture – development of the process and/or information flow of the system

Page 23: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

User experience

“ Most often abbreviated UX, but

sometimes UE, is a term used to describe

the overarching experience a person has

as a result of their interactions with a

particular product or service, its delivery,

and related artifacts, according to their

design.

Page 24: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Elements of UX

Page 25: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Success of Apple

Page 26: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Brand?

Page 27: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Design & Feature?

Page 28: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

User interface?

Page 29: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

He said ‘Reinvent’...

Page 30: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Page 31: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Page 32: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

User Experience!

Page 33: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

User Experience!

Page 34: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Humane

Device

Humane

Device

Humane

Device

User Experience

Page 35: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Can be measurable?

Experience...

Page 36: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Peter Morville

Also see Jacob Nielsen

UX Honeycomb

IA

Semantic approach

Page 37: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Definition...

useful Usable

Affect

Page 38: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

But...

Basic Principles first...

Page 39: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Affordance

Mapping

Effectiveness

Efficiency Satisfaction

Constraint

Intuitiveness

Accessibility

RedundancySimplicity

Learnability

Feedback

Visibility

Labeling

Consistency

Perceptibility

Aesthetic

Controllability

Error tolerance

Information Architecture

Helpfulness

Attitude

Navigation

Joy of use

Also see : Usability principles (Nielsen 2001)

Mental Model

Emotion

Metaphor

Design Principles...

User Interface

Page 40: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Affordance

MappingConstraint

Also see : Usability principles (Nielsen 2001)

Design Principles...

Page 41: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Affordance...

Also see Jacob Nielsen’s ‘perceived Affordance’

Page 42: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Affordance...

Page 43: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Constraints...

Page 44: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Constraints...

Page 45: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Mapping...

Page 46: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Mapping...

Page 47: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

The last...

Page 48: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

The last...

User Emotional Design : Affect

Page 49: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

What we need More...

Page 50: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

see : Klaus Conrad, A Cognitive Approach to Situation Awareness: Theory and Application, 1958

Apophenia...

Page 51: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Observation...

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usync. will always be about solving problems at the core.

Observation again...

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usync. will always be about solving problems at the core.

The Next will focus on...

Page 54: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Process & Methodology

Determine Best Test

Technical assessment

Competitive analysis

Evaluate products/Services

Existing process validation

Conduct Usability Test Analysis Result

Quantitative data

Qualitative data

Usability principle

New process development

Process optimization

Flow illustration

Heuristic Expert Evaluation

Think Aloud protocols

Semi-structured interviews

High-fidelity prototype tests

Card Sorting

Paper prototype tests

Focused user workshops

Problem coding

Prioritize Issues

Iterative refinement

Page 55: UX Seminar, Elements of UX Research

usync. will always be about solving problems at the core.

Joel Spolsky

Our interface were [not] just a matter of

the optimal button placement and clicking sequence... ...

Thank you…